BE Magazine Fall 2023

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FallReady September2023Edition1 WelcometoourFirstEdition! NewSeason,NewSkinCare Learn&Earn FromOurValuedBrands MeetOurGrads!
Cont 1 AWelcomefromMickeyTortorelli, FounderandCEOofBeauteSchool Introducing,TheRetailBeauty AdvisorCertificationProgram©! 3 RBCP® -CourseDescriptions 9 MeetOurGrads! |SEPTEMBER2023
t nts MickeyandFrankTurco,Cosmetics MagazineChatAbouttheRBCP® Launch. 11 13-21 Learn&EarnfromOurValuedBrands. 27-30 FallSkinCareandBeauteSchoolFaves! Madeline’sVolunteerStory 25 |SEPTEMBER2023
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Mypassioninthebeautyindustryhasalways beentohelpBeautyAdvisorssucceed.The last45yearshavegivenmetheopportunity tofindwaystomakethishappen.Afterafew yearsasaBeautyAdvisoratEaton’sYorkdale andRegionalManagerforParfumsStern,I decidedtolaunchmyfirstbusiness–Temprodemo–thefirstCanadianagency thathired,trained,andscheduledfreelance beautyprofessionals.

Overthenext30years,Itrainedover30,000 beautyadvisorsinCanadaandtheU.Son productknowledge,sellingtechniques, customerserviceandTrueColorspersonality typewithmyJAVGroupcompany.Launching BeauteSchoolin2012wasaculminationof introducingeducationtechnology,especially eLearning,andcreatingacommunityof learningforBeautyAdvisors.

Today,I’msogratefultohaveworkedand continuepartneringwithourclientssuchas Shiseido,NeoStrata,Chanel,ACIBrands,LGFB andsomanymore.Mostimportantly,the relationshipswehavedevelopedwiththe wonderfulBeautyAdvisorswesupportis secondtonone.

Thisyear,aftermanyyearsofresearchand development,I’msoproudtohavelaunched a‘first-of-its-kind’RetailBeautyAdvisor CertificationProgram®.Ifeelthatit’sso importantforourindustrytocreateand maintainastandardofprofessional excellencefortheBeautyAdvisor.

TheRBCP® wasdevelopedincollaboration withbeautyindustryprofessionalswiththe purposeofprovidingtheBeautyAdvisorwith theskillsandknowledgetheyneedto succeedintheirbeautycareer.With successfulcompletionoftheRBCP,each BeautyAdvisorreceivestheirCertifiedBeauty Advisor(CBA)designationandpin,avisible acknowledgementofthebeautyexpertise, trust,andprofessionalismtheyprovidetheir clients.OurgoalistoseeaCBApinonevery BeautyAdvisorinCanada!Tolearnmore, pleaseclick here

Ourvisionfor‘BE’magazineistoprovideyou witheducation,inspiration,andcommunity. Wehopethatyoufindourfirstissuetobe justthat,andIpersonallyinviteyoutoshare yourthoughts,questions,andcommentson ourBeauteSchooldiscussionforumfound here. Todoso,createanaccountandclickon ‘Forums’onthetopofyourdashboard.

Ithankyouforreading‘Be’andhopethatyou finditavaluabletoolforyourbeautycareer success!

Yoursinlearning,

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Never has there bee n a more importanttimefor excellentcustomerservice.

SYMBOLOFEXCELLENCE IN BEAUTYEXPERTISE

ADVISOR CERTIFICATION PROGRAM

Withtheworstofthepandemic behindus,consumershavemadeasignificant shiftbackintobrick-and-mortarlocationsand arehungryforaphenomenalcustomer experience.MickeyTortorelli,founder,andCEOof BeauteSchoolInc.sawanopportunityinthe beautyindustryandactedonthatopportunity throughthelaunchofanewRetailBeauty AdvisorCertificationProgram(RBCP).

Todayconsumersaresearchingforthehuman experiencestheyhavebeenmissingwhenit comestoshoppingfortheirbeautyproducts,” saysMickey.“Theonlywaytorecoverfromthe pandemicistobereallyconsumerfocusedand allowcustomerstoconnectwiththebrandand themosteffectivewaytodothatisthroughthe beautyadvisor.”

ThenewRBCPprogramissettolaunchthis monthwithakeyretailpartnerofBeauteSchool andMickeyisconfidentitwillbeahugesuccess. Beautyretailersacrossallchannelsarelooking forprogramsthatgivetheirBeautyAdvisorsthe knowledgeandknow-howtoprovideexcellent customerservice.BeautyAdvisorslookingto formacareerinthebeautyindustryarehungry foraprogramthatcangivethemtheknowledge tobesuccessful

Ourprogramprovidesthebeautyknowledge foundationneededtobeabletorecommendand sellbeautyproductswithconfidence.”

Thebenefitsofthisprogramgobeyondthe advisor’sknowledgeandconfidenceasitshould resultinbenefitsforretailerstoo.”Investingin beautytrainingisoneofthemostimportant waysthatretailerscanretainbeautyadvisors andlowerturnoverandgreatlyimpacttheirsales inturn,thecustomerbenefitsfromanexpert

advisorwhois knowledgeableand trustworthy,resultingin loyaltytothebeautyadvisor andtheretailer”saysMickey.

‘TheRetailBeautyAdvisorCertificationProgram is'thefirstofitskind'inthebeautyindustry.Itis theonlyfast-trackfullydigitalprogramthat provideseitherneworexistingbeautyadvisors withthebeautyknowledgetheyneedtosucceed personallyandprofessionally.”addsMickey,

TheRBCPconsistsof8courses-coveringallthe keybeautycategoriesaretailbeautyadvisor needstoprovideexcellentcustomerserviceand achievetheirperformancegoalsandall8 coursescanbecompletedin15hours.Mickey assuresthattheprogramisresponsiveto innovationinthebeautyindustry.“Ourgoalisto ensurethatourcertificationprogramremains uptodatewithbeautyinnovation.Forexample, activeingredients,newcategories,andnew techniqueswillalwaysbereflectedinour coursesthroughourrevisionprocess.”

Withthesuccessfulcompletionofour certificationprogram,thebeautyadvisor receivesthe'CertifiedBeautyAdvisor'(CBA) designationandcanproudlyweartheirpinwith confidence.Asymbolofbeautyexpertise excellence!

Mickeystandsfirmlybehindtheprogramby confirmingthegoalshehassetoutto accomplish:

OurgoalistomaketheRetailBeautyAdvisors CertificationPrograma'standardofexcellence' inthebeautyindustry,resultinginanelevated levelofprofessionalism,knowledge,andcareer pathopportunitiesforthebeautyadvisor.”

A
RETAILBEAUTY
!
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SHAREANDSUBSCRIBENOW!
INTRODUCING,THERETAILBEAUTYADVISOR CERTIFICATIONPROGRAM!
first-of-its-kind program was designedtogive every beauty professional the skills and knowledgenecessary to succeed Developed in collaboration withbeauty industry professionals. Set yourself apart inthe beauty industry withthe knowledge andexpertise you needto achieve success in your career! Achieve your Certified Beauty AdvisorDesignation today! Visit beauteschool com toget startedtoday. You re one step closer tobecoming a Certified Beauty Advisor. For more information: contact@beauteschool com I NTRODUCTORYOFFE R Receive 25% off* by using coupon code RBCPLAUNCH at checkout. ! *Offer valil until October 31 2023.
This

ElevateYourBeautyExpertise

DiscovertheeightcourseswithintheRetailBeautyAdvisorCertificationProgramthat havetransformedthecareersofcountlessbeautyadvisorsacrossNorthAmerica.

SkinCare

SkinCareisthebedrockofbeauty.Ourcoursegoes beyondthesurface,teachingyoutounderstandthe skinandconductpersonalizedconsultations.This leadstobetterproductrecommendations,increased sales,andultimately,customerloyalty.

“Excellentin-depthcoursefullofusefulinformation.The interactiveaspectofthistrainingwasengagingand madelearninginterestingandfun!”

HairColourandCare

Demystifytheworldofhaircolorandcare.With ourcourse,youwillconfidentlyrecommendthe perfecthaircolorandcareproductsforyour customer’sdesiredlook.

“Ireallyenjoyedthishaircolourandcarecourse.I learnedalotandIcan'twaittosharemynew knowledgewithmycustomers.”

RetailBeautyAdvisorCertificationProgram® |SEPTEMBER2023 05

Makeup

UnlockyourcreativepotentialwithourMakeupcourse.Learnthefundamentalsofmakeup applicationtipsandtricksofthetrade,andsalesstrategiestoenableyoutoenhanceyourcustomer's naturalbeautyandinspirethemwithastonishingbeautylooks.

“Whatafunwaytolearnorrefreshyourknowledgeofmakeupapplicationandtheory.Very detailedandeasytonavigate.”

NailCare

Helpyourcustomersachievestunningnailsbyunderstanding andrecommendingtherightproductstoaddresstheirneeds.

“ThiscourseisfullofusefulinformationtohelpBeauty AdvisorssellNailCareproductsandconductconsultations withtheircustomers.”

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Fragrance

Createolfactorymagicbyassistingyourcustomers inbuildingapersonalfragrancewardrobethat reflectstheiremotions,personality,andlifestyle.

“Thisfragrancecourseisanexcellentwaytofurther understandthecomplexityoffragrancewhichis usuallylefttosubjectivity.”

SunSafetyandCare

BecomeanexpertinSunSafety&Care. Learnaboutthesun’seffectsontheskin, theimportanceofsunprotection,andhow torecommendeffectivesolutions.

Excellentcourseforeveryoneinourline ofwork.Suchanimportantsubjectfor healthandwellnessprofessionals.”

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CustomerServiceExperience

Buildmeaningfulconnectionswithyourcustomersby understandingtheimportanceofinterpersonalskills. Learnhowtoapplysalesandserviceskillsthatwillkeep yourcustomerscomingbackformore!

“Learningaboutthe4personalitytypesiskeytodealing withthepublicandcolleagues.Thiscanbenefitand enrichyourownpersonalitytoadapttoothers.”

BuildingYourBusiness

Equipyourselfwiththetools,techniques,and strategiesnecessaryforachievingsuccessin retailsalesperformanceandcustomerloyalty.

Helpfulforthosewhoaren'tyetundergoing managementtrainingwithintheirorganization, orforlearningmoregeneralterminology.”

AchieveyourCertifiedBeautyAdvisordesignation!

Completeall8coursessuccessfullyandreceiveyourCBA designationandpin.

Click toBrowseOurCoursesandEnrollToday!

|SEPTEMBER2023 06 08

CelebratingOurTrailblazingGraduates

AtBeauteSchool,webelievethatknowledgeanddedicationarethekeystoaflourishingcareerinthe beautyindustry.Weareoverjoyedtocelebratetheachievementsofourrecentgraduateswhohave earnedtheirCertifiedBeautyAdvisor(CBA)designation.Congratulations!

IntroducingNairnWilson,TheFirstCertified BeautyAdvisorinCanada!NairnWilson,a CosmeticManageratOakBayPharmasave DrugsinBritishColumbia,hasearnedthe distinctionofbecomingthefirstCertified BeautyAdvisorinCanada.

Herdedicationandpassionforthebeauty industryhaveledhertothismilestone. Congratulations,Nairn!

WeareproudtopresentthesecondCertified BeautyAdvisordesignationtoSevina Chalifoux,CosmeticManageratSpicer’s Apothecary,PharmasaveDrugsinAlberta.

Sevina’sunwaveringcommitmentand enthusiasmforempoweringclientswiththe bestbeautyadvicehasearnedherthis deservingtitle.WaytogoSevina!

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CertifiedBeautyAdvisorsLOVEourprogram!

BrendafromOntariosays, “TheRBCPisan excellent,in-depthprogramfullofuseful information.Theinteractiveaspectofthis trainingwasengagingandmadelearning interestingandfun!Ihighlyrecommendthis programforanyBeautyAdvisorswantingto improvetheirbeautyknowledgeand consultativeskills!”

A journey ofLearning&Transformation

AshleighForestellsharesherincrediblejourney throughtheBeauteSchoolRetailBeautyAdvisor CertificationProgram:

CherylfromBritishColumbiaexclaims, “Iloved theSkinCarecourseinthecertification program!It'saperfectrefresherforexperienced beautyadvisorsandamust-havefornewbeauty advisors.Ihighlyrecommendinvestinginthe RetailBeautyAdvisorCertificationProgram!”

“Ihavebeenworkinginthebeautyindustryfor almost20years.WithShoppersDrugMart beautyaswellasMurale,IwasademoforClarins. Iwenttocollegeabout21yearsagostudyinghair attheCareerSchoolofHairstyling.Itook additionalcoursesinbasicmakeupapplication andproductbrandcoursestokeepmyself educatedonnewlaunches.WhenIreceivedan emailfromBeauteSchoolabouttheRetailBeauty AdvisorCertificationProgram,Iinstantlyknew thatitwasforme!CompletingtheRBCPhas helpedmere-learnandrefreshtheimportant informationIneedtobesuccessfulasaBeauty Advisor.ItwasthebestdecisionIhavemade,and IwishthereweremorecoursesIcouldtake!I’m nowmoreconfident,whenworkingwithand sellingtomyclients!”-AshleighForestell

ElevateYourCareerwithBeauteSchool

Areyoureadytoelevateyourbeautycareertonew heights?FollowinthefootstepsofNairn,Sevina, Brenda,CherylandAsheighandachieveyour CBA!

EnrollToday andBeginYourTransformation |SEPTEMBER2023 10
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“Iabsolutelywouldrecommendthiscoursetoanybeautyadvisor.ThemodulesofferwhatIconsider essentiallearningforthoseaimingtobecomeexpertsinthebeautyfield.Forthosewithyearsof experienceintheindustry,itservesasafantasticrefresheronknowledgeandbestpracticesin customerservice,whichcansometimesbeoverlooked.Forneweroraspiringbeautyadvisors,itlays anexcellentfoundationuponwhichtobuildacareer.

Iamexcitedabouthowthiscoursewillboostmyconfidencewithclientele.Itnotonlyrefreshesmy knowledgebutalsoactsasaresetforcustomer-servicepractices,especiallyinthepost-Covidera. Thisprogramhasbeeninstrumentalinrestoringtheconfidencethatmighthavewanedasthe industryevolved.”

HannahClausen

BeautySpecialist,ShoppersDrugMart0158

“CustomerServiceExperienceisagreatcourse andisveryinformative.Itencompassesthekey principles,andcourseworktohelpencourage yourfuturesuccessintheBeautyIndustry!”

SuzanneToth

BeautyManager,ShoppersDrugMart

“TheSkinCaremoduleisanexcellentin-depth coursefullofusefulinformation.Theinteractive aspectofthistrainingwasengagingandmade learninginterestingandfun!Ihighly recommendthiscourseforanyBeautyAdvisor wantingtoimprovetheirskincareknowledge andconsultativeskills!”

BrendaMann

“Whatafunwaytolearnorrefreshyour knowledgeofmakeupapplicationandtheory. Thisinformativeandinteractivecourseisvery detailedandeasytonavigate.Beinginthe cosmeticindustry,thiscoursehasitallfromthe comfortofyourhomeinyoursparetime.Youcan

evenuseyoursmartphonetocompletethis courseeffectively.Thepdfdownloadafterthe courseisagreatreferenceforfuturefollow-up andforstudy.”

Anonymous

“TheSunSafety&CaremoduleintheRBCPisan excellentcourseforeveryBeautyAdvisor!Such animportantsubjectforhealthandwellness professionals–andmanagementtoo!”

CherylKirkpatrick

“TheBuildingYourBusinesscourseishelpfulfor thosewhoaren'tyetundergoingmanagement trainingwithintheirorganization,orforlearning moregeneralterminologyforthosewhomaybe consideringmovingtheircareertoadifferent organization.”

HannahClausen

BeautySpecialist,ShoppersDrugMart0158

UnlockingBeautyBrilliance: YourRBCP®JourneyAwaits! CertifiedBeautyAdvisorsareravingabout theirexperiencecompletingtheRBCP®! TolearnmoreabouttheRBCP®click here |SEPTEMBER2023 12

MickeyTortorelliandFrankTurco, CosmeticsMagazine, DiscusstheLaunchofthe

RetailBeautyAdvisorCertificationProgram®.

Uponthesuccessfulcompletionofall8courses,eachlearnerwillreceivetheir CBA-Certified BeautyAdvisor designationandwillbeawardedtheirCBApinandCertificateofCompletion.

EachCourseIncludes:

•Interactive&EngagingLessons

•KnowledgeChecks&LearningActivities

•PostTestaftercompletionofthecourse

•AdigitalCertificateofCompletionawardedwithan80%scoreonthePostTest

•PDFcoursesummary

•Courseevaluation

Learnmore |SEPTEMBER2023 13
iYourBrand'sEducationGoals

what ITDOES

•Infusedwithcharcoalpowder

•Impartsahyper-mattefinishtoanyliner look

•Inkyintensepigmentwithoutthesatin sheen

•AvailableinBlackandBrown

STAYALLDAY®

MatteLiquidEyeLiner

Award-winningStayAllDay®Matte LiquidEyeLineriscelebratedforits long-lastingpower,intensepigmentation, andextrememattefinish.

LearnmoreabouttheStayAllDay® MatteLiquidEyeLiner here andaccess theStilaFall2023ShoppersDrugMart Course

Coursecompletiongratisisonly availabletoBeautyAdvisorswho currentlysellStilaproductsintheir retailstore.

PAIRSWELL with

Sculpt&GlowAll-In-One Contouring&Highlighting Palette

why WELOVEIT

•Mediummarker-likefelttipforaccurate application

•Waterproofformula

•Speciallyengineeredfelttip

•Controlledapplicationandeven,constant colourdispersion

•Achieveasmooth,even,richlineevery timewithnotugging,skipping,orpulling

|SEPTEMBER2023 15

EnrollintheStilaFall2023coursesat ACIBrandslearning.com

WhatYou’llLearn

Inthiscourse,youwilllearnallaboutStila’snewproducts,howtoapplythemandwho theyarefor.Stila’sexcitingnewrangeofproductsareperfectforcreatingthenewtrendy looksoflattemakeupinspiredbytheiconic90’smakeup.AftercompletingtheStilaFall 2023learningpath,youwillreceiveafull-sizeofourbrand-newMatteBrownEyeliner!

FormoredetailsabouttheStilaFall2023LearningPath,click here

BeautyAdvisorsLOVEtheStilaCourses

Withanaverageof800five-starreviews, Stilacourseshavereceivedaccoladesfrom participants.Carrie,anewbeautyadvisor,shared, “Iappreciatebeingabletotakepartin thesecourses.Asanewbeautyadvisor,I’mtryingtolearnasmuchasIcan,asefficientlyas Ican.Thesecoursesareinformative,nottoolengthy,andvisuallystimulating.Thankyou!”

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Learn&Earn!

St.Tropez3-in-1ExpressTanningMousse

EnrollintheSt.Tropezcourseat ACIBrandslearning.com

AstheFallseasonapproaches,thereisnobettertimetobeginaself-tanregimentomaintainthe beautiful,bronzedskinyouachievedoverthesummermonths.

St.Tropez’s3-in-1ExpressTanningMoussehasyoucovered.Andwhatbetterwaytomastertheartof self-tanningthanenrollinginACIBrandsexclusive St.TropezeLearningprogram?

|SEPTEMBER2023 17

St.Tropez’s3-in-1ExpressTanningMousse:YourTickettotheUltimateFallGlow

ControltheintensityofyourtaneffortlesslywithSt.Tropez’saward-winning3-in-1ExpressTanning Mousse.Thisproductisperfectforthosewhoseekversatilityandcontrolwhenachievingtheirideal tan.Themousse'stextureensuresanevenapplication,leavingyourskinlookingnaturallysunkissed.

ElevateYourTanningKnowledgewithACIBrands’St.TropezCourse

AreyouaBeautyAdvisorseekingtoupgradeyour tanningexpertise?ACIBrandswelcomesyouto theSt.TropezeLearningprogram.This40-minute courseencompasseseverythingyouneedto knowaboutSt.Tropez,fromthebrand’s uniquenesstoits'SuperStars'.

Delveintotheexcitingworldoftanningwith insights on St Tropez’s product launches, innovation,technology,keyfeatures,and benefits.Additionally,learnpracticalapplication tips,techniques,andtheartofengaging customer s i n a successfu l S t .Tropez consultation.

Bysuccessfullycompletingthecoursewithan 80%score,you’llbeeligibletoreceiveafull-size oftheluxuriousLUXETANTONICDROPS-an excitingadditiontoyourbeautyregimen!

Coursecompletiongratisisonlyavailableto BeautyAdvisorswhocurrentlysellSt.Tropezin theirretailstore.

With787five-starreviews,participantsrave abouthowinformativeandhelpfulthecourseis. Oneofthereviewers,Angela,states,“Ifoundthe courseveryinterestingandinformative.Itwill helpmakesellingmucheasiertocustomers.”

UnleashthePowerofthePerfectTanwithSt. TropezandACIBrands.

St.Tropez’s3-in-1ExpressTanningMousseisset tobecomeyourgo-toproductforachievingthat enviablesummerglow St. TropezeLearning program,you’llnotonlybeabletoapplythe productlikeaprobutalsounderstandthe sciencebehindit.

GetreadytodazzleyourcustomersthisFallwith aflawlesstanandunmatchedexpertise!

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NEOSTRATA’sEnlighten15%VitaminC +PHASerum:TheElixirofRadiance

Thispower-packedserumisatreasuretroveof skin-lovingingredients.With15%VitaminC, PolyhydroxyAcid(PHA),andthreeother antioxidants,it’sanelixirthatpromises brighter,moreradiantskininjustoneweek.

PHAgentlyexfoliatestheskin,allowingthe pureVitaminCtopenetratedeeplyandwork itsmagic.Theresult?Visiblyimprovedskin texture,areductionindarkspots,anda luminouscomplexion-allfromusingitjust onceaday!

Customersandbeautyenthusiastsareraving aboutit.Oneofthereviewers,Heidi,exclaims, “Ineedtotrythisgreatproduct.Ilovehowit absorbsonmyskinbeforeusingmy moisturizer.”

Inthepursuitofflawlessskin,antioxidantsaretheguardians ofyouthandradiance.NEOSTRATA’sEnlighten15%VitaminC +PHASerumtakesthemagicofVitaminCandmultipliesit withtheadditionofPHAandthreeotherpotentantioxidants -andthat’snotall!Diveintotheworldofskinregeneration withNEOSTRATA®course,andempoweryourselfwiththe knowledgetotransformskinonelayeratatime.

Learn&Earn! Enrollinthe‘GettoKnowNEOSTRATA®’ |SEPTEMBER2023 19

Learn&Earn!

Enrollinthe‘GettoKnowNEOSTRATA®’ Course here

GettoknowNEOSTRATA®Course: Visibleresultscomefromrenewinglayersoftheskin.

InthiscourseexploretheNEOSTRATA®approachtoskinregenerationandwhatmakesus different.Discoverourproductcollectionsandunderstandhowtorecommendthemto meeteachofyourclient’sindividualneeds.

Completethese4courseswithan80%oneachpost-testtoreceive TwoFullSize products withefficaciousingredientsfromNEOSTRATA®assortment,valued over$100CAD!

GettoKnowNEOSTRATA®

NEOSTRATA®SkinActive

NEOSTRATACorrect

NEOSTRATA®Restore

|SEPTEMBER2023 20

DiscoverShiseidoCutting-EdgeSuncareRange EnrollintheShiseidoSuncareCourse here

AsFalltakescenterstage,it’simportantto continuetoprotectyourskinfromharmfulsun rays.Onebrandstandsoutwhenitcomestosun protection–Shiseido.Withoveracenturyof suncareinnovation,Shiseidoisunparalleledin deliveringpeakprotectionwitheco-friendly packagingandocean-safeformulas.Let’sunveil thesecretbehindShiseido’s#1suncare protectionandhowitkeepsyourskinglowing.

Shiseido’sSuncareLine–WhenScience MeetsSunProtection

Shiseido’ssuncarelineisnotyourordinary sunscreen.It’swherestate-of-the-arttechnology

meetseco-consciousness.

WithShiseido,yougetcutting-edgesuncare technologiesthatshieldyourskinfromharmful sunrayswhilenourishingit.What’sevenmore strikingisthattheyachievethisinharmonywith theenvironment.Shiseido’ssustainable packagingandocean-friendlyformulasreflecta commitmenttosafeguardingbothyourskin andMotherEarth.

ABeautyAdvisorwhocompletedthis5star course,states:‘Averygoodcourse.Itmentions clearlythedifferentbenefitsofeachsunscreen product’.

Learn&Earn!
|SEPTEMBER2023 21
|SEPTEMBER2023 22

CBONGroup’sRevolutionaryTrainingCourses!

Inanagewhereeyebrowsarenotjustafeature butastatement,masteringtheartofbrow stylingisessentialforanybeautyprofessional.

CBONGroupisheretousheryouintotherealm ofexquisitebrowartistrywiththeir groundbreakingcourses:IntenseBrow[n]sand RefectoCilBrowLamination.Immerseyourselfin theworldofbrowsandbecomeasought-after expertinyoursalonorspa.Here’sacloserlookat theseempoweringcourses.

Disclaimer: Thecoursesmentionedare availableandspecificallydesignedforcertified estheticiansonly.Propercertificationisrequired toenrollinandbenefitfromtheseadvanced courses.

IntenseBrow[n]sbyRefectoCil™: TheFutureofBrowandLashTinting

TheIntenseBrow[n]sbyRefectoCil™course bringsyouaninnovative,FDA-compliantbrow andlashtintingsystem,servingastheultimate non-invasivealternativetoPermanentMakeup (PMU)orMicroblading.

Thiscourseistailoredtoimpartin-depth knowledgeabouttheRefectoCilbrand, emphasizetheimportanceofclient consultation,andteachtheexpertapplication ofIntenseBrow[n]s.Itisdesignedmeticulously, ensuringparticipantsengageinlearning activitiessuchasvideosandknowledgechecks toproceedthroughthecourse.

Thecherryontop?Achieving80%ontheposttestnotonlymakesyouacertifiedexpertbut alsoawardsyou1CEU(ContinuingEducation Unit,USonly)andadownloadableCertificateof Completion

ClicktheicontoenrollinIntense Brow[n]sbyRefectoCil™

ElevateYourBrowGamewith
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RefectoCilBrowLamination:Reinventing BrowStyling

Eyebrowsaremorethanjustfacialfeatures; they’reinstrumentsofexpression.RefectoCil BrowLaminationcoursebyCBONGroupensures thatyourclients’browsspeakvolumes.

Thiscourseoffersacomprehensive understandingofbrowstyling.Bytheendofthis course,participantswillbewell-versedinthe RefectoCilbrand,thesignificanceofclient consultations,andthedexterityneededforbrow laminationapplication.

Completethecoursewith80%orhigheronthe post-testtoreceive1CEU(ContinuingEducation Unit,USonly),alongwithaCertificateof Completion.

WhyChooseCBONGroup?

CBONGroupissynonymouswithexcellenceand innovation.TheIntenseBrow[n]sandRefectoCil BrowLaminationcoursesaretestamentto CBONGroup’scommitmenttoqualityeducation andcutting-edgebeautysolutions.Bychoosing CBONGroup,youarenotjustenrollingina course,butjoiningacommunitythatisatthe forefrontofbeautyindustryadvancements.

Don’tmissthisopportunitytoelevateyourbrow gameandempoweryourcareer.Enrolltodayand transformyourpassionintoartistrywithCBON Group’sunparalleledtrainingprograms.

StartyourjourneywithCBONAcademyandpave yourwaytobecominganeyebrowmaestro!

|SEPTEMBER2023 24

Looking Good, Feeling Better: Madeline’sVolunteerStory

Afewyearsago, fashionandbeauty loverMadelineDellaMoraappliedto beaCosmeticAdvisorVolunteerat LookGoodFeelBetter(LGFB), Canada’sonlycharitableprogram dedicatedtohelpingpeoplemanagetheeffectscanceranditstreatmenthaveontheirappearance.This year,Madelinecelebratessixyears ofvolunteeringwithLGFBandbeing partofacommunity thatoffersa supportivecaresopeo-plecanfeel likethemselvesagain.

“You’reneveralonewhile volunteeringwithLGFB,”Made-line said.“Thisvolunteerworkhasbeen somethingthatIlookforwardtoso much—especiallybecauseofthe senseofcommunityandfriendship sharedamongvolun-teers.Going throughcancertreat-mentishard, butyoushouldnotfeelalone.That’s whywearehere!”

Oneofthemostchalleng-ing aspectsofacancerdiagnosisis thelossofidentity that comeswithit.For30years,LGFBhas beenhelpingpeoplefac-ingthe difficultcancerjournetorecognize themselvesagain.

Bodyimageisacriticalpsychosocialissueforpatientswith cancerbecausetheyoftenundergo significantchangestotheirappearance,likehairlossandskinchanges.

AttheheartoftheLGFBprograms arecomplimentaryworkshopsthat addresstheappearance-relatedimpactofcanceranditstreatment whileofferingpeopleacommu-nity wheretheycanconnectwithothers facingsimilarchallenges.

“Manyofthesideeffectsoftreatmentarecommon.AtLGFB,weare overflowingwithproductsand techniquestomaketheappearance-relatedsideeffectsmoretolerableandmanageable,”shared Madeline.“ThemomentsIcherish themostarecandidinteractions betweenparticipants.Inoneworkshop,awomanwhohadattended yearsagoandisnowacancersurvivorcamewithherrecentlydiagnosedfriend.Shetookoutherold wigandgaveittoherfriendjustto tryon.Thewiglookedsowon-derful onherfriendthatwhenshewentto takeoffthewigandgiveitback, thewomansaid,‘Actual-ly,you keepit.WhatdoIneeditfor anymore?’Thereweretearsand hugs,butthismomentmeantmore thansimplypassingonawigtoa friend.Itsymbolizedthesup-port, love,andcamaraderiethatourLGFB workshopsembody.”

At LGFB,thereissomethingfor everyone.Astheseasonschange andthesuncomesout,Madeline remindsusofsomemust-know tipsforsummerskincare—starting withspringcleaningourmakeup bags!

“Didyouknowproductsshould ONLY be used for threeto six months? Once they’re opened,oxygenbeginstodegradetheformula, andthey’llstarttoexpire—regardlessoftheuse-bydate.Andsunscreenisanon-negotiableallyear round,butespeciallyinthewarm-er monthswhenwe’respendingmore timewithourskinexposed!”

MadelineisproudtosupportthosefacingcancerthroughLGFBworkshopsbothonlineandin-person.
SKINCARE & COSMETICS |WIGS & SCAREVES | BRAS & PROSTHESES | TEENS| SKINCARE & SHAVING LGFB.ca|@LGFBCanada LOOKGOODFEELBETTER®|REG.CHARITY#133740316PR0001 Ithinkit’simportantto havetoolstomake cancerpatientsfeellike ourselves.WhatIlearned attheLGFBworkshops helpedreducesomeof thedepressionassociated withthephysicalchanges wegothrough. Helppeople facingcancer, like Meera
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SkinCareroutineforFall. |SEPTEMBER2023
Tailor-MadeSkinCare: ProtectingYourClient’sUniqueSkin Aguidetohelpingyourcustomercustomizetheir

Everyone'sskinisunique, andsoshouldbetheir skincareroutine.Whetheryourclienthasnormal, oily,dry,orcombinationskin,understandinghow totailortheirskincareregimenisessential.Let's diveintoatailoredapproachfordifferentskin types.

Climateinfluencesskinhealth,especially moisturelevelsandtexture.Thismayinfluence howyourcustomerschangetheirskincarefrom seasontoseason.Whenexploringyourcustomer's skincareconcerns,takethetimetounderstand theirlifestyleandtheexposuretheyhaveto externalimpactsthataffecttheirskinhealth.

Herearesomesamplequestionsyoucanaskto gatherthistypeofinformation:

1.Howmuchtimedoyouspendoutdoors?

2.Areyouexposedtoclimaticconditionsona continualbasis?(Sun,wind,extremecoldand heat,etc.).

3.Whatareyourhobbies?

4.Tellmeaboutyourcurrentskincareregimen.

Bygatheringasmuchinformationaboutyour customer'sexposuretoexternalfactors,youwillbe abletobetterevaluatetheirskincondition, concerns,andsolutions.

HerearesomeKEYingredientstorecommendthis Fallbasedonyourclient’sskintype:

NormalSkin

•HyaluronicAcid: Naturallyproducedbythe body.Itsmainfunctionistoretainwaterand keepyourtissueswell-lubricatedandmoist.

•VitaminC: Protectsskinfrompremature aging,anddiminisheslines&andwrinkles, dullness,andunevenskintone.

•Aloe:Aloeisahumectant; itbindswatertothe skintocombatdehydrationandmaintain moisture.It'santibacterial,whichkeepsthe skinhealthyandbreakout-free.

OilySkin

•BHA’s (BetaHydroxyAcid-SalicylicAcid): Helps todissolvesurfaceoil,andremovesthebuildupofdeadskinbyworkingontheskin's surfaceanddeepinsidethepores.

•Enzymes: Helpimprovethelookandtextureof oilyskinbygentlyexfoliating.

•Lemon: Anaturalantisepticandantifungal, whichcanhelpreducebreakouts.

DrySkin

•Ceramides: Keytofortifyingtheskin'sbarrier. Helpsprotecttheskinfrompollutionanddebris. Helpstheskinretainmoistureandlipids,and repairstheskin'snaturalbarrierandregulates cells.

•Retinol: Improvesunevenskintone,reduces largepores,smoothsroughskintexture, diminishesfinelinesandwrinkles,improves skinradianceandresilience,andhelpstounclog poresandreducesredness.

•AHA(AlphaHydroxyAcid): Itonlyloosensthe surfaceofdeadskincells.AHAsaregoodfor eliminatingdeadskincellsonthesurfacethat arecausedbysundamage.

CombinationSkin

•SalicylicAcid: Penetratesandunclogspores, cleansoutdeadcells,andregulatesexcess sebumproduction.Helpstostimulatecell turnoverrevealingsmoother,healthy-looking skin.

•Niacinamide: Fightsandprotectsskinfrom environmentalaggressors.AvitaminB3 derivative.Anti-inflammatoryandantioxidant. Helpstreatacne,rosacea,and hyperpigmentation.

•WitchHazel: Tonesandtightensporeswithout dryingtheskin.Helpsunclogporesandcurbsoil production.Reducesanysensitivityassociated withdrypatches.

Byunderstandingyourclient’sskintypeandthe mostsuitableingredients,youcanpersonalizetheir skincareregimenforoptimalresults!

Wasthisinformationbeneficialtoyou?

•FindindepthSkinCareConsultationtipsinthe SkinCareCourse inthe RetailBeautyAdvisor CertificationProgram.

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