THE VALUE OF ACCREDITATION

BBB Accreditation is a sign of a business’s commitment to high standards. The BBB Seal of Accreditation invites companies that have earned it to join the nearly 7,000 marketplace role models in Atlanta and Northeast Georgia that serve as shining examples of integrity and trust.

Online Directory:

Accredited Businesses stand out in BBB’s online directory where consumers can view accrditation status and ratings. In 2022, 87% of users turned on the “Accredited Business” only filter to weed out businesses not committed to BBB Standards. Research shows that consumers prefer businesses that are BBB Accredited.

SEO and Analytics Imact:

Like BBB’s Dynamic Seal, modern search engine optimization (SEO) practices also play a part in optimizing your BBB profile’s ranking on Google. Though we can’t control Google, BBB focuses on keywords, analytics and the latest SEO best practices to ensure bbb.org’s pages are optimized to attract web traffic.

Dynamic Seal:

The Dynamic Seal is even more powerful online. It contains a link that immediately ties your business to BBB’s online presence and allows customers to quickly verify that you are part of a trusted community. In a survey conducted in 2021, 85% of consumers familiar with the BBB seal associated it with positive attributes.

Get-A-Quote :

BBB’s Get-A-Quote tool is used by customers because they know they’re ready to engage with a trusted business. These leads are forwarded to Accredited Businesses by email and/or text. Responding quickly, leads to new customer engagement.