ESSENTIAL PULSE CINEMAS
GET READY FOR PULSE CINEMAS ECOMMERCE! Pulse Cinemas is excited to announce a brand new way to interact with the company with full ecommerce functionality coming to the company’s website. Here, sales manager Simon Schino explains what this new development will bring as well as highlighting some recent product introductions. Anyone who has been keeping an eye on our social media feeds in recent times will know that we have been making huge efforts in finding new ways to communicate the benefits of working with Pulse Cinemas. Being a company that prides itself in the high-quality of the multimedia products that we supply, we felt that it was a natural progression that we developed the way we communicate. So a fully rounded multi-media approach, with video, social media and direct digital contact are all helping us communicate effectively with the market. We have been really pleased with the way our efforts have been received so make sure you keep tuning into our Terrific Tuesday and Friday webinars that provide a window on everything that is happening at the company, all our videos can be found on our YouTube channel, so don’t forget to like, subscribe and ring the bell for reminders as well as making sure you are following our twitter feed (youtube.com/user/ pulsecinemas/videos and @PulseCinemas). Also don’t forget to keep an eye on the news and case study section of the website, it is now regularly populated with content that provides a further window on what is happening at the company as well as providing opportunities for Pulse Cinemas customers to showcase their work. So what has all of this got to do with ecommerce? Well it puts into context that
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Pulse Cinemas is making big efforts to ensure we are providing the right ways for our dealers to maximise efficiency and ensure they have all the information needed to make informed decisions. We have been working behind the scenes for a considerable time to bring this new functionality to our website and deliver direct business benefits to our customers. The ecommerce site will of course provide access to the whole Pulse Cinemas inventory for those with a credit account or those paying instantly to quickly and easily make purchases without having to pick up the phone. However, the ecommerce package on the site goes much further than that. Once you have your login details, entering the ecommerce part of the site opens up lots of other functionality as well. Logins will be provided direct to those dealers who already have an account once the site is live and those wanting to open an account can get in touch for details. Once inside the site, dealers will be able to check their credit account details, what is owned what is available to spend, when payment is due, allowing our customers to quickly and easily track status and plan any needed purchasing. Dealers will also be able to login and check pricing and availability of stock live making it far quicker to find out if that product you need really-fast is there or make sure you have product reserved for a project
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that is coming up later in the year. As well as for those major items, the site will of course make it much easier to bulk buy a number of in-ceiling speakers or cables to ensure you have everything needed to get projects over the line. Pulse Cinemas has always prided itself on effective communication with our dealers no matter what the medium being used, however it has been true up to this point that having to do the majority of ordering, checking availability and so over the phone, is not the most efficient way for either party to communicate. We love speaking to our dealers on the phone of course, but from the time that ecommerce goes live on the site, phone conversations can be streamlined and focus on more complex questions and issues arising from product support or issues encountered on site. The ecommerce functionality will make Pulse Cinemas more efficient to deal with right across the broad, so you still, get the same great Pulse Cinemas brands, support, training, knowledge and the best demo spaces in the UK (undergoing a serious upgrade as we speak) you also a get a fully 21st century way to manage your buying, making the whole experience better, faster and fully future embracing. Pulse Cinemas pulsecinemas.com
MARCH 2021 17
