authentic
Sportsman
MAGAZINE
issue 1: Apr - June
Editorial Focus Sports Entrepreneurship Business Inspiration Finance Fashion Grooming Lifestyle Social
authentic
Sportsman
MAGAZINE
Ever wanted to get to the behind-the-scenes lives of your favorite sports personalities. Wanted to know what they eat, where they live, who they live with....? Well, look no further. We have the insight for you. We are about celebrating the sports industry and the people in it with the people entering it. We have on and off the field news, nationally and internationally. Going through all sports codes, profiling both man and women. “Sport has the power to change the world,” Mandela said. “It has the power to inspire. It has the power to unite people in a way that little else does. It speaks to youth in a language they understand. Sport can create hope where once there was only despair. It is more powerful than government in breaking down racial barriers.”
Editorial Pillars Entrepreneurship / Business
The business of sports is one of the under proled industry in South Africa. ASPM showcases existing and striving businesses with business owners and careers. Looking at opportunities and updating new avenues
Fashion
Our fashion spread exclusively features upcoming national fashion designers. We take unknown designers and pair them with well know faces to model for them ensuring industry growth and creating a platform for local fashion designers to thrive.
Finance
Personal or business nance articles are featured to ensure readers make sound nancial decision. Not all our readers are already nancially established therefore our content is on how to make money and how to retain it and also how to give back.
Sports
We featuring articles on sports activities and updates on all that is happening in the industry. Also enticing people to get involved knowing the impact of sports in individuals and families.
Lifestyle
Our lifestyle features promote healthy living, showing that you do not have to be a professional sportsman to live like one. From the how to eat properly to how to live healthy and showcasing those that have done it successfully.
Tourism
The industry of travelling is not as promoted to the local demographic as t should be. This segment showcases interesting places to visit and also promotes affordable traveling options.
Demographics Our Readers Race: Black 58% | Indian 17% | Coloured 11% | White 12% |Other 2% Gender: Female 42% | Male 58% Age: 19 - 52 | LSM: 5 - 10
Geographical All of South Africa.
Distribution We have 3 (Three) distribution channels: Retail: A list of retails that stock ASPM can be avaiable on request. Subscription: This is one of our most effective way of distribution ensuring that our loyal readers do not miss a copy. Subscription are send via post to direct inbox. + Digital Flip Magazine: People from South Africa relocate internationally everyday. This is why we have a digital ip magazine that can be bought and accessed by anyone anywhere in the world.
Circulation Number of copies printed: 10 000 Readership: 50000 @ 5 readers per copy Subscription: 2000 Facebook: 27 000 Where: Filling stations | Salons | Restaurants
authentic
Sportsman
MAGAZINE
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