SEVEN YEARS AGO,

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when owner and operator Jason Wong turned his collision repair shop in San Francisco into a CARSTAR franchise, he didn’t necessarily have a firm feel for running the business. But he did love cars— and he was loaded with more than 25 years of experience in the collision repair industry.

At the time, CARSTAR was new to the California market. “Nobody knew who they were,” as Wong puts it. “They had no insurance support.”

Yet, for Wong, CARSTAR simply stood out as a franchise option that aligned well with his business—so well that Wong’s shop, under a new five-year contract, became CARSTAR Auto World Collision.

“The reason I actually signed a contract with them is because they asked what I wanted,” Wong states. And what he wanted was for CARSTAR’s operational team to teach him how to run a collision repair shop—even more successfully than he had in the years prior to becoming a franchisee. He didn’t even want the CARSTAR team to actually bring him business—just teach him the operations side of things.

Then, with his foot on the pedal, Wong opened a second CARSTAR Auto World Collision location in San Jose in 2022.

With two stores in operation, the newfound multi-shop owner began to hit some serious milestones: whereas a little over five years ago he was doing about $2 million a year in sales, in a short time he saw those sales figures nearly double.

“I’m at $10 million this year,” Wong states of his shop’s continued sales growth. And yet, he points straight back to CARSTAR when you ask him to name the major driver for his success. In addition, he’s quick to note that whereas the franchise was relatively unknown when he first signed on with the company, it’s now the country’s largest individually owned MSO.

“It’s amazing,” he states. “Since I came onboard the [CARSTAR] company has nearly tripled in size.”