Lifeline Australia: Leaflet

AUSTRALIA

Join The Save Movement and Animal Justice Project in raising awareness on the two BIGGEST causes of animal exploitation globally – 'food' production and experimentation. Lifeline is the campaign where you get to ask people where they draw the line and urge them to:

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SPECIESISM

Speciesis is a prejudice similar to racism or sexism. Animal agriculture is one of the main consequences of speciesism. It is responsible for the mutilation, torture and death of billions of animals each year. Yet eating animals is needless and stoppable. Everyone can be a lifeline for animals. Choose compassion. Choose veganism.

VIVISECTION

Vivisection means experimentation on live animals. In Australia, animal experiments have failed to bring promised cures or benefits to humans decade after decade continue at great financial, human and non-human animal cost. Many fall under the ‘basic research’ category which need have no benefit for humans. Many animal experiments in Australia occur at universities, hospitals and other prestigious institutes. Yet they are needless and stoppable. You can be a lifeline for animals. Choose compassion. Choose cruelty-free.