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Fall convention wrap-up ANA News
A message from the incoming ANA 2018 – 19 President Kyle Larson, General Manager of Larson Newspapers (Sedona Red Rock News, Camp Verde Journal, Cottonwood Journal Extra) has agreed to step up into the role Kyle Larson of president of ANA President – Arizona Newspa2018-19 pers Association Larson Newspapers, for the 2018-19 Inc. fiscal year. He will be replacing General Manager: Manuel CoppoSedona Red Rock News, Camp Verde la, who proudly Journal, served two sucCottonwood cessive terms as Journal Extra president. Larson graduated from the University of Arizona with a Bachelor of Science degree in Business/ Managerial Economics in 2004. He is the third generation of the Larson family to run Larson Newspapers. He has enjoyed the many challenges and successes of running local newspapers, as an Assistant Managing Editor, Produc-
tion Manager, Advertising Sales Executive, Advertising Director, and currently the General Manager of the family company which publishes the Sedona Red Rock News, The Camp Verde Journal, and the Cottonwood Journal Extra, and he looks forward to running it for the next 30 years. Outside of the day to day newspaper work, he has served numerous nonprofit boards, and has served on the ANA board for the past four years as a director, vice president, and is now humbled to be able to serve our board and members as president. “It’s both an honor and a privilege to be called upon to take over the reins of the organization.” Dealing with hundreds of businesses weekly and many other newspapers across the state is a huge asset, and he believes the key to success for the organization and its members is to harness the power of all of our members, small and large. Member retention and revenue growth are keys to the growth of the organization. As any ANA member knows, it’s See ANA 2018-19 President, page 2
2018-19’s new officers to the association’s board of directors �������������� page
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Convention wrap-up: General Excellence winners and photos ��������������� page
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Resources for election reporting • Covering the Latino immigrant community: Tips from Maria Hinojosa – Maria Hinojosa is an award-winning journalist best known for her work as anchor and executive producer of the long-running weekly NPR show Latino USA. • Writing about campaign finance: A tip sheet with tools and examples – Here Journalist’s Resource highlights campaign finance, how limitless supplies of untraceable “dark money” can be harnessed to support or destroy candidates, and how the super-rich maneuver around donation limits. • 10 newsroom engagement ideas for the 2018 Midterm Elections – Local Media Association has rounded up a bunch of ideas to consider as you think about your election coverage. • Your election results infographics are built and ready to go – Just recreate the existing charts (a one-click ordeal), punch in the new numbers and publish to your site (or wherever). Flourish is free to newsrooms, in partnership with Google News Lab. The free offering includes premium features such as private templates and private projects. Slimp: Checking our pulse – What newspapres are syaing about the state of things ����������page
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ANA 2018-19 president continued from page 1
always a tough time being in the newspaper industry, but it’s not all doom and gloom. “With the right plan of action and attitude, we can accomplish our organizational goals, and with the right board and a trained staff we can get back to where we need to be” Larson said. ANA Priorities This Year 2018 has been an interesting year of ups and downs for ANA. Many members have noticed that 2018 has been a very strong advertising year for ANA. We were graced with a very large Clean Elections Campaign advertising buy as well as other advertisers that have stepped up their network buys which increased our revenue. This increase is a very welcome change. However, we all know that change is a vital part of life, one thing is for sure, this year will bring plenty of change, both good and bad. Without a doubt the largest change will be the retirement of current and longtime executive director Paula Casey. Paula has served the organization for more than 20 years and will surely be missed by the staff, its members, and the board of directors. Paula is a vital organizational asset that’s not easily replaced — yet, that’s what we will be tasked with in the next few months. The board has placed two main priorities on the new director: increasing our membership, and gaining new revenue streams for the group and its members. Lastly, there will be a physical change. After 23 years in the same Page 2 | ANAgrams ■ November 2017
office space in downtown Phoenix, we will be moving our operations to a new location. Along with this move comes the sorting and safely disposing of more than hundreds of boxes of legal documents, paperwork, and old newspapers; as well as purging unnecessary materials from our longtime storage facility. Yes, the next 12 months will be a crucial one for the organization and its many members and there will be many challenges faced both inside and outside the group. It is times like these where newspapers need to band together and form a stronger bond with each other. When we do that there is no public notice issue, revenue issue, or political issue that we cannot tackle.
Reminder!
2019 Media Directory updates are
due Nov. 5
What updates do we need from you? 1. Any administrative personnel, address, phone or email changes. 2. Your organization's verified circulation: -C urrent audited circulation (ABC, VAC, etc.) -O r a Publisher's Statement (Form PS 3526). -O r a notarized proof of circulation (forms enclosed in email) 3. Lastly, we'll need your current Advertising Rate Sheets. The information we gather serves as an invaluable resource for ANA membership as well as for local and national advertisers and ad agencies Please don’t hesitate to call us with any questions. You can reach us at (602) 261-7655, ext. 110 or by email at j.okeefe@ananews.com
ANAgrams is a quarterly e-publication produced by the Arizona Newspapers Association 1001 N. Central Ave., Suite 670 Phoenix, AZ 85004-1947 Office (602) 261-7655 • Fax (602) 261-7525 www.ananews.com
ANA Staff Paula Casey Executive Director / ext. 102 p.casey@ananews.com Julie O’Keefe Communications Manager / ext. 110 j.okeefe@ananews.com Cindy London Ad Placement Manager / ext. 112 c.meaux@ananews.com
The Arizona Newspapers Association (ANA) was established in 1930 and incorporated in 1956. It is the successor to the Arizona Press Association of 1905, and the Arizona Daily Newspaper Association of 1922. The Association is governed by an 11-member board of directors elected by the member newspapers. The ANA is a nonprofit trade association representing more than 115 A rizona newspapers.
ANA Board of Directors President Kyle Larson, General Manager, Larson Newspapers, LLC., – Sedona Red Rock News, Camp Verde Journal Cottonwood Journal Extra Jeanie Hankins Williams, Publisher – Wickenburg Sun Colleen Brady, Advertising Director – Arizona Daily Sun (Flagstaff) Jill Jorden Spitz, Editor – Arizona Daily Star (Tucson) Brian Kramer, Publisher – White Mountain Independent, Payson Roundup Anthony Bratti, Regional VP Sales – Arizona Republic /Republic Media (Phoenix) Lisa Reilly, Publisher – Yuma Sun, Bajo El Sol Cloves Campbell, Publisher – Arizona Informant (Phoenix) Luige del Puerto, Editor & Associate Publisher – Phoenix Business Journal Kelly Solwedel, Associate Vice President – Western News&Info Past President Manuel Coppola, Director of Legislative Affairs Wick Communications; Publisher – Nogales International
2018 - 2019
Board of Directors and Officers
Kyle Larson General Manager Larson Newspapers, LLC President
Colleen Brady Advertising Director Arizona Daily Sun 2nd Vice President
Jill Jorden Spitz Editor Arizona Daily Star 3rd Vice President
Anthony Bratti Regional Vice President Sales The Arizona Republic/ Republic Media
Lisa Reilly Publisher Yuma Sun, Bajo El Sol
Cloves C. Campbell Jr. Publisher The Arizona Informant
New to the Board
Jeanie Williams Publisher Wickenburg Sun 1st Vice President
Brain Kramer Publisher White Mountain Independent, Payson Roundup Secretary/Treasurer
New to the Board
New to the Board Luige del Puerto Editor & Associate ÂPublisher Arizona Capitol Times
Kelly Soldwedel Associate Vice President Western News&Info, Inc
Manuel Coppola Publisher Nogales International Out-going President
October 2018 â– ANAgrams | Page 3
Newspapers: Building
Community Arizona Newspapers Association 79th Annual Meeting & Fall Convention held October 6, 2018
The Arizona Republic (daily newspaper) and Navajo Times (non-daily newspaper) took home the coveted award for Arizona Newspaper of the Year. Newspaper of the Year Awards are calculated from honors won in the Better Newspapers Contest (BNC) added together with winning entries from the Excellence in Advertising Contest. Alden Woods, The Arizona Republic, for ‘The New Housing Crisis’ and Danyelle Khmara, Tucson Weekly, ‘Death Sentence’ won the ANA 2018 Stories of the Year.
Page 4 | ANAgrams ■ October 2018
Yvonne Wingett Sanchez and Rob O’Dell, The Arizona Republic and Rachel Leingang, Arizona Capitol Times, were named the ANA 2018 Journalists of the Year. Kelly Presnell, Arizona Daily Star and Keith Morris, Payson Roundup, were named the ANA 2017 P hotographers of the Year. 53 newspapers entered in the BNC and Advertising Contests for a total of 1,183 entries. We’d like to acknowledge the Utah Press Association for judging the entries this year.
C
ongratulations
Click here to see more photos of the convention. October 2018 â– ANAgrams | Page 5
79th Annual Meeting & Fall Convention General Excellence Winners in Newsroom and Advertising Divisions 2018 BNC Newspaper General Excellence Awards Division 1 Non-Daily – Under 3,500 1st Place Arizona Capitol Times Associate Publisher:Luige del Puerto 2nd Place Verde Independent Publisher: Babette Cubitt 3rd Place Nogales Interntional Publisher: Manuel Coppola Division 2 Non-Daily 3,500-10,000 1st Place Phoenix Business Journal Publisher: Ray Schey 2nd Place – Tie Payson Roundup Publisher: Brian Kramer Green Valley News Publisher: Dru Sanchez Division 3 Non-Daily over 10,000 1st Place Navajo Times Publisher: Tom Aviso Jr. 2nd Place Prescott Valley Tribune Publisher: Joe Soldwedel Co-Publisher: Kit Atwell Division 4-Daily under 25,000 1st Place Casa Grande Dispatch Co-Publishers: Donovan Kramer Jr., Kara Cooper 2nd Place Daily Courier Publisher: Joe Soldwedel Co-Publisher: Kit Atwell 3rd Place Herald/Review Publisher: Jennifer Sorenson Division 5-Daily over 25,000 1st Place The Arizona Republic Executive Editor: Greg Burton
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2018 Advertising General E xcellence Awards Division 1 Non-Daily – under 3,500 1st Place Williams - Grand Canyon News Publisher: Madeline Keith 2nd Place Eloy Enterprise Publisher: Donovan Kramer Jr. 3rd Place Florence Reminder & Blade-Tribune Publisher: Donovan Kramer Jr. Division 2-Non-Daily 3,500-10,000 1st Place Green Valley News Publisher: Dru Sanchez 2nd Place White Mountain Independent Publisher: Brain Kramer 3rd Place Payson Roundup Publisher: Brain Kramer Division 3-Non-Daily over 10,000 1st Place Navajo Times Publisher: Tom Arviso Jr. 2nd Place Prescott Valley Tribune Publisher: Joe Soldwedel Division 4-Daily under 25,000 1st Place The Daily Courier Publisher: Joe Soldwedel Co-Publisher: Kit Atwell 2nd Place Casa Grande Dispatch Co-Publishers: Donovan Kramer Jr., Kara K. Cooper 3rd Place Herald/Review Publisher: Jennifer Sorenson Division 5-Daily over 25,000 1st Place Arizona Republic Executive Editor: Greg Burton
2018 BNC STORY OF THE YEAR Awards Non-Dailies Division Danyelle Khmara Tucson Weekly ‘Death Sentence’ Daily Division Alden Woods The Arizona Republic ‘The New Housing Crisis’ 2018 BNC PHOTOGRAPHER of the YEAR Awards Non-Dailies Division Keith Morris Payson Roundup Daily Division Kelly Presnell Arizona Daily Star 2018 BNC JOURNALIST of the YEAR Awards Non-Dailies Division Rachel Leingang Arizona Capitol Times Daily Division Yvonne Wingett Sanchez and Rob O’Dell The Arizona Republic 2018 BNC NEWSPAPER of the YEAR Awards Non-Dailies Division Navajo Times Publisher: Tom Arviso Jr. Daily Division The Arizona Republic Executive Editor: Greg Burton
Click here to visit our contest & convention page for links to the press release of winners and slide show presentations.
A Special Thank You To: Convention Sponsors
Plaque Sponsors Arizona Daily Star Azcentral/The Arizona Republic/USA Today Apache Junction/Gold Canyon News Casa Grande Valley Newspapers Inc. Navajo Times Payson Roundup Phoenix Business Journal White Mountain Independent
Contributors Printing of the convention program book
iPad donation for “Best Ideas” drawing
October 2018 ■ ANAgrams | Page 7
Consumers rate newspapers as the media …
with the most trusted and believeable advertisments.
most valuable in planning for shopping.
most preferred for receiving advertising.
Newspapers Deliver Page 8 | ANAgrams ■ October 2018
Too many opinions spoil a presentation Back when I was in the ad agency business, I made a logo presentation that turned into a fiasco. It was an uncomAd Libs fortable reminder By John Foust of the importance of a presentation Newspaper environment. Consultant and This particular Trainer client was a real estate development company which was on a fast growth track. They were going through a name change and needed a sleek new brand identity for their newspaper ads, stationery and signage. We had been through preliminary meetings and this was the unveiling of (what I thought was) the final version of the logo. The meeting started innocently enough. Dan, the company president, and I were in his office. We reviewed our previous strategy conversations and I summarized their long-term corporate image plans. When I showed the logo design, his face lit up in a big smile. He said, “That’s exactly what we need,” and described the steps they could take to replace their existing logo. Then he said, “Let’s get a second opinion,” walked out of his office and returned a minute later with their office manager. When she frowned and said she liked the old logo better, I could see Don’s enthusiasm fading. She had not participated in our strategy meetings – and she had no knowledge of the reasoning behind a logo change – but all of a sudden, she had become a key influencer in the decision process. Dan said, “Wait here. Let’s get another opinion.” He invited several more people into his office. Within minutes,
a group was huddled around his desk, critiquing the logo that I had spent so much time designing. They seemed to be competing with each other to see who could make the most negative comments. It was a selling nightmare. They ignored my efforts to steer the conversation back on track. The incident seems comical now, but it wasn’t funny when it happened. One person said she didn’t like the logo, because it had one of the colors in the Romanian flag. I checked later and learned that the Romanian flag is blue, yellow and red (I also learned that she was born in Romania, the only possible explanation for such a strange comment.) It was no surprise that Dan rejected the logo design. Although he was a corporate executive, he frequently struggled with decisions. His attempt to get objective input from others had created a chaotic decision-making environment. The only solution was for me to go back to the drawing board to tweak the idea. When I presented that one, I explained that he was the only one in the company who was in position to make a fair judgment. I truly believed that he was uniquely qualified to see the big picture and make the decision. Fortunately, he took the compliment to heart and we had a positive one-to-one meeting which resulted in a sale. The lesson was crystal clear. Too many opinions spoil a presentation. Do everything you can to limit the number of decision makers in the room. John Foust has conducted training programs for thousands of newspaper advertising professionals. Many ad departments are using his training videos to save time and get quick results from in-house training. E-mail for information: john@johnfoust.com
www.ananews.com • www.ananews.com • www.ananews.com
Caring for our readers Editor Jerry Bellune and I go wa-y back. We’ve known each other since the mid90s, when we worked together By Ed Henninger to breathe new life into a group Independen of newspapers in Newspaper New Jersey. Consultant Jerry regularly writes a missive to the managers and staff at his newspapers here in South Carolina, and he shares those with me. For my column this month, I’ve decided to pass one of his pieces on to you. It’s bigger than just design — it goes to the heart of what we do for readers. From Jerry: WHO DO THINK is our first priority? Our readers, of course, you say. And you are right. Without readers, we are nothing. Let me share with you a brief newspaper war story. When a smart publisher hired me years ago, he gave me a challenge: “We have a good newspaper for the 1940s,” he said. “But our people have forgotten who they work for – and it isn’t me. Talk with everybody and let me know who mentions our readers first.” This gave me a chance to talk with people throughout the building. I rode with truck drivers delivering our newspapers in early morning darkness. I talked with more than 100 reporters, editors and photographers. I visited our bureaus and went on calls with our advertising sales people. I asked them what they thought of the paper and what we could do to improve it. Finally our tough, aging chief photographer said the magic word. “I’ll tell you what’s wrong with this newspaper,” he said bluntly. “Nobody here thinks about or cares about our readers any more.” I could have kissed him. We have not made this mistake here.
All of us care about our readers. But caring for readers means planning, writing, photographing and editing for them. Here are three ways we do that: In our reporting, we leave no questions unanswered. We think like readers. We gather facts and question sources like readers. Readers want to know the ‘why’ as well as the ‘what’ of news. We think visually. How can we convey this information visually? we ask. We think about photographs, maps and charts as well as words in our planning. Readers want to see as well as read about the news. We write short, easy-to-follow stories and sentences. That means 250- to 300-word stories and sentences averaging 15 words. We segment lengthy stories into shorter segments. That helps readers understand what we share with them. Do we not run longer stories any more? If course we do. Inside feature stories can go 500 to 750 words. We do not continue stories from one page to another as some thoughtless editors do. And this applies to our electronic editions, too. Readers lead busy lives. They have short attention spans. Let’s make reading our newspapers a pleasure for them. JERRY BELLUNE has collected tips on editing, reporting and writing that he’s shared with his staff over many years in “The Little Red Book on Writing for Reporters & Editors.” Jerry is looking for suggestions to improve the book. He will send a digital copy to any of my readers who’s willing to read it and make suggestions. WANT A FREE evaluation of your newspaper’s design? Just contact Ed: edh@henningerconsulting.com (803) 327-3322
enninger Helpful Hints. With the H help of Ed’s books, you’ll immediately have a better idea how to design for your readers. Find out more about Henninger on Design and 101 Henninger Helpful Hints by visiting Ed’s web site: www.henningerconsulting.com
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IF THIS COLUMN has been helpful, you may be interested in Ed’s books Henninger on Design and 101 October 2018 ■ ANAgrams | Page 9
ANA Advertising Services MEDIA KIT
Arizona Newspapers Association
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Arizona, Nevada and Nationwide advertising It’s what we do very well! ANA Advertising Services, Inc.
a subsidiary of Arizona Newspapers Association - 1001 N. Central Ave., Suite 670, Phoenix, AZ 85004
Ph: 602-261-7655 / www.ananews.com Page 10 | ANAgrams ■ October 2018
CHECKING OUR PULSE What are newspapers saying about the state of things?
could guess, with relative success, the answers to the quiz. The News Guru For instance, while much of the general public might think most pakevin@kevinslimp.com pers are part of large groups, the fact stateofnewspapers.com that 51 percent of newspapers are independent and locally owned, doesn’t ver the past two weeks, I’ve travget past most quiz-takers, and the fact eled from coast to coast speaking that less than 20 percent of papers are at newspaper conferences and meetrelated to large regional or national ing with Canadian and American groups doesn’t surprise too many. journalists about what is happening At each recent conference, I’ve at their newspapers and, hopefully, taken time to visit with journalists offering a little good advice. about what is happening at their As I’ve met with papers. Just this week publishers, writers I recently heard in Bismarck, North Daand editors in places I met with publishers, a publisher say, kota, like Keene, New Hampeditors and reporters from shire, Phoenix, Ari- “Journalism is a more than 20 newspapers zona and Bismarck, thankless job.” in one-on-one meetings. North Dakota, I’ve beWhat did I learn? I come even more convinced that the re- learned there are quite a few younger sults of the Newspaper Institute spring editors and publishers moving up the publisher’s survey were right on target ranks at newspapers. I learned most when it comes to the state of newspa- newspapers are doing well, and are pers across the U.S. and Canada. continually looking for ways to imAt newspaper conferences, I often prove their products and serve their communities better. I met with college and high school newspaper staffs who are excited about their futures in journalism. I met with metro newspaper investigative reporters about how to dig deeper to get better stories. I met with several publishers who were concerned that their readership was rapidly shrinking due to centralized production, meaning their papers are filled with stories from other places that local readers have no interest in reading. I learned that reporters still struggle with boredom while covering school board, city commission and other meetings that must be attended. I learned there are still a lot of newspapers where one or two people do everything from reporting, designing, Dylan Kahl is editor of The Mystician, selling ads and running the paper. student newspaper at Bismarck State I learned that print is still king. College in Bismarck, North Dakota. I’ve learned that the further a newsgive a “pop quiz” to learn a little paper is from its corporate headabout what is going on at newspapers quarters, the more likely it is that its and what journalist think is going on readership is shrinking rapidly. at papers across the country. I used Meeting over dinner conversato be surprised that most attendees tion, I heard many times how hard it
Kevin Slimp
O
Keith Gentili, publisher of The New Boston (N.H.) Beacon, discusses his one-year-old newspaper at a recent conference in Keene, New Hampshire.
is to be a journalist. Hard work and long hours, combined with the wrath of angry readers, requires a special breed. I also learned while many publishers and editors talk about someday moving off to the mountains or beach, in reality they can’t imagine doing anything else. Yes, journalism is unlike any other career, and newspapers require a special type of journalist. I suppose that’s why I fall in love with every place I go and feel close to so many people I meet. I recently heard one publisher say, “Journalism is a thankless job.” I turned to her and said, “Thank you.” Callings aren’t always easy. Usually, they’re not. But something within continues to drive us, and the world is a better place because of what we do. I still fall in love with every place I visit. I still meet close friends and make new friends at each conference. I suppose that’s because we’ve heard the same calling. Oh, by the way, thank you.
newspaperacademy.com October 2018 ■ ANAgrams | Page 11
ANA Members, After more than 23 years in the same location, the ANA office will be moving to a new site by Nov. 30th. We have an excess of furniture, shelves, tables and filing cabinets. We would like to offer this to our membership on a first come/first served basis, free of charge, as long as you handle your own pick-up and delivery. Specific items can be seen here. Please call Paula Casey at (602) 261-7655, ext. 102 or email p.casey@ananews.com if you have interest in any of this furniture.
Reminder!
2019 Media Directory updates are
due Nov. 5
ANA emailed the update sheets for our 2018 directory that you should have received by now. What updates do we need from you? 1. Any administrative personnel, address, phone or email changes. 2. Your organization's verified circulation: -C urrent audited circulation report (ABC, VAC, etc.) -O r a Publisher's Statement (Form PS 3526). -O r a notarized proof of circulation (forms enclosed in email) 3. Lastly, we'll need your current Advertising Rate Sheets. The information we gather serves as an invaluable resource for ANA membership as well as for local and national advertisers and ad a gencies who are interested in placing ads in your paper. Please don’t hesitate to call us with any questions. You can reach us at (602) 261-7655, ext. 110 or by email at j.okeefe@ananews.com Page 12 | ANAgrams ■ October 2018
Mark Your Calendar Webinars & Training For links and more information visit our training calendar November 2, 2018 Slimp’s NewspaperAcademy.com 10 Most Important Things to Plan Before Visiting a New Advertiser 11 AM - 12 PM ET Price: $49 Presenter: Tim Smith Tim’s webinar in late September blew attendees away with more information than anyone bargained for! Ad rep after ad rep wrote in to say how incredible the hourlong session was. Don’t miss this opportunity to hear Tim speak on this topic for the first time. November 8, 2018 Online Media Campus 5 in 24: Ideas How To Grow Your Business 2 - 3 PM ET Price: $35 What can newspapers learn from a professional marketer? Join Michael Libbie from Insight Advertising, Marketing & Communications for Five in 24. Five things your business can do in twenty-four hours to re-manufacture your brand and ... sell more. November 14, 2018 Inland Press Association Re-Thinking Real Estate Revenue NOW! 10:30 - 11 AM CT Price: ANA members get a discounted rate of $15 per webinar. Presented by Jim Brown, vice president, sales and marketing, Borrell Associates; Brian Monihan, vice president and publisher, Pamplin Media; and Mike Blinder, President, The Blinder Group Here’s the news this webinar brings: The local real estate landscape has changed before our eyes—and back in favor of newspapers!
Meetings, Events, etc. ANA Legislative Reception
Mark your calendars! Jan. 29, 2019 4:30 - 6:30 p.m. Location: Arizona Capitol Times office 1835 W. Adams St., Phoenix, Ariz. ANA’s annual event where publishers and editors get the opportunity to meet with state legislators. Save the date and call your local representative to let them know you’ll be there and look forward to meeting with them. Publishers’ and editors’ invitations with RSVP coming soon.
What’s news at your newspaper?
Promotions or new hires? Special events? National awards? Tell us about it! Send your email to Julie O’Keefe.
Arizona Newspapers Association Thanksgiving schedule: Closed on Nov. 22-23, 2018
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