ADC COMPANY PRESENTATION 17 DECEMBER 2024

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December 2024

ALL DREAMS’S FOUNDERS

GUICHANDUT Jacques

Managing Director

▪ 28 years of experience in the tourism sector

▪ Former co-founder of Asian Trails Group

NEAV Neary Panhchak Pisey General Manager

▪ 22 years of experience in the tourism sector

▪ Former General Manager of Asian Trails Cambodia

HUOT Kheang Executive Director

▪ 22 years of experience in the tourism sector

▪ Former Operations Manager of Asian Trails Cambodia

PHUM Many Financial Controller

▪ 22 years of experience in the tourism sector

▪ Former Chief Accountant of Asian Trails Cambodia

ABOUT ALL DREAMS CAMBODIA

DMC founded in 2013

4 owners with over 25 years of experience in the tourism industry in Asia.

A young and passionate Team of 48 members.

Dedicated to Individual, Group, Luxury, MICE and Incentive Travel. From large scope projects to unique tailor-made programs focusing only on Cambodia.

CLIENTS IN 2023

OUR PHILOSOPHY

OUR VISION

To be a key player and drive positive change to make Cambodia a unique, attractive, sustainable, and resilient tourism destination.

OUR MISSION

As a committed DMC, we actively contribute to achieving the SDGs in Cambodia by designing, promoting, and marketing socially and environmentally responsible travel services, products, and experiences, involving our clients, suppliers, and network of partners.

OUR VALUES

Respect | Integrity | Positiveness | Excellence

ALL DREAMS CAMBODIA’S COMMITMENT TO RESPONSIBLE TOURISM

OUR MESSAGE FOR A BETTER WORLD

All Dreams Cambodia has been committed to sustainable tourism for many years. We take the environmental impact of our industry very seriously and advocate for this objective whenever possible.

We strive to respect local communities, reduce our carbon footprint, uphold animal welfare, and ensure every new tour we develop protects the environment, supports local livelihoods, and contributes to making our country and planet a better place.

Sustainability is an ongoing journey, and we can't do it alone. We invite you to travel with us on this road towards a more sustainable future.

CORPORATE SOCIAL RESPONSIBILITY & SUSTAINABILITY

2022 to 2028

#DESTINATIONCAMBODGE

• Initiate #DestinationCambodge2024 campaign

• Interkultur Choir Competition

• Participating in Francophonie Summit in Paris in 2024, involvement in preparations for the 2026 Francophonie Summit in Phnom Penh via our branch N&A.

• Support at international level to promote Cambodia as a standalone, sustainable and attractive tourist and business destination: Press trip,Trade show,…

Misc. Sustainability

• Travel Life International certification

• Training on sustainability and related topics

• Support to local NGOs: Phare Performing Social Enterprise & Phare Ponleu Selpak Association – EHT Paul Dubrule, Sala Bai, Bayon School - Sipar – Osmose - Bantey Chhmar Community – Princess Buppha Devi Dance School – Apopo - NKFC Conservatoire –Airavata Elephant Foundation.

• Donations: PPSA & PPSE, Paul Dubrule School, Teuk Saat 1001, Osmose

USD 1 300 000 20% to 16 % of our total expenses per year

Action against plastic pollution and climate change

• Purchase of 8 additional Electric Tuk Tuk

• #ONESTEPNOPLASTIC campaign initiated in 2022

• Purchase carbon credit to MOE & Teuk Saat 1001

• Purchase Plastic credit via TONTOTON and supporting their “One Class” project.

• Carbon offsetting

CONSTANTLY INVOLVED

WE SAY YES TO A BETTER WORLD!

▪ We are TRAVELIFE CERTIFIED, a certification initiative for tourism companies committed to sustainability. Compliant with the Global Sustainable Tourism Council (GSTC) criteria and formally recognized by it, the requirements of this certification cover 10 themes and 263 criteria.

▪ We are proud to be members of the CHILDSAFE Movement.

▪ We purchase our filtered water from TEUK SAAT 1001, an organization whose "Water at School" program we also support.

▪ We contribute financially to SIPAR’s "Library Boat" project, which combats illiteracy and promotes education and reading development in Cambodia, giving everyone access to books.

▪ As part of our commitment to reducing carbon emissions, we signed the Glasgow Declaration led by the UNWTO. Supervised and certified by ECOSOL, we have a powerful tool to calculate our carbon impact and that of all our customized programs, offset through the purchase of certified carbon credits benefiting various ecological projects in Cambodia, in collaboration with the Ministry of Environment.

WE SAY NO TO PLASTIC!

▪ We offer a refillable metal bottle to each of our travelers and provide unlimited TEUK SAAT 1001 filtered water during tours.

▪ We support TONTOTON, a plastic credit program that provides a sustainable and ecological solution to reduce plastic pollution and has launched the "Plastic-free coastlines" movement.

▪ In 2022, we launched the #ONESTEPNOPLASTIC movement to fight plastic pollution in Cambodia, and to promote the Kingdom as a sustainable and attractive tourist destination.

Since the 1st July 2022, we have taken over the management of the responsible ecotourism tours and activities developed by the NGO Osmose on the Tonle Sap Lake, in the Prek Toal area, UNESCO Biosphere Reserve and the stronghold of the last colonies of large water birds in Southeast Asia.

"Osmose Eco Tours by All Dreams Cambodia” continues to develop and promote social, ethical, environmental and sustainable tourism, ensuring economic benefits for the villagers of Prek Toal and guaranteeing the respect of the values and spirit of the tours initiated by Osmose.

ECO TOURS

CONTRIBUTION TO CLIMATE PROTECTION

Offset 128 tons of greenhouse gas emissions with a first carbon credit purchase of USD 2,852, supporting Teuk Saat 1001.

Teuk Saat 1001's mission is to improve the health and livelihoods of rural communities by setting up water kiosks that provide drinking water.

Offset 139 tons of greenhouse gas emissions with a carbon credit purchase of USD 3,200, supporting the Keo Seima Wildlife Sanctuary in Mondolkiri province (REDD+ project led by the Ministry of Environment).

The Keo Seima Wildlife Sanctuary REDD+ project supports the development of communities in and around the protected area, and plays a vital role in the preservation of the region’s important and vulnerable wildlife, including the world’s largest populations of endemic primates.

The Gold Standard carbon credits purchased via benefit only Cambodia, this choice makes ADC the first Cambodian travel agency to have such an approach.

OTHER OPERATIONS

In 2022, we launch the #ONESTEPNOPLASTIC movement to fight plastic pollution in Cambodia, and to promote the Kingdom as a sustainable and attractive tourist destination.

Press Conference

« Travel with a Conscious » under the cooperation of the Minsitry of Environment

Contribution to TEUK SAAT 1001

« WATER IN SCHOOL » program

Contribution to SIPAR

« MOBILE LIBRARY » program

Contribution to TONTOTON

« SCHOOL IN RECYCLED PLASTIC » program

AWARDS

"Grand Prix des Affaires 2022

Environmental Responsibility“

French Chamber of Commerce & Industry in Cambodia

“The Travel Changemakers Award 2023

Environmental Awareness & Action”

WiT Singapore Conference

ALL DREAMS CAMBODIA’S DYNAMIC

UBIQUEST CAMBODIAAMBODIA

• New brand launched in 2020

• Urban games and event agency organizing live-action games, virtual games, scripted events and amazing team building all over Cambodia for local and international companies, private groups and individuals.

• Fun, challenging and customized team building, to meet the specific needs, budget and objectives of each company.

• From scavenger hunts and escape rooms to city-wide adventures and tuktuk races, we offer a diverse range of activities that are suitable for all ages and skill levels.

Urban Tales
Angkor Interactive
Treasure Hunt

Develop an integrated strategy

Undertake initiatives covering tourism, culture, investment and sustainable development.

ALL DREAMS CAMBODIA

PARTNERS WITH AGENCE N&A TO STRENGTHEN CAMBODIA'S INTERNATIONAL IMAGE, WITH A PARTICULAR FOCUS ON ITS PLACE WITHIN THE GLOBAL FRENCH-SPEAKING COMMUNITY, ON THE EVE OF THE 2026 FRANCOPHONIE SUMMIT TO BE HELD IN PHNOM PENH.

PARTNERSHIP

Prestigious partnerships

Working with world-renowned brands and events to boost Cambodia's visibility and appeal.

Position Cambodia as a destination of choice

Attract investors, content creators and major brands through an ambitious and innovative approach

Dynamic nation branding Promoting Cambodia's unique identity through strategic campaigns and international collaborations.

Exploiting synergies Connecting cultural, economic and tourism opportunities for a coordinated and impactful approach.

EXTERNAL RELATIONS/ LOBBYING

CONSTANT INVOLVEMENT SO THAT CAMBODIA IS RECOGNIZED AS A STAND-ALONE, SAFE & RESPONSIBLE DESTINATION

Jacques GUICHANDUT, Managing Director of All Dreams Cambodia,

was "Official Representative of the Ministry of Tourism of Cambodia" for France, Monaco, Switzerland, Belgium, Spain, Portugal and Greece, from September 2022 to September 2024. Actually, he is:

• On the board of Eurocham Cambodia Hospitality and Tourism Committee, Phare Performing Social Entreprise (PPSE), Osmose, EHT Paul Dubrule , Sacred Dancers of Angkor (NKFC Conservatoire)

• Member of CAMDMC, Destination Mekong, International Business Chamber Cambodia (IBC), Cicada, and Cambodia Sustainable Landscape & Ecotourism (CSLE)

• Working with the Ministry of Environment (MoE),the Cambodia Tourism Federation and major actors of the private and public sector.

• Shareholder of Satcha, the 1st Cambodian handicraft center that incubates local artisans, mixing traditional knowledge with contemporary design to showcase Cambodian' talents.

COMMUNICATION ABROAD

MEDIA COVERAGE ABROAD PROMOTION ABROAD

Organization of press trips in collaboration with BMC, for the promotion of Cambodia in several major French media:

• TV : TF1, France 5, TV5 Monde

• Radio: France Info

• Press: Le Figaro, Le Monde, La Croix, Les Echos Week-End, L’Opinion, Le Journal des Français à l’Étranger, The Good Life, Courants d’Air Pro …

More than 3 TV reports broadcasted, 30 articles published and others on the track. click

Collaboration in the first digital campaign to promote Cambodia in the UK and French markets, with the Ministry of Tourism (MoT), the French Development Agency (AFD) and the advertising agency MMGY Hills Balfour.

Organisation of the official event launch in Paris (France) in September 2022.

SPONSORSHIP

SPECIAL OPERATIONS

CAMBODIA

SPECIAL OPERATION – DESTINATION CAMBODGE

INITIATING AND MANAGING “DESTINATION CAMBODGE”, A MULTISTAKEHOLDER TOURISM

BRANDING AND MARKETING CAMPAIGN TARGETING THE FRENCH-SPEAKING EUROPEAN MARKET.

LOGO DESIGN

Created by Phare Studio Battambang, this vibrant, colorful design harmoniously integrates cultural and modern elements, capturing both the essence of Cambodia's traditional heritage and its contemporary dynamism.

The Khmer smile, an integral part of the central figure, adds a touch of authenticity and warmth, symbolizing the friendly and hospitable nature of the Cambodian people.

PRESS CONFERENCE IN PARIS TO MARK THE LAUNCH

On January 24, 2024, HE David Luy, Ambassador of the Kingdom of Cambodia to France, accompanied by Mr. Jacques Guichandut, official representative of Cambodia's Ministry of Tourism for Belgium, France, Monaco and Switzerland, received media and tourism industry players at his Paris residence to present "Destination Cambodge 2024", Cambodia's first major collaborative tourism image and marketing campaign targeting the French-speaking European market.

SPECIAL OPERATION – DESTINATION CAMBODGE

SOME COVERAGE IN THE FRENCH MEDIA

PARTNERSHIP WITH QATAR AIRWAYS

On the airline's website, large prize draw for the FrenchSpeaking European Market,"Win a trip to Cambodia“, from February 14 to March 13, 2024.

The main prize consisted of two round-trip Economy Class tickets from Paris, Nice, Lyon or Toulouse for 2 people with a 10-day guided tour (including hotel) to discover Cambodia.

SOCIAL MEDIA RESULTS

Organized by INTERKULTUR in cooperation with All Dreams Cambodia, kindly supported by the Ministry of Culture and Fine Arts, the Ministry of the Environment, the Ministry of Tourism, the Ministry of Information and the Municipality of Phnom Penh.

For five days, 7 choirs and 200 participants took part in an international-level competition, assessed by a jury of professionals

GREAT EVENT

GREAT PROJECT

All Dreams Cambodia is joining forces with Interkultur to organise the CONTINENTAL CHOIR GAMES in Phnom Penh in 2027.

All Dreams Cambodia celebrated its 10th anniversary in 2023. We always continue to welcome back tourists with great happiness, and plans the future with a big smile and optimism!

CLICK to discover the book produced to celebrate our 10th anniversary.

Cambodia...

A small kingdom with a big heart where every day is a wonder!

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