PERIMETER SOLUTIONS FOR UEFA

As part of a separate contract, ADI managed the digital perimeter hardware and operation across all the Finals, totalling 6 fixtures across iconic stadia like the Emirates Stadium, Groupama Stadium and Spoitfy Camp Nou.

WITH THE RELAUNCH OF THE UEFA WOMEN’S CHAMPIONS LEAGUE AND AN EXCITING NEW BRAND IDENTITY, WE WANTED TO BRING IT TO LIFE ON THE PITCH FOR STADIUM AND TV AUDIENCES. OUR CONCEPT STRONGLY REFLECTED THE DYNAMISM OF THE PLAYERS, WHO ARE THE QUEENS OF THE GAME, BUT ULTIMATELY ONLY ONE TEAM CAN BE CROWNED, ACHIEVING THE PINNACLE OF WOMEN’S EUROPEAN CLUB FOOTBALL. USING DANCERS, VOLUNTEERS AND PROPS WE CREATED A GLITTERING CROWN AT THE CENTRE OF THE PERFORMANCE, TYING THE CEREMONY TO THE POWERFUL BRAND MESSAGING, AND REINFORCING THE SENSE OF OCCASION WHERE ONE TEAM WOULD BECOME CHAMPIONS OF EUROPE.”

ADI’S CREATIVITY MATCHED THE ONSITE DELIVERY AND WAS IN LINE WITH THE MARKETING AND BRAND CAMPAIGNS DONE DURING THE SEASON, CONTRIBUTING TO BRAND AWARENESS.”

UEFA CERE Team