Driving innovation with Formula E

thE Formula E worlD Championship has brought ElECtriC strEEt raCing to sprawling mEtropolitan CitiEs anD historiC Capitals aCross thE worlD, anD with it a truly uniquE anD Engaging Fan ExpEriEnCE.

Since 2015, ADI have become a vital partner for Formula E’s delivery of excitement and interaction across the purpose-built tracks, Allianz E-Villages and Boss Emotion Club, utilising our extensive creative and technical event solutions.

UNIQUE ACTIVATIONS AT THE HEART OF EVERY E-PRIX

Beyond the large LED viewing screens that are associated with a modern spectator experience, we support Formula E with the wider staging of their events and presentation.

Our market-exclusive solutions are increasingly at the centre of each E-Prix, and integral to the sports presentation and broadcast production. From vast digital podium backdrops, interactive experiences and dynamic digital signage, through to services in video distribution, content creation and play-out – we use our in-house skill-sets to bring added value to Formula E.