02Academy Lagos (May 2017 August 2017)
Certificate in Brand Communication (Art direction inAdvertising).
University of Lagos (Oct 2010- Nov 2014) B.Sc (Hons.) BusinessAdministration
Adobe Photoshop.
AdobeAftereffects.
Adobe Premierpro Corel Draw.
Adobe Illustrator Illustration.
st Celebrate Nigerian workers on the 1 of May 2021 (Workers day) by encouraging them to take a well deserved rest.
My approach
Engage the audience on social media in a playful way using a short animation and iconography to pass our message.
https://www.instagram.com/p/COUr31ipLtB/?utm_source=ig_web_copy_link
Take advantage of the 2021 Mothers day celebration to appreciate mothers for the important roles they play in the life of their kids.
My approach
Play up those roles mothers play in the everyday life of their wards using iconography and illustration.
The Brief
Connect with the audience and project 9moble as a caring brand on Workers’ Day.
My approach
Bring the iconic Three white capped chiefs statues to life and depict them at leisure to inspire the audience to connect relax and have fun the 1st of May.
The brief
To create awareness for 9mobile’s affordable call rates in the UAE.
My approach
Through the use of iconography, I chose to depict the Burj Khalifa using sound waves to suggest calls being made in the UAE and let the headlines bring home the message.
Develop a creative that communicates the importance of developing local healthcare to upper class Nigerians.
I synchronized medical imagery with locations wealthy Nigerians go to for treatment, while highlighting the actual distance in the copy.
The message is simple: in the event of an emergency, the difference between life and death could be how well equipped your local hospital is.
Note:
This ad won in the print category of the 2020 Young Lions competition.
The brief
Honeywell Flour Mills in its own way wanted to show special appreciation and support of workers in the best way possible, giving special recognition to health personnel across board for the relentless work being carried out even in the face of the COVID-19 storm).
My approach
The COVID-19 pandemic saw roles ip. Our doctors and nursed became our soldiers in the ght against the virus so the rest of us can enjoy our peace while at home. This was depicted with a split screen scenery showing the medical war front on the left, and a peaceful dining scenario on the right.
The brief HFMP wanted to leverage the 2019 Children’s day celebration to drive awareness and portray itself as kids-centric.
Play into the crafty and playful nature of kids to show how Honeywell Noodles helps fuel their dreams and imaginations. The noodles is made to look like the ames to the playfully crafted rocket to reinforce the message.
Create awareness for the different products from FBN General Insurance, highlighting their individual benets as like friends in times of need.
I created designs for the campaign leveraging key moments that are relatable when tragedy strikes to communicate the product benets in text led format.
The brief
To develop engaging lead KV for the Chivita World Juice Day 2021 and adapt to necessary touchpoints.
My approach
Since CWJD is centered around reinforcing the health benet of Chivita100%, which is made totally from oranges, I used the sliced orange element and the juice ow refreshment cue to subtly mimic a power switch. This serves to play up how Chivita juices power up and support health and wellness.
Oraimo is one of the sponsors for the BBNaija Allstar edition, hence in order to leverage one of the biggest entertainment platforms in Nigeria, we engaged our audience and lovers of the tv show with a variety of content communicating our brand and its offerings.
https://www.instagram.com/p/Cu7R3i7tTkO/?hl=en
https://www.instagram.com/re el/Cx37SwMNx-z/?hl=en
https://www.instagram.com/ reel/Cw-9GngNtC2/?hl=en
https://www.instagram.com/p/Cu9DgGUtLWY/?hl=en
https://www.instagram.com/ree l/CvnKmmjAJyu/?hl=en
https://www.instagram.com/reel /CwxPWEyNHLM/?hl=en
https://www.instagram.com/p/CviEKuntNtF/?hl =en&g=5&img_index=1
Task
I designed the look and feel for the Oraimo task on the BBNaija show to give the nostalgic experience of an exciting arcade world and also cascaded the same to online visuals to engage our audience before, during and after the game.
https://www.instagram.com/p/CwaocxctII8/?img_index=2 https://www.instagram.com/p/CwgLwzdtPvf/?img_index=2
Oraimo sponsors the musical TV show Hits & Lyrics on Trace and needed a visual to announce it. Content is put out weekly, which is geared towards online engagement and to garner viewership.
https://www.instagram.com/p /CpcvcPvg4eN/
https://www.instagram.com/p/Cv2 yOCcJEDX/?hl=en
https://www.instagram.com/p/CwA28h4NZvl/?utm_source=ig_ web_copy_link&igshid=MzRlODBiNWFlZA==
Create a teaser and launch visual for Oraimo’s Green Rush to celebrate it’s 3rd year e-shop Anniversary and encourage fans of Oraimo to order their favourite products from the e-shop through various exciting offers.
https://www.instagram.com/reel/CtHQzJkPCRX/?hl=en
https://www.instagram.com/p/CtJ_FjztqOT/?img_index=1
https://www.instagram.com/reel/CtJac9NxwEZ/?hl=en
Task
I created the launch visual for Oraimo’s Freepods4 featuring Burnaboy as brand ambassador, followed by a series of lifestyle carousels to showcase the product in use and garner interraction with the TA.
https://www.instagram.com/reel/CtHQzJkPCRX/?hl=en
https://www.instagram.com/reel/CtJac9NxwEZ/?hl=en
I created visuals for the Oraimo watch Es2 tactical campaign, geared towards creating awareness for the watch and its features, and generating sales.
https://www.instagram.com/p/C1ZnK_tNfy_ /?hl=en&img_index=1
https://www.instagram.com/p/C1ZkaRiNZMh/?hl= en&img_index=1
Oraimo sponsored the Trace Live event with the Show Dem Camp duo and wanted to build awareness and engagement for the event through a series of designs including a countdown, sponsorship announcement, ticket giveaway and winner announcement, a D-day visual, and an event recap carousel.
https://www.instagram.com/reel/Czy-UkthPg/?hl=en
https://www.instagram.com/reel/Czy_ORxNpPV /?hl=en
https://www.instagram.com/p/C0TjC26Ndfj/?hl=en&img_index=1
Leverage the buzz around the AFCON 2023 Football competition to promote Oraimo’s Watch 4+, with its new African themed watch faces and watch straps, while connecting emotionally with the TA creating content relecant to the different stages of the competition.
https://www.instagram.com/reel/C3OFYZGtX Gb/?utm_source=ig_ web_copy_link&igsh=MzRlODBiNWFlZA==
In line with the theme for the 2024 IWD, ‘Inspire Inclusion’, we created the Equal to the task campaign stemming from the insight that in every industry, there is always a woman who out classes her male counterparts, even in the face of harsh gender bias. We did this while subtly infusing the brands products.
