Visual Standards Guide_Julie_GR 604

Visual Standards Guide

O3.

3. 4.

Visual System Future Expansions

Our elite

About

team of athletes have become icons throughout the world.

Our Mission is: Quiksilver uses their vision to help adventure-seekers explore and enhance their time in nature so that they can embrace amazing outdoor experiences.

John Law

“When we started designing the first quiksilver boardshorts, we just wanted to make them better than the others.”

Keywords

Dedication

Quiksilver helps customers to reach the top, ignore distractions, and focus on adventure.

Support

Quiksilver gives customers a better sports experience and help them to see a world they have never seen before.

Exploration

Quiksilver encourages customers to explore more adventures and bring their spirits to life.

Symbol

New Logo Wordmark

Our new logo signals the start of the next adventure

.

Logo Anatomy

Alternate Versions

HORIZONTAL VERSION

Logo、 Size

Above 100 mm in width 50 mm in width 30 mm in width 20 mm in width Do not use below 10 mm

HORIZONTAL VERSION

Symbol

Colour Palette

Since the 1960s, Quiksilver’s first logo has used eye-catching red. We will maintain this tradition to conform to the visual habits of consumers and continue the style behind this cultural symbol. In the new design, the classic black is used, combined with red to create a new visual symbol.

CMYK 75 68 66 85 RGB 12 13 13 #0C0D0D Black 6 C

CMYK 11 94 83 2 RGB 212 52 57 #D43439 1805 C

INCORRECT USAGE

Do not use shadow.

Do not change the color setting.

Do not change transparency.

Since the 1960s, Quiksilver’s first logo has used eye-catching red. We will maintain this tradition to conform to the visual habits of consumers and continue the style behind this cultural symbol. In the new design, the classic black is used, combined with red to create a new visual symbol.

Do not use outline.

Do not use worldmark only.

Do not chaneg the proportion.

Our Typefaces Serifa:

This quality slab serif font was designed by Adam Frutiger in 1966, and has stood the test of time

Aa

the next adventure.

A B C D E F G H I J K L M N O P Q R S T U V W X Y Z a b c d e f g h i j k l m n o p q r s t u v w x y z 1 2 3 4 5 6 7 8 9 0 ! @ # $ % ^ & * ( ) | : ” , .

Aa Aa

the next adventure.

A B C D E F G H I J K L M N O P Q R S T U V W X Y Z a b c d e f g h i j k l m n o p q r s t u v w x y z 1 2 3 4 5 6 7 8 9 0 ! @ # $ % ^ & * ( ) | : ” , .

the next adventure.

A B C D E F G H I J K L M N O P Q R S T U V W X Y Z a b c d e f g h i j k l m n o p q r s t u v w x y z 1 2 3 4 5 6 7 8 9 0 ! @ # $ % ^ & * ( ) | : ” , .

THE FUTURE OF QUIKSILVER

EDU| Q-Career Plan

EDU| Q-Afterschool Program

CoB | GoPro Wave Photography Award

PRO | Q-style Pop-up Store

PRO | Sea Map App

EXP| Innovation Lab

EXP| Q-Gym

EXP| Sea Challenge

ENV | Materials Research Institute

ENV | Little Creature Club

ENV | Q-Community

CHA | Q-Recycle Plan

EVE| Clean Water Plan

EVE| Q-Talk

EVE| Year’s Q-Surfing Time Award

SER| Sea Reacher

CoB | World Explore ENT | Q-Chanel

PRO | Product Sea Map App description

Help users find the most valuable surf spots and prepare for different waters based on sharing from surfers from all over the world. Support the sea info (like weather, Water temperature, and Coast facilities) from people around the world to help people to set up their new trip.

mission-focus

T his Sea Map App reinforces our mission of using our unique vision to help adventure-seekers explore, enhance and embrace their time in nature by providing users with the most detailed marine information to encourage them to pursue more adventures in the sea.

similarity

Google Map; Yelp

difference、

Compared with ordinary map navigation, our app has the functions of commenting and sharing, providing a platform for users to communicate with each other and share experiences.

PRO | Product Q-Style Pop-up Store

description

Customized service, encourage customers to customize exclusive graphics. Customers can make custom designs in online or offline stores, and choose their favorite patterns from our designed pattern library to print on clothing or surfboards. Define your surfing style for yourself.

mission-focus

T his Q-style Pop-up Store reinforces our mission of using our unique vision to help adventure-seekers explore, enhance and embrace their time in nature by providing customers design elements to help them find more outdoor fun.

similarity

Belenciaga; Gucci

difference、

Our pop up store focuses on inviting adventurers to participate in our design process, and get more participation and the opportunity to share the love of surfing with more people.

EVE| Event Q-Talk

description

Q-Talk invites outstanding creative people to share their experience and creative stories through speeches, open to all our employees, and hopes to open up a unique working space for creative talents. Inspire more creative inspiration through deeper exchanges between talents. Provide employees with a passionate and creative environment to stimulate the emergence of inspiration.

mission-focus

T he Q-Talk reinforces our mission of using our unique vision to help adventure-seekers explore, enhance and embrace their time in nature by allowing people to share their adventure stories to give each other tips on how they can enjoy their own adventures.

similarity

TED

difference、

Q talk focuses on inviting professionals and enthusiasts in the field of surfing and other adventure sports to spread the spirit of surfing by sharing their stories.

EVE| Event

Year’s Q-Surfing Time Award

description

T he award is dedicated to the most memorable disabled surfer of the year. Winners gain more career development opportunities and resources. At the same time, they can participate in the research and development of future products and provide valuable insight into the personalized design of products. This award inspires more amateur surfers to pursue a professional path, or to pursue higher goals in surfing.

mission-focus

T he Year’s Q-Surfing Time Award reinforces our mission of using our unique vision to help adventure-seekers explore, enhance and embrace their time in nature by holding surfing events to inspire more people with disabilities to break through their limits and take on more adventures.

similarity

Paralympic Games;

difference、

T his is not just a game and an incentive, we will also provide more career planning for disabled players, hoping that adventurers can enjoy sports without restrictions to the greatest extent.

SER| Services Sea Reacher

description

Surfing comes with high risks. Sea rescue trains our coastal rescue teams to help people out of danger in special waters, and at the same time, produces self-help manuals to help people immediately understand the dangers of the sport. Help surfers avoid potential safety hazards and save themselves.

mission-focus

T he Sea Reacher reinforces our mission of using our unique vision to help adventure-seekers explore, enhance and embrace their time in nature by providing higher security and technical support to bring adventurers more courage and the willingness to face challenges.

similarity

Weather App, Apple

difference、

We not only provide weather information, we provide users with risk forecasts through a powerful analysis system to help users avoid risks.

Little Creature Club

description

With the development of surfing and other human activities in the ocean, the scope of human activities has caused large-scale hazards to the sea area. At the same time, the habitats of marine flora and fauna have been destroyed and many animals are at risk. Help animals living in polluted waters, spread knowledge about animal protection, and protect the environment where they live, because this is our port.

mission-focus

T he Little Creature Club reinforces our mission of using our unique vision to help adventure-seekers explore, enhance and embrace their time in nature by protecting marine life and marine ecology to provide adventurers with better sports venues.

similarity WWF difference

Paying attention to the impact of surfing on marine animals is more targeted than large-scale animal protection. At the same time, it calls on more surfers to join and mobilize more animal protection forces.

Materials Research Institute

description

Invite outstanding material scientists to explore the ocean together with product designers. Study the product materials to understand their hazards to ocean water quality, to improve them, and do our best to reduce the hazards of our products to oceans and marine organisms.

mission-focus

T he Materials Research Institute reinforces our mission of using our unique vision to help adventure-seekers explore, enhance and embrace their time in nature by researching and developing materials that reduce natural hazards to provide adventurers with better outdoor sport locations.

similarity

Caviar lab - SCIENCE - La Prairie

difference、

We are concerned about the nature of our products, and hope to improve the harm of surfing to nature through research.

Q-Community

description

T he Q-Community is a safe haven for the LGBTQIA2S+ Community, and their Allies, a place where our employees can be educated, feel a sense of belonging, and strengthen their sense of identity. The Q Community actively participates in and organizes social activities, providing our members with a stage to express themselves.

mission-focus

T he Q-Community Institute reinforces our mission of using our unique vision to help adventure-seekers explore, enhance and embrace their time in nature by supporting LGBTQIA2S+ and participation in LGBTQIA activities to create a more friendly and comfortable working environment for our team to inspire them.

similarity

Discord;； difference、

We Pay attention to the appeals of sexual minorities, and hope to solve more problems of sexual minorities through mutual help. This is the entrance to freedom and equality.

Q -Afterschool Program

description

T he Q afterschool program is dedicated to inspiring young people to surf. We have experienced mentors to lead young people to understand marine knowledge and explore more of the oceanic world (sea). At the same time, the program helps them strengthen their physical fitness through training.

mission-focus

T he Q Afterschool Program reinforces our mission of using our unique vision to help adventure-seekers explore, enhance and embrace their time in nature by training and cultivating interest of young people to motivate them to participate in sports.

similarity

Unicef

difference、

We focus on the cultivation of surfing skills and interest in nature, so that young people can get in touch with surfing earlier and feel its charm.

Q -Career Plan

description

Q Career Plan is a talent training plan, going deep into the campus, looking for potential creative talents, and planning careers for them. Establish a talent network to maintain Quiksilver’s continuous creative vitality and strong innovation capabilities. Encourage young people to join Quiksilver to fulfill their career dreams, and inspire them to continue to provide ideas.

mission-focus

T he Q Career Plan reinforces our mission of using our unique vision to help adventure-seekers explore, enhance and embrace their time in nature by providing career planning for students to find potential talent to explore nature.

Similarity

The Career Club Ogilvy Recruit Program

difference、

We hope to cooperate more closely with the campus to discover creative talents faster. And closely connect with talents through campus activities.

Q-Gym

description

Bring people a new life experience through sports. Open Q-Gym to provide physical training for people who love outdoor extreme sports. Outdoor sports represent a higher risk. We hope that through daily training, we can help people who love outdoor sports and extreme passages have higher skills, deal with potential risks, and enjoy the fun of outdoor sports more deeply.

mission-focus

T he Q-Gym Plan reinforces our mission of using our unique vision to help adventure-seekers explore, enhance and embrace their time in nature by building a strong body for outdoor adventures with daily training so that they can face more challenges.

similarity Fitness difference、

Q -Gym pays more attention to the training of outdoor sports skills, and can provide more targeted education and training on surfing skills.

Sea Challenge description

Quiksilver encourages surfers to have a more professional surfing experience. We invite professional surfers to be our mentors. Under the guidance of our mentors, we help surfers explore more unfamiliar and unknown seas, find more adventures with lower risks, and learn more surfing skills.

mission-focus

T he Sea Challenge reinforces our mission of using our unique vision to help adventure-seekers explore, enhance and embrace their time in nature by helping adventurers master surfing skills to support adventurers meeting the challenges.

Similarity

Ikea

difference、

L ike ikea, guide customers’ interior furnishings through the form of magazines. The difference is that we aim at the particularity of surfing - risks and unknowns, and guide our adventurers how to protect their own safety when they are in danger.

Innovation Lab

description

Bring together product design creatives from all over the world to share their inspiration and study how to inject technology into products to make users have a better experience.

mission-focus

T he Innovation Lab Plan reinforces our mission of using our unique vision to help adventure-seekers explore, enhance and embrace their time in nature by providing space for creative people to facilitate talent exchange to encourage our employees to be innovative.

similarity

Nike difference、

Attract more talents, as a continuation of innovative power. This is how we continued the original success of Quiksilver.

New Surfer Career club

description

Quiksilver believes that more professional surfing stars will influence and attract more people’s attention and join the surfing sport. We don’t just want to help surfers start surfing by attracting more surfers to the sport. At the same time, we seek out potential great surfers and guide them down a career path to develop them into the next accomplished professional surfer.

mission-focus

T he New Surfer Career club reinforces our mission of using our unique vision to help adventure-seekers explore, enhance and embrace their time in nature by providing space for the advanced non-professional surfer and potential future stars to cultivate more skills that encourage more people to be interested in adventure.

similarity Adidas difference、

We not only discover potential pros through this competition, but also hope to help them with their career paths so as to help more people to invest in professional surfing. Provide more talents for the future of surfing and help people realize their dreams.

EVE| Events Clean Water Plan

description

Quiksilver hopes that all surfers can take care of our playgrounds and reduce the impact of surfing on nature. We run an event where surfers are invited to clean up beach litter and keep the water clean.

mission-focus

The Clean Water Plan reinforces our mission of using our unique vision to help adventure-seekers explore, enhance and embrace their time in nature by cleaning up beach litter to reduce the damage to marine ecology caused by human activities to maintain a healthy sporting environment for surfers.

similarity

WWF difference、

We hope to protect the sustainability of our sport and advocate more adventurers to pay attention to the natural environment through the protection of the environment.

World Explore

description

Quiksilver believes that multiculturalism will bring new possibilities to the surfing industry. Partner with Expedia to select special surf destinations around the world and plan special trips with surfing in mind. Let our surfers communicate with more surfers in the world, enrich their horizons, and experience more cultural exchanges brought by surfing.

mission-focus

T he World Explore reinforces our mission of using our unique vision to help adventure-seekers explore, enhance and embrace their time in nature by providing customized surfing trips to learn more about surfing culture to stimulate people’s interest in surfing to enhance their surfing experience

similarity

Discovery, difference、

We not only customize trips for adventurers, but also hope to broaden the horizons of adventurers, so that adventurers from all over the world have more communication opportunities, enrich the surfing culture with multiculturalism, and make adventurers have more fun.

GoPro Wave Photography Award

description

In cooperation with gopro action cameras, a photography competition in the surfing world is held. Enrollees wear GoPro cameras for surfing and record wonderful shots of challenging waves.

mission-focus

T he GoPro Wave Photography Award reinforces our mission of using our unique vision to help adventure-seekers explore, enhance and embrace their time in nature by hosting awards that encourage people to learn more about the ways the oceans work through photography to motivate people to participate in water sports.

similarity

Canon World Photography Award;

difference、

T he GoPro Wave Photography Award is not just a photography competition, we hope that through this competition, young people will have more opportunities to invest in surfing adventures.

Q-Chanel description

Q -Chanel invites well-known surfing athletes to conduct interviews, as well as energetic surfing enthusiasts, to share their enthusiasm and experience for surfing and adventure, and make interviews into vlogs and put them on online media. Inspire more young people to have more interest in surfing and extreme sports through the understanding of surfing.

mission-focus

T he Q-Chanel reinforces our mission of using our unique vision to help adventure-seekers explore, enhance and embrace their time in nature by interviewing surfers to share their life stories and adventures and spread surfing culture to inspire people’s curiosity for adventure.

similarity National Geographic

difference、

T he Q Chanel is not just professionals sharing their adventure stories, the most important thing is to spread the spirit of adventure through this means, so that more young people can be inspired by these stories, whether in surfing or in their lives.

Q-Recycle Plan

description

Based on our advocacy of environmental protection, we encourage consumers to recycle our products. Q recycle encourages consumers to use old things to donate to poor areas. At the same time, it provides repairs for the reuse of old things in our products, thereby reducing the pollution and damage of clothing waste to some areas (such as Africa).

mission-focus

T he Q-Recycle Plan reinforces our mission of using our unique vision to help adventure-seekers explore, enhance and embrace their time in nature by reducing waste and harm to the environment by recycling old products and donating them to protect nature and keep our outdoors clean.

similarity

Patagoria, H&M

difference、

T he Q-Recycle plan not only recycles old clothes, but also invites our employees and social volunteers to join us. We send out old products to impoverished areas, and at the same time carry out environmental protection treatment of products that cannot be reused to reduce garbage pollution in Africa and other places.

PRO | Product Sea Map App

For more incredible destination

description

Help users find the most valuable surf spots and prepare for different waters based on sharing from surfers from all over the world. Support the sea info (like weather, Water temperature, and Coast facilities) from people around the world to help people to set up their new trip.

mission-focus

T his Sea Map App reinforces our mission of using our unique vision to help adventure-seekers explore, enhance and embrace their time in nature by providing users with the most detailed marine information to encourage them to pursue more adventures in the sea.

similarity

Google Map; Yelp

difference、

Compared with ordinary map navigation, our app has the functions of commenting and sharing, providing a platform for users to communicate with each other and share experiences.

Engineers are collecting and organize information.

People who are on an adventure.

EVE| Event

Year’s Q-Surfing Time Award

description

T he award is dedicated to the most memorable disabled surfer of the year. Winners gain more career development opportunities and resources. At the same time, they can participate in the research and development of future products and provide valuable insight into the personalized design of products. This award inspires more amateur surfers to pursue a professional path, or to pursue higher goals in surfing.

mission-focus

T he Year’s Q-Surfing Time Award reinforces our mission of using our unique vision to help adventure-seekers explore, enhance and embrace their time in nature by holding surfing events to inspire more people with disabilities to break through their limits and take on more adventures.

similarity

Paralympic Games;

difference、

T his is not just a game and an incentive, we will also provide more career planning for disabled players, hoping that adventurers can enjoy sports without restrictions to the greatest extent.

Disabled athletes are observing the state of the waves on the beach.

Winners showing off their medals.

SER| Services Sea Reacher

Support your every trip.

description

Surfing comes with high risks. Sea rescue trains our coastal rescue teams to help people out of danger in special waters, and at the same time, produces self-help manuals to help people immediately understand the dangers of the sport. Help surfers avoid potential safety hazards and save themselves.

mission-focus

T he Sea Reacher reinforces our mission of using our unique vision to help adventure-seekers explore, enhance and embrace their time in nature by providing higher security and technical support to bring adventurers more courage and the willingness to face challenges.

similarity

Weather App, Apple

difference、

We not only provide weather information, we provide users with risk forecasts through a powerful analysis system to help users avoid risks.

The staff responsible for collecting water information is at work.

Surfers are conquering the waves.

Little Creature Club

For a better future.

description

With the development of surfing and other human activities in the ocean, the scope of human activities has caused large-scale hazards to the sea area. At the same time, the habitats of marine flora and fauna have been destroyed and many animals are at risk. Help animals living in polluted waters, spread knowledge about animal protection, and protect the environment where they live, because this is our port.

mission-focus

T he Little Creature Club reinforces our mission of using our unique vision to help adventure-seekers explore, enhance and embrace their time in nature by protecting marine life and marine ecology to provide adventurers with better sports venues.

similarity

WWF difference

Paying attention to the impact of surfing on marine animals is more targeted than large-scale animal protection. At the same time, it calls on more surfers to join and mobilize more animal protection forces.

Materials Research Institute

A friendlier relationship with the ocean

description

Invite outstanding material scientists to explore the ocean together with product designers. Study the product materials to understand their hazards to ocean water quality, to improve them, and do our best to reduce the hazards of our products to oceans and marine organisms.

mission-focus

T he Materials Research Institute reinforces our mission of using our unique vision to help adventure-seekers explore, enhance and embrace their time in nature by researching and developing materials that reduce natural hazards to provide adventurers with better outdoor sport locations.

similarity

Caviar lab - SCIENCE - La Prairie

difference、

We are concerned about the nature of our products, and hope to improve the harm of surfing to nature through research.

Breeding aquatic plants for experimentation

Scientists are observing the results of experiments.

Q-Community

Different and rich cultural atmosphere will lead us to find more inspiration.

description

T he Q-Community is a safe haven for the LGBTQIA2S+ Community, and their Allies, a place where our employees can be educated, feel a sense of belonging, and strengthen their sense of identity. The Q Community actively participates in and organizes social activities, providing our members with a stage to express themselves.

mission-focus

T he Q-Community Institute reinforces our mission of using our unique vision to help adventure-seekers explore, enhance and embrace their time in nature by supporting LGBTQIA2S+ and participation in LGBTQIA activities to create a more friendly and comfortable working environment for our team to inspire them.

similarity

Discord;；

difference、

We Pay attention to the appeals of sexual minorities, and hope to solve more problems of sexual minorities through mutual help. This is the entrance to freedom and equality.

A short video of Quiksilver is being played at the event.

Crowds are waving flags at the event.

Innovation Lab

explore more adventure

description

Bring together product design creatives from all over the world to share their inspiration and study how to inject technology into products to make users have a better experience.

mission-focus

T he Innovation Lab Plan reinforces our mission of using our unique vision to help adventure-seekers explore, enhance and embrace their time in nature by providing space for creative people to facilitate talent exchange to encourage our employees to be innovative.

similarity

Nike

difference、

Attract more talents, as a continuation of innovative power. This is how we continued the original success of Quiksilver.

Products are in factory production.

Products are in factory A group of designers are creating.

EVE| Events Clean Water Plan

Work with surfers to clean up litter on the beach and encourage people to keep the beaches and water clean.

description

Quiksilver hopes that all surfers can take care of our playgrounds and reduce the impact of surfing on nature. We run an event where surfers are invited to clean up beach litter and keep the water clean.

mission-focus

The Clean Water Plan reinforces our mission of using our unique vision to help adventure-seekers explore, enhance and embrace their time in nature by cleaning up beach litter to reduce the damage to marine ecology caused by human activities to maintain a healthy sporting environment for surfers.

similarity

WWF difference、

We hope to protect the sustainability of our sport and advocate more adventurers to pay attention to the natural environment through the protection of the environment.

People are cleaning up trash on the beach.

The family is attending a Quiksilver event and talking under the Q sign.

GoPro Wave Photography Award

Record the memories.

description

In cooperation with gopro action cameras, a photography competition in the surfing world is held. Enrollees wear GoPro cameras for surfing and record wonderful shots of challenging waves.

mission-focus

T he GoPro Wave Photography Award reinforces our mission of using our unique vision to help adventure-seekers explore, enhance and embrace their time in nature by hosting awards that encourage people to learn more about the ways the oceans work through photography to motivate people to participate in water sports.

similarity

Canon World Photography Award;

difference、

T he GoPro Wave Photography Award is not just a photography competition, we hope that through this competition, young people will have more opportunities to invest in surfing adventures.

World Explore

Find the diversity to better our trip.

description

Quiksilver believes that multiculturalism will bring new possibilities to the surfing industry. Partner with Expedia to select special surf destinations around the world and plan special trips with surfing in mind. Let our surfers communicate with more surfers in the world, enrich their horizons, and experience more cultural exchanges brought by surfing.

mission-focus

T he World Explore reinforces our mission of using our unique vision to help adventure-seekers explore, enhance and embrace their time in nature by providing customized surfing trips to learn more about surfing culture to stimulate people’s interest in surfing to enhance their surfing experience

similarity

Discovery, difference、

We not only customize trips for adventurers, but also hope to broaden the horizons of adventurers, so that adventurers from all over the world have more communication opportunities, enrich the surfing culture with multiculturalism, and make adventurers have more fun.

You can use the app to share your journey stories at any time during the journey.

Travelers are using a map to see the geographic location of their destination.

Q-Recycle Plan

Reduce damage to the environment through recycling.

description

Based on our advocacy of environmental protection, we encourage consumers to recycle our products. Q recycle encourages consumers to use old things to donate to poor areas. At the same time, it provides repairs for the reuse of old things in our products, thereby reducing the pollution and damage of clothing waste to some areas (such as Africa).

mission-focus

T he Q-Recycle Plan reinforces our mission of using our unique vision to help adventure-seekers explore, enhance and embrace their time in nature by reducing waste and harm to the environment by recycling old products and donating them to protect nature and keep our outdoors clean.

similarity

Patagoria, H&M difference、

T he Q-Recycle plan not only recycles old clothes, but also invites our employees and social volunteers to join us. We send out old products to impoverished areas, and at the same time carry out environmental protection treatment of products that cannot be reused to reduce garbage pollution in Africa and other places.

Mail with the Quiksilver logo is waiting to be delivered.

The pollution caused by the garbage in the clothing industry has become one of the main sources of environmental pollution in Africa and other regions.

Q -Afterschool Program

description

T he Q afterschool program is dedicated to inspiring young people to surf. We have experienced mentors to lead young people to understand marine knowledge and explore more of the oceanic world (sea). At the same time, the program helps them strengthen their physical fitness through training.

mission-focus

T he Q Afterschool Program reinforces our mission of using our unique vision to help adventure-seekers explore, enhance and embrace their time in nature by training and cultivating interest of young people to motivate them to participate in sports.

similarity

Unicef

difference、

We focus on the cultivation of surfing skills and interest in nature, so that young people can get in touch with surfing earlier and feel its charm.

Instructors are helping kids who love surfing to learn about surfing on the beach.

Children doing basic physical training on campus.

Q-Chanel

Share the experience of sports and inspire the fun of sports.

description

Q -Chanel invites well-known surfing athletes to conduct interviews, as well as energetic surfing enthusiasts, to share their enthusiasm and experience for surfing and adventure, and make interviews into vlogs and put them on online media. Inspire more young people to have more interest in surfing and extreme sports through the understanding of surfing.

mission-focus

T he Q-Chanel reinforces our mission of using our unique vision to help adventure-seekers explore, enhance and embrace their time in nature by interviewing surfers to share their life stories and adventures and spread surfing culture to inspire people’s curiosity for adventure.

similarity

National Geographic

difference、

T he Q Chanel is not just professionals sharing their adventure stories, the most important thing is to spread the spirit of adventure through this means, so that more young people can be inspired by these stories, whether in surfing or in their lives.

The speaker is sharing his story.

The audience is watching the speech.

Q-Chanel

Share the experience of sports and inspire the fun of sports.

description

Q -Chanel invites well-known surfing athletes to conduct interviews, as well as energetic surfing enthusiasts, to share their enthusiasm and experience for surfing and adventure, and make interviews into vlogs and put them on online media. Inspire more young people to have more interest in surfing and extreme sports through the understanding of surfing.

mission-focus

T he Q-Chanel reinforces our mission of using our unique vision to help adventure-seekers explore, enhance and embrace their time in nature by interviewing surfers to share their life stories and adventures and spread surfing culture to inspire people’s curiosity for adventure.

similarity

National Geographic

difference、

T he Q Chanel is not just professionals sharing their adventure stories, the most important thing is to spread the spirit of adventure through this means, so that more young people can be inspired by these stories, whether in surfing or in their lives.

The camera is recording the content of the interview.

Respondents are outdoors telling stories about their adventures.