West & North Yorkshire Business Magazine Autumn 2025

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James Mason Chief Executive West & North Yorkshire Chamber

Finish with a flourish

As always, it has been a busy few months for the West & North Yorkshire Chamber of Commerce team and our members, as we together achieved several notable milestones and continued to host impactful events.

Our Raising the Bar Awards 2025 were hugely successful once again, and we welcome three new Presidents to preside over the Leeds, Bradford, and York & North Yorkshire Chambers, respectively. Our AGM was notably one of our most successful with Bradford based Morrisons, Chief Executive proving to be the highlight of the event.

Later this year, we will embark upon our latest Trade Mission to Saudi Arabia and Bahrain with a host of businesses across our region looking to forge new relationships. The power of our connections locally, regionally, nationally and internationally is a key USP of our Chamber and something we are very proud of.

No doubt at the time of reading this, we will all be preparing for or adjusting to the latest Budget. Regardless of what measures are in place, we would always advocate a fiscal environment to allow businesses to grow and flourish. Selling and producing more at competitive prices is the positive way to generate tax revenues. Britain’s businesses will deliver...

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West & North Yorkshire Business is a quarterly business magazine produced by the West and North Yorkshire Chamber of Commerce. The audience for this publication is comprised of a targeted audience of the major decision makers and senior executives across both the Yorkshire region and the wider UK business community.

© 2023 West & North Yorkshire Business - No Part of this publication may be reproduced or used in any form of advertising or promotion without the express permission of the editorial team.

West & North Yorkshire Business has taken all reasonable care to ensure that the information contained in this magazine is accurate on the date of publication.

Printed by Hart & Clough www.hartandclough.co.uk

BRADFORD NEWS

Celebrating culture

It was an honour to become President of Bradford Chamber of Commerce during the year in which it became UK City of Culture. The energy, pride, and creativity that have radiated from Bradford over these past months have been nothing short of inspiring.

Working closely with the BD25 team has been a highlight, what a phenomenal job they’ve done. I’m sure readers will agree: Bradford has not only stepped into the spotlight, it has absolutely dazzled.

What would be fantastic now is if a wider Yorkshire showcase of culture could be convened.

Hull set a brilliant precedent in 2017, and we have every reason to build on that momentum.

Were we to take in the enormous cultural assets that the geography the Chamber covers, a hugely compelling narrative emerges.

From the architectural beauty and national draw of Halifax’s Piece Hall to York’s rich tapestry of history and heritage, our region is bursting with cultural brilliance.

Scarborough’s Open-Air Theatre and the Stephen Joseph Theatre bring some of the finest acts in the world to the town. The Hepworth in Wakefield is a beacon of artistic excellence, and our stately homes remain timeless national treasures.

And let’s not forget the icons born of this region, David Hockney, WH Auden, Henry Moore, the Brontes, Ted Hughes, Judi Dench, Zayn Malik, Ed Sheeran, and Mel B. Yorkshire doesn’t just host culture, it creates it.

We must continue to champion these assets, not only as part of our legacy, but as the proud foundations for our region’s future. Culture is our story to treasure, our strength, and our opportunity.

Rebecca Fitzgerald President Bradford Chamber

International graffiti artist transforms Bradford College with striking mural

The Bradford College ATC building had a striking makeover when internationally acclaimed artist Shamsia Hassani paid the campus a special visit.

The ‘Progression to Learning and Work’ building was chosen as the canvas for an incredible new mural by Shamsia, the first female graffiti artist of Afghanistan.

The inspirational work is the result of the Bradford 2025 UK City of Culture BD:Walls project – a powerful initiative bringing internationally acclaimed street artists to the city.

Artists from around the world have spent the last year creating stunning new works on walls across the Bradford District, paying tribute to Bradford’s heritage while celebrating dynamic street art culture.

Now based in the USA, Hassani is celebrated worldwide for portraying Afghan women in a maledominated society, using art to challenge perceptions and amplify the voices of those who are too often unheard.

Artist Shamsia Hassani said: “I am always happy to use my art to change something, whether that be the environment or the people in it. Even if just one person is affected positively by my work, it makes it all worthwhile.

“To create deep, powerful artwork, something inside you has to break. I’m from a society that is more known for the negative things that happen, but I feel like there are so many beautiful things to share from my country. I wanted the world to see Afghanistan in a new light; to see something beautiful aside those issues you hear about from my land.”

Pictured: The graffiti outline on the side of the Bradford College ATC building.

UN report on AI to launch at global conference in Bradford

A major new United Nations report calling for artificial intelligence (AI) to be used to support people, not take their place, will be launched at a global conference hosted by the University of Bradford.

The Human Development Report 2025, produced by the United Nations Development Programme (UNDP), will be a key focus of the annual Human Development and

Bulls and Campion AFC form partnership

Bradford Bulls are proud to announce an exciting new partnership with Campion AFC, bringing together two of the city’s most passionate and community-driven sporting clubs.

This collaboration is designed to strengthen ties between rugby league and football communities while delivering meaningful benefits to both clubs and their supporters.

The partnership is built on a shared vision of growth, development, and community engagement. Both clubs will work closely to co-promote fixtures, share behind-the-scenes content, and organise joint open days Fans can also look forward to cobranded matchday experiences and a visible presence of both clubs.

Jason Hirst, Chief Executive Officer, Bradford Bulls said: “We, at Bradford Bulls, have developed an everstrengthening relationship with Campion AFC and their owner and leadership group over several months now.”

Capability Association (HDCA) conference, themed ‘Culture, Peace and Capabilities’.

The UN report highlights how AI, if used wisely, can improve people’s lives. It urges governments to make choices that give people more opportunities and reduce inequality. The report stresses the importance of focusing on human needs and values, not just technology.

Inspectas announces support for British Deaf Association

Compliance specialists Inspectas has announced its support of the British Deaf Association for the next year. The 40-strong business is keen to introduce British Sign Language (BSL) training in a bid to help develop inclusive communication when visiting customers onsite. Its charity support includes an initial £1k donation alongside a pledge to hold fundraising events to further boost the company’s annual financial contributions.

Inspectas Accounts Manager Paula Candlish said: “Our Bradford College business apprentice Faye Oxley identified a need for members of our team to learn British Sign Language (BSL) to overcome possible communication barriers when out visiting customers on site.

“Faye’s commitment to this endeavour saw her liaising directly with the British Deaf Association and we’ve already begun the first stages of introducing BSL with staff attending an introductory BSL session during Sign Language Week in March.”

Professor Prathivadi Anand, Professor of Public Policy and Sustainable Development at the University of Bradford and conference organiser, said: “Even as the University and the City of Bradford celebrate the year of being the UK City of Culture, the themes of the conference, Culture, Peace and Capabilities, resonate with the ethos of the University.”

Azets promotes payroll specialist Julie Gunnell

A payroll specialist in Yorkshire and the Humber has been promoted at UK top 10 accountancy and business advisory firm Azets.

York-based Julie Gunnell is now associate director of growth for payroll – one of three staff promoted to its UK payroll services team to newly created roles in the business.

Julie joins Claire Brown, director of payroll north in Newcastle, and Christopher Waterson, near Portsmouth, director of payroll south.

A full member of the Chartered Institute of Payroll Professionals (CIPP), Julie, who was previously associate director payroll for Yorkshire at Azets, has more than 20 years’ experience in delivering high-quality payroll solutions.

Julie said: “I am part of a talented payroll team who provide comprehensive payroll outsourcing services tailored to each client’s unique needs.”

LEEDS NEWS

Healthy home for business

It is my pleasure to offer my first column as President of Leeds Chamber of Commerce. My whole career has been based in the city and I have witnessed during that time what a rich and culturally diverse place this is.

We have just enjoyed another hugely successful Leeds West Indian Carnival, bringing people of all walks of life to Chapeltown to celebrate black culture. Founded in 1967 by the great Arthur Francis, the carnival has grown in stature and attendance over the years to become one of the largest in the country.

It is just one of many internationally significant institutions that calls Leeds its home.

The Bank of England, the National Wealth Fund, Channel 4, the Financial Conduct Authority and countless other bodies have significant bases in the city, a testimony to the talent pool that exists here.

And, just this summer, the Northern School of Contemporary Dance was granted full degree awarding powers, by the Office for Students (OfS). This marks a major milestone in what is its 40th anniversary year.

As the leading voice of employers, the Chamber is proud to assist all of these organisations in the pivotal work they do. We must never cease to be proud of the success story that Leeds is. We are one of the leading professional services in Britain. Our digital and technology sector grows from strength to strength.

And in healthcare, my sector, we are leading the way on creating a healthier and happier society. During my time as Leeds Chamber president, I want to see this work drive forward to ensure Leeds becomes a leading European city, one that is better connected, fairer and that truly becomes a place where equality of opportunity becomes the norm rather than aspiration for all of its citizens.

I look forward to working with all of you in the months ahead.

Aqila Choudhry MBE MBA President Leeds Chamber

£100m construction skills drive

Leeds College of Building (LCB) has been named one of the first ever ‘construction technical excellence colleges’ (CTEC) and will receive a share of £100 million in government funding to tackle construction skills shortages.

Only 10 colleges across England have been given the status for the 2025 to 2026 academic year, with LCB selected to represent Yorkshire & the Humber region. Ministers say the CTECs will train 40,000 people by 2029 in high-demand trades such as bricklaying, carpentry, roofing and electrical work.

Technical excellence colleges are a new government designation for FE colleges that will receive extra funding to deliver training in sectors where there are shortages. Each will receive a share of £80 million in capital and £20 million in revenue over the next four years.

The government hopes these initiatives will plug skills shortages in the construction industry and “backs the British working class” by reducing the sector’s reliance on overseas workers.

LCB is the UK’s only specialist Further Education college dedicated to the Construction and Built Environment sector. The college works with over 800 employer partners, including NG Bailey, BAM Nuttall, Morgan Sindall, and JN Bentley.

Leeds College of Building CEO and Principal, Nikki Davis said: “We are thrilled to be appointed as one of the first ever CTECs in the country, reflecting our reputation as one of the nation’s leading construction training providers. We look forward to collaborating with other colleges and independent training providers to benefit even more learners and meet the skills needs across our region through cutting-edge specialist curricula and high-quality teaching practices.

Tracy Brabin, Mayor of West Yorkshire, added: “This recognition is a huge vote of confidence in our region’s strengths, talent and ambition.”

Chadwick Lawrence shortlisted for four awards

The firm is a finalist in the Medium Law Firm of the Year, Corporate & Commercial, LawTech Initiative of the Year and Litigation & Dispute Resolution categories.

The quadruple shortlisting reflects Chadwick Lawrence’s dedication to providing first-rate legal advice and an exceptional level of client service.

From 2024 to 2025, the firm grew by 35% to achieve a turnover of £16.67 million; a figure that is projected to increase to 50% by March 2026 over a two-year period. This growth is testament to its commitment to its people and relationships, with a progressive culture and comprehensive wellness programme that saw Chadwick

Yasper takes on oarsome brief for £57m charity rowers

Leeds-based PR agency Yasper has signed up to support a charity rowing initiative, aimed at raising £57m over the next four years in the fight against Motor Neurone Disease (MND).

The ROW4MND challenge brings together a crew of highly experienced rowers, who hold multiple oceanrowing records, taking on some of the toughest endurance challenges around, starting with rowing the length of Britain from Land’s End to John O’Groats.

The name recognises two rugby legends who have died from the disease, 5 and 7 being the shirt numbers worn by Doddie Weir and Rob Burrow respectively.

Yasper, which is working on a pro bono basis, will bring its media relations credentials to the fore, in securing highly impactful coverage across broadcast, digital and print.

Lawrence named as one of the Sunday Times Best Places to Work in 2024.

Neil Wilson, managing partner at Chadwick Lawrence, said: “We are extremely proud to have been shortlisted in four categories at this year’s Yorkshire Legal Awards.

“As a firm, we are dedicated to our Yorkshire roots, and this recognition is testament to our commitment to supporting our local community through professional and personal legal services. Congratulations to our wider team and particularly our corporate and commercial, dispute resolution and IT departments for their standout efforts over the past year.”

Sky Lounge Leeds shines in new collaboration with local film school

Valor Hospitality joins forces with leading multimedia school to support arts education

Film students in Leeds have been given exclusive access to produce a new film showcasing the city’s highest rooftop bar – Sky Lounge at DoubleTree by Hilton – in a brand new partnership between MetFilm School Leeds and Valor Hospitality.

The new film, commissioned by a team of six at MetFilm features the show-stopping Sky Lounge bar, which opened in 2009 and stands 13 storeys above the city. As part of the collaboration, the team of students produced a promotional video as part of their final postgraduate project, which will contribute towards their final grade. Situated on the top floor of DoubleTree by Hilton Leeds, Sky Lounge is the highest bar in the city. It has recently celebrated its 16th birthday and has marked the occasion by collaborating with local students.

Giving unpaid carers a welldeserved break

The Caring Kind Project. A bold new initiative supporting West Yorkshire’s unpaid carers officially launches this month. The Caring Kind Project offers carers the chance to take a welldeserved break – breaks that have been gifted by businesses from the hospitality, leisure, tourism, and culture sectors across the region.

Unpaid carers are family members, friends, and neighbours who look after someone due to illness, disability, or age – providing an essential service to the UK. Their care is estimated to save the economy £162 billion annually, and yet, 4 in 10 unpaid carers live in poverty. In West Yorkshire, there are 400,000 known unpaid carers, and many report burnout, isolation, and mental and physical exhaustion.

Claire Turner, Chief Executive of Carers Leeds said: “We know that caring can have a negative impact on carers health and wellbeing. Being able to take a break from caring is so important, and this project aims to help carers do just that.”

YORK & NORTH YORKSHIRE NEWS

Exciting developments

It is a privilege to serve as President of the York & North Yorkshire Chamber of Commerce.

Autohorn’s long-standing relationship with the Chamber reflects our shared commitment to supporting the businesses and communities that make this region thrive

I take over the reins from Sarah Czarnecki who has during her time in office proven a tireless advocate for York and North Yorkshire. Her positive impact has been unquestionable and leaves me with some big shoes to fill. We wish her every success for the next chapter.

These are exciting times for the region. As an established devolved region, we now have a seat at the top table with the other core city regions of England. We have established first class relations with Mayor David Skaith’s team and with the wider North Yorkshire Combined Authority. We look forward to continuing this positive collaboration on matters pertaining to the region’s economy.

With major regeneration projects such as York Central and Coney Street in full swing, York’s status as a major UK city continues to grow. The work being done in the city by York Minster has been outstanding and we continue to enjoy excellent relations with the team there.

The same can be said for other key stakeholders such as York Civic Trust, Ripon Cathedral, Askham Grange Prison, York College, the TEC Partnership, University of York and York St John University.

North Yorkshire is one of the most special places in the world and I look forward to playing whatever role I can in making it the best it can be.

Scott Jenkins President

York & North Yorkshire Chamber

The future is now: two landmark exhibitions

At a time when the UK’s cultural spotlight remains firmly fixed on London, From Memory to Possibility and Future Tense signal a meaningful shift. These are not satellite shows or regional supplements – they are major exhibitions with national and international relevance, rooted proudly in the North. This is contemporary art at its most ambitious, critical and globally engaged.

Taking place in York, a city fast gaining recognition for its leadership in media arts and cross-disciplinary innovation, these shows challenge the long-standing assumption that cultural leadership must be metropolitan. They form part of a wider movement across the North to Look Up – to think big, act boldly, and create cultural experiences that rival anything happening in the capital. York’s position as a UNESCO City of Media Arts only strengthens this momentum, placing it firmly on the map as a place where ideas and art thrive.

This autumn, York Art Gallery presents two landmark exhibitions that speak directly to the urgencies of our time: From Memory to Possibility, the 2025 edition of the Aesthetica Art Prize, and Future Tense: Art in the Age of Transformation, a bold exploration of sensory and immersive installation. Together, they offer something rare in today’s cultural landscape – a space where art becomes a catalyst for dialogue, connection and real-world reflection.

From Memory to Possibility brings together 25 of the most exciting artists working today. More than a prize show, this is a dynamic platform for cultural exchange and cross-disciplinary conversation – one that challenges conventional exhibition formats and invites visitors to think deeply about who we are, and who we could become.

York solicitors help turn dreams into reality

Hethertons Solicitors recently supported a couple based in the US to realise their retirement dream, to run a café in North Yorkshire, with the negotiations to take over the lease and rights to run The Tea Cottage on the Bolton Abbey Estate. The couple had been searching for a small hospitality business in North Yorkshire after deciding to relocate from the United States. The Tea Cottage, a charming, 200-year-old tearoom with original beams and

Friends of York Against Cancer Campaign Launched

York Against Cancer, an independent charity helping people affected by cancer in York, North and East Yorkshire, have launched their Friends of York Against Cancer campaign.

The charity provides a range of support services for cancer patients and their loved ones, including a free minibus that takes people from York to St. James’s Hospital in Leeds for radiotherapy appointments, free short breaks in two luxury respite properties for cancer patients and their loved ones to take time away, an awardwinning mobile chemotherapy unit, free tailored exercise classes for cancer patients and a cancer support centre, The Leveson Centre.

York Against Cancer is encouraging businesses to get involved through payroll giving initiatives to fund the charity’s care and support services, life-saving research. To become a friend of York Against Cancer, visit yorkagainstcancer.enthuse.com

stunning views of Bolton Priory, ticked all the boxes.

Hethertons acted on behalf of Dr Robert Stephenson and Charles Hooper Junior to structure and complete the transaction involving both the purchase of business assets, including business goodwill, fixtures and fittings, and the right to operate the café, along with the negotiation of a new lease with the prestigious Bolton Abbey Estate.

Crombie Wilkinson has been Awarded Investors in People Gold Accreditation

Crombie Wilkinson, a leading North Yorkshire law firm, is proud to have achieved the prestigious Investors in People (IIP) Gold Accreditation— recognising outstanding commitment to employee development, engagement, and wellbeing.

The accreditation highlights the firm’s focus on transparency, strong leadership, and continuous improvement.

Initiatives such as the Crombie Wilkinson Management & Leadership Charter, inclusive network groups, and a clear approach to career progression were noted as particular strengths.

Managing Director Duncan Morter said: “We are thrilled to receive IIP Gold. This reflects the hard work and dedication of our team and our belief that investing in people is central to our success. We’ll continue to build a workplace where everyone can thrive.”

Originally from Yorkshire, Robert returned to the UK after a career in science in the US. Charles is an artist and former events manager, bringing a unique creative flair and baking skills to the café. The couple have expanded the menu to focus on freshly baked goods and quality light meals and also introduced evening service with pizzas and drinks. They have also extended the opening hours to seven days a week, and added a licensed drinks menu.

Andrew Jackson welcomes a new partner to its family law team

Regional law firm Andrew Jackson Solicitors LLP announces that it has appointed Gabbie Glasper as a partner, marking further growth for the firm’s thriving family law practice.

A highly experienced solicitor, Gabbie has practised family law for over 30 years and has been accredited by the Law Society and Resolution since 2009. She is nationally accredited by The Law Society in Family Law and by Resolution as an expert in dealing with financial cases arising from divorce and separation.

Gabbie has expertise in cases with third party interests and trusts, cases with an international element and has experience of dealing with cases involving the family farm. She has successfully represented clients seeking to recover funds from those living overseas for educational expenses and maintenance for children and has dealt with many enforcement issues.

WEST & NORTH YORKSHIRE NEWS

Budget impacts business

After a long hot summer, all eyes are now on Number 11 Downing Street and the forthcoming Budget.

There is growing concern among business leaders that further taxation measures are being mulled by the Treasury as it grapples with a sluggish economy and rising Interest Rates.

They will have in mind the increase in the National Insurance Contributions on employers which was imposed in last year’s Budget, a policy decision which has proven incredibly difficult to deal with, especially for smaller employers.

We made this point in person to Chancellor Rachel Reeves when she met privately with some of our members at our offices in Leeds and, as she has said again several times in public, she has no desire to deliver a similar Budget again.

That was at a time, however, when the state of public finances was more stable and the amount of fiscal headroom the Chancellor has to play with now is more limited.

One thing we have been very clear on as a Chamber, our members are in complete agreement that any further tax burden placed on employers would be catastrophic for the economy.

We have witnessed the number of firms encountering stress skyrocket since the Budget. If the Government wants to fulfill its primary mission of growing the economy, it needs to allow business the confidence to invest and innovate, not cut back and just try to muddle through.

As ever, we as a Chamber will continue to make sure that this message lands loud and clear at Number 11.

Amanda Beresford Chair of the Board

West & North Yorkshire Chamber

York social workers nominated for national awards

Two children’s social workers from City of York Council have been nominated for national awards.

Rhianna Gallagher, has been nominated for the Children and Families Social Worker Award at The National Children & Young People’s Awards for her work with disabled children.

The awards celebrate excellence in care for children, young people and families, showcasing innovation and best practice and pay tribute to those individuals or organisation who excel in quality care provision.

Rhianna was nominated for her work to support a complex young person in care. Her dedication, professionalism, and genuine care were highlighted as part of the award submission, noting the significant impact her work had on the young person.

Toby Spaxman has made the finals of the newly qualified social worker of the year category at the National Social Work Awards.

Toby said: “It’s such a privilege to be able to support children and families at a time when they need help the most.”

Cllr Bob Webb, the council’s Executive Member for Children, Young People and Education, said: “I’m delighted that two members of our children’s social work team have been nominated for national awards, and to be recognised for their work so early in their careers is an outstanding achievement.

TPE welcomes new finance director

TransPennine Express (TPE) has announced Manchester-born Fiona Roberts as its new finance director.

Fiona, from Boothstown, brings a wealth of experience to the role, having led major finance transformation programmes in fastmoving and complex organisations.

She also has direct industry experience, having spent six years at Network Rail, with three years as a

York St John University serves up three new padel courts

With over 20 million players worldwide, with celebrities such as David Beckham and Serena Williams being huge fans, padel is played on a small, enclosed court, and combines elements of tennis, squash, and badminton.

The University’s Haxby Road Sports Park now has three new courts to enjoy the game on. The outdoor courts will be open all year round, and no previous experience or sports kit is required – all you need is enthusiasm and a padel racquet. And the latter can also be rented from the Sports Park if needed.

Becky Barrett, Head of YSJ Active at York St John University, said: “We have listened to the local community and acted on what has become a growing popularity for padel – especially across Europe, where padel is huge.”

“It is very ‘beginner friendly’ and a very social sport. It is seen as a chance to play, to chat, and to socialise.

financial controller, where she gained valuable insight into the operational and financial challenges of the rail sector.

Most recently, Fiona successfully delivered a multi-year project at TalkTalk Group, improving processes, upgrading systems, and strengthening financial reporting, facilitating the company to progress through a period of significant change.

Heart of Yorkshire Education Group Excels in National Diversity Accreditation

The Heart of Yorkshire Education Group has been awarded the Investors in Diversity Silver accreditation by the National Centre for Diversity, recognising its commitment to creating a truly inclusive workplace and learning environment.

Sam Wright, Principal and Chief Executive Officer said: “Our staff are at the heart of this accreditation. Their voice was central to achieving Silver, giving us a fuller picture of where inclusion is working well and where further growth is needed, helping us drive forward meaningful change.”

Karen Sykes, Group Executive Director for People, said: “Achieving the Silver accreditation proves that inclusion is not just a policy at the Group – it’s about how we treat each other, how supported we feel and whether we all truly belong. Our staff live and breathe the values of FREDIE in everything they do, creating an inclusive and welcoming environment for both students and colleagues.”

Speaking about her new role, Fiona said: “I’m really looking forward to working with the team at TPE, who are forward-thinking and ambitious. At this point in time, what excites me the most is the chance to work with TPE and industry leaders to shape the future of the railway and Great British Railways (GBR), while continuing to improve services for customers.

Bradford’s Oscrete announces growth with customer integration

Bradford-based concrete admixture manufacturer Oscrete has announced its successful integration of customers from Glassfibre Reinforced Concrete (GRC) specialists, Cemcotec.

Glass Reinforced Concrete (GRC) is a key tool in building design due to its low weight and high strength qualities, making it ideal for architectural facades, panels and decorative construction.

The amalgamation of Cemcotec customers into Oscrete’s expanding operations, marks a significant milestone in Oscrete’s ongoing growth strategy and is announced just weeks after Oscrete acquired structural waterproofing specialists, PUDLO.

Oscrete Director Scott Wilson said: “We’re absolutely delighted to welcome Cemcotec’s customers into the Oscrete family in a move which not only strengthens our business but also enhances the level of service and technical support we can offer.”

ANNUAL GENERAL MEETING

One more reason to celebrate business

The Chamber staged its Annual General Meeting at Bradford’s Cedar Court Hotel.

A sold-out audience of more than 100 people heard from Morrisons chief executive Rami Baitiéh.

In a question-and-answer session with Chamber CEO James Mason, Mr Baitiéh talked about his approach to leadership and what he felt made Morrisons such a special business for shoppers living in its home county of Yorkshire.

Amanda Beresford, chair of West & North Yorkshire Chamber of Commerce, said: “As a Chamber we exist to service the needs of our members and do so with great pride.

“As a key anchor institution in the region, we have a duty to make Yorkshire the best place it can be to run a business.

“We will never cease to champion the region.”

Investing in global talent

How Yorkshire businesses can partner with the John Speak Language Trust

As businesses in Yorkshire increasingly navigate global markets, the demand for employees with advanced language skills and international experience has never been higher.

The John Speak Language Trust, a Bradford-founded charity established in 1924, offers a unique opportunity for local companies to invest in a new generation of globally minded professionals—while contributing to the region’s future success.

Bridging Language Gaps, Enabling International Growth

The Trust provides financial scholarships averaging £1,870 to support young people undertaking immersive language experiences abroad, typically lasting from 3 to 12 months.

These scholars live and study in countries such as Spain, France, Japan, and China, gaining real-world language skills and cultural fluency. These experiences significantly enhance their employability—especially in sectors where multilingual communication is a competitive edge.

The Trust’s goal is simple but powerful: to equip young British citizens with the language and cultural skills that are essential for success in global commerce. By doing so, it directly supports the long-term economic ambitions of the region.

Why Should Businesses Get Involved?

The John Speak Trust is inviting Yorkshire-based businesses to become partners or donors, helping expand the scholarship program and supporting the next wave of international talent. In return, companies gain:

• Privileged Access to Scholars: Early engagement with a growing pool of talented young individuals with international experience and language proficiency—ideal candidates for export, international sales, customer liaison, and intercultural roles.

• Brand Visibility and CSR Impact: Recognition as a supporter of education, global mobility, and regional development, with opportunities for branding on the Trust’s website and materials.

• Connection to a Talent Pipeline: The Trust is actively building an alumni consultancy and employment pool, allowing businesses to identify and recruit language-skilled candidates with lived international experience.

As one recent scholar, Maisie Palmer (France, 2024), shared:

“The combination of academic study, practical application, and cultural immersion has given me the confidence to use the language in a professional capacity.”

Opportunities for Partnership

Businesses can participate through:

• Corporate donations (with Silver and Gold Partnership tiers)

• Offering mentorship or placements to scholars upon their return

• Joint promotional campaigns showcasing commitment to global business and youth opportunity

The Trust is also developing internship initiatives and digital content featuring alumni stories to raise visibility and demonstrate long-term impact.

A Legacy of Bradford – A Future for the Region

Founded by John Speak, a Bradford industrialist, the Trust is rooted in the belief that language is the gateway to global opportunity. Almost 100 years later, that belief is more relevant than ever. Supporting the Trust is not just an act of philanthropy—it’s an investment in the skills and diversity that will drive the UK's economic future.

Partnership Opportunities

To explore partnership opportunities or make a contribution, visit www.johnspeaktrust.co.uk or email john.speak@wnychamber.co.uk

Together, let’s support the next generation of global communicators— born in the UK, equipped for the world.

Supporting businesses to grow, innovate and diversify

Leeds Beckett University (LBU) is proud to play a central role in driving economic growth across the region –working hand-in-hand with businesses to help them innovate, scale and succeed. Through a researchinformed, partnership-led approach, LBU supports businesses to tackle complex challenges and unlock new opportunities.

To further demonstrate this commitment, the university has defined three strategic themes for its research and knowledge exchange work:

The themes are:

• Greener, Sustainable Communities

• Inclusive, Prosperous Communities

• Sport and Healthy Communities

Inclusive, Prosperous Communities

At the heart of this theme is a simple principle: thriving communities start with empowered people and connected places. LBU brings together academic expertise, industry insight and policy thinking to help build resilient, inclusive local economies.

Flagship programmes such as the Innovate UK-funded Knowledge Transfer Partnerships (KTPs) at LBU take a business-first approach –

looking at the unique needs of individual businesses and building long-term relationships to help leaders address them.

Leeds Beckett’s KTP with Professional Game Match Officials Limited (PGMOL) is developing impactful, world-leading diversity programmes which promote inclusivity in football from grassroots level to the Premier League. The multi-disciplinary team from LBU bring both their academic expertise and commercial experience to develop research-led behaviour change in a bespoke setting to drive demonstrable, measurable impact.

This summer, LBU was reaccredited with the prestigious Small Business Charter (SBC) Award and, this September, will begin its fifth year of delivering the SBC-accredited Help to Grow: Management programme –supporting SME leaders to strengthen their skills, build resilience and plan for growth.

Paul Kenny, Managing Director at Aquatrust, a water hygiene company based in Cleckheaton, said: “The Help to Grow: Management programme at LBU really gave me a broader view of how we could grow Aquatrust. That’s where I came across the KTP. With LBU’s support, we’ve developed a remote monitoring solution specifically for the water hygiene industry,

something we couldn’t find on the market. It’s already improving how we work and helping us meet our sustainability goals.”

Melissa Blackwood, Founder of The Skate Sanctuary, said: "As a small business owner, I really struggled to find the right support. I tried a number of independent groups, before finding the Help to Grow: Management course at LBU. Where I once thought every problem was unique to my business (and therefore would be harder to solve) – I have been proven wrong. I am now part of The Business board at LBU; a mastermind programme facilitated by some of the amazing team and critical thinkers at LBU.”

Whether its supporting digital innovation, helping businesses reduce their environmental footprint or strengthening leadership in SMEs, Leeds Beckett University is proud to be a trusted partner for business growth and regional prosperity.

Find out more about how LBU is supporting businesses: leedsbeckett.ac.uk/business-services/

Raising the Bar Awards 2025

The great and good came together to celebrate the social impact that Yorkshire’s business community create at West & North Yorkshire Chamber of Commerce’s annual Raising the Bar Awards.

Raising the Bar celebrates all the hard work businesses put into supporting the wider community and measuring their social impact in their local area. These awards give businesses of all sizes recognition in three key areas: Environment, Education and Community. These in turn are further broken down to celebrate small, medium and large employers in these areas.

Donna Morris, the Chamber’s head of events and marketing, said: “The nature of these awards is not just about the accolade; it’s about giving recognition to all those businesses who strive to improve the places where we live and the lives of people that reside here.

“As a Chamber of Commerce, we see first-hand the incredible work our members do for their local community and people, often actions which are totally behind the scenes.

“Tonight is all about giving these people their due recognition as proud local businesses.”

The award ceremony was held at the offices of online giant Flutter and presented by former BBC presenter Andrew Edwards.

Our sponsors this year were Vanquis Bank as headline sponsor with further backing from power giant Drax and Flutter.

RAISING THE BAR AWARDS

COMMUNITY (SMALL) Fonemedia

COMMUNITY (MEDIUM) ACS Group

COMMUNITY (LARGE) EQUANS

EDUCATION (SMALL) RJJ Software

ENVIRONMENT (SMALL) Rotary Club in Bradford

ENVIRONMENT (MEDIUM) Sandburn Hall

ENVIRONMENT (LARGE) Askham Bryan College

EDUCATION (LARGE) Asda

PROFILE

Fonemedia Growth, innovation, and people-first culture

Fonemedia celebrates 17 years of growth

Fonemedia, the digital communications company founded in 2007 by their current CEO – James Dalton, has marked its 17th anniversary, celebrating a journey defined by innovation, client partnerships, and a workplace culture built on inclusivity and support.

Over the past 17 years, the company has evolved from a specialist mobile marketing agency into a leading player in digital communication services. Its ability to adapt to changing technologies while staying grounded in its core values has made Fonemedia a trusted partner for businesses across the UK and beyond.

Leadership at the helm

Guiding this success is a leadership team known for balancing strategic vision with a hands-on approach.

Group CEO, James Dalton has steered Fonemedia’s direction, shaping long-term growth and stability. James commented “the Fonemedia journey began more as a social experiment to determine whether it was possible to create a thriving business with a flat structure, where our people were valued above and beyond client contracts. By empowering the team to have a voice in the direction of the business was the key to success. Can I take the credit for the growth of the business – probably not. Can I take credit for finding the right people to make that actually happen – yes, most definitely”.

This combination of experience and forward-thinking leadership has positioned the company to thrive in an increasingly competitive industry. The company has seen year-on-year growth since 2014 and the outlook for 2026 and beyond is to continue that trend.

Culture that sets the company apart

Industry observers often point to Fonemedia’s culture as one of its strongest assets. In a sector where rapid change is the norm, Fonemedia has focused on creating an environment where staff feel supported and empowered. The company is noted for its inclusive workplace, with a commitment to diversity that ensures every voice is heard. Its supportive ethos emphasises mentoring, training, and wellbeing initiatives that help employees grow alongside the business. Collaboration remains central to the company’s philosophy, with teams working closely together to meet challenges and celebrate achievements.

Looking ahead

While the 17-year milestone is a cause for celebration, Fonemedia shows no signs of slowing down. The company is actively investing in new services, strengthening partnerships, and preparing the next generation of talent and is going to be part of the Chamber’s Trade Mission to Saudi Arabia and Bahrain in November. “The Middle East remains a key part of the growth strategy in our constantlyevolving 5 year plan. We see this region as one of the most exciting opportunities to expand the Fonemedia business and those of our wider group companies. Our core values and our continuous investment in new technology aligns perfectly with the vision that Saudi has for its 2030 plan and we’re excited to be part of this initiative” commented James.

For Fonemedia, the message is clear: its success is not just about technology, but about people. As it steps into its next chapter, the company remains committed to building on the values that have defined it since day one.

Mead in York

A Brief History

In the heart of York, Nidhoggr Mead Co. has revived the ancient art of mead-making. Founded in 2020 by Peter Taylor, a Viking reenactor, the company began as a hobby in his girlfriend Ellie’s spare bedroom before transforming into a thriving business.

A Fortunate Start

The breakthrough came when the Jorvik Viking Centre sampled the mead and asked if Peter was selling it. Their interest motivated him to start up a company producing mead commercially alongside his girlfriend (now his wife) and close friends John Bardwell and Severin Gammon. Soon, Peter and Ellie’s home was filled with fermenting batches — even their bathtub was being used to melt raw honey.

Scaling Up

Due to demand, the company moved from Acomb to a 4,000-square-foot facility in Pocklington. Nidhoggr mead, made with 100% pure honey, mineral water, and yeast, gained a reputation for its smooth, refreshing taste.

A Mead for Every Palate

We offer a diverse range of meads, catering to both traditionalists and newcomers to the drink.

Our selection includes classic still meads, rich and full-bodied, as well as lighter, flavoured varieties infused with fruits, spices, and botanicals.

Expanding to the U.S.

Our ambition took Nidhoggr to America, securing £2 million in deals across 14 states, including distribution at medieval fairs and ren fairs. With over 40,000 bottles set for export, the company expanded production further to meet demand.

Award-Winning Mead

Our dedication to quality has earned accolades, including Drink StartUp of the Year and multiple international medals for our wide range of meads. These honours cement their status as a leader in the modern mead revival!

A New Sparkling Mead Range

Building on our success, we recently launched a sparkling mead range, offering a modern twist on the ancient drink. A refreshing alternative to traditional still mead.

Designed to appeal to both craft beer, cider and prosecco fans, the range aims to bring mead into the mainstream with a versatile, easy-todrink format.

The Mead Renaissance

Our mission is to make mead as popular as craft beer and gin. By blending traditional techniques with modern branding, Nidhoggr Mead Co. is introducing a new generation to the “nectar of the gods.”

We feel we have proven that passion, heritage, and a bit of Viking spirit can turn a simple hobby into a thriving business.

Nidhoggr Mead Co. Description.

0333 121 6323

meadery@nidhoggrmead.co.uk nidhoggrmead.com

Heritage & culture

Past, present & future

BRADFORD 2025

As Bradford 2025 UK City of Culture heads into the final months of the year, it celebrates a transformative period of cultural events, civic pride and unprecedented engagement across the district and beyond, powered by strategic investment.

Early figures released in June estimate that around 1.1 million people have experienced Bradford 2025 projects since the programme launched, spanning all 30 wards of Bradford District, covering 141 square miles across West Yorkshire. From sculptures in public parks and artistic interventions in old mills to live music in the streets and on the moors, the year has brought visitors to new spaces, inspired communities and raised Bradford’s profile nationally and globally.

Over 40,000 residents have participated in Bradford 2025 activities, from performing in the spectacular opening event RISE, taking part in art projects through the Our Patch programme, and volunteering across the programme.

Over 100 primary and secondary schools, many home educators and over 11,000 pupils have benefited from Bradford 2025’s education programmes, such as 1,600 teenagers gaining hands-on experience in digital expertise such as audio storytelling, 360º video, games design, and projection mapping.

The district’s cultural infrastructure has also been improved through capital investment from Bradford 2025, including venues like the newly opened 3000+ capacity Bradford Live, the relocation to a more suitable premises for The Peace Museum which has seen 40,000+ visitors since the move, and creating the ever first toilets at Brontë Parsonage Museum which is soon to celebrate its centenary.

Visitor numbers are rising fast in the city centre too:

• Impressions Gallery saw a 150% increase in visitors for the photography exhibition Nationhood: Memory and Hope, now touring across all four nations of the UK.

• Cartwright Hall Art Gallery, currently welcoming audiences to Turner Prize, saw a 44% increase in attendees

• 37,000+ attended new exhibitions at the National Science and Media Museum, ahead of the museum’s full reopening in July following a £6.8 million refurbishment, part-funded by Bradford 2025.

This has had real and measurable outcomes with:

• Eight out of ten local residents surveyed say Bradford 2025 events made them feel proud of where they live

• Seven in ten that it has helped them feel connected to others in the community

• Nine in ten attendees have rated events as “excellent” or “good”

Over 500 local creatives and cultural organisations have helped shape the programme, and more than 4,000 people have benefitted from training programmes through a creative sector

development programme with Bradford Producing Hub.

Over 2,000 volunteers, including many from the business community, meeting and greeting the public at events and helping out behind the scenes, contributing not just time but energy and expertise.

Businesses have been integral to this journey. From financial support to cocreating initiatives that build skills and support communities, the private sector’s involvement has been a gamechanger.

Dan Bates, Executive Director of Bradford 2025 “Investment in Bradford 2025 has not just been about the events we’re creating today – it’s about building a foundation for the future with culture being a catalyst for pride, connection, opportunity and growth. The partnerships we’ve built this year will shape Bradford’s future.”

Yorkshire Building Society has offered paid volunteering leave for colleagues supporting Bradford 2025 and is delivering work immersion days aimed

at reaching over 1,000 young people. These tailored sessions build employability and confidence, aligning education with future business needs.

Rich Bowles, Chief Risk Officer at Yorkshire Building Society: "As a major employer in the region, supporting initiatives like Bradford 2025 UK City of Culture is part of our commitment to improve skills and employability in the places we serve, and helping communities in which we live and work to thrive."

LNER has more than tripled services between London and Bradford, even branding a dedicated train to mark the City of Culture year. Northern Rail’s “The Bradfordian” train features custom artwork celebrating local icons, while First Bus has wrapped city buses in bold Bradford 2025 branding to connect residents and visitors alike.

Shipley-based Amplitude, now a Bradford 2025 corporate partner, has experienced tangible growth through its involvement.

Matthew Corcoran, Managing Director of Amplitude: "Being part of Bradford 2025 has pushed us to grow our skills and to build relationships with the cultural sector that will last well beyond this year. We’re proud to be a Bradford company contributing to a City of Culture programme that is inspiring people and making a real difference in our district."

As the year draws to a close its clear that culture is a driver for tourism, investment, and growth. With a lasting legacy being built in real time, there has never been a better moment for business to invest in culture and ensure a continuing legacy for this momentous year.

If you’re interested in becoming a Bradford 2025 partner, get in touch at development@bradford2025.co.uk.

The gift of heritage

Prestige Gifting is one of the UK’s leading names in corporate and business gifting, proudly based in Yorkshire and trading for over 16 years. With a dedicated team now of more than 80 employees, the company delivers over one million gifts every year, making it a trusted partner for organisations that want to make a lasting impression through thoughtful, high-quality gifts.

Still a family owned business, founded by Simon Crowther who continues to drive the business forward, and yes, started from the inevitable kitchen table.

A particular specialist in Christmas and corporate gifting, Prestige Gifting provides everything from luxury hampers and fine wines to bespoke business packages tailored to each client’s needs. At the busiest time of year, companies of all sizes—from small enterprises to large corporations— rely on Prestige Gifting to help thank clients, reward employees, and celebrate success, subject to minimum quantities, hampers and even bouquets can be branded with a corporate logo and individual message card

Alongside its expertise in hampers and seasonal gifting, Prestige Gifting is also one of the UK’s major suppliers of next-day flowers. This nationwide service allows businesses and individuals to send fresh, beautifully arranged flowers quickly and reliably, extending the company’s reputation for speed, care, and quality.

Prestige Gifting’s Yorkshire heritage is central to its identity. Many products are sourced from local suppliers, celebrating the county’s rich tradition of food, drink, and craftsmanship while supporting the regional economy. These values are matched by a strong environmental policy, with recyclable packaging, sustainable sourcing, and an ongoing commitment to reducing the business’s environmental footprint. the company has a scored a perfect 100/100 independent ethical score rating.

The company also takes pride in supporting the wider community. In 2025, Prestige Flowers was a proud sponsor of CarFest ‘25, helping to raise money for children’s charities

across the UK. In total over £800,000 has been donated to various UK charities.

With its Yorkshire roots, a talented team of over 80 people, a strong environmental conscience, and the capability to deliver over a million gifts each year, Prestige Gifting continues to set the standard for corporate gifting in the UK. Whether it’s a festive hamper, a next-day flower delivery, or a bespoke business gift, the company ensures every order reflects care, quality, and thoughtfulness.

Prestige Gifting

01422 773151 sales@prestigegifting.co.uk corporate.prestigegifting.co.uk

Middlethorpe Hall & Spa

Who hasn’t dreamt of escaping the grime and noise of the city for the tranquillity of the countryside?

Built in 1699, Middlethorpe Hall was the product of Thomas Barlow, a successful master cutler seeking to cement his status as a country gentleman. Just two miles from the historic city of York, his elegant redbrick house, influenced by Sir Christopher Wren, achieved exactly that.

Set within 20 acres of peaceful gardens and parkland, Middlethorpe Hall has been home to some of Britain’s most remarkable women.

Lady Mary Wortley Montagu, an 18th-century writer, poet and medical pioneer, introduced smallpox inoculation via engrafting to Britain.

Nearly two centuries later, Fanny Rollo Wilkinson, who was raised at Middlethorpe, became Britain’s first professional female landscape gardener and would go on to transform more than 75 public gardens across London.

In 1982, Historic House Hotels rescued the property from decline, reimaging it as a country house hotel in 1984. In 2008, Middlethorpe Hall & Spa was gifted to the National Trust, ensuring its protection, whilst every visit today directly supports the charity.

Middlethorpe Hall continues to be shaped by bold thinkers, serving as a place for contemplation, inspiration and building relationships. Offering the best of both city and country; it is just an eight-minute drive from York city-centre. Known for its excellent food, traditional hospitality, wellness spa, and

seclusion; it is the ideal setting for meetings, away days, and private events.

There are 29 individually decorated bedrooms and suites between the main house and the 18th-century courtyard, with ample free parking and electric vehicle charging.

The self-contained and air-conditioned Barlow Room accommodates up to 50 guests and features a 70-inch screen, blackout facilities, and a rear terrace with garden seating.

For smaller gatherings or interviews, the Boardroom seats 10 and includes an adjoining sitting room overlooking the gardens.

Private dining options include the Yellow Room (14), the Grill Room (56) with its own reception area, and the Pineapple Room for luncheons (22). Menus are tailored using fresh estate-grown and locally sourced ingredients.

Middlethorpe Hall is more than just a hotel; it is a historic destination, offering more than period charm and tranquil gardens. It provides a unique setting where individuals and businesses alike can step away from the everyday, find clarity of thought, and be inspired by a place shaped by centuries of vision and quiet determination.

If you would like to arrange a viewing of the facilities, please contact Dion Baker at d.baker@historichousehotels.com. For more information, please visit Middlethorpe.com

Heritage Entrepreneurs

Connecting communities and reviving legacies

In the exceptionally cold winter of 1739, the River Ouse froze over, and local businesses and entertainers flocked out to enjoy a Frost Fair on the ice. Entrepreneurial local printer Thomas Gent hastily assembled a makeshift press to produce personalised souvenirs for the enthusiastic crowds.

Today, exciting ventures from the University of York are channeling Gent’s innovative spirit by repurposing old technologies and collaborating with York’s underserved communities to celebrate York’s heritage.

Thin Ice Press: the York Centre for Print aims to become the University of York’s first Arts and Humanities spin out. This nascent business is on a mission to save letterpress printing: the kind of printing done by Gent 300 years ago, and by printers across Europe for two centuries before that. Letterpress printing is on the Red List

of Endangered Crafts. An urgent intervention is needed to save the skills and equipment that have done so much to shape the modern world.

Helen Smith, Director of the Centre, emphasises York’s important role in Britain’s printing history. She explains, ‘York was the fourth place in the UK where printing was introduced, and home to one of the earliest British woman printers for whom we have any kind of historical record, the Widow Warwyck. We need to celebrate York’s extraordinary history of printing, design and creativity, especially as we claim our place as the UK’s first and only UNESCO City of Media Arts’. While York is already a major tourist destination, the Centre aims to expand the city’s reputation as a destination for book lovers and print enthusiasts, who will find a wealth of treasures to enjoy.

Thin Ice Press is already generating commercial income through memberships, workshops, unique commissions, and their own range of printed merchandise and publications. They have brought new energy to York’s corporate wellbeing scene, offering away days with a heritage twist (and a roof overhead, in case the Yorkshire weather intervenes!). Recent clients have included Benenden Health, whose Junior Board discovered new things about one another and forged a sense of shared purpose as they role-played the members of a sixteenth century printing house, and Beantin, a Swedish design company, whose directors sought to reconnect with hands-on design and get away from computers.

The Centre’s ambitions extend beyond preserving heritage crafts. They are committed to giving back to York’s communities through school visits, free

OPPOSITE:

ABOVE: The team at Thin Ice Press have recently run a series of workshops for adults and children at York Art Gallery and will be making a special appearance for some festive printing at the Castle Museum this Christmas! Photo credit: Bel Mellor.

Thin Ice Press recently welcomed the Junior Board from Benenden Health for a lively away day. Photo credit: Thin Ice Press.

workshops and events, and collecting together the memories of York residents and businesses, who remember the City’s history, including the iconic wood type manufacturer DeLittle of York. The team is seeking corporate sponsorship to expand educational activities and create opportunities for underserved and marginalised communities.

Another pioneering pilot project from the University of York, Walmgate Reframed, is engaging communities and revitalising the City through local stories and histories. This project focuses on the Walmgate area, where 37.8% of children and young people grow up in low-income households.

The project connects the city's creative practitioners, the community of Walmgate, and the University of York in a way that is unique and innovative, telling the stories of Walmgate and

representing the community’s heritage and history. Interns from the Institute for the Public Understanding of the Past have identified thoughtprovoking stories, and the project is collaborating with local communities and the creative sector to produce responsive artworks through printmaking with Thin Ice Press, digital poster making with Lazenby Brown and augmented reality with the XR Stories team and the University of York Creative Labs.

Walmgate Reframed is also working with Mediale to commission an artwork celebrating York's UNESCO media arts status, expressing community pride in Walmgate in an unprecedented way. Sarah Williams, Managing Director of York Creatives and the University of York’s Delivery partner said: ‘Creative placemaking can be a powerful vehicle for local storytelling, identity and aspiration.

That work needs to be led by the communities that live and work there. By working closely with Walmgate we hope to find new expressions of community and creativity. York Creatives is excited to be a big part of this project: bringing together the best of the creative scene to work with the Walmgate communities’.

What would Thomas Gent have made of it all? We know that when Gent moved to a new house in Petergate, he built a tower on the roof, boasting that he had made it the tallest house in York. He loved to welcome visitors to his rooftop retreat, talking about the joy of printing, striking deals, and watching the busy life of the streets below. This serial entrepreneur would have been delighted to see York’s printing heritage revived, and to celebrate the fascinating personal and collective histories of York’s local communities.

“The Gulf region has developed a culture that appreciates British quality, but UK businesses also need to approach cultural differences carefully –something our Chamber partners excel at supporting.”

The Cultural Bridge How Chambers help businesses connect across borders

“We can’t build bananas in America” was Congresswoman Madeleine Dean’s memorable response to the US Commerce Secretary on 6 June, as she pushed back against his suggestion that import tariffs always lead to the reshoring of production. If there was ever a reminder that geographical differences drive trade, this was it.

Culture is an equally powerful trade driver (and potential hinderance)one that is harder to anticipate, and more changeable, than geography. Culture creates a demand for bananas, whether they are produced locally or not, and cultural shifts can make some products wanted, or unwanted, very quickly. Lime green Crocs, or a bowl of Lucky Charms cereal, anyone?

For decades, chambers of commerce have acted as a vital bridge for businesses aiming to sell internationally. Thanks to their unique peer-topeer inter-chamber relationships, Chambers allow members to connect with businesses in pretty much any market on earth, tapping into information and networks, giving them a fast track to local knowledge and growth opportunities.

In a world where a bewildering amount of information is available online, chambers also provide something that our increasingly virtual world of trade desires – personal connection. Alongside with price and quality, customers often want to know who they are buying from, whether that supplier understands their needs, and if they can be trusted to deliver.

“China is a good example of a country where it’s important to first demonstrate that the relationship is important to you; that you’re the kind of person who will help your customer resolve problems, no matter whose fault they are”, says Chamber International Senior Associate Matthew Grandage, whose life has revolved around China for more than 25 years.

Head of International Trade Nikki Clow experienced this first-hand, leading and supporting trade missions with Chamber International. She is now preparing to co-lead a multisector delegation to Saudi Arabia and Bahrain in November 2025. The Gulf region represents an important and fast-growing opportunity for British exporters across food and drink, healthcare, infrastructure, engineering and education sectors. “Our local Chamber partners will play a vital role in preparing the way, setting expectations, and facilitating good communication between businesses. The region has developed a culture that appreciates British quality, but UK businesses also need to approach cultural differences carefully –something our Chamber partners excel at supporting”, she says.

CI has long seen its team’s diversity as vital, and continues to recruit international trade professionals with proven intercultural skills, including language expertise, so that UK businesses can not only enter new markets, but also thrive within them.

Contact Chamber International to discover more about our upcoming trade missions.

Heritage at the heart of design

Leeds is preparing to celebrate its quadricentenary in 2026, and heritage is emerging as a powerful force for connection and community. Leeds-based creative studio Buttercrumble is championing this resurgence through design projects that make history and culture more accessible and engaging.

The studio has responded to this growing interest in heritage by designing this year’s architecture-themed Heritage Open Days logo for The National Trust, promoted nationwide this summer.

Furthermore, Buttercrumble is partnering with Wakefield Council to co-create and launch its new District Heritage Network, alongside three heritage trails celebrating the stories of Wakefield, Castleford and Pontefract people. The project follows a trail the studio developed earlier this spring for Harrogate Museum at The Royal Pump Room.

In a time when it seems like there’s a wider social appetite for rootedness and connection, perhaps it’s no surprise that heritage is making a resurgence. For local councils, it presents an opportunity to make history more inclusive and accessible, fostering a stronger sense of belonging and community.

For example, Buttercrumble’s partnership with Wakefield Council has engaged underrepresented communities through a series of public workshops to get their perspective on the region’s heritage and their feedback to enhance accessibility for ESL (English as a second language) speakers.

Increased efforts by the current Government to devolve more funding and resources to regions away from London and the Southeast have also boosted heritage funding and opportunities in places like North and West Yorkshire, creating new opportunities to explore and celebrate the regions’ communities and untold stories.

About Buttercrumble: Buttercrumble is a creative design studio, established in 2017 by twin sisters Abigail and Chloe Baldwin. With a focus on delivering inclusive branding, graphics and illustrations that educate and connect the young and the young-atheart, they have collaborated with high-profile brands including Mamas and Papas and Santander. They were shortlisted within the “100 Female Entrepreneurs to Watch” list by The Telegraph and NatWest.

Image: Campaign banner for the National Trust’s Heritage Open Days illustrated by Buttercrumble

Crafting the future with cutting-edge training

York Minster Precinct

The Centre of Excellence for Heritage Craft Skills and Estate Management has established the York Minster Precinct as a world-class campus facility for research, education and training in traditional craft skills.

The new Centre is bringing many benefits to York and the wider heritage sector including continuing the craft of stonemasonry and encouraging global learning and knowledge sharing. We are preserving traditional craft skills for future generations, as well as being a shining example of best practice in managing complex heritage estates.

Utilising world class, cutting-edge technology, we are supporting young people in the early stages of their careers and providing dedicated residential facilities for our first-year apprentices.

The vision for the Centre of Excellence was a principal policy of the adopted York Minster Precinct Neighbourhood Plan (2022) which sets out a statutory planning-led approach to creating a sustainable future for the Minster and its seven-hectare estate. The Plan is now driving the biggest changes in the Precinct since the 1850s.

Images: HQ Night – Heritage Quad

PROFILE

How do you translate Yorkshire Tea?

What words go with “Yorkshire …..”? The answers could be many and varied – “Dales”, “pudding”, “cricket”, “Water”, and more. But, in recent years, another has come to the fore –Yorkshire Tea. And not only here in the UK: Yorkshire Tea has become a well-known brand internationally, because of one business - Taylors of Harrogate.

Sarah Henderson has worked for the group for 16 years, and now manages the international business in Asia, and Central and South America, for the Taylors of Harrogate brands, including Yorkshire Tea. When it comes to understanding how heritage brands market themselves in different overseas cultures, she’s a great person to ask.

More than translation

“It’s not just a matter of translation”, she explains. “Some things just don’t translate well, or won’t be easily understood in another language. Take the idea of Yorkshire Tea, for example: in the UK we have always used quite playful branding, and used words like ‘a proper brew’. But even in an English-speaking country such as Canada, ‘proper brew’ has different meanings, and may need explaining or adjusting. And in other cultures, some of the humour associated with the brand just doesn’t make sense to people who don’t know British culture well. So, our message needs to be localised, while still staying true to our brand and values.”

Taylors tea has gained fans around the world - from Chile to China, and from Iceland to Uzbekistan – so clearly the company has learned how to localise its message

effectively. In some countries it gained a foothold through the British expatriate market, or through long-standing links to the UK - Yorkshire Tea now has an 8% market share in Australia, for instance. Its other tea and coffee products, which instead bear the ‘Taylors of Harrogate’ brand name, spearhead the way into non-expat markets, where the name ‘Yorkshire’ has less meaning, and traditional branding style is appropriate – markets such as China and Korea, for instance. Sarah mentions hearing from her distributor a happy (and unusual) group of customers drinking their Yorkshire Tea: “They were monks in a Tibetan monastery” she said. One can only wonder what the word ‘Yorkshire’ meant to them. Maybe, simply: great tea.

The art of listening before speaking

A long-time Chamber International client, Taylors’ strategy involves using distribution partnerships, and paying close attention to market research, some of which it entrusts to in-market agencies. The company is about to launch its own ‘flagship store’ on the giant Chinese shopping platform TMall, and has already been preparing the ground through careful messaging on the Chinese peer social media platform RED Note (formerly known as Little Red Book), using their own official account: Taylors of Harrogate; presenting the more formal style of English tea drinking, to appeal to those who appreciate China’s own venerable tea culture.

It's an exciting space for British brands – one that requires creativity, courage, and careful listening to the market and culture – all of which Taylors of Harrogate appear to have in abundance.

“Times are challenging for businesses, which is why the work we do to support employers; whether through import/export services, legal advice, HR assistance, or lobbying regional and national government is more important than ever. We’re here to help, support, and champion our region.”

Chamber expansion

West & North Yorkshire Chamber of Commerce is set for expansion, taking on the whole of West Yorkshire to become one of the largest Chambers in the country.

Having previously served Bradford, Leeds and York and North Yorkshire, the Chamber will now be recruiting and supporting members from the Wakefield, Kirklees and Calderdale areas. This will mean that employers based in these areas will now be able to join the officially accredited Chamber in West Yorkshire, with members able to access the benefits of being part of the British Chamber of Commerce network and the national voice.

In addition to this, new members from the Wakefield, Huddersfield and Halifax regions will be able to access the Chamber’s first-class international division to help with their import and export needs, as well as have the opportunity to participate in the Chamber’s hugely successful trade missions to the likes of Saudi Arabia and China.

They can also benefit from the Chamber’s well-regarded events and marketing services and expand their reach and influence via its policy and representation offering.

James Mason, Chief Executive of West & North Yorkshire Chamber of Commerce, said: “This summer has been a hugely exciting chapter in the Chamber’s history. The team is very much looking forward to supporting and representing businesses of all sizes across Wakefield, Kirklees and Calderdale.”

West & North Yorkshire Chamber of Commerce is proud to welcome new presidents and vice presidents to office.

Rebecca Fitzgerald, Yorkshire Building Society’s Director of Data and AI, has become president of Bradford Chamber of Commerce, taking over from Mark Cowgill, acquisitions director at the Talk Straight Group. She will be joined by Scott Wilson, director at Bradford manufacturer Christeyns.

In Leeds, Love in Care managing director Aqila Choudhry MBE has become president of Leeds Chamber of Commerce, having taken over from Sound Leisure MD Chris Black. She is joined by Alastair Gordon, director at Arup, who now becomes the Chamber’s vice president.

And in York, Scott Jenkins, sales and operations director with Autohorn, has become president of York & North Yorkshire Chamber of Commerce, taking over from Sarah Czarnecki, director of the Business School at York St John University. An appointment for a vice president in York & North Yorkshire is anticipated in the coming weeks.

All presidents serve a two-year term, with the current vice presidents then due to takeover in 2027.

Amanda Beresford, chair of West North Yorkshire Chamber of Commerce, said: “We are delighted to have welcomed three top notch presidents to our network.

“Rebecca, Aqila and Scott are so well-regarded and respected in their fields and will be fantastic advocates for their individual regions.

“We welcome Scott and Alastair too, who will be first class in their roles.

“With a newly expanded geography and ambitious plans for the years ahead, we look forward to serving the needs of our members to the full and to campaign for our region’s economy to thrive in an ever-changing world.”

Rebecca said: “It is an honour to be elected president of Bradford Chamber of Commerce.

“Bradford is my home and, in its year as City of Culture has ignited civic pride and a shared determination to lead with purpose.

“I look forward to seeing it prosper in the years ahead and will do my all to see it be the success it deserves to be.”

Aqila said: “I am so proud to be elected president of Leeds Chamber of Commerce. We are a leading city and one that is globally relevant on so many areas.

“I will do my best to represent our members’ interests and be an ambassador for the city.”

Scott said: “It is a proud moment to take on the role of President of York & North Yorkshire Chamber of Commerce.

“To take on the role of President is a privilege and a responsibility I am honoured to accept.

“York & North Yorkshire has an incredible business community, and I’m looking forward to contributing to its continued progress.”

The appointments come after the Chamber staged its Annual General Meeting at Bradford’s Cedar Court Hotel.

A sold-out audience of more than 100 people heard from Morrisons chief executive Rami Baitiéh. In a question and answer session with Chamber CEO James Mason Mr Baitiéh talked about his approach to leadership and what he felt made Morrisons such a special business for shoppers living in its home county of Yorkshire.

Expertise bridges over generations

Bucknall

We provided project management and contract administration services. The works involved masonry repairs, replacement of timber decking, improvements to fixings, repairs to and redecoration of metalwork, and the installation of new drainage channels.

Working over water, especially during the autumn and winter months, added extra risk. A pontoon was installed and river levels had to be closely monitored. We worked closely with Yorkshire Sculpture Park and the contractor to mitigate this risk, and the works were completed on time and within budget.

At RLB we can trace our roots back to our beginnings in 1785 as a small firm of quantity surveyors. Today we are one of the world’s leading independent construction and property management consultancies. We’re proud of our heritage and of Yorkshire’s – we have had a presence in the region since 1969. This underpins our passion to deliver projects for the local heritage and culture sector that achieve better outcomes for both our clients and our communities.

To learn more about how we can help you maximise value in the design, construction and management of buildings and spaces, visit RLB.com.

To learn more about our range of built environment solutions, visit RLB.com

Bridge, Yorkshire Sculpture Park

SKILLS

Unlocked innovation and ideas at the UK’s largest screen & media event

In November, York became the heart of the UK’s creative industries. The 15th BAFTA-Qualifying Aesthetica Film Festival, which ran from 5–9 November 2025, was the UK’s largest screen and media event, bringing together film, music, VR, games, podcasts, and live performance.

It was a celebration of innovation, ideas, and talent –and a chance for businesses to see how creativity could drive growth, inspire teams, and spark fresh solutions.

Creativity intersected with every sector – retail, hospitality, transport, and professional services. Engaging with it helped improve staff morale, enhance problem-solving, and introduce new ways of thinking. York’s designation as a UNESCO City of Media Arts highlighted a vibrant ecosystem where culture, technology, and business met – offering opportunities to connect, learn, and innovate.

Cherie Federico, a Leadership Board member and representative of the creative industries on the Mayor’s Business Board, partnered with the Chamber to offer a bespoke itinerary and exclusive member discount, helping teams make the most of this world-class event. Highlights included:

• Over 300 films across animation, drama, documentary, comedy, and more

• Masterclasses and industry insights from leading organisations including BBC, Film4, Framestore, Aardman, Ridley Scott Associates, Netflix, Paramount, Industrial Light & Magic, and ITV

• Immersive VR, gaming, and digital media experiences

• Live music, comedy, and city-wide creative installations

This was a chance to experience the power of creativity firsthand, bringing new ideas and energy back to the workplace.

Businesses supported York’s thriving creative ecosystem and discovered how culture could inspire, motivate, and drive innovation.

The Chamber was proud to partner with Aesthetica, demonstrating how creativity benefited every business. It sparked innovation, inspired new ideas, and boosted team morale. By engaging with Aesthetica, organisations connected with a dynamic ecosystem, discovered fresh approaches, and championed Yorkshire as a hub of innovation.

Every business gained something from experiencing the power of creativity in action.

SKILLS

Digital skills

Having the right digital skills can enable Bradford residents to access higher level jobs and support businesses within the district to prosper, a meeting of the city’s business leaders hosted by West & North Yorkshire Chamber of Commerce has heard.

Chamber members came together at the head offices of Yorkshire Building Society together with the Chamber’s policy and Local Skills Improvement Plan colleagues to provide a digital skills roundtable to discuss how some of Bradford’s leading businesses are adapting to the forever changing digital landscape.

Incoming Bradford Chamber President Rebecca Fitzgerald, director of data and AI at Yorkshire Building Society, and her team provided valuable information about how they are tackling the skills agenda, upskilling, reskilling and the challenges they face.

Delegates discussed how, if AI is here to stay, then the correct way of up-skilling needs to be thought about and implemented as quickly as possible.

The group then got to discuss the challenges their organisations are facing, in relation to digital. All agreeing that correct upskilling and data growth can help with businesses retention and wider opportunities.

Artificial Intelligence is something that is being introduced to all manner of businesses. The role authorities and government play to police this, requires responsible leaders.

Among those around the table were Bradford College, Bradford Council, EY Foundation, West Yorkshire Combined Authority, Bradford UK City of Culture 2025, Schofield Sweeney Solicitors, Talk Straight Group, pjm:digital and Bradford Digital.

This, along with other skill roundtables are an integral part of our Local Skills Improvement Plan delivery.

The team at YBS went into detail how their organisation is using digital to evolve, adapt and upskill their staff to levels that can complete multiple job functions.

Rebecca and colleagues started the discussion stating that AI skills are being delivered to their staff and described the reality that re-skilling

the work force needed to be an ongoing objective as technology is evolving rapidly.

They talked about their participation in the Yorkshire and Humber Financial and Professional Skills Commission, formed in 2023, of which they are a part, together with others such as the West Yorkshire Combined Authority (WYCA). The work of this group will continue this year across the regions, with the aim of making Yorkshire and the Humber the financial and professional services capital, behind London.

Attendees all agreed that the recent announcements in the Governments spending review that £2bn for AI action plans and £1.2bn a year for young people and training was a good thing. Money that will hopefully support the policing and education for Artificial Intelligence.

Graham Sweeney from Schofield Sweeney Solicitors discussed the challenges and what they are currently experiencing in the digital and AI sectors in their day-to-day work. This included highlighting other law firms all upskilling and teaching staff members to a certain level as a team and organisation.

However, for companies the size of 180 and below, he sighted the challenges of finding affordable and high-quality training providers.

“Legal firms have a high demand for AI, which is only going to increase. There is a natural concern around making sure skills are kept up to date, making upskilling a challenge in an already changing sector, especially regarding the complexity of regulation and compliance,” Graham said.

Mark Cowgill, Bradford Chamber president and acquisitions director at Talk Straight Group, discussed how his business has switched things around to grapple with digital and tech. Taking a data first and technology second approach. Marks company is in tech and admitted skilling and up-skilling will help as he’s seen first-hand challenge of getting people into this line of work.

Mark agreed that a focus needs to be finding people and finding talents, responsible leaders, security, policing of AI and up-skilling.

Look North

Chamber’s head of policy Mark Casci was featured on both BBC Look North and BBC Radio Leeds talking about a potential expansion of paternity leave for fathers.

Mark, who took shared parental leave for three months himself following the birth of his youngest daughter, told journalists he was a massive advocate for fathers playing more of a role in childcare.

However, he counseled that allowing extra parental leave for dads would be a huge problem for some small businesses and urged the government to offer them support if it implemented the policy.

“Given that 97 per cent of British businesses employ less than 10 people, this could be a burden for businesses if it is not administered properly from a policy perspective,” he said.

“SMEs will need support from central government if they want to extend cover. This wouldn’t be a huge outlay for the Treasury and would help dismantle outdated gender roles regarding who is responsible for raising children.

“Ultimately, we never do a more important job than being a parent and this needs to be valued and cherished across society.”

Aqila Choudhry MBE MBA pictured on the BBC Look North sofa

Welcome Matt

West & North Yorkshire Chamber of Commerce is delighted to welcome Matthew Seddon to its policy and representation team.

Matt will be the policy and representation executive for the York and North Yorkshire region.

A York native, Matt has a wealth of experience across a range of disciplines including software, marketing and media.

Matt will now lead on the Chamber’s stakeholder engagement in York and North Yorkshire and act as its go-to person for the region.

Mark Casci, head of policy and representation at the Chamber, said: “We are really pleased to welcome Matt to the team.

“Matt has enjoyed a storied career and is totally across the issues facing the region.

Ultimate Interiors

Members of our team - Will Evans-Jones & Asha Devi - visited one of our new members in Bradford, Ultimate (Commercial Interiors) Ltd | est. 2002. Visiting their Hive facility, the team got to chat and look around their modern office space and learn how they offer modern working interior all over the country, in multiple sectors including workplaces, healthcare, hospitality and education.

A Bradford company that is providing world class spaces for all manner of businesses - it was a pleasure to hear more about their story from their Hotel & Hospitality lead, Mariam Lambat and CEO Dan Platt. We look forward to working with them going forward...

“Moreover, he knows York and North Yorkshire like the back of his hand and will be a huge asset to both the Chamber and the region.”

Matt added: “As a proud York native and resident, I’m very excited to be representing and helping the business community continue growth in the York and North Yorkshire region.”

Art to the heart of Government

During September, Bradford Chamber President, Rebecca Fitzgerald, and West & North Yorkshire Chamber of Commerce CEO, James Mason, had the privilege of attending a reception at No.10 Downing Street to celebrate the Museum in Residence – a government initiative to display national art collections in local institutions, fostering connections and making art accessible to wider audiences.

Following the visit, Rebecca summarised: “It was an honour to be amongst key leaders from Bradford, all united in our passion for the city’s vibrant culture, also expressed in keynotes from Mayor of West Yorkshire, Tracy Brabin, and Cllr Susan Hinchcliffe.”

“Congratulations to all the curators and the team at Cartwright Hall Art Gallery for bringing such an inspiring selection of Bradford’s art to the heart of government. Highlights included portraits by Ethel Walker, Louise Pickard, and William Rothenstein, as well as David Hockney’s idyllic depiction of Eccleshill.”

The exhibition also featured works by Eileen Agar, Vanessa Bell, and Raymond Coxon, showcasing the diversity of the city’s creative talent. Rebecca added: “We are incredibly lucky to have a city so rich in heritage and creativity.”

This aligns with the recent news that The Turner Prize, the world’s most exciting visual arts prize, has come to Bradford for the very first time.

Awarded each year to a British artist, The Turner Prize is named in honour of the radical painter JMW Turner. In the year that the UK celebrates the 250th anniversary of Turner’s birth, the Turner Prize winner will be announced in Bradford.

The shortlisted artists include: Nnena Kalu, Rene Matić, Mohammed Sami and Zadie Xa. Their work will feature in the annual Turner Prize exhibition, which is taking place at Cartwright Hall Art Gallery from 27th September 2025 to 22nd February 2026. Admission is free and the winner will be announced in Bradford on 9th December 2025.

A great event to celebrate and place focus on Bradford’s City of Culture status.

Southern Gateway

Throughout this quarter, the topic of Bradford’s new train station has been greatly discussed as plans continue to be revealed. A new train station that will provide the city centre with a through line and continue to re-energise the district.

In June mayors across the North and key stakeholders joined together as part of the Rail North Committee as further discussions took place regarding Northern Connectivity and the importance of providing Bradford with a new station. Andy Burnham and Tracy Brabin then joined Chamber members for a lunch and walking tour as the key decision makers got to hear firsthand the progressive journey the region is on.

Further discussions continued throughout the month with supporting meetings with Greater Manchester Chamber of Commerce as the wider benefits for other areas of the North were highlighted. Including regular and quicker journeys.

This was perfectly summed up at the latest Bradford Property & Economic Forum as detailed plans for the station were discussed by panellists and members. Speakers from Bradford City Council (Will Ridley-Ellis, Mark Clayton, and Sarah Carling) spoke as a key deliverer along with valued members of the Chamber Yaseen Mohammed and Naill Bourk from Arup who is helping with the delivery.

A scheme that will give the region a through line, open space for new homes, businesses, community facilities and green spaces.

Representing business

The Chamber helped to represent the business community of West and North Yorkshire during party conference season.

The policy team attended fringe events themed on transport infrastructure organised by The Northern Powerhouse Partnership’s fringe event at the Labour Party Conference.

At the Labour Party Conference, we heard the Secretary of State for Business and Trade Peter Kyle, alongside colleagues from Rolls Royce and our hosts EY.

At the Conservative Party Conference, The Annual Transport Reception took place. Orgnised by Northern Powerhouse Partnership, Urban Transport Group, Arup and Addleshaw Goddard.

On the anniversary of HS2 being cancelled, attendees heard just how important this sector is to the prosperity of the country.

Cllr Anne Handley who spoke about the importance of cross border travel and services, whilst ex Birmingham Mayor, Andy Street highlighted three areas that are needed in relation to effective transport. These included private sector being on board, increased devolution and better cross city connectivity.

West Yorkshire is seeing some generational projects being announced with Bradford Rail/Southern Gateway and Mass Transit continuing to be championed.

Employment Rights Bill

West & North Yorkshire Chamber of Commerce calls on the region’s MPs to support key amendments to the Employment Rights Bill when it returns to the Commons.

Several changes to the legislation, which were proposed during the recent Report Stage in the House of Lords, have the backing of our national umbrella organisation, British Chamber of Commerce (BCC).

Research by the BCC shows 79 per cent of firms don’t feel the impact of new government policies is being properly assessed and 77 per cent think policy change is not moving at the right pace.

The Lords’ amendments, which could make a real difference for business, are:

• Reducing the qualifying period for unfair dismissal from two years to six months, rather than to day one, with a statutory probation period brought in after that. This will help ensure the employment relationship is right for everyone.

• Additional consultation being carried out before introducing some elements of the bill. These include zero-hours contracts, flexible working, Statutory Sick Pay and unfair dismissal.

• Retaining the turnout threshold of 50 per cent of union members voting in a ballot for it to be valid.

• Employees getting a right to request a guaranteed hours contract after 26 weeks. This is instead of employers having to continuously offer them to people, even if they prefer the flexibility of their current arrangements.

Mark Casci, head of policy and representation at West & North Yorkshire Chamber, said: “Businesses have faced a torrid few years of increasing overheads through inflation, taxation and labour cost increases.

“The last thing employers need now is an increase in regulation. These amendments to the Bill, offer conditions which will benefit both employees and employers and constitute reasonable compromises that will allow businesses to improve their staff’s conditions whilst keeping their operations viable.”

PROFILE

LOCALiQ launches free six-week digital marketing courses to help businesses build AI-ready skills

Interest in artificial intelligence has surged among UK businesses in recent months, with many eager to understand how new tools like Google’s AI Mode will change the way people search and discover brands online.

That curiosity was clear earlier this year when more than 240 businesses signed up for LOCALiQ’s Google AI webinar, prompting the digital marketing agency to launch a new series of free six-week training courses to help business owners and marketing professionals strengthen their digital skills.

Recognised as SEO Agency of the Year and part of Newsquest Media Group, the UK’s leading local publisher, LOCALiQ said the initiative aims to make digital marketing knowledge more accessible at a time when the industry is evolving rapidly.

“We’ve seen incredible interest from businesses wanting to understand how AI and automation are changing marketing,” said Nick Ashwood, Managing Director at LOCALiQ. “These mini courses give busy professionals the tools and confidence to apply best practices without the pressure of high costs or time commitments.”

The free email-based courses cover SEO, PPC, Digital PR, and Web Design, each delivered over six weeks with practical tips, examples, and curated resources. Participants can review the lessons in under ten minutes a week, applying each concept directly to their own marketing activities.

Registration for the Digital Marketing Mini Courses is open now at: https://localiq.co.uk/campaigns/free-digital-marketing-mini-course

LOCALiQ’s State of Digital Marketing Report found that over a third of UK businesses need more training in SEO, PPC, and content marketing, while 38% want to learn how to optimise for AI-generated search results. With 52% citing budget as a key barrier to digital marketing success, LOCALiQ hopes the new courses will remove cost as an obstacle to learning.

“As 60% of businesses prioritise customer engagement and 62% aim to boost sales revenue, there’s a clear appetite for hands-on learning,” added Brandon Griffin, Interim Marketing Director at LOCALiQ. “These courses are designed to bridge that gap, giving business owners practical steps they can implement right away.”

LOCALiQ, which works with thousands of small and medium-sized firms across the UK, said the courses are part of its ongoing effort to support local businesses in adapting to new marketing technologies and trends.

The company has hosted a series of national webinars and published annual benchmark reports to help businesses understand and respond to the digital marketing landscape.

Speak to the team for free advice, Steve Lowe is the sales director for LOCALiQ in Yorkshire and heads up the digital teams at the York Press and Bradford Telegraph & Argus. Steve.lowe@localiq.co.uk

Bradford Manufacturing Weeks 2025

West & North Yorkshire’s Bradford Manufacturing Weeks is officially underway, with more schools and businesses involved than ever before.

The initiative, organised by the Chamber and SkillsHouse at Bradford Metropolitan District Council, brings manufacturers, schools and young people together through tours, work experience, seminars, exhibitions and learning events held at manufacturer premises and key locations across the district.

West & North Yorkshire Chamber CEO, James Mason, welcomed guests at the Bradford Manufacturing Weeks launch event

Now in its seventh year, Bradford Manufacturing Weeks has connected thousands of students in the region with manufacturers, helping to give insight to the sector for many and helped to launch many a career in the sector.

This year we had 30 schools and manufacturers involved with the programme, which has proved so popular that we practically had to close our doors to new supporters. Speakers at the launch event included Tracy Brabin, Mayor of West Yorkshire, Samuel Perry, regional director at NatWest and Harriet Bean from BASF, who was awarded engineering final year award 2024 with Make UK and runs outreach programmes to inspire young people into STEM.

Tracy Brabin, Mayor of West Yorkshire, said: “It was great to kick off Bradford Manufacturing Weeks as we celebrate our

region’s world-leading sector. With the largest manufacturing workforce in the North of England, this sector contributes £7 billion to our regional economy each year.

“By shining a light on the innovative companies creating jobs and growth across Bradford, we can inspire the next generation of talent and ensure this thriving sector is accessible for all.”

A Chamber spokesperson said: “Bradford has one of the finest manufacturing sectors in the country and Bradford Manufacturing Weeks has done so much good work in giving it new blood.

“Manufacturing can offer a well-paid, secure and incredibly interesting career that can take our residents to work across the planet.”

A range of manufacturer site tours will be taking place over the main two-week programme as well as other events, including an apprentice panel at New College Bradford with more than 100 young people and a women in manufacturing event in Saltaire which will see more than 100 young women attending to find out about opportunities in the sector.

Our sincere thanks go to this year’s sponsors: NatWest, University of Bradford, Azets, Schofield Sweeney, Solenis, Make UK, Appris, Bradford College, Keighley College and Produmax.

Flying the flag for business

Trade Mission to Saudi Arabia & Bahrain

West & North Yorkshire Chamber of Commerce is gearing up for its largest trade mission to date as it prepares to take a raft of Yorkshire businesses to Saudi Arabia and Bahrain.

The Chamber will lead the delegation to Jeddah, Riyad and Bahrain between November 9 and 14 after the two countries were identified by Chamber members as markets they would like to explore trade opportunities with.

Leeds Bradford Airport has signed up as headline sponsor for the mission which will see firms involved in tech, education, professional services and manufacturing all travelling to the gulf state to explore new relationships with firms in the two countries.

The visit to Saudi Arabia and Bahrain follows on from previous successful missions to the United Arab Emirates and the United States, with more trade missions planned for 2026.

“We asked our members where they would like to see a trade mission arranged for and Saudi Arabia and Bahrain were a clear standout.

“We’re right in the middle of an exciting transformational journey here at LBA, so we welcomed the opportunity to showcase everything that makes Yorkshire stand out to potential new markets.”

James Mason, chief executive of West & North Yorkshire Chamber, said: “At a time when the cost of doing business is so high, it is more important than ever to explore new avenues for doing business.

“We look forward to welcoming all of our delegates and are grateful to Leeds Bradford Airport for signing up as lead sponsor as it seeks to increase the number of routes it serves globally.”

Vincent Hodder, CEO, Leeds Bradford Airport, comments: “We’re right in the middle of an exciting transformational journey here at LBA, so we welcomed the opportunity to be involved in this unique mission with the West & North Yorkshire Chamber of Commerce to showcase everything that makes Yorkshire stand out to potential new markets.

“Our Vision 2030 strategy highlights our ambitions to secure more routes and destinations for our passengers, so we’re really looking forward to visiting Saudi Arabia and Bahrain to discuss the work we’ve been doing to transform our airport and explore new opportunities.”

What you missed online

The Chamber has seen great activity across all social media platforms in the past several months. The selected posts below are examples of some of the valuable information and discussions shared by the Chamber and our members on a daily basis.

We would love to know your thoughts on this quarter’s magazine and your local Chamber. What would you like to know more about or see more of in the future? Did any articles stand out to you?

Get involved with the regional business discussion on X (Formerly Twitter) by tagging us @WNYChamber and mentioning #YorkshireBusiness

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