Editorial Position
Every day, Fairplay provides invaluable perspective, news, data and insight for decision makers and influencers throughout global shipping. Through Fairplay, this global audience will see the challenges early, position themselves quickly and run their businesses profitably. Nothing mystical, nothing magical – just the very best analysis and insight, based on the best data and information available. Markets – Markets drive the shipping industry, providing the context within which it is profitable or miserable. Fairplay is inherently forward looking, with key shipping and industry indices and analysis focused on future potential, not past constraints. Trade & Commerce – A natural progression from the Markets pages, this section links the planning of companies to the anticipated movements of the markets. Regulation – Shipping is heavily regulated at all levels and this section offers cogent summaries and clear analysis of the impact of regulations. This helps to guide effective compliance, which can make the difference between market leaders and followers.
Technology – Ships are valuable assets, built around complex technology and Fairplay’s sister publication, Solutions, provides peerless in-depth coverage of marine technology. Fairplay doesn’t focus on how a technology works, but on the cost/benefits and implications of implementation. Logistics & Supply Chain – Through this section, Fairplay’s coverage is extended from the traditional portto-port coverage of shipping to door-to-door movement of cargoes, including port operations, road and rail connections and supply chain considerations, as they relate to shipping operators. Decision Makers – Here we get much closer to the individuals that make shipping happen; revealing what they are thinking and doing, through interviews, profiles and our Movers & Shakers page. Every week, Fairplay contains regular industry leading profiles and interviews with key figures, with past profiles including: Koichi Muto, President Mitsui OSK Lines; Oh Kong-Gyun, Head of Korean Register and former Head of IACS; Axel Spanholtz, Head of German shipowner Reederei Buss; Michael Hassing, President of Ports America.