街 头 文 化 家 人 福 气
SOUL
The collection draws from the essence of Asia’s cultural depth, spirituality, and vibrant traditions. “Soul” here refers to the intangible beauty and inner spirit found in the rich history and diversity of Asian cultures. The designs reflect a fusion of heritage and modernity, blending traditional elements with contemporary aesthetics to showcase the essence of Asian soul through fabrics, colors, and forms.
INSPIRATION STORY
DESIGNER’S NOTE
The “Soul” collection is a tribute to the raw, unfiltered beauty of Asian art and craftsmanship. Inspired by organic textures, subtle imperfections, and deep-rooted cultural symbolism in traditional Asian artistry, this collection celebrates the harmony between nature and human creativity.
INSPIRATION STORY
BONSEKI
Bonseki involves intricate lines drawn with delicate brushes to depict landscapes. In text design, typography can mirror these fine strokes—a soft, flowing script with thin lines evokes the same sense of detail and care.
(Good Chi)
“Good chi” (often spelled “qi” or “chi”) refers to positive energy flow in Chinese philosophy and traditional practices. Chi is considered the vital life force that flows through everything, connecting and animating the universe. Overall, fostering good chi involves nurturing a balanced, harmonious, and vibrant life force, benefiting both individuals and their surroundings.
Inspired by nature’s harmonious balance, “Nature’s Symphony” pays homage to the organic rhythms around us. Earthy tones and natural textures blend seamlessly, echoing the ebb and flow of the natural world. From cascading layers of chiffon to intricately woven patterns reminiscent of tree branches, each garment invites the wearer to reconnect with elemental forces that shape our existence.
INSPIRATION
STORY
COLOUR STORY
Inspired by nature’s harmonious balance, “Nature’s Symphony” pays homage to the organic rhythms around us. Earthy tones and natural textures blend seamlessly, echoing the ebb and flow of the natural world. From cascading layers of chiffon to intricately woven patterns reminiscent of tree branches, each garment invites the wearer to reconnect with elemental forces that shape our existence.
Pho Real
2025.07.01 - 2025.12.30
Getting Sh t Done
ARTWORK
PHO REAL
This design is a nod to the delicacy of Asian sand art, where each line and detail tells a story. It combines intricate, flowing forms with Woodbird’s playful twist, creating a graphic that’s both visually striking and culturally rich—a tribute to tradition, crafted with a modern edge.
INSPIRATION STORY
KOI
The koi fish is known for its ability to swim upstream against strong currents. This has made it a symbol of resilience, courage, and determination in the face of adversity. It’s often used to represent the ability to overcome life’s challenges and obstacles.
Based on our Scandinavian and Asian culture, Woodbird channels vibrant street expressions from Hong Kong merged with a casual interpretation in Denmark, offering contemporary streetwear to our growing community throughout the globe.
(Street Culture)
Inspired by nature’s harmonious balance, “Nature’s Symphony” pays homage to the organic rhythms around us. Earthy tones and natural textures blend seamlessly, echoing the ebb and flow of the natural world. From cascading layers of chiffon to intricately woven patterns reminiscent of tree branches, each garment invites the wearer to reconnect with elemental forces that shape our existence.
INSPIRATION
STORY
COLOUR STORY
Inspired by nature’s harmonious balance, “Nature’s Symphony” pays homage to the organic rhythms around us. Earthy tones and natural textures blend seamlessly, echoing the ebb and flow of the natural world. From cascading layers of chiffon to intricately woven patterns reminiscent of tree branches, each garment invites the wearer to reconnect with elemental forces that shape our existence.
IT’S OKOI
WOODBIRD COMMUNITY SINCE HONGKONG 1984 DENMARK 2010
HK84 DK10
ARTWORK
IT’S OKOI
In Chinese legend, koi are believed to have the ability to transform into a dragon after swimming upstream and passing through the Dragon Gate. This journey symbolizes the ideas of strength, transformation, and spiritual growth. This inspired us to create this graphic print of Chinese koi windsocks, honoring the legend and creating a piece that is meaningful.
WOODBIRD COMMUNITY SINCE Hong Kong 1984 Denmark 2010
Inspired by nature’s harmonious balance, “Nature’s Symphony” pays homage to the organic rhythms around us. Earthy tones and natural textures blend seamlessly, echoing the ebb and flow of the natural world. From cascading layers of chiffon to intricately woven patterns reminiscent of tree branches, each garment invites the wearer to reconnect with elemental forces that shape our existence.
INSPIRATION STORY
CALLIGRAPHY
Asian calligraphy is more than an art form; it’s a practice rooted in balance, rhythm, and flow, shared across Asian cultures. Each stroke represents the artist’s emotions and mindfulness, with characters reflecting a deeper connection to meaning beyond words.
Inspired by nature’s harmonious balance, “Nature’s Symphony” pays homage to the organic rhythms around us. Earthy tones and natural textures blend seamlessly, echoing the ebb and flow of the natural world. From cascading layers of chiffon to intricately woven patterns reminiscent of tree branches, each garment invites the wearer to reconnect with elemental forces that shape our existence.
(Family Member)
Family in Asian cultures is revered as a central pillar of life, emphasizing respect, duty, and mutual support across generations. This deep-seated value fosters tight-knit relationships and a collective sense of identity and responsibility.
INSPIRATION
STORY
COLOUR STORY
Inspired by nature’s harmonious balance, “Nature’s Symphony” pays homage to the organic rhythms around us. Earthy tones and natural textures blend seamlessly, echoing the ebb and flow of the natural world. From cascading layers of chiffon to intricately woven patterns reminiscent of tree branches, each garment invites the wearer to reconnect with elemental forces that shape our existence.
THE IN HE INTTRODUODUCTION ION
2025.07.01 - 2025.12.30
ARTWORK
INTRODUCTON
Inspired by Asian calligraphy, this artwork captures the fluidity and expressive depth of the art form. Each line and form reflects the meditative balance between precision and spontaneity.
Inspired by nature’s harmonious balance, “Nature’s Symphony” pays homage to the organic rhythms around us. Earthy tones and natural textures blend seamlessly, echoing the ebb and flow of the natural world. From cascading layers of chiffon to intricately woven patterns reminiscent of tree branches, each garment invites the wearer to reconnect with elemental forces that shape our existence.
2025.07.01 - 2025.12.30
Inspired by nature’s harmonious balance, “Nature’s Symphony” pays homage to the organic rhythms around us. Earthy tones and natural textures blend seamlessly, echoing the ebb and flow of the natural world. From cascading layers of chiffon to intricately woven patterns reminiscent of tree branches, each garment invites the wearer to reconnect with elemental forces that shape our existence.
