I created many print and digital designs from 2007 to 2013.
Advertising: I worked with the MPR director and others (see Retail Operations) to create many marketing materials: newspaper ads, flyers, and posters. The Halloween ad was part of a large campaign; I designed, printed, and distributed dozens of posters and thousands of flyers to 12 regional stores.
Branding: I assisted MPR director in updating the company logo from the “Smiling G” to meet Goodwill’s international branding standards. I spent many hours revising external and internal communications; i.e. redesigning hundreds of documents.
Websites: I was responsible for some design and maintenance the external and internet websites. I added photos, descriptive stories, job postings, banners, logos, and PDF forms.
Internal: I worked with 20 other departments, creating various documents. In 2013, road construction in front of Goodwill’s main office was a pain in the asphalt. This poster was my way of helping my coworkers.