WORKOUT WEEKLY
New podcast celebrates lockdown innovation TWO of the UK’s most experienced fitness experts have launched a new podcast celebrating how the independent fitness industry is evolving to reflect the changing face of exercise in the UK. ‘Fitness Industry Insiders’ is the brainchild of Karl Frew and Steve Watson, who between them have more than 50 years’ experience in the independent fitness sector. “The idea of ‘Fitness Industry Insiders’ is to talk about everything that is happening in the sector and share some of the brilliant ideas that are out there at the moment,” Karl said. “Steve and I have known each other for a long time, and we have been kicking about the idea of doing a podcast for a while. Each week we’ll be speaking to guests who can offer advice on every aspect of the fitness industry, from accountancy to marketing, as well as discussing how the independent fitness sector is changing.” Steve said that while the lockdown had caused huge disruption for the industry, it has also resulted in an explosion of creativity, as trainers reached out to help clients exercise at home. “Technology has never been so important for our industry, and the way social media platforms and software like Zoom have been adopted by fitness professionals has been amazing,” he added. “’Fitness Industry Insiders’ will also help to highlight some of that inspirational work being done to keep the nation fit at such a difficult time. “However, we also want to hear from our fellow fitness professionals to find out what they would like us to cover – this is a podcast by fitness professionals, for fitness professionals and about fitness professionals, so get in touch.” Steve is a director of Chrysalis Promotions, organisers of The International Fitness Showcase, one of Europe’s biggest fitness conventions, which is held at the Winter Gardens in Blackpool every March. He has been in the fitness industry for more than
Steve Watson (left) and Karl Frew – presenters of the newly launched ‘Fitness Industry Insiders’ podcast. complete business management system for the fitness 32 years and is one of the UK’s most sought-after industry. presenters, having featured in more than 60 fitness The first two episodes of Fitness Industry Insiders are DVDs. Steve’s strengths lie in Hi-Lo, Step and Kettle available now on Spotify, Apple Podcasts/iTunes and Bell training, in which he consistently delivers fresh Google Podcasts. and cutting-edge routines using flawless and logical Andrew Crawford, who has decades of experience breakdown techniques. on the accountancy side of the industry, is a guest in Karl has more than 25 years’ experience in the fitness episode two. industry, from creating and producing fitness DVDs You can follow Fitness Industry Insiders via Instagram and organising tours to publishing the fitness industry at fitness_industry_insiders and facebook at Fitness magazine Fit. Industry Insiders. In recent years he has created Freedom Bootcamp, Get in touch with Karl and Steve via podcast@ along with Electric Fitness and Freedom Live Workouts. His latest innovation – called Kick Start 28 – is a fitnessindustryinsiders.co.uk
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