TBetter ogether
We are better together.
Better Together. Those who have figured that out have cracked the code. Ashtabula County is incredibly fortunate to boast so many assets, led by the trifecta of the wineries, Lake Erie, and our covered bridges. Those three experiences drive interest in the area, but once people arrive, they discover so much more than the single thing that they came for.
Nobody travels in a one-dimensional bubble. Instead, they search for secondary activities to enhance their trip. Guests look for charming places to stay, vibrant natural resources, delicious food, and engaging activities. When businesses partner to deliver unique experiences, they move the expectation needle, changing travelers into ambassadors
Coupled with our mission to market Ashtabula County as a destination for travelers and tourists, the Visitors Bureau is committed to quality tourism industry growth. We see this happening organically when our partners are authentic. Instead of being everything to everyone, we see businesses working together to highlight each other’s strengths
Over the past year, our team has worked to forge partnerships and to think outside of the box. Our office creatively promoted the elevated experiences created in the region. We launched two new websites, an online store, mobile App, and several marketing campaigns.
The CVB has relocated operations to a new office space. Visitors Bureau headquarters is still centrally located in Austinburg on State Route 45 near I-90. This office serves to meet operational and storage needs while the location in Geneva-on-the-Lake serves as a welcome center and retail store.
For the first time ever, Ashtabula County will host the Ohio Conference on Travel this Fall, welcoming several hundred tourism professionals to our corner of the state Our theme will shine a light on the power of collaboration and guests will be surprised and delighted from the moment they arrive.
The travel industry drives over $850 Million into the local economy, supports several thousand jobs, and has shown a growth trajectory more than doubling in the last decade Working together, we can continue this trend and showcase why Ohio Wine Country is so much more than just a beverage.
StephanieSiegel Executive Director, Ashtabula County Visitors Bureau
What WeDo
The Ashtabula County Visitors Bureau is a destination marketing organization. We are here to share all the amazing reasons to Visit, Live, Work, and Play in Northeast Ohio. By viewing our home through the eyes of visitors, we are able to help them discover experiences and make memories.
Marketing is simply storytelling. Our stories are written by our members. We paint pictures of what visitors can expect to find, using dynamic and modern digital tools coupled with traditional print, video, and photography.
We are a membership-based organization open to all businesses where visitors can eat, stay, or play. Our members can access tools, training, and resources to help them improve and build their individual marketing efforts. Cost begins at FREE. We act as a megaphone for tourism information.
Customer service drives us. Our team is results-driven, and we are constantly seeking out the next best way to attract and inspire travel to Ashtabula County and the surrounding region.
Our annual travel guide has consistently been recognized as one of the best in the state by the Ohio Travel Association.
On average, we mail over 100 travel guides per week to visitors who have requested area information.
to market Ashtabula County as a destination for travelers and tourists.
MCelllars
Annual Printed 84-page Travel Guide
Facebook, Instagram, & TikTok content www.VisitAshtabulaCounty.com
Television Commercials
Digital Advertisements
Print Advertisements
Professional Photography
Award-Winning Videography
Mailings & Email Newsletters
Blogs & Engaging Content
Marketing Education Seminars
Marketing Campaigns
Travel Writers & Influencers
Grand River Valley, Tourism Ohio, Ohio
Travel Association, ODNR, ODOT, Ohio
Wine Producers Assoc., Ohio Grape
Industry Committee, OACVB & More
Economic Impact Studies & Tools
Destination Marketing Training
Industry Advocacy
Cost-Sharing Initiatives
State & Regional Representation
the Numbers
$520.7million $854.9million
Ashtabula County Lodging Tax
Online Outreach
Influencer Program
20 Influencers visited in 2024
3.18 Million Views
81,066 Likes
980 Comments
51,261 Shares
22,447 Saves
Follower Growth increased in 2024 by Facebook 33.4%
TikTok Instagram
Website Traffic
155,000 visitors to VisitAshtabulaCounty.com an increase of 55.7% from the previous year.
We posted 430 times on Facebook in 2024.
We reached 2.46 million people through organic posts & reels.
We had 2,355,467 combined Reactions, Comments, & Shares on Facebook.
Facebook posts in 2024 resulted in 401,655 link clicks!
Top Channels
Organic Search: 134K
Direct: 33K
Referral: 14K
Organic Social: 9K Email: 4.5K
2025Ohio Conference
a County Visitors Bureau will r 300 travel and tourism during the state Conference on uled for October 1-3, 2025 at The eva-on-the-Lake.
st time that the three-day annual held in Northeast Ohio The CVB ng unique experiences that will a assets and local food & uests will be immersed in allbula from the moment they arrive ubtedly be tempted to return with amily.
BlossomMusicCenter OfficialTourism Sponsor
The Ashtabula County Visitors Bureau official travel and tourism partner of B Music Center in 2025.
We are excited to forge a new partne this venue to reach target audiences i regional drive market that enjoy live m and wine.
Ashtabula County commercials and ad the music venue will be seen by over concert-goers this season.
State & National Awards
In2024,theAshtabulaCountyVisitorsBureau captured TWORUBYAwardsandFOUR CitationsofExcellencefromtheOhioTravel Association.
RUBYAwards"RecognizeUncommonBrilliance Yearly." Thesecovetedprizesspanthetravel industryacrossthestateanddelineate outstandingwork.
RUBY Awards
2024 Annual Report: Grow Where You Are Planted
Targeted Marketing Campaign: Grow Where You Are Planted
Citations of Excellence
Travel Guide: 2024 Ohio Wine Country Getaway Guide
Spirit of Community: GOTL Holidays in the Village
Newsletter: Visitor E-News
Website: www.VisitGenevaOnTheLake.com
Graphic Design USA Package Design Awards
Marketing Manager, Amanda Lloyd created a custom wine bottle label and companion box to announce Ohio Wine Country as the host for the 2025 Ohio Conference on Travel.
Her design was recognized by Graphic Design USA as the 2025 Package Design Winner! ACCVB collaborated with Debonne Vineyards to select the wine & make a custom label, presented to 300 members of the Ohio Travel Association.
Ohio Wine Country
For several years, the Lake County and Ashtabula County Visitors Bureaus have partnered to promote the Grand River Valley winery region, with great success in trademarking the area as Ohio's Wine Country.
This messaging has led a large majority of our marketing efforts, resulting in an exponential increase in visitor engagement, media, and overall visitation. The initiative continues with an emphasis on the wineries, vineyards, and attractions in the surrounding region.
A combined $1 million in American Rescue Act Funds were earmarked by the two counties to further promote the Grand River Valley. Advertising and marketing efforts have integrated. Ashtabula County will wrap up its portion of the ARPA campaign in the coming year after having established a series of robust campaigns promoting Northeast Ohio's viticulture region. The Conneaut Creek appellation will soon join this campaign as it receives proper Federal recognition as a premier grapegrowing region
Going forward, Ashtabula County has adopted the Ohio Wine Country identity to lead marketing initiatives. The term has been trademarked and the experience is supported by over 30 wineries and the production of over 60% of Ohio’s grapes.
Partner Benefit
AreYOUGettingthe Membership?
BrochureMailingProgram
LookBeforeYouBookSmal
AvailabilityofPrintedMaterials:TravelGuides,Winery Guides,Maps
PromotionalTrailsandPasses
ProfessionalPhotographyCo-op
InfluencerMarketingCost-Sharing
RepresentationatStateTourismInitia
EducationalOpportunities
Resources&Supplies
GraphicDesignServices
SocialMediaContentCreation
DiscountonTravelGuideAdvertising
ExposuretoTravelWriters
E-NewsletterDesign
LegislativeAdvocacy
MediaRelations
StaffTraining
OhioWineCountry
Cheers from our Team
ExecutiveCommittee
JennyLuhta,President
BillHolden,VicePresident
BrettBellas,Secretary
AndreaBushweiler,Treasurer
MarkBrockway
JenniferDiehl
ShaneGelfer
CharleneHorgan
EstherHutchison
CindyLindberg
ThomasMichel
AmandaTirotta
