D E S I G N
A D V E R T I S I N G
Concept and design by me.
Client: CITGO LUBRICANTS The challenge with this campaign was to visually show the protection that CITGO lubricants gives not only the automobiles or motorbikes, but to the people as well. That was when the triangle in the logo was used as a signed of protection. Copywriting and design is mine.
that you get there, itÂ´s in ours.
Client: AVIANCA AIRLINES Avianca wanted to show visually what their foundation do, they give youth in endangered neighbourhoods a chance to trade violence for music. The challenge was to be as subtle as possible, the client loved it. Copywriting and design is mine.
TO SHOW A BETTER DESTINATION IS OUR INSPIRATION. DAR MEJORES DESTINOS ES NUESTRA INSPIRACIÃ“N
Client: Curacao Appliances This campaign was a challenge, the art direction had to make complete sense with a dark sense of humour. It won a local ad award. I was in the team with the art director to create this. The photographer was a local.
SAY NO TO ELECTRODOMESTIC VIOLENCE Copy: Bring your old appliance and we will change it for a new one.
Client: Arabian Glaze Branding Project for Arabian Glaze, an Oman based company that treats cars with the specialised heating control window films and detailing. The approach was the tech/car look and feel for all the identity. Conceptualization and design by me.
Visual identity applied to vehicles
Client: SMACK Website / Online App. Smack was meant to be a new social media startup, when you could create circles of friendship. The challenge was to create a graphic identity that was joyful and friendly from the homepage. Conceptualization and design by me.
Get to know some of my work in branding, advertising and graphic design.