THE EZIBUY
MAY 2013
at EziBuy. Although he enjoyed his time across the ditch, shifting his wife and three kids back to Auckland was an easy decision, he says. “We’re enjoying being back here, it’s good to be home.” For Simon, work is always busy, as the business goes from strength to strength and the EziBuy product range continues to grow and evolve. Recent additions include the ‘Trelise at home with EziBuy’ range in collaboration with Trelise Cooper, as well as a variety of European brands such as UK label Next.
WINTER COLLECTION
wow!
IS SET TO
Simon believes the extensive product range, at value for money, is one of EziBuy’s key strengths. “If you’re trying to find something, chances are we’ll have it.” The convenience factor, with customers being able to purchase online, via phone or through one of the retail stores, is another thing that Simon believes stands the company in good stead among its competitors. But, as with any business, facing difficulties comes with the territory. The instability of materials, such as the rise in cotton prices, has been a recent challenge. Also, the rapid change in consumer behaviour and constant international competition, including competition from large online retailers, means the business has to stay on its toes. But, with a future plan in place and a strong focus on moving forward, EziBuy is a company that isn’t afraid of challenges. “We’re changing to meet customer needs,” says Simon. “As a team we embrace challenges. We’re striving to be truly world class.” From a humble folded catalogue to an award-winning, largescale business, EziBuy is proof that it pays to think big.
THE FACTS AND FIGURES: •
EziBuy has a 1.5 million-strong customer base.
•
More than 2 million orders are filled per year.
•
Distribution has reached 50,000 items per day.
•
The company has an annual sales revenue in excess of $250m.
•
EziBuy’s product range consists of about 20,000 styles.
•
The company produces about 70 catalogues each year.
•
EziBuy expanded into Australia in 1992, with 70 per cent of sales now derived from that market.
•
Max Fashions became a fully-owned subsidiary of EziBuy in 2007, but remains a separately run business.
•
EziBuy has grown 10 per cent per year for the past decade.
SHOP THE LOOK YOU LOVE... find all the latest looks and more in our new collection instore now, including womenswear, menswear, kidswear and homeware.
Albany Mega Centre, Don McKinnon Drive ezibuy.co.nz • 0508 500 500
27