SIXTY Volume 20

Page 83

Find their place at space camp. spacecamp.com

Find their place at space camp. spacecamp.com

space camp Find their place at space camp. spacecamp.com

COPYWRITER: Rich Whelchel, ART DIRECTOR: Holly Younce Dwell toaster CREATIVE BRAND MANAGER: Kate Lane CREATIVE BRAND MANAGER: George Zeigler CREATIVE BRAND MANAGER: Surabhi Batra CREATIVE BRAND MANAGER: Lindsay Wade

THE TASK - PRODUCT DESIGN Design a toaster for Dwell that expands the brand into an uncharted category. THE CONTEXT Dwell is a contemporary architecture and furniture publication known for its post-modern aesthetic. Simply designed, artfully innovated.

The Dwell toaster uses ceramic heating technology (commonly used in hair dryers) for a quicker and more even cook. A ceramic warming plate keeps finished toast 'toasty' while additional slices are prepared. An intuitive, all-in-one dial lowers the toast and helps users visualize cooking time.

Eighty 2


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