Used Car News 1/21/19

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UsedCarNews.com

January 21, 2019

Cox Automotive Invests in Fleet Support

MOVING METAL: Cars await the next step in their process at Manheim Metro Atlanta Fleet Hub. The auction is the first of what Cox Automotive sees as a national footprint to service fleets, including ride-sharing services. Cox Automotive sees the future of auto ownership including more subscription services, car-sharing and ride-sharing.

By Ted Craig

The future is leets. That was the message delivered by representatives of Cox Automotive as they discussed subscription services and rolled out a new service project called Pivet during a recent presentation in Detroit. Subscription services are a small slice of the car business today, but Cox and others see big growth in this area. The company put its money where its mouth is when it bought Clutch Technologies. A subscription service is like a lease except it includes mainte-

nance, insurance and other costs. Subscribers can also swap out vehicles with some services. This means the driver of a sedan can get a pickup for a home project or a minivan for a family vacation. Subscriptions make up less than 1 percent of car ownership today, but Cox Automotive sees that growing as the price of buying a new car rises and subscription costs decline. If that happens, it means more vehicles owned by some kind of service provider rather than individuals. In other words, leets. Pivet is prepared to meet this new demand, as well as existing leet demand.

Pivet connects Cox’s Manheim auction and national mobile car care company RideKleen, as well as other providers, to enable end-toend services for every leet. Pivet handles the logistics of task management, including everything from in-leeting, deleeting, cleaning, detailing, fueling and charging, to maintenance, storage, parking and logistics. The irst Pivet location is Manheim Metro Atlanta. Manheim Metro Atlanta Fleet Hub ofers traditional leet services, including regular vehicle maintenance and repair for existing clients Lyft, Flex Fleet Rental, Hertz

and Clutch. In addition, Manheim Metro Atlanta Fleet Hub team will aid in the development and ofering of new technologies, with dedicated innovation labs scheduled to launch later this year. The auction also features a consumer mobility lounge for Lyft and Uber drivers to get their cars cleaned and serviced. Joe George, president of Cox Automotive Mobility Group, said whatever happens with subscription services, just the fact they exist is exciting. “We haven’t had innovation in ownership since leasing hit in the ‘80s,” George said.

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