UNSUNG VERSE 003

TIMBER WILDE

VERSE 003 | FEBRUARY 2025 | GTX | NBTX

TEXAS ROCK & SOUL FROM THE HEART OF THE HILL COUNTRY

PUBLISHER Indictus2 Holdings, LLC

CURATOR Casey Frank

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Curators WORD h, yes. The world. So vast, so full of noise. But in the middle of all the noise, you found them - maybe at your favorite bar, where the music felt like it was vibrating straight to your soul.

Or perhaps at a local festival, where their sound caught you off guard like a song you’d forgotten you loved.

And now you’re hooked. Their energy, their lyrics - they’ve stirred something deep inside you. But as you revel in their music, a thought creeps in: Could you do more? Could you, in some small way, help make the world better by sharing what you’ve discovered?

The answer, of course, is yes.

Fandom isn’t just about admiration; it’s about action. If you love a band, if their music has touched you, there are a million ways to show support.

VISIONARY Scott Foley PRINTING Sundance Print Centers

Start simple. Go where the music happens. Buy a ticket. Show up. Clap until your hands hurt. And when they play that one song that makes your chest ache, sing along. Buy their albums, their T-shirts, their stickers. But do it at the show. Not because it’s easier, but because that’s where your dollar goes furthest. Online sales come with hidden costs, but at the merch table, every cent feels like a direct thank-you to the artist.

And wearing their shirt? That’s like shouting their name from a rooftop without ever opening your mouth. It’s a billboard that walks, talks and orders a cold one.

Social media matters, too. Follow them. Like their posts. Share their content. Algorithms respond to engagement. Every click, comment and share helps their music travel farther than it ever could on its own.

And yes, stream their songs. Even if you own the album, stream it. Pennies per play add up. Write reviews. Use their tracks in your videos. Tag them when you post. Visibility is everything for an artist trying to break through.

@unsungtx unsungtx.com EDITORIAL OFFICE 1190 Gruene Road New Braunfels, Texas 78130 830-708-2411 info@unsungtx.com

LET’S COLLAB We are excited to explore potential collaborations and would love your input.

If you have a favorite Unsung artist you’d like to see featured, a live music venue you frequent, or would like to spotlight influential behindthe-scenes individuals in the music industry, please visit unsungtx.com.

We look forward to hearing your recommendations.

Go further. Request their songs on the radio. Tell your local festival organizers you want to see them on the lineup. Hire them for your next big party. A wedding, a birthday a backyard BBQ - it’s all fair game.

Those gigs can make a difference.

And never underestimate the power of word-of-mouth. Share their music with friends. Drag a buddy to their next show. Turn a small ripple into a wave.

Because it’s not just about listening to your favorite band. It’s about ensuring the world gets to hear them, too. Every ticket bought, every post shared, every choice to support - it all matters. And who knows? Maybe the music you love will open a door to opportunity.

After all, the world could use a little more magic. And you? You might just be the perfect person to make it happen.

XO,

©2024 Unsung®. All Rights Reserved.

No part of this publication may be reproduced, distributed, or transmitted in any form or by any means, including photocopying, recording, or other electronic or mechanical methods, without the prior written permission of the curator.

Information provided to Indictus2 Holdings, LLC is deemed reliable, but not guaranteed. The publisher will not be responsible for any omissions, errors, typographical mistakes or misinformation within this publication.

For permission requests, please write to the curator at info@unsungtx.com.

ROOTED IN TRADITION. DRIVEN BY PURPOSE. SUPPORTING TEXAS YOUTH WITH EVERY PURCHASE.

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WHATCHA LISTENIN’ TO?

Locals share their favorite love songs

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THE SCENE

A schedule of upcoming events in the community

37 SPOTLIGHT: GRUENE’S LAST CALL Gold Walls and Craft Cocktails

LINE UP.

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LENS ON LIVE

Eric Cain: Life, Music and the Saints

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GARY ROE: NEW BRAUNFELS LIVE MUSIC TODAY

The man dedicated to promoting local live music every day

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GUITARS 4 VETS

Ten Lessons, A Lifetime of Change

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UNSUNG® | VERSE 003 | FEB 2025

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TIMBER WILDE

A Texas Blend of Rock and Soul

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PAINT BY SOUND

Spotlighting local artist Sarah Heinbaugh

BACKSTAGE PASS

Corey Dement: Mastermind Behind the Merch

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GRUENE GROOVES

Stay in tune with Gruene’s vibrant live music scene

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THE MUSIC MAN

A look into the life of Dale Martin

UNSUNG® | VERSE 003 | FEB 2025

GUITARS 4 VETS STRIKING A CHORD WITH THOSE WHO SERVED

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t begins with a simple question: What happens after the uniform comes off? For countless veterans, the answer is far more complicated than you might imagine. The camaraderie fades. The structure disappears. And for some, the battle doesn’t end when they come home - it simply shifts, becoming an internal war fought against the weight of invisible scars.

But what if the answer to these scars isn’t medication or isolation? What if it’s music?

“So, what is Guitars for Vets, really?” you might ask. It’s a curious name, sure. But for those who’ve been part of it, it’s nothing less than a lifeline.

“Our mission,” explains Rick Chavez, San Antonio Chapter Events Coordinator and Instructor, “is to take veterans navigating PTSD and start the healing process with music.

We start with ten classes. The basics. Strumming. Chords.

Simple songs. But by the end, they’re playing - and they’re thriving.”

The organization’s reach is staggering. Over 80,000 veterans have been served since its inception. Not all complete the program, but every step taken, every strum of a chord matters. “Even if they only make it through five lessons, that willingness to say, ‘Yes, I want to try this’ - it’s powerful. It’s healing,” says Nigel Fischer, Director of Advancement.

The program runs on a foundation of dedication. “We have five full-time paid staff members at the national level, three part-time. The rest? Volunteers. Over 1,000 of them,” Nigel shares proudly. But these aren’t ordinary volunteers. “Our volunteers are habitual. They don’t just show up once. They commit. Week after week. Many never stop coming back.

They keep teaching, keep playing, keep serving.”

The motivation runs deep. Some volunteers are veterans themselves. Others are simply citizens - generous, patriotic and determined to share the healing power of music.

The guitar itself - the tool, the symbol, the treasure - is at the heart of it all. Veterans who complete the program’s ten lessons receive their very own guitar, a gift that isn’t just wood and strings but something far more enduring.

“We work closely with major guitar manufacturers,” Nigel explains. “Taylor. Gibson. Martin. These are professionalgrade instruments veterans can cherish for life.” And that tangible gift, represents far more than just a musical tool.

It’s a symbol of progress, a promise of what’s to come and a powerful reminder that healing is within reach.

NIGEL FISCHER, USMC (Ret) G4V National Director of Advancement

Guitars for Vets isn’t done evolving. Last year, the program expanded to include bass guitar lessons. And this year, an even more ambitious project will launch: the SingerSongwriter Program, which aims to include families, starting with Gold Star families.

“It’s a different kind of pain they carry,” Nigel says softly. “But music… music might help them, too. For families who’ve lost a loved one - a son, a daughter, a spouse - the pain manifests differently. But the healing? It’s still possible. It just takes the right tools.”

For veterans stepping onto the stage, the experience can be life-changing. “It’s terrifying at first,” Rick shares. “Kind of like your first day of basic training. But then the music starts… and by the end? You’re thinking, ‘How do I keep this going?!’”

What begins with ten simple lessons quickly grows into something far greater. Veterans leave the program not just with new skills but with a renewed sense of camaraderie, often found in jam sessions with fellow alumni. One standout example is Strings of Strength, an alumni band that transforms classroom lessons into heartfelt performances on stage.

Places like The Villa, a vibrant music venue in Gruene, play a vital role in this journey. More than just a stage, The Villa offers veterans a sanctuary where they’re met with appreciation and a sense of belonging. On select Wednesdays, Open Mic Nite becomes a special occasion as Strings of Strength takes the stage, weaving connection, purpose and celebration.

In a remarkable show of support, The Villa now serves as a satellite office for the San Antonio Chapter of Guitars for Vets, providing a home base for local veterans to connect, play and heal through music.

Jennifer Granada, a G4V participant, shares her experience: “If it weren’t for a friend, I never would’ve heard about this. I never would have discovered how much it could impact and benefit my life.”

The stories speak louder than the statistics. The Marine who, trembling with tears in his eyes, admitted, “This program saved my life.” The veteran who found hope. The audiences who watch as men and women, once silenced by trauma, now perform.

“People ask me all the time how we do it,” Nigel reflects.

“How do we deliver a program this powerful, this impactful, so efficiently?” The answer is simple: dedicated volunteers, strong partnerships and a mission that resonates.

And so, what can you do? The answer is simpler than you think: • • • • •

Donate a guitar.

Host a performance.

Spread the word.

Volunteer.

Tell a veteran.

“Sometimes, all it takes is a conversation,” Rick urges. “Just let them know we’re here. That’s all it takes to start the flame.”

For veterans who continue to fight battles long after their service, Guitars for Vets offers more than music. It offers connection. Confidence. And most of all, a chance to turn silence into song.

And maybe, just maybe, that… is what healing sounds like.

RICK CHAVEZ, USAF (Ret) G4V San Antonio Chapter Events Coordinator & Instructor

W

hen Dale Martin walks into a room, the air changes - subtle, but unmistakable.

His presence is steady, grounding, like the eye of a storm. He’s the kind of man you don’t easily forget, though not for any flashy reason. There’s a quiet magnetism about him, an energy that feels… safe.

Welcoming. But it’s not just that, is it? No, there’s something else. Something that makes you want to dig deeper, peel back the layers and see what lies beneath.

Clad in nothing more remarkable than a t-shirt, flannel and jeans, he looks like your average guy. Ordinary. Except, he’s not. Not by a long shot. His face tells a tale - etched with the kind of lines you earn through living, really living. His eyes?

They don’t give much away, but if you watch closely, you’ll catch it: stories, tightly held, waiting for just the right moment - or the right person - to be revealed. His smile is measured, his voice calm, deliberate. A man who doesn’t waste words, but when he speaks, you can’t help but listen. And wonder.

as he retold the story. “He said, ‘You should do that.’ And I thought, ‘No way.’ I mean, I failed English all four years of high school. I even had to take summer school! Me? A writer?”

But something about the idea stuck. Dale had a habit - a compulsion, really, of jotting down setlists and tiny reminders at every concert he attended. Who played what, which songs brought life to the crowd, what events stirred him.

“I wasn’t doing it for anyone else,” he said. “It was just... a thing I did. I loved music and I loved to write. Even if it was just for me.”

Cue the dusty newsroom of the Victoria Advocate. Dale made the call. “Yeah,” the voice on the other end said. “We’ve got an opening. Come on down.”

The editor’s name was Vince Reedy - gruff, old-school, the kind of man who could strip the bark off a tree with just a glance. “So I went,” Dale said, shaking his head at the memory. “And he asked me, ‘Ever written anything before?’

I said no. He said, ‘Okay, go to a concert and write about it.’”

For over three decades, Dale has been a mainspring of New Braunfels’ arts scene.

And so, he did. Armed A man of many talents, with little more than known for penning a I FAILED ENGLISH ALL FOUR YEARS determination, Dale beloved music column typed up his first piece. and orchestrating the OF HIGH SCHOOL. ME? A WRITER? No computers back then behind-the-scenes - just a typewriter, its keys magic at the Brauntex clicking furiously and the Theatre. Dale isn’t just part of the local music culture - he faint whir of its carriage return. Then came the delivery: helped shape it. His quiet strength, his enduring dedication… driving the printed story down to the newspaper office, they’ve left a profound mark on our community. depositing it in a box for review. The verdict? Not great. “He called me about a week later,” Dale said. “Told me to come But how did he do it? How did a young man, fueled with pick it up. He’d scribbled all over it - corrections, notes, advice. nothing but a typewriter and a dream, become the voice of It wasn’t usable, he said. But then he handed me a book: a musical generation? The one people turned to, trusted and the AP Stylebook. ‘Read this,’ he told me. ‘This is how you followed? It’s a story of passion, persistence and maybe a write for a paper.’” little luck along the way. Because sometimes, those who leave the biggest impact aren’t the ones in the spotlight…

And so began Dale’s education. Night after night, concert but the ones working tirelessly behind it. after concert, he practiced. Wrote. Refined. It wasn’t instant - far from it. “It took forever,” he admitted. “But then, in May It all began with steel. In Victoria, Texas - a town as modest of 1979, I wrote about a Van Halen show opening for Black as the young man himself. Dale stood on the edge of his Sabbath.” He paused, the memory settling... “And that was future, though he didn’t know it yet. He had come to drop off the one. My first column. Published.” a friend for work at a steel fabricator - just another ordinary day. “How old are you?” Bossman asked. “Seventeen,” Weaving between the steel plant and the newsroom, it Dale replied. “Come back Monday with steel-toed boots,” wasn’t a journey of leaps, but of persistence. A story sparked the man said, sealing a deal that would shape the next 35 by a memo on a bulletin board and a love for music that years of Dale’s life. refused to be ignored. And so, Dale, the steelworker turned music writer, embarked on a path that would intertwine his His first job paid $3.10 an hour - over double the minimum passion with a community. wage in 1975. It was stable, secure and at his mother’s urging, Dale accepted. That single choice led him to Victoria’s In 1994, New Braunfels was on the brink of a musical Safety Steel Service and, eventually, to SMI, Seguin’s renaissance. A town where the seeds of a vibrant music sprawling steel mill. Over the years, Dale’s career grew, scene were just beginning to take root. And into this budding encompassing purchasing, IT management and more river town walked Dale. For nearly two decades, Dale had than a few steel-inspired stories. But while the industry been a steady fixture in the Victoria Advocate, crafting shaped his professional life, his heart? That was another weekly columns that celebrated music in all its forms. His matter entirely. words brought concerts to life, spotlighted local talent “As a kid, I went to all these concerts,” Dale recalled, his face and chronicled everyday lighting up at the memory. “In mid-’76, my buddy - he was sounds. But writing for a town delivering papers for the Victoria Advocate - saw a little note he no longer lived in became tacked to the bulletin board on the loading dock. It was a help harder with each passing wanted ad... for a music writer.” A music writer. Dale smirked week. Eventually, Dale made

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DALE MARTIN WRITING FROM A DEEP LOVE OF THE STORIES TOLD THROUGH MUSIC

the difficult decision to retire his press badge, closing the chapter on a long and impactful journalism career. Or so he thought.

man deeply rooted in his community, the decision was clear.

He chose to stay.

Unemployed and nearing retirement age, Dale entered an It happened during jury duty, of all places. As the hours dragged uncertain chapter. Over two years, he went on 50 or 60 on, the woman seated next to him made small talk. “What do interviews, only to face rejection after rejection. “No one wanted you do?” she asked. Dale casually mentioned his years writing to hire someone my age,” he said. To make ends meet, he took for the Victoria Advocate. Her response? The Herald-Zeitung on whatever work he could find. Driving a van for a tube rental was looking for a music writer. At first, Dale hesitated. After company. Doing yard work for a condo complex. Handling all, a column wasn’t just about words on a page - it was about maintenance for a property management company. It was deadlines, relentless a humbling time for a and unyielding. “It’s like man who had spent having a dog for 20 HE TOLD ME TO LIVE A LIFE WHERE A decades as a reliable, years,” he explained. steady figure. Now, “You love the dog, but he was navigating the LOT OF PEOPLE SHOW UP TO when it’s gone, a part uncertainties of life of you thinks, ‘Man, I after SMI. YOUR FUNERAL. IF THAT HAPPENS, don’t have to worry IT MEANS YOU WERE A GOOD about the dog if I go Through it all, one on vacation.’ Writing constant remained: PERSON TO MANY. a column is the same Dale’s love for music.

- you’re always on the A love that continues clock. I’ve written on the day of my dad’s funeral. After my to bind him to the town of New Braunfels and the community grandparents passed. The deadline doesn’t stop.” that thrives on the melodies he’s helped preserve. The year was 2003. Dale had volunteered his time at the Brauntex Still, the pull of New Braunfels’ prospering music scene proved Performing Arts Theatre, eventually joining its Board of too strong to resist. By 1995, Dale was back in the game, joining Directors. He didn’t know it then, but his connection to the the Herald-Zeitung and stepping into the heart of an emerging theatre would soon deepen in ways he never imagined.

Americana movement. A movement that would later launch artists like Randy Rogers and Wade Bowen into stardom. His The next chapter started… with a paintbrush. There he was, column quickly became essential reading. Week after week, painting the newly constructed dressing rooms, when the Dale spotlights local talent, highlights upcoming concerts theatre’s booking agent approached him. Aware of Dale’s and chronicles the events shaping an evolving soundscape. circumstances, she made a suggestion that would change his Behind the scenes, Dale is methodical. Every Sunday, he course. “Why don’t you take my job until you find something?” meticulously gathers concert schedules, contacts venues and she offered. Dale agreed and in 2011, he stepped into the role musicians and ensures his readers have the most accurate of booking bands for the theatre. and timely updates. For nearly three decades and counting, his work isn’t just journalism - it’s a bridge, connecting fans with At the time, the Brauntex was hosting a modest 8 or 9 shows a the music they love and giving artists the platform they need to year. It was a part-time position and to take it on, Dale resigned shine. “I’ve seen it grow from small-town gigs to one of the most from the Board of Directors and became an employee. What vibrant music scenes in the country,” Dale reflected, his voice followed was a transformation. Over the next six years, Dale tinged with pride. Over the years, he’s celebrated legends like brought in an impressive roster of talent - BJ Thomas, Pam Bruce Springsteen while championing up-and-coming local Tillis, Marty Stuart - turning the theatre into a vibrant hub of talent. He hasn’t just documented the rise of Americana - he’s music and culture. By 2014, the Brauntex was hosting more become a part of its story. than 25 shows annually. A part-time role had grown into a full-time commitment and the theatre was thriving.

But life has a way of throwing curveballs, doesn’t it? At 56, after 35 years of service to SMI, Dale faced a crossroads.

In 2020, at age 62, Dale decided to scale back, returning to a Called into a room with 105 other employees, he was given part-time role. Little did he know, his timing was impeccable. a stark choice: “You can either move to Dallas or leave.” For a Just as he transitioned, the COVID-19 pandemic struck. On

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March 13th, The Box Tops, a 1950s-era band, took the stage at the Brauntex. By Monday, the theatre was closed - a 15-month hiatus that marked an unprecedented chapter in its history.

From the early days of booking headlining acts to adapting through a global pandemic, Dale has helped the nonprofit theatre not only survive but thrive. Under his guidance, the Brauntex has hosted an eclectic array of events - children’s programs, ballets, and even dog shows, cementing its place as a cultural cornerstone in the community. Today, Dale continues to play an integral role at the Brauntex Theatre - focusing on show-day operations, coordinating load-ins and load-outs, ensuring backstage hospitality, feeding the bands and making performers feel at home. It’s not glamorous work, but it’s essential. And Dale wouldn’t have it any other way..

Music isn’t just Dale’s work - it’s his life. It’s the chain that links his personal and professional worlds, colliding in moments so remarkable they feel almost fabled. Take, for instance, the time he met a then-unknown Garth Brooks at a Walmart in the mid-1980s. Brooks, promoting his cassette from the trunk of a car, shared a Whataburger meal and a ride with Martin.

Years later, as a global superstar, Brooks recounted the story himself - a testament to Dale’s uncanny ability to find himself at the crossroads of music history. Or consider his wife, Glenda, whom he met at a Joe Ely concert at the iconic Gruene Hall.

For Dale, music hasn’t just been the anthem of his path - it’s been the stage on which his life’s most pivotal moments have played out. For all his achievements, Dale remains humble, often brushing off accolades with a simple, “I was just in the right place at the right time.” But the truth is undeniable - Dale’s influence has left a lasting mark on New Braunfels. “For a town our size to have so many talented musicians and great venues is remarkable,” he says. But it’s not just the big names that captivate him. “I’ve always enjoyed following local artists as they rise,” he says. Martin has watched musicians like Parker McCollum and Bri Bagwell grow from open mic nights to headlining major venues. “Watching their journeys unfold is incredibly rewarding.”

Through it all, Martin has amassed a treasure trove of memories - micro-cassettes and digital recordings of interviews with legends like Willie Nelson’s drummer Paul English and Waylon Jennings’ Richie Albright. “I’ve thought about donating them to a Texas music archive,” he muses.

For Dale, storytelling is both a passion and a responsibility.

“Everyone has a story,” he says. “It’s my job to find it and share it.” Whether chronicling the local music scene or reflecting on an AC/DC concert from the 1970s, Dale’s work resonates because it’s deeply personal.

Reflecting on his grandfather’s advice, Dale shares, “He told me to live a life where a lot of people show up to your funeral. If that happens, it means you were a good person to many.” Those words, he says, have guided him.

At 67, Dale continues to write a weekly column for the Herald-Zeitung and a monthly piece for NB Magazine, offering his insights and reflections to the community he loves. Life, for Dale, is a delicate balance of responsibilities and blessings. He

and Glenda make frequent trips to the Yoakum area to care for his ailing mother, all while cherishing their newest role as grandparents to baby Brooks, born in June 2024. Their daughter, Lacy, and her partner, Nick, live nearby, filling their days with family moments. Meanwhile, their rescue dog, Buddy, rules the household with all the authority he believes he has.

Though Dale tries to slow down, life seems to have other plans.

But he wouldn’t have it any other way. His days are rich with purpose, love, and connection - a life forged, not just in steel, but in songs and stories that will resonate for generations to come.

Dale Martin. A man of passion, perseverance and quiet determination. His heart beats with dedication, reflecting something rare: a deep and abiding care for others. His actions embody a commitment that speaks louder than words. To those who know him, Dale is far more than just a writer or a music advocate.

He is a champion of stories, a builder of c o m m u n i t y, and a quiet yet unmistakable force who has left a permanent mark on the New Braunfels music scene.

But that’s only a few chapters of his story. The rest is his to write.

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Enjoy responsibly.

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In the dim glow of a bustling concert venue, where the roar of the crowd merges with the heartbeat of live music, Corey Dement stands at a crossroads: the intersection of design, music and fan connection. As the merchandise manager for Shane Smith & The Saints, Corey’s journey is one of relentless dedication and an uncanny knack for creating the kind of merch fans get stoked to take home.

His story is a patchwork quilt of quirky designs, cross-country treks and a creative spirit that refuses to quit.

“I was always going to shows growing up,” Corey says, his voice tinged with nostalgia.

“The first concert I ever went to was Rush on the Snakes and Arrows tour at the Verizon Wireless Amphitheater in Selma when I was 14. I never wanted to do anything else besides music after that night.”

It’s a fitting origin story for a man who now spends his days immersed in the creative chaos of music and merchandise. But how does someone translate the energy of a live performance into tangible items that fans can’t resist? For Corey, the process is as intuitive as it is collaborative.

“Sometimes it starts with a color palette,” he explains. “Other times, Shane and his wife Lauren will send me images of designs they like. From there, I link up with my guy Gil Lerma and we discuss colors, placement and options.

But honestly, there are times when the merch just makes itself - like when Yellowstone says, ‘Shane Smith and the f***ing Saints.’ You trust your gut on what’s cool, knowing not everything will be a home run.”

And cool is something Corey has in spades.

From screen-printed posters featuring Bigfoot and alien storylines to cross-country treks with merch in tow, he’s seen trends rise and fall. Yet, his knack for innovation has kept Shane Smith & The Saints ahead of the curve. “We were at the

forefront of bringing screen-printed posters to the Red Dirt scene,” Corey recalls. “Nowadays, this kind of imagery is everywhere in country music, but I like to think we were pushing it before it was trendy.”

Pushing boundaries is a theme in Corey’s career - even when it means overcoming Herculean logistical challenges.

When asked about the wildest logistical challenge he’s faced while moving merch between concert venues, he doesn’t hesitate.

“Red Rocks every year,” he says with a mix of pride and exhaustion. “I drive a U-Haul with the merch from New Braunfels to Morrison, Colorado, to save on shipping costs. Last year, I left New Braunfels at 5 PM on a Friday, worked a show in Stillwater, Oklahoma, on Saturday, then drove straight through a massive storm to make it to Red Rocks by Sunday afternoon. Fifty hours with no sleep - but we made it happen!”

It’s this relentless drive that turns ordinary merch into extraordinary memories for fans. Corey’s goal? To ensure fans are spoiled for choice when they approach the merch booth. “If you work for a boring band, your merch will reflect that. If you work for an exciting band, the merch will match that,” he says with conviction.

But it’s not all work and no play. Corey has his fair share of wild stories, like the time a fan proudly showed off a tattoo of the band’s signatures on his leg and shared how their music helped him during his time in Afghanistan. “Those moments remind us why we always need to bring our best to every city,” Corey says.

And then there are the moments of sheer ingenuity, like when a merch crisis struck and the band challenged him to sell anything. “They

signed a banana and I sold it for $100 that night,” Corey reveals with a laugh.

So, what advice does Corey have for aspiring merch managers? “Work every gig you can, no matter the genre,” he says. “I’m a rock and metal guy working in country music and that taste has helped push unique designs in this scene. Be prepared to work for free a lot at first and know that some people will burn you. But if you’re good at what you do, there’s always a band that needs you. Never think you aren’t worth it.”

From a 14-year-old kid mesmerized by Rush to a road warrior juggling inventory and inspiration, Corey Dement has turned his love for music into a career that bridges the gap between artist and audience. And as the lights dim and the crowd roars, his work stands as a testament to the magic of connection - one t-shirt, one poster and yes, even one banana at a time.

Corey Dement embodies a rare combination of creativity, resilience and a heartfelt commitment to his community. From designing and organizing standout merchandise for Shane Smith & The Saints to spearheading heartfelt benefits like “Goodfest,” Corey pours his passion into every endeavor. His dedication to honoring loved ones, supporting those in need and crafting meaningful experiences reflects his belief in the power of connection and community. Whether you’re looking for custom designs or someone to champion a cause close to your heart, Corey is a trusted partner who delivers more than just results - he delivers impact.

To learn more about Corey’s work or to connect with him, visit www.dementeddesigns.com. For more about Shane Smith & The Saints, visit www.shanesmithmusic.com.

WHATCHA LISTENIN’ TO? UNSUNG TAKES TO THE STREETS TO FIND OUT THE LOVE SONGS LOCALS RAVE ABOUT.

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TIMBER WILDE. TEXAS ROCK & SOUL

I

t begins with a connection, one born in the smoky corners of honky-tonk bars and on weathered porches under a Texas moon. Bo Brumble, Garrett Mann and Amber Middleton, the musical trifecta behind Timber Wilde, are more than just bandmates. They are a testament to the spark that happens when passion and camaraderie collide, creating something that feels as fresh as a Lone Star sunrise.

In their own words, Timber Wilde was never supposed to be more than a backyard pickers circle.

But what started as a casual partnership between Bo and Garrett, a simple song-swap fueled by their mutual love of the Black Crowes, blossomed into something deeper.

“I remember Garrett saying, ‘Do you know any Black Crowes stuff?’ and I was like, ‘Do I?! Dude, I’ve been praying for you,’” Bo laughs, recounting their first venture into collaboration.

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A Band by Chance Garrett and Bo had circled each other for years, sharing drinks, stories and a palette for Southern rock anthems. “It was one of those, ‘We should get together and play sometime’ moments,” Bo says.

Their friendship grew at parties and bar gigs, but it wasn’t until they started playing together that the potential became clear.

“Man, we should do something with this,” Garrett recalls thinking. “We’ve got the right ingredients.”

Enter Amber Middleton, the powerhouse vocalist who brought her own fire to the mix. “They were the first two to invite me to jam when I moved to New Braunfels,” Amber recalls. “I remember being at their show at The Villa - they’d always call me up to do a couple of songs. Eventually, we said, ‘Why don’t we just do this thing?’”

Amber’s rich harmonies and magnetic stage presence completed the trio, transforming their casual porch grooves into something undeniable.

“We feed off each other’s energy,” Garrett explains. Amber adds, “There’s quick wit, thick skin and a whole lot of trust.”

Edifying Roots A name can be more than a label - it can become a symbol, a statement, a story in itself. For Timber Wilde, the name carries roots in Garrett’s childhood and has grown to embody the band’s spirit.

“We’d been trying to come up with a name and nothing stuck,” Garrett recalls. “There were some cool ideas, but none of them felt quite right.

Then my sister reminded me of an elementary school near the neighborhood where I grew up.

It was called Timberwild Elementary. I remember thinking, ‘That’s actually pretty badass.’”

Inspired, Garrett brought the idea to Bo. Curious about its origin, they looked up the meaning, and that’s when it clicked. It means “wise man of the woods.” Together, they worked to refine the

concept. “We decided to tweak it a little,” Bo explains. “We added an ‘e’ to the end of ‘wild,’ just to make it stand out more.”

For a band rooted in authenticity, storytelling and a deep connection to the rugged spirit of Texas, the name couldn’t have been more fitting. “It just felt right,” Garrett says. “Once we knew the meaning, it added a whole new layer to it. It wasn’t just a name anymore; it felt like it represented us, who we are and the kind of music we want to make.”

Struggles and Successes The road to where they are now has been anything but easy.

The band’s first album, recorded at Austin’s Jumping Dog Studio with industry veterans Walt Wilkins and Ron Flynt, was delayed nearly a year by the pandemic. “We were supposed to start recording in early 2020, but COVID shut everything down,” Bo says.

The album, featuring seven tracks with Amber’s harmonies on several songs, was funded out-of-pocket with help from friends. “It’s a gamble,” Bo admits. “You spend a lot of money to get the chance for people to hear your music and then you make fractions of a cent per spin.”

Despite the challenges, Timber Wilde remains focused on their craft. They’ve shifted gears to release singles rather than full albums, adapting to the changing ways people consume music. “People chew up music so fast now,” Bo says. “Instead of spending loads of money on a full album, we’re giving them smaller pieces to digest.”

A Setlist With a Mind of Its Own Despite the uphill climb, Timber Wilde’s live performances are where their bond unfolds. Their shows are unscripted, playful and electric, brimming with inside jokes and moments of pure spontaneity.

“It’s like another porch jam,” Amber says. “I never feel like I’m going to work when I’m with them.”

From crowd favorites like “Middle of the Night” to perhaps a surprise cover of Naughty by Nature’s “Hip Hop Hooray,” the band’s setlist is as versatile and lively as they are.

“We hype each other up,” Bo says. “When one of us nails something, you’ll hear the others go, ‘Mmmhmm.’ It’s that unspoken language. We just get each other.”

If there’s one thing that sets Timber Wilde apart, it’s their ability to infuse humor into their performances without missing a beat. Whether it’s an impromptu joke, a playful riff, or the creation of a song that borders on absurdity, their sense of fun is as much a part of their identity as their music.

“One of our funniest songs is ‘Rock Hard and Soaking Wet,’” Bo admits with a grin. “It’s ridiculous, but somehow it works.

We kind of make up songs like that on the spot sometimes.

I’ll crack a joke to Garrett off the mic and then he’ll add a little lick to it and before you know it, we’re performing a whole song that didn’t exist five minutes earlier.”

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For Garrett, there’s a sense of pride in the sheer silliness of it. “I’m kind of proud of it,” he says, smirking.

Amber, however, plays the role of the bemused onlooker. “I just shake my tambourine and roll my eyes,” she says, grinning. “It’s the dumbest song, right?”

And yet, it’s this very blend of spontaneity and selfdeprecation that makes Timber Wilde so endearing.

Their audience knows they’re in for more than just music - they’re in for an experience. Whether it’s the playful banter, the unexpected detours into comedic songs, or the camaraderie between the three, Timber Wilde’s humor is a reminder that music doesn’t always have to be serious to be meaningful.

“It’s part of what makes us who we are,” Bo reflects.

“We love each other, we trust each other and we’re comfortable enough to not take ourselves too seriously.”

Life Offstage When the amps are unplugged, life for Timber Wilde looks a lot like the lives of their community members. Amber manages Scores, a sports bar downtown, Garrett works in concrete staining and Bo helps out on a friend’s ranch, splitting firewood and fixing fences.

“It’s all about balance,” Garrett explains. “Music comes first, but you’ve gotta pay the bills.”

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For all their humor and humility, Timber Wilde is a band with vision. They dream of crafting the one song that could catapult them into wider recognition, a feat that feels as elusive as it is tantalizing. “It’s a hard business and a lot of it is luck,” Garrett admits with a knowing shake of his head.

Playing the Odds The music industry, as they see it, is a game of perpetual change, where the rules are rewritten every few months. “I’ve been playing full-time for 12 years,” Bo shares. “And what we did back then isn’t at all what you do now. Every six months, there’s a big shift in how people listen to music. You’re constantly trying to figure out, ‘How do we give this to people?’”

The trio doesn’t shy away from acknowledging their shared distaste for the relentless demands of social media. It’s a double-edged sword, both an essential tool for modern musicians and a drain on the creative spirit. “When you get a bunch of likes on a video, it’s cool,” Bo admits. “But being constantly active on social media? I’d rather not do it.”

Amber nods in agreement. “It’s expensive to have a team,” she says, laying out the realities. “The people further ahead than us - they’ve got management, booking agents, social media teams. They’ve got money. But unless you’re landing gigs that pay crazy amounts, you’re pulling that expense out of your own pocket.”

Yet even with the right resources, the industry remains a game of chance. “It only takes one song,” Garrett says, his tone balancing hope and realism.

“That’s the cool part. If we keep writing and we get that one song, it could lift us. But it’s super hard, even with all the tools. We know so many talented people - friends of ours - who pound the pavement on social media, release great songs and still don’t get the recognition they deserve. And then you see others who are less deserving and they have it. It’s a crazy game.”

The frustrations are real, but so is their admiration for those who put in the grind. “We’ve had success, but not like some,” Garrett reflects. “It’s tough when you think about someone like Zach Bryan. He had that one night in a studio, hammered, doesn’t even remember recording and then wakes up to TikTok blowing up with followers. It’s like, ‘Man, that’s the friggin’ lottery.’”

Bo adds his perspective with a tinge of sadness.

“There are so many people we know, folks putting out great music, who are just getting by.

Everybody knows them in Texas, but they’re not living extravagantly. They’re just paying bills.”

The sheer saturation of the market compounds the challenge. “You have to stand out,” Garrett states simply. Yet standing out is easier said than done. For Timber Wilde, it’s not about chasing fame but about creating music that resonates - something lasting.

This belief is what keeps them grounded despite the pressures of modern music. “The music lives longer than we do,” Garrett says, his voice filled with a mix of hope and resignation. “And that’s something worth looking forward to.”

Through the Fumbles Even the most seasoned performers aren’t immune to the occasional mishap and for Bo, one particular moment of misfortune stands out as the most embarrassing in his career. But true to Timber Wilde’s spirit, even this story is told with a mix of self-deprecating humor and camaraderie.

“The most embarrassed I’ve ever been?” Bo begins, a grin already forming. “I fell off the stage. I was with Bri Bagwell and she was opening for Randy Rogers somewhere - GatorFest, I think. I was sitting side stage with her former bass player. He was leaning back against this rail. So, naturally, I thought I’d lean back too. But, of course, the railing ended and I didn’t have room. I fell like six feet flat onto my back in front of all my heroes.”

The memory, though cringe-worthy, is recounted with a sense of humor that underscores Bo’s ability to laugh at himself. “I held on to my beer, though,” he adds, laughing. “I’m pretty sure I spilled a little, but yeah, there I was, surrounded by all these bands I admired, just thinking, ‘Oh my god, I can’t believe I’m hanging out with these people,’ and then - boom - I eat shit side stage.”

For Timber Wilde, moments like these are less about embarrassment and more about how they respond. “Everything is very playful,” Amber says. “We roll with the punches.”

Amber herself recalls another comical moment when the band played at the Austin Rodeo Cook-Off. The logistics of traveling in her small Kia

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Stinger became a moment of hilarity. “We fit the three of us, another friend, all the sound equipment - everything,” she says, shaking her head. “When we pulled up to the gate, I asked the guy where we could unload. He rolled his eyes like, ‘You really have that much stuff in there?’ My windows are tinted, so he couldn’t see inside. Then we start piling out; people, gear, all of it. The guy’s face was priceless. He was like, ‘Holy shit. How did you fit all that in that car?’”

Bo’s response to the memory is as practical as it is humorous. “It’s amazing what you can do when you have to,” he says, summing up the experience with Timber Wilde’s signature resilience.

Just a porch jam, just a few friends. Timber Wilde was never just anything. This trio of musical misfits grew into something else entirely: a band that wasn’t planned to be but somehow always was. Bound by trust, humor and a sound as raw and unyielding as the rugged Hill Country, they turned late-night tunes and unscripted moments into a can’t-miss experience.

So, friends, this is Timber Wilde. Their music isn’t about fame or fortune; it’s about doing what they love and doing it together. Every three-part harmony they sing and every joke they crack solidifies them as a must-add to your Spotify playlist and a goosebumpsworthy show you have to see to believe. To connect with Timber Wilde, scan the QR codes below for the latest updates and information.

CATCH A GIG FEB 8TH

Freiheit Country Store NBTX *full band*

FEB 12TH

Cowboys & Cadillacs NBTX *duo*

FEB 13TH

The Grapevine NBTX *duo*

FEB 15TH

Seguin Brewing Company Seguin, TX *Bo solo*

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FEB 21ST

The Kenney Store Kenney, Tx *duo*

MAR 1ST

Neon Armadillo Wimberly, TX *Bo solo*

MARCH 8TH

The Grapevine NBTX *duo*

MARCH 14TH

Freiheit Country Store NBTX *full band*

THE SCENE

FEBRUARY & MARCH EVENTS AROUND TOWN

STOCK SHOW & RODEO WATCH HEADQUARTERS FEB 6-23 SA AT THE VILLA

ST. PADDY’S DAY PICKLE RUN AND KIDS FUN RUN MAR 15 5K

The Villa is your Rodeo HQ! In parnering with SAR, enjoy Surtierra Tequila and Stockman Wine tastings, rodeo guest appearances, live music and all the action on 11 TVs. drinklokal.com

Join the run in St. Paddy’s day style to kick off the In a Pickle Festival at the Comal County Fairgrounds! 8AM pickle-festival.com

ANNUAL LOVE THE RUN YOU’RE WITH 5K FEB 8 7TH

OF THE IRISH CRAIC AT THE VILLA MAR 16 LUCK

Benefiting Steve’s Pantry, a volunteer-run outreach at Gruene UMC, serving food and hygiene essentials to 1,800 New Braunfels residents monthly. 8AM athleteguild.com

Get your Gruene on this St. Paddy’s Day with Live music by Zach Blue + Two, Irish drink specials + Gruene beer and a Best & Worst Tattoo contest! 12PM drinklokal.com

FEB 9

SUPER BOWL LIX WATCH PARTY AT THE VILLA

BRAUNFELS FIREFIGHTERS PIPES & MAR 17 NEW DRUMS ST. PADDY’S DAY PUB CRAWL

Join in for an epic Super Bowl Watch Party! Football squares, drink specials, food and 11 TVs with full sound. Live music by Bill Caisse kicks things off! 12PM drinklokal.com

It’s the St. Paddy’s Day Pub Crawl in Downtown New Braunfels with the New Braunfels Firefighters Pipes & Drums! This 501(c)(3) nonprofit, made up of active firefighters, invites you to gather your crew, wear your green and enjoy the fun! Follow via Facebook.

ANNUAL NEW BRAUNFELS JAYCEES MAR 1 10TH 0.5K BEER RUN

@ LANDA: CONCERT IN THE PARK MAR 20 LIVE

Dash around the block with a pint in hand, all to support local nonprofits! Prizes awarded to the top three finishers in both the Men’s and Women’s heats, along with contests for the best group and individual costumes. 11AM athleteguild.com

MAR 4

FAT TUESDAY AT THE VILLA

Celebrate Fat Tuesday at The Villa - the Bourbon Street of Gruene! Enjoy beads, drink specials, live Zydeco music by Hoodoo Daddies and exciting contests. 4PM drinklokal.com

Enjoy a FREE concert in the park! Local musicians showcase a diverse mix of genres, including Country, Classic Rock, Folk, Tejano and other popular hits. 6-9PM newbraunfels.gov

AND TASTE IT MAR 20 COME WINE & CRAFT BEER TASTING - THE GRAPEVINE Join in for a seasonal celebration of Texas wine! Enjoy live music, complimentary craft beer tastings and the charm of Gruene Historic District. Free and open to the public. grapevineingruene.com

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UNSUNG® | VERSE 003 | FEB 2025 29

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LENS ON LIVE ERIC CAIN PHOTOGRAPHY

Music photography, now that’s something special. It’s an art form unto itself - a lens into the electric energy of the moment, the emotion on the performer’s face, the way a crowd sways as one. It’s storytelling in its purest form, etched in light and shadow.

With “Lens on Live,” my goal is twofold: to share my own work and to celebrate the artistry of those who inspire me. Next up, my gifted friend Eric Cain, a photographer whose exceptional eye and talent have landed him alongside Austin’s own Shane Smith & The Saints on tour.

So, stay tuned, my friends, as we celebrate the storytellers behind the lens - those who make music come alive, one musician at a time. - Scott Foley

“

P

robably high school,” Eric recalls when asked about his earliest memory of holding a camera. “Well, I take that back. My mother, she always had a VHS camcorder and a lot of cameras around…”

He grins, remembering how his mom chronicled the chaos of their farm life. From capturing sports games to documenting farm chores, photography was always there - a quiet observer, much like Eric himself.

But it wasn’t until high school that Eric first felt the camera’s pull. A nurturing art teacher saw potential in the young creative. “I loved drawing and painting as a kid, but I sucked at it,” he admits with a laugh. Photography became his canvas, and the darkroom his sanctuary. “For the first time, I developed film, and it sparked something. I loved it.”

Those initial moments of clicking the shutter and watching landscapes come alive on paper ignited a quiet passion. But it would take years and a detour through the chaotic world of music for Eric to find his calling behind the lens.

“Music was huge for me,” Eric explains, his tone nostalgic. Post-high school, he joined a band, trading camera straps for guitar strings. “People started taking photos of us playing shows, and it was cool to see myself doing what I loved in a photo.” That feeling - the power of being seen - was transformative.

When the band eventually disbanded, Eric turned free-time into opportunity, returning to school for photography. “I asked for my first nice camera for Christmas,” he recalls. “We’ve never been big on expensive gifts, so when I asked for a $1,000 Sony camera, it felt like a heavy lift. But that camera changed everything.”

Eric’s journey through photography is as layered as the images he captures. His style - vibrant yet grounded - is steeped in authenticity. “I want my photos to look like they did at that moment,” he says. His editing philosophy revolves around finding the perfect balance: colors saturated enough to feel alive, but never garish. “There’s so much color in music,” he emphasizes. “It teaches you so much about light, about seizing fleeting moments.”

And fleeting moments are Eric’s bread-and-butter. Whether it’s the energy of Shane Smith and The Saints or the intimacy of smaller stages, he captures the raw, unfiltered truth of live performances. “You have a split second to get it, and then it’s gone,” he says, describing the chaos of concert photography. “It’s a lesson in light and patience.”

Eric’s journey wasn’t confined to the lens behind the camera. For a time, he stepped into the spotlight, modeling for major brands like Nike and Vans.

“I was signed with several modeling agencies in LA,” Eric recalls. Before long, iconic names like Wrangler, Boot Barn and Lucchese came calling, further shaping his multifaceted career.

His modeling career provided a unique perspective. “It’s essential to understand how it feels to be on the other side,” he says. “Getting your photo taken opens you up and humbles you. It helps me connect with the people I photograph.”

Yet, modeling wasn’t without its challenges. “I got burned out,” Eric admits. “I was getting typecast as the biker bad boy, but that’s not me. I’m a country kid from Iowa.” Despite stepping away from full-time modeling, Eric continues to work with select brands, fostering relationships that align with his values.

When asked about his influences, Eric’s voice pitches with excitement.

From his Harley-riding photography professor to his peers in the Western and music photography worlds, each mentor left an indelible mark. “My teacher always said, ‘Go shoot everything.’ He made photography cool.”

Eric’s inspirations extend beyond the classroom. Fellow photographers, like Khris Poage with Whiskey Myers and Beau Simmons in the Western world, challenge and motivate him. Their camaraderie fuels his creativity, pushing him to perfect his craft while remaining true to his voice.

Eric’s journey into the music scene - particularly his work with Shane Smith and The Saints - feels serendipitous. He recalls the first time he photographed the band. “I didn’t know anyone in their crew,” he says.

But fate, and perhaps a little audacity, placed him on their stage, camera in hand. “The next day, my Instagram blew up, and I got a message from their manager. It all snowballed from there.”

Now, the band feels like family. “They’ve done so much for me. Shane, Lauren, the crew - I’m so grateful,” Eric shares. “These guys are my brothers. We’ve built something cool.”

Behind the scenes, Eric’s days are a whirlwind of editing, shooting, and planning. “I’m usually the first one up,” he says. Mornings start with coffee, uploads and editing, afternoons are spent at the gym or helping the tour crew, and evenings are all about the show. “I shoot every set, every night.

I run as hard for 90 minutes as I do in the first 10.”

That relentless work ethic stems from a deep respect for the craft. “I’m paid to do a job, and I take that seriously. If I’m standing around, I feel like I’m disrespecting the band.”

For Eric, photography is more than a career; it’s a way to connect. Whether capturing the energy of a live performance or the quiet dignity of a cowboy on horseback, his goal is the same: authenticity. “I want people to feel something when they look at my photos,” he says. “I want every photo to connect.”

Looking ahead, Eric is expanding his creative horizons, venturing into directing and video work. “I’ll always be a photographer,” he assures. “But directing feels like the next step.”

As we wrap up, Eric reflects on his unconventional path. “I’ve walked on stage at the Ryman, shot shows at Red Rocks and toured with incredible musicians. It’s been a crazy ride, but I wouldn’t trade it for anything.”

In Eric Cain’s world, every frame tells a story - a story of passion, perseverance and the relentless pursuit of authenticity. From the smalltown farm kid to the man behind the lens at iconic venues, Eric’s journey is proof that sometimes, the best stories aren’t told; they’re captured.

To learn more about Eric’s work or to connect with him, visit eric-cain. format.com. For more about Shane Smith & The Saints, visit www.shanesmithmusic.com.

Images on the following pages courtesy of Eric Cain Photography.

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THE VILLA

www.drinklokal.com @drinklokalnb @drinklokalatthevilla 2/1 2/2 2/5 2/6 2/7 2/8

THE GRAPEVINE

www.grapevineingruene.com @grapevineingruene 2/1 2/2 2/7 2/8 2/9 2/13 2/15 2/15 2/21 2/22 2/23 2/27 2/28 3/1 3/1 3/2 3/7 3/8 3/8 3/9 3/10 3/14 3/15 3/16 3/17 3/20 3/22 3/23

Tiffiny Dawn Band 2pm Michael Monroe Goodman 2pm Andrew Krietz 4:30pm Brandon Ford 2pm True Labowski 2pm Bo Brumble & Garrett Mann 4:30pm Tony Taylor 12pm Jeska Forsyth 4pm Matt Kirk & The Gueyfarers 4:30pm Bret Graham 2pm Julia Rose 2pm Slim Bawb 4:30pm Andrew Kreitz 4:30pm Michael Monroe Goodman 1pm Austin Gilliam & The Well Fed Texans 5pm Tiffiny Dawn Band 3pm Jess & Dave 5pm Bo Brumble & Garrett Mann 1pm Jeska Forsyth 5pm Matt & Sylvia Kirk 2pm Julia Rose 4pm Andrew Kreitz 5pm Bret Graham 5pm Tony Taylor 12pm Brandon Ford 4pm Matt Kirk & The Gueyfarers 5pm Austin Gilliam & The Well Fed Texans 5pm True Labowski 4pm

2/9 2/12 2/13 2/14 2/15 2/16 2/19 2/20 2/21 2/22 2/23 2/26 2/27 2/28 3/1 3/2 3/4 3/5 3/6 3/7 3/8 3/9 3/12 3/13 3/14 3/15 3/16 3/19 3/20 3/21 3/22 3/23 3/26 3/27 3/28 3/29 3/30

Culture Jam 8:30pm Josh Calvin & 183 South 4pm Fast Movin’ Trio 7pm Caleb Boles 7pm Mile 262 8:30pm Robert Parker Jr. 4:30pm Jackie Not Marilyn 8:30pm Bill Caisse 4pm Open Mic Nite with Bo Brumble 7pm Clayton Chapin 7pm Alli Mattice Band 8:30pm The Roughstock 8:30pm Caleb Wilbourn 4pm Open Mic Nite with Jake Gardner 7pm Tim & Colin Branch 7pm TX 46 Band 8:30pm MC & The Mystyx 8:30pm Reagan Treadwell 4pm Open Mic Nite with Trevor Underwood 7pm Caleb Wilbourn 7pm Chuck Wimer Band 8:30pm Culture Jam 8:30pm Tony Taylor 4pm Hoodoo Daddies (Fat Tuesday Party) 7pm Fast Movin’ Trio 7pm Andi Holleman 7pm Austin Gilliam & The Well Fed Texans 8:30pm Geo Jo Marsh 4:30pm Jackie Not Marilyn 8:30pm Tomes & The Tones 4pm Open Mic Nite with Bo Brumble 7pm Buddy Vargas 7pm Jeff Jacobs Band 8:30pm Tim & Colin Branch 4:30pm Wrangler Country 8:30pm Zach Blue + Two (St. Paddys Day Party) TBD Open Mic Nite with Jake Gardner 7pm Buddy Vargas 7pm Alli Mattice Band 8:30pm Robert Parker Jr. 4:30pm TX 46 Band 8:30pm Caleb Wilbourn 4pm Open Mic Nite with Trevor Underwood 7pm Bo Luna 7pm Clayton Chapin Band 8:30pm Public Servants 4:30pm Whiskey Rebellion 8:30pm Bill Caisse 4pm

GRUENE HALL

www.gruenehall.com @gruenehall @gruenehalltx 2/1 Ty Meyers 9pm 2/2 Brad Stivers 4pm 2/3 Bret Graham 6pm 2/4 Slim Bawb & The Fabulous Stumpgrinders 6pm 2/5-2/7 Lyle Lovett & His Acoustic Group 8pm 2/8 Kin Faux 9pm 2/9 Bret Graham 12pm 2/10 Bret Graham 6pm 2/11 Austin Gilliam 6pm 2/12 Zach Nytmont 6pm 2/13 Nick Taylor & Friends 6pm 2/14 Bri Bagwell with Roger Clyne & The Peacemakers 8pm 2/15 Josh Ward 9pm 2/16 Soul Sessions 4pm 2/17 Bret Graham 6pm 2/18 Tony Taylor & Friends 6pm 2/19 The Georges 6pm 2/20 Kayla Jane 6pm 2/21 Kat Hasty 8pm 2/22 Junior Brown 9pm 2/23 Rochelle & The Sidewinders 4pm 2/24 Bret Graham 6pm 2/25 Jeska Forsyth & The Harmony Sisters 6pm 2/26 Eric Demmer 6pm 2/27&28 Dylan Gossett 8pm 3/1 Josh Abbott Band 6pm & 10pm 3/2 The Texases 4pm 3/3 Bret Graham 6pm 3/4 Slim Bawb Fat Tuesday 6pm 3/5 The Georges 6pm 3/6 Ted Russell Camp 6pm 3/7&8 Uncle Lucius 8pm 3/9 Lindsay Beaver 5pm 3/10 Clayton Chapin 8:30pm 3/12 Case Hardin 9pm 3/13&14 Roger Creager 8pm 3/15 Pat Green 6pm & 10pm 3/16 Eric Demmer 12pm 3/17 Bret Graham 6pm 3/18 Two Tons of Steel 7:30pm 3/19 The Georges 6pm 3/20&21 Kolby Cooper 8pm 3/22 Corey Kent 8pm 3/23 Casper Rawls 7:30pm 3/24 Foster & Quinn 8:30pm 3/25 Tony Taylor & Friends 6pm 3/26 Marc Sauceda 6pm 3/27 BELLES & Charly Reynolds 8pm 3/28 Sunny Sweeney 8pm 3/29 The Marshall Tucker Band 9pm 3/30 Dallas Burrow 5pm 3/31 Eric Heideman 8:30pm

GRUENE’S LAST CALL www.grueneslastcall.com @grueneslastcall 2/6 2/13 2/27 3/6 3/13 3/20 3/27

Brett Winning 6pm Gregory Grant 6pm Jamie Cameron 6pm Nick Garcia 6pm Mark McConkey 6pm Dave Russell 6pm Jamie Cameron 6pm

GRISTMILL

gristmillrestaurant.com @gristmillriverrestaurant @GristmillinGruene 2/14 2/15 2/15 2/22 3/1 3/7 3/8 3/9 3/10 3/14 3/15 3/16 3/17 3/19 3/20 3/22 3/23

True Labowski 6pm Michael Monroe Goodman 12:30pm Robert Irwin 6pm Kearney’s Rangers 6pm Jeska Forsyth 6pm Julia Rose 6pm Tony Taylor 12:30pm Lance Lipinsky 6pm Dan Whitaker 12:30pm Chris Beall 5:30pm Austin Gilliam 5:30pm Brandon Ford 6pm Jacob Paul Allen 12:30pm Hannah Swann 12:30pm Dan Whitaker 5:30pm Julia Rose 5:30pm Austin Gilliam 5:30pm Michael Monroe Goodman 12:30pm Tony Taylor 12:30pm

GRUENE GROVE

OUR LADY BAR & PATIO

GRUENE LIGHT

THE BIRDHOUSE

GRUENE TINI’S

VINO EN VERDE

www.gruenegrove.com @GrueneGrove

@OurLadyNBTX

www.rockinr.com/gruene-light-bar @TheGrueneLightBar @thegruenelightrockinr

www.thebirdhousetx.com @theriverhousetx @thebirdhousetx

www.gruenetinis.com @gruenetinis

www.getdrinkingingruene.com @vinoenverde

INFERNOS

WICHITA RED’S

www.infernospizzeria.com @grueneinfernos @infernosgruene

@WichitaRedsinGruene

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PAINT BY SOUND L

It began with a spark of inspiration. For Sarah Heinbaugh, a painter surrounded by the serene waters of Canyon Lake, that spark came from music and the unmistakable presence of country legends. For over two decades, she has transformed blank canvases into vivid tributes to some of music’s most enduring icons, each piece pulsing with bold, saturated colors that almost seem to sing.

But Sarah’s brush didn’t stop with the past. Contemporary musicians like Charley Crockett, Sierra Ferrell and Zach Bryan have found their way into her repertoire. She stepped beyond her signature gold for these newer works, experimenting with backgrounds as eclectic as the artists themselves. Charley Crockett’s portrait, a personal favorite, bursts with personality against a pastel coral backdrop. And yet, it’s Willie that still holds a special place in her heart. “The vibrant colors really make it pop,” she says.

Her journey, however, truly took flight in 2020 with one Her art, however, isn’t confined WHEN I PAINT A PORTRAIT OF A portrait - Dolly Parton. “There’s to gallery walls. New Braunfelsso much about her that a s e d m u s i c i a n Da l l a s MUSICIAN, IT’S BECAUSE I FEEL INSPIRED bBurrow inspires me,” Sarah said, her turned his portrait voice filled with admiration. into a sticker for his merch

BY WHO THEY ARE, WHAT THEY LOOK “The big wavy blonde hair, the table, while Sarah dreams of sultry side glance, the almost designing album covers and LIKE, IF THEIR MUSIC IS INFLUENTIAL Barbie-like perfection… and more merchandise. “I’d love of course, she’s so iconic.”

AND INTERESTING AND IF IT FLAT OUT to do more of that,” she says, Brimming with charisma and with a grin.

MAKES ME HAPPY. warmth, Dolly’s image set the stage for what would Her work is displayed in local become Sarah’s celebrated “Golden GOAT” series - a homage to venues like The Local in New Braunfels, Trends & Traditions in San Outlaw Country legends immortalized in rich hues and striking golden Marcos and Blue Sky Art on Wheels at Jester King Brewery, each piece backdrops. a testament to the power of music, art and community. Yet for Sarah, it’s not just about painting - it’s about connection. “Painting is meditative, After Dolly came Willie, with his weathered eyes and signature braids, but it can be isolating,” she reflects. “When I share my art, it becomes followed by George Strait, Johnny Cash and Waylon Jennings. Each something more. It belongs to everyone who sees it.” portrait added to the growing series, with fans commissioning works that elevated Sarah’s creations into local lore. To her, these weren’t just faces - they were stories. Stories of grit, heartache and triumph etched into every wrinkle, every glance. “Musicians tend to have a way Sarah’s love for painting goes way beyond musicians. Her creative of wearing their personalities as an overall vibe that I love.” playground includes everything from landscapes to disco balls and flamingo floats to toilet paper. To step into her colorful world, visit www.

Her reputation grew, as did the whispers - whispers of a Willie portrait sarahheinbaugh.com, Instagram @sarahheinbaugh_art and Facebook gifted to the man himself and of George Strait quietly appreciating his @SarahHeinbaugh. own likeness. “That absolutely blew my mind!” Sarah said, her eyes lighting up at the memory.

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SPOTLIGHT:

Gruene’s Last Call

N

estled snugly in Gruene Lake Village, this unassuming little spot could almost be missed - if it weren’t for the mysterious pull of its charm. After nearly three years in business, Gruene’s Last Call has become a hidden gem for those seeking meticulously crafted drinks that go beyond the ordinary. Here, every cocktail engages the senses, offering harmonious flavors and exquisite visuals that set them apart from standard mixed drinks.

The brainchild of Kenzie and her grandmother, Brenda, Gruene’s Last Call is a captivating blend of Southern ease and the sultry sophistication of a Prohibitionera cocktail lounge. It’s the kind of place where whispers of bygone glamour mingle seamlessly with the casual warmth of today’s guests. Every cocktail tells a story, painstakingly crafted with fresh ingredients, house-made syrups, and premium spirits.

Recently, they partnered with Candelaria Syrups, whose passion and attention to detail match their own. This collaboration lightens the prep load while maintaining the same impeccable quality. Seasonal menus ensure there’s always something fresh and enticing - from inventive sips to curated wines and mocktails for the sober curious.

Naming the cocktails is an art form in itself. “Sometimes, the names just come to me while trying the drink,” Kenzie explains. “But honestly, most of them take a lot more time than I’d like to admit!” Drawing inspiration from 1920s-1950s songs, movies, musicals and pop culture references, Kenzie ensures each name resonates with the ingredients or vibe of the cocktail. And if a pun fits? She’s all in.

Inside, bold gold walls shimmer like a declaration of defiance - defiance against the ordinary, the mundane and even those who once cautioned, “Don’t paint those walls gold.” A touch of Parisian flair and a hint of speakeasy intrigue create an ambiance that feels both timeless and enchanting. Inspired by the cocktail cultures of Chicago, New Orleans and London, Kenzie has curated a space that this town didn’t know it needed - a place where every sip feels like a celebration.

Gruene was the natural choice for this venture. It’s been home to Kenzie’s family for over a decade. “My grandma, Brenda and late Papa moved to Texas in the ’90s, when I was two,” Kenzie shares. “They’ve lived everywhere from San Marcos to Houston, but when it came time to choose their forever home, Gruene was their first choice.”

That sense of belonging infuses every detail of Gruene’s Last Call, making it more than a bar - it’s a destination. A refuge.

As the chill of Hill Country evenings settles in, there’s nowhere better to be than on one of those cozy couches, cocktail in hand, savoring the extravagance of the moment.

Gruene’s Last Call is located at 2348 Gruene Lake Dr. Suite A. Visit them at www. grueneslastcall.com.

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THE MAN BEHIND LIVE MUSIC: TODAY little page on Facebook. No flashy ads. No corporate polish.

Just a steady feed of updates telling you where the music is.

It’s called New Braunfels Live Music Today. A straightforward name, but the effort behind it is anything but. Running the show is Gary Roe, the unofficial journalist of the local music scene.

Gary isn’t a headliner. His name doesn’t appear on posters or marquees. But behind the scenes, he’s doing the work no one else seems to want to do. He’s tracking gigs, gathering schedules and shining a light on local talent - all from the quiet comfort of his home by the river below Canyon Lake. “I’ve lived here since 2019,” he says, his voice tinged with pride. But his connection to New Braunfels goes way back. Summers spent tubing on the river, visits to see his brother. Those memories stuck with him, shaping a deep-rooted love for the area.

For most of his life, Gary wore a lot of hats: school bus driver, oil field worker, jack-of-all-trades. “I drove a bus for 13 years, worked the oil fields for another ten, then came back to finish up my retirement requirements,” he explains. But now? Retirement’s knocking, and Gary’s ready to answer. Not to slow down, but to focus on what he loves: supporting his community and its music.

This whole live music thing wasn’t exactly planned. It started with a boy named Waylon. A cancer battle no child should face, and a community that rallied. Gary began the Waylon Green Malone Memorial years ago as a benefit event. It was supposed to be a one-off. But the musicians kept showing up, year after year, asking for nothing. “That kind of dedication changes you,” Gary says. It planted a seed. Maybe music wasn’t just entertainment - it was a way to give back.

By the time he got his hands on the Facebook page, it had seen better days. “The guy who started it, Brian, passed it off when he didn’t have time anymore. Then it kind of faded after someone else took it over,” Gary recalls. “One day, I ran into Brian at Goofy’s and said, ‘Man, I want to bring that page back.’ He told me to go for it.” So Gary did. He added the word Today to the title - a small but deliberate move. “I wanted people to know they could count on this page for what’s happening right now,” he says. And that’s exactly what he’s built: a go-to resource for live music in a 25-mile radius, meticulously updated every day from his phone.

It’s not easy work. Fridays and Saturdays, in particular, are grueling. “It can take three to five hours to pull everything together,” Gary admits.

He’s combing through websites, social media pages, local papers anything to ensure the information he posts is accurate. He’s even been

known to send a text or make a call to confirm a showtime when venues disregard updating their pages. And when some establishments are less than forthcoming with details? “It’s like pulling teeth,” he says, halflaughing, half-sighing. “All I’m trying to do is help them. For free.”

But it’s worth it. For the musicians who get a little extra exposure. For the followers who rely on the page to plan their weekends. For the benefits and fundraisers that find an audience. Gary isn’t looking for praise. He’s just doing what feels right. “I don’t do this for recognition. I do it because live music matters,” he says. “It’s about supporting the community and making sure people don’t miss out.”

And the bacon emoji? You’ve seen it, right? That’s Gary’s little signature.

His way of saying, “I’ve seen this artist, and they’re worth your time.” He laughs when asked about it. “Everybody loves bacon,” he says. “Bacon makes everything better.” The emoji has become a sort of badge of approval, a playful nod to his followers that says, “Hey, this one’s special.”

It might seem small, but in a way, it’s a metaphor. Gary’s work is like bacon- it’s something you didn’t realize you needed until you had it.

The true reach of Gary’s dedication is in the way he celebrates others, supports without recognition and champions with unwavering loyalty.

His updates aren’t just posts- they’re invitations. Invitations to step out, share a moment and be part of something bigger. For Gary, that’s what it’s all about. “Music brings people together,” he says. “That’s the part I love most.”

Gary’s idea of retirement isn’t about easing up - it’s about gearing up for what’s next. If anything, it means he’ll have more time to focus on the page, on the community, on the music. He’s already thinking about ways to expand his efforts. “I’ll keep doing what I’m doing,” he says simply.

“Promoting live music and supporting this town.”

So the next time you’re out enjoying a cold beer and a live set, remember Gary Roe. He might not be on stage, but in a way, he’s part of the show.

Because in New Braunfels, music isn’t just something you listen to - it’s a way of life.

If you’re looking for the latest live music schedules, want to ensure your venue is part of the action, or have a benefit event that needs promoting, Gary is just a message away. Find him on Facebook at New Braunfels Live Music Today. Because when it comes to keeping the music alive, Gary’s not just helping the show go on - he’s making sure we all know it’s happening.

THE MUSICIANS PHOTOGRAPHER

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