Market leaders for 25+ years
Natural products constantly evolve, and so do we.
Partnering with Unique takes your brand to new heights and gives you access to an extensive global network of industry experience.
We are a charismatic collective, skilled in marketing and events, key account management, on-road representatives, customer service, sales support, warehousing logistics and freight management.
We connect retailers across Australia to key national and international brands.
The brands we work with are initiators and innovators. They identify market opportunities and create quality products to fill the gap. Our alignment criteria and purposeful brand selection ensure compatibility for mutual success.
We understand the trends, challenges, and competitive market to promote your brand and secure optimal shelf space.
From initial import to range extensions, we diligently check regulatory compliance for retail in Australia.
one man, a van, and a dream
Unique originated in 1996 by founder Dale Parkes from a passion for natural health and a mission to forge the future, prioritising people and the planet.
Unique’s colossal success tributes to Dale’s perseverance against the odds. From selling one product to 4,000+, global recognition and a growing national team as Australia’s most trusted natural product distributor.
Our business is to build yours
SALES SUPPORT
Representation across all states and regional areas
STRATEGIC MARKETING
Comprehensive in-house marketing team
EDUCATION AND TRAINING
Industry insights and team product training
NATIONAL DISTRIBUTION
State-of-the-art warehouse and first-class logistics
Specialised salesforce
On-road field team
30,000+ products packed daily
We supply 5,000+ retailers
Grow your brand’s global awareness and reach across all Australian retail channels: grocery, health, pharmacy, e-commerce, convenience, and practitioners.
Channels
• Major grocery
• Health food stores
• Independent grocery
• Online stores
• Pharmacy
• Small traders
Our purchasing team maintain 97% stock levels across 4,500+ SKUs, and our warehousing and logistics are second-to-none.
250+ BRANDS
OUR PORTFOLIO: 4,500+ ACTIVE SKUS
We make global expansion easy
What we do for your brand:
• Export freight (FOB or ex-works)
• Regulatory compliance
• Strategic and comprehensive launch planning
25+ Years
EXPERIENCED IMPORTERS
• Australian marketing expertise
• E-comm management
• National sales team with no commissions, retainers, or brokerage fees
• Efficient 24/7 online ordering
• Dedicated customer service team
• A/R and inventory financing
• Australian-wide distribution and logistics
• Execution of trade promotions, merchandising, trade shows and events
• Reporting and ongoing collaboration with brand owners
BROKER
MARKETING DISTRIBUTION = + +
What our brands say
“I loved my trip to Unique in Australia. Dale, you and your staff were so wonderful. With blessings of health, peace and love for the great Unique team.”
PATRICIA BRAGG CEO & FOUNDER BRAGG“I’m impressed by Dale, Kylie, and the Unique team for continually evolving their business facility and organisation structure in a smart, creative way. I always appreciate their collaborative working style and humanistic approach to problem-solving and brand-building. I am proud to work and partner with such a values-based organisation.”
STEVE GROSSMAN CLIF BAR & COMPANY“When it comes to distributors of healthy food and natural beauty products, it simply doesn’t get better than Unique. They cover the entire country with first-class logistics, proactive sales staff, and impeccable customer service.”
ZACH FREDERICK FREDERICK EXPORTS FOR ACUREOur in-house marketing team drive sales through strategic partnerships, brand endorsements, targeted B2B campaigns and events.
Expos and events
We develop your brand recognition and exposure at significant channel-specific events.
• Attract new stockists
• Launch new products
• Encourage immediate line sales
• Promote range expansion
• Faciliate product sampling
We