Thank you for your interest in Turpin Real Estate, and for taking some time to familiarize yourself with our services. The following pages are intended to provide an overview of our firm so that you can feel confident in our philosophy and the scope of our offerings.
When you choose to list your home for sale with Turpin, you can rest assured that you are working with a top notch agent as well as a team of skilled and dedicated professionals whose primary objective is to ensure an exceptional outcome for you.
We’ve come a long way since 1960, when Virginia Turpin opened her small real estate office in the old firehouse in Mendham, but I am pleased to say that we have never lost sight of our founder’s mission: to provide the highest level of service to area home buyers and sellers.
Focus. Commitment. Service.
Turpin Real Estate is a leading independent, family-owned real estate agency serving New Jersey since 1960.
With five offices and 130 agents, Turpin occupies a unique place in the market: large enough to provide all the tools and resources required in a fast-paced, global industry, but small enough to ensure high standards of service throughout the organization.
Exceptional Professionals
Turpin associates are united around our shared values of professionalism, expertise, collaboration and above all integrity. Every member of the team, from administrative support to marketing, to sales and leadership is aligned in their commitment to providing our clients with the highest level of service.
Fiercely Independent
Over three generations of family ownership, Turpin has established itself as the premier independent real estate firm in our area. Unencumbered by corporate bureaucracy, we blend a creative and forward-thinking approach with experience and agility in order to provide the best experience for our clients.
(877) 788-7746 | TurpinRealtors.com
Client-Focused
We hold our fiduciary duty to our clients above all else and this commitment guides our every step. Our experienced and dedicated management team is committed to ensuring that our agents are never without support, while our marketing and operations team sees to the smooth execution of the many facets of the listings and sales process.
Service
We are proud of the reputation we have earned over the years, and eagerly embrace all listing opportunities. From expansive estate properties to charming village homes and convenient condominiums, we take pride in treating all of our clients with respect, diligence and care.
Effective Marketing Starts with a Compelling Story
An artful approach to the presentation of your home allows prospective buyers to envision themselves living there, building memories and realizing their dreams.
The story of your home unfolds through distinctive visual assets and well-written copy that are designed to highlight its best features.
The use of professional photography and copywriting services, which Turpin provides for all of our listings, is essential in this endeavor. Armed with top quality materials, your Turpin agent and our marketing team work together to highlight your home’s attributes and generate robust buyer interest.
Global Reach
Whether your buyer is coming from across town or across the ocean, we’ve got you covered.
Global Affiliations
Strategic international network alliances and strong relationships with top real estate agencies throughout the country afford our clients unsurpassed reach regionally, nationally and globally.
Digital Marketing
Our thoughtful and coordinated online marketing strategies utilize beautiful imagery and compelling content across social media, email and retargeting platforms to effectively reach and engage with prospective home buyers.
Listing Syndication
Turpin listings are available on all of the most important real estate websites regionally, nationally and internationally. Whether your buyer is coming from Lower Manhattan or London, we’ll ensure they find your home.
TurpinRealtors.com
The centerpiece of our digital marketing platform is our award winning website, where visitors find a wealth of information about our listings, our agents, and the communities we serve. Our content is designed to spur action by providing the user with the most descriptive and robust information available.
Local Expertise
We live and love all things local and are eager to convey everything that North Central New Jersey has to offer to its residents.
Our agents commit to learning the ins and outs of the communities they serve every bit as much as the houses they market. Through our video library, our social media focus on local happenings and proprietary market intelligence, we take every opportunity to shout from the rooftops our deeply held belief that Life Here truly is Grand.
(877) 788-7746 | TurpinRealtors.com
Deep Roots
We opened our first office in the old Mendham firehouse in 1960 and have been putting down roots ever since. We take great pride in being the area’s longest running independent agency, and honor that legacy with a real commitment to the communities we serve. As the area’s leading independent real estate agency, it is our pleasure and our duty to shine a spotlight on this special corner of the world.
Supporting Our Communities
Turpin Real Estate has long supported the organizations that help make this area of New Jersey so special. Environmental groups, medical facilities and organizations that support children are our focus. At the same time, our agents can often be found out and about, volunteering for their favorite charities.
(877) 788-7746 | TurpinRealtors.com
A Family Tradition
In 1960, Virginia K. Turpin opened a small real estate office in the Old Firehouse building on Main Street in Mendham. Her goal: to provide the best service to area buyers and sellers.
Under the steady guidance of her son, Jack, Turpin Real Estate blossomed into the premiere independent real estate firm in the region. An innovator with keen business acumen, Jack’s tenure as president was defined by his commitment to high standards and his passion for the area.
With third-generation family member John Turpin at the helm, our management, agents and staff are committed to a new era of excellence. While embracing the opportunities of a digital world we continue to set the standard of superior service and unwavering integrity, as we have done since 1960.
Virginia K. Turpin, 1960-1980
John K. Turpin, 1980-2010
John D. Turpin, 2010-
TRADITIONAL MARKETING
The more things change, the more they stay the same. (877) 788-7746 | TurpinRealtors.com
NETWORKING
Networking will always be a key element of real estate sales. Our agents are deeply embedded in the communities they serve, working to understand the real estate needs of our neighbors. This community focus, coupled with our collaborative approach, means that we leave no stone unturned in our effort to identify the perfect buyer for our sellers.
PRINT
In spite of dramatic changes in how real estate is marketed to the world, print still holds an important place in the process. Beautiful brochures can serve as a memento of a visit to a home and a postcard might just pique the interest of a neighbor. At Turpin, we have always aspired to create the most beautiful marketing pieces, and nowhere is this more evident than in our print marketing.
SIGNS
An attractive and eye catching sign in front of a home for sale is an incredibly effective way to inform the local community of the offering. Even in this digital age, people will often call the number on a sign for more information. Ensuring that the person who answers those calls is a competent and knowledgeable professional is an essential part of the process, and one with which we take great care.
CAPTURING THE NYC BUYER
#Lifehereisgrand
New York City is a natural feeder market to our region, and we are hard at work ensuring that anyone considering a move to the suburbs or beyond will not miss all that we have to offer here in North Central New Jersey!
SOCIAL MEDIA
EMAIL MARKETING
A weekly email campaign targets 23,000 agents/brokers throughout NYC and NJ features all new Turpin listings, open houses and price changes.
LISTING SYNDICATION
Turpin listings are available on all the most popular search portals, including Zillow, Realtor.com and Homes.com. In addition, we also utilize specialty sites like Forbes Global Properties, Wall Street Journal, Brown Harris Stevens, Luxury Portfolio International, and Mansion Global (on a select and/or rotational basis) to expand reach and visibility for our properties.
Our ongoing social media campaign aims to entice New York City residents to consider living in New Jersey via an engaging 30-second video that extols the benefits of this region. The “Consider New Jersey” campaign runs regularly on Facebook and Instagram and is targeted to people in the greater NYC metro area. (877) 788-7746 | TurpinRealtors.com
LEADING REAL ESTATE COMPANIES OF THE WORLD
Leading Real Estate Companies of the World is home to the world’s market-leading independent residential brokerages in 70+ countries, with 550 firms producing 1.1 million global transactions. This by-invitation-only network is based on the outstanding performance and trusted relationships that result in exceptional client experiences. Together, member firms outpace all other real estate networks, franchises and/or brokerages.
This unparalleled network provides its members with resources to market your property to the highest possible number of potential buyers. With 134,000
talented associates around the world, we showcase your property on six continents ensuring the greatest possible exposure. In addition, we receive inbound clients from other affiliates around the globe who are interested in purchasing a home.
LeadingRE’s world-class marketing resources and connections help provide our clients with a truly exceptional real estate experience. We are proud to be a part of this global network focused on quality, authentic local market leadership, connections and independence.
For informational purposes only. In compiling this report, LeadingRE relies on third party sources. The information set forth in the chart above is sourced from the 2024 RealTrends 500, showcasing production for calendar year 2023, accessible via realtrends.com. Neither LeadingRE nor its member companies are responsible for the accuracy of the third-party data presented herein.
(877) 788-7746 | TurpinRealtors.com
MAYFAIR INTERNATIONAL REALTY
Our London marketing office
Mayfair International began life in 1995 as a UK-wide network of the best independent real estate brokers, and quickly grew into one of the foremost groups of luxury real estate agents in England, Scotland, Wales and Ireland. In 2005 Mayfair expanded to North America where it soon counted the finest independent firms in the country among its ranks. Today Mayfair International Realty members can be found across the globe, bringing sophisticated international real estate marketing to a worldwide community of buyers and investors.
PRESS RELATIONS
Through highly developed press relationships, the Mayfair International marketing team ensures that member firms and their sellers never miss an opportunity to achieve editorial coverage.
GLOBAL DIGITAL MARKETING
In addition to the loyal, enthusiastic and ever-growing visitors to MayfairInternationalRealty.com, each day members’ properties are uploaded to The Financial Times and Country Life websites. These two websites receive thousands of visitors each day, and are a valuable addition to the marketing mix of each property being promoted through Mayfair International Realty.
INTERNATIONAL VISIBILITY
The team at Mayfair is always focused on achieving international exposure for its member firms. In addition to the robust marketing opportunities they present, they maintain a store-front on Thayer Street in the heart of London’s West End, where myriad passersby can view property brochures on display in the plate-glass window.
PRINT MARKETING
Mayfair provides its members with unparalleled print marketing opportunities. Offering cobranded advertising in publications like Country Life as well as placement in their highly regarded and well-distributed magazine, Collections, Mayfair ensures that its members are covered in the tried-and-true world of print marketing.
(877) 788-7746 | TurpinRealtors.com
BUSINESS DEVELOPMENT & RELOCATION
Turpin’s Business Development & Relocation specialists connect real estate professionals inside and outside our organization with a curated suite of solutions and services that support clients who are moving to and from north central New Jersey. They interface with the largest relocation-management companies, nurture relationships with affiliated providers and develop resources for Turpin agents that streamline the transfer and relocation process for our clients from start to finish.
Turpin is a proud founding member of Leading Real Estate Companies of the World, which comprises more than 550 top-tier independent brokerages worldwide who together achieve more U.S. home sales volume than any other real estate network, franchise or brokerage brand. A Turpin seller values the qualified inbound buyers referred through affiliated agents. A Turpin client moving elsewhere in the U.S. or abroad appreciates the high-value introductions we provide to members firms who excel in their respective markets.
Membership in Forbes Global Properties enables Turpin agents to deploy the editorial, advertising and PR juggernaut that is Forbes media, showcasing our listings to an engaged, discerning and demographically diverse audience of buyers and real estate aficionados worldwide. The Forbes “brand halo” is unrivaled in real estate, and the consortium of member-brokers is equally elite, opening doors for our clients to exclusive resources unavailable elsewhere. Turpin’s business development professionals administer and facilitate referrals that are placed through this partnership.
As a mark of Turpin’s dedication to excellence, our relocation team is designated Certified Relocation Professionals by Worldwide ERC, the mobility industry’s leading trade organization, which distinguishes it for knowledge, expertise and innovation.
SUZIE KOVALSKY Global Referral Services Director skovalsky@turpinrealtors.com
(877) 788-7746 | TurpinRealtors.com
KATHY SISTO Global Referral Services Coordinator relocation@turpinrealtors.com
RIGHT PRICING
The greatest number of showings to the most number of qualified buyers typically occurs within the first 30 days of a listing. The best way to capitalize on this opportunity is to set a realistic price that helps to energize your buyer pool. Overpricing reduces energy and usually leads to prolonged time on the market and an eventual decrease in sales price.
