$40,830,457
ADVERTISING ACTIVITY
All ad campaigns shown only during quarter. Some campaigns extend past this timeline and will be reflected in next quarterly report.
CAMPAIGN RUN GEO FUNDING SOURCE
Summer Visitors Guide
7/1-7/31
KS: Wichita-Hutchinson
MO: St. Louis
NE: Omaha
OK: Statewide minus Tulsa
NY: NYC
$: ARPA - Tulsa County
Global Gatherings World Festival
7/1-8/8
AR: Fort Smith, Fayetteville, Springdale, Rogers
MO: Kansas City
OK: OKC
$: TID
Jazz on the Green
7/1-8/16
AR: Fort Smith, Fayetteville, Springdale, Rogers
OK: OKC
TX: Dallas
$: TID
Cultural Events in Tulsa - SUMMER
7/1-8/31
AR: Northwest AR
CO: Denver
KS: Kansas City, Wichita
MO: Joplin, Kansas City
TX: Austin, Dallas, Frisco
$: TID
Sports in Tulsa - SUMMER
7/1-8/31
AR: Northwest AR
CO: Denver
KS: Kansas City, Wichita
MO: Joplin, Kansas City
TX: Austin, Dallas, Frisco
$: TID
Bluey’s Big Play
7/20-8/31
AR: Fayetteville, Fort Smith, Little Rock, Springdale, Rogers
KS: Wichita
MO: Kansas City, Springfield
OK: OKC
TX: Dallas, Fort Worth
$: TID
Big Dam Party C. Thomas Howell Meet & Greet
8/27-8/31
AR: Bentonville, Fayetteville, Fort Smith, Rogers, Springdale
KS: Wichita
MO: Joplin, Kansas City, Springfield
OK: OKC, Norman, Stillwater, Tulsa
TX: Allen, Carrolton, Frisco, Lucas, McKinney, Plano, Richardson
$: LODGING TAX
Big Dam Party Hanson
8/1-8/28
AR: Bentonville, Fayetteville, Fort Smith, Rogers, Springdale
KS: Wichita
MO: Joplin, Kansas City, Springfield
OK: OKC, Norman, Stillwater, Tulsa
TX: Allen, Carrolton, Frisco, Lucas, McKinney, Plano, Richardson
$: TID + LODGING TAX
Welltown Sip n Slide
7/1-8/2
AR: Fort Smith, Fayetteville, Springdale, Rogers
KS: Kansas City
MO: Kansas City
OK: OKC
TX: Dallas
$: TID
Moulin Rouge!
7/1-8/11
AR: Fort Smith, Fayetteville, Little Rock, Springdale, Rogers
KS: Wichita
MO: Springfield
TX: Dallas, Fort Worth
$: TID
Art Events in Tulsa - SUMMER
7/1-8/31
CO: Denver
KS: Kansas City
MO: Joplin, Kansas City
TX: Austin
$: TID
Live Music in Tulsa - SUMMER
7/1-8/31
CO: Denver
KS: Kansas City
MO: Joplin, Kansas City
TX: Austin
$: TID
Big Dam Party Merch
7/3-8/16
AR: Bentonville, Fayetteville, Fort Smith, Rogers, Springdale
KS: Wichita
MO: Joplin, Kansas City, Springfield
OK: OKC, Norman, Stillwater, Tulsa
TX: Allen, Carrolton, Frisco, Lucas, McKinney, Plano, Richardson
$: LODGING TAX
Big Dam Run
8/1-8/28
AR: Bentonville, Fayetteville, Fort Smith, Rogers, Springdale
KS: Wichita
MO: Joplin, Kansas City, Springfield
OK: OKC, Norman, Stillwater, Tulsa
TX: Allen, Carrolton, Frisco, Lucas, McKinney, Plano, Richardson
$: TID + LODGING TAX
Big Dam Party
8/1-8/28
AR: Bentonville, Fayetteville, Fort Smith, Rogers, Springdale
KS: Wichita
MO: Joplin, Kansas City, Springfield
OK: OKC, Norman, Stillwater, Tulsa
TX: Allen, Carrolton, Frisco, Lucas, McKinney, Plano, Richardson
$: TID + LODGING TAX
Big Dam Party World’s Largest Rubber Duck
8/1-8/28
AR: Bentonville, Fayetteville, Fort Smith, Rogers, Springdale
KS: Wichita
MO: Joplin, Kansas City, Springfield
OK: OKC, Norman, Stillwater, Tulsa
TX: Allen, Carrolton, Frisco, Lucas, McKinney, Plano, Richardson
$: TID + LODGING TAX
Tulsa’s Great Raft Race
8/1-8/28
AR: Bentonville
MO: Kansas City
OK: OKC
$: TID
Sports Tech and Venture Summit
8/14-9/5
OK: OKC
TX: Dallas $: TID
Big Dam Party Outsiders Experience
8/1-8/28
AR: Bentonville, Fayetteville, Fort Smith, Rogers, Springdale
KS: Wichita
MO: Joplin, Kansas City, Springfield
OK: OKC, Norman, Stillwater, Tulsa
TX: Allen, Carrolton, Frisco, Lucas, McKinney, Plano, Richardson
$: TID + LODGING TAX
Avett Brothers
8/27-9/17
AR: Northwest AR OK: OKC $: TID
Big Dam Party Whitewater Sports
8/1-8/28
AR: Bentonville, Fayetteville, Fort Smith, Rogers, Springdale
KS: Wichita
MO: Joplin, Kansas City, Springfield
OK: OKC, Norman, Stillwater, Tulsa
TX: Allen, Carrolton, Frisco, Lucas, McKinney, Plano, Richardson
$: TID + LODGING TAX
100X Reining Classic
8/20-8/27
OK: OKC
TX: Dallas $: TID
Fall/Winter Visitors Guide 9/9-9/30
KS: Wichita-Hutchinson
MO: St. Louis
NE: Omaha
NY: NYC
OK: Statewide minus Tulsa
TX: Austin, Dallas-Fort Worth
$: ARPA - Tulsa County
Tulsa Junior Oilers Inaugural Home Opener
9/12-9/26
AR: Northwest AR
OK: Norman, OKC
$: TID
Neon Prairie Festival
8/27-9/5
AR: Northwest AR OK: Lawton, OKC
MO: Springfield TX: Wichita Falls $: TID
Nutcracker Festival 9/1-9/30
MO: Joplin, Kansas City
OK: OKC $: TID
OKC Thunder 9/25-9/30
AR: Fayetteville
OK: OKC $: TID
ITA Men’s All-American Championship 9/10-9/27
AR: Northwest AR
OK: OKC
TX: Dallas, Fort Worth $: TID
MJ the Musical 9/16-9/30
AR: Northwest AR, Fort Smith
KS: Wichita $: TID
Tulsa State Fair
9/25-9/30
AR: Northwest AR
MO: Kansas City
OK: OKC
TX: Dallas $: TID
Zeeco Oktoberfest 9/25-9/30
AR: Northwest AR
KS: Wichita
OK: OKC
TX: Dallas $: TID
ADVERTISING LANDSCAPE
ADVERTISING PERFORMANCE EARNED MEDIA
Source: Muck Rack
611,237,886 Total
$6,488,280
COVERAGE
VISITORS GUIDE PERFORMANCE
Source:
Source: Google Analytics Sources:
