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JUST PRIV IT PHOTO COURTESY OF PRIV STORY BY MARC WENDT
A trip to the salon for a new ‘do and the latest dish from your stylist is a welcome break from reality, but how many times have you struggled to find the time in your busy schedule? And how many times have you had to cancel on your trainer last minute because something came up? Not anymore. Launched exclusively in New York City, Priv is a new on-demand beauty and wellness app that puts A-list celebrity stylists and personal trainers at the fingertips of the modern woman. Simply tap to schedule, and within minutes a stylist comes directly to you, all from the palm of your hand. Customers simply log onto the app and select one of the Priv Professionals— stylists and trainers personally vetted and critiqued by the Priv team. Each stylist has a profile on the app, and a rating based on previous customer experiences to ensure satisfaction. With different individual styles and skill sets, you’ll be sure to find a professional to match your lifestyle. Next, pick a service. Priv offers blowouts, makeup applications, manicures, hair32 | tullemag. com
cuts, and personal yoga or pilates sessions. Prices vary prices depending on tier levels, but tax and tip are always included in the price, making Priv easier than the salon ever was. Last minute blowout before lunch? Priv it. Manicure between the office and dinner? Priv it. In the mood for a to-die-for makeup sesh with your new go-to A-list celebrity makeup artist? Priv it. Anytime, anywhere.