The Bridge Newsletter - July 2023

THE B R IDGE

Training & Development

Trailer Bridge believes that when its people grow, the company grows. The Training and Development team, also known as TB Foundations, was created as part of this philosophy to invest in the development of the company’s people so they can thrive in their positions, both now and in the future.

T&D is responsible for organizing learning initiatives for the TB team including New Employee Onboarding, Smart Meetings, Upskilling, online learning content, department-focused training, and more.

We caught up with Becky Simon, Lead Training and Development Specialist, to learn more about the team’s role within company.

WHAT IS UNIQUE ABOUT THE TRAINING & DEVELOPMENT TEAM AT TRAILER BRIDGE?

We all started at TB in different areas of the business, and all were internally promoted to start this department. We are all quite literally an example of the upward mobility within Trailer Bridge. In addition, we all have very different personalities and working styles. These differences make the team strong and ensure we can reach every audience within TB.

WHAT IS THE MOST REWARDING PART OF YOUR WORK AT TRAILER BRIDGE?

The most rewarding part of our work is seeing people acquire more skills, confidence, and abilities in their professional lives. There’s something really special about when you see “the lightbulb go off” and something just clicks for people. Being able to help make that connection and see them put it to use is kind of magical.

WHAT IS THE MOST CHALLENGING ASPECT OF YOUR WORK?

Balancing the quantity and quality of our work.

Since T&D is fairly new to Trailer Bridge, we are working hard to get training together for every area of the business. This process can be time consuming and requires partnership with stakeholders across the organization. Obviously, we want to get to everyone, but there is a ton of work to be done and we are doing our best to prioritize and meet the needs of the business.

In balancing the quality of work, we want our trainings to be consistent with the TB brand, digestible and direct for the employees of TB, and we are now moving into measuring the effectiveness of our programs.

IF YOU DESCRIBED THE T&D TEAM WITH 3 WORDS, WHAT WOULD THEY BE?

Inspire. Teach. Serve.

We settled on these words in the very beginning stages of our team’s formation and keep them in mind for everything we create. As a service driven department that is dedicated to helping TBNation, we keep the audience at the forefront of everything we do.

WHAT IS SOMETHING THAT PEOPLE MIGHT FIND SURPRISING ABOUT THE T&D TEAM?

All of us have a birthday within a month of each other’s! Catherine and Indie are January birthdays, with Alex and myself in the first week of Februrary. 3/4 of the team is an Aquarius!

Take Your Paycom Learning

Did you know? You can access any of Paycom’s learning modules from your smart device. Just download the Paycom mobile app and you can access all your assigned training on the go.

ALWAYS TRAILER BRIDGE at #BeYourSelfie

In honor of National Selfie Day, team members shared their best selfies of them #MakingItHappen at Trailer Bridge! Thank you to everyone who participated in our selfie challenge, and congratulations to the drawing winner, Andrew Stivers!

QUICK TIP:

Posting photos of yourself at work with a caption talking about your job is a great way to create your own original content, build your professional brand, and promote Trailer Bridge!

TRAILER BRIDGE SCORES BIG WITH

3

2023 TMSA AWARDS

Trailer Bridge and its marketing team have taken home not one, but THREE 2023 Transportation Marketing and Sales Association (TMSA) awards: the Trailblazer Award, Purpose Award, and Rising Star in Marketing Award.

This year, Senior Sales and Marketing Specialist Kimberly O’Sullivan and Senior Creative Services Specialist Michael Leary attended the TMSA ELEVATE conference where the award ceremony was held on behalf of Trailer Bridge.

These awards are presented annually in recognition of exceptional marketing and sales individuals, and campaigns that contribute to moving the industry forward. The Trailblazer and Purpose awards are company-wide recognitions, while the Rising Star in Marketing Award is an individual award, which was presented to Michael Leary.

Learn more about Trailer Bridge’s TMSA awards on our blog HERE.

TB BUCKS

EMPLOYEE RECOGNITION PROGRAM

DID YOU KNOW?

83.6% of employees feel that recognition affects their motivation to succeed at work.

OUR RESPONSE

Trailer Bridge is rolling out a new employee recognition program, TB Bucks!

This program recognizes team members who go above and beyond modeling our TB12 core values, excellent customer service, or display a servant’s heart.

YOUR REWARD

The employee recognized will receive a $25 giftcard to enjoy. With more than 300 vendors and stores to choose from there is something for everybody!

RECOGNIZE YOUR PEERS

This isn’t a program for only managers to recoginze their team. Anyone can recognize 1 peer a month for going above and beyond!

QUESTIONS?

Please reach out to our employee services team if you have any questions, comments, or concerns.

EmployeeServices@TrailerBridge.com

LEADERSHIP GROUP 10

KICKS OFF WITH SESSION 1!

BY: INDIE B. BOLLMAN

Trailer Bridge’s Extreme Leadership Program is designed in-house to keep our culture alive by continuing to foster our leadership philosophy – love your people and help them grow. Great service is a huge focus of ours, and that starts internally with our team and up-and-coming leaders being committed to that very important aspect.

We were very excited to host Group 10’s first session, led by CEO Mitch Luciano and myself - and what a great group it is!

This session began with a look at our business, the extreme industry we’re in and why we love it (and we do). We also identified why our culture is a huge part of our success thus far and how it supports the big growth we have planned in the years to come.

This first of four sessions also included an introduction to our leadership philosophy and personal reflection on the individual growth we can pursue to be the best leaders possible.

It was an incredible two days, with an amazing group of rockstars committed to what we’re about, to our family here at Trailer Bridge and the very big things to come.

TRAVELINGWITHTB

Indie Bollman, Alex Damske and Aaron Green were all smiles visiting with the TB Nashville crew. Check out that scenery from the office!

The Los Angeles Branch received visitors this past month, too! Mitch Luciano and Kacy Swanson flew in from the corporate office and met Brent Neary and Zac Smith from Dallas there!

THE POWER OF Pink

Trailer Bridge showed up in their favorite shades of pink, from blush to bubblegum to celebrate National Pink Day on June 23rd.

EMPLOYEE NEWS

Just call her Mrs. Ennis! Marketing Director Whitney Croxton recently said yes to her new Fiancé Brandon after he popped the question at Niagara Falls. Congratulations Whitney & Brandon!

Chief Financial Officer Greg Kleffner and his bride Kimberly recently said “I do” among a scenic backdrop in Yosemite National Park. We wish all the best to the happy couple!

Logistics Sales and Ops representative Brandon Riggan and his wife Taylor welcomed Myles Brady Riggan to the world on June 16, 2023. Congratulations to you both on your bundle of joy!

MEET OUR RALEIGH BRANCH MANAGER:

Ed Bevilacqua

At Trailer Bridge, our team isn’t made of job titles, it’s made of people. So we created a new series of blogs aimed to create a more personalized experience for Trailer Bridge candidates. In these blogs, we interview TB’s hiring managers so readers can get to know what they look for in a team member, their leadership style, and even a fun fact about the branch. For our first highlight, we did a Q&A with Raleigh Branch Manager Ed Bevilacqua. To see Ed’s responses, read the blog HERE

SALES TIP

BE AN ACTIVE LISTENER WITH A SOLUTIONS-FIRST MINDSET.

Don’t just identify your prospect’s pain points, create a unique solution for their needs and give examples of how you have used this solution to solve customers’ problems in the past.

LEADERBOARD

It’s the end of the second quarter and the anticipation is mounting as there is only half of 2023 left to reel in new customers. It’s a good thing our team doesn’t back down from a challenge. Take a look at Q2s spotlight to see who is making moves with their first new customers and who is at the top of our New Customer Leaderboard.

CONGRATULATIONS!

These ten rockstars landed their FIRST-EVER customer here at TB!

As President of Logistics Eric Masotti says, “You only have one 1st!”

COMPETITION CONTINUES

and learn from other members of the logistics community in Jacksonville. Adam said it was interesting to hear from business owners around the city and discuss better ways to handle challenges they all face such as interacting with different personalities and having a healthy work/ life balance.

Lead Spot Bonus Program

This program allows you to earn a onetime spot bonus of $250 for a new lead that you bring to TB that ultimately ships with us within six months.

Details on the Sales Referral Spot Bonus Program process, eligibility, lead submittal link, and more are in Paycom via the Sales Lead Incentive Acknowledgement document. Reach out to Kacy Swanson at kswanson@trailerbridge.com if you didn’t receive a notice from Paycom.

A signed acknowledgement of the program must be completed prior to submitting a potential lead. To sign the acknowledgment in Paycom, click here

To submit your lead once you have signed the acknowledgement, visit this link , or find it on The BRIDGE under quick links.

Adam Baltzell and Tyler Nunley attended the Jax Chamber Transportation & Logistics Council luncheon for the opportunity to network

Customer service shouldn’t just be a department, it should be the entire company.

– Tony Hsieh, CEO Zappos

REMINDER: IT HELPDESK ON-CALL INSTRUCTIONS

Need technical help with your TB equipment? Compass MSP’s business hours are 8 a.m. – 5 p.m. EST. If you need help outside of these hours, follow these instructions...

1 2 3 4

Call x7110 or (904) 777-0087

The auto-attendant will ask if it is an emergency and to press a button to confirm. Be sure to press the button if you want a call back outside business hours.

Leave a voicemail with your full name, call back number, and brief description of your issue.

The on-call technician will receive an alert that you have left a message within 1-2 minutes. If the technician does not address the alert, the call will escalate until you receive a response.

If you reach out to CompassMSP and have an issue, please contact TB’s Sr. Manager of IT Paul Sinchuk (psinchuk@trailerbridge.com) so he can investigate.

Reefer:

A trailer with insulated walls and a self-powered refrigeration unit that is commonly used for transporting perishable and temperature-sensitive goods.

SPREADING THE LOVE AT Ronald McDonald House

This month, our Nashville and Atlanta branches joined in on the fun with their first monthly donation of pantry items at their local Ronald McDonald House locations. Thank you to all TB team members who participated in the drop-off! We now have three locations participating, WHO WANTS TO BE NEXT? Reach out to a member of TB Gives to learn how your branch can participate.

Running (&Sipping) FOR A GOOD CAUSE

Team Trailer Bridge took to the beach for Chemo Noir’s 1 Mile Run and Tasting Event. Trailer Bridge was a sponsor of the event encouraging everyone to grab their running shoes and wine glasses for a good cause.

Upcoming Events for TBGives!

Click the TBGives logo to view all upcoming events! If you would like to join in, contact: Jennifer Gutierrez ( jgutierrez@trailerbridge.com) to get set up!

NASHVILLE JACKSONVILLE ATLANTA

NEW QUARTER: NEW WELLNESS THEME!

As we enter Q3, TBWell is switching focus to a new theme – Spiritual and Environmental Wellness! Look forward to exciting activities like Park Bingo and a Yoga Lunch & Learn. More details to come soon!

Below are some tips for staying safe in the sun according to the National Weather Service.

• Check the UV Index before you go

Each day, NOAA predicts and tracks ultraviolet radiation levels in the atmosphere that reach Earth’s surface, and then forecasts the potential for skin and eye damaging radiation. A numbered score of 0-5 indicates a low risk for those exposed to the sun, while a numbered score of 6 or greater indicates that significant damage can occur in a short period of time.

• Apply (and reapply) Sunscreen

Use an SPF 30 broad-spectrum, water-resistant sunscreen at least 30 minutes before sun exposure — and reapply every two hours. If you’re jumping in the water, apply even more frequently. Protect marine life by using a chemical free, environmentally friendly sunscreen.

• Look for shade when available

Look for trees or shaded structures where available and if not available, bring an umbrella with you!

• Wear Sunglasses

You will not only protect your eyes but you will also look cool!

• Wear protective clothing

This could include Ultraviolet Protection Factor sun wear or Sunhats. Protect your skin!

Blue365 Benefits

If you are enrolled in any of TB’s health insurance plans, you are eligible for Blue365! This program provides Florida Blue members exclusive discounts on health and wellness related items and activities. Find deals on fitness, clothing, nutrition, and more!

To check sign up for this program and start saving, click HERE .

QUICK POLL RESULTS

We all know the TB12 – but in our last quick poll, we tested how well you could match up emojis with the core values they represented.

HERE ARE THE ONES THAT MOST OF YOU ACED: = 96% = 93% = 91%

Thank you to everyone who participated in the Quick Poll!

We love hearing from you! Have a topic suggestion for the next quick poll?

Send it to:

TBFoundations@trailerbridge.com

WORK ANNIVERSARIES UPCOMING BIRTHDAYS

THORIN BRATTON

Here is what the Truck Ops and Safety team had to say about TB’s Driver of the Month:

“Thorin Bratton is very reliable and always on time. When it comes to the TB12 values, we all agree that he represents them all. He is a very respectful hard worker and we are lucky to have him on our team. He is also the son of TB driver Mr. Billy Bratton (one of our best drivers that has been with TB for a very long time). So you could say like father like son! We love to see many generations of employees show what Trailer Bridge is all about.”

DON’T FORGET TO FOLLOW TRAILER BRIDGE!

WHAT DO YOU THINK?

The Marketing Team wants your feedback, suggestions or stories for next month’s Bridge Please send to @Group–Marketing

PIC OF THE MONTH

There is a lot of visual talent at TB, and we want to showcase your skills! We would like to feature a TB “Pic of the Month” submitted by a TB rockstar. Please send to @Group–Marketing