this very special standalone supplement dedicated to Disney’s Lilo & Stitch.
WWe’re now just a few short weeks away from the highly anticipated liveaction remake crash landing in UK cinemas on 21st May, and it’s fair to say excitement has reached fever-pitch levels. 23 years after the original animation graced our screens, the movie is shaping up to smash box-office records.
Disney released the official trailer for Lilo & Stitch in March, at which point excitement for the movie soared. Fans were thrilled by how faithful to the 2002 classic the film looks set to be (even ice cream man is in it!), cooed over Disney’s very fluffy, very adorable CGI Experiment 626, and were delighted by the chaotic, adventurous scenes, all of which were set to an interpretation of Mark Keali’i Ho’omalu and Alan Silvestri’s “He Mele No Lilo” from the first film. While early images and teasers certainly looked promising, the full trailer – which has become Disney’s second most-watched live-action trailer to date, second only to 2019’s The Lion King - doubled down on Disney’s intentions to stay true to Stitch’s (extra-terrestrial) DNA while also catering to a new, much younger generation of viewers.
Written by Chris Kekaniokalani Bright and Mike Van Waes, and directed by Dean Fleischer Camp, the visionary behind Marcel the Shell with Shoes On, the movie stars Maia Kealoha as Lilo and Sydney Agudong as Nani, while Chris Sanders (who co-wrote and co-directed 2002’s Lilo & Stitch alongside How To Train Your Dragon’s Dean DeBlois, and most recently directed the criticallyacclaimed The Wild Robot) reprises his role as the voice of Stitch, a move fans had been vocally demanding ever since rumours of a remake first started circulating. The film also stars Zach Galifianakis as Dr. Jumba Jookiba, Billy Magnussen as Pleakley, Kaipo Dudoit as David Kawena and Tia Carrere as social worker Mrs. Kekoa.
Over the past couple of years, Stitch has firmly embedded himself in public consciousness (impressively, without the aid of any new entertainment content). While the announcement of the upcoming live-action movie certainly helped brand awareness along, it was ostensibly Primark that helped propel the property into the spotlight with its licensed apparel range based on the lovable blue alien. Although the clothing retailer has produced Stitch ranges since 2016, its January 2024 collection resonated with consumers as Stitch’s headstrong and impish yet lovable personality suddenly captured the hearts of countless fans’ like never before. A first look at the renegade alien was then revealed at Disney’s D23: The Ultimate Disney Fan Event in August 2024, before this year’s Super Bowl game saw a trailer featuring Stitch ‘crashing’ the field generate 173.1m views in 24 hours, making it Disney’s most viewed trailer digitally. Indeed, Stitch has been everywhere you look this year – and fans are loving it.
Elsewhere in Consumer Products, there’s been plenty of hype surrounding licensed toys, games and kids’ products, all of which have further propelled the franchise to even greater heights. The genre-defining hit, Disney Stitch Puppetronic by RealFX, saw creator Wow! Stuff make history by becoming the first-ever British toy company to win two TOTY awards in a single year, taking home both the coveted overall Toy of The Year and Tech Toy of The Year titles, while other licensees including Just Play, Ravensburger, Craft Buddy, Simba Smoby, Pyramid and many more have tapped into the property’s existing back-catalogue of artwork, as well as new brand messaging and assets, to bring a raft of new offerings to its rapidly expanding fanbase. The result, as the countdown for the new movie gets underway, is a smorgasbord of Stitch product that channels every ounce of the character’s incorrigible mischievousness and charm.
In this special supplement, created in partnership with Disney Consumer Products, we bring you everything you need to know on a carefully curated selection of these products as well as exclusive insights from the Disney team on the Lilo & Stitch licensing programme. We’ve also spoken with a number of key licensees about the opportunities presented by the new live-action movie to get in on the Consumer Products action, and what sets their ranges apart in a marketplace brimming with Lilo & Stitch… well, everything.
We hope you enjoy this supplement nearly as much as you’ll enjoy the movie, when it is finally released.
Rachael Simpson-Jones, editor of Toy World
Q&A Disney Consumer Products
Stitch 2025 the Year of
Ahead of the release of the live-action Lilo & Stitch, Gill Archer, VP Hardlines, Disney Consumer Products EMEA, and Nigel Cook, VP Brand Commercialisation & Retail, Disney Consumer Products EMEA, tell Toy World about the property’s impact on the global licensing and toy landscapes.
The moment is nearly upon us – the release of the live-action Lilo & Stitch movie. What’s it been like building up to this? When was the last time you recall this level of excitement and engagement for a movie?
NC: Stitch’s popularity has been building for over a decade now, with a significant ramp-up in the last two years. This has only been amplified by the upcoming live-action Lilo & Stitch release. From the initial announcement through to the latest trailer hitting 158m views within 24 hours, excitement is reaching fever pitch. Fans are eagerly awaiting Stitch’s return to our screens, which also presents
great opportunities in the product space.
It’s rare to achieve this consistent level of engagement across many different fan demographics. I would compare it to the hype we saw around Frozen 2, which created a similar frenzy from screen to store and beyond.
What is it about this property, in your opinion, that makes it so enormously popular with fans of all ages?
GA: Stitch's combination of cuteness and mischievous charm has a universal appeal that captivates fans of all ages. Our product strategy is centred around this sense of fun, ensuring that everything is reflecting the playful spirit
of the franchise. Toys, particularly plush, lean into this, and brands like Simba, Wow! Stuff and Just Play continue to innovate in this space and with the Stitch property.
Stitch also plays into Gen Z and Millennials’ love of nostalgia, as a character they associate with early childhood. He has become a firm favourite amongst Gen Z, and this has both trickle-up and trickle-down impact on other demographics.
NC: Social media has helped drive Stitch’s overall popularity among Gen Z. This is where we saw the organic growth of 626 Day into a worldwide fandom moment, and where these fans continue to pay homage to Stitch’s ethos of embracing individuality. In addition, the franchise connects with a wide range of audiences thanks to the heartwarming themes of family and acceptance.
We’ve seen a huge increase in officially licensed Stitch toys and games over the past 12 months, long before the arrival of the movie in cinemas. Is there still an appetite for it?
NC: Indeed - response from retailers has shown there is still huge appetite for Stitch, which only continues to grow. In the next few months, consumers can expect to see some of our most impactful retail activations featuring Stitch, from toy specialists to grocers and beyond – all alongside our own marketing campaigns, of course.
GA: Stitch's personality makes him exceptionally versatile, giving us the freedom to be creative and expand into new product categories. Whether across Collectibles, Games & Puzzles or Consumer Electronics, this diversification
Q&A
Disney Consumer Products
ensures we keep momentum across all sectors. The diverse range of products developed with our industry-leading partners ensures that Stitch remains sought after across all demographics – from kids through to Gen Z and adults. What new opportunities has the movie presented in terms of its licensing programme?
NC: The positive reaction to the upcoming live-action theatrical has reinvigorated licensees’ and retailers’ confidence to delve deeper into product categories, as well as expanding classic ranges. The new look and feel of the live-action film also means an opportunity for fresh inspiration and creative routes, and the potential for new collaborations.
How has Disney worked with its licensees to ensure Lilo & Stitch is brought to life the right way?
GA: We work closely with all licensees to ensure our characters are brought to life authentically, and Stitch is no exception. Any new product must be true to Stitch's character, whether it is inspired by animated or live-action creative. But it’s also important – particularly for such a vivacious character – that our licensees are able to have fun and unleash their own expertise and creativity. This approach has helped create some of the bestin-class Stitch product that fans know and love and has seen great success. I have really enjoyed being a part of their development and can’t wait for what’s to come.
With so many licensees wanting in on the Stitch action, how has Disney gone about managing its partners for this movie release?
NC: The benefit of a character with such multi-audience appeal is there are a plethora of ways for our partners to connect with Stitch fans in a meaningful and authentic way through product – ensuring they are both unique and true to consumer expectations.
What CP categories does the core licensing programme cover – are there any new categories Stitch will be making an appearance in for 2025?
NC: The core licensing programme for Stitch covers a wide range of categories, including toys, games, apparel, homeware, health and beauty. Looking ahead into 2025, consumers can expect to see Stitch’s presence grow in categories such as puzzles and card games, accessories and of course, refreshed seasonal newness.
GA: We are also constantly looking out for opportunities to strengthen fan affinity where there is existing demand for evergreen product. Some great examples are Funko’s incredible Stitch range, Wow! Stuff’s Disney Angel Puppetronic by RealFX and the newly announced Lego Angel model; all of which show the potential for expansion in ranges we know are proven winners.
Do you think it’s fair to say that, when it comes to toys, 2025 will end up being the Year of Stitch?
GA: I think it is fair to say that 2025 is already the Year of Stitch. The clearest example of Stitch’s commercial recognition is being named Circana’s Top Gaining Toy Property in Plush for Europe. That’s not to mention the incredibly prestigious Tech Toy and overall Toy of the Year Award wins for Wow! Stuff at New York Toy Fair, and Toy of the Year at the Toy Industry Awards.
We’re very excited by the positive reception of new liveaction-inspired product from the likes of Simba and Just Play, as well as new product inspired by animated Stitch, such as Lego’s Lilo & Stitch Beach House.
NC: There is tremendous demand from consumers and strong ongoing support from retailers and licensees, with ever more opportunities to be explored. We’re certain the movie will only bolster this excitement, and with the ongoing strategic expansion of our licensing programme into 2026, the momentum behind this franchise shows no signs of slowing down.
Special Feature Just Play
Say “Aloha” to Just Play’s all-new Disney collectionStitch
The new live-action Disney Lilo & Stitch is dropping this month, and as master toy licensee for the movie, Just Play UK has a host of Stitch-themed lines available now. To find out more, Toy World spoke with Amy Saunders, Country manager UK, on what’s in store and how Just Play will be supporting these new releases.
Tell us about Just Play’s journey with Disney Stitch…
Just Play began collaborating with Disney Stitch back in Q4 of 2022 with the introduction of the Disney Stitch That’s So Stitch figure capsules. The overwhelming demand for all things Stitch has led to impressive sales, with over 1.5m figures sold. Fans can’t get enough of these Stitch and Angel collectibles, each captured in iconic poses and packaged in themed blind capsules.
Since then, the Disney Stitch licence has skyrocketed – in 2024 it was named as Europe’s Top Gaining Toy Property for the Plush Supercategory (Circana) – and alongside this growth, Just Play has evolved its Disney Stitch offering to include feature plush, collectible figure sets, a Jumbo Mystery Capsule and more.
What’s in store for Just Play’s Disney Stitch range ahead of the big movie launch?
Just Play has a host of new Disney Stitch Live Action lines available now. Among the movie range is Disney Stitch
Many Moods Stitch Plush. This feature plush brings Stitch’s lovable personality to life with light-up, animated LCD eyes and over 50 sounds and phrases. Fans can scratch Stitch’s head to reveal his lovable side, rub his belly for playful antics or feed him when he’s hungry. They can even jiggle, tilt or hold Stitch upside down for reactions, but too much bouncing might make him grumpy. When it’s time to wind down, Stitch can be gently rocked to hear him yawn as his eyes close for sleep. Also landing in time for kids to take along to the cinema with them are the Disney Stitch Movie Time Blind Boxes, with seven to collect, each capturing an iconic movie moment. Ahead of the movie, fans can also expect fresh additions to the core Disney Stitch range. There are fun new formats for Just Play’s collectibles range, inspired by the mischievous alien’s antics. Disney Stitch Swirl-a-Stitch Clip-On Figures have been designed to add a dash of interstellar flair to a favourite backpack, purse, keychain or more.
There’s also the Disney Stitch Collectible Figure Set, which is ideal for play and display. It comes with six characters from the movie, plus a variety of accessories for tropicalthemed adventures. For something a little different that packs significant play value, the Disney Stitch Jumbo Mystery Capsule is a plastic moulded Stitch head which comes filled with figures, stickers and activities.
How will Just Play be supporting its new lines?
The launch of Many Moods Stitch and the wider Disney Stitch collection is high priority for Just Play, with a full 360-degree marketing campaign. This will include linear TV advertising, YouTube digital pre-roll activity, a comprehensive campaign across Meta and TikTok, impactful collaborations with parental influencers and Disney fans, as well as events and so much more.
What’s still to come?
There’s plenty more in the pipeline, and autumn/winter 2025 will bring even more additions to the Disney Stitch range by Just Play, including collectibles, role-play, dolls and interactive plush.
Children's 2D Puzzles
Stitch with Ears 3D Puzzle Ball
Adult 2D Puzzles
Level 8 Card Game, Stitch Edition
54-Piece 3D Puzzle Balls
touchingbase
Hold on to coconuts…your
Suppliers tell us what the live-action Lilo & Stitch movie offers in terms of licensing opportunities, and how they are ensuring that their products stand out in the marketplace.
Carl
Franks
Thomas Baker
Vice president of International Sales, Paladone
Stitch has always been one of Paladone’s strongest licences, but the excitement and hype surrounding the live-action movie has sparked interest and demand beyond our core customer base. This buzz has given us new opportunities to explore some fun and creative product development, particularly in our core categories like lighting and homewares.
One of our biggest strengths at Paladone is the diverse range of product categories we cover. This allows us to create unique, tailored retail solutions that showcase our products and deliver impactful in-store experiences. We take pride in developing unique items that truly complement the Lilo & Stitch brand. For example, our Stitch LED Lamp and SquishyGlo Light highlight our design team’s creativity and ability to bring something fresh to the market. These factors really help our products stand out from the crowd.
Licensing and Sales manager, IG Design
The release of the live-action movie is a great opportunity to build on the momentum that has been developing around Stitch over the last few years. We’ve seen the franchise go from strength to strength recently and felt that this was the right time to expand our range across stationery, activity, gift wrap and bags. Feedback has been really positive, and the range is already proving a hit with retailers - we fully expect this to continue beyond the movie launch.
We always ensure that we design our products with the end user in mind, and we’ve tried to bring Stitch’s playful personality to life across a wide range of creative, stationery and activity formats with innovation, value and shelf appeal at the core of our offer. We also have retail-ready fixture formats that have been designed to maximise shelf standout and drive impulse sales.
Jose Diaz
Sales marshal, Eolo Toys
The theme, setting and release date for the live-action movie have helped us position some of our product categories. On one hand, we've leveraged the Outdoor line due to the timing of the movie release, and on the other, for the Novelty category, we’ve developed innovative products at entry-level price points, which is undoubtedly a growing segment for us.
Disney plays a key role by avoiding the over-licensing of the same product category across multiple licensees. In that regard, they’re doing an excellent job, including activations with specific retailers tailored to each market. Based on the feedback we’ve received from many of our clients, Lilo & Stitch is undoubtedly a franchise that’s here to stay.
Jan-Bart Kolsteren
Commercial director, Canenco
The new live-action Lilo & Stitch movie will give a huge additional spark to audiences young and old. As a result of this, we expect the Stitch licence will be transformed from a huge trend into a massive evergreen.
At Canenco, we are proud to be one of the top Disney craft partners in Europe with a focus on quality at an affordable price range, making us stand out within the marketplace. This legacy has been with us for the past 42 years and is something we will strongly hold on to for many years to come towards our partners. We’re sure consumers are going to love our vibrant, high-quality range of creative play, accessories and stationery products. The extensive product range is designed to capture the cheeky nature of Stitch while offering something for every fan.
touchingbase
Ethan Fenwick
Global Licensing, EXG Pro
Gemma Fitzgibbon
Licensing manager, Funko
The live-action Lilo & Stitch movie offers a fantastic licensing opportunity for Funko to engage both millennials and Gen Z who have a lasting love for the franchise. Disney continues to be an essential partner, and this collaboration allows us to celebrate Lilo & Stitch with a wide range of products.
From Pop! vinyl figures that highlight unforgettable moments to Mystery Minis, Bitty Pop! and Loungefly accessories, the collection spans multiple categories and strengthens our ability to expand offerings and bring joy to fans of all ages.
Funko ensures that our licensed Stitch products stand out in a crowded marketplace by combining unique design with exceptional quality. Our signature Pop! vinyl figures are instantly recognisable, capturing Stitch’s playful personality. The huge variety of collectibles gives fans more ways to engage with the cheeky character, and by focusing on creativity, authenticity and attention to detail, we can ensure that Funko is a top choice for Stitch enthusiasts.
The upcoming live-action Lilo & Stitch movie is bringing the character back into the spotlight, and his new design stays true to the original, ensuring that all our collectibles still feel authentic. Stitch’s appeal spans generations: young audiences love his playful energy, while nostalgic millennials appreciate the timeless themes of family and belonging. This film will reintroduce Stitch to new fans and reaffirm his iconic status among long-time admirers. His bold colours and unmistakable design make him ideal for collectible merchandise, and we ensure that every product taps into an emotional connection as much as a visual one. The timing is perfect to explore innovative product lines that celebrate Stitch’s spirit.
Our Stitch range stands out by combining authentic character design with function-first innovation, a signature of the EXG Pro approach. We deliver everyday practicality without sacrificing collectability. From our highly detailed sculpts that stay true to Stitch’s personality to multi-use formats like Holdems and Cable Guys, our range offers fans both display pieces and products they can actually use and enjoy daily – all paired with premium plastic-free packaging and playful storytelling.
Chloe Bagshaw
Product Development manager, MV Sports
We already offer an exciting, fully comprehensive Stitch range including Light Up Folding Inline, Play Tent, 2-in-1 Training Bike, Deluxe Bobble and Mini Go! Tilt Scooter with Stitch Squishle Pouch, to name just a few. While sales are strong on Stitch (with some lines selling out before stock has even landed), we expect the Lilo & Stitch movie to propel this excitement and demand even further. The stunning blue and purple palette combined with ‘cute and fluffy’ graphics ensures our Stitch range is tailored to consumers young and old – even for those of us who were (and still are) fans of the animated version in 2002.
At MV, design is our forte; combined with innovative and eye-catching products, we have the recipe for success. Our Stitch range features bold blue, purple and pink components with beautifully composed, iconic graphics including star of the show, Stitch. We have tailored our range to suit younger and older children, with innovative accessories and features, such as the Stitch Mini Go! Tilt Scooter with Stitch Squishle pouch. The aluminium handlebar makes this scooter lightweight yet sturdy and features a washable Stitch Squishle pouch with waterproof lining, perfect for wearing and storing all kinds of goodies. Likewise, the Stitch Light Up Balance Bike boasts multicoloured, motion-activated light up wheels for extra fun and wow factor whilst encouraging balance and coordination development.
Dawn Lavalette
Managing director, Wow! Stuff
The upcoming live-action Lilo & Stitch film provides a fantastic opportunity to grow and evolve our licensed Puppetronics offering and bring Disney's Stitch to life in an exciting new way, which sees him look real, feel real and sound real. We’re building on the success of our original Stitch 1.0 range with a new movie version 2.0 — now even fluffier and featuring additional, unique sound files that elevate the character's personality and playability. The live-action movie gives us a whole new way to engage fans, adding an extra layer of realism and fun. We've reimagined Stitch with even more interactivity and detail while keeping him true to character and celebrating everything people already love about him. The fresh new look from the film has inspired us to roll out a brand-new style guide and a whole new wave of next-level Puppetronics magic.
Wow! Stuff has been ahead of the curve when it comes to Stitch. Our multi-awardwinning Disney Stitch Puppetronic by Real FX has been a sell-out hit since launching last summer and is something that had been in development long before news of the live-action movie surfaced. Stitch has given us a springboard to create an entirely new toy category – Puppetronics – which is the result of a stellar development team and a testament to our belief in the enduring strength of the franchise. Stitch has incredible cross-generational appeal, resonating with nostalgic adults and parents plus a new generation of fans. We have built on that foundation with innovation that truly sets us apart. Combining traditional puppetry with cutting-edge electronics, our Puppetronics technology brings Stitch to life like never before, delivering an unrivalled immersive and magical play experience.
touchingbase
Richard Collins
Managing director, Ravensburger
We have our largest range of Stitch-inspired products ever this year (24 in all) to celebrate the launch of the movie. Our top selling puzzle from last year, 3D Stitch with Ears, is joined by Angel with Ears and Antenna this autumn. We have Stitch updates in our most popular children's 2D puzzle formats with a new 4-in-a-Box, new 3 x 49 Piece and a new 35-Piece. For slightly older children (adults included), we have a beautiful 500-piece round puzzle as well as our Stitch 1000-piece challenge puzzle.
At Ravensburger, we are always looking to innovate, which is why our Stitch with Ears 3D puzzle was such a success. We're confident that the new Angel with Ears 3D puzzle will follow suit. Similarly, with speed puzzling a hot topic after the first UK Nationals Jigsaw Puzzle Championship sponsored by Ravensburger, we are introducing the Stitch Speedy Puzzle concept – this is great for those competitive puzzlers out there, from children to adults. There is nothing else like it in the market, so we know it will be incredibly popular. We also combine some of our most popular games with the licence such as Stitch Labyrinth and the Stitch Level 8 card game, so that players can enjoy gameplay they love combined with their favourite licence.
Julia Wronka Marketing designer, Pyramid International
The upcoming live-action Lilo & Stitch film is a huge opportunity for the licensing industry. It introduces Stitch to a whole new generation while reigniting nostalgia for long-time fans. For us at Pyramid International, it’s the ideal moment to amplify our product offering. We’ve seen a strong and consistent demand for Stitch merchandise, and the film is likely to spike interest across all age groups. With fresh storytelling and the power of Disney behind it, this release provides momentum to expand our Stitch range and bring bolder, themed collections like Stitch Planetary into the spotlight. Standing out comes down to originality, design-led thinking and shelf presence. Our in-house team develops unique, cohesive themes like Stitch Planetary to offer something different from the usual Stitch merchandise. Every item in the collection ties into the larger visual story, creating consistency and collectability across SKUs. We support our ranges with strong marketing and merchandising assets, such as an FSDU that makes a real impact in-store. Combined with high-quality production and a focus on what fans love most about the character, we create products that speak to consumers and retailers alike.
Dan Grant
Licensing director, Danilo
The upcoming live-action Lilo & Stitch movie gives a fresh boost to a character that’s already loved by so many. For Danilo, it’s a great chance to tap into the renewed excitement – reaching nostalgic fans who grew up with Stitch, as well as introducing him to a whole new generation. We’re planning a special Lilo & Stitch movie calendar for later in the year, helping to keep the momentum going beyond the film’s release.
With Stitch’s timeless appeal and the buzz around the movie, we’re expecting to see a strong lift in demand across our calendar formats. The stunning creative assets provided by Disney give us plenty of scope to produce high-impact, visually exciting calendar designs that really bring the fun and personality of the character to life
We focus on combining variety, quality and sustainability – all while keeping in mind what fans really love about Stitch. Whether it’s his cheeky charm, his big heart or the strong message of family and acceptance that he represents, there’s something about Stitch that resonates with all ages – and we try to reflect that in everything we create.
Our range includes everything from slim and square calendars to family planners and A5 diaries, so there’s something for every kind of customer. Our in-house creative team puts a lot of care into making sure each design feels fresh, eye-catching and relevant. We also work with key retail partners to offer exclusive designs tailored to their audience.
On top of that, many of our Stitch products are now plastic-free and fully recyclable, which is increasingly important to shoppers and stockists alike. All of this helps our range stand out and keeps fans coming back year after year.
Rebecca Smith Head of Circulation, Panini
We’re expecting the live-action release of Lilo & Stitch to bring the collectibles market to new heights. We already have the trading card collection in the market and the film release will undoubtedly fuel sales and provide the perfect catalyst behind the launch of Panini’s brand-new sticker collection. Our collections benefit hugely from the PR and hype prior to a theatrical release, followed by a brand-new audience engaged with the property who are seeking out product. Then there’s another new audience when the live-action hits TV screens in homes. We take full advantage of this licence by maintaining availability of product at retail and making sure that we have product SKUs that serve a variety of retailers and consumers.
Panini collectibles are synonymous with Disney movie releases, with consumers waiting for each release. We invest heavily in marketing and in consumer sampling to ensure we are getting product into the hands of children. The long history of success that retailers have with Panini collectiblesand the growth in sales that accompanies a movie release - help secure the space and listings that produce a winning combination at retail.
Martin Whitaker
Managing
director, Simba Smoby UK
The new movie is a huge opportunity for us. Disney Stitch has performed incredibly well and seen exponential growth across our business in the last 18 months. Now with the Lilo & Stitch live-action, we’re very excited to offer such an authentic movie adaptation of the licence in the shape of our official Disney Stitch Plush. Not only does Stitch look great with all his cheeky features from the movie, but he’s also a similar size and shape as our fluffy friend, and is the perfect companion for fans.
“Stitch is synonymous with fun and adventure,” explains Ollie Pryor. “You can always expect the unexpected with him, and so, when it comes to how he shows up at retail, we feel we can really lean into this and push the boundaries,”
“In the UK, all retail channels have embraced Stitch’s
popularity. He has been making a real impact at retail in recent months, particularly at toy specialists such as Smyths who have a strong, consistent Stitch presence across stores, in aisle and out of aisle and online. In the grocery space, Stitch is a mainstay in Asda and George at Asda with a strong cross-category presence and is also
How Disney Consumer Products is bringing Stitch to life at retail Licensees product gallery
The Lego Group
01753 495 000 | www.lego.com
The Lilo & Stitch range from the Lego Group offers a collection that captures the charm of Disney's beloved animated film. This range allows fans of all ages to immerse themselves in the world of Lilo & Stitch and their adventures in Hawaii.
One of the stand-out sets in the range is the Lego Stitch. This set features Stitch in his iconic blue colour, complete with his large ears, ice cream, flower and expressive eyes. The buildable model is designed to reflect Stitch's playful and mischievous personality, making it a fun addition to any Lego collection.
The Lego Disney Lilo & Stitch Beach House set allows builders to recreate Lilo's cosy home and is designed for endless play, with intricate details that reflect the film's setting. The house features a vibrant colour palette and is adorned with tropical decorations, providing a perfect backdrop for imaginative play. This set encourages creativity, as fans can reenact their favourite scenes from the movie or create new adventures for Lilo and Stitch. The set also includes five minifigures across the two-level house, as well as a spaceship and more.
Additionally, the Lilo & Stitch range includes various accessories and mini-figures that enhance the play experience. These elements allow fans to expand their Lego worlds, introducing characters like Nani and other beloved figures from the film. The attention to detail in these mini-figures captures the essence of the characters, making them instantly recognisable to fans.
Ollie Pryor, director of UK&I Retail & EMEA Ecommerce, Disney Consumer Products, shares how the Lilo & Stitch brand is making waves across the retail sector.
featured in the Sainsbury’s holiday shop-in-shop.
“Now, we’re very excited for Stitch to take centre stage this summer, bringing Stitch’s mischievous and fun-loving nature to life in-store and online for kids and families. We have innovative plans in progress with partners across the UK and Europe and see lots of possibility to get creative. The upcoming Disney Lilo & Stitch live-action theatrical is generating huge ambition and some really original thinking that we can’t wait to share with the industry and consumers.
“It is safe to say that Stitch will be bringing the fun to retail throughout the summer and beyond.”
The sets in the Lego Lilo & Stitch collection not only serve as toys, but also as collector's items. They are designed with high-quality materials, ensuring durability and longevity. The nostalgic appeal of the Lilo & Stitch franchise, combined with the creativity that Lego encourages, makes this a giftable range for birthdays, holidays or special occasions. With its charming sets, memorable characters and endless opportunities for imaginative play, this collection has been designed to bring joy to fans of all ages.
MV Sports
01217 488 000 | www.mvsports.co.uk
MoVe has expanded its bespoke collection of outdoor play items to meet the demand for Disney’s Stitch. Its range of scooters, ride ons, balance bikes and 2-in-1 training bikes blends a mix of fun, safety and style, ensuring every adventure is filled with joy and excitement.
For the youngest adventurers, the award-winning Stitch Bobble Ride On sets the stage for outdoor exploration. Featuring a sturdy steel frame and double rear wheels for added stability, this ride on introduces children to the world of play. The pastel tones and Stitch-themed plaque add charm, while ergonomic handlebars and a moulded seat ensure comfort and confidence-building fun. Designed to enhance coordination and balance, it’s an ideal choice for those taking their first steps into outdoor play.
The 2-in-1 Training Bike is ideal for every Stitch enthusiast in training. Seamlessly transitioning from a pedal bike with stabilisers to a balance bike, this versatile ride supports children as they develop their skills at their own pace. Equipped with wide EVA moulded wheels and an adjustable saddle and handlebars, it ensures a smooth and comfortable ride through each stage of learning.
The MoVe Stitch 12” Balance Bike is adorned with vibrant decals and a shaped plaque, capturing young imaginations from the first ride. It is motion-activated, with multi-coloured light-up wheels. Built for durability with a steel frame and punctureproof EVA tires, this bike grows with children, supporting their development of balance and coordination while prioritising safety.
Designed for budding explorers, the Stitch Mini Go Tilt Scooter has three wheels and features a washable Stitch Squishle pouch for storage. The Squishle pouch can also be worn on the wrist, making it the ultimate companion for every adventure. With tilt 'n' turn steering for responsive action and a reactive rear footbrake for safe stops, this ride ensures a smooth and secure journey. Adorned with playful character graphics and soft-touch grips, it’s a stylish and comfortable choice for outdoor escapades.
As the popularity of Stitch continues to grow, MV Sports’ expanded product range reflects the growing enthusiasm among young fans. Crafted with meticulous attention to detail, each item ensures not only endless fun, but also safety and durability. Whether a first ride-on or cruising with style on the Mini Go Tilt Scooter, MoVe guarantees that every outdoor adventure can be infused with Stitch.
Hasbro
0208 569 1234 | www.hasbro.co.uk
From Hasbro’s extensive portfolio of games comes the Monopoly: Disney Stitch Edition, ideal for players in the run-up to the live-action film release.
In this edition, properties are replaced by Stitch’s favourite activities, such as Hula Show and Chillax. Each player must choose a unique Stitch token, before moving around the board, trying to claim as many activities and beach rentals as possible.
The more players claim, the more exciting their day with Stitch will be—and the more rent they’ll be able to collect from other players. Players can get a colour set to add beach huts and lighthouses, and charge even more rent. Drawing 626 and Ohana cards will result in game-changing actions. The last player in the game after everyone else has gone bankrupt wins.
This strategy board game is a fun game for family time, and it’s a great gift for kids ages eight and up, teens and adults who are fans of Stitch.
With the launch of its Disney Stitch Puppetronic by RealFX, triumphing a genre-defining hit and an unprecedented UK-first for its double Toy of the Year award win, Wow! Stuff continues to revolutionise play with its groundbreaking Puppetronics, and with it, an entirely new toy category.
Having developed dual-play technology that combines classic puppetry with cutting-edge electronics, Wow! Stuff further drives innovation by bringing some of the entertainment industry’s most popular characters and blockbuster moments to life through its Puppetronics ranges. Enabling users to recreate special storytelling moments by animating characters through electronically assisted hand-controlled actions, Wow! Stuff’s Puppetronics category is spearheaded by the RealFX brand, reserved only for the premium halo lines within its licensed ranges, produced to the highest spec to look real, feel real and sound real.
The multi-award-winning Disney Stitch Puppetronic by RealFX has recently been joined by his alien counterpart and ‘boojiboo’, the Disney Angel Puppetronic by RealFX. Already captivating consumers, retailers and licensors, Angel possesses a host of distinct features and over 100 actions that bring her to life, including a repertoire of language, realistic movements and touch sensors designed to elicit fun and endearing reactions. Currently on shelves as a special First Edition for collectors and fans, the Disney Angel Puppetronic by RealFX stands at 45cm tall and is available in an Experiment 624 test tube-style replica display pack.
As part of its wider Puppetronics brand development and long-term strategy, Wow! Stuff has unveiled a new Deluxe Series — an innovative, ground-breaking range of fan-favourite characters. Smaller in size than the RealFX lines and designed for smaller hands, the Deluxe Puppetronics make interactive play more accessible for younger fans. Each character features unique, cutting-edge technology to set them apart, appealing to a global fanbase of the iconic characters they represent.
Ahead of the premiere of Disney’s live-action Lilo & Stitch, Wow! Stuff has launched the Disney Chatty Stitch and Disney Chatty Angel Deluxe Puppetronics. These supersoft, cuddly editions include over 50 authentic sounds, phrases and lifelike movements, with lip-sync technology that brings their personalities to life — offering a host of fun, imaginative play opportunities.
Standing at 30cm tall, the Disney Chatty Stitch and Disney Chatty Angel Deluxe Puppetronics speak their native Tantalog, respond to touch via sensors on their nose and head, and feature user-controlled movements of the mouth and head for interactive play. Their sounds and phrases are synchronised with mouth movements for realistic lipsync animation, and when both characters are paired together, they uniquely respond with coordinated moods, conversations and interactions.
Packed full of play value, users can choose their character’s mood by simply pressing one of three buttons located inside the Puppetronic’s head. They can showcase Stitch's moods (mischievous or grumpy), and trigger hero sounds, where he will speak some of the favourite sayings associated with Experiment 626. They can also showcase Angel's moods (loving or grumpy), and trigger hero sounds such as her favourite Siren song associated with Experiment 624.
The Puppetronics range is set to build momentum throughout 2025, aligning with major blockbuster movie releases and celebrating iconic film moments.
With brand-new titles and highly anticipated sequels from some of the biggest entertainment houses launching over the coming months, Winning Moves has mapped out its product range to feature the most iconic licences that are about to hit the big screen.
Winning Moves has expanded its Stitch offering to include both its new and most popular card and board game titles. The Winning Moves Lilo & Stitch games range will now comprise family favourite Top Trumps, as well as Top Trumps Match and the newlylaunched Top Trumps Mini Match — a travel-sized version of the ultimate game of strategy and memory. The Mini Match iteration of the classic game is expected to be a hit over the coming summer months.
Launching just in time for a summer of Lilo & Stitch fun, Stitch Yahtzee is a dice game that combines both strategy and luck, in a travel-sized box players can take everywhere. Meanwhile, Lilo & Stitch Monopoly will allow fans to buy, sell and trade their favourite characters, with a tropical twist on the classic board game.
With Disney’s Lilo & Stitch live-action movie almost in theatres, Simba Smoby UK will have officially licensed movie product in its Disney Plush range, as well as further licensed items in its Smoby and Jada Toys ranges.
Simba’s Stitch Movie Plush is super-soft, with long-pile plush and has Stitch’s iconic large eyes and ears. Not just for cuddles, the Stitch Movie Plush makes a great display toy. A special highlight of this character plushie is that Stitch can stand freely. Available in a selection of sizes, it is a faithful companion to accompany fans to see the film and beyond.
Pre-schoolers can enjoy Disney Lilo & Stitch lines in the family-favourite Smoby collection. With the Smoby Disney Stitch Beach Bar, kids can join their favourite genetically engineered alien for refreshments in a tiki bar styled set-up. There’s a waffle maker and pretend play ice cream dispenser, as well as a cold drink to cool off with. Other new additions to the Smoby range include the Stitch Picnic Basket, the Stitch Cash Register and the Stitch Kitchen.
For older fans, RC Surfer Stitch is a remote-controlled toy that sees Stitch riding a surfboard with red paddle in-hand. Fans can control Stitch’s board to make it look as though he’s catching waves wherever he goes. This RC item spins 360-degrees and is even self-righting.
There are brand-new Disney Stitch inspired diecast figures to collect in Jada’s signature Nano Metal Figure Blind Bags range. Super-affordable, these blind packed collectibles offer both playability and displayability. In the range, fans can find Stitch and Angel in a variety of dynamic poses and styles, shaped as 1:65 scale metal figures. Each highly detailed figure measures around 4cm tall, and there are six to discover.
There are new additions to Jada’s signature 2.5-inch Metal Figs range too, with wave two movie-inspired Stitch Figures to play with and display, including Hula Stitch wearing his grass skirt and Surfing Stitch on his surfboard. Super-affordable and highly collectible, the figures will look great among any fan’s existing collection of Metal Figs.
Danilo has an extensive new range of official Disney Stitch calendars and diaries. With anticipation building around the upcoming live-action Lilo & Stitch movie, its new collection is perfectly timed to tap into the renewed excitement – appealing to nostalgic fans as well as a new generation discovering Stitch for the first time.
For 2025, Danilo is publishing one of its most comprehensive Stitch ranges to date. This includes a multi-language square wall calendar (featuring English, French, German and Spanish), a slim calendar ideal for narrow spaces and a family planner with five handy columns to help organise each family member’s schedule, complete with a fun sheet of stickers. Danilo is also releasing a stylish A5 diary and a gift-ready boxed calendar and diary set, which comes complete with a branded pen. In addition, a new Lilo & Stitch square calendar, inspired by visuals from the upcoming live-action film, is also in the works and scheduled for release later in the year.
Danilo is also working closely with key retail partners to develop exclusive Stitch calendar formats, offering bespoke designs tailored to its customers.
All products in the Stitch range are designed in-house by Danilo’s creative team, who work to Disney’s official style guides to ensure authenticity and consistency across every item. Many of the designs are now plastic-free and fully recyclable, aligning with Danilo’s broader mission to create more sustainable products.
Retail listings for the Stitch range span a wide and diverse network, including major grocers, high street retailers and online platforms, ensuring widespread visibility and accessibility for consumers. The range is further backed by a robust calendar of seasonal marketing activity throughout the year. This includes dedicated Stitch-themed digital campaigns across social media, targeted email marketing to engaged audiences, influencer collaborations to drive excitement and reach new fans, and trade advertising to support retail sell-in and awareness. These combined efforts ensure a strong presence at every stage of the customer journey, from discovery to purchase.
With Stitch continuing to be one of the most loved characters in the Disney universe, and with added excitement from the upcoming live-action adaptation, Danilo’s new calendar and diary collection is set to be a standout performer at retail, offering fans both style and substance.
Disney’s Lilo & Stitch has been a key area of focus for Paladone’s product development strategy. With the release of the highly anticipated live-action movie this May, Paladone is bringing an expanded range of Stitch-themed products to market.
At the heart of the collection is the Stitch GloBuddies Light – a fully sculpted figurine of Stitch featuring an integrated light-up bulb cradled in his arms. Designed as both a collectible and a functional homeware piece, this light-up character is ideal for shelves, bedside tables, desks or anywhere in the home. Its overwhelming popularity became the catalyst for expanding GloBuddies into a fully-fledged range. Today, the Stitch and Angel GloBuddies Lights share the spotlight, with sales split equally between the two characters. Fans adore their oversized ears and irresistibly cute designs, making them ideal companions for night-time comfort or fun display décor.
Complementing these lights are additional Stitch-themed innovations that bring the magic of Disney into homes worldwide. The Stitch SquishyGlo Silicone Light is available now to help retailers prepare their stores ahead of the movie release. Designed for both kids and kidults, it’s an interactive, squishable LED light with an auto-off timer and tap-to-change brightness settings. For fans seeking a stylish home lighting upgrade with a touch of Stitch, the LED neon bulb is inspired by the exposed filament aesthetic trend and is available as a ready-touse mains-powered lamp or as a standalone bulb for customising any lamp base.
Drawing on Stitch’s outer space origins, this summer Paladone is launching the brand-new Stitch Galaxy Projection Light. Featuring a helmet-clad Stitch perched on a planet, this mood light boasts a projection mode allowing fans to cast an intergalactic sky onto their walls and ceilings at home.
For quick pick-up and till-point purchases, retailers can also stock a selection of fun Stitch-themed games and accessories, including playing cards, salt and pepper shakers and a light-up bookmark, offering customers an easy way to bring Stitch home.
Paladone’s officially licensed Stitch range has been designed for broad market appeal, attracting fans of the original animated movie as well as a new generation of fans discovering Stitch for the first time this year. The upcoming live-action movie this May and 626 Day in June both offer plenty of opportunity to capitalise on the enduring global appeal of Stitch this year and beyond.
Pyramid International has unveiled its latest intergalactic adventure with Stitch Planetary; a fresh and playful licensed range that brings a cosmic twist to fans’ favourite mischievous alien. As a standout addition to its licensed Disney portfolio, the Stitch Planetary collection captures the spirit of fun, friendship and exploration.
Launching September 2025, the range will introduce brand-new lines across gifting, stationery and drinkware. From notebooks and mugs to water bottles and pencil cases, every item in the collection showcases the Stitch Planetary aesthetic: bold, vibrant and irresistibly cute. At the heart of the launch is a cohesive design story that blends Stitch’s cheeky nature with celestial themes for fans of all ages. Whether they’re picking up a gift or refreshing their shelves, these products are designed to pop at retail.
Retailers can also take advantage of Pyramid International’s dedicated FSDU, developed to display the full range with maximum visual impact. This compact and eye-catching unit is ideal for both in-store and event retail environments, helping products stand out and drive impulse buys.
With in-house design, licensed expertise and a strong focus on quality, Pyramid International delivers merchandise that fans love and retailers trust. Stitch Planetary is no exception; a fun, fresh take on a much-loved character. For trade enquiries, get in touch via the details above.
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Funko
www.funko.com | newtradeenquiries.emea@funko.com
Funko has partnered with Disney to produce a wide range of releases which bring fans a diverse array of Lilo & Stitch-themed products. From Funko’s miniature world of Bitty Pop!, the surprise of Mystery Minis, iconic Pop! vinyl figures and exclusive Loungefly accessories, there is something for any fan looking to express their love of the franchise.
Funko’s iconic Pop! vinyl series offers a vast range of Disney’s Lilo & Stitch Pop! figures which capture Stitch’s playful personality in unique ways. From Pop! Luau Stitch, Pop! Tourist Stitch and Pop! Stitch in Sand to more seasonal offerings like Pop! Stitch and Pop! Angel in Easter form, as well as Pop! Pumpkin Stitch for Halloween, there are creative choices that allow fans of the series to build their collection all year-round.
Tapping into the micro-collectibles trend, Funko’s Bitty Pop! are miniature versions of the most recognisable pop culture characters, targeted towards the younger collector and families. A popular offering in this category is the Deluxe Bitty Pop! Stitch!, stood against a matching backdrop of the beach. The display case also includes an extra space to add another Bitty Pop! character to the scene.
Funko also recently announced the expansion of Bitty Pop! with Bitty Pop! Bitty Box: Disney Lilo & Stitch. The new Bitty Pop! Bitty Box is a realistic miniature interactive display unit of Lilo’s Home from Disney’s Lilo & Stitch and features the Pelekai residence with Lilo and Stitch Bitty Pop! included within the pack. Bitty Pop! Bitty Box: Disney Lilo & Stitch allows fans of the film to explore the iconic Hawaiian home, adding further collectability to the Bittyverse. Each Bitty Pop! Bitty Box can be folded and taken on the go, making the product ideal for display and collectors. Bitty Box: Disney Lilo & Stitch will be released in Q2 2025.
Disney’s Lilo & Stitch is also a popular line within Funko’s Mystery Minis category, which are collectible mini figures in blind bags, creating a surprise moment for collectors. Disney’s Lilo & Stitch Mystery Minis can include characters such as Jumba and Pleakley, all the way through to chase items such as Scrump and of course, Lilo or Stitch. These mini figures are highly collectible and make great additions to any display, especially for those who enjoy hunting for more rare items. Funko Bitty Pop! Disney Easter Stitch Blind bags are also available.
Loungefly, the wearable fandom brand, offers a range of Lilo & Stitch-themed accessories, blending style and nostalgia. From vibrant backpacks to quirky wallets, each design features Stitch and other characters from the film. These products allow fans to carry a piece of the beloved Disney classic wherever they go. Popular items include Disney’s Stitch and Angel Crossbody Bag, Stitch Belt Bag and Stitch Camping Cuties Nylon Mini Backpack.
Ravensburger
01869 363 830 | www.ravensburger.com
Fans of Ravensburger’s No.1 best-seller, Disney Stitch with Ears 3D Puzzle, can look forward to the introduction of the Angel with Ears 3D Puzzle to add to their collection. Coming in the second half of the year, this 72-piece puzzle celebrates the adorable character and is complete with a handy base to display the finished piece. A fun and practical 54-piece Pencil Holder 3D Puzzle will also be launched later this year. Ravensburger has also continued to expand on the Stitch 3D puzzle offering with other additions this spring, including three 54-piece puzzle ball designs and a further 72-piece puzzle ball design. With speed puzzling fever taking hold across the world, Ravensburger is set to introduce Disney Stitch Speedy Puzzle, which integrates fun gameplay with puzzling. In the game, up to four players must race to complete a 35-piece Stitch puzzle and be first to press the buzzer. But players may have quirky ‘forfeits’ to hinder their progress, such as singing a song or piecing the puzzle together with one hand.
In 2D puzzles, there are offerings to delight both children and adults. For children, a further three puzzle formats join the already popular lineup, including new 4-in-1-Box, 3 x 49-piece and 35-piece puzzles.
In games, Ravensburger recently introduced Disney Stitch Level 8. In this handy 'rummy-style' card game, players aim to be the first to collect various runs of cards, and the winner is the first to reach Level 8. This game is designed for players from age eight years, while younger children may enjoy the classic fun of Disney Stitch Mini Memory.
Craft Buddy
020 3417 6565 | www.craftbuddyltd.co.uk
trade@craftbuddyltd.co.uk
As excitement builds around the live-action Lilo & Stitch movie, Craft Buddy is marking the launch with a new, limited-edition collection that has been designed to delight fans of all ages. Inspired by Stitch’s boundless energy and irresistible charm, these four celebratory pieces bring Stitch to life through sparkling Crystal Art style.
The 3D Stitch Buddy Sparkle Scenes - Wave and Music build on Craft Buddy’s beloved Buddies range, adding two further unique components that bring additional crafting opportunities. Each three-piece set includes a 9cm Stitch as the sparkling centrepiece of two different scenic stories which stand 11cm in height and are made complete with signature Crystal Art gems for a glittering, dimensional finish.
The Mirror Wood Buddy stands tall at 15cm, with Stitch front and centre. The combination of classic Crystal Art sparkle and the mirrored effect creates a display of light and depth. The mirrored base further reflects the gems and overall glittering finish.
Craft meets versatility with the compact Mag Buddies collectibles. Featuring two exclusive Stitch and Angel designs, each Magnetic Mirror Buddy sparkles with its acrylic mirror front where the light catches every crystal gem. With three different combinations, children can wear it as a statement accessory, stand it on display with its acrylic base or stick it and pop it on the fridge or computer as a magnet. These limited-edition lines join Craft Buddy’s already much-loved and ever-growing Stitch portfolio — a range that continues to be a best-seller.
This spring/summer, Craft Buddy will welcome Stitch to its new Crystal Art Junior line-up — specially developed for younger crafters aged four and above. Featuring larger gems and an easy-to-use pick-up pen, the Junior range makes crafting accessible, fun and mess-free for little hands who want to join in the Stitch excitement.
Stitch first join Craft Buddy’s extensive portfolio of licensed characters in 2022 with Crystal Art Stitch Buddy in Series One — a fan favourite that helped launch Craft Buddy’s creative journey with Stitch. Since then, the Stitch offering has gone from strength to strength, with new formats and innovations joining the collection each year, including Stitch & Angel XL Crystal Art Buddies, the Stitch Mega Activity Set, Stitch & Angel Secret Diary, Stitch Crystal Art Notebook, Stitch Pin Badges, Stitch and Angel Bag Charms, the Stitch Crystal Art Greeting Card Kit, Stitch Paint by Numb3rs and Stitch Crystal Art Scroll.
All existing lines and the four new celebratory SKUs are available now to craft, collect and sparkle with Stitch.
Disney’s Lilo & Stitch is a franchise that appeals to multiple generations. From Millennials who loved the original film back in 2002 and are now showing it to their own kids, to Gen Z who have a nostalgic warmth for it. The core theme of the film’s story is “ohana”, which means family, and resonates perfectly in the greetings category.
This broad appeal is reflected in UK Greetings’ product portfolio – Stitch is available in its everyday Juvenile, Female Relations, Life’s Events and General Birthday collections. UK Greetings has recently expanded the everyday Stitch range even further to include gift bags and wrapping paper. Such is Stitch’s popularity with retailers and consumers, it has also introduced him into seasons including Christmas, Valentine’s Day, Mother’s Day, Father’s Day, Easter and even Halloween.
Disney has supported this franchise with a breadth of style guides, with something new and different always coming through. UK Greetings has a variety of innovative Stitch items in the current product offering including pop-ups, shaped die-cuts, button badges and iron-on fabric patches which have all been a hit with retailers and customers alike.
This year sees the launch of UK Greetings’ brand-new Stitch range to support the release of the live-action film in cinemas this month. The five SKUs feature vibrant sherbet-inspired colours, eye-catching silver laser foil highlights and shaped die-cuts. UK Greetings has brought the live-action Stitch artwork into this range to offer a point of difference to its existing product offer.
Over the last few years, UK Greetings has seen the performance of Stitch skyrocket; it continues to go from strength to strength, and the company expecting to see further growth throughout 2025 with the boost of the live-action film.
As a leading name in licensed stationery and creative play, IG Design Group UK is proud to present its latest licensed launch – a vibrant and expansive Stitch range. Developed in close partnership with Disney, this carefully curated collection brings Stitch’s playful personality to life across a wide range of creative, stationery and activity formats. With innovation, value and shelf appeal at the core of its offer, the range is already proving a hit with retailers, securing listings across the UK market.
From bumper creative packs and portable colouring sets to high-impact stationery and gifting lines, every product is designed to spark imagination, inspire creativity and deliver everyday fun. The Stitch 500 Sticker Pack is bursting with characterful designs for endless decorating and doodling. The Carry Along Colouring Sets are available in two sizes, and are ideal for travel, playdates or rainy-day entertainment. IG Design’s Colouring Sets & Play Packs are versatile solutions for both in-store gifting and impulse purchase, while its Artist Pads, Notebooks and 3D Pens are bold additions to any licensed stationery aisle. There are also the Bumper Stationery Wallets and Pencil Cases, which are premium, ready-to-go options for school, home or on-the-go use.
Retail-ready fixture formats have been designed to maximise shelf standout and drive impulse sales, making the range as commercial as it is colourful.
Looking ahead, excitement continues to build as IG Design prepares to unveil a brandnew seasonal Stitch collection in time for Christmas 2025 – complete with festive finishes and gifting appeal.
Backed by decades of experience in the licensed category, a dedicated in-house creative studio and a proven track record with UK retailers, IG Design continues to deliver highquality, design-led product ranges that meet the needs of today’s market.
For further details or to arrange a showroom visit, retailers can contact their account manager or get in touch via the details above.
Stitch: The Fix for 626 is a quick deduction game that brings Disney’s Stitch into an exciting battle of wits. The Fix for 626 celebrates Stitch’s wild, unpredictable nature, as players help him get ready for the spring before his experiments cause chaos in this fast-paced, family-friendly card game based on the beloved Love Letter system.
The players’ goal is simple: to use deduction, risk and clever strategy to guide Stitch back to his best behaviour with the help of Lilo, Jumba, Nani and other familiar faces. Each turn, they must play their cards wisely to outsmart opponents and be the one to fix Experiment 626. Unexpected twists and Stitch’s mischievous ways make every round a new adventure. With a fast 10-minute gameplay, two to five players and a collectible Stitch-shaped plush bag for storage, this game is ideal for Disney fans and anyone who loves a clever, competitive card game. The exclusive Stitch Token mechanic adds a special strategic depth.
Asmodee also has a new addition to the Dobble family: Dobble Lilo & Stitch. This version brings the classical Disney charm into the hands of fans and families everywhere and has been a fan favourite since launch. Dobble Lilo & Stitch combines the speed and observation challenges of the classic Dobble game with the beloved characters and scenes from Disney’s animated hit. The new edition features beautifully illustrated cards showcasing fan-favourite characters such as Lilo, Stitch, Nani and Jumba, along with iconic items from the film like Elvis records, surfboards and tropical flowers. Whether they’re a long-time fan of the original movie or discovering the adventures of Lilo & Stitch for the first time, this game offers a fun and engaging experience for all players.
EXG Pro
www.exgpro.com | info@exgpro.com
EXG Pro continues to strengthen its position in the character-led tech collectible and accessories space with the newest addition to its successful Lilo & Stitch range: the Stitch Buds Pro. Building on the brand’s established reputation for delivering functional products with collectible appeal, this latest launch pairs high-performance wireless audio with all the charm of Disney’s mischievous alien.
The Stitch Buds Pro is ideal for Stitch fans, combining Bluetooth 5.3 technology with an exclusive Stitch-themed holder designed to keep the earbuds safe when not in use. Featuring HD stereo sound, a clear microphone with active noise cancellation and dual-device pairing, the buds are both stylish and practical for everyday use. With a 30mAh battery in each earbud and a 500mAh charging case, users can enjoy over 28 hours of total playtime, ideal for commutes, study sessions or relaxed listening. The iconic Stitch figure included with the bundle holds the earbuds in his hands, doubling as a display-worthy collectible.
The Stitch Buds Pro joins an already established and top-performing lineup of Lilo & Stitch accessories from EXG Pro, including the highly popular Cable Guys and Holdems ranges. Cable Guys are EXG Pro’s best-selling device holders and remain strong performers in global markets, with Stitch variants such as Rainbow Stitch, Hula Stitch, Elvis Stitch, Smiley Stitch and the newest addition, Angel, offering wide appeal across fan demographics. Each figure is designed to hold gaming controllers, phones, remotes or other handheld devices, making them a fun, practical and highly collectible.
The Lilo & Stitch range also includes the Holdems collection, a smaller version of Cable Guys designed for devices like earbuds and phones. With designs including Badness Level Stitch, Sunset Stitch, Underpants Hero and Loved Up Stitch, these palm-sized holders are ideal for gifting and collecting. With competitive RRPs, Holdems continue to perform well across all retail environments for fans, impulse buyers and those spending their pocket money.
The new Stitch Buds Pro hit shelves from April 2025 and is supported by a strong UK and international marketing campaign, including social media activations, influencer partnerships and themed point-of-sale materials to drive visibility and sell-through. The wider Lilo & Stitch range continues to benefit from strong brand awareness and ongoing demand.
Retailers can take advantage of the growing crossover between pop culture and personal tech, with EXG Pro’s licensed range offering accessible price points, collectible value and cross-category appeal. Retailers interested in stocking Lilo & Stitch or expanding their current range can get in touch via the details above.
Panini
01604 877 888 | www.panini.co.uk
Stitch is back in sticker collection form in a new collection from Panini. Stitch fans can now collect all their favourite Stitch characters in an immersive scrapbook-style sticker collection. Fans can be creative by writing, sticking and drawing to jazz up their collection with playful and colourful stickers. There are even some special stickers to hunt down.
Launching in support of the upcoming live-action adaptation of Lilo & Stitch, set to release in UK cinemas on 21st May, kids can fill and decorate their scrapbooks with thoughts and memories along with Stitch and his friends. They can kick start their sticker collections with a Starter Pack which includes a sticker album featuring a detachable folder with postcards and bookmarks, plus five sticker packets. There are a total of 192 stickers to collect including 48 special stickers to look out for.
The collection also includes the Box – 36, which includes 36 packets with five stickers in each; the Multipack, which includes six sticker packets, each packet containing five stickers; and the Multi-set, which includes eight sticker packets with five stickers in each.
Stitch Super Scrapbook Sticker Collection launches on 5th June and is supported with a heavy-weight marketing campaign which includes mass influencer sampling, promotional album giveaways, social posts, an Amazon Brand store collaboration and hundreds of floor display units across grocery and toy channel retailers. The launch will also be supported by paid for digital media across Meta and YouTube.
With the return of Lilo & Stitch to the big screen, demand for merchandise featuring Disney’s iconic blue alien is set to increase. Eolo Toys is ahead of the trend with an extensive Stitch product lineup that continues to grow for upcoming seasons, offering a wide selection of high-quality, engaging products. From high-energy outdoor play to collectible and sensory toys, Eolo’s Stitch range includes something for every type of fan. The Biggie Bouncerz and Lit'L Biggie Bouncerz bring unique inflatable characters covered in soft fabric, making them ideal for indoor and outdoor use. They come with a convenient hand pump and include an easy-deflation valve, which helps to deflate them after use and to store them easily.
The Squishy Stitch fidget and sensory figures, available in pearlescent and translucent finishes, provide a satisfying, squeezable experience. The Stitch Fidget Figures and Infinity Cube keep hands busy with endless fidgeting possibilities, offering both entertainment and relaxation. The Fidget Figures come in six different Stitch poses and styles; kids can choose their favourite design or collect all six. They include a clip so kids can hang them on their backpacks, tapping into the trend of charms and accessorising. Eolo’s Foamates Stitch figures feature ultra-soft, slow-rebounding foam to stretch and squish.
Complementing these best-sellers, Eolo has also introduced a tabletop game range featuring Stitch-themed gameplay, designed to engage both kids and families. Including an Air Hockey game, a Football Game and a Space Pinball game, they are all easy to set up and feature a compact design, making them easier to store after play.
In outdoor play, plastic and nylon kites capture the adventurous spirit of Stitch. These kites offer a fresh way to enjoy one of Disney’s most iconic licences. Eolo Nylon kites include a patented pop-up system that makes them ready to fly in seconds, and they come with a reusable kite tote to carry them everywhere.
With such a diverse portfolio, Eolo Toys is already preparing to expand its Stitch range for the spring 2026 season, bringing in new products to meet this ever-growing demand. As the movie premiere approaches, retailers and distributors can leverage Eolo’s standout designs, quality craftsmanship and proven track record in licensed toys to drive sales and maximise engagement.
Hot on the heels of the Lilo & Stitch live-action film release, Epoch Making Toys will be launching two Aquabeads Stitch sets. The Stitch Keychain Craft Kit features 700 beads, two keychain attachments and straps, so fans can turn their Stitch creations in to cool keychains. The Stitch Nail Designer Kit includes different themed nail creations which can be used to make 40 unique designs, featuring both Stitch and Angel. In addition, Pati-school will welcome a Stitch set. This set comes complete with blue Pati-school paste, paper decorations inspired by Stitch and three treat-inspired craft bases that can be used as a treasure box and keychains.
Canenco
www.canenco.com | toys@canenco.nl
Canenco and Hunter Price International have come together to bring to life the playful and mischievous spirit of Disney’s Stitch, through a collection of creative play, accessories and stationery products. The extensive product range is designed to capture the cheeky nature of Stitch while offering something for every fan.
The assortment includes plaster paint sets, stationery, novelties, diamond painting kits, modelling dough and spray pens. Each of these products has been crafted to encourage creativity and fun, ensuring that fans of all ages can immerse themselves in the world of Disney Stitch. The collection stands out with its vibrant designs and highquality materials which reflect the charm and energy of Stitch himself. From school supplies to arts & crafts, every item is full of the alien’s playful essence, making them ideal for kids, collectors and Disney enthusiasts.
In the UK, Canenco’s exclusive distribution partner, Hunter Price International (home@hunterprice.co.uk), ensures access to the extensive ranges of Disney Stitch products. Meanwhile, Canenco, the manufacturer and licensee, handles distribution across the rest of Europe and globally directly, ensuring that Stitch is accessible across the world.
For more information about Disney Stitch and the product ranges available in each territory, please get in touch with Canenco or Hunter Price International.
