WORLD CLASS CATTLE | WORLDWIDE NEWS
sire: Cooper Nash dam: KCDA 6
sire: Dam Nash dam: JWS Ices Lyric
sire: Cooper Nash dam: DKMC 266 Ice (Phoebe)
sire: Dam Nash dam: JWS Ices Lyric
sire: Cooper Nash dam: DKMC 266 Ice (Phoebe)
LETTER FROM THE EDITOR
Celebrating milestones and minis in 2025!
Dear Readers,
As 2024 draws to a close, it’s amazing to reflect on how quickly the year has flown by here at The Journal. We’re excited to bring you our third edition, which is made possible by the trust and support of breeders who have partnered with us to showcase their operations. Seeing our magazine make waves around the globe has been incredibly rewarding, and we hope it’s helped foster new friendships and facilitated fruitful business connections within the mini Hereford community.
This summer marked a milestone with the launch of the Certified Mini Hereford Beef (CMHB) program—a much-needed initiative for our industry. We’re grateful to everyone who has joined us on this journey so far. The CMHB program aims to promote the sale of mini Hereford beef, and we’re thrilled to be building this vital aspect of the mini Hereford world together.
In this edition, we’re also excited to share the State of the Mini Hereford survey results we introduced earlier this summer. We believe the insights gathered will be invaluable for breeders, enthusiasts, and anyone invested in the future of Mini Herefords.
Additionally, this issue brings you a range of stories showcasing our community’s passion and dedication, including Block-R Barnyard’s famous Skittles. Don’t miss the inspiring story of White Buffalo Ranch, a dedicated mini Hereford breeder in the scenic hills of Tennessee, and a profile on some of New Jersey’s finest beef producers. You’ll also meet Blake Buck, the 2024 NWSS Showmanship Winner from Wisconsin, whose journey with mini Herefords is nothing short of impressive.
Continuing the origin story of mini Herefords, we journeyed to Sequim, Washington, where we met Betty Johnson from Straitside Ranch, home to the first polled mini Hereford cattle. Her story is the perfect example of resiliency and an inspiration to women of all ages raising mini Herefords.
Thank you for your continued support. We look forward to connecting, celebrating achievements, and sharing the vibrant world of mini Herefords.
Warm regards,
Kyle Shipley
Editor-In-Chief
The Mini Hereford Journal
PUBLISHED BY Mini Hereford Media, LLC
MANAGING EDITORS
Kyle Shipley
Arianne Shipley
FIELD STAFF
Dane Bergin
940-631-9214
Kyle Shipley 903-879-4703
EXECUTIVE DESIGNERS
Alex McIntosh
Connie Barbour
CONTRIBUTING WRITERS
Amanda Morgan
Diane Vogel
Tresa Ryan
Shane Bedwell
The Mini Hereford Journal is the home for all Mini Hereford enthusiasts, highlighting news, trends, education, and livestock shows around the globe. Learn more at tmhjournal.com.
The publisher reserves the right to decline any advertising for any reason at any time without liability, even though previously acknowledged or accepted.
Cover Photo: “Fenceline Hangs with Hank the Tank”
Taken by Alex McIntosh at McIntosh Minis in Ellensburg, WA.
KLD 50K 883F ET x RHH Shotgun Betty
HCC Jake The Jailbird ET
BR Tyrion 7245 x RHH Shotgun Betty
HCC Uncle Sam ET
BR Tyrion 7245 x RHH Shotgun Betty
AHA Hot Topics
Performance Matters
An article from the American Hereford Association November 2024 Hereford World Magazine.
Accuracy is Everything
New DNA-based initiatives position Hereford for ongoing success.
By Shane Bedwell
It’s s simply amazing how far technology has come and what we can measure and track in terms of the potential genetic merit of Hereford cattle. From weighing cattle to ultrasound and DNA, we have the opportunity to gain a tremendous amount of accuracy on young, non-parent animals.
Although often taken for granted, building genetic prediction accuracy starts with ensuring the pedigree is accurate. DNA enables genomic-enhanced expected progeny differences (GE-EPDs), but it also offers the significant advantage of verifying parentage. Correct parentage is the basis for any accurate EPD calculation. It might surprise you to know that 8-10% of the animals submitted for registration to the American Hereford Association (AHA) each week do not qualify to one or both of their parents. These are unintentional mistakes, and many do come from multi-sire pastures, but it underscores the ongoing need to collect DNA.
The AHA implemented the AI sire rule many years ago, which requires a genomic profile and parent verification for a bull to be AI-permitted. Since September 2020, these sires must also be tested for all known genetic abnormalities.
Moreover, the AHA implemented the walking sire and donor dam permit rules in 2011, which require a genomic profile and parentage verification checked where available. These all have been important breed improvement initiatives that have strengthened the genetic evaluation.
This last spring, AHA president, Wyatt Agar, was charged by the AHA Board of Directors to assemble a task force to review all aspects of the organization’s use of DNA, from current rules to the genetic abnormality policy and the future of sample storage. Task force members included Mark Cooper, Mark Squires, Dave Bielema, Charlie Boyd and Sam Shaw. The task
force met several times over the summer to discuss current DNA policies and develop recommendations for the AHA Board. You can see the changes adopted by the Board and approved for the AHA herd book in the “Board Highlights” published in the October 2024 issue of Baldy Advantage (Page 78). All of the updates are important, but I want to highlight a couple of them here.
STAYING AHEAD OF THE CURVE
Building upon current permit rules, walking sires and donor dams, born on or after Jan. 1, 2026, will be required to not only have a genomic profile but also must be parent verified and tested for all known genetic abnormalities. Essentially AI sires, walking sires and donor dams will have the same requirement going forward. Given the impact that each has on a herd, this makes logical sense and will strengthen the registry and genetic evaluation for years to come.
The task force and AHA Board also spent considerable time reviewing policy regarding the release of genetic abnormality information. The bottom-line sentiment was that more information is better.
Upon the release of a new genetic abnormality, the AHA will publish the affected animals and their parent(s), if available. Additionally, the AHA will publish the genetic abnormality results of all animals involved in research and discovery of a new genetic condition. Along with this, a new rule was added: once a sire achieves 0.80 weaning weight accuracy, the AHA will whole-genome sequence (when DNA is available) these sires. This genomic reference library will be used for research and breed improvement objectives. If available, the results of these sires will be published when a new genetic abnormality is released. Again, this will allow for more data and information to be released
Shane Bedwell is the chief operating officer and director of breed improvement of the American Hereford Association. He can be reached at sbedwell@hereford.org.
upon the announcement of a genetic abnormality release. Strengthening the AHA genomic reference library will also improve the genetic evaluation.
Finally, if an AHA member wants to whole-genome sequence any animal they own, whether it’s a donor cow or a young bull, please contact me. This technology has become fairly affordable compared to what it used to be, especially considering the information it provides today and the powerful resource it provides for the future.
I thank the task force and AHA Board for these progressive initiatives, which continue to propel the breed forward. As always, keep them sound.
Current NRSP Sires
The American Hereford Association’s National Reference Sire Program (NRSP) is designed to identify and validate the genetic merit of young sires that offer seedstock producers and commercial users opportunities to improve their herds for specific traits and a combination of traits. It also provides ongoing confirmation of the profitability associated with Hereford genetics. These are the NRSP sires (and their registration numbers) currently used at Olsen Ranches, Harrisburg, Neb.
KCF BENNETT MONUMENT J338 (44320126)
L III EFBEEF TALL GRASS 2017 (44355900)
R IDENTITY 6112 (44360793)
STELLPFLUG GUNSMOKE 222 ET (44400396)
WHITEHAWK 490H VOLTAGE 242K (44430488)
SHF LEGION H315 L060 (44442417)
SHF LOCKE 569G L340 ET (44443184)
JC L1 STAR DOMINO M8086 206K (44447490)
SCHU-LAR EFBEEF COMMAND ET (44447592)
GG MCF VERIFIED MERIT 323L (44450972)
WALKER FULL CIRCLE 3511ET (44454927)
CHURCHILL SMOKEY 3128L ET (44462190)
NJW 79Z 029H VISTA 147L ET (44486345)
H RICHMOND ET (44491260)
ASM 405B RED MAN 325L ET (44491851)
CMF 1720 GOLD RUSH 569G ET (Reference) (44108010)
Executive Summary: State of the Mini Hereford Report
This State of the Mini Hereford Executive Summary provides highlights from 119 breeders worldwide, covering profiles, herd size, production, market trends, and community feedback.
BREEDER PROFILE
• 77% of breeders raise only registered mini Herefords.
• 71% of breeders manage polled and horned genetics, with only 19% focusing solely on polled cattle.
• Breeders (from the survey) span 29 U.S. states and four countries (New Zealand, Australia, Belgium, and the United States), with Texas (26%) leading, followed by Missouri, Iowa, Wisconsin, Arkansas, Ohio, and Oklahoma.
• More than 65% of respondents have herds of 20 head or fewer, reflecting the breed’s popularity with small-acreage and hobby farms.
• 8% of respondents reported having 50+ head
PRODUCTION & HERD MANAGEMENT
• Stocking rates vary depending on pasture quality, climate, and grazing strategy—37% use one cow per acre, and 17% use two cows per acre.
• Higher-Density Stocking: 9% have three cows per 1 acre, reflecting higher forage productivity or rotational grazing.
• Lower-Density Stocking: Breeders in arid regions or on native pastures reported lower rates, such as one cow per 2 acres (12%) or one cow per 3 acres (7%).
• 52% of breeders sell mini Hereford beef, showing a growing interest in direct-to-consumer beef production. Most beef breeders process only 1-5 steers annually, pointing to the breed’s role in small-scale beef production.
• Common health issues include: *(Note: breeders gave multiple responses, so each was counted separately)
• Pink eye (59%)
• Lice (37%)
• Calving complications (16%)
• Respiratory issues (16%)
• Hoof rot (11%)
• Cancer eye (8%)
SALES, MARKETING, AND PRICING
• Due to an error on the survey form, only 72 (60.5%) of 119 respondents could be calculated for the question regarding the average sale price for mini Herefords. However, 49% of the 72 respondents reported selling most mini Herefords for $1501-$2500.
• Steers typically sell for less than $1500, indicating a primary use for beef production.
• Premium animals, like show-quality heifers and donor cows, command higher prices, selling for $3501-$5000+.
• Heifers range from below $1000 up to $5000+.
• Most bull sales occur in the $1001-$2500 range.
• Cows dominate the $2001-$5000+ range, suggesting that experienced cows (possibly pregnant or donor cows) command higher prices.
• Breeders target multiple markets: *(Note: Since breeders could choose multiple categories, the percentages add up to more than 100%.)
• 71% market to hobby farmers and breeding market
• 66% market to show cattle market
• 34% market to pet buyers
• 45% market to beef buyers
• 8% keep them all
• Livestock shows (55%) and word of mouth (42%) are key discovery methods, followed by internet searches (34%) and social media (32%).
SHOW COMMUNITY & BREED INTEGRITY
• Exhibitor Participation:
• 56% of breeders exhibit mini Herefords at livestock shows, with the majority attending 1-5 shows annually.
• Concerns About Breed Integrity:
• 29% of breeders are concerned about height standards, particularly with Herefords being shown as mini Herefords.
• Breeders also want to see better enforcement of show rules and more certified/experienced judges who understand mini Hereford cattle.
• Many breeders called for unifying the two Junior National shows to create a more consistent competition structure for youth exhibitors.
HEIGHT PREFERENCES
• Female Height:
• 80% of breeders prefer mini Hereford females in the 41-45 inch range.
• 46% of breeders prefer a height of 41-43 inches.
• 34% of breeders prefer a height of 44-45 inches.
• Only 17% of breeders prefer females in the 35-40 inch range, and just 3% prefer cows taller than 45 inches.
• Bull Height:
• 69% of breeders prefer mini Hereford bulls in the 44-48 inch range.
• 37% of breeders prefer a height of 44-45 inches.
• 32% of breeders prefer a height of 46-48 inches.
• Only 10% of breeders prefer bulls in the 35-40 inch range, and just 5% prefer bulls taller than 48 inches.
KEY TAKEAWAYS
1. Registered mini Herefords: 69% prioritize registered cattle, reflecting breeder focus on breeding stock, show cattle, and the hobby farm market.
2. Beef production growth: 52% of breeders sell mini Hereford beef, typically processing 1-5 steers yearly, signaling increased direct-to-consumer beef production.
3. Rising sales prices: Most mini Herefords sell for $1501-$2500, with premium animals like show-quality heifers and donor cows often exceeding $3500. Steers sell for under $1500.
4. Show participation: 52% of breeders exhibit mini Herefords at 1-5 shows per year. Calls for unification of Junior Nationals and certified judges are growing.
5. Breed integrity: Breeders seek stronger enforcement of height standards and consistent show rules.
Thank you to everyone who participated in the survey. A full report will be available online, offering insights for breeders, industry leaders, and The Mini Hereford Journal about the breed’s status and growth opportunities.
AHA Reg# 44350609 | 46” hip height at 2 years Owner TR2K Mini Herefords Breeder Jace Cunningham
Exceptional set of calves due this fall with TR2K Mini Herefords in Huntington, Indiana. Semen straws conveniently located in Texas and Indiana.
CAM HANK THE TANK
Minis Down Under
Bridging Continents with Mini Herefords: An Aussie-American Exchange
Tresa Ryan, Lazy 2 R Mini Herefords, Contributing Writer
Southern Missouri is a cattle country. And in a state with a reputation for producing more beef cows than any other state in America (except Texas), there is no shortage of high-quality mini Herefords. Even in small towns like Birch Tree, Missouri, with a population of less than 600, you can find them at Lazy 2 R Mini Herefords, owned by Hal and Tresa Ryan.
Recently, the Ryan family had a unique opportunity—they welcomed visitors from across the globe—Australian mini Hereford breeders Mel and Scott Huxtable of VonGlen Ag. While visiting the United States to see family, they also took the opportunity to explore American mini Herefords. The Huxtables spent a rainy afternoon with the Ryans, exchanging insights, evaluating cattle, and forming connections across continents.
Back in Australia, Mel and Scott have raised classic Herefords for seven years on their farm, VonGlen Ag, which also includes sheep and an agricultural business that provides custom farming, fertilizer, and fencing services. When comparing mini Herefords in Australia to those in the United States, Mel explained, “We breed our cattle a little bigger as a whole.” In Australia, the maximum height for males and females to qualify as mini or classic Herefords is 120 cm (just under 48 inches). However, at Lazy 2 R, the target size is slightly smaller, with females ranging from 42–45 inches and bulls from 43–46 inches. Mel also noted that Australian mini Herefords must be fourth-generation miniatures to be officially recognized by their association.
Like the Ryans, Mel and Scott are committed to producing structurally sound, productive cattle that thrive in diverse environments. Mel has marketed her calves as ideal for small-acreage farms or even as family-friendly pets. Alongside other Australian breeders, she’s educating farmers on the benefits of using mini Hereford bulls as maiden sires (first-time sires) to improve calving ease without sacrificing calf quality.
Interestingly, the Huxtables’ region in Australia shares similarities with southern Missouri regarding vegetation and forage availability, though the seasons are opposite. Scott explained that they supplement their cattle with hay for about five months of the year, comparable to the winter feeding period in southern Missouri.
As the rainy afternoon wore on, the Huxtables and Ryans discussed their countries’ many similarities and differences in agricultural practices. The visit ended with an exchange of ideas and a shared enthusiasm for the future of mini Hereford cattle on both sides of the globe. More than just fellow breeders, the Ryans, and Huxtables parted as friends, united by their passion for mini Herefords and their commitment to advancing the breed—wherever in the world they call home.
Top: Hal & Tresa Ryan, Owners of Lazy 2 R Mini Herefords.
Left: Scott & Mell Huxtable, Owners of VonGlen Ag.
Below: Calves at the Lazy 2 R.
Barnyard Tales: Teaching the Next Generation
Amanda Morgan, Block-R Farms, Contributing Writer
On a small farm in southern Arkansas, a cow named Skittles is preparing for a big day. Soon, she’ll head downtown to El Dorado, Arkansas, and meet a crowd of eager kids. Alongside her barnyard friends, Skittles will spend the day giving young (and young-at-heart) visitors a hands-on farm life experience. Despite the peeling paint and dents, her trusty blue trailer is ready to haul her into town. As Skittles steps off the trailer, she’s greeted by a chorus of excited voices calling her name: “SKITTLES!”
Block-R Barnyard started in 2021 with the birth of Skittles, who quickly became the heart of this unique traveling petting zoo. Trained to work with children with special needs, Skittles quickly won over the community, bringing smiles to every event she attended. Of course, no petting zoo is
complete without a few friends—soon, Pickles the miniature horse, Annie Ann and Polka the goats, Rocky the sheep, and many others joined the crew. But even with her barnyard friends by her side, Skittles remains the star of the show.
Skittles’ journey as a special needs-trained companion began with one family: the Carters. Their daughter, Sawyer, has Angelman’s Syndrome, a genetic condition that affects her mental development, mobility, and more. From the first meeting at the 2021 county fair, Sawyer and Skittles shared an instant bond. Although Sawyer is non-verbal, her joyful sounds and excited movements showed Skittles that communication comes in many forms. Over time, Skittles learned to respond calmly to Sawyer’s unique ways of showing affection, adapting to her movements. For Skittles, every visit with Sawyer is a lesson in patience, love, and understanding.
Through countless visits and training sessions, Skittles grew to trust her growing family and adapt to different needs. Skittles is a regular in the town Christmas parade (with her fourth appearance coming up this December) and has traveled with the Block-R Barnyard crew to schools, fairs, and festivals across the region. When kids see the old blue trailer pulling in, they know the fun is about to begin. Despite being the community’s beloved icon, no matter where they go, if Sawyer is there, time stops for Skittles—their bond is as strong as ever, and Sawyer proudly declares Skittles as “her cow.”
Today, Block-R Barnyard is fully booked for the fall and is already scheduling events into the new year. Skittles will continue her mission of spreading joy and teaching the next generation about life on the farm, one event at a time.
To keep up with Skittles and her barnyard crew’s adventures, visit their Facebook page at www.facebook.com/blockrbarnyard.
Above: Skittles In A Bikini (Photo By: Mainstreet El Dorado)
Below: Miss Saywer and Skittles enjoying the day.
Left: Moo, Annie Ann, Rocky and Pickles.
Right: Pickles.
AHA#
x Silly Sammys Silly Millie 2023 MHBA Jr. National Champion Prospect Steer
Certified Beef Program
A Growing Legacy: Certified Mini Hereford Beef Gains Momentum
In the summer edition, we were excited to introduce you to Certified Mini Hereford Beef (CMHB)—an innovative program poised to elevate the mini Hereford beef industry to new heights. For breeders, this initiative offers tremendous potential to enhance marketing efforts, boost consumer recognition, and create a unified identity for our exceptional beef.
As mini Hereford breeders, we stand to benefit immensely from this program. CMHB isn’t just about branding; it’s about building community and ensuring the success of everyone involved. We thank the pioneering breeders who have stepped up to champion this cause, contributing their time, resources, and expertise to promote mini Hereford beef.
LEADING THE WAY: FOUNDING FARMS
The following eight farms have been instrumental in establishing CMHB’s foundation. They will continue working together to provide updated, user-friendly, relatable, and informative marketing materials that will empower you to showcase your beef to consumers:
BenzWick Acres - Stuyvesant, New York
Black Canyon Mini Herefords - Olathe, Colorado
Creek and Stone Cattle - Sicily Island, Louisiana
Diamond H Cattle - Amalga, Utah
Glory Farms - Streetman, Texas
Lazy 2 R Mini Herefords - Birch Tree, Missouri
Rolling G Minis - Tennessee Colony, Texas
RWV Land and Livestock - Jackson, New Jersey
Did You Know?
EXPANDING OUR PRESENCE
A vital component of the CMHB initiative is developing a dedicated CMHB website. This online platform will serve as a central hub for resources, updates, and tools, further expanding the reach and visibility of mini Hereford beef. We aim to connect breeders and consumers in meaningful ways that drive demand for this unique beef offering.
JOIN THE MOVEMENT
Now is the time to get involved! If you’re a mini Hereford breeder looking to amplify your marketing and help shape the future of our industry, we invite you to join us. Contact us at theminiherefordjournal@ gmail.com.
After researching other cattle breeds, we developed a list of essential requirements commonly found in their branded beef programs that will help promote consistently high-quality Certified Mini Hereford Beef (CMHB).
Basic Requirements
1. The animals are purebred or at least one-half mini Hereford.
2. All cattle have been raised and handled humanely and in accordance with Beef Quality Assurance (BQA) or similar guidelines.
3. Before processing, no added hormones, steroids, or antibiotics have been applied/fed to the animals.
4. Health records, including vaccinations and all other treatments, will be kept on all animals marketed as CMHB.
5. The minimum carcass weight of all processed animals is 350 pounds.
6. Carcasses will be aged a minimum of 7 days.
In 2024, we sent a survey for the State of the Mini Hereford Report with a few questions about beef production. Here are a few key insights from the 119 respondents.
Beef is a Growing Market: Number of Mini Hereford Steers Processed Annually:
52% of breeders sell mini Hereford beef, highlighting a growing trend toward direct-to-consumer beef sales, with breeders leveraging mini Herefords as a viable option for families seeking smaller carcasses, direct sales, or whole-beef options.
(the data below is based on the 52% of breeders who produce mini Hereford beef)
85% of breeders process 1-5 steers per year, likely filling personal freezers or selling small amounts of direct-to-consumer beef.
10% of breeders process 6-10 steers per year, representing a more formalized approach to beef production.
5% of breeders process more than 10 steers per year, indicating that large-scale beef production is rare in the mini Hereford community.
Photo courtesy of Glory Farms, Streetman, Texas.
Grassroots Gourmet: Bringing the Garden back to the Garden State
Diane Vogel, RWV Land & Livestock, Contributing Writer
When people think of New Jersey, the bustling Manhattan skyline and highways lined with puffing smokestacks on the New Jersey Turnpike often come to mind. But those images overlook the state’s quieter side—its green fields, farms, and livestock. It’s not called the “Garden State” for nothing.
Jeff and Diane Vogel, owners of RWV Land and Livestock in Central New Jersey, are helping to reshape that image. As second-generation farmers, they could have continued raising full-sized Herefords like Jeff’s father, Roger. Instead, they chose a smaller path, opting for miniature Herefords. The breed’s gentle disposition, lower impact on pastureland, and the rising interest in sustainable, small-scale farming made it an easy choice.
After nearly fifteen years of raising their herd and selling shares to family and friends, the Vogels expanded their operation. They found a USDA-certified butcher to sell individual cuts of their beef, creating a farm-to-table experience for their local community. This meant longer trips for processing, with the closest butcher over two hours away—but the Vogels knew it would be worth bringing their beef to more people.
Earlier this year, the Market at RWV opened its doors, offering locally raised beef straight from the farm. The response was overwhelming. Customers, young and old, came for different reasons. Some wanted to support a local business, and others were drawn to the idea of eating beef from animals raised with care—free from the crowded conditions common in industrial farming.
Demand skyrocketed. The Vogels had sold out within three weeks and scrambled
Lady Farmer’s After Chore Cocktail Recipe
-Cranberry Juice -Splash of Sprite -Shot of Peach Schnapps
-Shot of mango rum -As much vodka as you need!
to arrange another butcher appointment. “We had no idea how crazy it would get,” Jeff admits. “One customer bought every rib-eye steak we had. Now, I make sure to keep a few cuts for my own grill,” he laughs. For Jeff and Diane, it’s a welcome challenge, one that reflects a growing desire for sustainably sourced, locally raised meat.
The Market at RWV is located in Jackson, NJ—far, far away from the smokestacks. Visit their farm or follow them on Facebook at The Market at RWV Land and Livestock.
This edition’s Grassroots Gourmet brings a fun twist from Diane Vogel of RWV Land and Livestock and The Market at RWV! Diane steps out of the kitchen and into the evening with a refreshing “after-chores” cocktail, perfect for winding down after a long day on the ranch. Her recipe blends cranberry juice, a splash of Sprite, a shot of peach schnapps, a shot of mango rum, and “as much vodka as you need.
Here’s to the hardworking women of mini Herefords! #ladyfarmerneedsacocktail
Cheers!
The Market at RWV located at 351 Pfister Rd. Jackson, New Jersey
Jeff and Diane Vogel, Owners of RWV Land and Livestock & The Market at RWV
How’s it Hanging: Beef Production Results
Welcome to the TMHJ “How’s It Hanging” Beef Production Report, where we break down five farms’ mini Hereford beef production results and showcase their exceptional quality and efficiency.Whether you have a grain-fed or grass-fed operation, Mini Hereford breeders across the USA and beyond consistently deliver premium beef to consumers. As breeders, we must raise awareness that these cattle produce some of the most tender and flavorful meat. Our aim with this report is to highlight the outstanding characteristics of mini Hereford cattle and the superior quality of their meat.
Highlighting Beef Production Results
We’ve compiled results from five farms, each showcasing the versatility and efficiency of mini Hereford cattle. These farms exemplify the adaptability of mini Herefords, whether grass-fed or grain-finished, showing that premium quality can be achieved through various management styles. Here’s how they performed:
City, State Enid, Oklahoma Tennessee Colony, Texas Jackson, New Jersey Fedora, South Dakota Everett, Pennsylvania
Price List Spotlight: Rolling G Hills
“Beef Built on Quality and Care”
In the quiet countryside of Tennessee Colony, Texas, Rolling G Minis has mastered the art of raising premium mini Hereford beef. Known for their commitment to natural, humane practices, Rolling G delivers exceptional flavor and tenderness that sets their beef apart from the competition.
The team at Rolling G swears by their grass-fed and grain-finished method, finding it produces meat with exceptional tenderness, flavor, and a well-balanced fat content. “The beef was absolutely exceptional,” they shared. Their approach skips hormones and typically avoids antibiotics thanks to the herd’s robust health, supported by annual 8-way vaccines and wormer.
Pricing: Whole, Half, or Individual Cuts
Rolling G Minis prefers to sell steers on the hoof, offering them for $4 per pound live weight, which includes basic processing. For buyers seeking individual cuts, their pricing is as follows:
Ribeye
$14
T-Bone
Sirloin
Roasts
$12
$9
$7
Ground
$6
Tenderized Round $7
Brisket
$7
Liver/organs
$4
Rendered Tallow $20/pint
Specialty items, like organ meats and tallow, are available by custom order, and buyers can also request additional processing options such as patties or tenderizing for an extra fee.
“The beef was absolutely exceptional. We have found that we prefer grass raised and finished on a small gass pasture with free choice grain for 75 days. The meat is much more tender and has a better flavor and fat content than finishing on grass alone.” - Devin Grider, Rolling G Minis Rolling G Minis demonstrates the remarkable potential of mini Hereford beef, blending natural farming practices with modern finishing techniques to create a truly outstanding product. Whether you’re buying on the hoof or ordering individual cuts, their operation is proof that great beef starts with great care.
This winter’s beef production results reflect the growing success of mini Hereford breeders. Each farm’s ability to adapt their operations while maintaining high-quality standards is a testament to the breed’s versatility.
Do you have beef production data to share? Email us at theminiherefordjournal@gmail.com to feature your results in the next issue. Let’s continue celebrating the excellence of mini Hereford beef together.
Mini Hereford Prime Rib on the grill. Photo courtesy of Hat City Cattle Company, Fedora, South Dakota.
SPOTLIGHT
BIG WINS IN THE MINI HEREFORD RING
Meet Blake Buck, a young rancher who’s taking the mini Hereford world by storm,
one show at a time.
Submitted by Kyle Shipley
Blake Buck has been passionate about mini Herefords for four years, and he’s already making a name for himself on the show circuit. Inspired by a family trip to the World Beef Expo, Blake’s journey with mini Herefords started with a single cow—and
it’s been “full speed ahead” ever since. Alongside his beloved heifer, Cupcake, Blake has won banners, buckles, and bragging rights. But beyond the awards, it’s the friendships, the memories, and the thrill of competition that fuel his love for the breed. Editor Kyle Shipley caught up with Blake to talk about his journey, his biggest wins, and his best advice for future mini Hereford show stars.
—Continue to read the rest of the interview on the next page.—
Kyle Shipley (KS): How long have you been showing mini Herefords?
Blake Buck (BB): I’ve been showing mini Herefords for four years now, and I love it more every year.
KS: What got you started with mini Herefords?
BB: I wanted to show cattle, so my parents took me to the World Beef Expo in Milwaukee two years in a row. We walked around, watched the show, and talked to different exhibitors to see which breed would be the best fit. When we met Kurt from Hoban Miniature Herefords, he told us how great the breed is, especially for younger kids. After that, we knew mini Herefords were perfect. We got our first mini, and we’ve been all-in ever since!
KS: What’s your favorite thing about showing mini Herefords?
BB: They’re so easy to handle and fun to work with. Their size makes them less intimidating when you’re learning, so they’re a great breed for new show kids. Plus, they really help you build your confidence and skills as a showman.
KS: Do you have a favorite show?
BB: Definitely the National Western Stock Show in Denver. I did really well there, and the people and competition were amazing. Plus, the road trip was awesome! Traveling through different states and seeing all the scenery made it even more fun.
KS: Who’s your favorite cow in your herd?
BB: That’s easy—my favorite cow is CX3 Champs Cupcake 124. We got her from Christenson Cattle Company in 2021, and she’s been my best friend ever since. She’s sweet and kind, and she never runs away when I come out to the pasture to hang out with her.
KS: What advice would you give to new show kids?
BB: Put in the time at home! Practice a lot and get to know your animal. When you’re in the show ring, just go out there and have fun. And then, when you get back home, keep working on the things you need to improve.
KS: What happens to your cattle after you’re done showing them?
BB: After we’re done showing our heifers, they join the cow group. I have a steer named Ace who was great in the ring—now he works as a heat detector! We’ve also raised two steers for beef, and the meat has been amazing.
KS: Do you have a breeding process?
BB: We use artificial insemination because we don’t have a herd bull right now. We try to match each cow with the right bull to improve our genetics. We’re also really focused on promoting the mini Hereford breed here in Wisconsin so that there’s a mini Hereford division at shows across the state.
Above: Blake showing CX3 Miss Chloe 148ET at the 2024 National Western Stock Show (NWSS).
Below: CX3 Miss Chloe 148ET, 2024 NWSS Division Champion,
Blake & CX3 Champs Cupcake 124
Exhibitor Spotlight continued...
KS: Do you see yourself sticking with mini Herefords in the future?
BB: Absolutely! I love mini Herefords and plan to keep working with my parents to grow our herd and improve our genetics. I can’t imagine not having minis.
KS: Have you won any cool awards?
BB: Yes! I’ve been really lucky. I’ve won banners, money, and awesome prizes over the years. The Miniature Hereford Summer Showdown in Illinois has the best prizes—last year, our tack room was packed with cool stuff! I won a wooden pub table and other amazing things. I’m really grateful my parents support me and travel with me to shows.
KS: What’s been your biggest accomplishment so far?
BB: My biggest accomplishment was with CX3 Miss Chloe 148ET. At the National Western Stock Show, we won Reserve Champion Summer Intermediate Heifer in both the Junior and Open Show. I also won a belt buckle as Grand Champion Junior Showman. I love showmanship, so winning that buckle was the best feeling!
KS: If you could change one thing about showing, what would it be?
BB: I’d take the “politics” out of it. Sometimes the most deserving animal or showman doesn’t win, and that’s tough to watch.
KS: What advice would you give to adults in the show world?
BB: I think adults could focus less on winning and more on having fun and making friends. There’s a lot of pressure to do well, and I think it would be better if everyone focused on enjoying the experience.
With his commitment, hard work, and genuine love for mini Herefords, Blake Buck is well on his way to becoming a top competitor in the show ring. From early mornings in the pasture to the thrill of a big win, Blake is proof that passion and dedication can take you far—even at a young age. Keep an eye out for more from Blake and his favorite mini Herefords as he continues to make his mark in the cattle world!
Above: CX3 Champs Ace 136 at Badger Brawl
Below: Blake exhibiting CX3 Miss Ava 126.
STRAITSIDE RANCH
Where Legacy, Love, and Polled Mini Herefords Thrive
By Kyle and Arianne Shipley
When you think of where to raise cattle, the northwesternmost corner of Washington probably isn’t the first place that comes to mind. With Canada to the north and the Pacific Ocean to the west, the town of Sequim (pronounced “Skwim”) is best known as the “Lavender Capital of North America.” Thanks to a unique “rain shadow” effect from the Olympic Mountains, it receives only 16 inches of rain annually—far less than its rainy Pacific Northwest neighbors.
But beyond the rows of lavender fields and unexpected sunshine lies a story just as rare as the climate. On a scenic 19-acre piece of land tucked between the Olympic Mountains and the Strait of Juan de Fuca, you’ll find Straitside Ranch, a place where patience, love, and a vision for something bigger have transformed not only a family but an entire breed of cattle.
This is where John and Betty Johnson built their legacy—a legacy that continues to thrive, even after the loss of one of its founders.
In 1971, John and Betty Johnson started their life together, and just two years later, they settled in Sequim, Washington. They put down roots in the land and in each other, and by 1984, they had purchased property that soon would become Straitside Ranch. While most of their neighbors opted to grow lavender, John and Betty had something else in mind—cattle.
John, an engineer for the MV Coho ferry, spent his workdays crossing the Strait of Juan de Fuca, a body of water that would later inspire the ranch’s name. His time on the water connected him to the landscape, but it was on land where he pursued a different dream. By 1982, John was raising polled Hereford cattle, and as with most farmers and ranchers, his mind was always turning over ideas for improvement. How could they maximize the value of their small acreage? How could they create something truly special?
That’s when inspiration struck.
One day, while flipping through an exotic animal magazine, John spotted an ad from Largent’s Point of Rocks Ranch in Fort Davis, Texas. The ad featured miniature Herefords—a smaller version of the Hereford breed he already loved. However, as John studied the concept more closely, he realized there was a crucial gap in the market: there were no polled miniature Herefords.
The idea sparked something in John and Betty. If polled mini Herefords didn’t exist, why couldn’t they be the ones to create them?
PIONEERING A BLOODLINE: THE BIRTH OF THE POLLED MINI HEREFORD
The Johnsons reached out to Rust Largent, and what began as a business transaction quickly grew into a friendship. In 1994, Rust made the 2,000mile journey from Texas to Sequim, delivering a bull named LS Nugget 28. While Nugget 28 showed promise, he wasn’t quite the right size for their polled Herefords yet. So, Rust sent semen from another bull, LS Nugget 13, which allowed the Johnsons to breed mini Hereford genetics into their polled Hereford cows through artificial insemination (AI).
The process was slow and meticulous. Breeding for size and temperament takes time, but John and Betty were patient. By 1997, their hard work paid
off—25 calves hit the ground, all a blend of mini and polled Hereford genetics. The herd was smaller in height, sturdier, and exactly what they had envisioned. They could then breed these smaller framed Herefords to the original bull they bought from Largent, LS Nugget 28.
But they weren’t finished yet.
In 1999, the pivotal moment arrived. That year, SSR Tracer was born—the first homozygous polled mini Hereford bull on Straitside Ranch and likely one of the first of his kind in the world. His arrival wasn’t just a victory for the Johnsons—it was a monumental milestone for the mini Hereford breed as a whole. His genetics became the foundation for countless cattle in the industry today. If you own a polled mini Hereford, there’s a good chance Tracer is in its bloodline.
CHAMPIONING THE BREED: SHOWING CATTLE FROM COAST TO COAST
Today, it’s common to see 50 to 100 mini Herefords in the show ring at majors nationwide. But in the early 2000s, that wasn’t the case. Mini Hereford breeders had to fight for the breed to be recognized at fairs and livestock shows around the country. When an opportunity to exhibit mini Herefords at a new show arose, John and Betty Johnson answered the call every single time.
From the Spokane Interstate Fair to the Miami International, the Johnsons crisscrossed the country, hauling their cattle to shows both large and small. They were committed to making mini
...continued on page 32
Above: John & Betty Johnson.
Below: John & Betty out working on the pens toegther. A normal sight on the ranch!
Above: Priority & LS Nugget 26
Below: Born in 1999, SSR Tracer was the first polled mini Hereford bull born on Straitside Ranch.
Herefords visible to the public. This often meant taking on the role of both exhibitor and educator. It wasn’t always glamorous, but it was essential.
One of the most iconic moments came in 2000 when the San Antonio Livestock Show finally agreed to allow mini Herefords—but with a catch. There would be no official judge. Exhibitors would have to sort their own cattle. Most people would have said, “No thanks.” But not John and Betty. They packed up their cattle and drove the 5,000mile round-trip journey from Washington to Texas, joining three other breeders to exhibit and judge their own animals.
These early years were marked by grit and persistence. “We have shown cattle from the very beginning of our program,” Betty shared. “From county fairs to the Oregon State Fair, and The Cow Palace in Daly City, California, to San Antonio and Austin in Texas, and, of course, the National Western Stock Show in Colorado several times.”
John and Betty’s commitment to promoting mini Herefords laid the groundwork for today’s showring opportunities and their growing popularity in the United States and worldwide. Straitside Ranch was instrumental in exporting mini Hereford genetics from the United States to Australia and New Zealand. The SSR genetics and reputation paved the way for many breeders, domestically and
internationally, and thanks to Straitside Ranch, shows like the Oregon State Fair just celebrated 25 years of showing miniature Herefords.
THE LOSS THAT CHANGED EVERYTHING
By 2010, Straitside Ranch was a well-known name in the mini Hereford world. The Johnsons had built a legacy from the ground up, one calf at a time. But that year, everything changed.
Johnny, Betty’s partner of nearly 40 years, passed away. His loss left an undeniable void—not just in Betty’s heart but in every corner of the ranch. His presence was everywhere: in the careful placement of apple trees, the design of their home, and the gates and locks on every fence. His influence was as much a part of the landscape as the Strait itself.
But Betty didn’t give up.
“I never once thought about selling the cows,” she shared. Instead, she pressed on. She purchased the Vermeer hay baler John had always dreamed of owning—a symbol of her determination to keep moving forward. Today, she continues to bale hay, not only for her own ranch but for her neighbors as well.
Betty became the sole caretaker of the ranch, stepping into every role that John had once filled. But she wasn’t alone. With her daughters, Jayme Williams and Jeanna Geniesse, and their families by her side, they managed the breeding program, tracked bloodlines, and continued to show their cattle at major fairs like the Oregon State Fair, the National Western Stock Show, and even the Miami International in Miami, Florida.
GALS WITH GRIT: THE NEXT GENERATION
If there’s one thing you learn quickly about Straitside Ranch, it’s that grit runs in the family.
On the day of our visit, we were greeted by Betty and her granddaughter, Bailey Geniesse, who had come to help with daily chores. As we walked the pastures, Bailey listened quietly as Betty shared stories of the ranch’s early days. But when the conversation shifted to who operates the tractor and repairs fences, Bailey broke her silence—with a laugh. “We do it all,” she said, flashing a grin.
Betty and Bailey are living proof that farming is not a “man’s job.” It was inspiring to watch them repair electric fences, run cattle, and share the family’s breeding program goals. These are women with grit—women who refuse to let legacy slip through their fingers.
The Johnsons’ legacy isn’t just in cattle. It’s in the next generation. Bailey, Betty’s daughters, and their children have become an integral part of Straitside Ranch’s ongoing story, stepping up to continue what John and Betty started.
“As we all know, it takes a village, so to speak, to keep up with all the chores. Making hay, irrigation, repairing equipment, fences, the list goes on.
Running the business, selling cattle, answering customers’ questions, and, of course, all the paperwork and keeping Straitside in the show world took many hands to make this happen,” Betty explained.
As a family, they continued focusing on their
Left: Welcome to Straitside Ranch, home of the first polled mini Herefords.
Above (left to right): Kyle Shipley, Betty Johnson and Bailey Geniesse. Straitside
Above: Many Oregon State Fair & Cow Palace Champions have come out of Straitside Ranch.
Below: Straitside Ranch became a member of the American Polled Hereford Association in 1982. In 1995, the Horned Association and Polled Association merged to form the current day, American Hereford Association.
breeding program, always looking toward the future of these minis. Improvement has always been at the forefront of the Straitside program. “The cattle that John had desired, we’ve done our best to follow his dream,” Betty shared.
SSR TRACER’S LASTING IMPACT
While Betty and Bailey keep the daily operations running, the impact of their efforts stretches far beyond their fences. The name SSR Tracer lives on in the lineage of polled mini Herefords all over the world. His descendants include SSR Kimberly Trace 01 and her son, SS KC Joe 996 ET, whose progeny continue to influence breeders far and wide.
Today, breeders nationwide strive to achieve the same success that Straitside Ranch pioneered. But no matter how far Tracer’s bloodline travels, his legacy always points back to one place: Sequim, Washington.
THE FUTURE OF STRAITSIDE RANCH
Even as Betty approaches retirement, the family remains dedicated to improvement, legacy, and love. Every breeding decision is still rooted in John’s original vision of what a mini Hereford should be: polled, sound,
and functional.
“The cattle that John had desired, we’ve done our best to follow his dream,” Betty says with pride.
In 2025, it will be 15 years since John’s passing. But Betty, Bailey, and the rest of the Johnson family are still carrying the torch, ensuring that Straitside Ranch remains a landmark for innovation, grit, and perseverance.
The story of Straitside Ranch isn’t just about the cattle. It’s about people—a husband and wife who built a dream together, a widow who refused to give up, and a family determined to keep that dream alive.
If you’ve ever run your hand along the back of a polled mini Hereford, there’s a chance you’ve felt the influence of SSR Tracer. And if you’ve ever set foot on Straitside Ranch, you’ve witnessed the lasting impact of love, patience, and perseverance.
FOLLOW THE LEGACY
Follow Straitside Ranch and see the next generation of mini Herefords in action. Visit Straitside Ranch on Facebook (https://www.facebook.com/StraitsideRanch) for updates on cattle for sale, farm life, and glimpses into the family that’s keeping the dream alive.
SSR Tracer’s Legacy
SSR Tracer: 84 offspring
SSR Kimberly Trace 01: 22 offspring
SS KC Joe 996 ET: 113 offspring
SS Mr. Kirk: 101 offspring
SS Silverstone: 123 offspring
SS Sir Gene (“Mean Gene”): 174 offspring
These six animals alone account for over 600 registered mini Herefords, a legacy that continues to impact the breed to this day.
In our future editions, we aim to continue our journey of interviewing the early buyers and breeders.
BREEDER SPOTLIGHT
A RANCHERS HAVEN IN THE LAND OF THE FALLING WATER
Tucked into the rolling hills of Quebeck, Tennessee, White Buffalo Ranch embodies resilience, family values, and a commitment to excellence in mini Hereford cattle. Nestled in White County— known as “A Hiker’s Heaven in the Land of Falling Water”—off of Buffalo Road, the ranch thrives in the scenic backdrop of lush pastures and abundant natural resources. Here, the Oosthuizen family has built a legacy rooted in their South African heritage and sustained by a passion for quality breeding and sustainable farming.
BY KYLE SHIPLEY
The Oosthuizen family’s journey is one of determination and heart. Originally from South Africa, Johan, Marlene, and their son Nico immigrated to America in 2008 for new opportunities. Over time, their dream grew to include Nico’s wife, Kimberly, and their growing family. In 2018, they took a significant step toward self-sufficiency by purchasing 32 acres of fertile pastureland in Tennessee.
At first, the goal was simple: maintain the land. “Hey, we need something to eat the grass!” the family joked. While searching for the perfect “lawnmower,” they discovered mini Herefords through an ad from Buck & Bull Cattle Ranch in Franklin, Tennessee.
Johan’s background in farming, coupled with his prior familiarity with Herefords, made the mini version an ideal fit. They started with one cow and two heifers— and from there, White Buffalo Ranch was born.
“The idea of mini Herefords appealed to us as we were looking for a breed that could be easily managed and interacted with, especially since we have young children. We fell in love with these three creatures,” Kimberly recalls.
FROM GATEWAY LIVESTOCK TO A GROWING HERD
For the rest of the family, farming was a brand-new endeavor. “We started with chickens (the ‘gateway livestock’), then added guineas, Boer goats, and finally mini Herefords,” Kimberly shares. While Johan’s time on South African farms gave him a head start, the family leaned on the mentorship of experienced breeders like Julie Sandstrom and Holly Schafer to navigate the challenges of raising and breeding cattle.
One defining moment came on a freezing morning when a heifer unexpectedly calved and appeared to abandon her baby. Kimberly turned to Holly Schafer for guidance, “Holly was available to talk me through it at that moment.” Moments like these reinforced the family’s growing knowledge and confidence, helping them develop a resilient approach to ranching.
A CLIMATE-FITTING BREED
The ranch’s environment plays a crucial role in its success. On the Cumberland Plateau, White County experiences mild, humid subtropical weather with average highs of 68°F and lows of 47°F. Rainfall is abundant, totaling about 54 inches annually. Despite
these wet and often humid conditions, the Oosthuizens report that mini Herefords thrive in their environment. Rotational grazing is key in managing the land and ensuring healthy pastures. Their lighter weight allows mini Herefords to have less impact on muddy pastures, making them well-suited to the Tennessee climate. “Despite occasional dry spells or muddy conditions, these challenges haven’t caused significant issues for our herd,” they explain.
CAREFUL SELECTION AND COMMITMENT TO QUALITY
The Oosthuizens pride themselves on their careful selection of breeding stock and the consistent quality of their herd. “We don’t shy away from animals with horns and prioritize natural beauty, such as curly hair, rich color, and the strong build that mini Herefords are known for,” they share.
Success hinges on thoughtful genetic selection. The family monitors calf development with a focus on structure and health. These principles guide their breeding program, ensuring every animal contributes meaningfully to the ranch’s future. Bulls not sold for
breeding are steered early and raised for beef, which enhances herd quality while providing high-quality meat products for their growing beef business.
One of their greatest achievements includes purchasing top-quality bloodlines such as KAP DISCO KID, BGB BEN DOVER, HORSESHOE B MR. 11B1F (Gus), and raising a Reserve Grand Champion at the North Carolina State Fair. In the show ring, their ultimate goal is to raise a Grand Champion, which reflects their commitment to producing high-quality cattle.
...continued on page 40
Above: The Oosthuizen kids rounding up their mini herd on their mini bikes.
Below: The Oosthuizen Family at White Buffalo Ranch in Quebeck, Tennessee.
Breeder’s Spotlight continued...
FROM SELF-SUFFICIENCY TO NATIONAL BEEF SALES
White Buffalo Ranch began as a father-and-son dream of creating a peaceful, self-sufficient farm life. However, their original goal of raising food for their family has evolved to include a growing beef business that ships farm-raised meat products across the United States.
The family currently sells beef in whole, half, quarter, and eighth portions, requiring deposits to secure orders and ensure fresh, high-quality meat is processed to order. But they’re not stopping there. By 2025, White Buffalo Ranch will process its first batch of mini Hereford beef, marking the beginning of a new chapter. “I’d love to stamp those packages with Certified Mini Hereford Beef,” exclaimed Kimberly, referring to the new marketing initiative rolled out by
Mini Hereford Media, giving consumers confidence in the unique quality of the meat.
Looking ahead, the family plans to offer curated boxes of individual cuts as well as South African delicacies like boerewors (farmer’s sausage), droëwors (air-dried mini sausages), and biltong (air-dried jerky). These offerings showcase their heritage and reflect their mission to bring high-quality, diverse products to families nationwide.
MARKETING MADE SIMPLE AND ACCESSIBLE
Marketing their mini Herefords is as much about connection as it is about cattle. White Buffalo Ranch employs a modern, accessible approach to reach a broad customer base. They use Facebook and Craigslist to showcase available animals and keep an open line of communication with potential buyers. Their website serves as a central hub for information and updates.
A unique selling point in their marketing is how easy their cattle are to handle. “All animals for sale are halter-broken, making it easier for new owners to handle them immediately,” Kimberly explains. Selling halter-broke cattle ensures a smooth transition for new owners and makes their cattle more approachable for families, beginners, and seasoned breeders. As a result, White Buffalo Ranch has become a trusted source for high-quality mini Herefords.
ADVICE FOR ASPIRING BREEDERS
For those considering raising mini Herefords, the Oosthuizens offer timeless advice. “Be adaptable and resilient,” they stress, “have a solid plan, but also be ready to adjust as you learn more.” They encourage aspiring breeders to seek out mentors and build a support network.
Their experience highlights the importance of prioritizing health and quality over the competitiveness of the show ring. Early obstacles like building infrastructure and managing fencing taught them that success isn’t always fast—but it’s always worth it. They also emphasize the power of family support. As a family juggling ranching alongside other trucking jobs, the Oosthuizens know firsthand how crucial teamwork is to maintaining farm operations.
VISION FOR THE FUTURE
Looking ahead, White Buffalo Ranch envisions a future where mini Herefords are prized for more than just their place in the show ring. The family believes the breed’s potential as a sustainable food source is equally important. “I hope to see mini Herefords recognized not only in shows but also for the quality of their meat. It’s important for more people to experience and appreciate what Mini Herefords can offer, both as livestock and as a sustainable food source. If the Mini Hereford Breeders Association and breeders work together to get the word (and meat samples!) out, we can achieve the recognition the breed deserves,” Kimberly shared.
Education, advocacy, and—most importantly—taste tests will be essential to achieving this vision. Their upcoming 2025 launch of mini Hereford beef products will be a pivotal moment for the breed. By offering South African specialties like boerewors, droëwors, and biltong, White Buffalo Ranch will bring a new dimension to the market, blending culture, quality, and craftsmanship.
Their dedication to health, quality, and authenticity ensures they will remain champions of the breed. Just as the Oosthuizens stay true to their South African roots, they are equally committed to honoring the natural essence of mini Herefords. By embracing what makes both their family and their cattle unique—strength, resilience, and genuine character—they uphold the integrity of the breed. Through thoughtful breeding practices, they aim to protect and enhance mini Hereford genetics for generations to come, ensuring that authenticity remains at the heart of everything they do.
Above: Nico and Kimberly Oosthuizen are packing a beef order to ship out.
Below: Mini Hereford beef from White Buffalo Ranch is coming in 2025!
Johan Oosthuizen with his grandson, Elijah at White Buffalo Ranch.
FOLLOW WHITE BUFFALO RANCH
As the Oosthuizens look to the future, they see growth, legacy, and sustainability at the heart of their mission. Their story reminds us that small beginnings can grow into something larger than imagined as long as the journey is guided by purpose, passion, and family unity.
To learn more about White Buffalo Ranch, visit their website at whitebuffalo-ranch.com or follow them on Facebook (@whitebuffaloranch.tn) and Instagram (@whitebuffaloranch2018).
Beauty is in the eye of
the be[ef]holder
Mini Herefords generally have a recognizable appearance, but breeders often develop specific preferences for their herds. “When selecting heifers or bulls, their appearance is our first consideration. We look for animals that exhibit strong, healthy characteristics. While pedigree is important, it’s not the sole factor. We strive to breed animals that stand out in both physical attributes and genetic quality,” shares Kimberly Oosthuizen.
At White Buffalo Ranch, these preferences include:
Polled or Horned? No preference!
Dark or Light Red? Medium to dark red
Frame Score Target? Frame 0-1 to align with our goals for breeding robust, well-sized animals suited to our farming practices and customer preferences.
Live breed, AI, or Embryo Transfer? We utilize AI with a champion bull for clean-up.
Ideal bull? Strong, masculine, sturdy on his feet (Our bull Kidd Fire resembles this for us right now!)
Ideal heifer? Feminine front end, ample room on the back end for ease of calving
Nickella, Elijah and Leah Oosthuizen proudly showing their Reserve Grand Champion Bull banners and ribbons from the North Carolina State Fair.
ONLINE SALES REPORT
FALL 2024 SALES
BARBER MINIS
Cloverdale, Indiana | Oct. 3, 2024
Auctioneer: SmartAuctions
Reported By:
Rylee Matheny
High Selling Lot
$7,000 – BR MELANIE 211M ET DOB: 2/29/2024
Sired by DUFF LITTLE BIG TOWN Sold to the McEndaffer Family, CO.
$7,000 – BR KAREN 210M ET DOB: 2/25/2024
Sired by DUFF LITTLE BIG TOWN Sold to the Driskell Family, OK
$7,000 – BR LILIANA 228M ET DOB: 5/22/2024
Sired by BR YETI G012 ET Sold to the Camp Family, TX.
CHRISTENSON CATTLE CO., LLC
Linden, IA | Oct. 29, 2024
Auctioneer: SC Online Sales
Reported By: Jennifer Christenson
High Selling Lot
$6,000 - CX3 MISS HOLLY 169 ET DOB: 3/2024
Sired by SS SIR GENE Sold to Jackson Classen, IA
Correction To The Spring Sales Report
4 Wiley Farm, LLC
Mount Vernon, OH | April 30, 2024
Auctioneer: SC Online Sales
Reported By: Isaac Wiley
High Selling Lots
$4,500 - 4 WILEY KINSLEY DOB: 6/27/2023
Sired by JW’S GUNSLINGER Sold to Jason Suarez, TX
$4,500 - 4 WILEY RAIN’S REMEDY DOB: 7/11/2023
Sired by 4 WILEY SIR SMITH
Sold to William Scott, TX
Maximize Your Cattle Sales with Mini Hereford Media’s Email Marketing, mini Blast
Marketing your livestock can often feel like a never-ending battle for those in the mini Hereford world. Whether you’re dealing with window shoppers who ask questions but never follow through or wasting hours responding to social media inquiries that ultimately go nowhere, the frustration is real. But what if there was an easier way to reach a targeted audience genuinely interested in purchasing your cattle? Well, now there is.
From the trusted creators behind The Mini Hereford Journal and the Certified Mini Hereford Beef program, Mini Hereford Media, LLC is proud to introduce a solution to these marketing challenges: the mini Blast, a custom email marketing campaign. This powerful service is designed to help breeders like you connect with a wider network of potential buyers and
streamline your sales process, all for just $150.
THE PROBLEM: WASTING TIME ON UNQUALIFIED LEADS
Anyone in the business knows how exhausting it can be to field endless questions from curious onlookers with no real intention of purchasing. These “window shoppers” may like your posts or comment with questions, but when it comes time to pull the trigger, they disappear, wasting time, draining your energy, and stalling your sales efforts.
Social media can be an excellent tool for outreach; however, technically, you don’t own your account and can be banned or even hacked, as some of you know. Even though you can reach more people, the volume of messages, low-quality leads, and unreliable buyers can make it feel like a gamble. When you spend more time
managing interactions that don’t lead to sales, you’re losing valuable hours that could be spent focusing on your cattle and your business.
THE SOLUTION: A DIRECT CONNECTION TO SERIOUS BUYERS
Mini Hereford Media’s mini Blast provides a direct solution to these issues. For $150, we can send a professional, custom-crafted email to our extensive list of breeders and potential buyers actively looking to purchase mini Herefords. These individuals understand the breed’s value and are serious about making a purchase, cutting through the noise of social media, and targeting a receptive audience.
When you partner with Mini Hereford Media, you’re
...continued on page 52
AMERICAN ROYAL
Kansas City, Missouri
Grand Champion Female - Junior Show
SCC HEARTSTOPPER
Deacon James
Grand Champion Female - Open Show
RF SWIRLIN SNOW CASEY ET
Karlie Janeczko
Grand Champion Bull - Open Show
THF UP NORTH 326
Brenna Thorson
Reserve Champion Female - Junior Show
TAY REBAS RENEE
Tate Taylor
Reserve Champion Female - Open Show
SCC HEARTSTOPPER
Deacon James
Reserve Champion Bull - Open Show
KLD TIMES UP
KLD Mini Herefords
STATE FAIR OF TEXAS
Dallas, Texas
Grand Champion Female - Junior Show
CACTUS MS CLARA 102M
Charlie Dreibrodt
Grand Champion Female - Open Show
CACTUS MS CLARA 102M
Charlie Dreibrodt
Grand Champion Bull - Open Show
KR MR SIMBA
Elliott Family Cattle
Reserve Champion Female - Junior Show
KLD IMA DANDY 807L ET
Weslynn Elliott
Reserve Champion Female - Open Show
MS LITTLE BOMB POP
Kohen Touchstone
Reserve Champion Bull - Open Show
WICKED OAKS PICO DE GALLO
Cameron Brown
NORTH AMERICAN
INTERNATIONAL LIVESTOCK EXPOSITION
Grand Champion Female - Pre-Junior Show
DLC FEELIN PEACHY
Lorrie Daigle
Grand Champion Female - Junior Show
CBD MITCH THIS AINT KANSAS
Saphira Uptergrove
Grand Champion Female - Open Show
KLD COCOA 356L
Willow Fields
Louisville, Kentucky
Reserve Champion Female - Pre-Junior Show
TG4 Sparkles
Berkley Went
Reserve Champion Female - Junior Show
KLD TIME TO SHINE
Kanyen Dopps & KAL Enterprises
Reserve Champion Female - Open Show
KLD MONICA
KLD Mini Herefords
Grand Champion Bull - Open Show
BR
Reserve Champion Bull - Open Show
THF UP NORTH 326
UPCOMING SHOW SCHEDULE
December 2024 - June 2025
Arizona National | Phoenix, AZ | December 27 - 31, 2024
Cattlemen’s Congress | Oklahoma City, OK | January 4 - 6, 2025
National Western Stock Show | Denver, CO | January 9 - 13, 2025
San Antonio Livestock Exposition | San Antonio, TX | February 6 - 9, 2025
Dixie National | Jackson, MS | February 13 - 14, 2025
Iowa Beef Expo | Des Moines, IA | February 15 - 18, 2025
Oklahoma Youth Expo | Oklahoma City, OK | March 14 - 15, 2025
Ohio Beef Expo | Columbus, OH | March 13 - 16, 2025
Texas Youth Expo | Brenham, TX | May 2025
Texas Hereford State Show | Belton, TX | June 4 - 7, 2025
MHBA Jr Nationals | Lubbock, TX | June 15 - 20, 2025
MHJNA Jr Nationals | Stillwater, OK | June 16 - 21, 2025
Have a show to add to our list?
Please let us know at theminiherefordjournal@gmail.com.
BREEDERS DIRECTORY
UNITED STATES
Arizona
BHB Miniature Herefords
Waddell, Arizona
Facebook: BHB Mini Herefords
Mart Burt: 602-885-5517
M.burt23@gmail.com
Shirlene Burt: 623-340-3182
Prefix: BHB
Arkansas
Hilltop Cattle Company
Waldo, Arkansas
Mark Fullenwider: 870-904-8402
showstick1973@yahoo.com
Ashlyn Fullenwider
Ryleigh Fullenwider
Prefix: HTCC
Sandy Hills Farm
Huntsville, Arkansas sandyhillsfarm.com
Julie Sandstrom: 479-737-5491
Julieasandstrom@gmail.com
Prefix: SHF
California
Credo Ranch at Chapel Hill
Red Buff, California credoranch@gmail.com
Donna Marino: 714-336-5348
Michael Marino: 714-388-2586
Prefix: CRCH
Colorado
Black Canyon Miniature Herefords
Olathe, Colorado
bcminiherefords@gmail.com
Austin, Andrea, Trey & Maggie Stone
970-275-9532
Prefix: BCMH
Riverside Ranch
Pueblo, Colorado
Shawna Fair: 719-989-7688
Ryli West: 719-252-2292
Ryliwest14@gmail.com
Prefix: Riverside
Florida
C6 Cannon Mini Hereford
Cottondale, Florida
Facebook: Cannon Cattle Mini Herefords
Heath Cannon: 850-843-0888
heathcannon3@gmail.com
Prefix: C6
Illinois
Fat Bottom Farm
Milan, Illinois
Facebook: Fat Bottom Farm Miniature Herefords
Laurie Bennett: 309-236-8490
Laurie.Bennett99@gmail.com
Prefix: FBF
Willow Creek Farm Mini Herefords
Shannon, Illinois
Facebook: Willow Creek Farm Mini Herefords willowcrkfrm@yahoo.com
Albert Kelchner: 815-291-1388
albert.kelchner@gmail.com
Prefix: WCF
Indiana
Barber Minis
Cloverdale, Indiana & Channing, Texas
Rylee Barber Matheny: 806-676-0098
Rylee.R.Barber@gmail.com
Robyn Samsel: 812-236-1159
Ryan Samsel: 812-230-1020
Prefix: BR
KAL Enterprises
Columbus, Indiana
Facebook: KAL Enterprises Mini Herefords
kalminiherefords@gmail.com
Ben Givens: 812-896-6476
Glenn Meek: 812-344-4862
Prefix: KAL
Lazy G O Ranch
Heltonville, Indiana
Graham Ormiston: 563-202-0740
lazygoherefords@yahoo.com
Candice Ormiston: 812-583-0040
Facebook: Lazy G O Miniature Herefords
Prefix: LGO
TR2K Mini Herefords
Huntington, Indiana
Brian Spice: 260-355-0249
brian@johnsonpetroleum.com
Abbey Spice: 260-888-5834
abbey_spice@outlook.com
Prefix: TR2K
Iowa
Christenson Cattle Company
Linden, Iowa
cccminiherefords.com
Jennifer Christenson: 515-729-4141
Christensonjennifer@rocketmail.com
Scot Christenson: 515-240-9525
Prefix: CX3
Streeter’s Half-Pint Herefords
New Virginia, Iowa
Streeterherefords.com
Brenda Streeter: 515-205-6142
brstreeter@iowatelecom.net
Ryan Streeter: 641-414-4190
Brady Streeter: 515-205-6042
Prefix: SHH
Kansas
KLD Mini Herefords
Louisburg, Kansas
Facebook: KLD Mini Herefords
Steve Sanders, Owner
Darrin Barbour, Manager - 816-898-8990
darrinbarbour@icloud.com
Prefix: KLD
Kentucky
Hales Miniature Herefords
Perryville, Kentucky
Facebook: Hales Herefords
Josh Hale: 859-319-3451
joshua.hale@live.com
Tiffany Hale: 859-583-2794
Prefix: HHF
Louisiana
Oak Mound Farm
Greenwell Springs, Louisiana
Angela LeBlanc: 225-301-2566
angela@magtitlebr.com
Barry Elkins
Prefix: OM
Rocking B Ranch
Church Point, Louisiana
Facebook: Rocking B Ranch
Damon Bellard: 337-654-6045
damonbellard@yahoo.com
Justine Bellard: 337-331-4485
Prefix: RBR
Southern Blackwater Farms
Madisonville, Louisiana
southernblackwaterfarms@gmail.com
Melinda Bouterie-Badon: 504-874-0202
Derrick Badon: 985-373-2635
Prefix: SBF
Triple T Livestock
Paulina, Louisiana
Facebook: Triple T Livestock
Marc Becnel: 985-703-0550
Prefix: Triple T
Minnesota
Hoban Miniature Herefords
Detroit Lakes, Minnesota
Kurt Hoban: 612-508-2359
hobankurt@gmail.com
Prefix: HMH
Missouri
BriggsMiller Mini Herefords
Rocky Comfort, Missouri briggsmillerminiherefords@gmail.com
Karen Briggs: 970-376-0912
Daryn Miller
Prefix: BMR
Lazy 2 R Mini Herefords
Birch Tree, Missouri
Lazy2rminiherefords.net
Facebook: Lazy 2R Mini Herefords
Lazy2rminiherf@yahoo.com
Hal Ryan: 417-872-7789
Tresa Ryan: 417-327-5668
Prefix: L2R
Ozark Cattle Company
Ulman, Missouri
Facebook: Ozark Cattle Company
Instagram: Ozark Cattle Company
Kim Kiser: 573-480-2523
kkiserhereford@gmail.com
Bob Kiser: 573-418-7292
ozarkcattlecompany@yahoo.com
Prefix: OCC
Nebraska
Splitt Creek Ranch
Kids Ranch
North Platte, Nebraska splittcreekranch.com
Judy Splitt: 308-530-1287 judysplitt@gmail.com
Shaun Brott: 308-530-4161
Kily Brott: 308-530-4151
Prefix: SS KR
New Jersey
RWV Land and Livestock South Inc.
Jackson, New Jersey
Facebook: RWV Land and Livestock
Diane Vogel: 732-364-1070
ddv8661@gmail.com
Jeff Vogel: 732-489-2162
Prefix: RWV
New Mexico
ABJ Cattle Company
Hondo, New Mexico
Facebook: ABJ Miniature Hereford Cattle
Fallon Velasquez: 575-781-0725
velasquezfallon@yahoo.com
Alice Velasquez: 575-781-0102
alicevelasquez@hotmail.com
Prefix: ABJ
New York
BenzWick Acres
Stuyvesant, New York
bwminiherefords.com
Shanna Pickwick: 518-929-4346
shannapickwick@gmail.com
Prefix: BW
North Dakota
G6 Mini Herefords
Fullerton, North Dakota
Justin Gemar: 701-678-3284
justingemar@gmail.com
Prefix: G6
Ohio
Ely Livestock
Covington, Ohio
Rus Ely: 937-603-0055
Raelivestock@gmail.com
Prefix: EL
EZ Farms-Miniature Herefords & Aberdeen
Brookville, Ohio
ezfarmsohio@gmail.com
Lon Chambers: 937-657-1432
Michelle Chambers: 937-657-6498
Prefix: EZ
Nunnya Farm
Woodsfield, Ohio
Carla Pack: 740-472-1861
carla.pack@yahoo.com
James Beech: 740-472-1861
Prefix: NF
Oklahoma
C Bar B Ranch
Roff, Oklahoma
cbarbranch.com
Charles Rohla: 580-480-1253
charles.rohla@okstate.edu
Andrea Bryant-Rohla: 580-421-2551 andrea.bryant@okstate.edu
Prefix: CR
BREEDERS DIRECTORY
Jena Jones Land & Cattle
Crescent, Oklahoma
Jena Jones: 580-370-1705
jones1gardencenter@gmail.com
Steve Jones: 580-334-9140
Prefix: JLJ
Mendell Cattle Co.
Vinita, Oklahoma
Facebook: Mendell Cattle Co.
Paul Mendell: 918-694-2880
cowtown018@yahoo.com
Prefix: MCC
Oregon
F & V Cattle Company
Canby, Oregon fandvcattleco@gmail.com
Vera Fleckenstein: 503-260-1839
Frank Fleckenstein: 503-260-1825
Prefix: FV
KMC Cattle Company
Dallas, Oregon
Facebook: KMC Cattle Company
Cole Setniker: 503- 508-3122 csetniker@gmail.com
Eric Setniker: 503-308-2112 ericsetniker@gmail.com
Prefix: KMC
South Dakota
Hat City Cattle Co. Fedora, South Dakota
Facebook: Hat City Cattle Co.
Stephanie Stevens: 605-770-4406
stevens_gs@hotmail.com
Gavin Stevens: 605-579-0029
Prefix: HCC
Rawden Ranch
Mina, South Dakota
Jeremy Rawden: 605-380-5886 jarawden@live.com
Amanda Rawden: 605-380-3501
Prefix: CR
SEAL Livestock
Aberdeen, South Dakota seallivestock.com
Sheryl Erickson: 605-380-8291 sjerickson@nvc.net
Allen Luce: 605-380-9700
Prefix: SEAL
BREEDERS DIRECTORY
Tennessee
White Buffalo Ranch
Quebeck, Tennessee
whitebuffalo-ranch.com
Facebook: White Buffalo Ranch info@whitebuffalomeats.com
Kimberly Oosthuizen: 865-384-7090
Nico Oosthuizen: 214-458-5067
Prefix: WBR
Texas
Bergin Miniature Herefords
Wichita Falls, Texas
Facebook: Bergin Miniature Herefords
Dane Bergin: 940-631-9214
Dane_bergin@yahoo.com
Prefix: BMH
Cunningham Show Cattle Holland, Texas
Facebook: Cunningham Show Cattle CunninghamShowCattle@gmail.com
Melissa Cunningham: 254-913-0612
Drue Cunningham: 254-444-0275
Prefix: JLC
GL Ranch Mini Herefords Kempner, Texas
Facebook: GL Ranch Mini Herefords glranchminiherefords@yahoo.com
Ronald Groothoff: 254-290-2978
Catherine Groothoff
Prefix: GL
Glory Farms Streetman, Texas gfherefords.com
Facebook: Glory Farms gfherefords@gmail.com
Kyle Shipley: 903-879-4703
Robert Shipley: 903-879-4023
Prefix: GF
Hidden Pond Ranch
Wills Point, Texas
hiddenpondranch.com
Facebook: Hidden Pond Ranch Hiddenpondranch@gmail.com
Steve McHugh: 972-207-4750
Kathy McHugh: 269-369-7257
Prefix: HPR
Hillhouse Farms
Athens, Texas
Facebook: Hillhouse Farms
Botie Hillhouse: 903-802-5022 botiehillhouse@yahoo.com
Prefix: HF
Ivy Cattle Company
Seguin, Texas
Marilyn and David Ivy: 830-660-1229
McIvy5@gmail.com
Bryan Ivy: 214-317-9039
Kevyn Ivy: 210-204-1873
Prefix: IVY
KAP Miniature Cattle
Menard/Brady, Texas
Facebook: KAP Miniature Cattle
Kimberly Powell: 503-407-4641
kpowellsieveke@hotmail.com
kapminiaturecattle@gmail.com
Prefix: KAP
LMT Ranch
Celina, Texas
Facebook: LMT Ranch-Mini Herefords
Instagram: @lmtranchminiherefords
LeAnn Schmitt: 214-218-6670
leanns6987@gmail.com
Prefix: LMT
Open Top M Cattle Company
Gatesville, Texas
Facebook: Open Top M Cattle Company
Thad Maples: 254-554-1433
tbmtamu@yahoo.com
Prefix: OTM
Ox-Haus Mini Herefords
Magnolia, Texas
Facebook: Ox-Haus Livestock
Julia Venghaus
281-250-8252
oxhausminis@gmail.com
Prefix: OX
Point of Rocks Ranch
Fort Davis, Texas
Roy Largent IV 432-249-1163
Prefix: LS
Red Barn Herefords
Mart, Texas
Facebook: Red Barn Herefords
Tim McDermott: 254-733-6300
Shelly McDermott
Prefix: RBH
Skunk Ranch Herefords
Rio Vista, Texas
Facebook: Skunk Ranch Herefords
Harold Pugh: 817-659-6674
skunkranch.herefords@yahoo.com
JeriLynn Tucker: 817-773-4269
Prefix: SR
Smejkal Show Cattle/McCall Mini
Herefords
Caldwell, Texas
smejkalshowcattle@gmail.com
Tori Smejkal: 817-694-8533
Prefix: DMC
Star Miniature Herefords
Dayton, Texas
Facebook: Star Miniature Herefords
Cindy McDowell: 281-615-4863
cindym@arnoldconstruction.net
Tay’s Minis
Eagle Lake, Texas
Facebook: Tay’s Minis
Instagram: Tays.Minis
Taylor Evoritt Gannon: 979-255-7989
TGG Livestock
George West, Texas
Facebook: TGG Livestock tgglivestock@gmail.com
Bryan Garza: 361-816-2601
Prefix: TGG
Trapped In Time Miniature Herefords Lyford, Texas trappedintimeminiherefords.com trappedintimeminiherefords@gmail.com
Kevin Trapp: 956-642-7056
Andrea Trapp: 956-778-1989
Montanna Trapp
Prefix: MLT
Vanishing Springs Ranch
Crockett, Texas
Rebekah Rodgers: 512-567-5848
Email: rebekahrodgers61@gmail.com
Facebook: VSR Miniature Herefords
Prefix: VSR
Utah
Diamond H Farms
Amalga, Utah
Rulon Carlisle: 435-512-4275
Herf.4373@gmail.com
Prefix: DHF
Rasmussen Mini Herefords
Nephi, Utah
Jaclyn Crum: 480-980-5854
Rjcrum88@gmail.com
Ryan Crum: 480-789-2775
Grant Rasmussen: 435-660-1303
uvgrasmu@gmail.com
Prefix: RF
BREEDERS DIRECTORY
Washington
McIntosh Minis
Ellensburg, Washington
Facebook: McIntosh Minis
mcintoshminis.com
mcintoshminis@gmail.com
Charles McIntosh: 509-859-6712
Prefix: CAM
Straitside Ranch
Sequim, Washington
straitside@q.com
Betty Johnson: 360-683-6527
Cell: 360-565-4483
Prefix: SSR
INTERNATIONAL
AUSTRALIA
New South Wales
Fiddlewood Farm Miniature Herefords High Range, Southern Highlands NSW
Marvilles Farm Oberon
Wybalena Mandemar, NSW
Queensland
Frisky Midgets Miniature Herefords Yarwun, Central Qld
Hinterland Miniature Herefords Sunshine Coast, Qld
Rodridge - John & Gail Martin Qld
Sandrian Park Miniature Herefords Gatton, SE Qld
South Australia
Bullford Miniature Herefords Balaklava, SA
Tilsheadsc Sandy Creek, SA
VonGlen AG Fleurieu Penninsula, SA
Wisconsin
Hideaway Ranch
Reedsville, Wisconsin
Facebook: Hideaway Ranch Mini Herefords
Hideawayranch08@gmail.com
Miranda MacDonald: 920-860-7408
Prefix: HR
Sandy Acres
Elk Mound, Wisconsin
Sandy-acres.com
sandyacres.elkmound@gmail.com
Marie Pagenkopf: 715-579-2917
Prefix: Sandy Acres
Wyoming
Snider Vue Miniature Herefords
Douglas, Wyoming
Bill Snider: 307-359-2728
Wy0ming2001@gmail.com
Cheri Snider: 307-351-0515
Prefix: Snider Vue
Tasmania
Benscroft Miniature Herefords Henrietta, NW Tas
Boomer Creek Boomer Creek, Tas
Little Things Farm Deloraine, Tas
Victoria
Caruso Farms Lake Boga, VIC
Devine Cattle Company Naree Warren, VIC
Shady Creek Miniature Herefords Nilma, VIC
Tambo Flat Miniature Herefords Swifts Creek, VIC
Tulum Gully
Balnarring, VIC
Winswood Miniature Herefords Woodside North, South Gippsland, VIC
Carl & Kelly McKenzie Warnambool, VIC
Paul Sanders Pimpino, VIC
COLOMBIA
CGR Biotecnología Reproductiva Zipaquirá, Colombia Cgrbiotecnologia.com
+57 311 2599024
Paco Carrillo: +52 33 1024 9834
MEXICO
Rancho El Rocio Cofradia Tlajomulco de Zúñiga, Mexico ranchoelrocio@hotmail.com
Paco Carrillo +52 33 1024 9834
NEW ZEALAND
Rocklyn Miniature Hereford Stud
New Plymouth, New Zealand
Rocklynstud.co.nz
Vicky Ashton: 064275473258
Vlashton@me.com
SCAN THE QR CODE WITH YOUR PHONE
tapping into a network of people who have already expressed interest in your type of cattle. These are potential buyers genuinely invested in what you’re offering—people with a real need and intent to buy. This targeted approach saves you time, minimizes the frustration of unqualified inquiries, and maximizes your opportunity for sales.
“I am very thankful for the mini Blast. My sale saw an increase in registered bidders from our previous online sales. We had buyers from Iowa, Tennessee, Indiana, Oklahoma and Texas.
– Judy Splitt, Splitt Creek Ranch
HOW IT WORKS
The process is simple. After you sign up for the mini Blast, Mini Hereford Media will send a carefully curated email to our subscribers list, including breeders and potential buyers. You provide the details of what you’re selling—for example, online sale, beef: individual cuts, quarters, halves, whole carcasses, show cattle, breeding stock or pets, or anything else related to mini Herefords—and we’ll handle the rest.
We craft a professional email highlighting your offering and include any special promotions, pricing, or unique selling points you want to highlight. This practical and affordable marketing strategy removes the hassle of cold calling, waiting for responses, or chasing down leads.
REACH A BROADER AUDIENCE MORE EFFECTIVELY
In addition to reaching out to our extensive, vetted list of potential buyers, the mini Blast allows you to expand your customer base beyond local or regional markets. Whether you’re hoping to attract buyers from a wider geographical area or want to put your cattle in front of a new demographic, this service can help you cast a wider net.
Mini Hereford Media already has a strong reputation in the industry through platforms like The Mini Hereford Journal and the Certified Mini Hereford Beef program. Using our email blast service, you’re tapping
into an established brand that people trust and rely on for valuable information and industry updates. This means you’re not just marketing your cattle but also aligning with a name that carries credibility.
WHY CHOOSE MINI HEREFORD MEDIA?
At Mini Hereford Media, we understand the specific needs of mini Hereford breeders and their unique challenges in marketing their livestock. We’ve built a reputation as experts in the mini Hereford community and use that expertise to benefit our clients. Our mini Blast service offers:
Targeted Outreach: Directly reach serious breeders and buyers actively looking for mini Herefords.
Time-Saving: No more endless back-and-forth on social media or unqualified leads.
Increased Visibility: Gain exposure beyond your local circle and connect with a broader audience.
Professional Marketing: We create and distribute your message to ensure it’s polished and effective
At just $150, this service is a small investment that can yield big results. Whether you’re looking to move a few head of cattle or expand your breeding program, the mini Blast is a cost-effective way to increase your sales opportunities without the hassle.
READY TO GET STARTED?
Don’t let window shoppers waste your time any longer. Take the first step toward reaching a wider audience and generating more sales with Mini Hereford Media’s mini Blast. With our help, you can focus on what matters most—raising quality cattle—while we handle the marketing.
Caught You Looking!
Place a business card ad here in the Summer 2025 Edition
“ Community Comments
From the State of the Mini Hereford Survey, 85% (out of 119 respondents) rated their satisfaction with the Journal as 4 (satisfied) or 5 (very satisfied).
Over the last year, we’ve received appreciation of the journal as a valuable resource, with many expressing thanks and positive feedback. We are grateful to everyone involved – the Journal doesn’t exist without every reader, subscriber, advertiser, volunteer, and supporter.
“You legit saved us for selling calves; it’s unreal!”
“We sold 2 heifers from the post you shared! Thank you!”
“I want to make sure the magazine continues!”
“Love it! Thanks for the excellent work.”
“You guys are doing a great job. Keep it up.”
“Make minis great again! Great job!!!”
“Your magazine is one of the best things for minis!”
“Thanks for sharing your magazine.”
Advertising Index
ABJ Cattle.................................................................55
Barber Mini’s ..........................................................54
BenzWick Acres......................................................07
Bergin Miniature Herefords..................................37
BHB Miniature Herefords......................................09
Black Canyon Miniature Herefords..................... 54
BriggsMiller Mini Herefords..................................58
C Bar B Ranch..........................................................13
Cannon Cattle Mini Herefords...............................36
Central Cedar..........................................................60
Champion Genetics................................................17
Christenson Cattle Company ...............................23
Cunningham Show Cattle......................................11
Diamond H Farms.................................................IFC
Fat Bottom Farm Miniature Herefords.................54
GL Ranch Mini Herefords.......................................54
Glory Farms.................................................15, 19, 43
Hat City Cattle Co...................................................05
Hideaway Ranch.....................................................27
Hillhouse Farms......................................................29
Hinterland Mini Herefords....................................15 Ivy Cattle Company................................................07
KAP Miniature Cattle..............................................29
KLD Mini Herefords...............................................BC
KMC Cattle Company.............................................54
Lazy 2 R Mini Herefords ........................................14
LMT Ranch...............................................................54
McCall Mini Herefords...........................................01 McIntosh Minis.......................................................12
Mendell Cattle........................................................08
Nunnya Farm..........................................................55
Open Top M Cattle Company................................56
Oklahoma Miniature Hereford Association .......59
Do You Have Something to Say?
2024 Cattlemen’s Congress Grand Champion Female 2024 NAILE Grand Champion Female
2024 NAILE Reserve Grand Champion Female
Denver Calf Champion Call for
Darrin Barbour, mngr 816.898.8990, cell Steve & Margaret Sanders
KLD 50K x KLD Kit x Cady owned with Mike Oehlhof
Brian, Daydree, Kodie, Karsen & Kanyen Dopps
