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Coem Spa debuts in Shanghai
Designed by Francesco Lucchese, Interni, the first showroom devoted exclusively to Italian
Last June 11, the Presi-
makes of ceramic tiles, kitchens and bathroom
dent of the Italian For-
furniture, was created because of the growing
eign
Institute
interest in and popularity of Italian Living also in
(I.C.E.) and the Italian
the People's Republic of China. The goal is to
consul participated in
provide a close-up look at the typical “Made in
the inauguration of the
Italy” approach to style.
Trade
innovative Shanghai “Interni” showroom, where Italian ceramic architectural surfaces play a star role. A warm welcome was extended to Daniela Selmi and Corrado Basso, who participated in the delegation to represent Coem SpA, a ceramic group making its showroom debut in the Chinese megalopolis.
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