Reflects dedication to the community. Represents a geographic position, a new cultural hub for Las Vegas.
IS LAS VEGAS’ EPICENTER FOR WORLD-CLASS PERFORMING ARTS.
Represents The Smith Center as the gateway of the arts. A place where the arts come to Las Vegas, and you come to the arts. Suggests a point of impact and recognizes the real impact of The Smith Center on the community and perceptions of Las Vegas.
11 | The Smith Center | BrandPlatform