TARA CHALLENER

She's a married mother of three, currently working as a Sr Technical manager in IT. Although her job is very lucrative, she felt something was missing from her life She's always been into fashion, so she decided one day to try her hand at owning her own business

With the help and support of her husband, she launched Official Wardrobe Changers An online boutique catering to fashionable women With the economy being so unpredictable, she decided that she needed multiple streams of income So OWC was born She's poured her blood, sweat, and tears into her business and not to mention the finances It hasn't been an easy journey, but she feels like it's well worth it OWC is a new and upcoming business. Please check her out at officialwardrobechangerscom

Please keep in mind that this is a small business, and she's the entire operations Currently, orders are processed and shipped within 7-10 business days Your patience is appreciated!

Please use code GoalFrenz20 for a discount!!

Who is Tara Challener in five words?

Intelligent, charismatic, dedicated, adaptable, determined.

Along with being a woman in business, you still work in the workforce. Can you share how you balance the demand of your 9-5 and your dream?

I work hard for my company, so I must share that same passion for my business I have to put more effort into my business, so being tired is not an option for me I'm constantly grinding No days off Everything is worth it!!

Tell us about your company, The official wardrobe changers?

My business was created out of a need I moved from Dallas Texas to a small but growing city in Florida There are hardly any fashion stores and me being the fashionista that I am, I created Officialwardrobechangerscom I cater to women currently because I feel that women are the ones who does the most online shopping

What can women expect when shopping at OWC? How would you describe your signature style?

When you shop with OWC, you will get variety You can literally find something for every occasion Our customer service is top tier because I come from a service background and I know how important it is It can literally make or break a business

You have spent time nurturing and pouring into your brand. What has been your greatest lesson thus far? Patience Nothing will happen overnight, and this is not a get-rich-quick scheme. You get out of it what you put in it.

What tips do you have for new entrepreneurs looking to join the boutique industry? What are some of the do's and don'ts of owning a profitable online boutique?

Don't compare yourself to others Do expect to work hard Accept constructive criticism and feedback Always think positively Surround yourself with people who are going in the direction you are going

Get a mentor You have to spend money to make money

It's only up from here, and "failure" is not an option Don't give up until you reach your goal!!

What is next for you and your brand? Where do you hope to see your platform in the next 3-5 years?

I want to see OWC become more of a household name I can see myself making seven figures by this time. I want to use my platform to inspire other young underprivileged women to do the same

What is your definition of a Pretty Woman Who Hustles?

Pretty is more than your outer appearance A pretty woman who hustles has enough charm and character to teach and give gems to other women who hustle Each one teach one The more we know, the more we grow!!