April 2023 Brand Editorial Coverage
Total seen monthly circulation: + 30,975,470
Total seen circulation to date: + 489,765,367
Brand Mentions
Huckberry - Ryan Coulter Interview – 2,800,000
Valet - Ryan Coulter Interview – 308,000
Launches: The Ellis Slim
Flipboard - The Ellis Slim - 3,859,677
Gear Patrol - The Ellis Slim - 4,667,001
Acquire - The Ellis Slim - 132,778
The Coolector - The Ellis Slim - 73,385
HiConsumption - The Ellis Slim - 1,567,233
Stupid Dope - The Ellis Slim - 22,262
Werd - The Ellis Slim - 161,896
IMBOLDEN - The Ellis Slim - 65,436
New Atlas - The Ellis Slim - 2,425,664
The Gadget Flow - The Ellis Slim - 245,608
When I Have More Money - The Ellis Slim -
Unavailable
Gear Patrol - The Ellis Slim - 4,667,001
Gear Patrol - The Ellis Slim - 4,667,001
Bless This Stuff - The Ellis Slim - 156,523
Gearmoose - The Ellis Slim - 254,712
Men’s Gear - The Ellis Slim - 199,435
Total # hits this month: 26
Total # hits to date: 92
Individual Product Mentions & Reviews
Huck Adventures - The Stilwell & James x DDC Field Notes -
60,000
Silodrome - The Carter - 499,948
Gear Patrol - The Cater - 4,667,001
HiConsumption - The Mehlville - 1,567,233
Man of Many - The Abbey - 2,154,783
Traction Life - The Camaro Tray Set - 87,873
The Surfer’s Fix - The Cambro Tray Set & The Barnes – 9,000
Men’s Gear - The Barnes - 199,435
Outlet: Huckberry
Product: Ryan Coulter Interview
Unique Visitors Per Month: 2,800,000
Link: https://huckberry.com/journal/posts/creative-brief-ryan-coulter
Outlet: Valet
Product: Ryan Coulter Interview
Unique Visitors Per Month: 308,000
Link: https://www.valetmag.com/morning-report/041223.php
Outlet: Flipboard
Product: The Ellis Slim
Unique Visitors Per Month: 3,859,677
Link: https://flipboard.com/topic/knives/-/a-vEvYdQ8fQOOB3F32QcQ6CQ%3Aa%3A79495097-%2F0
Outlet: Gear Patrol
Product: The Ellis Slim
Unique Visitors Per Month: 4,667,001
Link: https://www.gearpatrol.com/briefings/today-in-gear/g43567203/today-in-gear-04-12-2023/
Outlet: Acquire
Product: The Ellis Slim
Unique Visitors Per Month: 132,778
Link: https://www.acquiremag.com/sports/the-james-brand-ellis-slim
Outlet: The Coolector
Product: The Ellis Slim
Unique Visitors Per Month: 73,385
Link: https://www.thecoolector.com/james-brand-ellis-slim-pocket-knife/
Outlet: HiConsumption
Product: The Ellis Slim
Unique Visitors Per Month: 1,567,233
Link: https://hiconsumption.com/the-james-brand-ellis-slim-knife/
Outlet: Stupid Dope
Product: The Ellis Slim
Unique Visitors Per Month: 22,262
Link: https://stupiddope.com/2023/04/the-james-brands-ellis-slim-the-ultimate-minimalist-pocket-knife/
Outlet: Werd
Product: The Ellis Slim
Unique Visitors Per Month: 161,896
Link: https://www.werd.com/73622/the-james-brand-trims-down-their-ellis-folder-into-a-mighty-thin-package/
Outlet: IMBOLDN
Product: The Ellis Slim
Unique Visitors Per Month: 65,436
Link: https://imboldn.com/the-james-brand-ellis-slim/
Outlet: New Atlas
Product: The Ellis Slim
Unique Visitors Per Month: 2,415,664
Link: https://newatlas.com/outdoors/the-james-brand-ellis-slim/
Outlet: The Gadget Flow
Product: The Ellis Slim
Unique Visitors Per Month: 245,608
Link: https://thegadgetflow.com/portfolio/james-brand-ellis-slim-edc-slip-joint-pocket-knife-is-thinner-than-pack-of-gum/
Outlet: When I Have More Money
Product: The Ellis Slim
Unique Visitors Per Month: Unavailable
Link: http://whenihavemoremoney.blogspot.com/2023/04/the-james-brands-ellis-slim-knife-is.html
Outlet: Gear Patrol
Product: The Ellis Slim
Unique Visitors Per Month: 4,667,001
Link: https://www.gearpatrol.com/outdoors/a43563362/the-james-brand-ellis-slim/
Outlet: Gear Patrol
Product: The Ellis Slim
Unique Visitors Per Month: 4,667,001
Link: https://www.gearpatrol.com/briefings/g43668891/best-products-april-2023/
Outlet: Bless This Stuff
Product: The Ellis Slim
Unique Visitors Per Month: 156,523
Link: https://www.blessthisstuff.com/stuff/wear/acessories/the-james-brand-ellis-slim-knife/
Outlet: Gearmoose
Product: The Ellis Slim
Unique Visitors Per Month: 254,712
Link: https://gearmoose.com/james-brand-ellis-slim-knife/
Outlet: Men’s Gear
Product: The Ellis Slim
Unique Visitors Per Month: 199,435
Link: https://mensgear.net/the-james-brand-ellis-slim-knife/
Outlet: Huck Adventures
Product: The Stilwell & James x DDC Field Notes
Unique Visitors Per Month: 60,000
Link: https://huckadventures.com/james-ddc-field-notes-3-pack-and-the-stilwell-compact-pen/
Outlet: Silodrome
Product: The Carter
Unique Visitors Per Month: 499,948
Link: https://silodrome.com/carter-xl-pocket-knife-james-brand/
Outlet: Gear Patrol
Product: The Carter
Unique Visitors Per Month: 4,667,001
Link: https://www.gearpatrol.com/outdoors/a43539506/the-james-brand-carter-edc-knife-restock/
Outlet: HiConsumption
Product: The Mehlville
Unique Visitors Per Month: 1,567,233
Link: https://hiconsumption.com/best-all-gold-edc-gear/
Outlet: Man of Many
Product: The Abbey
Unique Visitors Per Month: 2,154,783
Link: https://manofmany.com/outdoors/the-james-brand-abbey
Outlet: Traction Life
Product: The Cambro Tray Set
Unique Visitors Per Month: 87,873
Link: https://tractionlife.com/gear-of-the-week-2-april-2023/
Outlet: The Surfer’s Fix
Product: The Cambro Tray Set & The Barnes
Circulation: 9,000
Link: https://surfersfix.com/spgg23/
Outlet: Men’s Gear
Product: The Barnes
Unique Visitors Per Month: 199,435
Link: https://mensgear.net/the-james-brand-barnes-knife/
