Celebrating the most exceptional services and suppliers for 2025
MORE THAN JUST A VENUE
Ideas, innovation and best practice at scale
COSY CUISINE
The best in private dining for small gatherings
TOP DESTINATIONS
Showcasing the finest of western Sydney and Perth
A new era for events in Melbourne
Broaden Your Horizons in Fiji’s Biggest Playground Earn Valuable Points Where Culture Always Says Bula!
Fly direct with Fiji Airways from Sydney, Brisbane, Canberra, Melbourne & Adelaide from FJD720 AUD
Trade boardrooms for beachfronts and bring your next event to life in the heart of the South Pacific. Whether it’s incentive travel in a secluded island sanctuary, a beachfront conference at Denarau, or an exclusive takeover at an overwater resort, Marriott Bonvoy’s Fiji destinations deliver more than venues: we create moments people remember. From authentic Fijian ceremonies to barefoot welcome cocktails, private island excursions to wellnessinfused itineraries, our resorts are designed to awaken connection and collaboration. All while earning valuable Marriott Bonvoy™ points. Extend your stay and turn business into cherished family time once the meetings end.
Emjoy More
Get 1 free room for every 20 paid, up to 4 free rooms per night
Start Planning Here Scan QR Code Now!
For enquiries, please email Fijisales@marriott.com or call +679 990 4343
Knowing
40 International awakening
A snapshot of a city on the rise with Business Events
Adelaide CEO Damien Kitto.
46 30 years of BCEC
Celebrating three decades of Brisbane Convention and Exhibition Centre.
48 More than just a venue
The growth and innovation of Australasia’s mega venues.
62 Plugged in and switched on
A bold future of creativity and control for events technology. 66 Hot 100 Services and Suppliers
Joint-winners in 20 categories as voted by Spice readers.
80 Private dining
Top Australian restaurants offering cosy cuisine.
DESTINATIONS
Forging a reputation as a business events and incentives destination. 96 Western Sydney Business is booming in Sydney’s west.
Gavin
Dennett
Editor
Managing Director
Simon Grover
Publisher Paul Wootton pwootton@intermedia.com.au
Editor Gavin Dennett gdennett@intermedia.com.au
National Sales Team
Charlotte Marshall and Katherine Ross
Production
Jacqui Cooper and Tazlin Cantrill magazine.material@intermedia.com.au
Art Director
Alyssa Coundouris
Prepress Tony Willson
Subscriptions subscriptions@intermedia.com.au
The opinions expressed by contributors and advertisers in Spice magazine are not necessarily those of Food and Beverage Media's management or staff. All material contained in Spice is copyright. Spice magazine is published by Food and Beverage Media Pty Ltd (ABN 81 163 792 292)
Bringing the events industry together
We are counting down the days until the 10th edition of Events Uncovered presented by Spice. This year’s event will go to another level as it makes its debut at new venue ILUMINA in Sydney’s CBD on Tuesday, 19 August, 2025.
A showpiece fixture in the Australasian events industry, Events Uncovered is the place to be for professionals seeking access to the sector’s most stunning venues, suppliers and keynote speakers. With a free Showcase featuring 38 stands offering information, entertainment and activations, the ticketed Knowledge Sessions featuring the events industry’s innovators and thought leaders, as well as an epic evening party, you won’t want to miss this day.
In this issue of Spice, our cover star is Marvel Stadium in Melbourne, which is a premier facility for sports and entertainment that has elevated its events offering following a $225 million renovation. With high-end restaurants and catering, indoor and outdoor spaces, and functional design, the stadium deserves its place among the top echelon of venues in Australia. You can read more about it on page 26.
Also appearing in this issue is our annual mega venues feature (page 48), which showcases the large-scale Australasian facilities that are beacons of innovation, enablers of community engagement, and drivers of the economy.
Additionally, check out our annual Hot 100 Services and Suppliers (page 66), of which the joint-winners in 20 categories have been voted by readers; a tech feature (page 62) on the events industry’s advancements charting a bold future; a wrap of New Zealand’s MEETINGS 2025 (page 36); a compilation of some of Australia’s best private dining restaurants (page 80); and destination spotlights on Perth (page 90) and western Sydney (page 96).
Enjoy the issue and I’ll see you at Events Uncovered.
For three decades, BCEC has been at the heart of Brisbane, bringing people together for global summits, scientific breakthroughs, community milestones and unforgettable performances. Consistently ranked among the world’s top three convention centres, we combine versatility, ingenuity and a passionate team to deliver truly exceptional events.
Experience the warm Brisbane welcome that’s defined us for 30 years.
Sensory-led experiences
More than ever, we are designing with all five senses in mind. From lighting that shifts throughout the event to scent elements and textural styling, these touches create depth and help guests connect with the space in a more meaningful way.
Going up
Live, personalised activations
We are seeing a huge shift towards experiences that feel truly personal. Whether it’s live art creation, customised merch or AI-generated content, attendees are engaging more with activations that reflect them, not just the brand.
Media-first design
In Synergy Effect’s recent projects, media creation has been front of mind from day one. Gone are the days of flat screens and standard visuals. Now we’re building moments that are made to be captured and shared – think vertical screens, layered lighting and dynamic spaces.
Rosie Loughman, senior event manager at Synergy Effect in Sydney, offers expert insights on what is trending in events and what is on the way out.
Sustainable, beautiful design
Sustainability has become a non-negotiable, but it’s also influencing how events look. We’ve been using more modular builds, natural materials and low-waste solutions without compromising on style. Clients love that it feels good and looks great.
Generic activations
Guests tune out quickly when activations feel generic or disconnected. Off-the-shelf ideas just don’t land like they used to. What works now are concepts that feel tailored, story-driven and considered from start to finish.
Passive programming
Attendees no longer want to just sit and listen. The best results we’ve seen come from interactive formats such as live polling, workshops, open Q&As and sessions that invite participation. People want to feel involved, not just informed.
Going down
Style with no purpose
We’ve noticed a clear move away from styling that’s purely decorative. Clients are asking for spaces that feel intentional, where every detail has a purpose and nothing is overdone just for the sake of it.
16:9 presentations
While slide decks still have their place, we’ve found audiences respond far better to more immersive formats, including wraparound screens, layered content and non-screen storytelling that breaks away from the usual boardroom vibe.
Photos: Oneill Photographics
EVENT DETAILS
19 August 2025 • ILUMINA, Sydney
6:00pm – 8:00pm
NEW + NOTEWORTHY
Rydges Australia Square opens for business
EVT Hotels & Resorts has given a Sydney CBD hotel a new lease of life under its Rydges brand. The company recently transformed Tank Stream Hotel on Pitt Street into the modern, 280-room Rydges Australia Square.
The reimagined 15-floor hotel reflects Rydges’ “refreshingly local” ethos, offering guests a premium experience in the heart of Sydney’s city centre, just minutes from Pitt Street Mall, Circular Quay, Darling Harbour and transport links.
The refurbishment has revitalised all guest rooms and the ground floor lobby areas.
Rydges Australia Square can now also cater for conferencing and events, with the newly built Executive Boardroom capable of hosting 14 people for meetings and up to 25 people for private dining.
The property features other upgraded facilities, including contemporary Poco Local Wine Bar, which serves coffee and pastries each morning, followed by Italian bites and wine for lunch and dinner.
The hotel’s French restaurant, Le Petit Flot, is open for breakfast and dinner, and puts a fresh twist on French classics, blending traditional techniques with modern flair. The restaurant can host up to 60 people and has a private dining room for up to 35 guests that is available for events.
“Staying true to our ‘refreshingly local’ ethos, our upgraded facilities, including the lobby and guest rooms, have been designed with business and leisure travellers in mind,” says Rebecca Hamey, general manager, Rydges Australia Square.
“Our guests love the ease of the check-in kiosks, dining at Le Petit Flot, and enjoying Italian bites at Poco Local Wine Bar.
“The new Executive Boardroom with its high-speed internet ensures our business travellers have everything they need, and with Rydges Dream Beds, always leave feeling refreshed.”
The transformation of Rydges Australia Square has been a collaboration between EVT Hotels & Resorts and property owner IGB Berhad. It marks the 45th hotel in the Rydges portfolio across Australia and New Zealand.
“We are excited to have launched Rydges Australia Square and showcase the remarkable transformation of this hotel in its iconic Sydney location,” says Norman Arundel, director, EVT Hotels & Resorts.
“The stylish lobby, new wine bar and our expanded events and conferencing facilities will provide a unique hotel offering for guests and Sydneysiders. Our team, led by general manager Rebecca Hamey, have worked in close collaboration with the hotel’s owners to bring Rydges’ signature style, while ensuring we honour the vibrant energy of the surrounding area.
“We look forward to welcoming new and returning guests to experience this refreshed and reimagined property.”
The launch of Rydges Australia Square comes on the back of 2024’s reopening of Rydges North Sydney following refurbishment to its 168 guest rooms and 399 square metres of conferencing and events space – the largest in North Sydney.
Above: Rydges Australia Square hotel, in Sydney’s CBD.
Below: Rebecca Hamey, general manager, Rydges Australia Square.
25hours Hotel The Olympia to open in Sydney
Global brand 25hours Hotels is launching in Australia in the second half of 2025, and the new Sydney property has announced its general manager and other key personnel.
25hours Hotel The Olympia, which will open in inner-Sydney Paddington, has announced Jeremy Colahan (pictured, above left) as inaugural general manager and Mitch Orr (pictured, above right) as culinary director.
AC Hotel to debut on Gold Coast
Marriott International has announced its AC Hotel brand will debut in Queensland in 2026. The company has signed an agreement with KS Hotels & Resorts, which recently purchased the Vibe Gold Coast property and will renovate it before relaunching as AC Hotel Gold Coast in mid-2026.
The extensive renovation will commence in late 2025 and once complete will feature 202 guest rooms, all-day dining restaurant AC Store, AC Lounge and bar, a swimming pool, gym and a 120-person meetings and events space.
AC Hotel Gold Coast will be the first property for the brand in Queensland, and just the second in Australia behind AC Hotel Melbourne Southbank. Located in the heart of Surfers Paradise, the property will be an upscale lifestyle hotel.
“We are thrilled to collaborate again with KS Hotels & Resorts following its latest acquisition in Australia, and we are excited to expand our growing footprint on the Gold Coast,” says Richard Crawford, vice president – hotel development, Australia, New Zealand and Pacific at Marriott International.
“It is a market we know exceptionally well … AC Hotel Gold Coast will offer our loyal guests a new price point and product offering.
Colahan will lead a team of 130 staff, drawing on his experience most recently as general manager of Hotel X in Brisbane and previously as hotel manager of W Brisbane.
“Right now is our chance, as hoteliers, to set the cultural expectation of our hotel and build a team of people who will bring our identity to life,” he says. “25hours Hotel The Olympia is home to a distinctive offering, including the most unique hotel design narrative I’ve encountered in my career.
“The hotel is inspired by the locale and unique heritage of the building, including its past life as West Olympia Theatre, which has inspired a narrative of dreamers and renegades drawing on prototypal heroes of great films.
“One of the most invigorating parts of my career is providing a platform to grow others. My priority is fostering an environment that encourages creativity, individuality and ambition.”
As culinary director, Sydney local Orr intends to create a dining experience that appeals to the local market and is well received by the community.
“The venues that will be part of 25hours The Olympia are known globally for their vibrant and energetic atmosphere,” he says. “I’m excited to build a team that reflects this energy and can bring it to life, which will start from the work culture we create.”
The hotel has also announced its executive leadership team, including director of people and culture Christina Ng Lam; commercial director Sophie Meng; director of revenue Marion Guillermet; director of finance Eva Zheng; and director of food and beverage Rajiv Vanniasinkam.
25hours Hotels is part of hospitality company Ennismore, and the brand’s Australian debut will mark its 18th hotel worldwide.
“The power of Marriott International’s leading distribution platforms is fuelling exciting interest from hotel owners eager to rebrand existing hotels … close to 40 per cent of our global hotel signings in 2024 were existing hotels seeking to join our portfolio.”
AC Hotel Gold Coast will join Marriott International’s two resort properties in the region: JW Marriott Gold Coast Resort & Spa and Sheraton Grand Mirage Resort, Gold Coast.
Photo: Anna Kucera
First rooftop events space for Central Coast
A new 28-floor hotel is opening on the NSW Central Coast in October 2025, and it is set to feature the region’s only rooftop ballroom. The 130-room voco Gosford by IHG – part of new lifestyle precinct The Archibald – is set to welcome its first guests in spring, and it will feature the Central Coast’s only rooftop events space and bar.
The Altitude Grand Ballroom rooftop attraction will feature three events facilities for business gatherings, cocktail parties and weddings, and boast views across Brisbane Water.
With a total of six conferencing rooms and events spaces split across two levels, voco Gosford will accommodate 600 guests across 700 square metres.
On level six, The Aviary will feature three flexible function rooms with an outdoor pre-function space overlooking the podium level pool and swim-up pool bar.
Event planners can also offer delegates additional activations such as pop-up smoothie bars, sweets stations, barista-made coffee and team-building activities.
$3 million renovation for beachside hotel
A $3 million renovation has been announced for a popular waterfront hotel in Sydney’s eastern suburbs. Located on the shores of Sydney Harbour for more than 190 years, Watsons Bay Hotel offers outdoor dining with water views, boutique accommodation and events spaces.
The venue has revealed it is undertaking a multimillion-dollar renovation to its top and mid decks to transform its events facilities. With design work by Etic Design, the new spaces will feature crisp whites, soft textures and a sweeping harbour outlook.
During renovations, Watsons Bay Hotel’s Beach Club, upstairs Sunset Room, Front Bar and accommodation will remain open.
“Designing the Hamptons-style renovation for Watsons Bay Hotel was a collaborative and creative journey,” says Emilie Delalande, director of Etic Design. “Working closely with the owners [Laundy Hotels] we had a shared vision to elevate the hotel’s offering while honouring the iconic coastal charm that has made Watsons Bay so beloved.
“We want every design element to reflect a refined yet relaxed atmosphere – one that seamlessly blends timeless Hamptons elegance with the laidback spirit of Sydney’s beachside living.”
Watsons Bay Hotel’s renovation will be complete in October 2025 ahead of Sydney’s summer.
600-seat restaurant complex unveiled
A multi-restaurant and functions venue in southwest Sydney is under new ownership and the reimagined venue has recently been unveiled.
The 600-seat The Paper Mill Food is in Liverpool, in southwest Sydney, and it is a multi-dining destination that has been rejuvenated by new owners Platinum Hospitality Group to introduce fresh menu concepts in the industrial heritage space.
Under one roof are three restaurants, a bar and four function spaces that can accommodate between nine and 200 people.
The three restaurants are Ana’s Kitchen, a contemporary Australian casual dining venue; The Vault, an upscale dining experience showcasing premium cuts of meat and seafood; and Al Aseel, the renowned Middle Eastern eatery that has locations across Sydney.
Carrera Bar services all the restaurants and has full bar options.
“We’re thrilled to breathe new life into The Paper Mill Food,” says Georges Badr, group general manager, Platinum Hospitality Group. “Our vision was to create a dining destination that offers something for everyone, from casual family meals to sophisticated date nights and special celebrations.”
Overseeing the kitchens is executive chef Stefano Brombal, who is experienced at leading large multi-venue operations.
“My goal for The Paper Mill Food is to create dishes that not only delight the palate, but tell a story,” he says. “By blending my Italian roots with the vibrant culinary diversity of Sydney, we’ve crafted menus that offer something special for every guest in this beautifully restored venue.”
Australia’s first carbon calculator for events hire
Furniture hire company Valiant is addressing the events industry’s environmental impact by launching Australia’s first carbon calculator for event, residential and commercial furniture hire.
With the average three-day event with 500 people generating up to 2.8 tonnes of waste from disposables, the carbon calculator tool provides transparency and accountability for the carbon footprint of event furnishing.
Through a partnership with certified carbon offset provider Trace, emissions are automatically offset via accredited climate initiatives in Australia and abroad.
Valiant’s tool calculates total carbon emissions associated with every furniture order across the entire journey, including four key stages:
• Manufacturing: Emissions generated from the moment each piece is made.
• Port to warehouse: Transport emissions from local and international suppliers.
• Delivery and collection: Emissions from Valiant’s delivery to events and back.
• Duration of hire: A portion of the product’s total emissions is allocated to the hire based on its average lifespan.
“We’re proud to launch the carbon calculator to support our clients and provide precise, real-time insights at the click of a button,” says Valiant’s managing director, Brian Lindeman.
“Every job delivered by Valiant now includes a detailed carbon footprint for the furniture hired. It’s the most comprehensive tool of its kind, capturing emissions from manufacturing, factory to port, port to warehouse, warehouse to site, and length of hire.
“Every piece of furniture has a carbon footprint, and for the first time in Australia, you can now track, measure and offset it.”
Valiant has offered 100-per-cent carbon-neutral furniture hire since 2022, and the B Corp company says its carbon calculator addresses a gap in the events industry, where environmental impact has historically been difficult to quantify.
“With carbon measurement and reporting becoming mandatory for all Australian businesses in the next three-tofive years, they must start accurately measuring their impact, and that means understanding their footprint, no matter the size or scope,” says Lindeman.
IHG to open first voco hotel in Northern Territory
IHG Hotels & Resorts has announced the first voco hotel will open in the Northern Territory in late 2025. Partnering with JH Group, IHG will open voco Darwin Suites at 87 Mitchell Street, in the heart of the city’s CBD, within walking distance to Darwin Convention Centre.
The upscale 87-room voco Darwin Suites will be converted from a repurposed commercial office building and feature an all-day dining restaurant, meetings space, fitness centre and outdoor pool.
“We’re thrilled to welcome John Halikos and the JH Group to our IHG community,” says Cameron Burke, director of development, Australasia and Pacific, IHG Hotels & Resorts. “Together, we bring the voco hotels brand to Darwin in a landmark agreement that marks a significant milestone in our regional growth strategy.
“The rapid expansion of our voco brand through voco Darwin Suites and many other outstanding properties continues to be driven by its adaptable upscale proposition, appealing to owners seeking asset versatility and flexibility in market.”
Halikos is equally enthusiastic about the project.
“It is fantastic to be in partnership with IHG and we are excited to bring the premium voco brand to Northern Territory – voco is a perfect fit for international and domestic guests at
a time of significant need for new hotels in Darwin, specifically Mitchell Street CBD,” he says.
“IHG’s fastest growing premium brand globally is voco hotels, with voco Darwin Suites joining five voco hotels properties in Australasia, and the highly anticipated voco Gosford, which is set to open on the NSW Central Coast in late 2025.”
Minor Hotels acquires Thredbo resort
Minor Hotels has announced the acquisition of a popular resort with extensive meetings and events spaces in the NSW Snowy Mountains. The company has taken over the 110-room Oaks Lake Crackenback Resort in Thredbo Valley.
Located just 15 minutes from Thredbo and Perisher ski fields, the resort offers a mountain escape on the fringe of Kosciuszko National Park.
This latest addition to the Oaks Hotels, Resorts & Suites portfolio emphasises Minor Hotels’ commitment to growth in Australasia.
Minor Hotels has welcomed six properties in 2025: Oaks Melbourne St Kilda Road Hotel, Oaks Melbourne Flemington Suites, Avani Melbourne Jazz Corner Residences, Oaks Geelong Suites, Oaks Geelong Vue Suites, and Queen’s Wharf Residences in Brisbane.
“The stunning Snowy Mountains is a spectacular destination to explore all year round, and with travellers increasingly keen on domestic travel in the current climate, we are excited to add this unique property to our expanding portfolio,” says Craig Hooley, chief operating officer, Minor Hotels Australasia.
“This resort positions us well to tap into rising demand for wellness and experience-based travel, striking an ideal balance between scenery, relaxation, self-care and outdoor activities.
“As a true lifestyle property, Oaks Lake Crackenback Resort will also deliver on our recently announced vision for the repositioned Oaks.”
The resort features several spaces for meetings and events, offering picturesque views for small-scale and large-scale business events, as well as private functions and weddings.
Guests can choose from 110 studios, apartments, villas and chalets – with many offering alpine views of mountains and lakes – and enjoy access to an indoor heated pool, sauna, gymnasium, a dedicated spa and wellness centre, and two dining venues.
The property also features onsite outdoor activities including golf, archery, tennis, kayaking, canoeing, trampolining, trail running, hiking, fishing and mountain biking.
Luxury events venue announced for Sydney’s CBD
A new luxury events venue is coming to Sydney’s city centre that will feature multiple spaces across 10,000 square metres. The Lands by Capella is set to open in the first quarter of 2026 and will be located within the historic Department of Lands building near Circular Quay in Sydney’s CBD.
The property is promising a “new destination for exceptional events, world-class hospitality and immersive experiences”.
The Lands by Capella site will feature 10,000 square metres of experiential space, with rooftop dining, premium retail and light-filled venues tailored for events ranging from intimate gatherings to large-scale galas.
The new project from Pontiac Land Group will offer a suite of elegant new venues on level two of The Lands by Capella,
Darwin welcomes first Marriott hotel
Marriott International has opened its first hotel in Darwin, completing the conversion of an existing property in the centre of the city’s CBD. The 186-room Courtyard by Marriott Darwin has welcomed its first guests following the completion of the opening phase of an extensive renovation.
The property is owned by Darwin company DCOH, managed by Trilogy Hotels, and led by managing director and CEO Shane Dignan.
“We are thrilled to introduce Courtyard by Marriott to Darwin, marking a new era of modern and sophisticated accommodation in the Top End,” says Dignan. “This hotel is set to become a key destination for visitors seeking quality, comfort and a seamless travel experience.”
The first phase of renovations includes a revamped lobby and fitness centre, with future renovations taking in the property’s 100-seat restaurant, due for completion in 2026, and guest rooms and swimming pool, due for completion in 2027.
“The opening of Courtyard by Marriott Darwin represents a milestone for Marriott International, marking our presence in
underpinned by hospitality and services of 192-room counterpart hotel Capella Sydney.
Together, the properties will form The Sandstone Precinct – with The Lands by Capella to have a cultural and events focus – catering to multi-day conferences, business events and weddings.
“The Lands by Capella is an expansion of our commitment to crafting unforgettable experiences,” says Marc von Arnim, general manager, Capella Sydney. “We are proud to bring this extraordinary building back to life as a beacon for modern luxury, community connection and cultural storytelling in Sydney’s vibrant CBD. It is a brilliant evolution of our hotel and event offering at Capella Sydney.”
Design of The Sandstone Precinct is led by architecture firm Hassell in collaboration with heritage architects Purcell, with event spaces tailored to suit the building’s original room configurations to maintain its heritage appeal.
The building’s original elements – including arched windows, black-and-white marble corridors, and timber doors and windows – have been restored and complemented by contemporary insertions.
On level two of The Lands by Capella, the five versatile venues will be highlighted by The Capella Ballroom with its high ceilings, arched cedar windows and capacity for up to 250 guests.
The Liberty Ballroom can accommodate up to 120 guests for premium corporate and private events, while the Meeting Suites offer smaller spaces for events – The Explorers Suite accommodates up to 80 guests, and The Botanist Suite and The Surveyors Suite each accommodate 40 guests.
every state and territory in Australia,” says Jason Nuell, regional vice president for Australia, New Zealand and Pacific at Marriott International.
Courtyard by Marriott Darwin is located 300 metres from Darwin Entertainment Centre, 1.5km from Darwin Convention Centre and 11km from Darwin Airport.
Major renovation for waterside venue
A waterside venue in Sydney’s south has temporarily closed while it undergoes a $10 million renovation. Georges River 16ft Sailing Club, in Sandringham, closed its doors in May 2025 to embark on the final stage of major renovation work that will breathe new life into the venue that is part of Alt. Hospitality Group.
Scheduled for completion in October 2025, the renovation promises to turn the venue into a “modern Mediterranean oasis that is a vibrant new heart for Botany Bay”.
Georges River 16ft Sailing Club – which celebrates its 100th birthday in 2027 – offers uninterrupted views across Dolls Point Beach, Botany Bay and Georges River.
Once the project is complete, the newly renovated venue will be one of southern Sydney’s premier destinations for business functions, social events and weddings.
Alt. Hospitality Group CEO Paul Richardson says the venue is embracing a bold new chapter focusing on elevated hospitality, events versatility, local engagement and a commitment to community.
“This project is not just about a fresh coat of paint,” he says. “We’re breathing new life into this much-loved venue to ensure it remains a place to connect, celebrate and enjoy well into
the future. As we approach the club’s centenary in 2027, this investment will help cement Georges River 16ft Sailing Club as a true jewel of the bay.”
The final stage of the renovation project will see upgrades to the venue’s bar and brasserie, administration and indoor and outdoor gaming areas, as well as the creation of a sports lounge with big screen and a louvred semi-outdoor dining area overlooking the beach and bay.
These works follow a renovation of the waterfront function rooms in late 2023.
“With the sparkle of Botany Bay as a backdrop, we are creating stunning spaces to relax and unwind with drinks and dinner, as well as a destination for milestone celebrations – from birthdays and anniversaries to weddings, corporate functions and special community events,” says Richardson.
“While we are going to miss opening on the shores of the bay every day for the next few months and seeing our local members, the end result is going to be worth the wait.”
Georges River 16ft Sailing Club will reopen for business towards the end of September and event bookings for late 2025 are now open.
Queenstown hotel set for rebrand and refurbishment
A lakefront hotel in Queenstown, New Zealand, is set for a major refurbishment as part of its conversion to a new brand. EVT Hotels & Resorts has announced the existing 152-room Rydges Lakeside Queenstown hotel will be transformed to the 221-room QT Queenstown in the popular South Island city.
When complete in 2027, the majority of QT Queenstown’s rooms will feature guest balconies overlooking Lake Wakatipu, as well as elevated conferencing and events facilities, dining, gym and pool facilities.
“Queenstown continues to be one of the best performing hotel markets in Australasia, and our hotel property is in a prime location on the shores of Lake Wakatipu,” says Mathew Duff, director of commercial at EVT Hotels & Resorts. “Guests will step into something truly special – QT’s signature design, breathtaking views and thoughtfully curated spaces.”
The current 69-room QT Queenstown will remain open throughout the upgrade.
The new QT rooms will become available in stages throughout 2026, with the project due to be completed in mid-2027.
Upfront
InterContinental debuts in Brisbane
InterContinental Brisbane has opened its doors to guests, marking the debut of the luxury hotel brand in the Queensland capital. Located on Elizabeth Street, in the heart of Brisbane’s CBD, the property was recently taken over by InterContinental Hotels & Resorts, part of IHG Hotels & Resorts’ luxury and lifestyle portfolio, on the site of the former Hilton Brisbane.
The hotel features 319 rooms across 25 floors and will undergo a major two-year refurbishment from 2026.
“We are incredibly proud to now have a footprint in one of Australia’s most dynamic and fast-growing cities, and are excited to welcome our first guests through our doors,” says
Marriott Hotel announced for Parramatta
Marriott International is coming to western Sydney with a new 279-room hotel to open in mid-2027. Sydney Marriott Hotel Parramatta will form part of a large-scale mixed-use development on Church Street and is the fifth Marriott Hotels & Resorts property in Australia, and the second in Sydney.
Marriott International has signed an agreement with property developers JQZ, which has commenced construction of the high-rise building that will also feature residential apartments, retail and commercial spaces.
“The signing of Sydney Marriott Hotel Parramatta marks Marriott Hotel’s debut in Parramatta, a city experiencing significant public and private investment as it evolves into Sydney’s second CBD,” says Richard Crawford, Marriott International’s vice president, developments, ANZP.
“With strong demand drivers across commerce, technology, education and the arts, Parramatta is a strategic location for Marriott’s expansion.”
Sydney Marriott Hotel Parramatta will feature functions and meetings facilities, an M Club Lounge, restaurant, cafe, lobby lounge, rooftop swimming pool with pool bar, and a fitness centre.
Demand for hotel room nights in Parramatta is expected to grow in coming years due to employment growth on the back of major infrastructure projects such as the Metro West rail line and Western Sydney International Airport.
Shaun Parsons, general manager, InterContinental Brisbane.
“To be part of Brisbane’s transformation ahead of the 2032 Olympics and Paralympics is a privilege, particularly in helping to shape its tourism and hospitality scene by offering an exciting, culturally rich stay experience for local and international guests.”
InterContinental Brisbane also features multiple event spaces with 19 meeting rooms and one of the city’s largest event ballrooms, as well as city views, an outdoor lap pool, gymnasium, Latitude 27 Bar & Kitchen, and signature Club InterContinental lounge on level 25.
Five minutes with…
Craig Hooley, chief operating officer, Minor Hotels
A new era has commenced for Minor Hotels, with rebrands, new brands and new builds set to shake up Australia’s hotel industry, writes Gavin Dennett
It has been a big year for Minor Hotels Australasia, with the company recently launching the 200-apartment Queen’s Wharf Residences in Brisbane’s CBD, and overhauling its Oaks Hotels, Resorts and Suites brand.
Located in the tallest tower of Brisbane’s Queen’s Wharf precinct, the new accommodation offering features one-bedroom, two-bedroom and three-bedroom apartments for business and leisure travellers.
For Minor Hotels Australasia’s chief operating officer, Craig Hooley, the opening and the brand repositioning of Oaks marks the beginning of an exciting new phase for the company, especially in Brisbane, a city bursting with opportunities ahead of the 2032 Olympic Games.
How exciting is it to have Queen’s Wharf Residences open for business?
When the opportunity came up to launch Queen’s Wharf Residences, we knew it was going to be something special. We want unique destinations for our guests, and this is a great location. There are excellent restaurants here and you’ve got the beautiful Sky Deck – it’s a fun place and there is plenty more to come in this precinct.
As Brisbane’s skyline rises and visitor numbers soar, Queen’s Wharf Residences offers more than just a place to stay – it’s part of a broader vision for how the city is growing. Such developments are designed to bring people together, blending leisure, business and culture in one destination.
Is Queen’s Wharf Residences positioned as a point of difference to the hotels in the precinct?
Yes, that point of difference is paramount to us with it being the only serviced apartment in the Queen’s Wharf precinct. We see that unique characteristic as an advantage. Queen’s Wharf Residences is a big step for us; to bring this operation to life is something we couldn’t have done six or seven years ago. We have delivered it on time and on budget.
It is pretty exciting times in southeast Queensland, with plenty of opportunity to grow during the next five years. Things are moving at pace ahead of the Olympics, although Brisbane is still short of hotel rooms. It needs 50,000 rooms for the Olympics and currently is at 20,000 to 30,000 rooms. So there are plenty of opportunities.
What has changed in those six or seven years for Minor Hotels?
We have learned a lot in that time and grown as a company. The strategic direction given for this business by our board was for us to become a leading hospitality asset management company in Australia.
To do that, we needed to grow the Oaks product and our other hotel brands, our food and beverage experiences and our meetings experiences. We are on the precipice of something quite big because we’re going from single-brand Oaks apartment products to a Minor Hotels umbrella brand and sub-brands of suites, hotels and resorts.
Queen’s Wharf Residences is a great stepping stone for us as we start growing to the next level, which includes the Minor Hotels umbrella brand launch so guests can see all our brands under one website.
What else can we expect from Minor Hotels’ evolution?
We are repositioning the Oaks brand from serviced apartments to full-service hotels. The market is becoming more educated and more complicated, and it wants more from a brand.
The transformation of Oaks is significant because it is about going from a reasonably static brand to one that is very dynamic. The old Oaks was like home, putting your feet up on the couch and relaxing, whereas the new Oaks is still that but also being more dynamic, with in-room wellness options, or getting out there to experience things and grabbing coffee and snacks from reception as you go.
Above: The view across Brisbane River from Queen’s Wharf Residences.
Five minutes with…
What is on the horizon beyond the Oaks rebrand?
We are going to start bringing in NH Hotels, Avani Hotels & Resorts and our luxury Anantara Hotels & Resorts. Our Avani Mooloolaba Beach Hotel opens in the first half of 2026 – the first for the brand in Australia – and our NH Collection opens in Sydney, also in the first half of next year.
We are ready to blossom and bring all these brands to life in Australia, which is significant to go from one brand to multiple brands and products, including new builds and property rebrands.
What’s in store for hosting meetings and events?
Repositioning in the conferencing, meetings and events space is one of our key pillars of business development. Minor Hotels has a MICE strategy, and it is critical for bespoke MICE experiences to be part of our destination offerings as we bring more rooms into our portfolio.
NH Hotels and Anantara have events spaces for weddings, product launches and corporate meetings, plus areas for board meetings and private dinners. n
Serviced apartment comfort at Queen’s Wharf Residences.
The lap pool at Queen’s Wharf Residences in Brisbane.
A NEW ERA FOR EVENTS:
The evolution of Marvel Stadium
The distinctive facade of Marvel Stadium has framed the skyline of Melbourne’s CBD for a quarter of a century since opening in March 2000. Following its $225 million redevelopment in 2024, the venue has evolved into a premium, versatile and future-focused events precinct that is symbolic of the Victorian capital’s cultural heartbeat.
Following a $225 million redevelopment, Melbourne’s Marvel Stadium has transformed into a premium events and entertainment precinct that reflects the city’s dynamic cultural identity.
Rooms with a view
3:
Whether you are planning an occasion for seven guests or 70,000 people, Marvel Stadium offers a diverse array of settings that speak to Victoria’s vibrant events scene. From intimate presentations to large-scale public activations, the upgraded spaces combine cutting-edge facilities with striking design, echoing the creative energy of Melbourne.
Marvel Stadium general manager Scott Fitzgerald says the intention behind the redevelopment goes well beyond logistics.
“We’re not just hosting events,” he says. “Our aim is to create experiences that deliver impact through seamless execution, elevated dining and considered design. Melbourne is the epicentre of business events in Australia, and Marvel Stadium is proud to play a leading role in showcasing the innovation and excellence this city is known for.”
Marvel Stadium is home to more than 20 new and improved function spaces, which are suitable for multiple formats and styles. For premium celebrations that require something extra, the new Skyline Room offers sweeping views of Australia’s cultural capital through floor-to-ceiling windows. This luxurious room provides a five-star dining experience with an exclusive menu showcasing local produce.
The rooftop Horizon Room delivers equally stunning panoramic views, making it the perfect backdrop for gala dinners, grand conferences and sophisticated cocktail parties. This room includes state-of-the-art audiovisual equipment and can accommodate up to 350 guests.
For high-impact activations – such as Chery Australia’s recent launch of the Tiggo 8 Pro Max, which featured six cars, a pyrotechnics show and a display of Chery’s futuristic robot dogs – and immersive experiences such as the NFL Super Bowl Live Site, the dynamic Stadium Square precinct is a premiumstandard entertainment zone. Positioned at Gates 2 and 3, this dual-level hub features overhead coverage to protect against Melbourne’s famously fickle weather.
Above: Marvel Stadium’s premium offering at Stoke-Grill.
1: Marvel Stadium executive chef Jason Staudt with general manager Scott Fitzgerald.
2: Guests at the Melbourne venue are treated to exceptional cuisine.
Dining and events with a view at Marvel Stadium.
The largest and most versatile area, the Victory Room, delivers spectacular views of Victoria Harbour for up to 2000 guests. It can be divided into five areas and includes AV and excellent acoustics – ideal for trade shows, conferences and presentations.
A space for every occasion
“Versatility is the central theme of Marvel Stadium’s post-redevelopment identity,” says Fitzgerald. “We can accommodate almost any event, no matter the size or setting.
“We’re particularly proud of the stadium’s advanced functionality – elements such as a retractable roof and seating, reconfigurable spaces and integrated AV. These features offer the flexibility and calibre premium event producers expect.”
Marvel Stadium also plays an important role in celebrating the communities that give Melbourne its soul. Events such as NBA Live Sites, Diwali festivals, the enchanting North Pole Christmas experience and Stadium Golf offer a place for the city’s inhabitants to come together to connect, celebrate and share.
4: The versatile Horizon Room events space.
5: Stoke-Grill, from the team behind Melbourne's Stokehouse restaurant.
6: Delegate dining on the Marvel Stadium playing surface.
New dawn for stadium dining
In 2025, Marvel Stadium has unveiled three new destination restaurants, each led by an acclaimed Victorian chef.
Among the dining experiences are Altis by Stephen Nairn of Yugen Dining and Omnia fame; a reimagined Lee Ho Fook by hatted chef Victor Liong; and the newest offering, Stoke-Grill, by Jason Staudt and the team behind Melbourne institution Stokehouse.
While each restaurant offers a distinct identity, all share an ambition to push the boundaries of stadium dining. Spearheaded by executive chef Dushyant Bhati – from Delaware North, Marvel Stadium’s long-term hospitality partner – the venue’s new food direction champions local ingredients and spices, paying homage to Victoria’s rich produce while embracing the diverse culinary traditions that define Melbourne’s identity.
The result is an evolving menu that brings multicuisine experiences to the stands – vibrant, bold and authentically Melbourne.
From football to concerts and beyond
As Marvel Stadium raises the bar for event hospitality, it is also redefining its role in the city’s cultural landscape by establishing itself as one of Melbourne’s favourite event destinations.
In 2024, the stadium experienced record attendance and was the world’s highest-attended venue in October that year. Coldplay also broke Marvel Stadium’s all-time concert attendance record, with 227,000 fans across four shows.
Marvel Stadium was also recently recognised as one of the top 10 stadiums globally in the official 2025 Pollstar Mid-Year Top 50 Worldwide Stadium rankings – ranked number five in the world for highest-grossing stadiums, and number seven for highest stadium ticket sales.
The venue’s redevelopment feels like a natural progression of this success.
“It’s more than just a physical upgrade,” says Fitzgerald. “It signals a shift in what Marvel Stadium represents. For decades, we’ve played a central role in Melbourne’s passion for sport. Now we offer a destination for connection, culture and world-class cuisine.” n
Unmissable Events Uncovered
A new venue, a huge speaker program and the promise of an epic day of learning and fun is set to make the 10th edition of Events Uncovered presented by Spice, at ILUMINA in Sydney’s CBD, the biggest and best yet.
Now in its 10th year, Events Uncovered presented by Spice is an unmissable single-day event, and the 2025 edition is debuting at new state-of-the-art venue ILUMINA at 1 Elizabeth Street in Martin Place, in Sydney’s CBD, on 19 August 2025.
As a showpiece fixture in the Australasian events industry, Events Uncovered is the place to be for professionals seeking access to the sector’s most stunning venues, suppliers and keynote speakers.
The event includes a free Showcase with 38 stands offering information, entertainment and activations, and the ticketed Knowledge Sessions featuring the events industry’s innovators and thought leaders, as well as an evening closing party for the ages.
TV and radio star Mark Humphries will MC Events Uncovered’s Knowledge Program, with Atlassian work futurist Dominic Price presenting the opening keynote address, and billion-dollar entrepreneur Jess Hatzis delivering the event’s closing keynote session. These headline guests appear courtesy of Inspire Speakers.
An accomplished TED speaker, Price has spent 10 years at Atlassian helping teams unleash their potential in how they work. As the software company’s in-house “team doctor”, he has helped teams become efficient and effective, while also helping customers navigate transformation, agility, leadership and the future of work.
Price has a deep passion for elite human performance, highly effective distributed teams and building thriving businesses. His keynote session, “The future of work: Embracing change to make your business thrive”, will provide educational and inspirational advice on unleashing team potential to achieve elevated levels of success.
As the founder of award-winning creative agency Willow & Blake, and co-founder and nonexecutive director of skincare brand frank body, Hatzis is an inspirational entrepreneurial success story, having built an empire of more than $1 billion worth of consumer brands.
As a brand strategist, marketer and startup expert, she will deliver her session, “Entrepreneurial success story: Building a business empire from scratch”, in which valuable lessons will be offered on passionately providing brands and their customers with unique, meaningful and memorable experiences.
Hatzis is dedicated to championing women in business, having founded two organisations that drive diversity and inclusivity, from consumer-facing campaigns to board mandates that stipulate minimum requirements for female representation in leadership roles.
In her closing keynote session at Events Uncovered, Hatzis will provide inspirational learnings from her business journey, followed by an onstage fireside conversation with Humphries. →
Above: Events Uncovered presented by Spice is coming to ILUMINA on 19 August 2025.
Photos:
Events Uncovered Knowledge Program
9am Opening welcome
9.10am The future of work:
Embracing change to make your business thrive
• Dom Price, work futurist, Atlassian.
• Presented by Inspire Speakers.
9.55am Bracing for change: A 10-year outlook for events in Australia
• Alison Gardiner, strategy development, implementation, tactician and director of sales, Brisbane Convention and Exhibition Centre.
• Andrew Everingham, founder and CEO, CAPITAL-e.
• Karen Sainsbury, executive member, Professional Conference Organisers Association, and managing director, Cornerstone Events.
• Moderated by Spice editor Gavin Dennett.
10.20am Morning tea
10.50am Empathy without excuses: Striking the leadership balance
• Lisa Kelliher, CEO, Be Challenged.
• Presented by Be Challenged.
11.25am Marketing magic: Strategies to get your event noticed
2.30pm The strength of the event economy: Insights from Australia and beyond
• Bruce Keebaugh, founder, The Big Group.
2.55pm Will AI take my job?
Busting myths and embracing the AI revolution
• James Bennett, director of creative technologies, Project Worldwide.
• Rishad Sukhia, founder and director, Bright Labs.
• Despina Karatzias, founder, Institute of Excellence, and certified trainer, Victoria Tourism Industry Council.
• Moderated by Andrew Everingham, founder and CEO, CAPITAL-e.
3.20pm Afternoon break
3.50pm The future of leadership: Attracting talent and guiding generation-next
• Amanda Vinci, founder and CEO, The EA Institute.
• Mercedes Ibbett, managing director, EVT Incentive Marketing, and board member, SITE ANZ.
• Dan Londero, co-founder, Turnkey Event Solutions, and board member, Australian Business Events Association.
• Moderated by Spice editor Gavin Dennett.
4.20pm Entrepreneurial success story: Building a business empire from scratch
• Jess Hatzis, founder, Willow & Blake, and co-founder, frank body.
5.00pm Close
Atlassian work futurist Dominic Price. Jessica Hatzis, co-founder of skincare brand frank body. Events Uncovered MC Mark Humphries.
Free stuff!
On the Showcase floor at Events Uncovered, visitors can grab coffee from the onsite cart and wander through 38 stands chatting to exhibitors and getting the latest information from venues and suppliers.
There will also be plenty of freebies at the expo, including prizes from the Eventspec skill tester; wellness goodies from Pro-invest Hotels; a lolly buffet from Village Roadshow Theme Parks; personalised laser-engraved reusable cups from CENTREPIECE; canapes from Radish Events; chocolates from The Star Gold Coast; and a roaming photo booth from Mr W. Photo & Video.
The Events Uncovered Showcase is free to attend. Register at eventsuncovered.com.au.
Best known for his political sketches and satire on TV shows such as ABC’s 7.30 and Insiders, Humphries has also worked as a writer and performer for The Chaser, and was previously host of Pointless on Network Ten. He is an experienced and entertaining MC and presenter.
Also appearing in the Knowledge Program as keynote speaker is brand experience expert Hannah Gott, who will deliver a session on the transformative power of brand experience; Lisa Kelliher, CEO of Be Challenged, who will give a presentation on striking leadership balance; The Big Group founder Bruce Keebaugh, who will provide expert insight on the strength of the event economy; and inaugural NSW 24-Hour Economy Commissioner Michael Rodrigues, who will join Spice editor Gavin Dennett onstage for an in-depth Q&A addressing ways to power up the state’s night-time economy.
The Knowledge Program will also feature thought-leadership panels of industry experts discussing topics such as AI, marketing, essential event principles, the future of leadership, event case studies and lessons for success, and crystal-balling the next decade in the sector.
Following the conclusion of the Knowledge Program, guests can unwind with a free Sundowner drink from 5pm – powered by PopUp WiFi – before the Uncovered After Dark party kicks off. This Events Uncovered after-party will feature music, entertainment, cocktails and delicious bites for an unforgettable end to a memorable day among industry colleagues and peers.
Helping to make the 10th edition of Events Uncovered presented by Spice the best yet are sponsors The Big Group, Inspire Speakers, D PLUS D Events, Harry the Hirer, Sprintr, Exponet Exhibitions & Events, Oneill Photographics, Solution Entertainment, Be Challenged, Village Roadshow Theme Parks and Elements of Byron.
To register to attend Events Uncovered presented by Spice at ILUMINA on 19 August 2025, visit eventsuncovered.com.au. n
Kristiana Kruysmulder.
Lisa Kelliher.
Hannah Gott.
Bruce Keebaugh.
Mercedes Ibbett.
Dan Londero.
Amanda Vinci.
Andrew Everingham.
Supplier tips for exhibition planners
By
engaging exhibition
suppliers early in the process, event planners can protect their bottom line and avoid costly surprises, writes Belinda Meredith, business development manager at Outstanding Displays.
Budgets: we all have them and most of us fear blowing them. So how do event exhibition planners master event budgets to avoid costly surprises? One simple and effective strategy is to engage exhibition suppliers early – ideally before you’ve signed your venue contract.
Exhibition suppliers bring invaluable logistical insights to the table. They know the right questions to ask, the pitfalls to avoid and the practical considerations that can save you thousands of dollars down the track.
Too often, venues are selected for their front-of-house appeal – events space, catering and accommodation – while critical logistics
such as loading access, back-of-house areas and power supply are unknowingly overlooked until it’s too late.
This is where your exhibition supplier comes in. It is their job to troubleshoot early, ask the right questions and flag the things you didn’t know to check.
Engaging your exhibition supplier early isn’t just smart planning – it protects your budget and sets up your event for success.
Here are five reasons why engaging your exhibition supplier before you sign a venue contract is recommended:
• Availability: Quality suppliers book out more than 12 months ahead.
Lessons learned: Exhibition case studies
Case study one
A client approached Outstanding Displays with a 50-booth project. Venue contracts were signed, budgets locked in and booth sales were underway, but the client hadn’t considered back-of-house logistics.
At the site inspection, we discovered that getting stock into the space involved multiple lifts, narrow hallways and hand unloading via flatbed trolleys. It took a crew of 10 more than five hours during bump-in and bump-out, adding more than $8000 in unplanned labour costs.
Smart solutions: Had an exhibitions supplier been engaged from the beginning, they could’ve recommended a modified booth design with less build stock to reduce volume of
“Engaging your exhibition supplier early isn’t just smart planning – it protects your budget and sets up your event for success.”
product to be moved, or tweaked the floorplan to incorporate sponsored feature areas, with the additional sponsored content generating revenue to offset increased costs.
Case study two
A client booked a venue without confirming bump-in times. The contract was signed, but closer to the event they learned bump-in could only happen between 12am and 5am on a weekend. This led to premium labour hire rates, out-of-hours security and more than $3500 in unbudgeted costs.
Smart solutions: Early supplier engagement would’ve flagged this during initial site visits, allowing for contract negotiations or alternative scheduling.
• Logistical expertise: They know what to ask and where to look.
• Venue and event space point of view: They assess access points, power, ceiling heights, no-build zones and obstructions.
• Floorplan creation: Suppliers design comprehensive layouts factoring exhibitor booths, catering, activations and infrastructure. You want this before you start selling spaces.
• Tailored solutions: Booth and floorplan designs should suit exhibitor needs, enhance venue flow and elevate the delegate experience, not just provide maximum booth numbers.
A trusted exhibition partner joins early site visits, delivering practical, budget-saving advice before contracts are signed and booths sold. This is a smart, collaborative partnership between organisers, venues and suppliers. When planning an exhibition, here are five valuable tips to remember:
• Always inspect the loading dock and walk the delivery path – or better yet, take your exhibition supplier with you and let them do it.
• Confirm bump-in and bump-out times early in the piece. Weekend or after-hours builds mean higher labour costs.
• Check for onsite storage. Limited space may result in added freight movements and offsite storage.
• Understand three-phase power availability. Where is it? How many outlets are there? Will it cover your needs?
• Factor in regional costs. Freight, labour and accommodation can blow out fast in remote locations. We’re not saying to avoid regional events – just plan for the costs and make a recovery plan early.
Events have countless moving parts, and keeping every “ball in the air” is tough. That is why trusted, experienced suppliers are essential. Experts in their field, they’ll ask the questions you didn’t think of and offer proactive solutions that protect your budget and your reputation. Partner with people who have a vested interest in your event’s success and your bottom line. For your next event, if you involve your exhibition supplier early, your event budget – and your boss – will thank you for it. n
Staking your claim at tax time
When it comes to lodging tax returns, events industry and hospitality professionals need to know what they should and shouldn’t be claiming, writes Mark Chapman, director of tax communications at H&R Block.
“To claim a hospitalityrelated tax deduction, you need to have purchased something directly related to your job that helps you earn income.”
Whether you are a professional conference organiser, event producer, chef, bartender, kitchenhand or barista, every profession has its nuances when it comes to tax time. Hospitality workers have access to a range of occupation-specific tax deductions that can make a big difference to their bottom line.
However, underclaiming on your tax return can leave you paying more tax, while overclaiming can land you in hot water.
The key to lodging a return is knowing what you can and can’t claim. Here is how events professionals and hospitality workers can make the most of their tax deductions.
Hospitality deductions
To claim a hospitality-related tax deduction, you need to have purchased something directly related to your job that helps you earn income. You must have spent your own money and you must not have been reimbursed by your employer.
You will also need to keep a record of each purchase. If the item you bought is for work and private use, you’ll need to prove what portion is used for work and apportion your claim accordingly.
Meal expenses
Even though you might be surrounded by food in your hospitality job, you can’t claim the cost of meals during your working day. While you
may think you are sampling the menu, the ATO classifies your workday meals as a private expense, even if you receive a meal allowance. If you work overtime during a long shift or function, you may be given an overtime meal allowance to cover the cost of food. You can claim the cost of these meals without written evidence, provided the meal is within a reasonable rate ($37.65 for the 2024-2025 financial year). If your claim is outside this reasonable rate, you’ll need written evidence to back up your claim.
What you can’t claim: If you visit restaurants, cafes and bars to spy on the state of the competition, you might regard that as market research but the ATO regards it as private expenditure.
Car expenses
Claiming personal car expenses for work purposes can be complicated. While you can’t claim your commute between home and work, you can claim a deduction if you use your personal car to make deliveries or pick up specific equipment between venues.
If you work in events and hospitality and have more than one job, you can claim the cost of transport between jobs provided it’s a separate workplace and you don’t work from home. If you need to use your personal vehicle to carry bulky tools and equipment that can’t be securely stored at work, you can claim your commute to and from work.
There are two ways you can determine how much you can claim for car expenses: cents per kilometre and the logbook method. Using the cents-per-kilometre method, you can claim up to 5000km of work travel without needing receipts or written evidence by claiming 88 cents for each work kilometre travelled. However, you need to keep a diary of work-related travel so you can tally your total work-related journeys.
For the logbook method, you need to keep a logbook for at least 12 continuous weeks and record your odometer readings every year you use this method.
What you can’t claim: Regardless of whether you did minor tasks such as picking up mail or dropping off a parcel on the way to work, you can’t claim a deduction for your regular commute between home and work.
Clothing expenses
If you compulsorily have to wear a work uniform, you’re entitled to claim a deduction for the cost of buying, renting, repairing and cleaning it.
If your claim for laundry expenses is under $150, you don’t need to keep or provide receipts. However, the ATO is cracking down on overclaiming so you’ll need to be able to show how you calculate your claim.
If your laundry claim is more than $150, you need to show receipts or other written evidence of your expenses, such as a diary record of your laundromat costs.
What you can’t claim: Even if you’re required to dress up for work, if the items
Hospitality tax deductions
aren’t compulsory or branded with a company logo, you can’t claim a deduction for the cost of purchasing a uniform.
Self-education expenses
If you’re taking a course or upskilling within your current job, you can claim a deduction for self-education expenses if you paid for it personally and weren’t reimbursed by your employer. Self-education can be a short course, seminar or diploma, but to claim the cost of it, the learning must improve your skills or result in an increase in income.
What you can’t claim: If what you’re studying is unrelated to your current role or industry, you can’t claim a deduction. To claim self-education expenses, you need to be studying something that improves your current job and doesn’t enable you to get a new job in a different industry or a better job in the current industry.
Tools and equipment expenses
If you’ve bought tools and equipment which you use for work and paid for without being reimbursed by your employer, you’re entitled to claim a deduction. You may also be able to claim a capital deduction or depreciation on the equipment. If the cost of the tools or equipment is less than $300, you can claim a deduction upfront on the entire amount. If it costs more than $300, you’ll need to claim depreciation over a few years.
What you can’t claim: You can’t claim tools and equipment expenses if the items have been paid for by your employer. You also can’t claim equipment repairs if you’ve been reimbursed for the costs.
Other items you can claim
• Phone expenses: You’re entitled to claim a deduction for the cost of work-related calls.
• Gaming licence: If you need a gaming or responsible-service-of-alcohol licence, you can claim the cost of renewing your licence, but not the original cost of getting it.
• Hiring equipment: If you need to hire equipment specifically for work, you can claim these costs.
• Technical or professional publications: If you subscribe to magazines or journals directly related to your job in hospitality, you can claim these costs.
• Union and professional association fees: You can claim these costs.
What is the ATO focusing on this year?
The ATO recently claimed there is an $8.7 billion shortfall between the tax individuals are expected to pay and the tax they actually pay in Australia. The ATO believes work-related expenses claims are the biggest element in that “tax gap” and has signalled it will be looking closely at these deductions this year. Expect particular focus on:
• Deductions for working-from-home expenses.
• Deductions for costs such as rent, rates and mortgage interest are under the spotlight because they are not allowable unless you’re running a business from home.
• Mobile phone and internet costs, with particular focus on people who are claiming the whole, or a substantial part, of the bill for their personal mobile as work-related.
• Potential “double dipping” such as claiming the 67-cents-per-hour flat rate for working from home as well as claiming costs such as mobile phone expenses.
• Claims for work-related clothing, dry cleaning and laundry expenses.
• Overtime meal claims.
• Union fees and subscriptions.
• Motor vehicle travel claims. Before making any claim, be confident you understand what you can and can’t claim and that you have the necessary proof – such as invoices, receipts and diaries – that you actually incurred the expenditure and that it was work or business related. n
Reflections on record-breaking MEETINGS 2025
Records were broken as New Zealand’s business events industry hosted domestic and international guests for MEETINGS 2025, writes Gavin Dennett
Business Events Industry Aotearoa (BEIA) recently hosted its annual trade show to showcase New Zealand’s exceptional business events and incentives credentials. MEETINGS 2025 was held in Auckland on 10-12 June, with a pre-event famil across the host city and welcome event on day one, followed by two days of connections and learning on the trade show floor at Auckland Showgrounds.
The 28th edition of MEETINGS attracted 1200 visitors across two days of the trade show, including 540 buyers and media – a 69 per cent increase on 2024’s numbers, including a record 126 buyers and media from Australia, including Spice
The event also boasted a record 250 stands representing 18 regions of New Zealand, with independent post-MEETINGS 2025 research and analysis projecting $110 million in business transactions between exhibitors and buyers will happen within the next three years, which is the same value as 2024.
“This result isn’t unexpected given current domestic and international economic challenges, and it is likely a reflection of event organisers tending to consider shorter lead times in booking at the moment,” says BEIA chief executive Lisa Hopkins.
“What it also tells us is MEETINGS is vital for establishing a pipeline of business, as well as for building connections that will come to fruition in the future. Doing the work now helps futureproof the sector.
“We anticipate the biggest MEETINGS ever next year [17-19 June, 2026] at Auckland’s New Zealand International Convention Centre (NZICC).
The BEIA team is working closely with the teams at NZICC and Auckland Convention Bureau to open registration and hosted buyer applications for 2026 as early as possible.”
Despite heavy rain, MEETINGS 2025 got off to an exciting start with 700 industry professionals attending a welcome event at New Zealand’s national stadium, Eden Park. Auckland Mayor Wayne Brown officially welcomed guests to Tāmaki Makaurau Auckland by acknowledging its unique standing as the largest Polynesian city in the world and the significant infrastructure investment shaping its future.
Brown was joined by Hopkins and BEIA chair Martin Snedden, who reflected on the proud legacy of Eden Park, a venue steeped in history and home to many of New Zealand’s sporting triumphs – including during his days representing the national cricket team, the Black Caps.
New Zealand Minister for Tourism and Hospitality Louise Upston opened MEETINGS 2025 by announcing New Zealand is investing an additional NZ$3 million to increase the number of business events hosted in the country, as part of Tourism New Zealand’s Conference Assistance Programme during the next 12 months.
Above: The MEETINGS 2025 welcome event at Eden Park in Auckland.
“MEETINGS is vital for establishing a pipeline of business, as well as for building connections that will come to fruition in the future.”
“I see the business events sector as an incredibly valuable visitor market for supporting tourism growth,” said Minister Upston at the event. “Business events punch well above their weight by attracting high-value international conferences to our regions and main centres throughout the year – MEETINGS is a prime example of this.”
On the back of the initial $3 million funding announced in March 2025, this second wave of government investment in New Zealand is welcomed by BEIA as a long-term commitment to the business events sector and its role in driving tourism and export growth.
“The initial $3 million investment announced in March was a powerful starting point,” says Hopkins. “This second wave of funding sends a clear and deliberate message to the global market that New Zealand is here to compete for international business events and we’re in it for the long haul.
“This is an exciting development for our sector and for the many international buyers attending MEETINGS 2025. It provides renewed confidence and momentum for the next 12 months of bidding and business development.” →
MEETINGS 2025 at Auckland Showgrounds.
Hopkins says the value of business events to New Zealand extends beyond visitor numbers.
“Conference and incentive delegates spend on average $175 more per day than other international visitors,” she says. “Critically, many events are held in the shoulder and off-peak seasons between March and November, which supports regional economies and drives year-round demand.
“This isn’t just about tourism – it’s about opening doors to global knowledge, trade and investment.”
On the opening morning of the MEETINGS 2025 trade show, 11 speakers convened for a high-impact industry leadership summit (Kōrero) exploring the future of New Zealand’s business events industry.
Speakers included Tātaki Auckland Unlimited chief executive Nick Hill; Tourism New Zealand chief executive René de Monchy; Immigration New Zealand visa expert Jock Gilray; NZICC general manager Prue Daly; International Association of Convention Centres CEO Sven Bossu; Professional Convention Management Association managing director, APAC, Florence Chua; and Australian Business Events Association deputy chair Matt Pearce.
“Our Kōrero centred on the key forces shaping business events in Aotearoa New Zealand, grounded in leadership, investment and shared goals for growth,” says Hopkins.
“We asked the hard questions: what lies ahead and how do we continue to shape our industry to ensure it thrives.
“We don’t sign peace treaties, cure diseases or negotiate trade deals, but we bring together the people who do.
We create the spaces where ideas are exchanged, trust is built and relationships begin – that is critical for New Zealand and something to be deeply proud of.”
MEETINGS 2025 closed with an epic party for 650 guests at Viaduct Events Centre, capping a huge week for BEIA and New Zealand’s business events sector.
“We saw plenty of energy and optimism on the show floor and received incredible and constructive feedback from buyers and exhibitors,” says Hopkins. “They have told us MEETINGS is an essential part of their calendar, how good it is to meet face-to-face in New Zealand, and how much the friendly and welcoming hospitality (manaakitanga) and strong cultural ethos means to them.” n
“It’s about opening doors to global knowledge, trade and investment.”
Above, left: The MEETINGS 2025 show floor.
Above, right: Spice editor Gavin Dennett getting into the nautical theme at the MEETINGS 2025 closing party.
Left (from left): Business Events Industry Aotearoa chief executive Lisa Hopkins, New Zealand Minister for Tourism and Hospitality Louise Upston, and Business Events Industry Aotearoa chair Martin Snedden.
Below: Fun at the MEETINGS 2025 closing party.
Global business awakening to Adelaide
South Australia is fast emerging as an internationally attractive business events and incentives hub. Gavin Dennett sits down with Business Events Adelaide chief executive officer Damien Kitto to spotlight an Australian destination on the rise.
Destination South Australia was held in Adelaide in March 2025, and attendees at the annual tradeshow were awakened to a city thriving as a business events and incentives destination. For Business Events Adelaide chief executive officer Damien Kitto, the 21st edition of the state showcase provided the perfect opportunity to spruik new ideas, innovations and attractions that are putting the region on the international map.
How was Destination South Australia 2025?
It was our biggest yet, where 41 hosted guests met with 40 members who exhibited at Adelaide Convention Centre. Additionally, 11 guests from India undertook a separate incentive-focused itinerary, including hosting an industry briefing and joining the social events. We were fortunate to have a typically warm autumn night under the scoreboard at Adelaide Oval for the Welcome Event, and the gala dinner at Morphettville was among the best we have hosted. Feedback from members and guests recorded 100 per cent satisfaction
ratings, but most importantly, we started converting business during the week, with almost $20 million of sales already attributed to the tradeshow.
Is there a groundswell of support for Adelaide’s business events evolution?
There is buzz about Adelaide, with interest in the city as a business events destination at an all-time high. We have a state government that understands the economic tail of business events leads to greater commercial opportunities across many sectors. South Australian Minister for Tourism Zoe Bettison refers to business events as the “bread and butter” of the visitor economy; it is encouraging to have such strong government support.
The level of year-on-year growth demonstrates Adelaide’s broadening appeal. In the 2023-2024 financial year, Business Events Adelaide secured a record $336 million in business events to be held in the state in future years. In the 2024-2025 financial year, around $700 million in future business was secured.
What is new in Adelaide’s business events in 2025?
Adelaide is a fast-emerging tier-two global destination of choice for association and corporate incentive business events. The city is full of modern infrastructure, but is still a boutique, walkable and liveable city. Globally, tier-two cities are becoming more popular due to their affordability. Associations are increasingly looking to inspire their audience with world-leading content and learnings to take back to their businesses, cities and countries.
Adelaide fulfils this requirement through world-renowned innovation districts, adjacent services and the people behind them. Our size and profile makes it possible for associations to “own” the destination. As a result, we are getting noticed on the world stage.
What new hotels have opened?
Adelaide’s skyline is fast changing. Recent additions include the state’s first Marriott Hotel and a second Crowne Plaza in Mawson Lakes, north of the CBD. A further 14 hotels are currently planned or being constructed, including the city’s
first Westin, set to occupy Adelaide’s tallest building, at 37 storeys, and a Treehouse Hotel at Adelaide Central Markets, due to open in 2026.
These additions will complement more than 7000 hotel rooms already in the CBD. But despite experiencing the biggest change in market conditions of any Australian capital city in the past decade, Adelaide is ranked as Australia’s most affordable capital city for hotel accommodation, averaging more than $70 a night cheaper than Sydney.
How is the future shaping up in Adelaide?
The prospect of hosting [climate change convention] COP31 in November 2026 [which Australia is currently bidding for] represents a unique opportunity to showcase Adelaide’s credentials to a global audience. Even being a candidate has begun to elevate the city’s profile, and hosting a successful COP will demonstrate Adelaide’s capability to host major world business events.
The impact of COP will be like nothing South Australia has ever seen. The increased exposure offers a unique opportunity to position Adelaide
at the forefront of environmental progression and attract future business events related to sustainability and clean energy.
How is Adelaide addressing challenges in the competitive business events landscape?
The barriers to future growth are slowly being removed. COP has reshaped our thinking in terms of what is possible. With imagination and creative thinking, we are competing for larger business events than ever before.
The number of new and planned infrastructure developments are also increasing our hotel capacities. From an accessibility perspective, Adelaide Airport has recently welcomed the return of Emirates, China Southern Airlines, seasonally, and Cathay Pacific. Air New Zealand has boosted its service frequency, enhancing connectivity to South Australia, and United Airlines will begin direct flights between Adelaide and San Francisco in December 2025. This marks the first direct route between South Australia and the US, reinforcing our connection to the rest of the world. n
“Interest in Adelaide as a business events destination is at an all-time high.”
Let your imagination run wild in our immersive event space with its 50 square meters of LED screens, or dine in style at Aurora restaurant. From intimate dinners to showstopping events, ILA transforms every occasion into a masterpiece.
Five venues
putting Adelaide on the MICE map
Adelaide Oval
Designed to hold thousands of fans, there’s a sense that stadiums can feel empty and concrete without a sporting event to bring them to life. However, Adelaide Oval is challenging perceptions of what a stadium event venue can be.
“Event organisers are looking for wow factor; the drawcard that’s going to set their event apart,” says Jo Thomson, general manager partnerships and sales at Adelaide Oval.
“We use Adelaide Oval as our canvas, creating bespoke packages using every resource we have at our fingertips: onsite accommodation at Oval Hotel, superior stadium audiovisual technology, guest experiences through RoofClimb, and local talent, food and beverage through our South Australian partners.
“There is so much packed into one destination and the possibilities for our clients are limitless.”
SkyCity Adelaide
As demand for high-impact business events grows, leading conference and events spaces such as SkyCity Adelaide are driving South Australia’s reputation as a premier destination for business events and incentives. With modern facilities, flexible events spaces and premium hospitality, SkyCity Adelaide offers everything from seamless boardroom meetings to large-scale conferences and gala dinners under one roof.
Located in the heart of Adelaide’s Riverbank Precinct, this venue provides access to accommodation, entertainment and transport, making it a convenient and compelling choice for delegates and organisers.
Onsite luxury hotel Eos by SkyCity offers five-star accommodation just steps from the events floor, and the venue’s ability to deliver tailored, end-to-end experiences ensures every event leaves a lasting impression.
Crowne Plaza Adelaide Mawson Lakes
Crowne Plaza Adelaide Mawson Lakes is a full-service accommodation, events and hospitality precinct in north Adelaide – 25 minutes from the CBD and Adelaide Airport – that is home to Ember & Vine restaurant, Aviator Bar and 155 guest rooms.
The property features its dedicated pre-function Inparrila Atrium with its 17-metre ceiling and Shoalhaven Ballroom, which can host up to 300 guests.
On the doorstep of Crowne Plaza Adelaide Mawson Lakes is a network of corporate organisations, government entities, medical facilities and university, as well as business hubs Adelaide Technology Park and Edinburgh Defence Precinct, which make it a desirable destination for productivity and connection.
The National Wine Centre of Australia
The National Wine Centre of Australia is renowned for its architecture, natural light, outdoor spaces and recognition as one of Adelaide’s leading venues. Surrounded by parklands, connected to Adelaide’s innovation district Lot Fourteen and overlooking Adelaide Botanic Garden, the centre is one of the heartbeats of Adelaide’s vibrant East End.
With six pillarless event spaces bathed in natural sunlight, the centre provides state-of-the-art technical and audiovisual equipment, including fine-pitched LED screens in the main plenary, which allows for a blinds-up experience that is the only one of its kind in South Australia.
Outdoor terraces offer panoramic views of Adelaide Botanic Garden, providing a unique venue for sit-down dinners, welcome receptions and special events featuring locally sourced cuisine and sommelier-curated wine offerings.
ILA (Immersive Light and Art)
ILA is a creative arts and entertainment venue in the heart of Adelaide’s CBD. Ideal for people seeking unforgettable experiences, the venue blends premium hospitality, visual art, live performance and digital technology across multiple event spaces.
Aurora restaurant presents award-winning, signature dining experiences created by executive chef Robin Wagner, and its moody interior with projection lighting and open kitchen creates a vibrant atmosphere.
Guests can unleash their imagination at The Lab, a one-of-a-kind space with 50 square metres of LED screens that can accommodate seated dining for 80 guests and cocktail style events for up to 160 guests. Its immersive technology creates dynamic and captivating environments which elevate every event.
For a ground-floor takeover, up to 250 guests can be accommodated, and progressive events can begin with dinner at Aurora before moving into The Lab for a memorable finale.
The industry directory for event planners
A LIST Guide is your secret weapon to event planning, designed to take the time and pressure out of organising stand-out meetings and events.
Brisbane Convention and Exhibition Centre
Celebrating 30 years of BCEC
This year marks three decades since Brisbane Convention and Exhibition Centre opened its doors to the world, writes Gavin Dennett.
Brisbane Convention and Exhibition Centre (BCEC) has celebrated its 30th birthday with a gala dinner for several hundred guests.
The venue honoured “30 years of bringing people together – for ideas, innovation, celebration and connection” with the black-tie event in its Plaza Ballroom on Friday, 6 June, 2025, which was attended by Spice
BCEC opened on Queensland Day in 1995, helping to continue the legacy created in Brisbane from World Expo 88 by supporting the development of the South Bank precinct and attracting hundreds of thousands of visitors by replicating its economic benefit on a permanent basis.
The ASM Global-managed venue has welcomed 21.6 million guests through its doors in 30 years, including world leaders, pioneering scientists, performers, events industry professionals and Queensland locals.
During the three decades since opening, BCEC has delivered 26,082 events, generating $6.26 billion in economic benefit for Queensland.
BCEC CEO Bob O’Keeffe AM and general manager Kym Guesdon have been at the venue since day one in 1995.
“From the very beginning, our vision was to create a centre that would drive growth, spark ideas and put Brisbane on the world stage,” says O’Keeffe.
“Thirty years on, I’m incredibly proud
of what we’ve achieved together as BCEC stands as a powerful symbol of that vision, continuing to create opportunities and shape the future of our state.”
BCEC is acknowledged globally as one of Australia’s most successful venues, including leading the way with dedicated space for small and medium conferences, being an early adopter of environmental responsibility, and developing the industry’s first carbon calculator.
“Our highly skilled and professional team, many who have worked with us long term, share this significant milestone, as do our many loyal clients, some who have been with us for the 30-year journey,” says Guesdon.
“I also wish to acknowledge those clients who have joined the BCEC family more recently and thank them for entrusting us with their events.
“Our 30 years of continued success has laid the foundations for an even brighter future.
“We remain committed to creating meaningful economic and social impacts for our city through strategic partnerships, and we have been working closely through our advocates program and with the Queensland Government and our universities on areas critical for research and innovation.
“While attracting international conventions can be difficult, I believe it is an indicator of the level of innovation taking place in the city.” n
A timeline of memories at BCEC
1993: Construction of Brisbane Convention and Exhibition Centre in the South Bank precinct.
1995: Queensland Premier Wayne Goss at the opening of BCEC.
Brisbane Convention and Exhibition Centre
CEO Bob O’Keeffe AM welcoming guests to the venue’s 30th birthday gala dinner in June 2025.
1995: The official opening of BCEC featured a gala variety concert for an audience of 3000 people, with performances by Tina Arena, Lee Kernaghan, Gina Jeffreys, Anthony Warlow and The Seekers.
2009: Construction of BCEC’s Grey Street extension.
2014: US President
Barack Obama visited BCEC as part of the G20 Leaders’ Summit hosted
2011: BCEC CEO Bob O’Keeffe AM welcomed the Dalai Lama, who was in Brisbane as part of an Australian tour in June.
Fresh Creative Entertainment
Fresh Creative Entertainment Celebrates 15 Years of Excellence in 2025!
2025: BCEC general manager Kym Guesdon welcomes attendees as the venue celebrates 30 years with a black-tie gala dinner in its Plaza Ballroom.
This year marks a milestone moment for Fresh Creative Entertainment as they proudly celebrate 15 years of pushing creative boundaries and redefining performance art in Australia.
Founded by Chantelle Fava, the visionary Artistic Director, Fresh has built its legacy on a core belief: quality over quantity—in every costume stitch, every choreographed move, every music edit, and every cast decision. Fresh do not define themselves as n an entertainment agency—but creative consultants. Their approach is deeply hands-on: they personally know and work with each performer and are onsite at every event, ensuring every detail is delivered to perfection.
From its inception, Fresh has been a pioneer in blending performance artforms—seamlessly merging circus, dance, roller skating, live vocals, and more into unforgettable theatrical experiences. Their signature style? A custom-crafted spectacle that captivates and connects.
Their engaging roving acts—like enchanting living hedges, dazzling mirror robots, towering stilt walkers, and vibrant character actors—are in high demand across Australia, adding energy and artistry to events of every scale.
What sets Fresh apart is more than just talent—it's passion. Their elite team of performers, stylists, and creatives are deeply invested in every show. With impossibly high standards and a genuine love for their craft, the Fresh team doesn’t just perform— they elevate.
Here’s to the next 15 years of FRESH ideas, fierce artistry, and unforgettable moments!
Image thanks to Steve Angel Events
Nyaal Banyul Geelong Convention and Event Centre will open in 2026.
More than just a venue
Mega venues in Australia and New Zealand play crucial roles in attracting large-scale events to their cities, and in turn are beacons of growth, sustainability, innovation and community engagement, writes Matthew Sainsbury
International traveller numbers to Australia and New Zealand are inching closer to a full post-COVID-19 recovery, while the number of nights travellers are staying Down Under is exploding, already millions of cumulative nights ahead of pre-pandemic figures.
Add in domestic travel, increased demand for venues and events at a broadening range of premier locations across Australia and New Zealand, and a growing link between travel for work and taking time for tourism – usually in the form of “bleisure” pre-event and post-event incentives – and there’s a clear picture underlying the numbers: events are increasingly valued if they provide unforgettable experiences and facilitate community.
When it comes to mega venues, they are helping foster destinational appeal by undergoing a fundamental transformation that extends far beyond simply providing large spaces for conferences, exhibitions and events.
Destinations leveraging unique advantages
As international competition intensifies in the business events landscape, Australian and New Zealand mega venues are focusing on what sets them apart: authentic experiences, cultural depth and unique advantages of their destinations.
“What distinguishes Darwin Convention Centre is its unique location in the tropical capital city of Australia’s Northern Territory, where natural beauty, cultural richness and a laidback atmosphere offer an experience few other destinations can match,” says Peter Savoff, general manager, Darwin Convention Centre.
The venue’s positioning strategy emphasises experiential value over traditional metrics.
“From engaging with the region’s rich Aboriginal heritage to exploring nearby national parks and enjoying the serenity of conferencing in a waterfront location, Darwin offers something →
Darwin Convention Centre on the city’s waterfront.
“It’s a place where delegates are invited to slow down, relax and connect, allowing for more space to think and an opportunity to fully engage in the conference program.”
A new frontier of cybersecurity and data ethics
As mega venues become increasingly connected and data-driven, new challenges relating to digital safety and ethical data use are emerging as critical concerns for venue operators.
“The pace of change is relentless,” says Natalie O’Brien AM, chief executive of Victorian Convention and Event Trust (VCET). “Between rising operational costs, shifting workforce dynamics and increasing delegate expectations, venues are being challenged on every front.
“One of the biggest pressures is demand for personalised event experiences at scale. That brings complexity around data use, privacy and ethics, especially as AI and automation play a bigger role in how events are delivered.”
The stakes are particularly high given the interconnected nature of modern venue operations.
“Cybersecurity is front of mind,” says O’Brien. “As our systems become more connected, the stakes around digital safety only grow.
“At VCET, we’re working across our venues to tackle these issues in a unified way. That means aligning systems, sharing knowledge and ensuring innovation doesn’t happen in silos. The challenges are big but so is the opportunity. By lifting capability and consistency across the sector, we can shape a smarter, more resilient future for everyone.”
Modern events space at Darwin Convention Centre.
refreshingly different for business events,” says Savoff. “It’s a place where delegates are invited to slow down, relax and connect, allowing for more space to think and an opportunity to fully engage in the conference program.”
Accessibility is another key advantage the city of Darwin leverages.
“Just a 15-minute drive from Darwin International Airport and within walking distance of the CBD, Darwin Convention Centre is perfectly positioned in the heart of the city’s vibrant Waterfront Precinct,” says Savoff.
“Surrounded by cafes, restaurants and a range of upscale accommodation options, delegates can enjoy the convenience of having everything they need close at hand, while the centre’s tranquil harbour views and open, light-filled spaces create an inspiring atmosphere for networking and knowledge exchange.”
Balancing digital and physical experiences
For a time, it appeared virtual events would become a growing challenge for venues. However, that has not eventuated as the community appeal of in-person events has proven resilient.
While predictions of a permanent shift to virtual events have proven premature, the integration of hybrid capabilities has become a standard expectation rather than an optional extra. Venues are evolving to accommodate this new reality while maintaining the core advantage of irreplaceable human connection.
“While hybrid and digital components are now an expected part of most major events, face-to-face interaction remains irreplaceable for high-value business exchange,” says Ross Steele, general manager, Te Pae Christchurch Convention Centre.
“At Te Pae Christchurch, we’ve designed our venue with this duality in mind. Our flexible spaces are equipped with built-in technology that enables seamless integration of hybrid elements without extensive set-up. The real challenge lies in balancing the cost of hybrid delivery with the return – something the industry is still navigating.”
To further deliver on these needs, the Christchurch venue’s approach emphasises flexibility and authenticity.
“We take a bespoke approach to every event,” says Steele. “Our modern, adaptable spaces allow for customised layouts and unique experiences, whether that means incorporating quiet rooms, wellness spaces and sensory zones or highlighting
Above: The main foyer at Te Pae Christchurch Convention Centre.
local cuisine, speakers and theming. We work closely with organisers to co-create immersive, delegate-centred journeys that deliver genuine impact and a sense of place.”
Smart operations for better experiences
Being able to support hybrid events has resulted in venues investing heavily in new technology. Now that is becoming a point of difference, with the application of artificial intelligence and data analytics moving beyond experimental phases to practical implementation across venue operations and guest experiences.
“We use data and technology to work smarter and deliver better experiences for organisers and visitors,” says Darryl Jeffrey, general manager, Sydney Showground. “From ticketing patterns to crowd flow, we track key information that helps us plan more efficiently and respond quickly on event days. We’re also exploring AI tools for things such as predicting peak times, managing staffing needs and improving how we set up and reset spaces.”
The approach at Sydney Showground is pragmatic and results focused. →
Elevated cuisine at Te Pae Christchurch Convention Centre.
Mega venues
“This means less waste, faster turnarounds and a smoother experience for everyone involved,” says Jeffrey. “Essentially, it’s about using the right tools to solve real problems and make the whole event process more streamlined, reliable and enjoyable.”
The Sydney venue is also adapting to rising expectations for personalised experiences.
“We focus on making each event feel unique and memorable, even for large crowds,” says Jeffrey. “At Sydney Showground, that means working closely with organisers to map out the visitor experience from start to finish – from how people arrive and move through the space, to what they see, hear and feel along the way. It is important to remove friction and help people feel connected to the event.”
Sustainability and cultural leadership
Some of the most ambitious developments in mega venues are occurring in sustainability and cultural integration, with many of them setting global benchmarks for environmental and social responsibility.
Te Pae Christchurch Convention Centre is leading the charge with some unprecedented achievements.
“We are proud to be one of the world’s only net-carbon-zero convention centres,” says Steele. “We are also an integral part of the regeneration of Ōtautahi Christchurch following the 2010-2011 earthquakes. Since opening in December 2021, Te Pae Christchurch has generated more than NZ$220 million in economic benefit for our city of 400,000 people; supported numerous charity
New regional destination on the block
While mega venues in capital cities dominate the events industry limelight, regional destinations are making significant investments in convention infrastructure that could reshape Australia’s business events landscape.
Opening in early 2026, Saltwater Busselton, in southwest Western Australia, represents a new model for regional convention facilities.
“This state-of-the-art multifunctional venue is custom designed to host large corporate events and entertainment across three levels of innovation and artistic inspiration,” says City of Busselton Mayor Phil Cronin.
Saltwater Busselton’s adaptability is central to its appeal.
The venue’s spacious auditorium is designed to rapidly transform from a 640-seat tiered theatre to a 1000-person standing capacity flat-floor space for conventions, trade shows, exhibitions and expos. Its sophisticated conference suite features integrated audiovisual equipment and three operable walls for flexible configuration of function rooms.
It is the improved accessibility of the Western Australian region that is supporting interest in the upcoming venue.
In June 2025, Busselton Margaret River Airport welcomed the inaugural QantasLink direct flight from Perth, which has greatly improved connectivity to the area. Direct flights from Sydney started in 2024 and Melbourne has been directly connected for a few years, putting most people in Australia a single direct flight away from the region.
Because Saltwater Busselton will be the only indoor venue in the Margaret River Region with a 1000-person standing capacity, it is expected to become a new hub for business events, particularly during the April-to-October period, which will help the local community by boosting visitation to the region during shoulder and off-peak tourism periods.
Cultural integration remains central to the venue’s identity. Named after the Wadandi (Saltwater People) who are the Traditional Owners of the Country on which the venue is located, Saltwater Busselton includes an A-class art gallery that will present regular rotating exhibitions of local, regional and national art, providing event organisers with a unique and culturally valuable opportunity to enhance delegate experiences.
The Dome at Sydney Showground.
Saltwater Busselton will open in 2026.
fundraising events; and continued to source at least 85 per cent of our procurement locally. This is all part of a broader commitment to regeneration and legacy.”
Cultural integration is equally important in the New Zealand venue’s philosophy.
“What sets us apart from other convention centres is our deep sense of place,” says Steele. “Te Pae Christchurch is more than a venue – it’s a cultural and architectural reflection of Ōtautahi Christchurch.
“We offer delegates an authentic connection to Aotearoa New Zealand, where manaakitanga (hospitality) and Māori values infuse the experience. This cultural depth, combined with a contemporary world-class venue in a walkable, vibrant city, creates a memorable and meaningful event environment.”
Te Pae Christchurch’s sustainability approach extends beyond environmental metrics.
“Sustainability from an ecological point of view is important,” says Steele. “For us, this means we need to leave our place in a better position for the next generation, and this is something instilled in New Zealand from the Māori people.” →
Sustainability is at the core of Te Pae Christchurch Convention Centre’s operations.
Bringing people together: The enduring power of physical spaces
While technology continues to reshape the events landscape, the fundamental human need for connection remains unchanged. At Melbourne’s CENTREPIECE, focus has returned to what convention centres do best: creating environments where meaningful interactions flourish.
The venue’s philosophy centres on making organisers and guests feel they are “in good company” at every stage of their experience. This approach recognises that even as events evolve to include digital and hybrid elements, nothing quite replaces the magic of being in the same room together.
The numbers support this humancentred approach. Never before has there been such strong demand for face-to-face engagement as venues have experienced in recent years, with delegates actively seeking a renewed sense of connection after years of digital fatigue.
CENTREPIECE’s strategy extends beyond its walls through partnerships with iconic Melbourne venues such as the MCG and Pullman Melbourne on the Park, which allows events to tap into the city’s broader cultural fabric.
Trusted relationships with technical partners, including Encore and Showtech Australia, enable the venue
to stage events that harness the latest technology while remaining stress-free for organisers.
CENTREPIECE’s team plays a crucial role in maintaining this people-first approach, focusing on being approachable experts who can tailor every detail to specific needs. Technology is used thoughtfully to enhance experiences without losing sight of personal touches organisers value most.
This commitment to human connection has created a cycle of loyalty, with clients and delegates returning because they know they are genuinely in good company.
A render of Nyaal Banyul Geelong Convention and Event Centre.
Promoting positive economic impact and community legacy
With sustainability being a common thread, mega venues are increasingly measuring success beyond traditional metrics, focusing on long-term community impact and legacy outcomes across multiple destinations.
“We’re thinking beyond event attendance and room hire,” says Natalie O’Brien AM, chief executive, Victorian Convention and Event Trust, which operates Melbourne Convention and Exhibition Centre (MCEC) and the soon-to-open Nyaal Banyul Geelong Convention and Event Centre.
“Business events bring high-value visitors to the destination, which supports local accommodation, hospitality and services. According to Tourism Research Australia, business event travellers spend around 65 per cent more than leisure visitors. That level of spend creates opportunities for local businesses.”
The economic contribution of mega venues is substantial and measurable.
“The venue [MCEC] contributes directly to the economy by working with more than 1700
suppliers and employing more than 1200 people at peak periods,” says O’Brien. “There is also significant indirect employment created through our supply chains, whether it is regional growers providing fresh produce or small businesses exhibiting at major trade shows.”
However, O’Brien emphasises this impact extends far beyond economic measures.
“Economic impact is only part of the story,” she says. “MCEC plays a critical role in supporting community organisations, providing more than $2.3 million in-kind support to charities every year. That contribution helps drive long-term change and supports people in need.”
The approach to legacy is also embedded from the ground up in new developments at both Victorian venues.
“Legacy starts well before the first event,” says O’Brien. “At Nyaal Banyul Geelong Convention and Event Centre, we have built it into the foundation. From day one, we’ve worked closely with the Wadawurrung Traditional Owners to embed cultural knowledge and storytelling throughout the venue.” →
Experience a sense of place
“MCEC plays a critical role in supporting community organisations, providing more than $2.3 million in-kind support to charities every year.”
Overcoming challenging market dynamics
Despite strong demand and justifiable positivity, the events industry faces ongoing challenges that require strategic thinking to manage.
“We have a capacity issue, but it’s a fortunate problem to have,” says Sarah Goldfinch, general manager, Adelaide Convention Centre.
“Our demand is super strong. I think I can speak widely for Australia when I say demand in business events is peaking at the moment with record demand levels. Our venue utilisation rates are the highest on record so we are trying to fit it all in.”
Winning that interest is not inherent, adds Goldfinch.
“It’s certainly a competitive landscape,” she says. “New emerging markets are combining with state governments upping the ante, which is competitive domestically and in the global space.”
Distance and perception are also ongoing challenges for Australian and New Zealand venues despite the increasing number of visitors.
“There is a perception around Australia that travelling for an event means travelling a long distance, and there are several challenges organisers need to overcome around flight shaming and the time off required for delegates,” says Goldfinch. “Those are things we are trying to overcome in the international market.” →
“I think I can speak widely for Australia when I say demand in business events is peaking at the moment.”
The main plenary hall at Adelaide Convention Centre.
Melbourne Convention and Exhibition Centre is home to the AIME Ideas Academy presented by Spice
MEGA EVENTS DESERVE A MEGA VENUE
Sydney Showground sets the stage for extraordinary events and unforgettable experiences.
With 90,000 sqm of indoor event space, ENGIE Stadium and world class catering, we have the perfect venue for any mega event.
“Certainly around our casual workforce, which is the lifeblood of event delivery, we’re humanising that experience and making it a great place to work.”
The growing demand for spaces is also fuelling a need to scale operations, and for any growing sector in Australia currently, that means overcoming challenges with staffing. Adelaide Convention Centre approaches this challenge with an innovative mindset that is producing significant benefits.
“We are constantly working with our teams on personal development and investing in training,” says Goldfinch. “Certainly around our casual workforce, which is the lifeblood of event delivery, we’re humanising that experience and making it a great place to work through our culture, leadership and training programs.
“We’re getting some great ideas from the team around innovation and creativity and how we can enhance the delegate experience.”
As Australia and New Zealand’s mega venues navigate this period of transformation and renewed growth, their success increasingly depends on balancing operational excellence with innovation, global competitiveness with local authenticity, and technological advancement with human connection.
The venues that thrive will be those that view themselves not merely as events spaces, but as platforms for meaningful experiences that create lasting value for delegates, communities and the broader events industry. n
Five ways venues drive community legacy
Convention centres are uniquely positioned to create lasting positive impact beyond their events. Nick Jeffrey, general manager, Gold Coast Convention and Exhibition Centre (GCCEC), outlines five proven strategies for building meaningful community connections.
1. Act as knowledge bridges: “Venues such as GCCEC are in a unique position to act as bridges between global knowledge and local communities. We see potential in legacy programs that involve schools, universities, First Nations communities and local businesses to amplify the long-term benefits of events.”
2. Support local business networks: “We provide local businesses with information on incoming visitor numbers to support them with staffing and resourcing. This proactive approach helps the entire destination benefit from major events.”
3. Facilitate charitable connections: “Many events have charitable elements that leave a positive impact on our local community. For example, an annual July event holds a breakfast barbecue with funds raised going to local charity – this year it was to Vinnies CEO Sleepout for the homeless.”
4. Reduce food waste through community partnerships: “We work with local food rescue organisations such as Foodbank, Agape and Havafeed, connecting clients directly to ensure no food goes to waste wherever possible. This creates tangible community benefits while addressing sustainability goals.”
5. Track and measure impact: “We track key metrics such as visitor spend and overnight stays, in collaboration with local tourism and economic development bodies, alongside community impact measurements to ensure legacy goals are being met.”
Trade show bustle at Adelaide Convention Centre.
Gold Coast Convention and Exhibition Centre.
WHERE IT ALL COMES TOGETHER
Positioned at the heart of Adelaide, South Australia, the best of what our city has to offer is at your fingertips, along with an events space that is truly world class.
From our culinary creations and sustainable practices, to our extraordinary productions and world-leading innovation precincts right on our doorstep, there’s plenty to discover and enjoy in Australia’s convention city.
Bring your event to life in a venue where people, place and experiences all come together – Adelaide Convention Centre
EVENTS TECH
From AI-driven data to augmented reality, events are entering a bold new era of creativity and control, writes Chris Ryan. Plugged in and switched on
In today’s events industry, technology has evolved far beyond lights, speakers and microphones to immersive storytelling, data-rich platforms and audience-first innovation. Australia’s thought leaders in the sector reveal to Spice the ideas and tech driving dynamic events of today and tomorrow.
Creating immersive worlds
Forget dry PowerPoint presentations of the past because modern events are all about the audience being immersive in the environment and its content.
“Audiences expect more than just information; they’re looking for engaging and memorable experiences,” says Brian Nash, director of audiovisual services at ICC Sydney, where curated digital content drives connected and powerful audience experiences.
“By more than doubling our LED screen inventory, we are reimagining the venue as
a dynamic canvas to craft engaging backdrops that captivate audiences – inside and outside traditional meeting rooms.”
The venue has also installed a permanent 12x4m LED screen in its Pyrmont Theatre.
“It replaces traditional projection, making events in this space even more impactful, accessible and engaging,” says Nash. “But it’s not just about the hardware; it’s about using those tools to create environments that tell a story and make people feel something.”
ICC Sydney’s immersive projection experience reflects this philosophy, connecting audiences with First Nations storytelling through Aboriginal artist Jeffrey Samuels’s Gadigal, Acknowledgement Respect artwork.
“It’s creating a meaningful cultural connection through audiovisual storytelling and the power of technology,” says Nash.
Photo: Katje Ford Photography
Sydney company AVisual Productions shares this immersive ethos. Its director of sales and marketing, Alex Davies, says audiences today have high expectations and demand an engaging event with top-tier production.
“They expect every aspect to be interesting – whether that’s a beautiful stage set or an audio sting that captures the mood when someone walks onstage,” she says.
Then there’s getting immersed in a virtual space. Davies sees augmented reality, delivered via mobile devices or smart glasses, enhancing events in a variety of ways. Gamification can drive audience engagement and create new options for exhibitors.
“There are many companies that don’t have equipment that fits in a three-by-three booth,” she says. “It opens possibilities for exhibitors to sell effectively and increase engagement with their clients.”
Smart systems and sharp insights
Behind the scenes, smarter platforms, data tools and AI are reshaping the way events are planned and evaluated.
“Technology has become an indispensable tool in the event management industry,” says Geetanjali Pandey, marketing manager at Cvent. “It has enabled event planners to streamline their processes, enhance attendee experiences and improve overall efficiency.
“Unfortunately, events are undervalued largely due to the inability of organisations to maximise this marketing channel. A big part of the problem has been the fragmented nature of event data.”
This is where Cvent is stepping up. Its end-toend platform integrates planning, execution and reporting into one streamlined system.
“It enables organisations to gain access to robust data and insights to maximise results, allowing them to attribute revenue to their events and prove their success,” says Pandey. Cvent’s new product, Cvent Essentials, is tailored for high-frequency, small-scale events such as field marketing activations, internal meetings, client trainings and executive networking experiences.
Leap Event Technology brings together years of experience in event management, ticketing, activations and app development to deliver solutions for the events industry. Its offerings include radio frequency identification (RFID) ticketing, automated check-ins, sales kiosks and mobile apps that enrich patron experiences and capture valuable live data.
“Our apps provide a lot of operational information,” says Louis Rogers, senior director of sales, Leap Event Technology. With real-time metrics flowing in, organisers can respond to crowd patterns, deploy resources and communicate updates to specific attendee segments.
Rogers gives the example of a music festival: “You might send a push notification to everybody who has liked a particular act and say, ‘This show is going crazy. Get in early,’” he says.
And while a T-1000 won’t be serving sliders at a convention anytime soon, AI is playing an increasingly bigger role in events. →
ICC Sydney has doubled its LED inventory.
Leap Event Technology’s smooth check-in station.
Taking events tech to new levels at ICC Sydney.
Events tech and innovation
“We’ve embedded cutting-edge AI technology into the tools our clients already utilise,” says Pandey. “CventIQ exemplifies our commitment to integrating reliable, actionable AI.”
Even creative design is getting an AI helping hand.
“We utilise a little bit of AI in terms of graphic generation and concept designs,” says Davies. “It gives us a very early and quick actionable concept to work from, and we can utilise [analytics] to improve it for next time.”
The human side of tech advancement
Today’s best tech enables inclusive practices such as mobility access to multilingual support.
“We believe every attendee should be able to participate at an event,” says Nash. “That’s why we’re using technology to break down barriers through dynamic LED content, live captioning, hearing augmentation, visual stories, multilingual translations and remote access options.”
Davies concurs about the importance of using tech to build bridges across audiences. “Sustainability and accessibility are no longer optional,” she says. “Captioning is pretty much standard in most of the bigger events we’re doing now,” she says. “And in terms of onstage accessibility, if that means wheelchair ramps and adjustable lecterns, there’s no reason why someone in a wheelchair should not be able to present from behind a lectern.”
Personalisation is also moving from novelty to necessity.
“It is about having the event in the way you want to absorb the information,” says Davies. “That can mean having quiet rooms, where people can decompress, and having optional parts of an event they’re not forced to be part of.
It’s about having personalised experiences that are not just, ‘Hey, grab your bottle with your name on it.’”
Leap Event Technology brings that vision to life with customisable apps for organisers and attendees. At large-scale events such as Comic-Con and major expos, features such as QR-code-based scavenger hunts, live polling and in-app games entertain and collect real-time engagement data.
“It enriches the attendee experience,” says Jess Attwood, general manager, APAC, Leap Event Technology. “People are going to use their phones [anyway]. Organisers are getting on top of it and utilising technology to be ahead, rather than fight what’s inevitable.”
When it all comes together, immersive environments, intelligent data use and inclusive features can help raise the bar for remarkable memories and valued events. n
“It’s about having personalised experiences that are not just, ‘Hey, grab your bottle with your name on it.’”
Immersive and engaging events with AVisual Productions.
Leap Event Technology’s customisable events apps are enriching attendee experiences.
Paving the way for sustainable events
For event tech company Sprintr, sustainable practices inform its approach, guiding how it collaborates with organisers to deliver the right technology before, during and after every event.
According to sustainability compliance platform NetNada, a 700-person conference can generate 247kg of carbon dioxide per attendee. This is the equivalent of charging 31,000 smartphones. Given one mature tree absorbs about 10kg of carbon dioxide per year, it would take more than 25 trees a year to absorb this volume of carbon emissions.
With these figures, it is clear that sustainability has never been more important. Accordingly, all aspects of Sprintr’s operations are informed by focusing on sustainability rather than leaving carbon footprint as an afterthought.
For Sprintr, sustainability is about meeting the needs of the present without compromising the ability of future generations to meet theirs. In the events industry, this means designing and delivering experiences that reduce environmental harm, support local communities and make smart, ethical choices from the start.
By having core products that are sustainable, the company’s clients’ footprint is automatically reduced. For example, Sprintr’s new EcoKiosk and Desktop EcoKiosk – used for event check-ins – are no longer requiring pallets for transportation like their predecessors. These significantly smaller kiosks are cost-effective and environmentally sustainable.
Sprintr’s badges and name tags are made from recyclable or biodegradable materials, including its FSC-certified badge options, which are sustainably sourced.
Sprintr can assist in completely removing the need for printed maps and venue signage through event apps. QR codes on Sprintr badges are used instead of printed brochures or event handouts, which link to event websites or event apps. Featuring event agendas, information about speakers and exhibitors, interactive floor plans, and even an option for polling during sessions, the app is fully customisable with the organiser’s branding and can be set up for a single event or an entire calendar of events.
Registration software can be used to track an attendee’s carbon footprint for items such as travel information and food and beverage choices so event organisers can grasp the overall impact of their event. From this, they can produce reports to reduce and offset their carbon footprint, giving the ability to consider future events through actionable, sustainable insights.
Removing barriers to sustainability in events and working towards Net Zero 2030 is Sprintr’s priority, alongside setting new benchmarks for environmental responsibility, innovation and impact in Australia, across Asia and beyond. n
100
Spice readers have voted in our annual Hot 100 Services and Suppliers to tell us which companies and individuals are best-in-show for 2025. From event management, theming, tech suppliers and equipment hire, to entertainment, catering, team-building and florists, here are this year’s joint-winners in each of the 20 categories.
Scope Productions @scope_productions
Lux Events @luxeventsperth
Known Associates Events @knownassociatesevents
Think Business Events @think_business_events
All Occasions Group @aogevents
Sprintr @sprintr_australia
Rentertainment @rentertainmentaus
Encore Event Technologies @encoreeventtechnologies
CrowdComms @crowdcommseventtech
Evexus @evexus01
SPICE READERS LOVE:
Known Associates Events “Such
Audio Visual Events @audiovisualevents
AV1 @av1_australia
Blue Shadow Group @blueshadowgroupofficial
PAV Events @hellopav Eventspec @event.spec
Outstanding Displays.
“
SPICE READERS LOVE:
Adelaide Expo Hire
“The custom exhibition stand pros. Love their work.”
Best exhibition construction company
Pyramid Displays pyramid-displays
Outstanding Displays @outstandingdisplays
Infocus Design @infocusdesignaustralia
Elite Projex & Events @e_projex
Adelaide Expo Hire @adelaideexpohire
Best corporate gifts and merchandise
Honeycomb Agency @honeycomb_agency
Vela Estate @vela_estate
CR8 @cr8merchandise
Magnetic Shots @magneticshots
Promo Pros @promo.pros
Best photographer or videographer
Camera Creations @cameracreationssydney
Oneill Photographics @oneillphotographics
Create Engage @createengage
Publishd @publishdau
Event Photos Australia @eventphotosau
Best team building
Be Challenged @bechallenged
Hidden Door Experiences @hiddendoor_experiences
Uplift Events @upliftevents
Pinnacle Team Events @pinnacleteamevents
Banana Life @banana_life
Oneill Photographics.
Honeycomb Agency.
SPICE READERS LOVE: Action Events “Hired their arcade games for an event – super fun!”
Best amusement hire
Action Events
@actioneventsaustralia
Carnival Amusements
@carnivalamusements
Joyland
@joylandamusements
Rentertainment
@rentertainmeentaus
Camelot Amusements
@camelotamusements “
Discover what’s possible with Events Revolution.
Events Revolution is your one-stop destination for extraordinary event experiences. From intimate gatherings to large-scale productions, we deliver creativity, innovation, and precision across every detail. Our full-service offering includes event production, theming, custom sets, décor hire, logistics, and more. We don’t just plan events – we create moments that captivate, inspire, and leave a lasting impression.
Rentertainment.
“
SPICE
READERS LOVE: Microhire
“Fantastic to deal with and a huge range of decor.”
Best virtual event platform
Create Engage @createengage
Encore Event Technologies @encoreapac vFairs @vfairs
Cvent @cvent_inc
Jomablue @jomablue.official
Best event equipment hire
Expo Event Services @expoevent_services
Harry the Hirer @harrythehirer
Simply Seated @simply.seated
Microhire @microhire_apac
Moreton Hire @moretonhire
Best public relations
Milestone Creative Australia
@milestonecreativeaus
Zadro Agency @zadro_agency
Eight Communications @eight_communications
Clockwise Consulting @clockwise_consulting The Buzz Group @thebuzzgroup
Expo Event Services.
Create Engage.
Best beverage and bar supplier
Sweet & Chilli @sweetandchilliagency
Kubarz @kubarz
The Pub Company @thepubcompany_
The Bartenders @thebartendersnoosa
Shakers on Wheels @shakersonwheels
Best entertainment agency
Fresh Creative Entertainment @fresh.creative.entertainment
Funktionality Events and Experiences @funktionality
Onstage Entertainment @onstage.entertainment
Jetpack Entertainment @jetpackevents
The Groove Academy @thegrooveacademyband
“
SPICE READERS LOVE: Jetpack Entertainment
“These guys bring such excitement and
fun.”
Best event florist
Pop-Up Gardens @pop_up_gardens
Fleur Events @fleur_events
Floral Army @floralarmy
Aurora Floral Studio @aurorafloralstudio
Style by Nature Flowers @stylebynatureflowers
The Bartenders.
Style by Nature Flowers.
The Groove Academy.
Best individual performer
DJ Kitty Kat @iamdjkittykat
DJ Wildflower @djwildflower.kate
Jackson Aces @jacksonacesmagic
Dare 2 Trick @dare2trick
Samantha Jade @samanthajade
Best fireworks, lighting or visual effects
Skylighter Fireworks @skylighterfireworks
Show FX @showfxaustralia
Howard & Sons Pyrotechnics Displays @howardsfireworks
Foti Fireworks @fotifireworks
Stellar Lights @stellar___lights
“
SPICE READERS LOVE: DJ Wildflower
“DJ Wildflower delivers party vibes every time.”
Events and Experiences.
Best theming, props and design supplier
Funktionality Events and Experiences @funktionality
JAK Creative & Events @jakcreative
Phenomenon Creative Events @phenomenon_events
Sydney Prop Specialists @sydneypropspecialists
Valiant @valiant.events
Funktionality
DJ Kitty Kat.
Skylighter Fireworks.
YOUR ULTIMATE DESTINATION FOR UNMISSABLE EVENTS
Adelaide Oval is South Australia’s most iconic business events destination, perfectly situated a few minutes’ walk from the heart of the CBD.
We bring together the best of the best – an iconic backdrop, exceptional service, unique add-ons and award-winning food and beverage.
More than just a world-class venue, we specialise in creating truly memorable events that are bespoke to your brief. From our award winning team of chefs to our large variety of unique function spaces, we will leave a lasting impression on your guests.
Using Adelaide Oval as our canvas, we think innovatively and creatively to exceed client expectations across our 25 versatile function spaces.
Combined with our cutting-edge technology, iconic RoofClimb, historic stadium tours, accommodation at Oval Hotel, and the riverfacing Malt Shovel Taphouse, we deliver a seamless, all-in-one event destination.
Together, we look forward to making your next event unmissable.
Scan the QR code to see how you can make your next event unmissable
Best event caterer
Catering by Doltone @doltonehouse
Heyder and Shears @heyderandshears
The Big Group @thebiggrouphospitalityagency
Cook & Waiter @cookandwaiter
Blanco Horner Hospitality Group @blancohorner_adl
Best support services
Apex Event Recruitment @apex_event_recruitment
The Monday Group @themondaygroup
Turnkey Event Solutions Turnkey Event Solutions
Inspire Speakers @inspirespeakers.com.au
Foodie Coaches @foodie_coaches
Captain Cook Cruises @captaincookcruises Best transport company
Murrays Coaches @murrayscoaches
CTL Event Management @ctl_event_management
Des’s Mini Bus @dessminibus
Ventura Bus Company @venturabus
Captain Cook Cruises.
Apex Event Recruitment.
The Big Group.
Cosy cuisine
Amber Restaurant
Sydney
Amber Restaurant, located within Rydges World Square in Sydney’s CBD, offers a refined and versatile setting for private dining in the heart of the city. Featuring moody lighting, plush interiors and warm tones, the venue creates an inviting atmosphere perfect for intimate celebrations, business dinners and special occasions.
The restaurant caters to a range of group sizes with flexible options, including exclusive hire for up to 120 guests, or a semi-private area suited to groups up to 40 people. Every detail, from thoughtfully curated menus to attentive service, contributes to an impressive private dining experience for guests.
Whether it’s a long lunch or special dinner, Amber is a welcoming space made for bringing people together – a perfect choice for relaxed and refined private dining events.
Miss Mi
Perth
Step inside Miss Mi Perth to discover a sensory journey through Asia, where bold flavours and age-old recipes are reimagined with modern flair. Located in Perth’s CBD, Miss Mi’s semi-private dining rooms offer exclusive experiences ideal for intimate celebrations, business events and indulgent feasts with friends.
Designed for comfort and style, each space caters for 32-36 guests or can be combined into a single space for larger events up to 68 guests for a sit-down dinner, or 80 guests for a cocktail function.
Visitors can indulge in Miss Mi’s signature dishes, including chilli crab and prawn dumplings, and succulent Szechuan glazed lamb ribs, with all sauces, curries and sambals crafted in-house using local produce and authentic Asian aromatics and spices.
For share-plate experiences, Miss Mi’s bespoke set menus take diners on a curated journey from Bangkok to Borneo and can be paired with award-winning Western Australian wines.
For small groups seeking quiet restaurant spaces with intimate cuisine and connections among professional colleagues, acquaintances and friends, these dining establishments offer seclusion and comfort for memorable private dining experiences.
Conte Sydney
Conte Sydney’s Private Dining Room offers a refined and flexible space ideal for intimate gatherings and celebratory occasions. Designed to adapt to a variety of group sizes and styles, the room can be configured as one expansive private dining area or sectioned into three smaller, semi-private spaces – each delivering an elevated dining experience.
Whether you’re hosting a business lunch, milestone dinner or cocktail-style reception, the space accommodates up to 34-40 seated guests across three tables, or up to 50 guests for a standing event.
With warm interiors, premium service and the signature Conte menu, the Private Dining Room ensures every event feels personal and exceptional – perfectly suited for people seeking exclusivity and elegance in the centre of Sydney.
Room 1954
Melbourne
Located on level 15 at Pullman Melbourne City Centre, Room 1954 is an elevated and sophisticated events space that boasts stunning views of Melbourne’s city skyline. The venue features a warm, distinctive design that is ideal for boardroom meetings, private dining, creative workshops and standout events.
With seating for up to 26 guests, Room 1954 offers an intimate and luxurious setting, complete with private lift access from the ground floor for a seamless and discreet arrival. Natural light floods the room, while modern AV and thoughtful details ensure every event runs smoothly for memorable, personalised service that rises above the ordinary.
Edgewater Dining Gold Coast
Edgewater Dining, located in the vibrant waterfront Capri on Via Roma precinct at Surfers Paradise, proudly elevates Gold Coast’s fine-dining scene. French chef Meyjitte Boughenout has recently revamped the menu, bringing fresh inspiration and an infusion of seasonal flavours.
For an exclusive setting, the sophisticated ambience of Edgewater Dining’s private dining room can accommodate up to 20 guests seated in style with an adjacent private balcony. The venue’s open-style kitchen can cater to any type of event, with canapes through to a full degustation menu.
Whatever the occasion – engagement party, cocktail party, business event, Christmas party, birthday party or product launch – Edgewater Dining can tailor it to suit your needs, with an event manager and the team able to assist every step of the way to deliver a memorable event.
Oran Park Hotel
Sydney
Oran Park Hotel is redefining event experiences in Sydney’s southwest with an impressive suite of private dining and function spaces that are ideal for everything from boardroom meetings to large-scale celebrations.
The Olive Room seats up to 24 guests, while the adjacent Cellar Room accommodates 90 people seated or 120 cocktail-style. The Ballroom is the largest indoor space with capacity for 160 seated, 240 banquet-style or up to 400 standing.
For something more relaxed, The Atrium offers an alfresco option, holding up to 200 people seated or 350 standing, with smaller zones such as the Platform (32-40 guests) and Podium (60-70 guests) available.
The Macarthur Suites seat 220 people (or 110 per suite) and suit business or gala-style events. For cinematic experiences, the venue has two private cinemas (31 guests each) and Crush Bar Lounge (120 guests).
HUĀ
Brisbane
Located in Brisbane’s Queen’s Wharf precinct, HUĀ blends tradition with modern flair. Its menu pays homage to Cantonese heritage, marrying premium ingredients with time-honoured techniques to create signature dishes that celebrate the rich flavours of ancient China and creativity of contemporary cuisine.
HUĀ showcases locally sourced ingredients, including wild-caught seafood, free-range meats and organic vegetables, ensuring freshness and authenticity in every bite. Whether pairing yum cha with cocktails or exploring the full a la carte experience, HUĀ delivers vibrant flavours in a sleek and versatile space.
Perfect for business and social occasions, HUĀ offers refined private dining options, including semi-private and fully private cuisine. From elegant canape-style events to exquisite banquets, the team curates memorable experiences for up to 200 guests.
Private dining
La Madonna
Melbourne
La Madonna at Next Hotel Melbourne has unveiled a new French and Italian culinary concept across two private dining spaces, led by recently appointed executive chef Jacopo Degli Esposti, who brings Michelin Star experience from Paris.
The Barrel Room is located within the cosy and moody
La Madonna Bar and is a semi-private space lined with barrels, amphora and terracotta vessels used for ageing spirits and cocktails. Overlooking Little Collins Street, it offers a stylish setting with city views perfect for intimate corporate dinners, tastings or small offsite meetings. With space for up to eight guests, it provides an intimate yet elevated nook.
The Green Room is sleek and secluded, offering an escape within La Madonna for business dining and elegant cocktail events. The space can cater for up to 12 guests for a seated lunch or dinner, or up to 30 people for a standing reception. Overlooking the city and set apart from the main bar and restaurant, it is ideal for exclusive client events or pre-event and post-event cocktails.
Private @ The Ternary
Sydney
Private @ The Ternary offers a premium private dining experience for up to 26 guests in Sydney’s Darling Harbour. Perfect for business events, milestone celebrations and intimate gatherings, this exclusive space combines privacy with the vibrant atmosphere of The Ternary Restaurant.
Guests enjoy front-row views of open kitchens, where expert chefs create bold Asian and grillinspired dishes. With stylish decor, warm lighting and personalised service, every detail is designed to impress.
Whether it be a business lunch, birthday dinner or evening soiree, Private @ The Ternary delivers an unforgettable tailored experience. Available for breakfast, lunch and dinner, it’s the ideal choice for guests seeking elevated dining in Sydney.
PARC
Adelaide
Situated in a serene pocket of Adelaide city, PARC’s private dining room offers an intimate and elevated experience, framed by floor-to-ceiling windows and soft natural light. Designed with versatility in mind, the space comfortably accommodates 10-40 guests, making it ideal for special celebrations and networking evenings.
Guests can savour a menu that brings together the flavours of Europe and the Mediterranean with the best of locally sourced South Australian ingredients, carefully curated by executive chef Francis Luzinier. From elegant canapes to indulgent multi-course dinners, every dish is crafted to inspire and impress, complemented with PARC’s wine and spirits list featuring the finest South Australian and international selections.
With flexible layouts, warm hospitality and a refined setting, PARC offers the perfect backdrop for celebrating, connecting and indulging in Adelaide.
Originally built in 1816, Australia’s oldest Parliament House has evolved through careful expansion and restorative work to accommodate 9 unique event spaces.
Featuring an auditorium, a large conference room with garden views and a majestic library, this heritage-listed building is rich in history and full of hidden surprises.
50% off Room hire and reduced minimum spend for events held in January, April, July 2026
Quote this ad when booking
The Marion Canberra
Overlooking Lake Burley Griffin, The Marion is Canberra’s most elegant lakeside venue, offering sophisticated spaces for private dining and exclusive events. The hero is the Main Dining Room, which operates as a restaurant during the day with high-tea offered seven days a week and a la carte dining Monday to Friday.
By evening, it transforms into an exclusive events space, seating up to 160 guests, or 300 for cocktail-style functions. Adjoining it is the Private Dining Room, which is ideal for intimate gatherings up to 30 guests, and the Terrace, which is perfect for groups up to 50 people. Both rooms are also available for daytime hire with lower minimum spends.
With sweeping views, exceptional service and menus crafted by award-winning chefs, The Marion delivers a refined dining experience tailored to your unique celebration.
Cibaria Manly Sydney
Opened in 2024 by Anna and Alessandro Pavoni, Cibaria Manly brings European sensibility to the luxury Manly Pacific Hotel, in Sydney’s Northern Beaches. Inspired by the Italian piazza, the restaurant is built around curated culinary experiences, from antipasteria and salumeria to spaghetteria, bisteccheria and gelateria.
Cibaria features two private dining rooms: Alba, located on level one with panoramic beach views for up to 20 guests, and Vineria, a cosy 12-seat room tucked behind a wine cellar, complete with drop-down TV for presentations.
On level two, the Cibaria Terrazza offers sweeping views of Manly Beach and flexible event spaces for 40-200 guests.
Whether it’s for long lunches, elegant dinners or signature events, Cibaria invites guests to savour the joy of food, wine and conversation all day long.
CURATING MEMORABLE EXPERIENCES
The National Wine Centre of Australia is a world-renowned attraction, ideally situated in the heart of Adelaide’s CBD, on the doorstep of the Botanic Gardens and within the vibrant East End precinct. With its stunning architecture, it provides a unique and memorable setting for business events.
The National Wine Centre of Australia’s event spaces were designed with adaptability and accessibility in mind. With six versatile spaces, the Centre is perfect for conferences, meetings and corporate events.
A FOOD & WINE LOVER’S PARADISE
Discover the largest open-air wine cellar in the Southern Hemisphere. The newly-revamped cellar provides an intimate and elegant ambience, ideal for curated private dining experiences or bespoke cocktail event.s Settle in among Australia’s finest wine collection, featuring a rich and diverse collection of Australian wines and their stories.
South Australia is fortunate to have access to the freshest quality produce from Adelaide and our surrounding regions. The National Wine Centre of Australia prides itself on curating menus which allow guests to experience the best of South Australia. The Centre’s culinary offering is a reflection of Executive Chef Sato Kikuchi’s innovation and versatility; featuring an array of native ingredients, fresh herbs and spices, many of which are sourced from the surrounding gardens.
Bellevue Woolloomooloo
Sydney
Tucked away on the iconic Finger Wharf, in Sydney’s east, Bellevue Woolloomooloo offers an exclusive 10-seat private dining room – a refined space perfect for intimate celebrations, business lunches and special occasions.
Overlooking the marina, the room is a luxurious escape, brought to life by designer Gabriela Mastroianni of Aestoria Design Co, which blends classic French charm with contemporary Japanese minimalism. The result is an elegant, gallery-like setting where every detail is meticulously considered.
At the helm is Paris-born chef Antoine Moscovitz, who has decades of fine-dining experience, including time with legendary Alain Ducasse. The menu is modern French with a Japanese influence, offering refined flavours and beautifully crafted dishes in one of Sydney’s most sophisticated waterfront settings.
Gusto da Gianni
Brisbane
Located on Brisbane’s riverfront, Gusto da Gianni is a family-run Italian restaurant known for its authentic cuisine and warm hospitality.
The venue features two private dining rooms, the Pisa and Venezia, which seat 24 guests and 60 guests, respectively. Both spaces offer AV equipment, direct bar access and sweeping views of Brisbane River and the city skyline.
Menus are built around classic Italian flavours and seasonal produce, with signature dishes such as zucchini flowers, pumpkin ravioli, porchetta with red wine jus, and semifreddo with almond brittle – all fully customisable for every occasion.
A recent renovation introduced a semi-private riverside alfresco space with a double-sided bar, which is perfect for relaxed open-air events. With full venue hire for up to 300 seated guests, the team delivers tailored event solutions backed by experienced, no-fuss hospitality.
The Montague
Sydney
The Montague hotel is a reimagined two-storey hospitality destination in the heart of Marrickville. At street level, “The Monty” blends bold flavours, fresh energy and heart, and upstairs is Harriet’s, a chic bar with a playful edge. Cuisine across both levels is led by PHMG Group executive chef Scott Greve and head chef William Lesmana, which offers a modern Australian take on contemporary pub favourites and refined bar dishes.
The Private Dining Room is an intimate space perfect for business lunches, birthdays, buck’s and hen’s nights, long-table dinners and cocktail-style gatherings. With capacity for up to 18 seated guests and 30-40 people cocktail-style, the Private Dining Room features a dedicated bar and flexible layout designed for connection, conversation and comfort.
Photo: Katje Ford
BEST OF THE WEST
A unique and desirable city on Australia’s west coast, Perth is forging its reputation as a world-class business events and incentives destination, writes Gavin Dennett.
When you walk around Perth’s city centre and waterfront Elizabeth Quay, the influence of the mining and energy sectors is palpable. With skyscrapers brandishing company names BHP, Rio Tinto, South32 and Woodside, it’s a reminder of the muscle these companies have in Western Australia, and a not-too-subtle indication of what fuels the economy in the mineral-rich state.
But while Western Australia is dependent on the mining sector for economic prosperity, the state is adding more strings to its bow. Long regarded as a tourism hotspot thanks to stunning natural landscapes, unique wildlife, Indigenous culture, food and wine, and gorgeous weather, the state is leveraging these attractions to make Australia’s west a vibrant destination for business events.
Perth may be the most isolated city in the world, with nearest capital city Adelaide more than 2100km to its east and a time zone behind the rest of Australia, but this has advantages over the rest of the nation in terms of direct accessibility to Asia and Europe, and sharing time zones with China, Hong Kong, Singapore, Malaysia and Philippines.
A flight from Perth to Singapore is only five-and-a-half-hours, and the city is closer and more immediately linked to Europe than the rest of Australia, with direct connectivity to 20 international cities. These attributes are combining with Western Australia’s notable drawcards to see business events and incentives booming in the region, ensuring the possibility of an economic future less dependent on digging natural resources from the ground.
“What sets Western Australia apart is the diversity of experience,” says Business Events
Perth CEO Gareth Martin. “Delegates can meet in a vibrant, globally connected city, then explore breathtaking coastlines, ancient landscapes and award-winning wine regions – all within easy reach.
“Our natural beauty, fresh perspectives and strategic location in a shared time zone with much of Asia makes Western Australia an ideal setting for conference programs, business exchanges and meaningful global connections.”
Part of Perth’s appeal is its advanced infrastructure and the ease at which delegates can move between business settings and natural surrounds such as Kings Park, Scarborough Beach, Cottesloe Beach and Swan Valley. This combination of urban energy and unspoilt beauty makes for an attractive destination to work and play.
“Perth offers the complete package for business events, with modern venues, diverse accommodation, global connectivity and the kind of immersive local experiences that elevate every event,” says Martin. “It’s no surprise we’re seeing strong demand from domestic and international planners.”
To satisfy demand for incoming travellers, Perth Airport is undergoing a $5 billion upgrade that is due to be completed in 2031. The city is also elevating its events and hospitality offerings, with new hotels, restaurants and dedicated conferencing and meetings spaces sprouting throughout Perth and neighbouring Fremantle, plus a $16 million commitment has been made to progress the proposed redevelopment of Perth Convention and Exhibition Centre.
Above: Perth is an inviting city for business and leisure travellers.
Kings Park
“Perth offers the complete package for business events.”
Located southwest of the CBD, Kings Park and Western Australian Botanic Garden overlooks the city and is one of the world’s largest and most spectacular inner-city parks. Featuring more than 3000 species of the state’s unique flora, the park provides a tranquil escape on the city’s doorstep. In the centre of the park is Fraser’s Restaurant, an eatery and functions centre that can cater for up to 700 guests, and has been serving exceptional cuisine since 1993.
Crown Towers Perth
Located at Burswood, overlooking Swan River and the city skyline, Crown Towers Perth is a luxurious hotel resort that treats guests to 5-star comfort. With spacious rooms, multiple events spaces and world-class facilities such as numerous bars, restaurants, a pool and a wellness centre, it is the ideal combination of opulence and convenience.
With one of the best sports stadiums in the world – Optus Stadium, itself a beacon for sports, entertainment, hospitality and events – just a few minutes’ walk from the hotel, there are few better places for visitors to be based to experience the best Perth has to offer.
Aloft Perth
Within walking distance of Perth CBD, Optus Stadium and Crown Towers Perth, 224-room Aloft Perth is perfectly placed for meetings, conferences and events. It features Perth’s only rooftop ballroom, which can host up to 180 guests, and boasts floor-to-ceiling windows with panoramic views of Swan River and Perth’s skyline.
Aloft Perth’s mezzanine floor and six meeting spaces cater for workshops, strategy sessions and networking events, and W XYZ Bar and 450° Pizza serve cocktails and cuisine.
Mercure Perth and ibis Perth
Located in Perth’s CBD, Mercure Perth’s dedicated conference floor features six versatile spaces for up to 350 guests, which is ideal for exhibitions, seminars and poolside cocktail soirees.
The hotel has 239 rooms, authentic Italian dining at Cucina on Hay, locally sourced gourmet cuisine at Beccaria Restaurant, and curated drinks at adjoining Beccaria Bar.
Just a stroll from the hotel is 192-room ibis Perth, which recently relaunched Chelsea Social with its five distinct spaces – including Chelsea Dining Hall and intimate George, Edward and Charles rooms – catering from 10-seat strategy sessions to 200-guest cocktail receptions. →
Conferencing facilities at Crown Towers Perth.
The relaunched Chelsea Social at ibis Perth.
Kings Park and Western Australian Botanic Garden. Photo: Jarrad Seng.
Stunning views from Aloft Perth.
“In reimagining our spaces, we have bridged sophistication with contemporary luxury.”
The Westin Perth
The Westin Perth describes itself as “an urban oasis in the heart of Perth CBD that sets the standard in wellbeing and empowerment for its guests”. The 5-star property is home to 11 flexible spaces for conferences and events across two floors totalling 2370 square metres, including Perth CBD’s largest ballroom.
The 368-room hotel recently underwent a $1.5 million upgrade to audiovisual technology in its events spaces, including a 3x18m LED screen in the Grand Ballroom.
The Ritz-Carlton, Perth
Cutting a striking silhouette along Swan River, centrally located The Ritz-Carlton, Perth has 205 guest rooms and suites with beautiful views. Housing 2000 square metres of events space – including 935 square metres of prefunction space, the 550-square-metre Elizabeth Quay Ballroom and eight meeting rooms – the property caters for small-scale executive meetings through to large business functions.
Also onsite are 205 guest rooms, an infinity pool, signature restaurant and lounge Hearth, and terrace bar Songbird.
Courtyard by Marriott Perth, Murdoch
As Perth evolves as a hub for business, demand is growing for modern, flexible venues that cater to corporate and social functions, and 150-room Courtyard by Marriott Perth, Murdoch, ticks these boxes.
Located south of the CBD at Murdoch Health and Knowledge Precinct – adjacent to Fiona Stanley Hospital and Murdoch University – the hotel is a modern facility with three events spaces suitable for meetings, workshops and networking events. Its Dampiera Library is a purpose-built room with capacity for up to 80 guests cocktail-style or 32 seated, and has a 60-square-metre pre-function area; the Outdoor Terrace offers a more relaxed and stylish atmosphere for up to 50 guests cocktailstyle; and Substance Restaurant and Bar can hold 180 guests cocktail-style or 92 people seated.
Discover more than 2000 square metres of events space at The Ritz-Carlton, Perth.
One of 11 event spaces at The Westin Perth.
Courtyard by Marriott Perth, Murdoch.
Pan Pacific Perth
Boasting the largest and most versatile events facility in Perth, which includes a convention level and functions spaces with more than 2500 square metres of floor and two ballrooms with dedicated pre-function spaces, Pan Pacific Perth has been one of Australia’s most anticipated hotel renovation projects in 2025. The 488-room hotel reopened with a gala celebration in May.
“The $50 million transformation of Pan Pacific Perth marks a defining moment in the hotel’s legacy,” says Rens Breur, the recently appointed general manager at Pan Pacific Perth. “In reimagining our spaces, we have bridged sophistication with contemporary luxury. The beautifully appointed guest rooms and expansive light-filled event venues provide an elevated sanctuary for business and leisure travellers.
“From our newly refurbished guest rooms offering sweeping views of Swan River to the elevated dining experience at UMA – which blends the vibrant spirit of Latin American cuisine with the finest Western Australian ingredients – every touchpoint reflects a seamless blend of contemporary elegance and comfort.
“Our 2500 square metres of event venues offer versatility and ambiance – perfect for everything from executive meetings to large-scale conferences and celebrations.” n
Pan Pacific Perth has undergone a $50 million refurbishment.
Meet with Purpose Leave with Memories
Your Dream Event Awaits in Perth
Looking to host your next meeting, conference, or roadshow in Perth? Marriott Bonvoy® welcomes you to experience world-class hotels, breathtaking sunsets, and distinctive event spaces each designed to deliver elevated experiences and exceptional service that bring your vision to life.
From riverfront luxury at The Ritz-Carlton, Perth, to wellness at The Westin Perth, each hotel offers premium spaces tailored for standout events. Aloft Perth brings vibrant Rooftop Ballroom energy, while Courtyard by Marriott Perth, Murdoch offers fresh, flexible venues in a fast-growing southern hub.
Start Planning Here
Explore your next event destination
Boom times in Sydney’s west
With a new international airport on the way, business is thriving in western Sydney as the region becomes a burgeoning hotspot for events and incentive groups, writes Gavin Dennett
Big things are happening in Sydney’s west, with unprecedented progression in civil works and huge infrastructure projects bringing economic prosperity to the region.
None more so than Western Sydney International Airport, which opens in 2026 and will service 10 million passengers per year.
Decades in the making, the new 24-hour airport has completed its major construction phase and is nearing completion ahead of opening in the second half of next year. Once operational, the facility will bring a new international gateway to western Sydney, opening huge local economic opportunities.
The airport has already generated $500 million in spending across the city’s west.
Located just 18km north of the airport site, the city of Penrith, at the foot of the Blue Mountains, is a major beneficiary of the area’s explosion in investment and urban development. In preparation for the anticipated influx of people transiting to the region and using it as a hub to do business and host events, Western Sydney Convention Centre has opened its doors at 5-star Pullman Sydney Penrith hotel.
Capitalising on the ease of access of delegates flying into the new airport and being just 20 minutes from baggage carousels to the 1250 square metres of multifunctional events space, the convention centre and hotel offering under one roof – just five minutes from Penrith city centre – is a $110 million centrepiece of meetings, conferencing and events excellence.
Above: Panthers Precinct in Penrith, in Sydney’s west.
Helmed by new general manager Charlie Young – who brings 30 years’ experience in hospitality, and most recently worked as general manager at Fairmont Resort Blue Mountains, MGallery Collection – the hotel and convention centre is taking western Sydney forward as a business, conference and leisure destination.
Young boasts expertise in growing established hotels and launching new brands in emerging markets.
“What attracted me to Pullman Sydney Penrith and Western Sydney Convention Centre is the new life and energy we are infusing into the community,” he says. “I’m especially looking forward to Western Sydney Convention Centre becoming a key player in attracting large events and conventions to Penrith, and injecting vitality and attention into western Sydney.”
Young will oversee the continued development of the precinct, which includes Western Sydney Convention Centre, Pullman Sydney Penrith – the region’s first 5-star hotel, which opened in August 2023 – Tori Bar and Cafe on the property’s ground floor, and Marcel Bar & Bistro, which offers a modern European and Australian dining experience, including a private dining space.
Pullman Sydney Penrith features 152 rooms and the purpose-built convention centre offers 1250 square metres of conference facilities, accommodating up to 1000 seated guests. It is filled with natural light and has a column-free design, features adaptable spaces that can transition via smart-wall mechanics, and is complemented by breakout rooms, a pre-function bar and outdoor terraces.
The site is also home to the Panthers Precinct, which is directly across the road from the hotel’s front door. The two entities have joined forces to offer expansive events and hospitality services in a one-stop conferencing and events destination. In total, they offer 4000 square metres of events facilities across 11 venues, with access to unique entertainment, dining and sporting experiences.
The Panthers Precinct has capability of hosting 2800 seated guests at one time across the venues and up to 10,000 people in an exhibition-style set-up. It is also home to 17 dining and bar options across both venues, including Squires Terrace Bar, Alexander’s restaurant and 900-seat Evan Theatre. →
Pullman Sydney Penrith general manager Charlie Young.
Evan Theatre at Panthers Leagues Club.
Indoor skydiving action at iFLY.
Western Sydney Convention Centre at 5-star Pullman Sydney Penrith.
Panthers Rugby League Academy, home of the reigning NRL premiers.
Destination western Sydney
“There is nowhere else in the world with access to this type of offering.”
“As we prepare for the Western Sydney International Airport opening and [welcome] the international market, it makes perfect sense to refine our offering and align Western Sydney Convention Centre and Panthers Precinct as a one-stop destination for domestic and international MICE programs,” says Young.
“By combining Western Sydney Convention Centre’s state-of-the-art facilities with the precinct’s unique experiences, we’ve created an unforgettable destination. From exclusive access to sporting legends, fine cuisine and a location right at the foot of the Blue Mountains, there is nowhere else in the world with access to this type of offering, and there are endless possibilities at a conference organiser’s fingertips.”
Bringing its events expertise to Western Sydney Convention Centre is Encore Event Technologies, which has been appointed event production partner at the venue.
“Encore brings an unmatched suite of cuttingedge technologies to help us deliver elevated client experiences,” says Young. “We’re proud to partner with Encore, a global leader in technology and creative production. This new partnership reflects our commitment to excellence and forward-thinking conference and event hospitality.”
The Encore team is embracing the opportunity to work with Western Sydney Convention Centre at such a critical juncture in time.
“We are excited to partner with Western Sydney Convention Centre,” says Katherine Pfahl, senior director of strategic commercial partnerships at Encore APAC. “This collaboration allows us to bring our cutting-edge technology and creative event solutions to one of Sydney’s fastest-growing regions. Our advanced production capabilities and innovative services will elevate every event at the venue, ensuring unforgettable experiences for all clients.”
Beyond conferencing facilities, accommodation and elevated food and beverage, delegates visiting the western Sydney precinct can also indulge in fun and exciting incentive activities thanks to the range of team-building and leisure offerings just footsteps from the hotel.
Thrill-seekers can experience indoor skydiving at iFLY, tee off at aqua golf and get wet at Cables Wake Park, while also utilising the expansive outdoor spaces at the back of the precinct.
Panthers Rugby League Academy is also located onsite, and is home to juggernaut rugby league club Penrith Panthers – the reigning four-time NRL premiers. The elite sports facility is where the club trains, and delegates can tour inside its four walls to see how players and staff prepare for peak performance. Past and present Panthers players, health and wellbeing experts, coaches and other key figures in the club are available to address delegates about leadership strategies, team dynamics, sports science, and health and wellness.
The Panthers’ home stadium is adjacent to the precinct, and it is currently undergoing a $309 million redevelopment by the NSW Government that includes new eastern and western grandstands, corporate suites and events spaces. Construction is due for completion at the end of 2026, with the venue returning to being the Panthers home ground for the 2027 NRL season. n
Penrith’s first 5-star hotel: Pullman Sydney Penrith.
