ProPrint October 2023

KWIK KOPY MAGAZINE LAUNCH

Kwik Kopy launches Possible magazine to celebrate the creative and entrepreneurial spirit Kwik Kopy Australia celebrated the first day of spring with the launch of Possible, a magazine which salutes the local entrepreneurial spirit and creativity.

Matthew Penfold (Kwik Kopy Darling Harbour and Kwik Kopy Australia chair), partner Genevieve Rechner (Kwik Kopy Darling Harbour) with Kwik Kopy Australia’s Sue Waite, Sonia Shwabsky and Panteha Jadidi

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he event, held at the stylish, leafy, light-filled Green Moustache rooftop restaurant in North Sydney drew a crowd of 22 entrepreneurs, business owners and media, with the launch tying in with Kwik Kopy’s ‘We Make Possible’ campaign, which rolled out in September 2022.

“Possible is more than just words on paper – it’s really a testament to what the human spirit, combined with perseverance and innovation can achieve,” she said, adding that each issue “will serve as a beacon of inspiration shining a light on trailblazing entrepreneurs and creative geniuses who turn their ground-breaking ideas into reality.

Teaming up with Engage Media, Kwik Kopy’s Possible magazine is presented as a powerful testament to the wonders achieved when human passion meets innovation and tenacity.

“We have some of our team and the Engage Media team here, who have worked really hard on this project, and we have really enjoyed it. It’s been such a joy to work on and to encounter the people we’ve met, and the stories we’ve been able to retell.

In an era saturated with digital and AI-driven content, Kwik Kopy champions the tactile magic of print with Possible.

The magazine is established on the belief that the physical touch of a story leaves an indelible mark and ensures inspirational narratives to resonate more deeply with its readers.

Kwik Kopy Australia CEO Sonia Shwabsky welcomed those in attendance and spoke of her pride in working on the project with her team.

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“For every entrepreneur, and there are a few of you here today, marketers, designers, photographers, and anyone who appreciates creativity’s profound power, Possible is your narrative. We trust that Possible will resonate with your own stories, and we really hope that some of you might appear in one of our next issues.”

Shwabsky then introduced 26-year-old Jordy Wilson to give a talk on his captivating photography, which tells stories

Carmen Ciappara (ProPrint) with Matthew Penfold (Kwik Kopy Darling Harbour and Kwik Kopy Australia chair)

Kwik Kopy’s Possible magazine

of his profound love for the ocean, and is showcased in the current issue of Possible.

Wilson, who mentioned that he would soon be heading to Western Australia to study diving and underwater photography, is a popular Australian influencer, who has achieved over eight million followers on TikTok and 200,000 followers on Instagram since posting media during the pandemic two years ago. He discussed how a simple idea to capture the wonders of the ocean

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