Professional Beauty Autumn 2024

SKINCARE NATURAL LOOK

Honour Nature, Honour Your Beauty

Natural Look Skincare is clean, conscious, effective skincare that is gentle on your skin and gentle on our planet. Made using nature’s most restorative, nourishing ingredients, showcasing natural, clean, plant-based formulas, that are never tested on animals plus they are Vegan Friendly and Australian Owned & Made.

Smoothed wrinkles aªer one night for 100% of women. Clinically Tested *

Smoothing eyes and lips care

Combine this routine treatment with the Gym Beauté®

Retinol renewing night serum

BEFORE J0 AFTER J28

100% Instantly smooths fine lines and wrinkles Improves the skin’s radiance and luminosity Improves skin quality and texture

CONTENTS

10 PB Radar

12 News

16 In Conversation with Augustinus Bader And Melanie Grant

18 Skincare - Texture Play

20 Skincare - Post-Procedural Products

22 Makeup - Brow Products

24 Cover Story High Tech Medical

28 Power Talks Technology and Innovation

44 Webinar with Dermalogica

46 Bespoke Skin Technology

48 Abic

50 Lumenis Reveals Trilift Treatment

54 Ai Technology with Isabella Lonegran

56 Salon Profile - Fayshell

58 Masterclass Tanning

64 Salon Mentorship with Sarah Hudson

66 Nail Trends with Victoria Houlis

68 James Vivian Profile

70 Autumn Makeup Trends with Rae Morris 74 Wellness - Hand Creams

76 Interiors – The Metal Works at Venustus

82

PUBLISHER

BHA MEDIA

EXECUTIVE CHAIRMAN

Simon Grover

EDITOR

Anita Quade aquade@intermedia.com.au

NATIONAL ADVERTISING MANAGER

Julie Davidson jdavidson@intermedia.com.au

ART DIRECTOR

Ryan Vizcarra ryanv@intermedia.com.au

ONLINE & SPECIAL PROJECTS EDITOR

Hannah Gay hgay@intermedia.com.au

PRODUCTION MANAGER

Jacqui Cooper

SUBSCRIPTIONS

subscriptions@intermedia.com.au

Professional Beauty magazine is published by BHA MEDIA

ABN 23142047943

41 Bridge Road, Glebe NSW 2037

Ph: 02 9660 2113 Fax: 02 9660 4419 www.intermedia.com.au

AUSTRALIAN

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ed’s letter

WELCOME to our Autumn quarterly issue focusing on the power of innovation and technology. Keeping up with the latest trends can be overwhelming while trying to run a business. We have chatted to some leaders in the industry who are trail-blazing the way to success with their latest formulations and technology advancements. Check out our Power Talk feature on page 28.

On our cover this edition is High Tech Medical, one of Australia’s leading medical equipment suppliers. Managing Director Matt Moncrieff chats about their latest launch and how clients can get a return on investment. Find out more on page 24.

Earlier this month I had the chance to meet with Professor Augustinus Bader on his whirlwind tour of Sydney. He is behind the self-named skincare brand that has taken the world by storm. I chat to him about the science behind his range and am joined by the inspiring Melanie Grant who stocks his range. Check out In Conversation with on page 16.

One of the world’s most recognised makeup artists, Sydney-based Rae Morris reveals her hit predictions on the top trends straight from the European catwalk on page 70.

Nails are still big news in the industry and one of the innovative leaders in all things creative is Victoria Houlis – she reveals her love of nail art on page 66.

Have you noticed just how different beauty and wellness spaces are looking these days? Gone are the clinical all white interiors and in its place is stunning luxurious spaces with finishes in bold colours and glimmering metals. I drop into celebrity favourite Venustus in Paddington and chat with the ever-effervescent Jeannie Bourke about her incredible new space. Find out more in The Metal Works interior feature on page 76.

As always, the pages are jam-packed with all the latest seasonal trends from the top skincare products in salons to the must-have brow products on page 18.

Enjoy the season ahead.

Anita Quade

CONTRIBUTORS

JEANNIE BOURKE – Founder Venustus

FOLLOW US:

With more than 40 years experience in the industry this inspiring business founder reveals the inspiration for her new space.

“When we broke ground, I knew exactly what to do. We needed to create an architectural crystal grid to land our new space Working with crystals for over four decades, so the coordinates of North, South, East & West was the obvious starting point. So that’s what is sitting beneath the building - a sacred grid of crystals buried into the Earth. The opportunity for healing begins the moment a client’s feet touch the floor.” Page 76.

PROFESSOR AUGUSTINUS BADER – Creator of his signature skincare

With accolades declaring his range among the best in the world, this renowned professor explains the appeal of his skincare.

“The key to our success is creating formulations that genuinely work. They work because they’re based upon the physiological knowledge of the skin’s intrinsic repair code that originated from my medical research. The Rich Cream and The Cream are our original hero products, and they’re beloved by our customers including celebrities, makeup artists, and estheticians.” Page 16.

RAE MORRIS – Makeup Artist

This world renowned artist and creator of her own makeup and product range shares her edit of the Autumn makeup trends. She explains why her brush kit is so renowned.

“The shorter handles are a game changer, they give you more stability when applying, Good bye shaky hands, and I’ve designed this set to every brush I’d ever need to create any look of stuck on a desert island.” Page 70.

ON

OUR RA D AR

PB’s eye to the ground and into the minds of Australian salon owners.

A revolution in barrier repair

This season, dermaviduals launches Oleogel S - a multifaceted concentrate designed to provide the utmost support to the skin. The topical hero is rich in Phosphatidylserine (PS)—a potent phospholipid molecule recognised for enhancing cell turnover and renewal, tissue repair and regeneration. Water and additive free, Oleogel S is suitable for clients requiring additional skin nourishment and repair. To learn more, contact derma aesthetics at www.dermaviduals.com.au/partner-with-us.

Take the plunge

According to research conducted by SpaSeekers, the top spa trend for 2024 is set to be cold plunge therapy. The wellness treatment - which also goes by ice bathing or cold water immersion - has increased in searches by 126%. Other trending treatments include lymphatic drainage face massage and seaweed baths, up 83% and 53% respectively. Read the full report at www.spaseekers.com.

Shine bright

Popular ingestible beauty brand Vida Glow has launched a new line of capsules - Luminous Advanced Repair. Luminous works to address dull and sallow skin, and provide a lit-from-within glow by cocktailing Nano-bright™ technology with other potent ingredients. Nano-bright™ is an advanced liposomal nano-glutathione, a superior form of glutathione that inhibits melanin formation and utilises liposomal technology to increase bioavailability by 90% for 4.5x better absorption. For more information, visit www.ausnz.vidaglow.com.

Picture perfect

Social media savvy businesses are increasingly considerate of how their branding is made visible in trending content. Enter Custom Aesthetic Designs and its portfolio of customisable signs. From handheld mirrors to wall displays, Eftpos docks to business card holders, salon signage has never been so personal and accessible. To place a customer order for your beauty business, contact founder April Radalj at www.customaestheticdesigns.com.au.

fast fact

According to new research by Roy Morgan, more than 4 in 5 Australians prefer to purchase products that are Australian Made.

Ingredient Spotlight: Stevisse™

Discover the revolutionary Retin8 – a skincare marvel striking the perfect balance between effectiveness and gentleness. Powered by Stevisse™, an organic and vegan leaf extract from the stevia plant, Retin8 redefines antiaging without any of the potential retinoid side effects. Achieve a radiant complexion with remarkable benefits, test results achieve 87% reduction in wrinkle depth and an 85% decrease in length after 28 days of treatment. Experience enhanced skin firmness, improved elasticity, and even skin tone. Retin8 is a versatile solution suitable for both day and night use. Priced at $129, this fragrancefree formula rejuvenates without compromise, delivering a holistic skincare experience for timeless beauty. Contact Ciencia on 1300 859 511.

New Online Tools Could Help Those Starting, Operating or Exiting a Salon Business

The Australian Taxation Office (ATO) has announced the launch of a new series of online tools designed to educate emerging and existing small business owners on their tax obligations. Such tools could prove beneficial to Australian beauty salon owners.

The program titled ‘Essentials to strengthen your small business’ features over 20 short courses, with more to come. Courses are available online only and come at no cost to those who partake. Business owners are also able to jump in-and-out of courses at any time with no obligation to meet a criterion.

According to Deputy Commissioner Will Day, courses are designed “to sharpen [small business owners’] knowledge of tax and super,” as well as “the core aspects of effective small business management.” Such tools were developed to alert small business owners of considerations so as not to land themselves in hot water come tax time.

“The new platform supports a variety of learning styles with videos, case studies, audio content and written information, as

well as the option to test your knowledge with quick quizzes –making it easier for all small businesses to learn about important components of running a business,” Will said in a press statement. “It also includes tips on areas where we see small business owners make mistakes, like goods and services tax (GST) and business deductions.”

Course categories include learnings around:

● Starting a small business

● What’s next after starting a small business

● The day-to-day running of a small business

● Changing a small business

● How to close a small business.

To complete the course modules, visit www.smallbusiness.taxsuperandyou.gov.au.

CYNOSURE AND LUTRONIC SET TO MERGE

Global medical and aesthetic device companies, Cynosure and Lutronic have announced a strategic merger.

Cynosure’s majority owner Clayton, Dubilier, & Rice, LLC (CD&R) has entered into the agreement with South Korean private equity firm, Hahn & Company. Lutronic reportedly partnered with the firm in June 2023.

In July, Professional Beauty reported on the distribution acquisition of Lutronic by Australian and New Zealand device distributor, Cyromed Aesthetics from AC Skin Group (ACSG).

The global merger is set to be completed in the first quarter of 2024. The companies will continue to operate independently in the meantime. Terms of the transaction have not been disclosed.

In a press statement to partners, Cynosure’s global Chief Executive Officer, Nadav Tomer said: “No action is required on your part, as this should be seamless to our customers. Please continue to interact with us as you do today, and our existing representatives remain available to help ensure your experience remains the same.”

For over 30 years, Cynosure has distributed a range of energybased technologies to practitioners, physicians, and aesthetic business owners in Australia and overseas. Devices operate to treat a range of skin indications, in addition to body contouring, hair removal, gynecological health, and more.

For over two decades, Lutronic has been a global leader in the development of intelligent laser and energy-based systems. Committed to research and development at the forefront of aesthetic technology, Lutronic has market leading products in skin resurfacing and revitalisation, hair removal, vascular lesion treatment, skin toning, and body contouring by utilising laser, radio frequency, and electric muscle stimulation technologies.

“Hahn & Company’s decision to acquire and merge Lutronic and Cynosure was driven by the desire to expand into new markets and product offerings, coupled with a shared commitment to deliver excellence, innovation, high efficacy and safety for customers, and the substantial potential to grow alongside our existing customer base. Cynosure and Lutronic are highly complementary businesses. This combination will result in one of the most innovative, commercially savvy, and broad-based portfolios in global medical device aesthetics.”

Hahn & Company’s international portfolio extends into various industries, from transportation and logistics to hospitality and consumer goods. “Hahn & Company’s interest in Cynosure demonstrates the success of our strategy, and our focus on you and your business will not change,” Nadav continued.

dermaviduals.com.au/partner-with-us

PURELY POLISHED SOLD, LYNDLE BRYAN ANNOUNCED AS OWNER

Entrepreneur, hairdresser and makeup artist, Lyndle Bryan has taken over as owner of Purely Polished, succeeding Iman Davamoni.

In a subscriber-only email, Iman thanked users of the Australian mobile beauty service stating: “Having founded this venture in April of 2016, my nearly eight years of dedicated involvement has led me to embark on a new chapter.”

Purely Polished is an Australia-wide network of mobile beauty professionals servicing clients in their homes or workplaces, and corporate groups.

Professional Beauty spoke exclusively with Lyndle Bryan on the move, discussing what’s next for the service:

Congratulations on your new role! How did this change of ownership come about?

the way forward. With a more defined strategy and plans for rebranding, I am confident in steering both businesses towards sustained growth.”

“Iman and I engaged in ongoing discussions over the past two years, exploring potential collaboration opportunities. While the timing wasn’t initially optimal, a strategic alignment emerged when Iman disclosed her intention to sell Purely Polished (PP). Subsequent discussions led to the acquisition, culminating in my role as the new owner.”

I understand you’re a hairdresser and makeup artist by trade, and founded Hair, Beauty, Life Co (formally Hair on the Move 2 U) 16 years ago – a business now set to merge with Purely Polished. What are some of the key learnings from your career thus far you’ll take into your new role with Purely Polished?

“Founding Hair on the Move at 23, I developed a passion for entrepreneurship. Learning from the challenges of building a brand, managing growth, and adapting to adversity, I bring a wealth of experience to PP. Key lessons [I’ll carry through to PP] include [knowing how to make] strategic investment decisions, [knowing how to] adapt to change, and [to practice an] unwavering dedication to the end goal.”

What drew you to a role at Purely Polished?

“Having built Hair Beauty Life Co over many years, I sought to integrate it seamlessly with PP. Recognising the platform’s potential and aligning it with my future plans made this opportunity a perfect fit. The timing was opportune for a strategic merger that could elevate both businesses.”

Former Purely Polished owner Iman Davamoni expressed concern in a 2021 interview with PB over the losses incurred by the business as a result of COVID-19 lockdowns. Over two years on, how is the business’ financial recovery going?

“Both businesses are on a path to recovery after facing setbacks from the pandemic. The acquisition has provided clarity on

In a recent LinkedIn post, you stated “we will be working on a comprehensive rebranding strategy, aligning our identity more closely with our renewed ethos.” You also indicated the business was to “focus on wellness.” Do you anticipate a drop in beauty offerings and/or bookings in 2024?

“Anticipating a heightened focus on wellness, I envision offering more comprehensive packages alongside individual services. The goal is to create a holistic approach to beauty, aligning with evolving customer preferences and the broader industry trend towards wellness.”

Purely Polished continues to offer virtual beauty and wellness classes. Will you continue this offering in the near future?

“The continuation of virtual classes is a foreseeable offering, particularly with the growing emphasis on wellness. Expanding our online presence aligns with our commitment to providing accessible and diverse services.”

We’ve seen the likes of Jim’s Beauty and other mobile beauty and wellness services boom in recent years. What makes Purely Polished stand out from its competitors?

“PP stands out due to its large number of registered providers across Australia, with plans to increase this number further. The merger strengthens our position in the market, emphasising ethical practices, quality service providers, and a business-in-a-box solution for our professionals.”

What are some of the current and upcoming incentives Purely Polished offers to beauty professionals on the books?

“While specific details are yet to be disclosed, our strategy involves empowering providers with more control over their businesses on our platform. We aim to offer support and networking opportunities, especially within our corporate spaces, to enhance their portfolios and industry connections.”

“THE GOAL IS TO CREATE A HOLISTIC APPROACH TO BEAUTY, ALIGNING WITH EVOLVING CUSTOMER PREFERENCES AND THE BROADER INDUSTRY TREND TOWARDS WELLNESS.”

THE SKINCARE POWERHOUSES UNITE

Discovering which skincare brand to stock can be a tough decision for any salon owner. On a recent trip to Sydney, world renowned Professor Augustinus Bader, a director and professor of applied stem cell biology and cell technology and award-winning skincare specialist and author Melanie Grant sat down with Anita Quade to discuss their skincare partnership.

Melanie you are known for curating an exclusive collection of skincare at your signature spaces –How did you find Augustinus Bader?

“I was first introduced to AB through my friend Karla in Paris more than five years ago when the brand had just launched. I was given both The Cream and The Rich Cream to try and was instantly taken with the fact that - not only was the formula elegant and a pleasure to use - it was so effective. It was a particularly cold winter in Paris and my skin was sensitised, dry and red from the harsh wind, cold temperature, heating and the hard water in Paris. I used The Rich Cream before going to bed one night and the results were incredible, my skin continued to improve throughout the week - I was hooked. I’ve used it on my own skin and worked with the range in each of my studios ever since.”

What draws your clients to the brand?

“There really is a shared sensibility between my practice and the Bader philosophy - that is in championing a “less but better” approach to the treatment and maintenance of the skin. My clients are used to adhering to very specific, highperformance regimes but most of them are only following a handful of steps morning and evening. Being able to trust a formula’s ability to do the heavy lifting for you and create true and tangible changes in the skin is rare, but these are formulas that really deliver. It’s quality over quantity, which is why Bader has become such a core range for us over the years.”

Why is it so popular and a top seller for clients looking for the ultimate glowing skin?

“Augustinus Bader and its celebrated TFC8 complex has emerged from over 30 years of biomedical research and development, proven to activate and harness

the human body’s capacity to heal and reawaken cells that have become dormant through ageing or trauma. This means that each formula is highly adaptable, working with the unique needs of the particular skin it’s being applied to with the intention of rebalancing, curbing inflammation and boosting your own innate functions of regeneration and repair. It works cohesively with the skin’s own innate processes rather than relying on topical actives to deliver a result.”

Any favourite products?

“While travelling, I find I become quite loyal to the range because the products work so well together - it’s really easy. Taking the fuss out of packing and trusting that my skin will be best prepared to navigate the stresses of long haul flights, jet lag and variations in climate without much reactivity is half the battle for me. When I’m home, I use The Rich Cream every evening, or I’ll do a firm massage with The Cream Face Mask and tissue off the excess before hopping into bed if my skin is feeling a little dull, devitalised or lacklustre. The Serum is a beautiful addition to any regime - it’s so multifunctional that you don’t need much else. It plumps, firms, hydrates, brightens and shields against pollution, oxidative stressors and environmental aggressors.”

“IT’S QUALITY OVER QUANTITY, WHICH IS WHY BADER HAS BECOME SUCH A CORE RANGE FOR US OVER THE YEARS.”

Professor Augustinus Bader

You are a bio-scientist - how did you make the leap to being the founder of one of the most highly acclaimed skincare brands in the world within such a short amount of time?

“Creating a skincare product wasn’t something I had previously imagined. My work has always been in medical research as a professor and a physician. I initially created a medical-grade hydrogel to treat patients, and in particular, children with severe burns, aimed at providing scarless healing. When

Imet Charles Rosier (Augustinus Bader’s Co-Founder and CEO), he had the vision to apply my medical background and knowledge of cellular renewal to create a new generation of especially efficacious consumer skincare products.”

How did this result in the cult brand now lauded around the world?

“We integrated this science into specific and uniquely different cosmetic formulations to deliver the best results for all skin types. Another major

“WE ARE BACKED BY 30 YEARS OF SCIENCE AND UNDERGO RIGOROUS TESTING TO ENSURE THE EFFICACY OF OUR PRODUCTS. THE KEY TO OUR SUCCESS IS CREATING FORMULATIONS THAT GENUINELY WORK.”

point for me as a physician is to never compromise so that our formulations are among the cleanest on the market.”

Your background in stem cell research has contributed to the brand’s development – what sets your skincare brand apart from others on the market?

“I am a scientist by profession and don’t have a traditional beauty product development background. I spent three decades at the forefront of regenerative medicine, researching and developing technologies that activate and harness the human body’s capacity to heal and renew itself in conditions of trauma and inflammation. That research paid off in 2008 when I developed a revolutionary wound gel that would provide scar-free healing for patients without the need for surgery or skin grafts. This all led me to the creation of a non-medical skincare mechanism, TFC8® Trigger Factor Complex TFC™, our proprietary technology that targets common skincare complaints like the appearance of wrinkles, dryness, etc. Our DNA is different from other companies. We have built the identity of Augustinus Bader through the quality of our skincare.

Why is the brand so successful?

“We are backed by 30 years of science and undergo rigorous testing to ensure the efficacy of our products. The key to our success is creating formulations that genuinely work.”

What has been one of your most memorable moments in the skincare industry since launching?

“It is gratifying to see how many people have been helped by our skincare. Word of mouth by satisfied users has been the best response and has driven significant brand awareness, making us proud to realise this, and helping us to further push our ambitious plans.”

Any lessons you can share with skincare creators?

“Healthy skin means a status of physiological harmony of the biological system. In this condition, everything functions to the best of its innate capacity. We can’t disconnect our skin from the rest of the system. Our appearance is reflected in the quality of our whole lifestyle, from emotional health, nutrition and even the air we breathe. That is why I developed our products based on my understanding of the body’s protection and care needs for our skin cells. Keeping your skin healthy will give you an abundance of protection for the rest of your life. It is a part of being healthy as a human being.”

Tell us about your hero product The Rich Cream – what makes this such a cult stand out?

The key to our success is creating formulations that genuinely work. They work because they’re based upon the physiological knowledge of the skin’s intrinsic repair code that originated from my medical research. The Rich Cream and The Cream are our original hero products, and they’re beloved by our customers including celebrities, makeup artists, and estheticians. The Rich Cream leverages our proprietary TFC8® technology along with other key active ingredients to target common skincare concerns such as anti-aging, hyperpigmentation, and elasticity while also deeply nourishing and hydrating the skin. The results speak for themselves — we’ve won more than 100 global industry awards, and people’s skin is visibly healthier just weeks into using our products.”

How long does it take in the research and development process to launch these products?

“The complexity of translating medical technology into consumer skincare was situational. The wound gel came from a situation where we had open skin wounds in a clinical setting. It was complicated to change the approach for intact skin as it has to navigate the body’s natural healing code differently. After nearly two years of research and development, I created our proprietary technology, TFC8® which would provide a similar self-repair reaction through a complex cocktail of highgrade vitamins, amino acids, and compounds.”

Tell us about your plans here on your visit to Australia?

“It is my first time in Australia so I am very excited to see everything, meet people and understand their skin concerns and needs. It has beautiful beaches and the sun is great but I also see that sun exposure is a real concern here. I see that our products are very relevant for the Australian consumers as it helps address the concerns of sun damage, premature aging and we have a sunscreen in the pipeline which I believe will be very suitable for Australia.”

You are stocked at Melanie Grant salon – how important is it to develop a synergy with the right salons across the globe and how do you decide where to stock?

“In our never-ending quest to offer the very best in skincare and treatments, we have partnered with luxury resorts, first-class hotels and salons worldwide to offer the ultimate combination of science and luxury in a professional setting. ‘The Circle of Excellence’ as we call our selection of high end professional doors is guaranteed to the consumer an extraordinary journey as well as the service excellence in performing The Method AB in a bespoke and best possible way. The understanding of the skin, our proprietary technology embedded in an outstanding environment allows to expect the best experience possible - in alignment with the promise of AB skincare to serve the skin at the highest individual level according to the needs in the here and now!”

You have also worked on collaborations with celebrities including Victoria Beckham – how important is this to align with well-known people for launches?

“Our partnership with Victoria happened in a very organic and natural way. Victoria had always posted about loving our creams. She then approached us to help develop a protective product that would not only combine well with makeup, but also improve the health and structure of the skin. It seemed like a no-brainer for us to extend into the makeup space. Augustinus Bader is so much more than a skincare brand - it’s a lifestyle and a way of thinking. We are committed to building a collective of like-minded individuals that have a similar brand ethos, and we love combining our vision, expertise, and teams to make these collaborations happen.”

Can you share with us your plans for the year ahead?

“Since the brand’s launch, we have always focused our efforts on constant research and innovation, creating the most technologically advanced formulas and growing our portfolio of products to address customer needs. We are always in the lab looking to improve and innovate, and are committed to bringing forth only the highest quality products that truly work for our consumers.” ■

TEXTURE PLAY

ELEVATE YOUR TREATMENT PROTOCOLS WITH PRODUCTS OOZING WITH THE MOST UNIQUE OF TEXTURES.

PHOTOGRAPHY BY BRANDEE MEIER. WORDS & STYLING BY HANNAH GAY

[clockwise from top]

Roccoco Botanicals

Ruby Crystal Cleanser

La Fervance

Eclat Extraordinaire

Skinstitut

Rejuvenate 15 Serum

Footlogix

Peeling Skin Formula

iS Clinical Warming Honey Cleanser

Omorfi Cell Renewal Vitamin A Palmitate

LUE by Jean Seo

Erase Cleansing, Exfoliating & Brightening Powder

NaturalSpa Sugar Scrub in Exotic Pomegranate

IndraLuxe Unveil Me Cream Gel Cleanser

Alpha H Melting Moment Cleansing Balm

Environ Focus Care Moisture+ Hydrating Oil Capsules

P O STPR O CEDURAL PR O DUCTS

WITH EFFICACIOUS INGREDIENTS, THESE SOLUTIONS SET THE FOUNDATION FOR SKIN’S RECOVERY.

PHOTOGRAPHY BY BRANDEE MEIER. WORDS & STYLING BY HANNAH GAY

Velez by Vesna

Intense Hydration

Face Mask

asap

Post-Treatment Kit

Clairderm

Moisturising Daily Defence

Lotion SPF 50+

Biojuve

The Complete Regime

Societe

Eye Peptide Gel Mask

ultraderm Skin Recovery Mask

Juliette Armand AMESON Repair Gel

Dr. Spiller

Rinazell Lacteal Active Substance Gel

Cosmetic Tattoo Supplies Pro Silver Gel

Architects of Skin da Vinci 10 Growth Factors

Hawley Australia Post Laser Gel

Image Skincare

Ageless Total Pure

Hyaluronic Filler

Sothys

Regenerative Serum

Rejuvaus

Rejuvenate & Restore Growth Factor Serum

ISDIN

Cicapost Cream

Synergie Skin

Dermiotic Pre-Serum Elixir

SHOP THE SHOOT

Scan here for distributor details.

PLUS, Dr Garry Cussell of Rejuvaus talks post-procedural protocols.

L A MIN ATED LOOK

TAKE CLIENT BROWS TO NEW HEIGHTS WITH THIS LINE-UP OF SKUS FOR AT-HOME USE.

PHOTOGRAPHY BY BRANDEE MEIER. WORDS & STYLING BY HANNAH GAY

MODELROCK Cosmetics Brow Gel

Gorgeous Cosmetics Brow Fix

CanGro Bold Brows Eyebrow Gel

Brow Code Brow Heist Brow Soap and Rose Water

HD Brows Brow Glue

SLA Fix Up Gel Eyebrow Fixing Gel

Lux by Kim Evans Brow Styling Soap

[below]

Jane Iredale PureBrow Brow Gel

Amy Jean Brow Stretch Styling Soap and Brow Stretch Applicator

KYK Hair Tame Me Smoothing Wand

Wimpernwelle Brow Fixing Gel

RefectoCil Styling Gel

Elleebana Elleefix Brow Styling Wax

[left]

High Tech Medical

REVEALS ITS GAMECHANGING DEVICES

High Tech Medical, one of Australia’s leading medical equipment suppliers has been offering the latest aesthetic products to the market since 1999. As Deka’s Australian and New Zealand distributor for more than 20 years, High Tech Medical has just launched the RedTouch Pro. Anita Quade sits down with Managing Director Matt Moncrieff to find out about their latest launch and how clients can get the best return on investment.

Matt tell us how your salon clients can get the best ROI with High Tech Medical (HTM) devices?

“There are many different factors that can contribute to a device and treatment having a great ROI in a business.

We have been very careful when choosing which devices and treatments we add to our product portfolio, and it is very important to us that our clients only purchase products that are very well suited to their business and their clinical requirements. These two factors alone go a long way to making sure that a device or treatment is successful in a business and can provide an excellent ROI.”

What is the best way to make sure clients choose the best offering for their clients from your portfolio?

“In my experience, it is vital that the clinic owner or the decision maker speaks openly with us about what treatments they are looking to offer their clients. This allows us to talk through their options and help them to make an informed decision about what is likely to work best for their business, their clinical team and their clients.”

Can you share with us a key checklist that clients should consider?

“I’m referring to considerations such as, how many treatments they would perform with the new device, what would they be charging per treatment, is it a new technology that allows them to provide an innovative treatment with clinical benefits and an interesting marketing point of difference, whether it is a known brand that might attract new clients to their business, will clients want to come back for more of the same treatment in the future, is there a consumable cost per treatment, what are the running costs of the device, do they have staff who are interested in selling and performing the treatment, is it well tolerated and are the results visible quickly.”

Once this is discussed how do you work with the client on creating a partnership?

“It is important that the clinic owner works with us to choose the most suitable device and treatment

and that it meets most of the considerations I have mentioned. Once the decision is made, then it is all about us working together to ensure that the clinic is ready to optimise their clinical outcomes and their marketing to ensure they achieve the best possible ROI.”

Why is RedTouch PRO such a gamechanger in the market?

“RedTouch PRO is the first and only fractional laser that selectively targets collagen for overall skin rejuvenation, which is what makes it so unique. Unlike other wavelengths that interact with water, melanin or haemoglobin, RedTouch PRO delivers energy selectively targeting collagen. It utilises an exclusive wavelength to provide total skin regeneration with no anaesthetic and no downtime and offers treatment options with proven results that are targeted for mature skin as well as younger complexions.”

How does it work on the skin?

“The unique action of the RedTouch PRO means it works on the chromatic component of skin in the epidermis and also on collagen at the dermal level, making it an effective solution for treating lines and wrinkles, dyschromia, melasma, skin rejuvenation, alopecia and more.

The laser energy combined with Deka’s skin cooling MOVEO system means RedTouch PRO can deliver optimum treatment performance, speed, comfort and efficacy, without causing damage to the epidermis and can treat all skin types, including dark phototypes.”

What else does RedTouch PRO offer?

“It also offers the ReLive treatment - a preventative rejuvenation solution for younger skin that works to visibly address premature signs of skin ageing. The direct action on collagen production and the minimally invasive nature of the treatment means maximum efficacy, with little to no downtime.”

Matt reveals the history of its brand partner Deka and how its latest device offering RedTouchPRO is set to be a game changer as it hits the market in Australia.

For over 30 years, Deka has been the global epicentre of innovation in the aesthetic medical device sector. With an entirely in-house production process, Deka is committed to delivering innovation using revolutionary, cuttingedge technologies to create advanced clinical applications and new therapeutic frontiers. Their multidisciplinary team are focused on developing breakthrough technologies and products with an excellent safety profile that are reliable, effective and provide high-performing treatment solutions.

New RedTouch PRO

RedTouch PRO is Deka’s latest breakthrough laser technology. It is the first and only fractional laser to selectively target collagen for overall skin regeneration with no anaesthetic and no downtime.

Unique Action

The first and only fractional laser to selectively target collagen, RedTouch Pro utilises an exclusive wavelength to provide total skin rejuvenation for all skin types, including dark phototypes. The unique action of RedTouch PRO differs from other wavelengths that interact with water, melanin or haemoglobin as it delivers energy selectively targeting collagen.

It works on the chromatic component of skin in the epidermis and also on collagen at the dermal level, making it an ideal treatment solution for a multitude of indications.

Moveo Modality

RedTouch PRO combines the laser energy with Deka’s skin cooling MOVEO system to deliver optimum treatment performance, speed, comfort and efficacy, without causing damage to the epidermis. Treatment time is reduced and all skin types, including dark phototypes, can be treated effectively and reliably.

High-Performing Handpiece

The RedTouch PRO handpiece, with an integrated scanner system, has been designed to achieve the ultimate performance in transmitting energy to the skin with optimised ergonomics.

Mechanism of Action

Microzones of thermal damage induce an immediate denuaturation of collagen fibers that leads to a neocollagenesis process. The combination of an integrated cooling system and the 675 nm wavelength means the epidermal layer is not damaged, thus minimising side effects and related downtime.

Less Energy, More Efficacy

RedTouch PRO’s exclusive wavelength, which is absorbed directly by collagen, ensures it works more efficaciously in the stimulation and production of new fibers, with lesser energy required, compared to the wavelengths that act on water present in the skin.

“REDTOUCH PRO IS A LASER THERAPY WHICH, BY STARTING FROM A PERSONALIZED PROTOCOL AND BY FOLLOWING A PERIODICAL FOLLOW UP WHICH DOES NOT ENTAIL ANY POSTTREATMENT COMMITMENT, IMPROVES CUTANEOUS TEXTURE AS WELL, IN TERMS OF CHRONO AND PHOTO AGEING.”

ReLive Rejuvenation

RedTouch PRO also offers the ReLive treatment, which acts as a preventative rejuvenation solution helping to keep the ageing process at bay. It works to visibly improve premature signs of skin ageing for a more natural, youthful-looking appearance. The direct action on collagen production combined with the minimal invasive nature of the treatment, allows for maximum efficacy, with little to no downtime. A year-round skin rejuvenation

solution, it is also the ideal lunchtime treatment providing optimum convenience.

The unique stimulative effect of the RedTouch PRO wavelength means the ReLive treatment revitalises the skin and can be performed as an alternative or complementary treatment to injectables.

Clinic Benefits

• Unique and exclusive wavelength targeting collagen for overall skin regeneration

• Treats lines and wrinkles, dyschromia, melasma, skin rejuvenation and more

• Powerful collagen stimulation

• Proven to assist with the treatment of melasma

• Minimal side effects, even in dark phototypes

• ReLive treatment ideal for preventative skin rejuvenation

• Fast ROI with no consumables

Indications

• Non-ablative skin regeneration

• Preventative skin rejuvenation solution (ReLive)

• Lines and wrinkle reduction

• Facial redness

• Benign pigmented lesions

• Melasma

• Dyschromia

• Skin laxity

• Striae distensae

• Alopecia

What Aesthetic Professionals Say:

‘RedTouch PRO is an ever-evolving device. The 675 nm is a wavelength that acts on the collagen in our dermis. However, it also does so much more. It can act on the collagen in the walls of small capillaries, making it possible to reduce skin redness. Lastly, RedTouch PRO, due to its ability to act on the collagen of the vessels and pigmented lesions, is also an effective solution in the treatment of melasma’.

‘All the features of RedTouch PRO can lead to an effective, fast and minimal downtime treatment that allows the patient to be conveniently treated in the little spare time they have during the working week. In addition, it allows doctors to offer their patients a treatment that is reliable and effective for every phototype and with no need for excessive post-treatment care’.

Dr Paolo Bonan, Dermatologist, Italy

“RedTouch PRO is a laser therapy which, by starting from a personalized protocol and by following a periodical follow up which does not entail any post-treatment commitment, improves cutaneous texture as well, in terms of chrono and photo ageing.” ■

Professor Luigi Coricciati, MD Dermatologist (Italy) Coricciati Medical Group

www.hightechmedical.com.au

TAKING THE LEAD

The future success of the skincare industry is reliant on the evolution of technology and innovation led by incredible founders. Anita Quade chats to key leaders in the field to find out what’s new and their plans for 2024 and beyond.

CIENCIA

Amanda, you have more than 35 years experience as a dermal clinician tell us what inspired you to set up Ciencia?

“My inspiration to establish Ciencia stems from my desire to address the specific needs of clients who were unable to undergo invasive treatments or injectables. Recognising various constraints such as sensitive skin, medication, hormonal issues, and financial/time limitations that prevented some clients from pursuing traditional procedures, I embarked on a worldwide search for powerful anti-aging skincare ingredients.”

Tell us about your collaboration with the world leading skincare laboratory Lipotec™ in Spain.

“My collaboration with Lipotec™ in Spain was a pivotal experience. Searching for the latest technology, I visited Lipotec™ laboratories, discovering advanced delivery systems and scientifically backed peptides. Our strong relationship with Lipotec™ has at times granted Ciencia worldwide exclusivity, receiving first trials and the chance to incorporate new peptides. Ciencia’s agility enables efficient trial, and reformulation, presenting a notable contrast to the extended timelines typically associated with larger international brands.”

What does the brand’s name mean?

“Ciencia, means Science in Spanish and it underscores its commitment to leveraging the latest scientific knowledge and technologies in skincare product development.”

Your hero product in the range is Retin8 – can you share with us the benefits of this natural alternative to Retinol?

“Retin8 stands as one of the hero products in Ciencia’s range, offering a natural alternative to traditional retinol with a multitude of benefits. At the core of its effectiveness is the innovative use of Stevisse™, an organic extract derived from the stevia plant, setting it apart from conventional retinoids notorious for side effects.”

What are the key benefits of Retin8?

“The key benefits of Retin8 include enhanced resistance against cellular oxidative stress, supporting a healthier and more vibrant complexion. Embracing the natural aging process ensures a youthful and glowing skin tone. Importantly, Retin8 is safe for women who are pregnant and breastfeeding.

Beyond its gentle formulation, Retin8 actively protects essential extracellular matrix proteins, crucial for maintaining skin firmness and elasticity. Thanks to the advanced Lipomoist™ delivery system, it delivers deep hydration surpassing traditional hyaluronic acid. With transformative results, Retin8, significantly reduces wrinkle depth and length within a short time frame.”

Tell us about the research that goes into your Australian made range?

“The research process involves a meticulous exploration of global skincare advancements and cutting-edge technologies.

Collaborating with renowned skincare laboratories, such as Lipotec™ in Spain, Ciencia Skincare ensures that the range stays at the forefront of ground-breaking solutions. The extensive research conducted by Amanda Quigley aims to address the specific challenges posed by the harsh Australian environment. It involves identifying potent and effective ingredients that can cater to a diverse range of skincare needs.”

What makes your range a standout in the market and how hard is it to differentiate your skincare brand?

“Ciencia’s skincare anti-aging range stands out with its very

AMANDA QUIGLEY Founder Ciencia www.ciencia.com.au

“CIENCIA’S SKINCARE RANGE STANDS OUT IN THE COMPETITIVE MARKET THROUGH A HARMONIOUS BLEND OF SCIENTIFIC EXPERTISE, INNOVATION, AND A THOUGHTFUL APPROACH TO ADDRESSING SKINCARE CHALLENGES.”

high level of actives and peptides within the formulations. The scientific expertise, and innovation to address skincare concerns. A defining characteristic is Ciencia’s unwavering commitment to being Australian-made, tailoring products to suit the unique needs of any consumer. An achievement for Ciencia is celebrating our 16th birthday on TVSN as one of the leading anti-aging skincare brands.”

What is its standout feature?

“It’s rare emphasis on sustainability in the skincare landscape. This commitment resonates with the evolving preferences of consumers who prioritise sustainable beauty practices. The brand’s dedication to responsible beauty, paired with its scientific approach positions Ciencia as a compelling choice for those seeking effective skincare solutions.

Furthermore, being an Australian-owned company provides Ciencia with a unique advantage – the ability to formulate and test products in a relatively quick timeframe. This promptness emphasises Ciencia’s commitment to staying responsive to consumer’s needs and promptly introducing innovative solutions to the skincare market.”

Tell us your plans for the future of the brand?

“As Ciencia Skincare charts its course into the future, several strategic initiatives are in focus to ensure sustained growth and relevance in the skincare market. The brand aims to bolster its sustainability initiatives, aligning with the increasing consumer demand for anti-aging products.

Innovation remains a cornerstone for Ciencia’s plans, emphasising ongoing research and collaboration with Lipotec™ and other major laboratories. This commitment to staying at the forefront of skincare technology ensures the development of cutting-edge formulations and ingredients, reinforcing the brand’s position as a pioneer in the industry.

Ciencia also has its sights set on market expansion. Exploring opportunities to enter new markets or regions allows the brand to reach a broader audience. Adapting products to diverse skincare requirements ensures that Ciencia remains inclusive and relevant, catering to the unique needs of different consumers.” n

“Trust is very important in our field of business. When it comes to the delivery of a seamless and feeless payment processing solution for our business, we trust in Beyond Payments.”

Karen Shirley, The Skin Clinicians.

1300 192 600 scan to learn more beyondpayments.com.au

Authorised partner of

beyond a matter of trust.

Trust is a virtue as valuable to financial services as it is to the beauty industry. Our clients trust in us to provide a fully compliant feeless payment processing solution. Indeed, we were the first in Australia to provide such a service and are still the market leader. Better still, we’re backed by the largest fintech payments company in the world, Fiserv.

no more eftpos fees

• Fully compliant

• Recover all transaction fees

• No terminal rental charges

• No additional costs

simple setup

• Keep your current bank account

Integrates directly with POS

• User-friendly and easy to set up

• No disruption to business

fees

ROCCOCO

Why did you launch Roccoco?

“I founded Roccoco Botanicals out of sheer frustration stemming from my own struggles with acne-prone sensitive skin and my children’s severe eczema. Despite numerous attempts and consultations with dermatologists, we couldn’t find effective solutions. The moment steroid treatments ceased, eczema would resurge, exacerbating the frustration. Faced with a lack of suitable products on the market tailored to our needs, I decided to take matters into my own hands. Roccoco Botanicals was born out of a deep desire to create gentle yet powerful skincare solutions that not only address acne and sensitive skin but also provide long-lasting relief for eczema sufferers like my children. Through meticulous research and formulation, Roccoco Botanicals aims to offer effective, natural skincare solutions that truly make a difference in people’s lives.”

Can you tell us how you create the innovative formulas in the products?

“I embark on a journey that begins with thorough research into the condition at hand, delving deep into its origins and the intricate biochemical pathways involved within the skin. By understanding the mechanisms at play, I gain insight into the specific chemical messengers and signaling pathways implicated. Armed with this knowledge, I reverse-engineer my approach, seeking out ingredients that possess the potential to effectively target and modulate these pathways. However, it’s not merely a linear process guided solely by scientific inquiry; there’s a significant element of intuition at play. I trust my instincts, allowing hunches and gut feelings to influence my decisions. Surprisingly, these intuitive leaps often prove to be exceptionally astute, yielding formulations that surpass expectations and redefine brilliance.”

What has been one hero formula innovation for you that has been a standout?

“Amidst the challenges posed by the COVID-19 pandemic, one hero formula innovation emerged that addressed a pressing issue faced by myself: seborrheic dermatitis aggravated by prolonged mask-wearing. I tried so many things to get rid of this condition but it is extremely persistent. The solution became a formula I named “Overnight Recovery Mask”. Developed out of necessity due to ongoing flare-ups despite mask exemptions, this innovation proved to be a game-changer. By targeting the imbalance in the skin’s microbiome and bolstering the protective barrier, the mask not only alleviated inflammation and itching but also facilitated the repair process. Its ability to soothe and restore balance provided much-needed relief, making it a standout solution in the realm of skincare innovations. This product has now gone on to win an Alle Award in Los Angeles for its cosmetic ingenuity and innovation.”

Where do you get your inspiration for your business?

“My inspiration for the business stems directly from my customers. Their messages and inquiries on social media, detailing their struggles and seeking assistance, serve as constant reminders of the importance of my work. Many have endured years of frustration without finding viable solutions, often expressing their belief in my ability to assist them where others have fallen short. To identify areas ripe for innovation, I actively seek out gaps in the market where needs remain unmet. This involves analysing feedback from other brands to understand customer complaints thoroughly, allowing me to strategically develop products that directly address their concerns. By staying attuned to the needs and desires of

JACINE GREENWOOD Founder ROCCOCO www.au.roccoco.com

“THROUGH METICULOUS

RESEARCH

AND FORMULATION, ROCCOCO BOTANICALS AIMS TO OFFER EFFECTIVE, NATURAL SKINCARE SOLUTIONS THAT TRULY MAKE A DIFFERENCE IN PEOPLE’S LIVES.”

my customers, I ensure that my business remains driven by their experiences and aspirations.”

Can you share with us any new innovations you have planned for 2024?

“In 2024, we are excited to unveil several groundbreaking innovations, starting with the launch of our inaugural product, Roccoco Native. This offering marks a significant milestone as we celebrate the rich heritage of traditional plant medicine from the Australian Indigenous Community. At the forefront of our advancements is the pioneering extraction of Xanthoxylin from a native indigenous plant, a feat previously unaccomplished in Australia for commercialisation. Through strategic research and development, our team has devised a proprietary extraction process to isolate this remarkable compound. Xanthoxylin exhibits remarkable properties, demonstrating a suppressive effect on melanin in the skin while boasting potent antioxidant, anti-inflammatory, and antimicrobial capabilities. With Roccoco Native, we are not only embracing indigenous wisdom but also spearheading innovative solutions for skincare rooted in nature’s bounty.”

Tell us about your revolutionary Symbio-12 serum that is set to launch in June.

“We are thrilled to unveil this groundbreaking synbiotic serum, meticulously crafted to restore harmony within the microbiome while effectively eliminating flushing for our cherished rosacea clients. At the heart of our innovation lies a bold ambition: to create a product that empowers individuals to indulge in alcohol without fear of triggering a rosacea flare-up - a pervasive concern among those grappling with this condition. For countless rosacea sufferers, the desire for an occasional glass of wine is often overshadowed by the distressing aftermath of flushed cheeks and exacerbated symptoms. With Symbio-12, we’re proud to herald a game-changing solution that promises to redefine their experience. Prepare to embrace a newfound freedom and confidence, as Symbio-12 paves the way for a life unhindered by rosacea’s limitations.” n

A Natural Alternative to Retinol

• Vegan organic-based leaf extract obtained from the Stevisse plant.

• Retin8 has a similar rejuvenating effect to traditional retinoids.

• Is non-photo sensitive and has no harsh side effects.

• Reduces wrinkle depth by up to 87% and 85% in wrinkle length in 28 days.

• The skin becomes firmer and more elastic.

• Evens out skin tone and impurities.

• For a younger more youthful skin reducing the impact on proteins and oxidative stress.

• Acts as a cell conductor, tricks the skin into thinking it’s young again by fastening up the cell turnover.

• Safe to use morning and night.

• Suitable during pregnancy and breastfeeding.

• Fragrance free.

• Suitable for all skin types.

• Safe to use with other skincare.

• (RRP) of $129.

ELLEEBANA

Tell us about what innovations you are working on at Elleebana

“While I cannot disclose specific details of our current projects, I can affirm that at Elleebana, we are consistently focused on enhancing the customer experience and expanding our product range. This dedication to innovation has fuelled our company’s evolution over the past 29 years. Remaining stagnant and offering the same products and systems for decades is not a viable strategy for survival and success in our industry.”

How do you stay ahead of the competition?

“Despite the influx of new brands entering the market in 2024, Elleebana has maintained a strong presence through our diverse product offerings and comprehensive education programs. In 2023 alone, we introduced five new products, and this year promises similar initiatives, including the launch of new products and enhancements to our educational offerings and specialised VIP events tailored for Elleebana salon partners.”

What has been the biggest game changer for you when it comes to innovation and technology?

“Embracing new technologies to maintain a fresh approach to our offerings has been crucial in propelling our brand forward. One particularly intriguing development in our industry is the introduction of robots for applying eyelash extensions. The idea of a robot handling the delicate art of eyelash extensions may seem daunting, but the technology behind this innovation is remarkable, precise, and proven to be safe.”

How do you ensure customer safety with this new technology?

“To reassure customers about having their lashes applied by a robot, it’s important to note that a real-life lash artist supervises the process at all times, ensuring safety and excellent results. While some salons have already integrated this technology successfully, with positive feedback from clients, it’s worth mentioning that this technology is still in its early stages.”

You travel the world regularly to keep up with all the latest innovations –what trends have you seen?

“Airbrushing with liquid brow dyes has emerged as the latest trend in our industry. As with any trend, time will tell how many practitioners continue to offer this treatment. While a lovely finish can be achieved with this application method, the debate persists: is it significantly better than what an artist can achieve with a brush in hand? Opinions vary. Artists must weigh the pros and cons in terms of application/results and economics, then decide what best suits their business model and clientele. Many artists are intrigued by the airbrush-style application.”

Is lash lifting still big news?

“Lash lifting continues to thrive as a fantastic alternative to lash extensions. Clients are embracing natural beauty and enhancing their look, aided by a plethora of innovations in ingredients for lash aftercare that strengthen lashes post-chemical services. Additionally, tools and products for lash lift artists are continually improving, enabling faster applications and superior results.”

How has the market in lashes changed over the years?

“The lash industry has experienced significant growth and continues to expand, with lash lift, extensions, and brows ranking among the most searched beauty services globally. This growth has been accompanied by various changes, including the introduction of time-saving products that enhance technician

OTTO MITTER Managing Director Elleebana www.elleebana.com

“EMBRACING NEW TECHNOLOGIES TO MAINTAIN A FRESH APPROACH TO OUR OFFERINGS HAS BEEN CRUCIAL IN PROPELLING OUR BRAND FORWARD. ONE PARTICULARLY INTRIGUING DEVELOPMENT IN OUR INDUSTRY IS THE INTRODUCTION OF ROBOTS FOR APPLYING EYELASH EXTENSIONS.”

productivity. For instance, there’s a shift towards using Pre Made fans with greater density, such as 7D, 8D, and 10D fans, with lighter diameters to prevent excessive weight on natural lashes. Styling techniques have also evolved towards longer and wispy sets, offering a dramatic yet natural finish. Additionally, there’s a rising trend in using brown-colored lashes for a more subtle effect.”

Are there any major trends that are being discussed in the lash industry? “One hotly debated topic in the industry is UV light curing for gel adhesive for lashes. While this adhesive is designed to provide longer-lasting retention and reduce the risk of reactions to cyanoacrylate, concerns persist regarding potential UV light exposure around the delicate eye area.

The emergence of robots for applying lashes and advancements in online education tools and AI have further propelled the evolution of the lash industry, mirroring trends seen in other sectors of the beauty industry. Social media has played a significant role in influencing consumer preferences, with celebrities and influencers promoting everyday beauty standards. This influence has driven demand and contributed to the industry’s continued growth.”

What are you plans for the year ahead?

“In 2024, Elleebana is poised for an extraordinary year, with our VIP salon events traversing Australia, New Zealand, the USA, and the EU. These events have been immensely successful, inspiring salon owners with the latest techniques in lash lifting, empowering technicians to elevate their skills, and eliminating the guesswork in achieving consistent results with lash and brow lamination services.

In addition to our salon events, we’ve forged a partnership with Digital Picnic, Australia’s leading social media agency. With a proven track record of enhancing social media strategies for businesses, this collaboration aims to propel our partners’ social media presence to new heights.

Furthermore, we’ve teamed up with Julie Piantadosi, one of Australia’s leading business coaches, whose expertise has been integrated into our VIP events. Her sessions provide our salon partners with invaluable tools for success, offering insights into optimising crucial touchpoints within their businesses.” n

SIMPLICITÉ

David, you have been a herbalist/naturopath for more than 20 years – tell us why you launched Simplicité?

“I originally worked in the treatment of sun damage at Royal Brisbane Hospital. I did extensive study into sun damage and the causes of early ageing. A life-long interest in herbs and flowers (inherited from my mother) led me to study Herbal Medicine and providing skin maintenance with researched combinations.

My passion was to help patients with sun damage, early ageing, loss of tone and vitality, and chronic breakouts. I began creating our nutrient-rich moisturisers, restorative masks, concentrated serums, Vit C lift gels, sunscreens, and BB creme. As well as body oils and butters, and body scrubs and foams for spas.”

What is your philosophy when it comes to skincare?

“My philosophy is to use fresh plant extracts of ‘medicinal organic’ quality. ‘Medicinal quality’ means plants that are grown in that plant’s natural environment. Rosehips from Chile, active herbs from central Europe, Petitgrain from Paraguay, and Styrax from Indonesia are a few examples out of our ‘one hundred herbs’.

Great importance is given to the cosmetic activity and combination of the extracts.

It’s not just me of course, my wife Robin runs our website and supports our salons. Our sons, Will and Harry, who have grown up making the plant extracts, are vital to Simplicité. They are as dependable as the Earth itself! One of our son’s brilliant girlfriends is a scientist and stays across published evidence.”

What have been some of your stand-out innovations during that time?

“Firstly, our antioxidant Damask Rose Day Crème, created for my mother Rosa. It contains pro-vitamin A from calendula and carrots. A study in a Journal of Pharmacology showed that a medicinal extract of chamomile had anti-inflammatory benefits so I added this in. This heavenly crème has a reputation as the ‘first step’ in reversing sun damage.

Our enzyme exfoliator using Australian almonds, adzuki beans and grapefruit gives the perfect complexion. The product we can barely make enough of is our Results Lift Vit C Serum. It’s a sought-after hero, and loaded with natural Vit C from rosehips, firming cornsilk, and tightening styrax.”

Any best selling products in the range you can reveal?

“Simplicité is results-driven. Top of the Pops according to our salons are the Sundew Cleansing Milk, Citral Sun Damage Alginate Mask, Waratah & Beetroot Mask, Rehydration Eye Crème with fresh cucumber, and Robin’s own RL Fine Lines Serum. Specialist serums include Acne AntiBacterial Serum with echinacea, and Hyperpigmentation serums. Our AntiRedness/ After Laser Gel with Australian bush-flowers, is the ‘best ever’ according to one of Australia’s leading spas. They also use our Fluid/Cellulite Body Massage Oil.”

How effective are herbal skin formulations compared to cosmeceuticals?

“In the early years I remember a few salons saying to us that they’d tried ‘organic’ and it didn’t work. I agreed! That’s why we created our highly-active products.

Simplicité combines active herbal combinations with the science behind ‘cosmeceuticals’. Research published in journals reveals that medicinal extracts of certain citrus contain phenolic and flavonoid compounds which inhibit the breakdown of collagen. Other medicinal extracts include Vietnamese Rosewood, Birch Leaf and Sri Lankan Cinnamon. These slow the ageing process.”

DAVID LYONS Founder & Managing Director Simplicité

Australian Natural Skin Care www.simplicite.com.au

“SIMPLICITÉ IS RESULTS-DRIVEN. TOP OF THE POPS ACCORDING TO OUR SALONS ARE THE SUNDEW CLEANSING MILK, CITRAL SUN DAMAGE ALGINATE MASK, WARATAH & BEETROOT MASK, REHYDRATION EYE CRÈME WITH FRESH CUCUMBER, AND ROBIN’S OWN RL FINE LINES SERUM.

What motivates you?

“I’m really motivated by the horizons in skin care. There are many companies out there in the world of Beauty. We all seek to do the very best we can.”

You have a wonderful farm where you source some of your high grade ingredients – where else do you source your herbs from and any favourite stand outs?

“Along the Scenic Rim in S. E. Queensland we have our Heritage Flora farm. We gather from the wild, we don’t grow ‘row on row’. Some of our plants are from here, others are sourced from growers like us. We’ve restored this land to its ‘original nature’ of Bush Iris, Flax Lillies, native Frangipanis, Everlasting Daisies, Rice Flowers, and Hardenbergia vine. It reflects the adjoining World-Heritage forest. This beautiful land inspires us to create our skin care products.

We also use plants from Germany, Hungary, Bulgaria, Poland, South Africa, the American prairies, many more.”

You are stocked globally in both retail stores and salons locally and in countries including Japan and America - can you tell us your plans for the future?

“Our products have been a hit in Japan, a hugely discerning market. As well as Malaysia and Taiwan. New Zealanders love Simplicité! In the USA we have a huge following of customers undergoing treatment for sun damage with high-powered pharmaceutical cremes. Our Damask Rose Day Crème calms and soothes the worst irritations.

For many years our products have restored radiance, firmness and glow. The results you would expect from 40 years research into skin care. For the future we’ll look at Europe, but also continue to focus on our salons here in Australia.” n

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BEYOND PAYMENTS

Tell us why you set up Beyond Payments?

“Georgie Mariouklas and myself, established Beyond Payments over a decade ago, we set out with the goal of providing a service to businesses that made accepting payments easy. With that core purpose in mind, we have developed a range of tailored payment solutions that are designed to not only meet our customers’ needs, but also exceed them.”

What do you offer your clients?

“Today, we offer a full suite of services, from payment gateways to virtual terminals and reporting as well as ordering and payment apps. Whether it is in-person or online, we will tailor a payment solution that’s right for our respective client’s business. Our most popular product, however, continues to be our ‘Feeless’ service, where we tackle those complex and excessive card processing fees.”

How can you help clients navigate these payment expenses?

“In an era where basic business expenses are continuing to increase, there is a real necessity to reduce the cost of doing commerce. So, we specialise in helping businesses fully recover 100% of all card processing fees in a fully compliant manner, helping them save thousands of dollars every year in the process. We not only assist in this regard, but also encourage it. As more and more people choose to pay by card, businesses can’t afford to keep footing the bill.”

Can you share with us your latest technology innovations?

“We want to keep our clients up-to-date in the most seamless way possible, which is why we are now offering a convenient and contactless ordering, delivery and payment system – Beyond Online Ordering (BOO).

It would be fair to say that online ordering systems are no longer a luxury for businesses – they are essential. While this technology was always going to be a vital asset at some point, it seems that a rather disruptive global incident propelled these platforms into the mainstream so much faster than we could all anticipate.”

Tell us about your Beyond Online Ordering.offering.

“BOO is comprised of many flexible online ordering options, including online checkouts, multi-page digital shopfronts and a lot more. Importantly, it must be pointed out that this is an application not just confined to the hospitality industry. Overseas trends suggest more and more people are opting to book and pay online for a myriad of services, including beauty treatments. Basically, customers can place orders on desktop or mobile with absolute ease, and all they need is an internet connection.

Last but not least, quite possibly the best feature of our online ordering platform is our Feeless payment processing. All card fees associated with payments are automatically surcharged to the customer, meaning businesses don’t bear the cost of each transaction.”

How are these systems a game-changer for businesses?

“These handy payment processing systems not only increase revenue and reduce operational costs, but also enable team members to spend more time interacting meaningfully with

LARRY PROSSER Founder BEYOND PAYMENTS

www.beyondpayments.com.au

“TODAY, WE OFFER A FULL SUITE OF SERVICES, FROM PAYMENT GATEWAYS TO VIRTUAL TERMINALS AND REPORTING AS WELL AS ORDERING AND PAYMENT APPS. WHETHER IT IS IN-PERSON OR ONLINE, WE WILL TAILOR A PAYMENT SOLUTION THAT’S RIGHT FOR OUR RESPECTIVE CLIENT’S BUSINESS.”

patrons, because we know more than anyone that customer experience is key, especially in the beauty industry.

With our technology, businesses can also access super useful customer marketing databases complete with sales data, product statistics, service delivery reports and other valuable insights that drive profit generating ideas. By accessing customer intel when and how they want, brands can understand their patron’s purchasing decisions more deeply to enrich the quality of future transactions.”

The world of payment systems can be complicated for businesses what type of help do you offer your clients to navigate this?

“Needless to say, our ordering platform has been handcrafted with businesses in mind. However, if any of this sounds complicated at all, we will always be on hand to help integrate and install all of the necessary hardware to ensure businesses are up and running with these shiny new ordering systems. We will even provide them with a tablet and receipt printer if their existing hardware doesn’t support our system.

BOO also comes with world-class fraud protection and no sneaky hidden fees or commissions, so businesses can experience peace of mind.”

With so many different payment options on the market for salon owners and businesses – how is Beyond Payment’s offering different?

“Trust is a virtue as valuable to financial services as it is to the salon industry. Our clients trust in us to provide a fully compliant feeless payment processing solution. Indeed, we were the first in Australia to provide such a service, and we remain the market leader. Better still, we’re backed by the largest fintech payments company in the world, Fiserv.”

How important is it working with the client face to face to offer support?

“We know all this payment processing stuff can be quite technical and daunting, let alone getting all the tech to talk with POS systems. That’s why we’re more than happy to take the time, meet with our prospective clients in-person and walk through a tailored solution for their business. It’s an old-fashioned thing called ‘customer service’ that we pride ourselves on. n

EVELAB INSIGHT

Why was EveLab Insight founded?

“EveLab Insight began with a belief and an opportunity. We believe a new era of skincare is around the corner - one that places science-backed evidence at the foundation and embraces the technology to propel it forward. Over the past few years, prestige and emerging brands alike have shifted away from pure marketing plays and begun to highlight the science and R&D that go into their products. At the same time, consumers have become significantly more in tune with their skin needs and are more discerning about the products that enter their skincare routines. We saw an opportunity to translate the scientific prowess of brands into approachable information that consumers can use to make better decisions about their skin health.”

Tell us about skin personalisation.

“Personalisation has been a buzzword in the beauty industry for decades, but it wasn’t truly possible until recently. Personalised isn’t a one-off opportunity; it’s about treating your skin well today and for years to come. Climate, nutrition, environmental factors, and genetics constantly affect our skin. For something to be genuinely personalised, it needs to adapt to a constant flow of changes. Our platform helps consumers understand their current skin conditions and then allows brands to recommend exactly what the consumer needs. And with comparison reports, consumers can see how their skin is improving and adjust their routine accordingly.”

Can you share with us a little about your technology innovations that you are offering in the market?

“Drawing upon years of dedicated research in deep learning, artificial intelligence, and skin-related technology, we have crafted a suite of innovative skin analysis tools that empower users with accurate skin insights at their fingertips. These tools are powered by an AI algorithm built from over 10 million labeled images, all labeled based on standards set by a team of industryleading scientists.

NICK HOWARD Global Strategy Director EveLab Insight www.evelabinsight.com

From handheld skin analysers to app-based solutions and AIdriven platforms, our comprehensive range of offerings ensures that users can conduct precise skin analyses in both store and online environments. The flagship panoramic AI skin analysers utilise advanced diagnostic modes tailored to diverse skin tones and facial features, generating personalised skin reports. It also generates a full 3D image and can measure facial contour changes.

EveLab Insight’s system excels in pinpointing and identifying over 40 skin concerns. It presents users with easy-to-grasp reports and personalised recommendations. By leveraging our system, brands can offer invaluable insights into consumers’ overall skin health, including perceived age, skin type, and tone, benchmarked against our extensive database.”

By fusing AI and evidence-based analytics, EveLab Insight accelerates skincare science. Can you tell us how successful AI has been as a tool?

“Recent scientific findings that utilised the EveLab platform highlight what the platform can achieve. Through analysing 431,321 participants with its AI-driven skin analysis platform, Eve M, a team of scientists identified critical inflection points in wrinkle development and severity. Early findings reveal that smilerelated expression lines begin to rapidly increase at 23 years old, stabilising in the early 50s, while wrinkles associated with anger or sadness appear later, around age 30, stabilising in the late 50s. Collaborating with Lab-SADS, EveLab Insight’s study enhances understanding of skin ageing characteristics, employing precise AI skin detection technology. Utilising three HD cameras, Eve M captures facial images, applying AI to detect skin conditions and inform personalized skincare strategies. This research offers unprecedented insights into wrinkle development timing and progression, promising advancements in personalized skin aging protection and rejuvenation strategies.”

What makes EveLab Insight so unique in the market?

“Our uniqueness lies in our multifaceted approach to the skin analysis industry, and at the heart of it all is a database of ten million plus labeled images. Many skin analysis solutions in the market today built an algorithm with less than twenty-thousand images across all races, genders, and skin concerns. Our robust database and AI algorithm development allow us to tackle issues at several levels.

Firstly, we empower consumers by providing them with invaluable skincare insights, enabling them to make informed decisions about their skincare routines. Secondly, we offer brands a means to verify the efficacy of their products, fostering trust and transparency with consumers. Additionally, we go beyond mere analysis to deliver tailored skincare treatments and solutions, ensuring optimal results for individuals.”

What is one of EveLab’s biggest standouts?

“Most notably, EveLab Insight endeavors to standardise the segment by adopting a scientific and quantified approach to the industry. By leveraging advanced technology and innovative methodologies, we strive to set a new standard for skincare analysis and treatment.”

What are some of the biggest advantages of clients using your technology offering?

“The biggest advantage of our approach is that our platform is structured to be intuitively understood by BAs at the counter who are using skin analysis machines for the first time, and yet so deeply expansive that it can power all data analytics and skincare product insights for a brand group.

Many brands initially deploy our devices in-store to offer consumers a unique experience and personalised product recommendations. This provides BAs with a great door-opening conversation piece. Consumers walk away with confidence in the products they purchase and a better connection with a store BA.”

How is it a useful tool for Research and Development teams?

“The R&D teams of brands see the scientific backing of the machine as a new way to enable scientific verification of skincare product efficacy. By leveraging cutting-edge algorithms and data analytics, our technology allows R&D teams to conduct comprehensive analyses and evaluations of skincare products. This scientific approach ensures that products meet stringent quality standards and deliver the promised results. Moreover, our technology facilitates efficient testing and validation processes, saving time and resources for R&D teams. Ultimately, by providing empirical evidence of product efficacy, our technology instills confidence in both clients and consumers, driving the success of skincare product development initiatives.”

How can clients/salons get the best ROI from your products?

Clients and salons can maximise their ROI by leveraging our products to enhance various aspects of their business. Firstly, we empower beauty advisors and beauty consultants (BA/ BC) to elevate the customer experience and foster loyalty. Through our scientifically-backed approach, BAs can provide quantified consultations to their clients, ensuring personalised recommendations that resonate with individual needs. This not only enhances customer satisfaction but also boosts retention rates as clients feel valued and understood.

Furthermore, our products utilise cutting-edge AI algorithms to recommend customised solutions tailored to each customer’s specific requirements. By analysing data and preferences, we ensure that clients receive products perfectly suited to address their skincare concerns, thus increasing the likelihood of repeat purchases and customer loyalty.”

Any other benefits of utilising your technology?

“Our before and after comparisons serve as powerful tools for salons to showcase the efficacy of treatments. By visually demonstrating the transformative effects of our products, salons

can instill confidence in their clientele, leading to increased trust and satisfaction. Ultimately, by integrating our solutions into their business operations, clients and salons can achieve significant returns by delivering unparalleled customer experiences and driving long-term loyalty.”

How important is skin analysis technology for your clients and any feedback you can share with us from your clients?

“Skin analysis technology holds paramount importance for our clients, as it serves as a pivotal tool in their quest to differentiate themselves within the competitive beauty industry. By leveraging cutting-edge science and innovative features, our clients are empowered to establish unique selling points that set them apart from their competitors. This technological prowess not only enhances the efficacy of their skincare products but also cultivates a sense of trust and credibility among consumers.”

How effective is customisation for clients?

“Customistion plays a pivotal role in elevating our clients’ brand “heritage” and identity. Through personalised skincare solutions tailored to individual needs, our clients can effectively communicate their brand’s ethos and values. This tailored approach not only enhances customer satisfaction but also fosters brand loyalty and long-term relationships.

Feedback from our clients consistently underscores the transformative impact of skin analysis technology on their businesses. Many have reported significant improvements in consumer engagement, brand recognition, and overall sales performance. By embracing advanced technology and customisation, our clients have unlocked new avenues for growth and success in the dynamic and competitive beauty industry.”

Any major trends that you see in the marketplace when it comes to skincare technology and innovation?

“It’s evident that consumers are increasingly knowledgeable about skincare and are seeking scientific validation to reinforce their choices. This shift in consumer behavior has prompted brands to integrate advanced skin analysis technology into their operations, empowering their Beauty Advisors to offer more informed consultations. This trend signifies a significant evolution in the beauty industry, where data-driven insights are becoming indispensable tools for both consumers and brands alike.”

“OUR PLATFORM HELPS CONSUMERS UNDERSTAND THEIR CURRENT SKIN CONDITIONS AND THEN ALLOWS BRANDS TO RECOMMEND EXACTLY WHAT THE CONSUMER NEEDS. AND WITH COMPARISON REPORTS, CONSUMERS CAN SEE HOW THEIR SKIN IS IMPROVING AND ADJUST THEIR ROUTINE ACCORDINGLY.”

AI appears to be a dominant trend in the industry. Tell us about that. “The emergence of AI as a dominant trend across various industries last year has had a profound impact on skincare innovation. At Evelab Insight, AI and data analytics form the backbone of our technological advancements. By leveraging AI-driven skin analysis platforms, we enable brands to delve deeper into consumer skincare needs and preferences, ultimately enhancing their product offerings and customer experiences. This intersection of AI and skincare technology not only reflects the industry’s commitment to innovation but also underscores the transformative potential of data-driven insights in shaping the future of skincare.”

What plans do you have for your company this year and beyond?

“Our company is embarking on an exciting trajectory of innovation and customer-centric enhancement. One of our key initiatives involves the launch of a groundbreaking feature designed to revolutionize the aesthetics industry. We are thrilled to introduce a cutting-edge simulation tool that enables aesthetists to provide customers with a realistic preview of the results of postinjection treatments. This innovative feature empowers customers to visualize and understand the potential outcomes of their desired treatments accurately.” For more information, please connect us at Beauty Expo in Sydney. n

FLAWLESS & ILLUMINATING SKIN LINE

• SKIN DISCOLOURATION AND IRREGULAR PIGMENTATION ZONES

• AGE MANAGEMENT

• OVERALL SKIN LUMINOSITY AND RADIANCE

UNIQUE INTENSIVE PROFESSIONAL TREATMENT

ORGANIC WHITE NETTLE EXTRACT

PATENT PENDING NO. 2302520

Obtained through green chemistry

PB sat down with Sarah Hughes, Learning and Development Manager at Dermalogica PRO to learn all about the company’s latest treatment targeting hyperpigmentation in the skin: the MelanoPro Peel. In this webinar, Sarah tells PB’s Hannah Gay what the system involves for therapists and their clients, what makes it such a strong investment for business owners, and why pigmentation is considered so hard to treat.

“

in conversation with

What’s different here is that MelanoPro is suitable for all Fitzpatricks, where there are other treatments out there that only treat those lighter shades of pigment. When Double Board Certified Dermatologist, Dr Wong did his clinical trials, he covered all Fitzpatricks and looked at moderate to severe pigmentation. We know that MelanoPro isn’t going to trigger post-inflammatory hyperpigmentation in a higher Fitz skin.

Why is it suitable for all Fitzpatricks? Because we’re not obliterating the barrier. At the end of some competitor treatments, the skin can feel dry, tight and uncomfortable. MelanoPro is different - a couple of weeks after using MelanoPro, you’re back in the clinic to resume your hydroxy acid treatments; the barrier is maintained. This is really important because when the barrier is really strong, we don’t then create additional inflammation or problems.

– SARAH HUGHES, DERMALOGICA LEARNING AND DEVELOPMENT MANAGER.

does

your clinic offer comprehensive options to safely target all forms of hyperpigmentation on all skin tones?

the solution:

melanopro peel system

This unique professional peel system reduces all forms of hyperpigmentation in less than 6 weeks and is effective and safe on all skin tones. This transformative 2-phase regimen works to visibly counteract environmental skin damage – fading dark spots, reducing the appearance of hyperpigmentation, and smoothing skin’s texture to reveal fresh, brighter skin.

Phase 1

Intensive Peeling Masque (Day 1)

• Professional application (45min)

• Removed at home (4-7 hours later)

Phase 2

Resurfacing Moisturizer (4-6 weeks)

• Home applications: 2-3 times daily

• Day 1-6: flaking

• Day 7-15: adjustment

• Day 16-48: results peak

“Melanopro Peel System has been developed and thoroughly tested to provide excellent results on all skin tones. I have witnessed outstanding outcomes on Fitzpatrick types one to three. However, it was particularly exciting to observe the results on Fitzpatrick types four to six, who are more susceptible to post-inflammatory hyperpigmentation and have limited treatment options. Moreover, Melanopro Peel System is a comfortable treatment option with minimal to no downtime, so it does not disrupt the patient’s daily life.”

- Dr. Wong, Double Board Certified Dermatologist, Edmonton, Canada

Results from clinical study conducted on 30 subjects.

Melanopro Peel System does more than enhance your professional offering on all hyperpigmentation concerns – it is also highly profitable.

Bespoke

SKIN TECHNOLOGY’S NEW FORMULA

The award winning Dream Cream has had a makeover after Dr Katherine Armour took on board feedback from loyal clients. She reveals to Anita Quade the importance of listening to your skincare customers.

You have just reformulated your award- winning Dream Cream – tell us about the new formula?

“We are so glad that you asked! We have been overwhelmed by the love that our customers and the media have shown The Dream Cream. The Dream Cream is designed to be a complete rejuvenation formula and a light moisturiser. The original formula contained mica which gave the skin a subtle shimmer. After feedback from our customers that they adored the results that they were achieving from using this product, but didn’t like the shimmer, we took that on board, and removed it. Removing the mica from our formulation gave us the chance to improve the moisturising qualities of this product. So, we’ve made the Dream Cream dreamier than ever!”

You decided to tweak the formula based on feedback from consumers – how important is it to listen to your clients?

“Our customers and followers are everything. In fact, it was my patients and their wish list from what they wanted from their skincare that led to the naissance of Bespoke Skin Technology.”

What was their main feedback?

“Our customers’ main feedback was that only needing one product to achieve all of their skincare needs was life-changing, and that they were impressed with the improvement in their skin quality. But, even the best products can be improved. Increasing the moisturising quotient in the Dream Cream was one request, as was removing the shimmer. Some women found that the shimmer sat in their fine lines. None of us want to highlight our fine lines! Many women still love the shimmer. But, given that our main customer base is 35-65 years, we felt that removing the mica from our formula was the best way to go.”

Did it take a long time to get the new formula correct – given you had such a cult following with the original dream cream?

“We are very fortunate that the lab we work with is so experienced. So, this was a relatively quick and efficient process.”

The formulation is known as 12 products in one – how did you originally formulate this Dream Cream?

“Again, the idea for the Dream Cream came from listening to my patients, friends, family, and thinking about what my perfect skincare product would achieve. Whilst there is nothing wrong with multi-step skincare regimens if you have the time and budget, the women I talk to are time-poor, but want results. They need their skincare products to be multi-tasking, and provide an indulgent skincare moment in their day.”

Was there any gaps in the skincare market you had noticed?

“One of the other huge unmet needs I noticed was the lack of pregnancy safe skincare that could allow women to continue use of their rejuvenation and pigment-combating products during this important time of life. We used retinaldehyde in our original night formula, Complete Night Shield. With the Dream Cream we switched out retinaldehyde for bakuchiol. This allowed the

Dream Cream to be more appropriate for those with really sensitive skin, as well as during the day and by pregnant women, whilst still targeting acne, congestion, fine lines and unwanted pigmentation.”

What were some the main concerns it addresses?

“Fine lines and wrinkles, unwanted pigmentation such as melasma, acne and congestion, dryness, roughness, and textural change, as well as sun damage. What more do you need! Together these benefits lead to a significant improvement in skin quality and luminosity.”

The market is saturated with so many skincare products how difficult is it to stand out?

“You are so right, with the focus for so many of us landing firmly on skin quality, the number of skincare products launching is growing month on month. Having your brand message heard and understood is something that takes constant attention and careful thought. My belief is that there is no point in launching another A, B, C, peptide and cleanser range, because it has already been done really well by so many brands. At Bespoke, we focus on perceiving gaps in the market and meeting unmet needs. I think that my role as a practicing and formulating dermatologist helps a lot in this regard – as well as the fact that I fit into our target audience demographic!”

Can you share with us any other plans for the brand this year?

“We want to continue to grow and engage with our customers and followers. Their support is why we keep going, and we are eternally grateful for them. We have three new products currently in the works. There are a couple of minor tweaks still to be made before they are ready to launch. But, we are really excited to hopefully introduce these products to the market in 2024-25.” n

➤ Aesthetic Brand of The year

➤ Mutli-Award Winning Brand

➤ In Over 40 Countries World Wide

➤ 30 Years of Scientific Research

➤ Patented Delivery Systems

➤ The CHRONOS 4D and EFFECTOX technology from Juliette Armand is enhanced with the most advanced COSMETIC DRONES

For enquiries and more information contact our team at Juliette Armand Australia www.juliettearmand.com.au

Phone: 1300522690 | Email: admin@juliettearmand.com.au

Juliette Armand’s theory is to address the skin’s needs at a cellular level using a diverse, multi delivery system which allows every ingredient to penetrate to the layers of the skin exactly where needed, to repair, hydrate, regenerate and protect the skin. Juliette Armand offers a solution for every skin concern, issue and for every age.

STREAMLINE YOUR BUSINESS ACTIVITIES WITH ABIC’S ONLINE RESOURCES

Keeping up with technology and software is a top priority in the beauty industry. ABIC’s Tracey Horden reveals the importance of being tech savvy as a business.

ABIC’s Clinic Membership services the needs of medical aesthetic clinics, skin clinics, beauty salons, plus miscellaneous beauty services and make-up bars.

ABIC’s facilitators and workplace specialists are available full time, Monday to Friday between 9.00am and 5.00pm EST. During peak or busy times our workplace advisors have a 90-minute response time to emails and voice messages.

THE AESTHETICS & Beauty Industry Council (ABIC) understands that as with any industry, the beauty and aesthetics sector need to adopt the latest technologies to streamline and facilitate a wide range of business, administration and other procedural functions.

From organising and monitoring daily business activities, overseeing staffing procedures, gathering data analytics and effectively marketing your business, a range of online technologies can contribute to simplifying the processes.

Administrative technologies can be especially helpful in monitoring a businesses’ workflow and staffing activities, while generating insights into your business –allowing managers and owners to plan, oversee and grow their business in a highly competitive market.

Implementing Industry-Specific Systems to Manage Your Business

There are many innovations that can automate hiring and staffing procedures, freeing up time for managers and business owners. ABIC offers members a range of online Human Resources templates, fact sheets and forms to streamline your hiring and management procedures.

Data analytics tools generate unparalleled insights about recruitment workflows, supporting managers wanting to acquire a range of industry-specific talent. These tools can provide intelligence about the best candidates, the costs of adding new employees to a team, staff attrition rates, job candidate performance, and other information that improves the hiring processes.

The beauty and aesthetics sector requires more data than ever for tracking applications, interviewing job applicants, complying with Fair Work legislation and frameworks, and onboarding successful candidates.

Exclusively designed and available for members, ABIC is your centralised, online resource to a vast array of industry-specific forms, templates and more.

At Your Fingertips – Accessing Your ABIC Resources Remotely

ABIC has curated an extensive resource library to assist members with their businesses and careers. Your ABIC resources are located in one central online library. The resources are divided into categories and are accessible based on your membership type.

The resources you have access to under your membership type will appear unlocked on the ABIC website. Clinic Members can also receive specialised resources and advice via personalised phone consultations with ABIC’s Human Resources and Workplace experts.

ABIC provides support and assistance to all the sectors of the aesthetic industry including Medical Aesthetic, Dermal and Beauty Services and Beauty Therapy.

Many clinics and salons hire or contract multiple types of aesthetic professionals within each of these industry categories, however, ABIC’s specialist workplace team are qualified to provide bespoke, holistic advice for your clinic based on your varied team of professionals.

ABIC’s online resources cover HR performance and management, employee relations, professional standards, legal advice and contracts, marketing, WHS and COVID checklists, leasing, mediation, and more.

You can access your ABIC specialised resources and book a tailored phone consultations by visiting ABIC’s website. These advanced resources and personally tailored consultations are available as part of your ABIC Clinic Membership.

If you own or manage a clinic, a salon or beauty bar within the aesthetic industry you can access ABIC’s Clinic Membership which gives you full time access to industry facilitators and HR professionals for as little as a couple of coffees per week.

ABIC Categories of Industry Specific Resources

• Business Development

• Human Resources

• Business Management

• Team Management

• Client Management

• Fair Work & Industrial Relations

• Environmental Management

• Marketing, Advertising

• Google Growth Hub

• Mental Health

• Covid 19

• Student Resources

• Education

• Waxing

• Certification

• Exclusive Member Balance

A Sample of Some of ABIC’s Fact Sheets, Templates and Forms

• Business Plan

• Simple Business Plan

• Backing Up Data

• Business Analysis

• Budget Sheet

• Cash Flow Tracker

• Daily Reconciliation

• Daily Strategizing Sheet

• End of Day Balance

• Front Desk Procedure

• Insurance Requirements

• Key Performance Indicators

• Hold Up Procedure

• Stock Management

• Weekly Target Tracker

• Your Business Image

• Appraisal Guidelines

• Employment Application Form

• Employment Contract List

• Finding the Right Therapist

• Grievance Handling Policy

• New Team Member Induction

• Salon Coordinator Reception

• Appraisal Apprentice or Trainee

• Leave Request Form

• Pay Slip Template

• Time Sheet Template

• Steps for Growing Your Business For more information, or to join the Aesthetic & Beauty Industry Council (ABIC), visit: https://theabic. org.au/ n

Best. Facial. Ever.

Blemishes and Tone

Fine Lines and Hydration

Welcome to the zenerate Revolution.

Nanotechnology benefits zenerate

Zero downtime and pain free Safe, Easy and Effective

Ultra versatile, even works directly on Lips and under Eyes

Optimises cell function

Suitable for all skin types

The results

Boosts skin hydration

Plumps out lines and wrinkles

Increases product absorption for deeper penetration of topical skincare products

Restructures, rebalances and optimises cell function

Volumises for a firmer, more lifted appearance

Enhances microcirculation for improved brightness and optimum skin health

Lessens the appearance of UV damage and pore size

Courtesy of Fresh Faces Spa - 1 Facial

Courtesy of Sole Luna Spa - 4 Facials

Courtesy of Skin Care

Lori - 1 Facial

MUSCLE POWER WITH

trilift

With an array of new skincare devices hitting the Australilan market Anita Quade chats to Lumenis Clinical Trainer Jessica Sluga about the newly launched triLift treatment which targets muscle stimulation.

Tell us about the triLift treatments and what clients can expect?

“triLift is the first device on the market in a new category of facial muscle stimulation, it is designed to treat the first component of the ageing process, the muscles! We specifically focus on the muscles of the mid face, those that are not addressed by other devices and treatments. Dynamic Muscle Stimulation (DMSt), is an effective way to improve the tone and strength of those facial muscles that weaken dramatically with ageing, giving a beautiful lift! triLift is a multi-modal device, so not only can we achieve muscle stimulation, but we are also able to deliver Radio Frequency for skin tightening, and Radio Frequency Microneedling for resurfacing and plumping of the epidermis.”

What makes this treatment so effective for clients?

“triLift is effective as we are treating so many layers of the face, targeting all components of ageing process! By strengthening and lifting the muscle (DMSt), tightening the overlying skin (RF) and resurfacing the epidermis (RF Microneedling), we can achieve a beautifully lifted and rejuvenated result. Most devices on the market only focus on one element of the ageing process, so they may help with the tone or texture of the skin, but it won’t address any deeper concerns. triLift is designed to achieve a natural but noticeable lift in a noninvasive way.”

“TRILIFT IS EFFECTIVE AS WE ARE TREATING SO MANY LAYERS OF THE FACE, TARGETING ALL COMPONENTS OF AGEING PROCESS! BY STRENGTHENING AND LIFTING THE MUSCLE (DMST), TIGHTENING THE OVERLYING SKIN (RF) AND RESURFACING THE EPIDERMIS (RF MICRONEEDLING), WE CAN ACHIEVE A BEAUTIFULLY LIFTED AND REJUVENATED RESULT.”

There are three elements to this treatment – how do they work in combination together?

“We love to use DMSt and RF together in what we call “lift mode”, particularly on the mid face. This enables us to achieve both muscle and skin tightening results at the same time. When clients are having this part of the treatment, they will feel the warmth of the RF, and the contractions within the mid face muscles at the same time. We can also separate these technologies to allow us to use them on areas where we may not want any muscle stimulation, like the neck or forehead, so we can achieve skin tightening without stimulating underlying muscles. The RF microneedling is a fabulous way to finish off a triLift treatment, we use this on the whole face for resurfacing benefits smoothing fine lines and wrinkles, reducing pores and providing extra skin tightening benefits. The RF microneedling can also be used alone, say for a younger patient with acne scarring or on a surgical scar. Our protocols suggest to combine all three modalities for best results, but it’s great to be able to use them separately for other concerns.”

As a clinical trainer and also therapist what results have you seen on clients?

“Results we typically see are a lifting and contouring of the mid face area, where we see the most heaviness through the ageing process. This can result in a reduction of heavy nasolabial folds, marionette lines and jowling. We also see a really natural lift through the cheek and brow area, and the RF microneedling is great at smoothing the surface of the skin, reducing texture, pigmentation and giving an over-all glow.”

How often do clients have to repeat the procedure?

“We suggest clients have between four to six treatments, these can be performed with one to two week intervals in between, depending on the concerns of the client. We suggest that the muscle stimulation and skin tightening is performed at every treatment, but the RF Microneedling is only added at every second treatment.”

Does Lumenis’ triLift technology offer a good return on investment for those salons wishing to invest in the technology?

“Because triLift is a multi-modal technology, it can be used as per our current protocol, or each modality can be used in isolation or as part of other aesthetic treatment plans offered in clinic. Many of our Australian triLift practitioners love offering add on’s like RF on the neck, stomach, thighs etc, or RF needling on stretch marks, scarring etc. It means they can treat more than just their ageing-focused clients, and can do so without having multiple devices or expensive consumables.”

You travel the state training therapists as part of your role at Lumenis – tell us some key areas that you focus on?

“For triLift training, we are focusing on facial anatomy as much as possible. Knowing which facial muscles we want to target to achieve an elevating effect is crucial to ensure we are achieving the best results possible! When this is understood, great techniques can follow. We also cover extra advanced techniques that can be used to supercharge results, this helps therapists achieve that wow-factor for their clients.”

How important is it for therapists to keep up to date with training?

“Constant education and training are crucial in this industry. There are always new developments, new protocols, new techniques and information that we can utilise to give clients the best results possible. For new therapists, consistent training is key to building good habits and success in the industry, but I also put equal importance in the frequent training of experienced therapists, to ensure techniques and knowledge don’t get forgotten. Its also great for therapists to be involved in training sessions, as they always learn something new with each interaction.”

What is your all-time favourite treatment?

“Like everyone at Lumenis, I love triLift! I am especially fond of the RF microneedling component, as there is no need for numbing due to it being so quick and comfortable! triLift treatments have been a great way to target my ageing concerns, and I love the balance of lift and resurfacing I get from the treatments.”

Tell us a bit about your background – what inspired you to become a therapist/educator?

“Like many in the industry, I had my own skin concerns that I had an interest in reducing, particularly acne at the time. Once I began the deep dive into how acne arises and how I could treat it, I realised I had a huge interest in the aesthetic industry, and was really excited to be able to learn how to help clients in the same way I had helped myself. As I have aged, my concerns changed, and I love how the industry has always adapted quickly, bringing in new technologies, ingredients and techniques to target so many concerns. I had always been led by really great clinical trainers, so eventually I made my way over to that side of the industry. Clinical education has been a great way for me to help even more people, as I am educating the therapists, nurses and Doctors who are changing lives with our technologies.”

Can you share with us any other device launches that Lumenis may have coming up?

“UltraPulse Alpha is one of our more recent developments, and as the company who pioneered fractionated C02 treatments, this is very exciting to us! It is a new version of our most powerful C02, predominantly used for resurfacing, coagulating and ablating tissue, but is also used heavily in burns wards across ANZ. In relation to other technology coming.. watch this space!” n

THE RENUVA REVOLUTION

This innovative non-ablative laser is delivering incredible results in the beauty market. Anita Quade to Emma Stewardson, National Manager, Clinical & Products Training at Clear Skincare Clinics about this game-changing technology.

What is the Renuva laser treatment?

“Renuva is a non-ablative laser that creates a heating of the dermal layer within our skin producing thousands of microscopic thermal zones. This leads to a controlled thermal injury to remodel and rebuild collagen fibres, in addition to stimulating the production of new collagen. Collagen remodeling will help to plump fine lines and wrinkling, smooth acne, and surgical scars, lift sagging skin, minimise sun, and age spots and refine enlarged pores across both the face and body.”

It has just been launched in the market – what advantages does it have over other lasers?

“Renuva works deep within our skin to deliver superior results for collagen induction for scars, lines, wrinkles, and rejuvenation. What blows me away with this treatment is that it’s super advanced and effective but has an incredible treatment recovery compared to other advanced laser treatments in the market. This means you can get all the advantages of a deep laser, but with quick healing and being able to return to normal programming after 24 hours.”

the treatment for the client by changing the joules and density to tailor it to different concerns and clients.”

How often do patients need to have this treatment?

“We recommend to come in monthly for Renuva. Depending on the client concerns and end treatment outcome, we would recommend three to six treatments with reassessment at the end.”

How long do the results last for?

“Renuva is working on your own natural collagen production. This builds up over months following treatment. When committed to a treatment course, the treatment can correct scarring, imperfections and minimise wrinkles to deliver exceptional results. Treatments can be used as maintenance yearly to give you your best skin ever.”

Who is the treatment suitable for?

“Renuva is suited to clients with skin types 1-4, with concerns such as scars, wrinkle reduction and rejuvenation.”

How can salons get a return on investment with the device?

“For optimal results, Renuva is designed to be performed as part of a treatment program. Clients will see results from one treatment with a continued improvement and showing the client the value of coming in for multiple treatments for returned client business.”

What are some of the highlights for the therapist using the device?

“Renuva is a very time efficient treatment and from a therapist point of view, being able to customise

How have you seen laser devices develop over the years – especially as this treatment is non- ablative is that more of a trend you are seeing?

“The benefit of a non- ablative laser is just how quick the skin recovers, making it not as scary as ablative laser that can take a week to recover.

By keeping the epidermis in tack, the laser bypasses and produces heat, over ablating the tissue. So yes, you walk out, and you will have redness and heat in the skin, but by the next day, this has dramatically reduced allowing you to wear sunscreen, and return to your day-to-day life. Also, by using this type of laser, the skin is not left tender or sore following a treatment.”

What has the feedback been like from clients who have signed up for this treatment?

“They are loving it! Renuva is the next step up in their skin journey and being able to customise their treatment programs between skin needling and now laser to give them the best results.

Our clients have also reported how quickly they start seeing improvements in their skin tone, texture, and clarity. A must treatment for anyone with acne scars and those wanting wrinkle reduction and rejuvenation.” ■

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THE FUTURE OF AI TECHNOLOGY in Skincare

Founder of Ragan Skin and awardwinning skin and dermal therapist

Isabella Loneragan reveals the power of AI technology to Anita Quade

Isabella tell us about why you have customised the re-launched Ragan Skin site’s AI offering?

“There are some truly incredible technological advancements in play at the moment and I genuinely believe that AI today can supplement human-based expertise – but the key word I’ve used here is supplement.

The AI we’ve launched on RaganSkin.com takes into account the current limitations of AI. It isn’t just a means to lead people to purchase points, as so many other AI ecommerce business offerings are – because my dedication extends beyond just providing solutions. I consider it my role to deepen my customers’ understanding of skin health too.”

Tell us about the technology revolution you have harnessed as part of your business… “The global skincare market is in the midst of a spectacular revolution – and I love it – but the reality is that AI cannot replicate the livedexperience and expertise of a human professional. It’s for this reason that I have made it a key part of my business strategy to be extremely selective in the AI we’ve implemented on RaganSkin.com and moreover, I’ve thoroughly considered how to give my customers maximum benefit from the technology.

I’d never put my name to something I don’t wholeheartedly believe in; and it’s only after dedicating scrupulous attention to the diagnostic quality of our featured AI, along with the efficiency of the skincare regimens curated by me and recommended through the technology, that the new RaganSkin.com has come to life.”

How you have tested this technology experience?

“I’ve been using the same AI Skin Diagnostic technology in my clinic for some time now. Its accuracy is remarkable, but I deliberately chose against implementing some of the Haut.AIdesigned elements on RaganSkin.com because I want to keep the process as simple and as impactful as possible for my customers.

I made sure the technology is as good as it can be to diagnose each user’s unique skin conditions but the prescription of a regimen to tackle those conditions has been curated by me personally.

In a nutshell, it’s a supplement to my expertise which is now so much easier for more people to access. The experience is never going to be as

reliable as an in-person consultation, but it really is the next best thing and the answer to unlocking clinic results at home.”

What are the advantages of utilising AI for you salon and Ragan Skin?

“The advantages are endless and ever evolving; but at the crux of it, AI skin diagnostic tools reduce the emotion of self-analysis.

When I started in dermatology, we were trained to give clients a mirror and to ask them what they saw and wanted to change. Typically, clients hated this exercise - it was generally too confronting and most wanted to fix their hair before anything else.

AI-powered photos for skin analysis however allow people to look at themselves in a more objective way. In clinic, it also helps me as their skin therapist to show key elements of their skin analysis more easily before developing an effective plan for change.

It allows clients to see exactly what I mean when I say, “you have redness - see here?” and “pigmentation - is here”. The AI Skin Diagnostic technology on RaganSkin.com currently shows texture, wrinkles, pigmentation, redness/ capillaries etc. It’s so much more powerful when you can show clients the evidence clearly in front of their eyes via AI photos in ways that the mirror technique can’t.

I also must add that as a skin therapist, it keeps me accountable and really helps me to create achievable goals for the client, because after a treatment, we can circle back to the photos to see the changes in the client’s skin.”

What has been the feedback from clients utilising this technology?

“Overwhelmingly positive. For example, the following two reviews are from Ragan Skin customers:

“I have to say the technical prowess of your skin analysis process left me in awe. It was fast, efficient, and effortlessly guided me towards flawless skin insights.” – Christine L

“I really enjoyed it; it was something I have never done before. I find a lot of brands have skin quizzes, but not many have a skin scanner, so it makes it more personalised.” – Lauren B.”

How has AI revolutionised the skincare market?

“ In a word – convenience. It’s allowing clients to analyse their skin and purchase the correct products for their unique skin needs from their own home.”

Do you find that this technology is just as effective as an in salon skin consultation?

“No, it’s not – not only for the reasons I’ve previously mentioned but also because as I cannot touch the client’s skin, and a lot of my analysis can come from touch. However, it’s a great alternative for those unable to get to a skin clinic. It’s the next best thing.”

How difficult has it been to get it ‘right’ for customers and was it an expensive experience?

“It’s VERY difficult. It has taken the better part of a year to get it right, working on it virtually full-time; and yes, it’s costly.”

Can you share with us your plans for Ragan Skin this year?

“We’ve got some really exciting plans in development. What I can share in relation to RaganSkin.com is a soon-to-come an expansion of our skin scan tool to accurately identify further skin conditions such as hydration levels, uniformness, pores analysis and more. We also plan to provide more insights from me online about the product range and how to get the best results for your skin. Education is key.” ■

S OCIAL STAR S

Fayshell is building cult status as Sydney’s must-visit beauty clinics, predominantly through marketing across social media. Hannah Gay catches up with owners Katelin Gregg and Ella James, one year since opening their first space, to hear of their successes.

Ella and Kaitlin, 12 months ago I interviewed you on the opening of Fayshell’s Bondi clinic. At that stage, was opening a second location already on the cards for you?

“Back then, we were already very keen to open our second location however did not think that it would be this soon. Within six months we had already signed the lease for our second location and just about to commence construction.”

Why open at Neutral Bay?

“We had a lot of interest from the North and customers that were travelling over the bridge to visit us, so it just felt right that this would be the next location.”

Your Neutral Bay clinic is noticeably larger! Can you run through the biggest differences between this and your Bondi space?

“Yes, Neutral Bay is about double the size of Bondi. The core vibe and theme of the clinics are the same, however the key differences are that Neutral Bay

is much bigger with four treatment rooms and an express treatment room. This will give us the option to introduce further treatments later in the year. We also have enhanced a few features including the LED wash station, reapply bar and a bigger waiting area for comfort.”

Across both sites, how many staff members do you now have on the books?

“14.”

You operate on a membership model. Have you opted to increase your service prices in the last 12 months due to interest rate hikes, staff wage increases, and so on?

“We have not lifted our prices in the last year.”

Fayshell has always appeared to have a strong relationship with influencers, media and brands as a means of creating brand awareness. Do you see that developing relationships with people of influence has contributed to your business’ rapid success? Why or why not?

“We really value the relationships we have built within the media and brands across this industry. We have found it beneficial, alongside other marketing strategies, to use influencers and brands that have a similar target market demographic to gain new clients and members! We like to work on long term relationships rather than a one-off appointment, as social media is so saturated these days I feel like customers need at least five to seven touchpoints with a brand before they even trust it!

Having media in has also showcased our brand from the perspective of the consumer. This allows new clients to build trust and gain insight into what their experience might be like before committing to the appointment.”

Have you ever hired social media and/or marketing support?

“We had a bit of support for social media at one stage last year for creating video content which was super helpful, however currently we have decided to do everything in-house.”

What other strategies have you implemented to help generate new and returning customers?

“For us, we only have focused on social media to bring in new clients. My (Kaitelin’s) main role is social media, and to be honest sometimes my screen time is up to eight hours per day!

On top of that, making sure that our customer journey experience from start to finish is next to none is our biggest strategy, as this encourages word-ofmouth marketing and helps spread the Fayshell love faster.”

What plans does Fayshell have in store for this year and beyond?

“Our lips are sealed... Although, I (Katelin) might have let this slip in a previous question! Plus, we are currently in development of something… I will leave that open to interpretation.” ■

“WE LIKE TO WORK ON LONG TERM RELATIONSHIPS RATHER THAN A ONEOFF APPOINTMENT, AS SOCIAL MEDIA IS SO SATURATED THESE DAYS I FEEL LIKE CUSTOMERS NEED AT LEAST FIVE TO SEVEN TOUCHPOINTS WITH A BRAND BEFORE THEY EVEN TRUST IT! ”

SUNLESS Australia

We are the colour technology company for your skin.

With three innovative brands encompassing superior spray tanning equipment including the ever-popular VersaSpa Pro automated spray tan booth, to the professional spray tan artist’s favourite - Norvell hand held equipment plus our state-of-the art solutions and leading retail products. Sunless has delivered over 50 million tans with 20+ years in the making. We give you the competitive advantage to grow your business and your profit margin!

VERSASPA® PR O & S O LUTI O NS

VersaSpa® has revolutionised the modern tan for over 15 years with millions of flawless tans provided. The VersaSpa® PRO features a sleek and modern design, with 3 HVLP targeted spray tan nozzles that provide even, full body coverage in just 4 simple stances.

As the leader in skincare science and tanning technology, your clients can expect flawless, natural bronze results, every time. VersaSpa® PRO combines advanced skincare science and tanning technology to amplify the skin’s inherent beauty. Our solutions are eco-friendly, organic, allergy free, gluten free, 100% vegan and paraben free. Created with marine algae to firm, detoxify, and hydrate the skin.

Looking at starting a spray tanning business or even enhancing your current business model? Do you want to stand out from everyone by offering your customers a private and high-end tan?

State of the art, giving your customers a choice of our premium eco-friendly, organic tanning solutions to suit their skin and tanning preference, plus a pre-tan primer to ensure an even, long lasting tan, that will make them look and feel their best.

Our booths not only tan your customers but dry them rapidly – all in the space of 4 minutes. Once the tan is completed, the booth will automatically self-rinse – ready for the next customer.

VersaSpa® PRO is an excellent option for customers who are not only looking for great color but care about receiving high-end skincare as well.

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Karen Revell

You were appointed as the Managing Director of Sunless Australia last year – tell us your vision for the brand.

“As the Managing Director of Sunless Australia, my vision for the brand is to continue leading the industry delivering healthy glowing skin through innovative sunless solutions while maintaining a strong commitment to customer satisfaction. I aim to expand our market reach, ensuring that Sunless Australia equipment and products are accessible to a wider audience, including our stockists and customers. Additionally, I plan to foster a culture of creativity and collaboration within the company, driving continuous improvement in training, education and customer support. Ultimately, I envision Sunless Australia as the go-to brand for safe, effective, and eco-friendly tanning solutions.”

SUNLESS MANAGING DIRECTOR www.sunless.com.au

tanning booths. These changes have enhanced the overall tanning experience and encouraged greater sun protection practices. Furthermore, there has been a shift towards viewing tanning not just as a cosmetic procedure but also as a skincare treatment, with products offering additional benefits such as hydration and anti-ageing properties.”

What trends do you see coming through in tanning?

What has been a pivotal moment for you since joining the company?

“Since assuming my role at Sunless Australia, several pivotal moments have emerged, particularly given the circumstances surrounding the establishment of my position, which was necessitated by Sunless Australia’s entry into the Australian market following 12 years of distribution through a third party. This initial phase has provided a substantial opportunity to establish structures, processes, and a team, setting the stage for our future success. From facilitating stockists in achieving a remarkable ROI through our state-ofthe-art automated spray tanning booths to witnessing the growth of our brands, each milestone has played a crucial role in charting our course forward.”

How have you seen the tanning industry change over the past 20 years?

“Over the past 20 years, the industry has undergone significant changes due to increased awareness of the harmful effects of sun exposure, reflected in Australia’s high skin cancer rates. This awareness has driven a shift towards safer alternatives like sunless tanning products and services. There has also been a trend towards natural and organic products, driven by consumer demand for cleaner ingredients. Additionally, the industry has seen the rise of mobile services for convenience, and advancements in technology have led to more efficient and effective methods, such as our automated spray

“Ongoing innovation will be fundamental to progress in the industry. We can expect to see the introduction of new ingredients that not only enhance the glow but improve the overall quality of skin. Furthermore, there will be a focus on developing products and systems that allow for greater customisation, catering to diverse needs and preference of consumers.

At Sunless Australia, we are dedicated to remaining at the forefront of these advancements. Our commitment to innovation ensures that we will continue to lead the industry by providing cutting-edge solutions.

As technology continues to evolve, we are excited about the possibilities it holds for the industry. I believe that these advancements will not only enhance the experience but also drive the industry forward, meeting the demands of consumers for a safer, quicker more convenient, and more effective tanning treatment.”

What are your plans for the brand this year?

“Our plans for the brands this year are quite exciting. For our Norvell handheld equipment, we aim to penetrate all registered beauty training organisations to educate students on achieving golden standard spray tans. This includes training them in sales techniques and the art of selecting the best color for their customers.

In terms of our retail ranges - Mystic, Norvell, and VersaSpa – we have recently launched online and have ambitious plans for growth and engagement with our customers.

For our VersaSpa Pro automated tanning booth, we have something truly groundbreaking instore for August. This innovation will be cutting-edge and unprecedented in the beauty industry, promising to elevate standards and expectations.” ■

AN INVESTMENT EDUCATION in

The owner of Skin by Sarah Hudson notes significant business benefits from personalised training and mentorship.

By Hannah Gay.

SALON AND clinic owners are all too familiar with what is commonly referred to as the industry’s ‘staffing crisis’. Despite projections suggesting the Australian beauty industry will grow strongly by over 12 per cent until 2026, experienced staff are often lost along the way due to exiting the industry altogether.

Challenging this conundrum is Sydney-based clinic owner, Sarah Hudson who last year rolled out her business’ first mentorship program. Behind the move, Sarah sought to secure an extra set of hands for a minimum three-year period. “I wanted someone with under two years experience because they’re the ones that have the most amount of trouble finding a job,” Sarah tells Professional Beauty. “There’s not a lack of people training in the industry, there’s a lack of people staying within the industry.”

Sarah hired Elizabeth* - a qualified beauty therapist with experience performing facials in a chain salon environment. Sarah recognised Elizabeth’s exhaustion, performing massage and spa-centric treatments with little connection between the therapist and the business. While Sarah sees that chains make for a “good area for therapists to start”, she cites a downside where therapists are “overworked on the same treatments all the time.” Sarah was also privy to Elizabeth’s passion for the skin and hopes to learn more, opting to take her on and train her from the ground-up. “I said to her ‘you need to stay in this business to get your skills up, and when you’re ready we’ll talk about it’.”

With the mentorship program set up much like an apprenticeship, Sarah says she was willing to put in the work to provide training, mentorship and support, so long as Elizabeth agreed to stay on Sarah’s books for the three years. “We do say in [her contract] that she has to stay for a minimum of three years unless we both equally agreed that if, for example, something had gone pearshaped and she was really unhappy or I was really unhappy with her work, that we would terminate,” Sarah explains.

At the time of interview, Elizabeth is four-anda-half months into Sarah’s program, and is paid the same rate as a fully qualified beauty therapist.

“I KNEW I HAD TO TAKE A HIT ON HER WAGE BEFORE WE COULD ACTUALLY RECUPERATE ANY MONEY AND THAT’S A REALLY BIG THING FOR BUSINESS. IT WAS [A DEFICIT] OF ABOUT $15,000 [OVER FOUR-AND-A-HALF MONTHS].”

She isn’t, however, entitled to earn a commission. “That’s where she had to take a step back, where she would have been earning commission in another business,” Sarah admits. “Once she’s doing more treatments, I will start introducing a commission.” As a hired, full time beauty therapist, Sarah needn’t have considered any outlying legalities or regulations around taking Elizabeth on.

Sarah provides all in-house training on areas such as the way treatments are performed, the way her team speak, and mastering the overall client experience. “What I invest back into her is online education. I’ve bought training with The Skin Queen. I’ll also buy Gay Wardle’s training in the future” once Elizabeth’s skillset is further developed. “She will also be a part of any supplier education.”

It was important to Sarah that Elizabeth go back and revise much of the course work she completed during her initial studies, some of which must be completed outside of working hours. At staff meetings, Elizabeth is required to provide a recap of what she’s learned for the week, including “some really basic things that I’ve forgotten!” Sarah adds.

“What makes the program different is that we did not allow her to touch a client for four months,” Sarah says. Instead, Elizabeth has shadowed Sarah and another colleague to master service basics. “This is how we want a client taken into the room. This is how we want the client spoken to. This is how we want you to give the client the water,” Sarah explains. Reception training was also provided “because that way we could shape the way she was talking to people and the way she would hear us with retail sales.” Sarah believes this time spent training allowed Elizabeth the opportunity to build client relationships in her own right.

Step-by-step, Elizabeth has progressed from initiating client conversations, to welcoming clients into the treatment room, and commencing a cleanse; a specific cleanse signature to Skin by Sarah Hudson. “She had to explain why she was doing what she was doing. That then really bought in her confidence,” Sarah says. “Building a rapport with the client is key. If one of us was sick, or a team member left, or I reduced my hours to work on the product line, people are happy to know that [Elizabeth has] fitted in well. When you have a senior member of staff, [a client] doesn’t want to see a junior member, but now they feel more confident [knowing] that I would always be in the background.”

At each stage, Elizabeth’s work is assessed and provided feedback on. “The first three months were not easy. It was so important that I encouraged her… because you’re constantly critiquing them while building them at the same time.” Providing training of this nature would also come with financial risk to Sarah who was unlike other boutique clinics used to making money from their junior therapists straight away. Therapists, Sarah sees, are then “basically self-taught”. “No one’s observing them and no one’s teaching them, so their education is really coming from themselves.” Sarah’s business therefore makes no money from the mentee in the first three to four months they’re on the books. “I knew I had to take a hit on her wage before we could actually recuperate any money. And that’s a really big thing for business. It was [a deficit] of about $15,000 [over fourand-a-half months].”

could “relax into the business” rather than feel the “pressure of being thrown into the treatment room”. Instead of running through a generic script with each client, she was pleased to have the opportunity to learn through observation. Sarah added, “a lot of therapists are very visual and often quite creative, so handing them reams of paper doesn’t always work.” Elizabeth expressed her pleasure in being taught how to do things, as opposed to being taught to simply do them. She also admits to gaining confidence through acceptance as part of the broader team, as opposed to simply serving as an additional junior therapist.

“AS A BUSINESS, IT’S BUILDING MORE INCOME, IT’S BUILDING MORE DIVERSITY WITHIN SERVICES, AND IT’S ALLOWING US TO HAVE A DIFFERENT TARGET MARKET.”

Despite not having offered a classic facial in her business for ten years, Sarah opted to re-introduce a tailored facial specific to Elizabeth. “We incorporated different types of therapies and techniques that I had learned in my past,” introducing to the clinic the Dermalux Flex MD, and training Elizabeth in neck and shoulder massage. “I knew as a business owner that if I let her go into [the treatment room] and do her own facial, she’s not learned anything. So we had to then create different techniques for her that would keep her active and energised.”

Sarah has also built some low-end services into the business, or what she refers to as promotional services, for Elizabeth to start on and gain confidence in. “[Those services], like microdermabrasion and LED, will build extra income into the business [without] taking away from our high end services,” Sarah says. “We can then look at a different, younger demographic that we don’t target at the moment.” From Elizabeth’s second year, Sarah is open to have her train in device usage, too. “I would then get an additional commitment from her as well… because that’s a whole other expense again.”

So is the program paying off? Sarah says “yes”. “Launching with a very bespoke signature facial is where we’re recuperating it now [because] everyone is confident to go and see her… the feedback is fantastic.” And while Sarah admits Elizabeth is yet to learn how to perform a full consultation, the small amount of consulting she does provide is “enough” for the facial treatment she performs, largely due to Elizabeth’s new-found confidence. Sarah plans to train Elizabeth in detailed consultations in early 2024, then offering clients a free consultation with her as a starting point.

For Elizabeth, having the opportunity to work with the skin was really important. She shared that by taking the time to shadow her colleagues, Elizabeth

For Sarah, the benefits of implementing a mentor program have outweighed the risks. “I honestly think it’s one of the best things I’ve ever done in the business,” she admits. “It’s not about bringing in a junior member of staff. This is about being a mentor to a younger therapist; for you to give confidence to, to work with, to build up their education and skills. But in return you expect them to put in the hard work as well. As a business, it’s building more income, it’s building more diversity within services, and it’s allowing us to have a different target market. It’s a lot of work as a business owner because every part has to be reassessed. I find sometimes the workload overwhelming, but now that I’ve started I will have a structure that I can keep going back to every couple of years. If I had a bigger facility, I would do this every 12 to 18 months because that way you’ve always got someone trained up when someone drops off.”

“As a business, it’s building more income, it’s building more diversity within services, and it’s allowing us to have a different target market.”

Sarah sees that one of the best features of running her mentor program is her ability to give back to the industry, and hopes more business owners consider doing the same. She’s eager to see that inbound beauty therapists undergo an internship program via their training providers before graduating. “I know a lot of businesses wouldn’t be able to afford to do [a mentor program such as this]. Yet if [therapists] were coming in on a lesser wage, then that would be great.”

“As an industry leader, let’s encourage these younger therapists who want to work within the skin industry. [Let’s] listen to what they say and set up these programs so they’re not left to their own devices in the room; programs where we’re putting time, energy and education back into them and actually reaping those rewards. I think that’s really important. One thing I’ve learned most is how to be a better leader and mentor,” Sarah admits. “I’ve had to learn to be softer and more encouraging. We’re talking about 20 and 21 year-olds here.” ■

*Surname withheld

Five minutes with VICT O RIA

H O ULLIS

Tell us why you set up Mannequin Hands?

“I set up Mannequin Hands first only as an expression of my love for nails. I’d made a few sets for friends shooting editorials and I had done a course at a Japanese nail salon when I was 19. It was years before I started taking clients that weren’t my friends and it was a couple more after that before I made it my full time job. I really love nail art and I first just needed a business name for the sake of making an instagram to dump all the nail shots I’d done on.”

How is Mannequin Hands different from other salons?

deep colours, not a chrome, but rather that 80’s pearl but in emeralds and reds. Aura nails in deep hues aren’t going anywhere and I definitely think we’ll see khaki and brown reign ongoing. Earthy tones are on the up!”

What is the hottest shape of the autumn season?

“When it comes to shape I normally encourage clients to stick to what works with their lifestyle. While I love round or almond nails for their durability I have had more clients than ever before try out square looks!”

“Honestly, I don’t like to compare. I think thankfully we’re at a point where there’s lots of business owners working independently or creating salons that feel slower and more considered than your average shopping centre salon and I guess Mannequin Hands is a part of that!”

What’s your favourite part of nail art?

“LAYERING AND CREATING SOMETHING THAT FITS A PARTICULAR MOOD. I LOVE THAT ANYTHING IS POSSIBLE AND WITH THAT IN MIND YOU CAN CREATE ABSOLUTELY ANYTHING ON NAILS. IT’S AN ENDLESSLY FASCINATING MEDIUM FOR ME.”

“Layering and creating something that fits a particular mood. I love that anything is possible and with that in mind you can create absolutely anything on nails. It’s an endlessly fascinating medium for me.”

Favourite look?

“I don’t have just one but I love texture more than anything so anything with a little 3D gel is a good time for me!”

You can take one bottle of nail polish to a desert island – what colour is it? “RR09 by Gellyfit. It’s the most luxurious deep red, nothing beats it!”

Favourite nail art memory?

“Just laughing with my clients in the salon or shopping at Nail Partner for the first time when I went to Japan to build my kit!”

Tell us the trends that you see for Autumn/Winter 2024?

“I don’t always lean into trends because I’m always seeing what trends from different angles, what’s happening for nail artists differs from what trends on Tik Tok differs from what trends on instagram but for me personally I think it’ll be pearly

Where do you take your inspiration from?

“Art and fashion are always an inspiring space for me! If I’m feeling stuck for inspiration it’s nothing a trip to a gallery can’t fix!”

You have been behind plenty of celebrities great nail art -any memorable moments?

“I find normally celebrities have tighter briefs because the nails are set to complete a look so the art itself tends to be pretty simple but doing Shy Girls nails in her hotel room while Notting Hill played was super cute!”

Tell us how important social media has been to your business?

“Social media has given me endless opportunities to share what I love to do and add to the masses of addictive process video content! It definitely shaped my client base and I was lucky to have started the business when Instagram didn’t favour paid content so the growth was all organic and community based!”

Any advice to other budding nail artists in the industry?

“Be consistent, it’s definitely no overnight success but be sure to document everything along the way!”

Plans for the year ahead?

“Keep shaping up what Mannequin Hands looks like for me as an artist!” ■

VIVIAN’SVISION

Skincare founder and award winning salon owner James Vivian chats to Anita Quade on a whirlwind trip to Sydney about his passion for the industry and why giving back is so important.

You originally started out with an interest in music – how did you make the leap into the skincare world?

“Being a creative can be a very hard industry to handle as your career is often in the hands of other people, despite how committed or passionate you are. Music had the ability to make me feel like I was on top of the world one moment and then rock bottom the next. Enter my first shift at Aesop working part-time whilst I tried to ‘make it’ as a musician. I received a facial by their facialist, Maria Vovos, and I got off the bed, looked Maria in the eye and said ‘I want to make people feel how you just made me feel’. You can say it was a life-changing facial.”

How did this set you on your journey in the beauty world?

“Over the next few years, I entertained the idea of going to beauty school, whilst singing and falling deeper in love with Aesop and their commitment to creating both beautiful products and beautiful customer experiences. One NYE, I made my resolution to cease music and I enrolled at Elly Lukas as their first male student. I immediately felt in charge of my future and that the possibilities were endless.”

You were known as the Travelling Peelsman – tell us about experience and how it inspired your business?

“After Elly Lukas, I quickly realised I knew very little about treating the skin so I continued my studies at Victoria University where I split my time between facials at Aesop and completing my Bachelor of Health Sciences. It was here that my eyes were opened to considering the skin as part of a wider ecosystem when caring for clients and their skins. During the chemistry component, I instantly fell in love with chemical peels - where they came from, their indications, their benefits - and I bought a few from a supplier and started peeling my mum, my friends, my entire body (not in one go, of course) and before long The Travelling Peelsman was born. I bought a mobile massage table, grew my chemical peel offering and drove around Melbourne and Sydney in the ‘peel mobile’.”

It was a genius idea to be working as a mobile therapist with low overheads – did you find it led to a loyal clientele?

“I wish I could have said it was an intentional business decision to keep the overheads low, but looking back, before The Travelling Peelsman officially launched and it was just my mum, and friends - I would literally do their treatments on their beds or couches so home visits just stemmed from there.”

What were some of the advantages of being a mobile skincare business boss?

“By being mobile, I was able to care for a different clientele that were finding it difficult to visit a client, such as stay-at-home parents, people who didn’t want to be seen leaving clinics or people without access to nearby clinics, plus I would often go into offices, set up in a room and do up to 10 - 15 people in one visit.”

Did this inspire client loyalty?

“By visiting clients in their homes, or by going out of my way to visit and often returning with skincare, I was creating a service steeped in customer care, plus I was trying to grow a business and had the time to always go above and beyond for each client. I do believe that this led to loyal clientele who then followed me from when I set up my first clinic to even today 15 years on.”

What was the best part about that experience?

“Peeling the Prime Minister was pretty cool but the best part was slowly but surely building a clientele that inspired and encouraged me to open my first clinic and who were there on Day 1 when I opened and allowed me to operate without the stress and anxiety that I can only imagine opening a clinic without a clientele would bring.”

You decided to open your flagship salon in Toorak and now have 11 staff – tell us the benefits of having a salon versus mobile?

“The state of our business is so different from The Travelling Peelsman days. Firsty, the amount of travel time that went into visiting clients across both Melbourne and Sydney often hindered being able to look after more people. Secondly, you cannot move a clinic full of equipment around with you everywhere you go so a permanent location allows you to grow your suite of services and devices.”

What have been the advantages of having your own stunning signature space?

“Having a location that clients visit, I believe, also creates a more sophisticated and professional environment, in addition to being a controlled environment in terms of safety e.g. lasers and infection control.

“I RECEIVED A FACIAL BY AESOP FACIALIST, MARIA VOVOS, AND I GOT OFF THE BED, LOOKED MARIA IN THE EYE AND SAID ‘I WANT TO MAKE PEOPLE FEEL HOW YOU JUST MADE ME FEEL’. YOU CAN SAY IT WAS A LIFECHANGING FACIAL.”

Interestingly, when I opened my first clinic, I did have a lot of new clients who had heard of The Travelling Peelsman but who had not felt comfortable having me in their home but they were the first to book in once they heard I had a space.

Another benefit was being able to create a space that our clients can come to visit that is both a reflection of our clients needs as well as our unique style and aesthetic. Every business is different and we love standing out through our interiors and our entire experience.”

How do you juggle the business with such a large team?

“By having an extraordinary team.

You don’t get to 11 staff by accident. It takes consideration, mistakes and hard work to find out what and who you need in your business to have it running smoothly and happily.

At James Vivian, we are a team of unique characters but we all work very hard and are all very good at what we do.

Our team has one another to lean on when looking for support or guidance as there is a very genuine, respectful and caring yet professional culture that our team enjoys and this is especially helpful as we all have good days and bad days.

I make myself available to them for anything they need but by creating a team of professional, intelligent and interesting characters, they actually make it easy and there is never a dull moment.”

You mentioned you are in the salon most days – what is it that you love most about the beauty business?

“There is no such thing as typical day for me but I do commit to seeing new clients two-days per week. I had been out of the treatment room for nearly three years and I was beginning to get imposter syndrome when talking about the skin on social media, podcasts etc., plus I missed discussing client cases with my colleagues. Being back in the treatment room allows me to continue to stay connected to my true love of customer service whilst also allowing me to innovate in the treatment room with protocols and products.”

How would you describe your business model?

“I call James Vivian first and foremost a customer service business, and we deliver our customer service through a skincare experience that goes far beyond skincare. I love giving 100% to a client, addressing their needs, going above and beyond, following up and hearing them tell me how happy they are on the other side. Our industry comes from

years and years of caring for clients - inside and out - and we cannot forget where we’ve come from or underestimate the impact that we can have on our clientspositive or otherwise.”

You also launched your own signature skin care line – what inspired this?

“I have been extremely lucky to partner with Adore Beauty to create their first in-house cosmeceutical line, Viviology. Kate Morris had been our client and after many discussions around what was missing from our industry, Viviology was born. Viviology was not about redefining skincare or how people should or shouldn’t do skincare, it was about creating a range of easy to use, cosmeceutical skincare that was accessible, gender neutral and fun. Viviology launched in 2022 and has been a huge hit in our clinic and online. Clients love being able to find their favourite ingredients in doses that work at a lower price and combine them with other products from other ranges that might be more premium.”

Favourite hero product in the range?

“It’s the least sexy but I, as well as most Viviologists, cannot get enough of the Gentle Foaming Cleanser. It’s no secret that I love a lengthy cleanse (up to 2-minutes) so cleansing with a foaming cleanser that softens and smooths my skin without drying me out is super important for my skin and skincare routine. We get such wonderful feedback and we have already updated our packaging to be more practical when on-the-go. And for those who do not like a foaming cleanser, stand by for another release shortly.”

You are also known in the industry for giving back to young up and coming students in the business – how important is this to you?

“Without the support, time and encouragement of some very important people in my life, I wouldn’t be where I am today. Even though I have always been very proactive in seeking out mentoring, I believe it’s imperative that I throw my support to those who need it and, more importantly, put themselves out there.

At James Vivian, we offer mentoring opportunities to therapists who are working or studying in the industry and who wish to see the style of work we do and what goes into making the magic happen. I have also been privileged to offer my support as mentor and patron of The Pinnacle Foundation.”

Do you have students reaching out to you for advice?

“We are often contacted by people who apply for positions who, whilst not suitable for a role at James Vivian, may like to meet for a coffee to discuss their career, where they may be best suited to work and what, if suitable, they need to do to work in an environment like our clinic. I am always so grateful when anyone reaches out for employment and although I may not be able to help them with a job, there are always other ways to help a fellow therapist.”

What is the stand out moment of your career?

I recently had the honour of speaking at ABIC’s second annual conference on the topic of inclusivity, as well as leading a panel discussion with fellow members of our community who shared their experiences in incorporating inclusivity into their businesses and lives. At James Vivian, inclusivity is very dear to us so much so that we have printed on our shop front ‘James Vivian loves skins of all colours, ages, genders, cultures and religions’. I didn’t take the opportunity to lead this conversation lightly and I shared with the audience how my personal experiences growing up and being bullied relentlessly has afforded me the superpower of empathy and to ensure I never make anyone feel like I felt when I was young. I encouraged people to tap into their own personal experiences of feeling or witnessing adversity and to lead with empathy and kindness. The response has been overwhelming and I got off the stage and, whilst I was exhausted, I said to myself this is a career highlight for me. I hope this is the beginning of a very special conversation that we should all be having in not just our clinics but also our lives.

Biggest wish for the future of your brand?

“It would have to be that our team, whilst I understand that nothing is forever, continues to show up James Vivian-style, kick ass in the treatment room, whilst looking after their individual health, happiness and ensuring that they are also doing what’s best for them at home and in their personal lives. All this whilst also making space and opportunities for us to meet new wonderful therapists. Our business, or brand, are our people. Beyond this, a cure for acne, melasma and sagging skin please-thank-you skincare gods?!” ■

Autumnal

World renowned makeup artist Rae Morris reveals the trends straight from the catwalk. By Anita Quade. MAKEUP MEMO

Put that full coverage away, the skin is clean, not over shimmery (which highlights scars and lines) just conceal where necessary, gone is the heavy contouring (which was never in in my book). Using lip gloss and clear glossy balms are now the preferred way to highlight, I love using oil based “Sunscreens” to achieve this, remember when you glow anything from lips to cheeks, you attract the sun, (hence why I insist on using lip glosses with SPF ONLY).

Model: Marli @chic_management

Photographer: @stevenchee

Makeup: @raemorrismakeup @vivienscreative

Hair: @renyaxydis

Colour and graphic bold liners are everywhere at the moment. Thinner brows are also making a comeback, I’m not for a second saying pull those tweezers out, it’s the opposite, Brushing them tighter, not over filling.

And the shades of red-brown – mahogany even deep reds are showing up in brows. They were seen at so many of the recent couture shows in Paris.

Model: @clareacrawford

Photographer: @milosmlynarik

Makeup: @raemorrismakeup

Lips are softer and less lined. Gloss has made a comeback. There is a soft two-toned look appearing E.g. one shade on the top and a similar on the bottom, but all trends are not always easy to wear and are slightly impractial!

Model: Marli @_avril_guerrero

Photographer: @gavinoneillphoto

Stylist: @brendoncannon

Makeup: @raemorrismakeup

Hair: @Elsacanedo

This season it’s about monochromatic velvety eye, subtle clean mascara and less textured, more groomed brows.

Model: @_avril_guerrero

Photographer: @gavinoneillphoto

Stylist: @brendoncannon

Makeup: @raemorrismakeup

Hair: @Elsacanedo

World renowned makeup artist Rae Morris reveals her life behind the brush strokes.

Your all time favourite go to look?

“I’m obseesed with graphic liners, always have been, always will be. It’s amazing how you can transform the eyes with with liner.”

The one product you can’t live without?

“At the moment its Dr Natasha Cook Spot Destroyer – with all the sunscreen I use , I constantly get little bumps, and I just have that acne prone skin, This Spot destroyer is a life saver, I’ve seen bumps clear up overnight!”

Favourite beauty treatment/salon?

“I have three: Venustus for massage, it’s actually a spiritual experience, Amirova Cosmetic Clinic in Waterloo, is the best facialist I’ve ever been to, the results are instant, check out her before and after facials, and its that one place where there’s no pain just amazing results, no down time and it is just heavenly relaxing, what more can you want?.

Also Nikki at ‘Shape clinic’ in Darlinghurst, they personalise skincare, they have every latest laser and cosmetic procedure known to man, they are always a step ahead globally and knows what works and what doesn’t. It’s the place I go to for pigment, scarring, where I know just skincare is not enough.”

If you can take one essential from your kit to a desert island what would that be?

“My Rae Morris travel brush set. The shorter handles are a game changer, they give you more stability when applying so good bye shaky hands, and I’ve designed this set to include every brush I’d ever need to create any look if stuck on a desert island.”

Handy WORK

EMBODYING LUXURIOUS SCENTS AND DECADENT TEXTURES, THESE HAND CREAMS MAKE FOR SMART DESKSIDE ESSENTIALS.

PHOTOGRAPHY BY BRANDEE MEIER. WORDS & STYLING BY HANNAH GAY

Hawley

INIKA Organic Phytofuse Renew Hand Cream

Hydromerse Hand Treatment

Flamingo Estate Euphoria Candle

Doctor Natasha Cook Concentrated Hand & Body Butter

CND Hand & Body Lotion in Mango & Coconut Scented

Australia Hand & Body Lotion in Green Tea

organicspa Hand Cream

Pure Fiji Nourishing Hand Creme in Guava

Skin O2 Hand & Body Cream

Sodashi Geranium & Lavender Hand Cream

Lycon Lavender & Chamomile Hand and Body Lotion

Bio Sculpture Hand Cream

dermaviduals DMS Hand Cream

FEDUA Hand Cream Anti Age in Detox Lab

TH E M E TAL WORKS

When Jeannie Bourke broke ground at her new space for Venustus after operating her space next door for 32 years she channelled her 40 years experience in the industry. She chats to Anita Quade about her goal to provide her clients with an elevated experience and a private environment. Her revolutionary pods are where she believes her clients are in their most sacred, loving and secure space. We also chat to her therapists who she has personally trained in all forms of massage and facial treatments about their favourite part of working on the team.

“WHEN WE BROKE GROUND, I KNEW EXACTLY WHAT TO DO. WE NEEDED TO CREATE AN ARCHITECTURAL CRYSTAL GRID TO LAND OUR NEW SPACE WORKING WITH CRYSTALS FOR OVER FOUR DECADES, SO THE COORDINATES OF NORTH, SOUTH, EAST & WEST WAS THE OBVIOUS STARTING POINT. SO THAT’S WHAT IS SITTING BENEATH THE BUILDING - A SACRED GRID OF CRYSTALS BURIED INTO THE EARTH. THE OPPORTUNITY FOR HEALING BEGINS THE MOMENT A CLIENT’S FEET TOUCH THE FLOOR.”

– Jeannie Bourke

“I just love being in service. Helping clients physically and emotionally and love sharing my experiences and decades of knowledge to clients. Now I am now assisting Jeannie to help design new treatments which I love doing with Jeannie, keeping me inspired and evolved. Such an honour.” – Haruko

“My decades at Venustus are filled with invaluable lessons, the most profound realisation for me is the unwavering commitment to never giving up – not on ourselves, not on each other, especially when faced with challenges. Through thick and thin, we stand united, offering unwavering support and assistance. Our shared purpose remains constant: to provide our clients with nothing short of an exceptional experience.” – Fleur

“WE THEN WORKED ENERGETICALLY UP FROM THE GROUND, CHOOSING THE MOST ANCIENT MATERIAL OF ALL - METAL - 5,000 KILOGRAM AND OVER THREE-METRE HIGH STAIRCASE. IT WORKS AS A DIRECT PORTAL TO THE SUN, THE MOON AND WATER CATCHMENT SITTING DIRECTLY ABOVE THE SPACE.”

– Jeannie Bourke

“My favourite treatment is the Osaka to Sydney Facial. The massage begins with lithos hot rocks used to soften facial and neck muscles. We then use Japanese facial lifting technique to give contour and more deeply release tension, especially around the jaw. It’s the winning combination!” – Isobel

“IT’S THE VASTNESS, EMPTINESS AND IMPRESSIVENESS THAT IS OUR VERSION OF WHOLEHEARTED LUXURY. WE FEEL PEOPLE NEED SPACE TO RETREAT FROM THIS SOMETIMES, CONFRONTING WORLD. WHEN A CLIENT IS IN THEIR POD, THEY REALLY ARE IN THE MOST SACRED, LOVING AND SECURE OF SPACES, WRAPPED IN A CONE OF ANCIENT METAL.”

– Jeannie Bourke

The top 3 INNOVATIVE TECHNOLOGIES FOR SALONS

In the fast-paced Australian beauty industry, it’s important to keep up with the latest technologies to help run your salon effectively. Kitomba’s Kamrin Hira. investigates.

WITH THE emergence of new technologies like artificial intelligence, your salon software has become much more than just an appointment book. Here are three technologies to consider implementing in your salon to help make 2024 your best year yet.

Say goodbye to hours spent writing emails with marketing automation.

We all know that time is precious and there’s never enough of it! That’s why you should be taking advantage of your salon and spa software as much as you can – it may have features that you aren’t aware of that can help save you time, one of which is automated marketing.

By setting up predefined rules (e.g. identifying clients who haven’t rebooked within six weeks) your salon and spa software can automatically send targeted messages to clients, saving you valuable time. Implementing a few automated marketing campaigns will free up your time, allowing you to

focus on other aspects of your business while your software books clients, boosts revenue, and enhances the overall client experience.

Fill empty gaps in your appointment book with artificial intelligence. Don’t let empty gaps in your appointment book affect your salon’s potential revenue. With the development of artificial intelligence (AI) tools for the hair and beauty industry like REACH.ai, you can automate tasks like filling gaps in your appointment book, asking clients for Google reviews, and following up with clients who haven’t rebooked.

Your salon software should integrate with these tools to work seamlessly with your client database, ensuring you’re sending the right message to the right client at the right time.

Save time during in-person consultations with digital forms.

It’s not uncommon for a large portion of your team’s time to be wasted searching through a massive filing cabinet full of consultation forms in preparation for a client’s arrival.

The good news is that shouldn’t be a problem in 2024. Your salon software will likely have a digital forms feature integrated into the system that you can take advantage of to collect client information and consent digitally, which means that it’s secure and easily accessible for your staff. You can send forms by SMS or email in advance, so your clients can complete their forms at their leisure before they arrive at your salon, spa or clinic, or complete the forms in person on a tablet upon arriving.

Not only will it save you time, but it’s a great way to get closer to going paperless at your salon, spa or clinic to be more sustainable.

So, there you have it - by leveraging the power of AI, automated marketing, and digital forms, you can stay ahead in the ever-evolving beauty industry, save time, increase revenue and keep on top of the latest tech trends. Your clients and your bank account will thank you. ■

is a marketing expert at Kitomba Salon and Spa Software. To learn how Kitomba’s marketing automation tools and integrations with artificial intelligence solutions like REACH.ai can elevate your client experience, visit www.kitomba.com or call 1800 161 101

Kamrin Hira

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FEARLESS

BY TRINNY WOODALL – EXTRACT

Decoding skincare

Trends come and go in skincare, just like in fashion. The big beauty brands have huge marketing budgets to spend on pushing their products (something that, as a founder of a startup beauty brand, I know only too well!). There are so many products to choose from.

This is why I think educating yourself on the key active ingredients that go into skincare is absolutely worth your time. It is imperative to do and this knowledge will help you make good decisions and avoid wasting money on something that looks fancy and smells delightful, but has little going for it.

The key question to always consider is what do you want from the products you apply to your skin? Perhaps your main bugbear is dry skin. Or you feel your complexion is dull. Maybe you have milia or acne. Make a plan to target your specific concerns.

Knowing what active ingredients are is key here. Your skincare routine should be made up of a small number of good quality products that work together to give you the results you wish to see, with nothing that you don’t need. It’s important to avoid overloading your skin or stripping away the natural oils altogether.

There is a lot of complex science behind skincare. Since I started learning about skincare in my 20’s, formulations have come a long way. The crucial thing is not the brand you buy from. The key thing to consider is what is in the formulations and how those ingredients work together.

It is all about the ingredients.

The essentials

Here is the overview of the elements that I believe are essential for great skin.

1/ A cleanser

I recommend a balm cleanser to help melt away the makeup and dirt from your skin. You can invest in a few to cover specific concerns, or use the same one. In the evening you must always cleanse your skin twice.

2/ An exfoliating acid

These come in the form of AHAs, BHAs and PHAs. They aide in removing the dead skin cells that make your skin look dull and feel dry.

3/ Vitamin C serum

This is an essential part of any good morning routine.

4/ A retinoid serum

This is an essential part of any good evening routine.

5/ Moisturiser

Find a weight of moisturiser for your skin type

6/ SPF 30 or 50

No matter the weather or your age, you must wear an SPF of at least 30, but ideally 50, everyday. This will make a huge difference to how your skin will age, as a good proportion of skin ageing is down to sun damage.

This extract features in FEARLESS by Trinny Woodall (HQ, HarperCollins).

Tell us why you decided to write Fear Less?

“I wrote Fearless because I had so many requests from my followers around having all the information I give them through different channels in one place. In the world of social media where we can get instant information on a daily basis, we can forget where we watched or read something and it’s hard to find our way back to that person who gave us that little gem of knowledge. I’ve tried to take all the little gems of knowledge I’ve given over the years and put them into one place and it’s a mixture of practical advice on clothing, skincare and makeup along with emotional advice that have helped me grow as a person.”

How long did it take you to research and put this together?

“It’s research from over 30 years but physically, it took me one year.”

What’s your best piece of advice when it comes to skincare?

“Always wear SPF!”

What’s your favourite go-to beauty salon treatment?

“My favourite go-to beauty salon treatment is Fractional Radio Frequency with Teresa Tarmey in London.”

Plans for the year ahead?

“I have a lot of plans for the year ahead with a new season of Fear Less Podcast coming out soon, new products launching and more retail locations opening!”

Anita Quade chats to the acclaimed makeup founder and author about her literary journey.

FORMULATED WITH PURPOSE

Just like nature intended

As Australia’s pre-eminent Certified Organic, professional skincare brand we have been championing Clear Beauty since 2007. Our range launched with two cornerstone beliefs that drive everything we do - ‘luxury can be provided through nature,’ and products should abide by ‘truth within labelling’. This means that transparency is at the heart of everything we do and sits proudly alongside our commitment to genuine Certified Organic skincare formulations that work.

Not only are our products safe, sustainable, luxurious, and effective – you can trust us.

www.organicspa.com.au

Phone: +61 266 803 266

Email: info@organicspa.com.au

Bells at Killcare THE NATURAL APPROACH AT

Looking for rest and relaxation with a stunning beauty retreat and nature inspired skincare that is just a short drive or ferry ride from Sydney? Check into Bells at Killcare on the Central Coast for the ultimate experience. By

Anita Quade

There is a luxury in taking a short roadtrip or ferry ride to a destination that will transport you out of the bustling city to a slow-paced world ensconced in nature and the sounds of wildlife.

Bells at Killcare, has been winning accolades since it opened its doors in 2007 - offering guests Hampton’s elegance against the backdrop of a truly Australian setting. The family run space is surrounded by the Bouddi National Park – Bouddi in the Aboriginal language means “Heart.” There are 25 private coastal suites and cottages perched on lush green acreage that feature fabulous flora, trickling streams and spectacular five-star service.

Owner Karina Barry says she was initially drawn to the space because of nature.

“I just loved the world-class national park and the positive effect that it seems to have on people.”

Karina says the property is so special because: “it provides the opportunity for a seamless seaside rest. We are set on 25 acres including formal and natural gardens and two vegetable gardens, surrounded by Bouddi national park and stunning waterways.”

BOUDDI LODGE

Now they have added to its offering with the introduction of four, tri-level Lodges on the property offering every convenience at your fingertips. It’s perfect for a romantic couple getaway, family stays or getting together with close friends. Be warned you will feel like returning to your own abode and re-designing your interiors after experiencing the design aesthetic here – featuring an incredible soothing colour palette of warm woods, tonal greens and glimmering gold trimmings. The Lodges are nestled within the coastal embrace of Bouddi National Park and are designed to melt seamlessly into the surrounds.

We are welcomed at the Bouddi Lodge by the manager Emma, who is also the owners daughter and is on hand to explain the layout of the stunning space. There is a nod to ‘old fashioned’ customer service as she reveals that the daily newspaper of our choice will be delivered each morning tucked into a straw bag hanging from a peg near the entrance together with a choice of freshly baked speciality bread ranging from sourdough to rye options. It is a special warm, homely touch that sets the vibe for the entire stay.

Entering the lodge, which had only been open a week - it smells of delicious newness - the heady scent of fresh timber and luxury leather greets us in the downstairs space.

On this expansive ground level decorated with natural fauna flower arrangements –guests will find two double bedrooms with soft grey tones, deep forest green throws and plush caramel coloured leather chairs. Each has its own bathroom and outdoor rain shower.

The interiors feature nature inspired accents and the standout is the stunning vibrant green bathroom tiles used inside and outside as a backdrop against the glimmering gold bathroom tapware. There is a soothing deep freestanding bath for the ultimate soak complete with Bouddi bath salts and organic soap handmade in the Hunter Valley using all natural local ingredients - perched upon a timber bath stand.

Wander through the hallway which leads to an outdoor private pool – heated to a heavenly 24 degrees all year round that is perfect for a refreshing dip and is eye-catching at night with its rainbow flicker of lights. There are shaded day beds to curl up with your favourite book and a Heston Blumenthal BBQ ideal for entertaining if you are joined by guests for your stay.

RELAX AND ENTERTAIN

Another standout feature of this Lodge is the kitchen and loungeroom which is nestled on the second floor. It offers stunning views on the wrap around terrace and the cosy feeling of seclusion with a fireplace and plush leather lounges ideal for unwinding.

“I JUST LOVED THE WORLD-CLASS NATIONAL PARK AND THE POSITIVE EFFECT THAT IT SEEMS TO HAVE ON PEOPLE.”

Foodies will love the incredible kitchen with marble benches and all the modern gadgets a budding host could wish for. There is the fully stocked chilled bar fridge with hand selected fine wines and a larder that is offered as part of the all inclusive stay. The fridge is brimming with gourmet delicacies from marinated olives, creamy fresh cheeses, tinned anchovies, cold cuts and dips to create your own charcuterie board.

SUNSET DREAMING

On the third level guests will find the Mediterranean inspired sunset deck offering a birds eye view of the stunning vista.

Karina says this is one of her favourite parts of the property: “The elevated terrace on the new lodges provides sweeping views of the Hawkesbury, Pittwater, Broken Bay and the Pacific Ocean which are mesmerising.

DELECTABLE DINING

The Wild Flower Bar & Dining offers guests a Mediterranean inspired menu that changes seasonally. The Wild Flower Bar features a selection of delicious bar snacks that are ideal paired with a pre-dinner apéritif or a sunset cocktail while soaking up the majestic manicured gardens either at an outside table or sun lounger or in the bar area dotted with vintage bottles teetering on wall shelves.

In the main restaurant guests are spoilt for choice – there is the five course Chefs Tasting Menu or an al a-carte offering with delicious nosh celebrating the coastal surrounds that includes pan roasted scallops, spinach and ricotta gnocchi marinating in burnt butter, Murray Cod fillet and grass fed beef rib-eye.

Karina says: “The menu is constantly changing with the seasons in our garden and the availability of local produce.”

Breakfast is served in the main manor house and the menu is full of warm comforting options – from traditional English breakfast of eggs and bacon to the nostalgic childhood memory servings of ‘dippy eggs with soldiers’.

Karina’s passion for great food is evident as she also opened a bakery adjacent to the restaurant selling buttery homemade pork and fennel sausage rolls, beef pies and freshly roasted coffee. The shelves are packed with gourmet goodies ranging from pasta to infused oils. Perfect if guests choose to cook in their lodge. Lunch is from the larder so guests can make their own delicious feast.

Situated opposite the 25 metre pool is the Pool Bar – a quaint caravan stocked with tipples for guests who want to help themselves and make their own cocktail and it operates on the honour system.

Staying at this stunning space gives offers you a wellness experience surrounded by nature while enjoying five-star service with the warmth of the hosts who make you feel like family.

Karina reveals there are exciting plans ahead for this year teasing: “We have approval for the development of a large wellness hub, incorporating an indoor pool and walled garden.” Wellness lovers stay tuned… ■

Relax and Retreat

For those looking to add to their experience the Bells Day Spa offers the ultimate in relaxation thanks to its carefully curated menu of beauty treatments the healing touch of therapists. Anita Quade chats to Senior Therapist Yvette Roberts who reveals the soothing effects of the iKOU skincare range and her love of creating a ritual for her clients.

Tell us about the iKOU Flannel Flower Sanctuary ritual at this stunning retreat.

“It is inspired by the beauty of the Australian Native White Flannel flower, this treatment brings all of the beauty and scents of iKOU to life in two hours of relaxation bliss. Starting the treatment with a flowing blend of the Flannel Flower oil and Coconut and Jasmine body scrub leaving your skin polished and refreshed, after showering you will return for Flannel Flower Cocoon and souffle massage, whilst incorporating a relaxing yet effective Facial using the iKOU Pure Results Skincare.”

You mentioned how important training is as a therapist. Tell us about your experience.

“We are always keeping up-to-date with our training and have been lucky enough to train under Anne Warren (one of the original founders of Indigenous brand, Litya ) and also Naomi from iKOU. We normally hold training sessions over two days where we immerse ourselves into the treatments and products, each receiving and performing the treatments on each other to best attain the knowledge and feel of each individual treatment as they are all very different and unique.”

Can you share with us a little about the iKOU products and why they were introduced as part of the treatment lineup.

“iKOU is a 100% Australian Made and family-owned company with an emphasis on developing beautiful products for both the Day Spa and home. The products are designed for all skin types and can be layered for optimum results. The stars aligned when we were looking for a new product range for our boutique Spa after Litya was no longer viable. We love that the products combine innovation with botanical and the philosophy of home spa rituals and treating the skin along with mind and body as a whole. Flannel flowers flourish all around us in the Bouddi National Park, so when we discovered they were part of the iKOU ingredients we were hooked.”

What are the results like?

“Everyone loves the scents of the iKOU products and the results leave you feeling refreshed and hydrated, a natural healthy glow is what I see.”

Any favourite products?

“Yes the Peptide Serum, for both the smell and results and of course the Flannel Flower oil. Honestly, it is hard to choose just one.”

Any new treatments on the horizon at the spa?

“We have introduced two new facials this last year, both the Green Superfood Facial and the Wellness Probiotic Facial.”

You have been a beauty therapist for more than 15 years – what is your favourite part of the role?

“My favourite part of being a therapist is feeling the moment someone let’s go and relaxes and receives. We all love to see our guests leave a little lighter and more inspired to take on the daily grind. Everyone I look after is so different and this is what I love, no day is the same and to work in the peaceful environment we have created here is certainly not taken for granted.”

REDTOUCH PRO PROFESSIONAL

BEAUTY Q&A

FRANCESCO BADII, DEKA REPRESENTATIVE

Tell us why Red Touch Pro is so revolutionary?

RedTouch Pro is the first and only fractional laser that selectively targets collagen for overall skin rejuvenation.

The RedTouch PRO system utilises an exclusive wavelength that works directly with collagen fibres rather than targeting water present in the skin and has minimal interaction with the vascular component. The laser energy transfers heat directly to the collagen fibres for the treatment of skin ageing, benign pigmented lesions, acne scars, melasma and more, with no anaesthetic and no downtime.

The RedTouch PRO is equipped with a scanning system and an integrated skin cooling system that is able to generate micro-zones of sub-ablative selective thermal damage while preserving the epidermal layer of the skin.

What sets it apart in the market?

Unlike other wavelengths that interact with water, melanin or haemoglobin, RedTouch PRO delivers energy selectively targeting collagen. By lowering the emission of energy it minimises possible side effects and patient discomfort compared to other lasers with different wavelengths yet achieves similar or even greater results and effectiveness.

Moreover, by using this wavelength, all patients with all phototypes can be treated.

The RedTouch PRO provides an effective, fast and minimal downtime treatment that maximises time efficiency and convenience for the patient. It also allows doctors and clinics to offer their patients a treatment that is reliable and effective for every phototype and with no need for excessive post-treatment care.

What has been the reaction to the incredible technology globally as well as in the Australian market place?

The RedTouch PRO has been well received globally with a lot of positive feedback from Poland, Spain and the UK to Israel, Asia and India. Clinics and practices worldwide have seen great results in skin rejuvenation, the treatment of melasma, acne scars as well as androgenetic alopecia and more. Although, RedTouch PRO has just launched in Australia we are excited to see there is an incredible level of interest in the device already.

HIGH TECH MEDICAL HOSTS DEKA REDTOUCH PRO Launch Party

GUESTS GATHERED for the launch of Deka’s latest device at the stunning Beta, The Gallery in Sydney recently.

The Deka RedTouch PRO is the newest fractional laser device to land in Australia. Skin therapists, dermal clinicians, salon managers, nurses and medical professionals came together to celebrate the technology’s arrival.

The Deka RedTouch PRO is said to be “the first and only fractional laser to selectively target collagen for overall skin rejuvenation with no anaesthetic and no downtime. It is also effective in treating melasma, stretch marks, alopecia and more.

The cocktail event was hosted by Deka’s Australian and New Zealand distributor, High Tech Medical with a presentation made by Managing Director, Matt Moncrieff. The team welcomed Deka representative Francesco Badii to discuss the cuttingedge technology.

Guests were welcomed by a model donning a ‘red-carpet’ dress. Human statues surrounded the space, symbolic of a moment in time where the ageing process is paused. Music was provided by a threepiece band, Club Sol.

Canapes were provided by Alpha Restaurant and included Vine Leaf Dolmades, Seared Tuna on a Pita Crostini, Smoked Salmon on a Prawn Crisp, Chicken Skewers with Salsa Verde, Spanakopita, Sesame Chicken with Vermicelli Noodle Salad, and Pork Belly Bahn Mi.

Guests sipped on glasses of sparkling, rose, sauvignon blanc, pinot gris, cabernet sauvignon, shiraz, beer, and soft drinks.

Head to page 32 to learn more on the Deka RedTouch PRO.

LE SYMPOSIUM 2024 Sothys’

IN FEBRUARY, friends of French beauty powerhouse Sothys gathered in Sydney for the brand’s Le Symposium 2024. It had been five years since Sothys had last held their annual Symposium as a result of the pandemic.

Salon owners and managers were treated to a jam-packed day of talks, networking and meals hosted by the Sothys Australia team. Some partnering clinics in attendance have been with the brand for close to 40 years.

Jeffrey Daley, Sothys Paris’ Australian agent welcomed guests and introduced the day’s proceedings.

Menopause Wellness Coach and Nutritional Medicine Practitioner, Chiza Westcarr gave a talk on menopause and its effect on the skin and cells of the body. Chiza also revealed she is set to launch a new elixir targeting inflammation.

Following a morning coffee break, Sothys’ new Illuminating line and professional treatment were presented, as well as some of the brand’s new clinical formulas. The team also previewed new products set to launch throughout 2024.

After lunch, Nicole Montgomery presented a segment on optimising social media. This was then followed by a talk from salon business coach, Faye Murray on how to inspire your team.

During the day, a speech was made in recognition of Bernard Mass, creator of the modern Sothys company, who passed away last year.

The event concluded with the presentation of the Sothys Longevity Awards, which seeks to recognise outstanding Sothys therapists and individuals. Guests enjoyed cocktails and glasses of champagne to celebrate.

RESULTS DRIVEN .

From the magic of liposomes to the luxury of caviar extract, the rejuvenation of Hyaluronic acids, the benefits of algae, the enchantment of essential oils, the wonders of plant extracts, the power of yeast derivatives, and a host of other components, SkinGen's formulations are results-driven, and results-proven. SkinGen understands that professionals demand more than trends; they seek formulations that stand the test of time. Our commitment to timeless excellence ensures that skin care professionals can confidently integrate SkinGen™ into their practices, providing clients with consistent, reliable, and transformative results.

SkinGen™ is an Australian-owned brand crafted with passion, expertise, and a deep commitment to elevating your professional journey. Crafted by experts in skin and aesthetics, we understand the dedication and precision that define your work. SkinGen™ is a cosmeceutical, transdermal skincare range, with the highest concentration of ingredients allowed for a cosmeceutical brand before it becomes a medication.

With a foundation rooted in dermatological science and a team comprising leading experts in the field, our formulations are designed for both professional and individual use. SkinGen's formulations are a fusion of precision and expertise that caters specifically to the critical eye of skincare professionals; designed to elevate their craft and provide clients with skincare solutions backed by science.

DERMALOGICA LAUNCHES TWO INNOVATIONS IN THE TREATMENT OF Pigmentation

INTERNATIONALLY REVERED skincare company Dermalogica recently hosted a lavish dinner for esteemed guests in Sydney. The event was held to celebrate the launch of two new treatments: the MelanoPro Peel System, and the PowerBright Dark Spot Peel.

The Dermalogica Australia team were joined by select national brand ambassadors, media and influencers at Hinchcliff House for a three-course sit-down dinner. On the menu, starters included alternative burrata and seared scallop starters, mains of cornfed chicken breast and Brooklyn Valley pasture fed striploin, and roaming desserts including Hinchcliff’s tiramisu, raspberry & salted white chocolate cannoli, and coconut & burt vanilla pannacotta.

Between servings, influencer Phoebe Burgess hosted a curated panel of skin experts including Dr Eshini Perera, Dermalogica Learning and Development Manager, Sarah Hughes, and Global Beauty Group Dermal Educator, Brittany Jane Tosich.

The quad spoke candidly on the difficulties skin professionals face in the treatment of complex pigmentation, offering a silver lining in Dermalogica’s latest topical offerings. The MelanoPro Peel System is an in-clinic treatment designed to treat pigmentation impacting a range of skin tones and types.

The brand’s latest retail launch - PowerBright Dark Spot Peel - similarly targets evidence of surface hyperpigmentation. The innovative cream can be used at home 2-3 times weekly and in conjunction with other products in the Dermalogica protocol.

Guests were encouraged to undergo a skin analysis using devices by the Global Beauty Group. Images of the skin were taken to reveal where excess melanin resided. Dermalogica products best suited to treat individual skin concerns were also recommended.

Guests were treated to tubes of the Dermalogica PowerBright Dark Spot Peel to trial at home.

Roccoco Botanicals CELEBRATES ITS SUCCESS AT CHINA DOLL

GLAMOROUS GUESTS and influencers joined Roccoco Botanicals CEO and founder Jacine Greenwood to celebrate the runaway success of her skincare brand that was named on The Australian Financial Review’s FAST GLOBAL 2023 list.

Guests were welcomed with champagne as Jacine, who is a cosmetic chemist, revealed her latest skincare innovation – the Frangipani and Lychee Body Cream.

The product is all natural, cruelty free, pregnancy-safe, and is wowing users by its skin smoothing and tightening properties which vastly reduce the appearance of cellulite.

“What’s different about this product over other body creams, is that it is safe to use on any area of the skin, wherever that may be. The formulation is high in fatty acids that boost the hyaluronic acid and moisture content within the skin, which rapidly restores elasticity and firmness,” Jacine said.

“As with all of our products, they are all-natural and based on botanicals.”

VIPs dined on a delicious array of dishes while toasting her success.

Synergie Skin

HYALAVIVE LAUNCH

IN FEBRUARY, Members of the Synergie Skin team led by founder Terri Vinson treated guests to a launch party for the brand’s new HyalaVive Serum.

Beauty Editor Sigourney Cantelo hosted a Q&A session with Terri at The Boathouse Rose Bay Café in Sydney to a guestlist of beauty media and influencers. Invitees sipped pink cocktails (in honour of the serum’s distinctive pink colouring) and ate roaming canapes, while Terri divulged details on the determination she held to source the best-ofthe-best ingredients for HyalaVive.

Guests were able to build their own bunches of pink flowers in celebration of the launch, before posting a Synergie Skin care package to a loved one.

The product is the latest to join Synergie Skin’s line-up of efficacious cosmeceuticals. Backed by Clean Science, the brand’s HyalaVive boasts three hyaluronic acid derivatives of high, medium and ultra-low molecular weight to boost hydration in the skin. In addition, the anti-aging formula includes three types of skin-identical ceramides via its TriCeramide Complex.

Terri said that while B3 is a skincare staple, Vitamin B12 is emerging as a key focus for skincare professionals and consumers alike for its myriad of benefits. Synergie Skin opted to include B12 in HyalaVive for its skin healing properties.

last word

ESK Skincare founder Dr Ginny Mansberg reveals her road to success to Anita Quade and a few of her favourite things.

I founded ESK Skincare because…

“Back in 2012, I was frequently appearing on TV segments discussing the latest developments in anti-ageing skincare. I would analyse studies and talk about ingredients. Then I’d be inundated with emails from viewers asking me for brand recommendations. The issue was that I couldn’t find any products that contained the latest evidence-based ingredients, despite some companies making outrageous claims. At the same time I was battling hormonal acne and rosacea. Not fun to manage under all that TV makeup- and then getting the makeup off - OUCH!!

I discussed this problem with my husband, Daniel, and we decided to create our own skincare range. We spoke with plastic surgeons, dermatologists, and scientists to come up with a range of products based solely on the best available scientific evidence. There are only a few evidence-based ingredients out there and we wanted to make use of those to make skincare which genuinely worked. Initially, we only sold our products through private label in specialist doctors’ surgeries, but in 2017, we expanded our range and launched our own brand, EVIDENCE SKINCARE, or ESK. Throughout the entire process, we remained committed to the original principles that inspired us to embark on this journey in the first place; Evidence, efficacy and Integrity. That original concept was to provide effective evidence-based products that simply work - and we’ve done that!”

I wish I had known this before starting out…

“Everyone claims science is on their side. Explaining what scientists consider as evidence (published independent -AKA not industry sponsored- placebo controlled prospective trials in peer reviewed medical journals) to people is so hard. Other brands consider a study of 4 mice, or a “study” of 24 of their friends that would never be published in a journal “science”. I beg to differ. I could be indignant. Instead I just keep my moral compass focused on due North and make sure I can always back up our claims with trusted data sources.”

The best piece of skincare advice that has been given to me…

“For all the ingredient hype out there, the single best thing you can do for your skin is use a super gentle zinc based sunscreen with Broad spectrum protection against UVA for Ageing and B for Burning rays 365 days a year from sunrise to sunset.”

If I could take one skincare product to a desert island it would be… “Sunscreen again. Desert islands are known for harsh sun, right? If I was stuck in a bougie hotel I’d take a retinal night cream like ESK’s Ultimate A. Retinal is the gentlest yet most effective form of the skin’s cosmeceutical blockbuster, Vitamin A and is the blockbuster ingredient for practically any skin condition.”

If I wasn’t in this industry you would find me…

“Well I am already a practicing doctor, an author, a speaker, a podcast host, a TV presenter, and I run another business providing menopause workplace solutions - check out dontsweatit.com.au . Oh, I also teach at University (medicine) and do consulting- and sit on three boards. Not sure I have bandwidth for anything else at all.”

I would tell my younger self this…

“Your parents aren’t out to get you. They desperately want you to be happy. One day they won’t be there anymore. Don’t miss an opportunity to spend time with them and to tell them how much you love them.”

In my downtime I love… “Walking my dogs, then walking holidays.”

M y plans for this year include…

“Our eldest son gets married in New York in September and we’ll be spending more time in the UK for ESK again. The updated version of my book, The M Word - How to Thrive in Menopause comes out soon and I hope for further amazing growth for Evidence Skincare.”

My proudest moment to date is…

“Giving birth to the three most impressive humans on this planet. Still can’t believe what we did there.” ■

NEW ��

Repairs micro cracks, instantly reduces redness and helps supports a stronger more resilient skin, long term!

A GREEN SOOTHIE

11 REDNESS REDUCING ACTIVES:

• Adenosine Triphosphate (ATP)

• Date Seed Extract

• Ginger

• Hyaluronic Acid

• Klamath Blue Green Algae

• NeutraZen Peptide (2.5%)*

• Niacinamide

• SeaBuckthorn

• Thyme

• Turmeric

• Tazman Pepper Berry

*91% improvement in facial redness after 4 weeks. (2.5% NeutraZen)

RedTouch PRO

The first and only collagen targeting fractional laser

RedTouch PRO by Deka provides a comprehensive skin regeneration treatment that selectively targets collagen across all photoypes. Utilising an exclusive wavelength, the unique action of the RedTouch PRO makes it an ideal option for treating lines and wrinkles, dyschromia, melasma, skin rejuvenation and more, with no anaesthetic and no downtime.