Hamilton Marketing Deck (Draft #1)

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RANKED IN THE TOP 25 AGENTS AT BERKSHIRE HATHAWAY WORLDWIDE

25 OVER $500M IN SALES MONTECITO AND $500M

$500M

SALES VOLUME ACROSS

SANTA BARBARA

20

OVER 20 YEARS OF LOCAL REAL ESTATE EXPERIENCE

JOSIAH HAMILTON

Authentic and trustworthy, Josiah’s success stems from his ability to make long-lasting relationships. Ranked among the Top 1% of all Berkshire Hathaway Agents Nationwide, Josiah ensures his clients receive a distinct advantage despite an increasingly competitive market. Locally renowned for his dedication to the art of selling real estate, his genuine nature, innate integrity, and strong reputation make Josiah an example of excellence in the industry.

BRITTANY ARNTZ

As a second-generation Realtor, Brittany’s strong enthusiasm for real estate stems from her inherent comprehension of the importance of matching the right person to the right property. Having an eye for exquisite aesthetics, design, and marketing has been instrumental in Brittany’s career in the real estate industry. Whether representing a buyer or a seller, she remains focused on understanding her client’s vision and transforming that vision into reality, from the initial meeting to the closing day.

NOTABLE SALES & LISTINGS

$6,865,000

$25,000,000

$25,000,000

$8,600,000 820 CIMA LINDA LANE

$6,795,000

$8,600,000

$6,505,000 1395 VIRGINIA ROAD

$7,000,000

$6,505,000

MARKETING & ADVERTISING

MARKETING PLAN

PRE-LAUNCH PREPARATION

• PHOTOGRAPHY SHOOT

• VIDEO PRODUCTION

• COPYWRITING

• BROCHURE

• EMAIL BLAST

• WEBSITE PAGE DEVELOPMENT

• FLOOR PLAN (MATTERPORT)

• PR STRATEGY (IF APPLICABLE)

• PRELAUNCH CAMPAIGN TO SPHERE OF INFLUENCE AND LOCAL AGENTS

LAUNCH & ONGOING

• LAUNCH PROPERTY LISTING IN MLS

• EMAIL MARKETING BLASTS TO CLIENTS & BROKERS

• SEND OUT TARGETED PRINT MAILERS

• PRINT & DIGITAL ADS IN PUBLICATIONS

• PROMOTE PROPERTY AT BHHS OFFICE MEETINGS

• CONNECT WITH LEADS IN BHHS’S BUYER-SELLER MATCH PLATFORM

• HOST BROKER PREVIEW AND OPEN HOUSES

• PROMOTE PROPERTY ON AGENT & OFFICE SOCIAL MEDIA ACCOUNTS

• ACTIVE PERSONAL OUTREACH VIA PHONE AND EMAIL TO PROSPECTIVE BUYERS AND BROKERS

• MARKETING VIA ZILLOW, REDFIN, TRULIA, REALTOR.COM

BESPOKE MARKETING

At Berkshire Hathaway, our dedicated team of marketing and design experts creates bespoke luxury property campaigns that are strategically tailored to reach specific audiences.

We utilize advertising techniques that successfully engage key luxury markets through targeted editorial content, digital outreach, and experiential initiatives.

PROPERTY VIDEOS

CLICK TO PLAY VIDEOS

We collaborate with the leading local luxury property filmmakers and directors to produce captivating video content that showcases the beauty and distinctive feature of our listings.

RIVEN ROCK SEA RANCH
RANCH
SANTA ELENA

PROPERTY LISTING MARKETING SAMPLE

840 RIVEN ROCK ROAD, MONTECITO OFFERED FOR 7,495,000

Clean contemporary architecture gracefully placed into an old world Montecito setting with ocean and island peaks, sculptural oaks, sandstone walls and walkways over a sunny 1.17 acre lot. Great interior volumes and walls of glass offer an abundance of natural light and seamless transitions between indoor and outdoor spaces. Gated and extensively renovated in recent years, this 4 Bed/ 3.5 Bath estate offers extraordinary quality inside and out. This prestigious Riven Rock address also benefits from being on the Montecito Union side of the street, convenient to hiking trails and only 2 miles to Coast Village Road.

VIEW WEBSITE PAGE

840 RIVEN ROCK

THE ART OF PERSONAL SELLING

In today’s digital world, where online marketing dominates, the art of personal connection remains a cornerstone of effective property sales. At Hamilton Co, we recognize that for unique properties with distinctive features in exclusive locations, hand selling is still the most powerful tool.

By personally connecting with agents, clients, and buyers in person and over the phone, we can convey the nuances and intrinsic value of each property— something that digital campaigns alone cannot achieve. Our deep understanding of the specific neighborhoods within this community allows us to articulate the subtle advantages or disadvantages of nearby streets or homes.

This level of expertise and personalized approach ensures that we not only sell properties but also provide clients with the confidence that they are making informed, valuable decisions.

BERKSHIRE HATHAWAY ADVANTAGE

DIGITAL & SOCIAL MEDIA ANALYTICS

Berkshire Hathaway HomeServices California Properties prioritizes our digital footprint, ensuring we are reaching consumers online during, before, and after their home search. We analyze data from Google and top social media platforms on a monthly basis to adjust strategies and meet current needs of our market.

April 1, 2023–March 31, 2024 | Last 12 months

APRIL 1,2023-MARCH 31,2024

Berkshire Hathaway HomeServices California Properties prioritizes our digital footprint, ensuring we are reaching consumers online during, before, and after their home search. We analyze data from Google and top social media platforms on a monthly basis to adjust strategies and meet current needs of our market. BHHSCALIFORNIA.COM

564,440+

7,478,480+

What The Data Means

IMPRESSIONS: How many times the ad or media was seen online.

CLICKS: How many times the ad or media was clicked on to visit the landing page.

ORGANIC: Non-paid content.

4,148,500+

WHO SELLS THE

MARKET

COLDWELL BANKER
COLDWELL BANKER

WHO SELLS THE MOST HOMES

SANTA BARBARA MARKET DOMINANCE

“My wife and I were looking for a never really connected with any realtors He was professional, knowledgeable, listing on the market. He quickly found us through escrow

DEAN

second home for some time and realtors in town until we met Josiah. knowledgeable, and completely aware of every found a place for us and navigated escrow seamlessly.“

DEAN

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