MAINSTREAM 2024 Partner Opportunities

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Partner Opportunities

A platform for lead generation, networking, thought leadership and brand awareness.

2024

Solutions

Does your company offer technology, consulting, hardware, training, or advisory services to help the MAINSTREAM Community with these challenges and opportunities?

• Decarbonisation, Energy Transition, and the Impact on the Asset Manager

• Using AI, Automation, Robotics, and Machine Learning

• Barriers to Executing Work Management Fundamentals

• Progressing from Data Overload to Leveraging Data for Decision-Making

• Developing the Maintenance Workforce of the Future

• Implementing Strategies for Maintenance Workforce Health and Well-Being

• Overlooking and Underappreciating the Reliability Engineer

• Securing Support and Budget for Asset Management Initiatives

• Aligning Your Asset Strategy with Your Company Strategy

• Delivering Value through Predictive Analytics Tools

• EDI and the Promotion of Diversity and Inclusion in Engineering

• Current Workforce Skills Gap and Technical Training

• Capturing, Governing and Visualising Data

• Operational Readiness

• Supply Chain Disruptions and the Impact on Maintenance

• Implementing End-to-End Asset Management Digitization

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Attending Industries by % Renewables & Environment Material Handling & Storage Marine & Ports Public Sector Aviation & Defence Manufacturing & Processing Infrastructure & Construction Facilities Management Rail & Transport Oil & Gas Power & Water Utilities Mining, Metals & Mineral Processing Attending Decision-Makers by % 900+ Attendees Lead Capture Sponsor Innovation Theatre Sponsor Thought Leadership 23 Tech & Product Demos Presented 29 Sessions Presented 17 Attendees per Demo (avg.) 56 Attendees per Session (avg.) 68 Leads per Expo Sponsor (avg.) 90+ Speakers 40+ Sponsors 2 4 4 5 6 6 7 7 11 12 15 21 Heads of Asset Management & Senior Leadership Heads of Asset: Intelligence or Data or Strategy or Performance Maintenance Managers, Engineering Managers & Superintendents Specialist Leads: Shutdown, Planning, Reliability, Data, etc. Reliability Engineers, Maintenance Engineers & Supervisors Planners, Operators & Technicians 26 23 23 18 8 2 2023 Live Events: Conference & Summit Key Numbers 3
Monthly Masterclasses Mainstream Community 10 Monthly Masterclasses 600+ Community Platform Members 19,700+ MAINSTREAM Customer Records
Masterclass Attendees (avg.)
Research Reports
Roundtables 8 Customer Roundtables 1000+ Upstream Fortnightly Newsletter Subscribers 400+ Reliability Hero Podcast Downloads 124 Roundtable attendees 2023 Lead Generation & Digital Services Key Numbers 4
Lead Generation
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2
148 Leads per Research Report Sponsor (avg.)

Who attends* Mainstream?

Adelaide Brighton, AGL Energy, AGL Loy Yang, Amazon, ANSTO, APA Group, Aquip Systems, Archer Group Consulting, ARMS Reliability, Arrow Energy, Asset Maintenance Group, Asset Performance Solutions (APS), Asset Schools, Assetivity, Aurecon Australia, Aurizon Holdings, Aurora Offshore Engineering, Australia Post, Australian Gas Infrastructure Group, Babcock Australasia, BAE Systems Australia, Baker Hughes, Barwon Water, BE Campbell, Beach Energy, Bega Cheese, Bendelta, BetterAIM, BHP Iron Ore, BlastOne International, BlueScope Building Components, BlueScope Steel, BPD Zenith (AUST), Brightly Software Australia, Bureau Veritas Australia, Capgemini Australia, CBH Group, Citic Pacific Mining Management, Clarita Solutions, Cloonmore, Coates Hire Operations, Complete Asset Management Solutions, Contact Energy, Continuum AI, Converge International, CopperLeaf Technologies, COSOL, Covalent Lithium, Covaris, CS Energy, CSBP, Curtin University, Cyient, Dalrymple Bay Coal Terminal, Darwin Port Corporation, Dassault Systemes, Datch Systems, Decoda, Defence – CASG, Deloitte Australia, Department of Defence Australia, Domaine Chandon, Duratec Australia, Eaglevale Engineering and Management Solutions, Ego Pharmaceuticals, Endeavour Energy (NSW), Energy Queensland, EnergyAustralia, Enerven Energy Infrastructure, Enterprise Improvement Solutions, Fisher & Paykel Healthcare, Fluent Commerce, Fluke Corporation, Fortescue Metals Group, Foundation Civil & Mining, Fremantle Ports, Genesis Energy, GHD Advisory, Gibbs & Cox Australia, Gladstone Area Water Board, Gladstone Ports Corporation, Gladstone Regional Council, Glencore, Gold Fields Australia, Goldfields Equipment, GrainCorp, GreaseBoss, GVS Reliability Products, GWMWater, Hexagon Metrology, Hexagon PPM, Hunter Water Corporation, I&E Systems, IBM Aust/NZ, Icon Water, IFS Australia, Information Quality, Innovapptive, INPEX Operations Australia, K1 Save Energy, KPMG Australia, La Trobe University, Laminex Australia, LYB Operations & Maintenance, Lyttelton Port Company, Macedon Ranges Shire Council, Machinemonitor, MacMahon Holdings, Maincomz, Mana Consulting New Zealand, MaxGrip, Melbourne Airport, Melbourne Water Corporation, Meshed IoT, Metro North Hospital and Health Service, Metro Trains Melbourne, Mid West Ports Authority, Minset, Missing Link Supply Solutions, Monash University, MyPass Global Australia, New Zealand Steel, Newmont Goldcorp Australia, Newmont Mining Corporation, Nova Energy Consulting, Obzervr, Oji Fibre Solutions (Aust), OnPlan Technologies, Opal Australian Paper, Orica Australia, OZ Minerals, Patrick Terminals, Pilbara Ports Authority, PM Eleven, Power and Water Corporation, Powerlink Queensland, Predge AB, Prometheus Group, Prospecta Software Australia, Public Transport Authority of WA, Qantas Airways, Queensland Alumina, Queensland Nitrates, Queensland Sugar, Razor Labs, RedEye Apps, Reduxo, Rio Tinto Iron Ore, Rizing – a Wipro Company, RMIT University, Rockfield Technologies Australia, Roy Hill, Royal Australian Navy, Royal Botanic Gardens and Domain Trust, RPMGlobal Holdings, Santos, SAP Australia, Saputo Dairy Australia, Scope Systems, SECORA Consulting Australasia, Shivaan Asset Management, Signavio, SNC – Lavalin Australia, Snowy Hydro, South32, Southern Ports, Spotless Group (A Downer Company), SunWater Limited, Swinburne University of Technology, Sydney Water Corporation, Synergy Group Australia, Talison Lithium, TasNetworks, TasWater, Telstra Corporation, Territory Generation, The Aladon Network, The Perth Mint, The University of Melbourne, The University of Newcastle, The University of Queensland, Thermalign, Tianqi Lithium Energy Australia, Tomago Aluminium Company, Transdev Australasia, TransGrid, UGL Pty, Unitywater, V/Line Corporation, V/Line Passenger, Valmet, Verbrec, Virgin Australia Regional Airlines, Viva Energy Australia, VROC Artificial Intelligence, Water Corporation of WA, WEL Networks, Wesfarmers Chemicals, Energy & Fertilisers, Wesfarmers Kleenheat Gas, West Coast Eagles, Western Power, WesTrac, Windlab, Wipro Technologies Australia, Wood Australia, Work Management Solutions, Z Energy NZ, Zinfra Group

* Mainstream attendees in 2023

Who sponsors Mainstream?

Mainstream Sponsors 2023

A Platform

for lead generation, networking, thought leadership & brand awareness

“MAINSTREAM is the best Asset Management and Reliability Conference in the world.”

Drew Troyer CRE, MBA, CMRP and Renowned Reliability Thought Leader

“I know the mechanics of what you guys do, but there is a spark in your how that is just impossible to bolt down.”

John Dwyer Solution Architect, Rizing EAM

“Just when I think it can’t be better… MAINSTREAM goes to the next level”

David Kramer Head of Asset Management and Reliability Engineering, Downer

Why Partner?

By partnering with MAINSTREAM, you will join the region’s largest, most progressive community of maintenance, reliability, and asset management professionals.

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Brand Awareness Networking Thought Leadership Lead Generation
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One-day Summit

20 March 2024

Perth
Live Events 10

Premier Partner

Limited to four

$15,000 +GST plus passes

(see page 17)

Note:

Furniture, AV, artwork, and graphics are an additional cost

• One customer case study delivered jointly by you and your customer (subject to committee approval and meeting abstract submission deadline)

• Product / solution demo session in the Innovation Theatre delivered by your team and / or your customer

• Facilitate a pre-conference virtual think tank

• 3m x 2m floor space including lighting and power on show floor

• Logo in prominent position on website

• Logo and profile on event app

• Sponsor app to collect attendee details by QR code through a personal smart device

• 12 month profile listing in the MAINSTREAM Community Partner Directory

20 March 2024 MAINSTREAM Summit 11

Digital Engagement Partner

$10,000 +GST plus passes

(see page 17)

Note:

Furniture, AV, artwork, and graphics are an additional cost

• Sponsorship of the event app provides a unique opportunity to showcase your brand directly to the audience, allowing for a highly visible and engaging experience and presence throughout the event. App promotion includes:

– Sponsor logo to appear on the main menu page

– Sponsor logo to appear on the agenda page

– Two push notifications per day

• 3m x 2m floor space including lighting and power

• Product/solution demo session in the Innovation Theatre delivered by your team and/or your customer

• Logo on website

• Logo and profile on event app

• Sponsor app to collect attendee details by QR code through a personal smart device

• One customer case study jointly delivered by you and your customer (subject to committee approval and meeting abstract submission deadline)

• 12 month profile listing in the MAINSTREAM Community Partner Directory

20 March 2024 MAINSTREAM Summit 12

Knowledge Partner

$10,000 +GST plus passes

(see page 17)

Note:

Furniture, AV, artwork, and graphics are an additional cost

Knowledge Corner is the designated Q&A area on the show floor for speakers to connect with delegates after each session. Throughout the event, Knowledge Corner hosts debate and interaction between speakers, delegates, and partners.

• Naming rights to the Knowledge Corner

• 3m x 2m floor space, including furniture, lighting and power

• Moderators will continuously refer to the “Your Company” Knowledge Corner as the place to go to for Q&A with speakers at the end of each session

• At conference opening, Mainstream will inform the audience about the “Your Company” Knowledge Corner and its purpose

• Logo on website

• Logo and profile on event app

• Sponsor app to collect attendee details by QR code through a personal smart device

• One town hall session delivered by you or a customer (subject to committee approval and meeting abstract submission deadline

20 March 2024 MAINSTREAM Summit 13

Interaction Partner

$10,000 +GST plus passes

(see page 17)

Note:

Furniture, AV, artwork, and graphics are an additional cost

• 4m x 2m floor space including lighting, power, espresso bar and white flooring. The espresso bar is built within your floor space and includes a designated barista.

• Product/solution demo session in the Innovation Theatre delivered by your team and/or your customer

• Logo on website

• Logo and profile on event app

• Sponsor app to collect attendee details by QR code through a personal smart device

• One customer case study jointly delivered by you and your customer (subject to committee approval and meeting abstract submission deadline)

• 12 month profile listing in the MAINSTREAM Community Partner Directory

Collaboration Partner

$5,000 +GST plus passes

(see page 17)

Note:

Furniture, AV, artwork, and graphics are an additional cost

• 2m x 2m floor space including lighting and power

• Logo on website

• Logo and profile on event app

• Sponsor app to collect attendee details by QR code through a personal smart device

• 12 month profile listing in the MAINSTREAM Community Partner Directory

20 March 2024 MAINSTREAM Summit 14
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Brand Add- Ons

Let’s bring your brand into the spotlight

Many partners take up the add-on opportunity to extend their sponsorship investment. From registration kiosks to lanyards, and the mobile phone charge zone to the DJ, we have a plethora of add-on opportunities for further brand exposure to the Mainstream community.

Networking Party

Laptop sleeve – for all attendees

Badge Lanyards – for all attendees

Mainstream Team Uniform – 15 people

Charge Zone – on show floor

Registration Kiosks – in registration area

Catch box Microphone – in mainstage

$10,000 +GST

$10,000 +GST

$5,000 +GST

$5,000 +GST

$5,000 +GST

$5,000 +GST

$5,000 +GST

20 March 2024 MAINSTREAM Summit 16

Summit Passes

$950 +GST per pass

Passes include entry to Mainstream, the Solutions Showcase, lunch, refreshments, and any published networking functions.

Plus: access to all content and of course, access to a thriving, tuned in community of like-minded people interested in innovation, education, and inspiration.

Note: All team members (including speakers and chairperson if applicable) are required to be included in the number of passes purchased.

20 March 2024 MAINSTREAM Summit 17

7–8 August 2024

Melbourne
Live Events 18
Two-day Conference

Diamond Partner

Exclusive

$45,000 +GST plus passes

(see page 30)

Note:

Furniture, AV, artwork, and graphics are an additional cost

• High visibility and subtle exposure via leading role as Keynote Chairperson –opportunity to open Mainstream, welcome the community and introduce the keynote speakers

• One customer case study delivered jointly by you and your customer (subject to committee approval and meeting abstract submission deadline)

• Product/solution demo session in the Innovation Theatre delivered by your team and/or your customer

• Lead and facilitate a customer town-hall discussion or a workshop

• 8m x 3m floor space including lighting and power on show floor

• Logo in prominent position on website

• Logo and profile on event app

• Diamond Partner recognition on plenary room digital screens

• Keynote seat-drop at Mainstream opening (collateral provided by sponsor)

• Sponsor app to collect attendee details by QR code through a personal smart device

• VIP Welcome Party: co-host a one-hour welcome drinks and canapés on the eve of the conference for speakers and advisory team (est. 50+ VIPs)

• One 1.2m x 1.2m carpet graphic positioned at the entrance to the show floor for optimal exposure thanking and profiling the Diamond Partner

• MAINSTREAM will pre-arrange three qualified customer meetings

• 12 month profile listing in the MAINSTREAM Community Partner Directory

7–8 August 2024 MAINSTREAM Conference 19

Premier Partner

Limited to five

$27,500 +GST plus passes

(see page 30)

Note: Furniture, AV, artwork, and graphics are an additional cost

• High visibility and subtle exposure via leading role as track chair

• One customer case study delivered jointly by you and your customer (subject to committee approval and meeting abstract submission deadline)

• Product/solution demo session in the Innovation Theatre delivered by your team and/or your customer

• 4m x 2m floor space including lighting and power on show floor

• Logo in prominent position on website

• Logo and profile on event app

• Sponsor app to collect attendee details by QR code through a personal smart device

• One 1.2m x 1.2m carpet graphic positioned at the entrance to the show floor for optimal exposure thanking and profiling the Premier Partners

• 12 month profile listing in the MAINSTREAM Community Partner Directory

7–8 August 2024 MAINSTREAM Conference 20

Digital Engagement Partner

(see page 30)

Note: Furniture, AV, artwork, and graphics are an additional cost

• Sponsorship of the event app provides a unique opportunity to showcase your brand directly to the audience, allowing for a highly visible and engaging experience and presence throughout the event. App promotion includes:

– Sponsor logo to appear on the main menu page

– Sponsor logo to appear on the agenda page

– Two push notifications per day

• 3m x 2m floor space including lighting and power

• Product/solution demo session in the Innovation Theatre delivered by your team and/or your customer

• Logo on website

• Logo and profile on event app

• Sponsor app to collect attendee details by QR code through a personal smart device

• 12 month profile listing in the MAINSTREAM Community Partner Directory Exclusive $25,000 +GST plus passes

• One customer case study jointly delivered by you and your customer (subject to committee approval and meeting abstract submission deadline)

7–8 August 2024 MAINSTREAM Conference 21

Community Partner

Limited to ten $12,000 +GST plus passes

(see page 30)

Note:

Furniture, AV, artwork, and graphics are an additional cost

• One customer case study delivered by your customer (subject to committee approval and meeting abstract submission deadline)

• Product/solution demo session in the Innovation Theatre delivered by your team and/or your customer

• 3m x 2m floor space including lighting and power

• Logo on website

• Logo and profile on event app

• One 1.2m x 1.2m carpet graphic positioned at the entrance to the show floor for optimal exposure thanking and profiling the Community Partners

• Sponsor app to collect attendee details by QR code through a personal smart device

• 12 month profile listing in the MAINSTREAM Community Partner Directory

7–8 August 2024 MAINSTREAM Conference 22

Interaction Partner

Limited to two

$25,000 +GST plus passes

(see page 30)

Note:

Furniture, AV, artwork, and graphics are an additional cost

• 4m x 2m floor space including lighting, power, espresso bar and white flooring. The espresso bar is built within your floor space and includes a designated barista.

• Product/solution demo session in the Innovation Theatre delivered by your team and/or your customer

• Logo on website

• Logo and profile on event app

• Sponsor app to collect attendee details by QR code through a personal smart device

• One customer case study jointly delivered by you and your customer (subject to committee approval and meeting abstract submission deadline)

• 12 month profile listing in the MAINSTREAM Community Partner Directory

Collaboration Partner

$6,500 +GST plus passes

(see page 30)

Note:

Furniture, AV, artwork, and graphics are an additional cost

• 2m x 2m floor space including lighting and power

• Logo on website

• Logo and profile on event app

• Sponsor app to collect attendee details by QR code through a personal smart device

• 12 month profile listing in the MAINSTREAM Community Partner Directory

7–8 August 2024 MAINSTREAM Conference 23
24

Expansion Packages

There are three additional areas available to sponsors in and around MAINSTREAM. All three are designed for expanding your thought leadership, content, and knowledge.

25 7–8 August 2024 MAINSTREAM Conference

Education Pavilion

$25,000 +GST plus passes

(see page 30)

Note:

Preference given to Diamond, Premier, Digital Engagement, Interaction, Community and Collaboration Partners

The Education Pavilion is an exclusive room for one Partner to offer masterclasses, tutorials, or interactive discussions throughout the duration of the event.

• Naming rights to the Education Pavilion

• All content is included and published as part of the agenda on the Mainstream website, PDF, and event app

• Exclusive use for duration of event

• AV included

• Logo on Mainstream website

• Logo and profile on event app

• Sponsor app to collect attendee details by QR code through a personal smart device

01 7–8 August 2024 MAINSTREAM Conference 26

Knowledge Partner

Exclusive

$25,000 +GST plus passes (see page 30)

Knowledge Corner is the designated Q&A area on the show floor for speakers to connect with delegates after each session. Throughout the event, Knowledge Corner hosts debate and interaction between speakers, delegates, and partners.

• Naming rights to the Knowledge Corner

• 4m x 2m floor space, including furniture, lighting and power

• Moderators will continuously refer to the “Your Company” Knowledge Corner as the place to go to for Q&A with speakers at the end of each session

• At conference opening, Mainstream will inform the audience about the “Your Company” Knowledge Corner and its purpose

• Logo on website

• Logo and profile on event app

• Sponsor app to collect attendee details by QR code through a personal smart device

02 7–8 August 2024 MAINSTREAM Conference 27

Start Up Alley

$3,000 +GST

(includes 1 full pass)

Start-Up Alley is a row of 1m kiosks, separate to the show floor, positioned along the walkway between the mainstage and the show floor. It provides all partners with another opportunity to showcase emerging technology and apps.

To qualify to invest at Start-Up Alley, your company is either:

• A Diamond, Premier, Digital Engagement, Interaction, Community or Collaboration Partner at Mainstream

• A start-up company, less than 2 years old

• A start-up company, less than 3 years old, with two employees or less

03 7–8 August 2024 MAINSTREAM Conference 28

Brand Add- Ons

Let’s bring your brand into the spotlight

Many partners take up the add-on opportunity to extend their sponsorship investment. From registration kiosks to lanyards, and the mobile phone charge zone to the DJ, we have a plethora of add-on opportunities for further brand exposure to the Mainstream community.

Networking Party

Laptop sleeve – for all attendees

DJ Station – at registration

Badge Lanyards – for all attendees

Mainstream Team Uniform – 20 people

Charge Zone – on show floor

Branded Seat Covers – in plenary room on all chairs

Registration Kiosks – in registration area

Catch box Microphone – in mainstage

$15,000 +GST

$10,000 +GST

$7,500 +GST

$7,500 +GST

$7,500 +GST

$7,500 +GST

$7,500 +GST

$7,500 +GST

$5,000 +GST

7–8 August 2024 MAINSTREAM Conference 29

Conference Passes

You can select as many passes as you’d like. The more you buy, the better the value!

Passes include entry to Mainstream, the solutions showcase, lunches, refreshments, and any published networking functions. Plus: access to all content and of course, access to a thriving, tuned in community of like-minded people interested in innovation, education, and inspiration.

Note: All team members (including speakers and chairperson if applicable) are required to be included in the number of passes purchased. These rates are valid at contract stage only. Any passes purchased after the contract is signed will be available at the partner rate of $2500 +GST per pass.

7–8 August 2024 MAINSTREAM Conference 30
Passes Rate per pass Investment 1 2,500 +GST 2,500 +GST 2 2,250 +GST 4,500 +GST 3 2,000 +GST 6,000 +GST 4 1,750 +GST 7,000 +GST 5 1,500 +GST 7,500 +GST 6 1,400 +GST 8,400 +GST 7 1,300 +GST 9,100 +GST 8 1,200 +GST 9,600 +GST 9 1,100 +GST 9,900 +GST 10+ 1,000 +GST 10,000 +GST

Lead Generation & Digital Services

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Webinars Bespoke
Research and Sentiment Reports
Partnerships

Research & Sentiment Reports

Limited to three partners per report (exclusivity per category)

$12,500 +GST

MAINSTREAM report schedule:

Q1: The Impact of Decarbonisation on Asset and Maintenance Managers

Q2: The State of Asset Management in ANZ

Q3: The Industrial Digital Transformation Report

Q4: The State of Asset Management in West Australia

Each quarter we release research that presents a finger-on-the-pulse view for the MAINSTREAM community. Insights in this report are based on extensive research across Australia and New Zealand through a combination of round table discussions, one-on-one in-depth interviews, and broader online surveys.

The research explores the views, insights, and regimes around innovation and investment plans. Sponsoring a Community Innovation Report includes:

• Leads generated (GDPR compliant) from downloads

• Full page colour advert/branding in the research report (approx. 30-page report) which is distributed to all customers and partners (3,500–20,000 people)

• Logo on the front cover of the report

• White-labelled version of the report with your logo only and a perpetual license for ongoing marketing use and promotion

2024 MAINSTREAM Lead Generation & Digital Services 32

Webinars

Limited to two per quarter

$15,000 +GST

• Content curated by Mainstream around the nexus of customer challenges and sponsor solutions

• Hosting the webinar – your expert hosts and moderates the webinar alongside our speaker/thought leader

• Branding – the invitation, registration landing page and the webinar platform

• Supporting resources – white paper, blog, and article dissemination to the attendees

• Host the ongoing chat environment that will be set up for you to continue to engage with the attendees

• Access to participant data – attendees, people who registered but didn’t show up, and attendees who left the webinar early (subject to GDPR reference in terms and conditions)

• Provide follow-up in Mainstream’s thank you email to webinar attendees

• Ongoing marketing asset for sponsor

2024 MAINSTREAM Lead Generation & Digital Services 33

Bespoke Partnerships

MAINSTREAM combines the best of a digital agency with that of an established publisher to tell your brand’s story. Join forces with our talented writers, designers, producers, and video editors to create authentic multichannel campaigns. Whether it’s a podcast series, multimedia campaigns, videos, or sub-branded content, we use the latest technology and digital content tools.

Be part of the community. Leave your mark on 20,000+ of Australia’s and New Zealand’s (and soon, global) leaders. Deliver your message to engaged audiences. Put your stamp on thought leadership and content. Spark brave and meaningful conversations. By partnering with MAINSTREAM, you will join the region’s largest, most progressive community of maintenance, reliability, and asset management professionals.

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2024 MAINSTREAM Lead Generation & Digital Services
Guy Freebody DIRECTOR OF PARTNERSHIPS guy.freebody@theeventfulgroup.com + 61 433 755 653 MAINSTREAM provides an unmatched opportunity for your brand Download Get a copy of our latest research report Join Us Become a member of our Community Platform Watch Check out the MAINSTREAM Conference 2023 post-show movie

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