Wilbanks and Sikes TAA Listing Packet

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A·GEN·CY

NOUN

: A THING OR PERSON THAT ACTS TO PRODUCE A PARTICULAR RESULT : THE CAPACITY, CONDITION, OR STATE OF ACTING OR OF EXERTING POWER

EDDIE WILBANKS

PROFESSIONAL BACKGROUND

Began his real estate career in 2013 after working as a residential mortgage loan officer.

Experience on the buy and sell side of more than $300 million in real estate transactions

Drawn to real estate through his mortgage background and a genuine passion for helping clients achieve homeownership and find properties that fit their lifestyle

AREAS OF EXPERTISE

Eddie’s strengths naturally align with properties connected to the outdoors and recreation, including:

Golf course communities

Waterfront homes

Farm and ranch properties

Recreational and lifestyle-focused land

LOCAL INSIGHT

As a native Texan born in Dallas and now residing south of Fort Worth, Eddie offers a comprehensive understanding of the DFW Metroplex and the surrounding counties His knowledge of both suburban and rural markets allows him to guide clients across a wide range of property types Scan

MEEETYOURAGENT

A proud Texan with roots in both DFW and East Texas, Melissa brings warmth, professionalism, and a client-first mindset to every real estate experience

PROFESSIONAL HIGHLIGHTS

Background in customer service and community involvement, giving her a strong foundation of trust, communication, and follow-through

Known for her attention to detail and genuine care for each client

Passionate about guiding first-time buyers and families making the process clear, calm, and enjoyable.

Dedicated to creating a smooth, stress-free transition, so clients can focus on the excitement of finding their home

WHAT INSPIRES HER

Helping others achieve one of life’s biggest milestones: homeownership

Building relationships that last beyond the transaction

MELISSA SIKES

Scan to get in touch on what options are available for your home!

LIFE OUTSIDE REAL ESTATE

Enjoys spending time outdoors with family. Loves traveling and supporting her daughter at sporting events.

At home, she relaxes with her two dogs, Forrest and Wrigley.

5024 BRYCE AVENUE

$2,850,000 | Fort Worth

4937 MIDWAY RD

|

| Southlake S FM 1187

| Aledo

412 PENINSULA COURT

| Granbury

AS SEEN IN

MEET THE EXECUTIVE TEAM

With over 50 years of combined professional and leadership experience, our executive team works hand in hand with our agents providing all the resources, guidance, and team support to serve our clients to the utmost level

+ TRANSACTIONS

THE EXPERIENCE YOU DESERVE

LOCAL EXPERTISE

We live, work, and thrive in your community, giving us the insight to showcase your home's unique charm and connect with buyers who will truly appreciate it.

STRONG NETWORK

It's not just about what you know; it's who you know. Our vast network connects your property with serious buyers quickly, often sparking competitive offers.

EXTENSIVE KNOWLEDGE

Years of experience guide you through pricing, negotiations, and legalities for a smooth, informed sale.

TOP-NOTCH MARKETING

With professional photography, immersive virtual tours, and precision-targeted advertising, we make sure your home captivates the right buyers and stands out in a competitive market.

STREAMLINED PROCESS

Our tech-driven, hassle-free approach simplifies communication, paperwork, and the overall process.

PREPARATION + PRESENTATION

MAKING YOUR HOME SHINE:

Preparing your property for the market begins with a strategic, well-planned make-ready process to ensure it stands out and achieves the highest return on investment. We are your guide in executing essential updates and thoughtful enhancements to showcase your home's full potential Once perfected, we partner with leading design experts to craft a tailored staging strategy that highlights its best features and captivates buyers

WHY STAGING MATTERS:

Whether your home is furnished or vacant, fine tuning the presentation through staging is nearly always recommended. Through skillful staging, we address objections, highlight your home's distinctive focal points and features, and create an environment that allows potential buyers to envision themselves in the property, fostering a deeper connection and increasing its overall desirability. In today's digital era, where 90% of buyers kick off their home search online (Cite: National Association of Realtors), staging is one of the most critical pieces in creating a positive impression. Noteworthy fact: According to the International Association of Home Staging Professionals, staged homes sell for 17% more on average compared to non-staged properties and spend 40% less time on the market

FIRST IMPRESSIONS:

In today’s competitive market, capturing a buyer’s attention immediately is essential Research shows that buyers form an opinion about a property in just 7-10 seconds, often based on online photos or their first view of the home With 97% of buyers starting their search online, capturing their attention immediately is crucial A home that stands out with eye-catching presentation is more likely to attract showings, create competition, and ultimately sell faster and for top dollar

STRATEGIC PRICING

A property attracts the most interest in its first few weeks on the market, making it essential to set the right price to capture buyers' attention and optimize its market positioning.

Our pricing strategy is an artful balance an attainable number that maximizes your return within the timeline aligned with your goals. It's about finding the perfect medley that ensures your property is not just listed but positioned for a success sale from day one.

When pricing your property, precision is paramount from the start We invest in extensive research and market data analysis, viewing your property through both the discerning lens of an appraiser and our target buyers’ eyes

What sets us apart is not just setting the right price but having the ability to clearly explain and justify it to potential buyers, instilling confidence in your property's value

SHOWCASING YOUR PROPERTY

PHOTOGRAPHY

We collaborate with the finest photographers and digital media experts in DFW, guaranteeing unparalleled quality in every image captured.

LISTING PAGE ON THE ASHTON AGENCY WEBSITE

The active listing page on The Ashton Agency website serves as the digital gateway to your property. This dedicated space is not just a virtual representation but a catalyst for broader syndication and heightened visibility

EMAIL MARKETING

Direct email campaigns stand out as a potent tool, meticulously crafted to reach real estate professionals, valued clients, and an expansive network of potential buyers Direct emails allow us to tailor our message and be property specific

SHOWCASING YOUR PROPERTY

SOCIAL MEDIA MARKETING

In the realm of real estate marketing, social media wields a transformative impact. We leverage creativity to craft visually compelling content, implementing strategic campaigns tailored to specific target audiences Platforms like Instagram and Facebook become dynamic canvases, allowing us to showcase each property uniquely and engage with a precisely defined audience

ELEVATING ELEGANCE WITH LUXURY PROPERTY SIGNAGE

A well-designed and prominent placed luxury sign will be the first touchpoint for potential buyers. The Ashton Agency sign is welcoming and conveys a sense of grandeur, setting the tone for the excellence that awaits

EXTENSIVE NETWORK AND GLOBAL REACH

At The Ashton Agency, we operate as a unified team, not just a collection of individual agents. Our collaborative approach sets us apart from most brokerages, where agents often work in isolation By combining our collective network of industry professionals, clients, and potential buyers, we maximize exposure for your property. This team-driven effort ensures that your home is marketed through multiple channels, reaching a broad audience and increasing the likelihood of a faster, more profitable sale

A SEAMLESS SALES JOURNEY

As your property ventures into the contract phase, it might feel like a whirlwind of activity, but rest assured, our dedication to a seamless process is unwavering Here's what you can expect:

BUYER VETTING: Upon receiving an offer, our first step is to vet the buyers, understand their goals and have a clear understanding of their ability to close

TRANSPARENT REVIEW: We don't just present the offer; we delve into a thorough explanation and review of its terms. We are here to advise and guide so you can make a sound decision

TAILORED STRATEGY AND NEGOTIATIONS: Every offer is unique, and so are your goals We select a strategy that aligns perfectly with your objectives, whether it involves acceptance, strategic counteroffers, or a decision to decline an offer.

CONTRACT EXECUTION: Once we've reached an agreement with the buyer, we guide you through the execution of the contract, addressing every detail and ensuring you are introduced to all team members including the title company This is where our commitment to open, clear communication comes to the forefront.

THE ROAD TO CLOSING: From inspections to appraisals and everything in between, we are here to guide you through every step, making the process straightforward and ensuring a smooth transition to the next proud owner of your property 01 02 03 04 05

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Wilbanks and Sikes TAA Listing Packet by theashtonagency - Issuu