The Agency Hilton Head

MORE OF THE SAME IS NEVER AN OPTION

MEET THE AGENCY

EVERYTHING

IS BETTER IN RED

LET US SHOW YOU WHY

We use our boutique approach, creative marketing, cutting-edge technology and unforgettable client service experience to place the world at your front door.

Unlike traditional brokerages, The Agency fosters a culture of collaboration. Behind each one of our agents is the knowledge and resources of an entire global team. By working together, we can offer our clients better representation and a true competitive edge.

After all, more of the same is never an option.

REAL ESTATE WITH REAL NUMBERS

$60B in Global Sales

$9.4M

Average Annual Sales Volume per Agent

$1.92M

Average Sales Price

TOP LUXURY BROKERAGE

Inman’s Golden I Awards

7 YEARS

Inc. 5000 Fastest-Growing Private Companies

4 YEARS

Financial Times: One of The Americas’ Fastest Growing Companies

#1

Among RealTrends Top 50 Firms in Average Sales Price by Sides at $2.5M

#18

RealTrends 500 List of Top Residential Brokerages

115+ OFFICES 12+ COUNTRIES

1 CONNECTED COMMUNITY

Canada United States Mexico Carribean Europe

A MESSAGE FROM OUR LEADERS

To us, real estate isn’t just business. It’s personal. We can talk about the market conditions, the statistics and the technology all day long. And yes, we have that down to a science. But we want to talk about what really matters.

When it comes down to it, real estate is and always will be a very personal experience. Each property tells a story. It’s a real estate agent’s job to take that story and bring it to life. To find the buyer ready to craft the next chapter. Real estate is about people serving people. That connection will never, and should never, disappear. You wouldn’t open your front door to just anyone, would you?

Neither would we.

Welcome to The Agency. Make yourself at home.

MAURICIO UMANSKY Founder & CEO

RAINY HAKE AUSTIN President

BILLY ROSE Founder & Chief Culture Officer

DAVID WALKER Founder & Chief Strategic Officer

PHILIP LANG Founder & Chief Business Officer

02 BUYER TARGETING

CONNECTING PEOPLE THROUGH TECHNOLOGY

Real estate can be wild, so why not enjoy the ride?

We use our proprietary technology platform to inspire human connection, ease the transaction process and support our clients every step of the way. We use the data we capture and the people we reach to sell your home efficiently and for top dollar.

It can be that simple.

A PEEK BEHIND THE TECH CURTAIN

Our biggest collaborative tool is our fully-integrated CRM which allows our internal, global network to communicate, promote listings and source more qualified buyers.

Our CRM provides data-driven input to predict who is most likely to buy and empowers our agents on your behalf.

The ultimate goal: more exposure and swifter sales.

FINDING YOUR BUYER

Lead Generation

We don’t wait for buyers to come to us. We go to them. A primary focus of our technology is to capture and vet prospective buyers for our listings. We identify leads from multiple sources and use data-driven insight to determine who is qualified to buy and when.

Wealth Mapping

It’s all about who we know. The Agency’s wealth intelligence software discovers buyers based on a property’s attributes. Our agents can search by location, hobbies, interests, business alliances—virtually anything it takes to target prime clientele. It then provides multiple ways to connect with those buyers. Tech with a human connection. The way of the future.

A GLOBAL BRAND PLATFORM

Real estate marketing is all about the digital footprint. That happens to be our specialty. TheAgencyRE.com has over 4.3M website views per year. Savvy buyers from all over the world can easily shop our listings and connect with our team from the comfort of their computer. The world at your fingertips.

Effortlessly global, just as we promised.

REFERRAL NETWORK

Relocation Department

The Agency’s in-house Relocation Department captures leads for our listings from all over the world. They nurture relationships with global companies and brokers to find prospective buyers. And when our clients are relocating, they ensure The Agency brand of turnkey, concierge service wherever life may take you. In short, you now have someone in your corner, in every corner of the world.

03 AT YOUR SERVICE

FOR US, LUXURY ISN’T A PRICE

It’s an experience. And we’ve rekindled the art of white-glove service at every price point.

Anticipating our clients’ needs and going the extra mile is just our standard. Our agents strive to surprise and delight. They handle every detail of the transaction to ensure a smooth, seamless transition. Yes, it’s possible.

Our strategy is simple: Everyone gets the red carpet treatment.

Advertising

Our method: Tell a story and make it memorable. Whether digital or print advertising, our campaigns provide maximum exposure and ensure our listings stand out from the crowd. Fitting in was never our style.

Digital Campaigns

Targeted, thoughtful, strategic. We use powerful analytics and data science to guide our digital campaigns and ensure we reach the right buyers at the right time. Today’s buyers are the most knowledgeable and tech-savvy in history. Your brokerage and your agent should be too.

No two properties are alike, and each has a story to tell.

Property Branding & Marketing

The Agency’s award-winning creative and content team is made up of copywriters, graphic designers and digital strategists, who are experts in crafting those stories visually and narratively. They curate compelling print and digital campaigns to ensure a property’s performance is maximized for sale. Masterful design and powerful storytelling—all in a day’s work.

IN THE PRESS

Media Hits That Translate to Sales Activity

OVER 2,000 HUNDREDS

Press Placements Annually

of articles in The Wall Street Journal, The New York Times, Los Angeles Times, Architectural Digest, Robb Report, Mansion Global, San Francisco Chronicle, and more

Editorial Coverage that Equates to Hundreds of Millions in Advertising Dollars

Los Angeles, New York & Miami-Based Team

PUBLIC RELATIONS

The power of the media is in the palm of our hands. Our in-house, bi-coastal Public Relations team keeps everyone talking about The Agency and our properties. They hold longstanding relationships with some of the world’s most influential journalists, influencers, and tastemakers. They ensure we’re always part of the conversation.

SOCIAL MEDIA

Social media has evolved into a driving force of global real estate sales. It’s no longer just about posting photos of a listing. It’s about creating unique content that engages with all audiences across all platforms.

Our dedicated social media strategists study trends and algorithms to enhance content performance and drive our digital strategy.

Our secrets are your secrets.

The Agency Remains one of the World’s Most-Followed Brokerages on Social Media.

Top Social Stats for 2023 OUR FOLLOWING

462K FOLLOWERS and 1M IMPRESSIONS on Instagram @theagencyre

Total Impressions 64.4M

Properties Sold Through Our Instagram Account 10

49.4K

Followers On Threads

109K

Subscribers On YouTube

13.9K

Followers On X

42K

Followers On Facebook

24K

Followers On LinkedIn

44.2K

Followers On Tik Tok

Brand Partnerships

The Agency partners with luxury brands to offer strategic opportunities that garner measurable results. We present our clients with partnership opportunities, from intimate private events to VIP launches and event sponsorships, to ensure maximum exposure among targeted potential buyers.

Philanthropy

When we give, you give. Our agents come together in every market to advocate for their communities. They support a wide range of charitable organizations to make a difference on a local and global scale. The Agency’s official charity partner Giveback Homes is committed to creating social change by building homes for families around the world. By working with one of our agents, you immediately become part of our community and philanthropic mission.

04 SELLING YOUR PROPERTY

So how do we do it? By making what’s ours, yours. Let’s make some noise.

SELLING YOUR PROPERTY

Marketing Strategy

Custom-tailored and compelling. Our in-house team of designers, copywriters and digital strategists ensure each listing stands apart from the crowd. They weave stories, visually and stylistically, to make a property a work of art.

Public Relations Reach

Our in-house team makes the headlines black, white and red all over. They leverage our reputation in the media to position The Agency prominently in international and local media. Recipients of numerous PR awards, they consistently garner our agents and listings impressive editorial placements in prominent news publications.

Social Media Prominence

Being one of the world’s most-followed residential brokerages certainly has its perks. Our agents leverage our strategy to promote their properties and engage with buyers worldwide. It’s a small world after all.

Growth Strategy

Quality over quantity always. Weekend warriors need not apply. We choose our agents and partners carefully. We seek out like-minded rebels and collaborators, choosing character and culture over suits and ties.