Publishing on 2017

Page 1

2017

UK PROPERTY AND INVESTMENT WEEKLY www.ukpiweekly.com


MENU About Us

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Distribution and Audience

04

Digital Media Platforms

06

Advertising Services

07

PR Activities

08

Strategic Partners

09


About Us "UK Property and Investment Weekly" (UKPIWeekly) is UK's only Chinese publication focusing exclusively on real estate in the investment sector. It aims to serve its global Chinese readers with the latest news and products in Britain' s real estate and financial service industries. The main audience of the publication is corporate executives and high net worth individual Chinese. After rapid growth in recent years, UKPI has become the flagship of Chinese media in UK' s real estate and financial industry.

"UK Property and Investment Weekly" (UKPIWeekly) operates in multiple media platforms, including a weekly publication, a website and several social media channels, such as Tencent Wechat, Sina Weibo and etc. Leveraging on its multi-media platform, UKPI works closely with a wide range of clients such as property developers, real estate agents, law firms, banks and etc to increase their brand awareness and promote their products among targeted audience.

UK Property and Investment Weekly 丨 About Us

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UK PROPERTY AND INVESTMENT WEEKLY


Distribution and Audience "UK Property and Investment Weekly" (UKPIWeekly) circulates around 50,000 copies, covering 21 cities and 80 distribution hubs across the United Kingdom. This includes the Chinese Embassy, Chinese enterprises and representative offices, over 40 three - star and above hotels, over 1,000 industry professionals, banks, and flights between China and Britain and etc.

80

50,000

Hubs

Copies

21

40

Cities UK PROPERTY AND INVESTMENT WEEKLY

1000

UK PROPERTY AND INVESTMENT WEEKLY

04

Distribution and Audience丨UK Property and Investment Weekly

Hotel


The recent statistics show that UKPI weekly newspaper has about 112,000 regular readers; the audience concentrat age range is between 25 and 60 with the majority coming from mainland China originally; On average, the readers spend 16.37 minutes on the newspaper.

Distribution and Audience

16.37

112,000

25~60

80%

Readers

Years Old

HNWI

2.36 p/p

57%

UK Property and Investment Weekly 丨 Distribution and Audience

05

UK PROPERTY AND INVESTMENT WEEKLY


Digital Media Platforms ( "UK Property and Investment Weekly" (UKPIWeekly) operates in multiple digital media platforms including the website and social media such as www.ukpiweekly.com

Tencent Wechat and Sina Weibo.) The website alone has attracted more than 100,000 visits globally. The subscription of UKPIWeekly' s social media platform also has reached 50,000 accounts. The quality content and interactive feature has won UKPI thousands of loyal readers. According to the recent survey, 80% of the readers are high net worth individual Chinese with over 1 million net assets. Among them, 90% plan to invest in properties

Wechat: ukpropertyweekly

and other financial products in the coming years.

Digital Media Platforms Display Ads

@英国房产与投资周报

UK PROPERTY AND INVESTMENT WEEKLY

06

Website

WeChat

Weibo

£1200/w

£1200/pr

£300/pr

* We also provide content production service for advertorial ads. Extra cost will be incurred.

Digital Media Platforms丨UK Property and Investment Weekly


Advertising Services Newspaper Advertising "UK Property and Investment Weekly" (UKPIWeekly) offers a full-range of display ads options from 1/4 page to full page to help client increase their brand awareness in targeted audience.

Digital Media Advertising Services In addition to the print ads, "UK

AD Size

Property and Investment Weekly"

Color Mode CMYK

(UKPIWeekly) also provides

Image Resolution 200dpi

AD Price

Full Page

1/2 Page

1/3 Page

1/4 Page

287mm×420mm

287mm×210mm

287mm×150mm

287mm×105mm

First Page

£2980 / issue

£1980 / issue

£1680 / issue

£1160 / issue

Last Page

£1980 / issue

£1120 / issue

——

——

Inner Page

£1480 / issue

£980 / issue

£720 / issue

£560 / issue

customized digital media solution including email campaigns, website banners, social media promo and etc to help clients achieve their optimized marketing goals.

UK Property and Investment Weekly 丨 Advertising Services

07

UK PROPERTY AND INVESTMENT WEEKLY


PR Activities Marketing planning services "UK Property and Investment Weekly " (UKPIWeekly) works closely with the clients to provide comprehensive media planning services, which include market research, event planning, media placement and etc.

PR / event planning, brand communications "UK Property and Investment Weekly" (UKPIWeekly) provides bespoke event planning services and event sponsorship opportunity. We believe that by working with UKPI is the most effective way for the clients to establish and enhance their brand images among targeted audience.

UK PROPERTY AND INVESTMENT WEEKLY

08

PR Activities丨UK Property and Investment Weekly


Strategic Partners "UK Property and Investment Weekly" (UKPIWeekly) has established partnerships with UK 's top real estate developers, agencies, financial service firms, banks, law firms, government agencies and etc.

UK Property and Investment Weekly 丨 Strategic Partners

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UK PROPERTY AND INVESTMENT WEEKLY


Tel: 0044(0)20 7096 0720 (England) Tel: 0086(0)21 6230 9180-818 (China) Email: info@ukpiweekly.com Website: www.ukpiweekly.com Address: Adam House,7-10 Adam Street, London WC2N 6AA Scan·Follow


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