INDUSTRY PREDICTIONS
The taxi trade, and as a result the Taxi Butler service, relies on solid demand within the Tourism and Leisure industry to generate bookings for drivers and operators throughout the year globally. After a difficult period for everyone associated with the taxi industry, due mainly to the impact of the coronavirus pandemic, there have been early signs of a fast recovery when the industry is free of social restrictions. TaxiPoint asked Will Nash, Director of Marketing at Taxi Butler and Driver Bubble, what his predictions were for 2022 in terms of demand in the taxi sector. Nash said: “I’ve looked at the numbers for various types of venues (hotels, bars, restaurants, nightclubs, casinos and airports) since July, and it’s safe to say that things are looking very encouraging for the industry globally. “On average, venues have seen a 22.08% growth in bookings since July this year which means more and more people are returning to their previous lifestyles, connecting with friends and family, and travelling for business. It’s a breath of fresh air to feel that things are picking up again, not only for the taxi companies but also for some of their largest key accounts. One type of venue that we can see is thriving is nightclubs, and they’ve seen a 42.22% increase in taxi bookings from July to October.
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“With nightclubs having been shut for so long, we can only imagine the relief for them to be up and running again. Alongside nightclubs, airports have also seen a considerable boost in activity, with almost 38% more taxi bookings in that same period.” With the expected increase in demand to continue into 2022 Taxi Butler are looking to establish recently developed products into the taxi and private hire industry in the year ahead too. Will added: “We’re always looking for new ways to innovate and connect taxi fleets even better. Alongside our existing initiatives, like RedRoute, Driver Bubble, and 20test, we’re striving to bring new features and improvements to our existing products. Image credit: Taxi Butler
WILL NASH
Director of Marketing at Taxi JANUARY 2022 - Edition 33 Butler and Driver Bubble