Hook: Are you a (target market) who’s struggling to (desired result)? If so, you’re not alone. Introduction and Problem: Hi, my name is (your name) and I’m a (title and previous big achievement) and what I’ve found is that far too many (target market) are struggling to make sense of this crazy and overly complicated world of (your industry or business) which means it’s being used ineffectively, or is being ignored altogether, which ends up (pain the want to avoid) and your ability to (desired result). Product/Service Presentation: That’s why I created (product or service) which was designed to help (target market) just like you (desired results) by providing a (list multiple offer benefits). The end result is a (recap of benefits and desired end result). Call To Action: (Your offer and call to action. Be sure to include the ONE single action you want them to take at the end of the video, ie click the link, call today, visit in store, etc) See you soon!