Swindon Link Media Pack 2023

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THE MEDIA PACK Bringing

Swindon Together

More than 40 Years at the centre of the Swindon community. First published in December 1978, Swindon Link is a major presence in the town, delivering highly effective advertising alongside trusted, community focussed editorial.

The Link is unique. On a monthly basis, it offers localised content through its two editions covering the whole of Swindon with an unrivalled 40,000 magazines being delivered door to door using GPS tracking so you can be sure that we deliver what we say.

The Link’s website is the trusted, local news source for thousands of townspeople with 60,000 monthly unique users*. (*Figures taken from March 2021)

Give us a call today to see how we can help you stand out.

Real local stories, real local journalism

With our team of highly trained journalists we pride ourselves on providing serious, quality, balanced news for Swindon making sure that the community stays informed and aware of all that is going on. The magazines cater for all tastes with news, features and articles to support local businesses

40 Years Established 1978

Two localised editions North West Swindon & South East Swindon

Delivered to 40,000 households & businesses across Swindon

The truth is that advertising in The Link has been really good for business. We are really glad that we started advertising in The Link, we couldn’t recommend it more.

I have been advertising with The Link magazine for over 10 years now and have been extremely happy with the amount of work I have received in this time. The magazine is well presented and always delivered on time.

01793 644540

advertising@swindonlink.com

RATE CARD

3

1 2
Step Step Step Choose your edition North West or South East, or both Choose your advert size Don’t forget larger adverts have more impact! Choose duration of your campaign
longer you book the better our rates
The

Swindon Link is proud to be supporting businesses across the town from your painter and decorators to your estate agents. With this in mind we have created a variety of bespoke business boost packages.

We know times are tough and we want to make it as easy as possible for our customers to get the word out there using a mix of our print and digital products.

The Link’s website is the trusted, local news source for thousands of townspeople with 60,000 monthly unique users*. (*Figures taken from March 2021) and our social media reach is well over 30,000.

Give us a call today to see how we can help you stand out. Gold

BUSINESS SUPPORT PACKAGES 01793 644540 advertising@swindonlink.com
- 1* Half Page print
in
- 1* Online Advert 300px by 300px box
www.swindonlink.com
- 1* Business Profile – Full Page in print - 1* Business Profile online on www.swindonlink.com - 1* Social Media share of Business Profile - 2* Additional business news article throughout the month on www.swindonlink.com and social media share
- The Business Boost Promotional Package -
plus VAT - 1* Quarter Page print advert in each edition - 1* Online Advert 300px by 300px box on www.swindonlink.com running for 30 days - 1* Business Profile - Full Page in print - 1* Business Profile online on www.swindonlink.com - 1* Social media share of Business Profile Bronze - The Start Up Promotional Package - £200 plus VAT - 1* Online Advert 300px by 300px box on www.swindonlink.com running for 30 days - 2 *Online Business Articles going out on www.swindonlink.com - 2 *Social Media Post shares of online article 16 BUSINESS PROFILE By Barrie Hudson barrie@positive-media.co.uk Mark Blaylock is manager and a director of the company which has proudly carried his family’s name for more than a century. His father, David, is a fellow director, and one of Mark’s children has already said he hopes to work there one day. According to Mark, the longevity and continued success are perfectly straightforward: “I put that down to good, longstanding staff. One lady did 50 years for us and another lady did 40. “Of the current staff we have one who must be coming up to 29 years working here. “We carry a range of stock and brands that you wouldn’t find in your department stores or your normal high street stores, and we couple that “When a customer comes through the door, they are until they leave hopefully with a bag in their hand!” Staff pay attention to detail. Customers’ feet are carefully measured, with separate specialist devices for men, women and children. Mark said: “On the men’s Barker and Loake, which are traditional Englishmade shoes, made in Northampton. They are fully leather; leather soles, leather-lined, leather upper. They are very good quality. “For ladies we have brands like Hotter, Ara, Rieker and Padders. “These brands create styles that look good and are built with longlasting materials and hard wearing in mind. “We have a good rapport with our customers. We have our regulars. “I’ve got customers who no longer live in Swindon, away as Australia, but when they need new shoes they contact me and send the shoes that they’re after because they don’t want to buy their shoes anywhere else.” The History of Blaylocks Business Profile Blaylocks Shoes of Swindon Business Type Shoe retailer Established 1920 Address - 1-3 Bath Road, Old Town, Swindon, SN1 4AS Telephone number - 01793 534271 Website- blaylocks-shoes.co.uk Although Blaylocks has landmark since 1928, the company began its long life as a shoe repair business in Gorse Hill. Many customers still bring shoes they bought in the shop years previously for repair, and they are sent by Blaylocks to a specialist firm. In some cases, manufacturers offer a repair and reconditioning service. through four generations, and is proud not only to be Swindon’s just family-run shoe shop but also to be recognised as one of the leading independent shoe businesses in the south of England. It carries a wide range of high-quality brands not generally found in high street chain shops, covering men’s and women’s shoes and school shoes for children. Mark Blaylock The Business Profile
- The Ultimate Promotional Package - £800 plus VAT
advert
each edition
advert on
running for 30 days
Silver
£500
advertising@swindonlink.com PRINT SIZE GUIDE 40,000 Copies Printed 100k Readers 2 Localised editions Full page A4 190mm x 255mm or full page with 5mm bleed 209mm x 279mm Half Page [Landscape] 174.6mm x 122.3 mm Quarter Page 85.6mm x 122.3mm All ads to be supplied at 300dpi resolution Supplied as JPEG, PDF, TIFF OR EPS file with fonts embedded in CMYK format. Eighth Page 85.6mm x 60.1mm 16th Page 41.7mm x 60.1mm

COVERAGE AREA

With our GPS tracked distribution we can guarantee that each of the 40,000 magazines that we print reach your doorstep every month

advertising@swindonlink.com

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