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Step by step guide to reducing your affiliate marketing costs Four steps that affiliate marketers can take to reduce costs This article helps affiliate marketers to understand how they can reduce their costs. Whilst the start-up costs for new affiliates can appear attractively low, as soon as operations start to scale then trade-offs between time and cost need to be made – particularly in the areas of data management, website support and campaign tracking. We provide our top tips on the tools available through RevGlue to help you manage these activities more effectively, reducing the dependency on expensive external resources.
Getting started To get started as an affiliate marketer then the start-up costs can appear attractively low. All you basically need is a free WordPress created website, a domain name and hosting contract and off you go. Effective keyword research is crucial for SEO (and PPC) efforts, using free tools that help you research and track visitors available through Google Analytics. But once the affiliate marketer gets serious about earning commissions then the costs soon start to ramp up. There is always a time versus knowledge trade-off as affiliates can’t expect to know everything about e-Commerce, and realistically they won’t have the time to do everything themselves. So rather than trying to do it all, at some point they start looking for help by outsourcing some work. Whilst the gig economy is a great way to source freelancers with the skills and knowledge required, it still requires a budget which offsets the commissions earned. Let’s give three examples where costs are typically incurred:
1. The cost of data management
RevGlue tools make affiliate marketing simple for experienced and aspiring affiliates. Create new cashback, mobile comparison or discount voucher websites in minutes or monetise existing websites, blogs & mobile apps with RevGlue publisher tools.