LOCAL
STEAMBOAT TODAY
Berry: Instructors need to empathize Chamber continued from 3 few years, new converts making their first trips to major resorts like Steamboat would come from small ski areas just outside urban centers like Boston. The National Ski Areas Association tested a hypothesis a few years ago, Berry said, when it invited 14 of the best ski instructors in the land to Park City, Utah, and assigned each to small groups of beginners. The assumption, Berry said, was that assigning highly accomplished ski instructors to never-ever skiers would significantly increase the numbers of neophytes who became excited and would say they intended to continue in the sport. It proved not to be the case. Of the total class of beginners, the majority had zero intention of returning, Berry said. What the industry has learned since that failed experiment is that the expertise of the ski instructor is less crucial to converting beginners than the instructors’ abilities to empathize. “Instructors must be able to connect with people and draw them in by helping them have that ‘aha!’ moment,” Berry said. “People who have the ability to do that need to be cherished.” It’s something to ponder on your next chairlift ride.
Navigator Award winners During Friday’s annual meting of the Steamboat Springs Chamber Resort Association, the Chamber and the Steamboat Pilot & Today gave out the annual Navigator Awards to: ■ Business Leader of the year: retired Sheraton Steamboat General Manager Chuck Porter ■ Business of the Year: BAP/Big Agnes/Honey Stinger Links to an in-depth story and a video about Porter’s career are with this story at www.steamboatpilot.com
LInks to a story and video about the success of BAP/Big Agnes/Honey Stinger are with this story at www. steamboatpilot.com See videos about Porter and BAP/Big Agnes/Honey Stinger at www.steam boatpilot.com
Also recognized ■ Sustainable Business of the Year: Black Tie Ski Rentals ■ Young Professional of the Year: Stacy Huffman of the Steamboat Grand Resort Hotel Look for a story about Huffman at www. steamboatpilot.com
Saturday, October 31, 2009
Recycle. Reuse. Renew... Every ton of recycled paper creates five more jobs, saves 7000 gallons of water, keeps almost 60 pounds of pollutants out of the air, and saves enough energy to power the average American household for 6 months.
Locals save 20% on this year’s hottest ski boots at our annual
OCTOBER MADNESS SALE
Police: Heist compliant Standoff continued from 6 an hour later, the team forced entry through a door and found Heist in his bedroom. Officers found the rifle in another part of the house and confiscated it. Coyner said Heist was not in possession of the gun when officers entered the house. There were no injuries in the incident, Coyner Heist said, and Heist complied with the demands of the officers once they entered the home. Heist was taken for a medical check at Yampa Valley Medical Center, and by 11 a.m. he was booked in the Routt County Jail on suspicion of four charges: domestic harassment, criminal mischief, prohibited use of weapons and obstruction of telephone service. Heist remained in Routt County Jail late Friday in lieu of $1,500 bail. — To reach Zach Fridell, call 871-4208 or e-mail zfridell@steamboatpilot.com
3 DAYS ONLY, OCT. 30, 31, and NOV. 1 Each year at this time, we at Surefoot scare up big savings for our
Boots—the ones all the gear guides continue to rave about. It’s our
loyal customers at our annual “October Madness Sale.” That means
way of saying thanks to all of you who have helped make Surefoot the
you can save 20-70% off ski boots, liners and selected accessories.
world’s best ski boot store. So don’t forget it’s this weekend only, Oct
Save 20% off the hottest boots before the ski season even starts. And
30, 31 and Nov 1. Sale prices are limited to inventory on hand. So come
that includes all the new colors and styles of our Surefoot Custom Ski
early and save big. You’d be crazy not to.
Be sure to join us in-store for a chance to win a CMH heli-skiing trip.
Nov. 11 Steamboat, CO • 5-8
| 11
OPEN 9-6 DAILY Steamboat •970-879-1119
2300 Werner Circle • Base of Grand Hotel