Lugean Hogan Pre Listing Presentation

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T E ME L ugeani sener get i c,pas s i onat e,anddr i ven.Anagentwhot hr i veson goi ngt heex t r ami l e,s hei sadevot edwi f ewhol ovesbei ngact i veand i ns pi r i ngot her st ol i vewel l andbehappy.L ugeanbr i ngst hi ss ame pas s i onandener gyt oever yr el at i ons hi ps hedevel ops .S hei sat op pr oducerf orT heS t arT eam,f ocus i ngonl ux ur ypr oper t i esandt hei r communi t i es . L ugeanat t r i but eshers ucces si nr eal es t at et oherabi l i t yt ounder s t and t hei ndi vi dual mot i vat i onsofeachcl i entandherdes i r et of or gel as t i ng r el at i ons hi pswi t ht hem.S hemeas ur esherachi evement sbyt heval ue s he' saddedandt hedi f f er ences he' smade. AsaCer t i f i edL ux ur yHomeMar ket i ngS peci al i s t ,L ugeani scommi t t edt o s t ayi ngont opoft hel at es tt r endsi nt hel ocal mar ket .S heal s of ocus eson ar easofs peci f i cconcer nf orhercl i ent s ,i ncl udi ngupcomi ngl ocal event s andhappeni ngsaswel l asanynewsi mpact i ngt heheal t hand wel l bei ngoft hecommuni t y.


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F U L L S E R V I C E L U X U R Y R E A LE S T A T E

when youhi relugean and thestarteam,theywi llbecome yourhome' s: MARKET I NG MANAGERS

•S howcas i ngyourpr oper t ywi t ht he f i nes tmar ket i ng. •Devel opi ngandi mpl ement i nga cus t omi z edmar ket i ngpl an. er mi ni ngt hebes tpr i cei nl i newi t h •Det mar ketf or ces . •Communi cat i ngr egul ar l ys oyous t ay i nf or med.

L I ASONMANAGERS

•I nt r oduci ngnew buyer st oyour pr oper t y •Pr equal i f yi ngt hebuyer st oavoi d t i mewas t er s •Pr ovi di ngyouwi t ht i mel yupdat eson vi ewi ngsands howi ng.

NEGOT I AT ORS

•Pr es ent i ngandnegot i at i ngonyour behal fwi t hpot ent i al buyer s . •Advi s i ngyouont hemer i t sofeach of f er . •Al wayskeepi ngyourbes t i nt er es taspr i or i t y.


CL OSI NG MANAGERS • Pr ovi di ngi nf or mat i ont ot hebuyeri nat i mel ymanner . • L i ai s i ngwi t hyourl awyer / not ar yanddel i ver i ngneces s ar y document at i on. • F aci l i t at i ngans wer s ,r es ol vi nganyi s s uesdur i ngt hecl os i ng pr oces s ,andens ur i ngt hepr oces si ss eaml es s l ycompl et ed.

CONCI ERGE • Pr ovi di ngyouwi t hacces st oex per t si ncl udi ngl egal advi s or s , i ns ur anceex per t s ,bui l der s ,l ands caper s ,i nt er i ordes i gner s , r ent al ex per t s ,homes t ager s ,pai nt er s ,handymen,home i ns pect or s ,andmovi ngs er vi ces .


Byus i ngour" T ot alT eam Appr oach"wecangi veourcl i ent s : MOREMARKET I NG >MOREPROF ESSI ONAL I SM >MORESERVI CE • Youhavet heper s onal cont actwi t hyouri ndi vi dual agentbutt he s uppor tofourent i r et eam! • Pl us ,yougett headdi t i onal powerofeXpReal t ywi t hover60, 000 agent scover i ngt heUS,Canada,andWor l dwi de. I T ' SAWI N. . . WI NSI T UAT I ON • eXpReal t yi st hef as t es tgr owi ngr eal es t at ecompanyi nt hewor l d, andourt eam hasover20cons ecut i veyear sofout s t andi ngs al es hi s t or y. • Wepr ovi demor ecover ageandgr eats er vi ce.Whenyoul i s twi t h T heSt arT eam,notonl ydoyougett heent i r et eam,yougeteXp Real t yaswel l ,wor ki ngt os el l yourpr oper t y. Cr ys t al Coas t l uxur yPr oper t i es . com St ar T eamReal Es t at e. com eXpReal t y. com L uxur yHomeMar ket i ng. com Ourcombi nedwebs i t esr ecei vesmi l l i onsofvi s i t or seachmont hand wi t hourl eadgener at i ngs of t war e,gener at esMOREbuyer sf oryour pr oper t y.Al ar gepor t i onofourbuyerl eadsi sgener at edf r om onl i ne s our ces .Ours ear chengi neopt i mi z at i onandmar ket i ngef f or t sf ocus onGoogl eAdWor ds ,keywor dopt i mi z at i on,l i s t i ngsadver t i s i ng, F acebook,andCl i ckabl eBannerAdst odr i vet r af f i ct oyour pr oper t y.





AF OCUSONYOURHOME MARKET I NG F ORANEW L EVELOF EXCEL L ENCE

Pr i ort oanymar ket i ngs t r at egi esbei ngi mpl ement ed,i ti s cr i t i cal t ogot hr oughapr oces sofdi s cover y,det er mi ni ng t hef ai rmar ketval ue,under s t andi ngt hebar omet erof cur r entmar ketcondi t i ons ,andr evi ewi ngt hevar i et yof f act or st hatwi l l hel puspr epar eyourhomef ors al e. S el l i ngl ux ur yhomesr equi r esas peci al l evel ofex per t i s e, s t r at egy,andex cept i onal mar ket i ngt ot her i ghtbuyer s . T hi si skeyt omax i mi z i ngt het r ueval ueofyourhome.



marketI ng yourlocatI on




professI onal& strategI c marketI ng


a platform for 24/7web exposure

Wi t h95% ofhomebuyer s begi nni ngt hei rs ear ch ont hei nt er net ,we wantt oens ur et hatyour homewi l l r ecei ve max i mum onl i ne ex pos ur e.Aspar tofour mar ket i ngpl an,your homewi l l r ecei ve unpar al l el edex pos ur e t ocons umer sand Real t or s ,acr os st he gl obe,t hr oughour ex t ens i veonl i ne par t ner s .

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prepareto presentyour home F i r s ti mpr es s i onsar el as t i ng.Pr epar i ngyourhomei s oneoft hemos tdi f f i cul t ,emot i onal ,andcr i t i cal s t epst omax i mi z i ngi t sval ue.T oget herwewi l l r evi ew,r ecommend,pr epar e,andcr eat ean envi r onmentt hati sappr opr i at ef ort het ypeof buyer sl ooki ngt opur chas eyourhome. Nomat t erhow s t unni ng,l oved,orwel l mai nt ai ned, i ti si mpor t antt hatyouvi ew yourhomewi t hcr i t i cal obj ect i vi t y,andwhet heri tneedss i mpl echangesor maj orr epai r s ,t hes es houl dbeaddr es s edbef or et he homei sl i s t ed.


professI onal photography Phot ogr aphymus tr ef l ectyourpr oper t y. Whet heri npr i ntont heweb,t hes e phot osar eof t ent hef i r s ti mpr es s i ont hat apot ent i al buyerwi l l r ecei ve. T akeadvant ageofnew t echnol ogyt o s howcas et het r uees s enceoft he pr oper t ywi t hi ni t senvi r onment , es peci al l ys i nceyourbuyermayl i kel ybe unf ami l i arwi t hyourl ocal ar ea.L i f es t yl e vi deospr ovi dear eal i s t i cdepi ct i onof t hei nt endeds paceandl i vabi l i t y. Aphot os hooti st het i mewhenahome mus ts hi nebot hf i gur at i vel yandl i t er al l y. Af ul l ypr epar edhome,cl eanandt i dy, pos s es s escl ears i ghtl i nes ,andi ss hoti n i t sbes tnat ur al l i ghtwi l l s peakvol umest o t hevi ewerbef or eandaf t ert hehomei s vi s i t ed.


showI ng thehome Yourhomeneedst obe" s how r eady"atal l t i mest hi scanbe di f f i cul tt obal ancei fyouar es t i l l l i vi ngi nt hehome.However , wemus tens ur epr epar at i onsar edoneupf r ont :r emove unneces s ar yi t ems ,cr eat eopens pace,andi mpl ementapl an f ort hebes tt i mest os how t hehome.T hen,t hef i nal pr epand i nvi t i ngt ouchesar eeas yf orust oaddar oundyourbus y s chedul e. Eachandever ybuyerwi l l bepr equal i f i ed.Dur i ngt he s howi ng,af ul l ygui dedt ourwi l l bepr ovi dedt oens ur et hatt he f eat ur esandnuancesar es howcas edandex pl ai nedt o max i mi z et heper cept i onofval ue.

marketanalysI s Wewi l l r evi ew amar ketanal ys i s ,whi chi scompi l edf r om as ys t em t hatt r acksyours howi ngs ,al l Real t orand buyerf eedback,aswel l asourmar ket i ngef f ect i venes s onyourhome.T hi si nf or mat onpr ovi desyouwi t han i ndept hanal ys i sandacompr ehens i vel i s tofact i ons , r ecommendat i ons ,andobj ect i ves .

fI nalI zI ng thesale Amyr i adofdet ai l smus tbeat t endedt obef or et hes al e becomesf i nal i ncl udi ngof f er s ,count erof f er s , i ns pect i ons ,di s cl os ur es ,cont i ngenci es ,l oan document s ,i ns ur ance,mor t gageappr oval ,and es cr ow i t ems .T hi sf i nal s t epcanbeover whel mi ngwi t h al l i t smovi ngpar t s .


I nbehal fofmysel fandmyt eam,I ' dl i ket o t hankyouf orgi vi ngmet heoppor t uni t yt o pr esentt hi spr evi ew oft hemar ket i ngser vi c es wec anof f eryouandyourpr oper t y. I ' dbepl easedt oassi styouwi t ht hesal eof yourpr esenthomeandt hepur c haseofyour nexthome,andt henextone,bec auseI ' m not j ustpr ovi ndi ngaser vi c e,I ' m bui l di nga r el at i onshi p.Pl easel etmeknow whenIc an beofser vi c e. Cal lmebef or eyoumakeanyi mpor t antr eal est at edec i si ons;you' l lbegl adyoudi d.

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