Playbook - Summer 2021

Page 8

Catching Up With Our Communities Women’s Community Group Spotlight Community Leaders: Linda Logan, Executive Director, Greater Columbus Sports Commission Bree Nidds, Vice President of Sales, Discover Lehigh Valley Sports Gray Williams, STS, Executive Director, PlayGreenville NC Kayla Adams, Sports Sales Manager, Greensboro Area Convention & Visitors Bureau

Overview and Mission: The Women’s Community is dedicated to the advancement of women in the sports tourism industry. This passionate community meets (virtually) the last Wednesday of every other month with the exception of in-person meetings at industry events and months with holidays. Sessions are curated to include content pertaining to professional development, networking, best practices, and advocacy. The composition of this community is relatively balanced; an even number of suppliers and event organizers regularly attend meetings and the Linkedin Community Group contains 60+ active professionals. All active Sports ETA members are welcome to join this community.

2021 Initiatives Professional Development • Develop virtual speaking schedule • Provide mentoring opportunities Networking • Meet with group virtually every other month • Invite a colleague / industry peer to join • Host in-person meet-up during an upcoming tradeshow or conference Best Practices • Survey membership on interests and how we can work together Advocacy • Building personal brands • Advocating for yourself • Life balance / how to get more flexibility

NETWORKING 5


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