SPENCER STYLE
De-mystifying the METAVERSE and DIGITAL FASHION "No great mind has ever existed without a touch of madness." - Aristotle By Estelle Ohayon
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With the emergence of digital and immersive spaces, it only seems fitting that the digital fashion market evolved as well. Not only is digital fashion a fun and creative way to individualize and accessorize our Metaverse avatar but it is so much more.
o most of us the emergence of the Metaverse, most often associated with Web3, NFT's and The Blockchain, seems to be yet another confusing concept that simply adds to the never ending vocabulary we can't keep up with. Just when you thought you had grasped the most recent concept, another one rapidly emerges. Seemingly in an attempt to remind us that we are possibly not as smart as we thought we were.
The new age of digital fashion and wearables is inevitably the next step in the advancement of fashion and design. As digital wearables, metaverses and NFTs will allow us to redefine the boundaries of the fashion industry and open it up to a brand new demographic.
Leaving us perplexed with skepticism, what on earth is the Metaverse? "The metaverse is really any 3d immersive experience. This can include VR and AR but doesn't have to. I am really excited about the application of digital fashion and art in the Metaverse. The art and fashion that we choose in the Metaverse is an expression of ourselves. No different than in the real world. I am really excited about the future and the opportunity for the creators."
In order for us to understand where we are going, we must take a closer look at how we got here - the history of fashion, art and cinema as creative industries that have historically been driven by ideating fantasy-like narratives and persona-like icons. For example, the cinema industry played a large role in innovation when it introduced 'images in movement', in the early 20th century.
Lorne Sugarman, CEO of Metaverse Group w w w. s p e n c e r- m a g a z i n e . c o m
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